From the Sector

The Turkish textile industry, which continues its exports and investments without slowing down despite the devastating pandemic, once again proved its strength, especially in this period. ITM 2021 Exhibition, which will be held in Istanbul between 22 and 26 June 2021, will provide a great advantage to companies that desire to expand their investments and introduce their brand new technologies.

Although there were slowdowns in the textile industry in April and May this year due to the troublesome coronavirus pandemic , the Turkish textile industry succeeded a big breakthrough with the removal of restrictions in June, thanks to both its textile production infrastructure and international exports capacity. The exports of the textile and raw materials sector increased and the companies turned to new investments. While many local companies enlarged their facilities, some of them made new investment decisions. For example, while a giant hygienic and medical fabric production facility was invested in Çorlu, another Turkish company, a global brand in textile machinery production, decided to invest 40 million Turkish Lira. Gaziantep-based spunbond and meltblown nonwoven manufacturer company added two new meltblown lines to its operations. Another company also began to invest in the production of raw materials that they import. This investment activity in Turkey, where is a manufacturing base of European customers whet the appetite of international investors. One of South Korea's largest conglomerates has rolled up its sleeves for an investment of 430 million US Dollars in Çerkezköy. Due to the investments, the purchase of textile machinery increased by 37.1 percent in the first nine months of 2020 amounting to over 1 billion US Dollars.

The Accurate Address for Investment Decisions: ITM 2021 Exhibition
Although the companies took advantage of the pandemic period as an opportunity and continued their investments, many of them are waiting for the ITM 2021 Exhibition for large machinery purchases. ITM 2021 Exhibition, which will be held between 22 and 26 June 2021 at Istanbul Tüyap Fair and Congress Center, will gather thousands of participating companies and visitors under one roof. The company officials, who will have the opportunity to observe the latest technological products to be exhibited by the international and domestic exhibitors, will direct their investments by meeting with the experts of the sector. The machines produced for technical textiles, which became even more important during the devastating pandemic period, will attract the attention of visitors. Thanks to the machinery purchases and business partnerships of both domestic and international companies, there will be great dynamism in the textile industry and the national economy.

• Looking to the future – Frankfurt Fashion Week is positioning itself with a consistently sustainable agenda and propelling the transformation of a modern, resource-efficient fashion industry.

The Conscious Fashion Campaign (CFC), working in collaboration with the United Nations Office for Partnerships (UNOP), will be the presenting partner and the Sustainable Development Goals (SDGs) will be a prerequisite for all exhibitors by 2023. And the Frankfurt Fashion SDG Summit by CFC is set to become the leading international conference for sustainability in the fashion world. The future of fashion has begun – and its key players will be coming together in Frankfurt am Main from 5-9 July 2021.
 
Frankfurt am Main, 2 December 2020. Joining forces to improve the fashion industry: Frankfurt Fashion Week is positioning itself as the host of the future of fashion and actively driving forward the transformation towards a future-oriented, more sustainable fashion and textile industry. All decision-makers looking to instigate this change will be coming together in Frankfurt am Main from 5-9 July 2021. The initiators of Frankfurt Fashion Week – Messe Frankfurt and the Premium Group – have achieved a real coup: Conscious Fashion Campaign, working in collaboration with the United Nations Office for Partnerships, will be the presenting partner. Messe Frankfurt will build on its collaboration with the United Nations Office for Partnerships and establish Frankfurt Fashion week as the platform on which to advance the Sustainable Development Goals and help guide the fashion industry into the 'Decade of Action'.
 
“Frankfurt will play host to the whole world. We are seeing a very positive response indeed,” confirmed Peter Feldmann, Senior Mayor of the City of Frankfurt am Main, at today’s digital press conference, before going on to say: “The fact that the initiators are able to rethink the concept of a Fashion Week in such a way is extremely impressive and proves that the fashion industry is correctly interpreting the signs of the present and future. The time has come for value creation and values to be reconciled. Consistent alignment with the Sustainable Development Goals is an important step in this direction.”
 
“Frankfurt Fashion Week aims to play a crucial role in finding solutions for macrosocial challenges and supporting the goals of international politics such as the European Green Deal. The fashion and textile industries are also expected to be climate-neutral by 2050. If we want to achieve this, we all need to pull together. Frankfurt Fashion Week is inviting all initiators and supporters of sustainable concepts and congresses or shows dedicated to sustainability to meet in Frankfurt, partake in discussions and make tangible decisions for the greater good. We will connect the most relevant players and pave the way for a future-proof fashion and textile industry,” says Detlef Braun, CEO of Messe Frankfurt.
 
