Aus der Branche

Having rapidly evolved from promising start-up to industry spotlight, RE&UP showcases solutions ready for mainstream adoption. 

Textile-to-textile circulartech RE&UP strengthens its presence at Première Vision, one of the fashion industry’s most influential trade fairs. The company demonstrates how its next-generation textile-to-textile recycling technology enables fashion brands to transform end-of-life textiles into high-quality fibers ready for large-scale adoption. Its two flagship products – Next-Gen Cotton and Next-Gen Polyester – are engineered to match the performance of virgin fibers and designed to integrate seamlessly into mainstream collections. 

In addition to its booth presence, RE&UP takes part in the official Première Vision program. General Manager Andreas Dorner joined industry peers in the panel discussion “Tech, Feedstock and Flows: Inside the Recycling Value Chain.” The session, moderated by Elsa May, explored the complexities of textile recycling – from feedstock realities and logistical challenges to the potential of truly “100% recycled” fibers. 

“Première Vision is where the industry looks for what’s next,” says Andreas Dorner, General Manager at RE&UP. “Last year, we introduced our vision. This year, we’re back with full proof – proven technology, growing partnerships, and solutions that are already integrated into the market. Circular textiles are not a distant goal, they are happening now, at scale.”