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30.08.2024

Polartec launches Chapter 2 of ‘Beyond Begins Today’ Mini Series

Polartec, a Milliken & Company brand and the creator of innovative and sustainable textile solutions, introduces PEOPLE, the second chapter in Polartec’s "Beyond Begins Today" campaign. Featuring Sierra Quitiquit (Pro Skier, Influencer and Environmental Activist), Helgi Oskarsson (CEO, 66°North), and Tyler Maheu (Senior Account Manager, Polartec), chapter two explores the role of People and how each individual's voice contributes to building a more sustainable future.

Polartec, a Milliken & Company brand and the creator of innovative and sustainable textile solutions, introduces PEOPLE, the second chapter in Polartec’s "Beyond Begins Today" campaign. Featuring Sierra Quitiquit (Pro Skier, Influencer and Environmental Activist), Helgi Oskarsson (CEO, 66°North), and Tyler Maheu (Senior Account Manager, Polartec), chapter two explores the role of People and how each individual's voice contributes to building a more sustainable future.

As a global initiative through which Polartec aims to raise awareness and unity around important universal themes including sustainability, diversity and positive change, "Beyond Begins Today" leverages static and multimedia content published on multiple touchpoints and channels throughout the year. Chapter 2: People, is the second of three chapters that comprise this global initiative, with the first and third chapters dedicated to Planet and Product respectively. Viewed singularly or as a whole, the content is rooted in the underlying premise that the future is what we make it; extending to the fundamental belief that if we change behaviors, we can change the narrative. For our Planet. For our People. For our Products.

"Beyond Begins Today" looks at how Polartec fabrics are made to last, and to be used and enjoyed from one generation to the next and beyond. It explores the monomaterials, repurposed plastic and the plant-based nylon membranes that Polartec uses to set new standards for high performance fabrics; the ambitious climate-related objectives across the entire value chain that exceed existing mandates.

More information:
Polartec Beyond Begins Today
Source:

Polartec, LLC.