“Given its global reach, the fashion industry is uniquely positioned to collaborate and engage on the Sustainable Development Goals, in particular on climate action and responsible production and consumption,” said Annemarie Hou, Acting Executive Director of the United Nations Office for Partnerships. “Frankfurt Fashion Week and the Summit will serve as an important platform for education and engagement of the fashion and textile industry in the Decade of Action,” emphasised Ms Hou.
 
The aim of Frankfurt Fashion Week is for all exhibitors, participants and partners to align with the Sustainable Development Goals by 2023. The SDGs will also be incorporated into all formats of Frankfurt Fashion Week. This will help to make the UN’s sustainability goals visible and tangible for the Fashion Week audience, therefore bringing its claim, goals and specific proposals for implementation to an international opinion-forming fashion and lifestyle community. During a one-day Frankfurt Fashion SDG Summit presented by Conscious Fashion Campaign, topics like gender equality, clean water, climate protection, social justice and their significance for a forward-looking fashion industry will be examined in greater depth. Another point on the sustainability agenda: Frankfurt Fashion Week is launching a Sustainability Award for outstanding, innovative, sustainable design, alongside other categories with a global appeal for the fashion and textile industry.
 
"We are committed to setting the wheels of transformation in motion. Not only does the overall mindset have to fundamentally change; the entire industry also needs to have the courage to be transparent and honest. It’s important to see values and value creation as opportunities rather than contentious. We are doing what we do best: connecting the relevant players at all levels. With its ecosystem, Frankfurt Fashion Week will become the enabler. We are creating a platform that will orchestrate industry-wide change. With this as our inspiration, we are also developing our tradeshow formats from a ‘marketplace of products’ to a ‘marketplace of purpose and ideas’,” explains Anita Tillmann, Managing Partner of the Premium Group.
 
A new start in Frankfurt: In summer 2021 the entire fashion industry will be coming to the metropolis on the Main river to inform themselves, be inspired, discuss, negotiate and celebrate. “There’s a huge need to finally meet in person again, to exchange ideas and be inspired. At the same time, digital tools and formats have become an integral part of the fashion industry,” says Markus Frank, Head of the City of Frankfurt’s Department of Economic Affairs and therefore also responsible for its creative industry. “To implement such a future-oriented, all-encompassing overall concept, Frankfurt’s business and creative scenes offer an almost unique concentration of different expertise with its internationally networked agencies, universities and museums. The city’s multifaceted, high-end club, bar and restaurant scene, diverse hotel industry and internationally renowned retail landscape will become the stage for this. This network will be a key factor in the successful implementation of Frankfurt Fashion Week and the way in which it will expand into the public space as a cultural and social happening.”
 
A number of major publishing houses are also showing their commitment to the new Fashion Week in Frankfurt with conferences, events and awards: Textilwirtschaft, the leading professional fashion journal by the Deutscher Fachverlag publishing house, is moving its traditional meeting of the industry’s top decision-makers – the TW Forum, the presentation of the renowned Forum Award, as well as its subsequent conference – from Heidelberg to Frankfurt’s Palmengarten botanical gardens, and will therefore be kicking off Frankfurt Fashion Week on Sunday evening and Monday morning. The Frankfurter Allgemeine Zeitung will be hosting its traditional fashion party for the first time in Frankfurt and publishing a special edition of its FAZ Magazin on Frankfurt Fashion Week. And the ZEIT publishing group is holding its ‘UNLOCK Style by ZEITmagazin’ conference, which was established in 2014, and the ZEITmagazin Fashion Week party in Frankfurt for the first time and will dedicate the whole new issue of ZEITmagazin Frankfurt to Frankfurt Fashion Week. Condé Nast will also be involved in next summer’s Frankfurt Fashion Week with an exclusive event by GQ. And the Burda publishing house will also be represented with various event formats from its lifestyle and fashion brands.There will also be talks with SHINE  Conventions, the organiser of GLOW, about what a mutual collaboration could look like.
 
Frankfurt Fashion Week is also delighted to have the Fashion Council Germany (FCG) on board.  The FCG is theinstitution when it comes to German fashion design. It promotes designers, is committed to gaining more political relevance and strengthens the international visibility and awareness of German fashion. At Frankfurt Fashion Week, the FCG will contribute selected formats, such as its already established Fireside Chat, and a future-oriented accelerator format to support German designers.
 
“What really impresses me about Fashion Week is the whole networking aspect: the creative industries will meet the financial world and sustainability is the common denominator. The Green Finance Cluster is another project that we could link with Frankfurt Fashion Week in the future. This will provide new inspiration in the fashion industry, which will certainly extend way beyond its own horizon of Frankfurt and Hesse. After a very difficult year for the trade fair industry, the concept is an encouraging breath of fresh air,” sums up Tarek Al-Wazir, Hesse’s Minister of Economics, Energy, Transport and Regional Development and Deputy Minister-President of the state of Hessen.

• Anita Tillmann, managing partner, about Premium Group´s January 2021 Events

“These are challenging times – for all of us. On one hand, because we can't meet up in the same carefree way as usual. And, on the other hand, because decisions have to be made based on factors that are out of everyone’s control. Alongside all this, it’s essential that we look to the future with positivity, that we use the time effectively and continue to advance in the face of adversity. This not only affects the trade show and event organisers, but the whole industry.

We have carried out market research and surveyed exhibitors, partners and buyers on the current circumstances. The objective was to obtain a data-based assessment of the current economic situation, a summary of the success of the exclusively digital events, and insights into the requirements of our network with regard to the physical trade shows. Following analysis of the data gathered we have established that there is a personal wish for an event to happen – inclusive of the appropriate hygiene measures – however, this is unfortunately not currently possible from a professional perspective. As long as there are delays to production and constantly changing travel and contact restrictions in place, we cannot put on any trade shows, conferences or events that would meet our demands or the demands of our exhibitors.

We have therefore decided not to hold PREMIUM, SEEK or FASHIONTECH next January. This was an incredibly difficult decision to make. Especially because we didn't want to say goodbye to Berlin without a fitting farewell.

Now, though, it’s about looking forward and concentrating on what is certain: Frankfurt Fashion Week, which we will be staging in July 2021 together with Messe Frankfurt, the City of Frankfurt and the region of Hessen. We have big plans and are working on a new, fresh start – not only for us, but also for all stakeholders in the fashion industry, nationally and internationally.

Another press conference is planned for the end of November, when we shall be introducing new concepts, partners and event formats. Preparations are already in full swing: we are having numerous discussions, sitting in workshops, activating partners, designers, publishers, politics and society so as to get a unique, fully formed event successfully up and running. Expectations are huge – and we intend to satisfy them. We are putting all our energy into this future-focussed project.

With the aim of being able to share our enthusiasm, we are planning a FFW Preview to present the new locations in Frankfurt am Main and the concepts to journalists, brands and retailers at the beginning of next year.

Until then, all we can say is this: stay curious. Stay optimistic. Because even though there won't be any events this coming January, the show does go on. True to form, that means there will be more business opportunities than ever before, along with innovative formats, events and conferences and a fully formed city concept that has never been imagined before.”

Over 300 brands have spent three months showcasing their offerings at the world’s first digital trade show. PREMIUM+SEEK Passport, in collaboration with JOOR, provided the industry with a digital addition to the physical trade shows that were unable to take place at all this summer, due to the current situation. The virtual event concluded yesterday.

Summary
“The event was a success: it reached a network of 200,000 buyers, logged over 20,000 visits, and over 80,000 products were sold. The brands that achieved especially good results were those that engaged their own buyer contacts and networks and introduced them to the platform. Things are actually the same as always, the principle remains the same. Success doesn't just happen by itself,” says Anita Tillmann, Managing Partner of the PREMIUM GROUP. “There was a strong focus on communicative value at this digital event. We feel that creating visibility for new potential brands and customers is the best thing we can do to add value for our customers in the current situation. We have worked intensively on how we position ourselves in this crisis, which services we can deliver, and how we can offer our customers and partners support of lasting relevance.”

Outlook
It is not yet possible to announce a final, definitive decision on the PREMIUM GROUP’s January events. The market analysis carried out with exhibitors, partners and retailers is currently being evaluated. The current developments in the number of infections and forecasts by the Federal Government also have an influence on this. These provide reliable data that can serve as the basis for a well-informed and representative assessment of whether and how the trade shows and conferences will be able to take place. Further information on the PREMIUM GROUP events will follow at the end of October.
    
What is certain is that, for the first time, the PREMIUM GROUP and Messe Frankfurt will be putting on their SEEK, PREMIUM, FASHIONTECH, Neonyt and FashionSustain events – along with a host of other highlights – from 6-8 July 2021 as part of Frankfurt Fashion Week 2021. New business platforms, glamorous events, innovative formats and content hubs will be unveiled to the fashion industry – not just in a new setting, but in a totally new guise.

Online exhibit to feature complete portfolio of systems for sustainable production on demand, end-to-end workflow solutions, expert demonstration and consultation

Kornit Digital (Nasdaq: KRNT), a worldwide market leader in digital textile printing technology, is pleased to join the 2020 Innovate Textile & Apparel Virtual Trade Show, WTiN’s annual global exhibition highlighting the true innovators in technology, production, and value chain leadership for the textile and apparel industry.

For this year’s event, which is free to attend, Kornit will be exhibiting its latest capabilities for digital direct-to-garment and roll-to-roll production, including the only single-step process for delivering durable, retail-quality impressions on multiple fabrics within minutes. Visitors will find opportunities to learn more about:

• Kornit’s portfolio of industry-leading DTG systems, offering brands and fulfillers pushbutton efficiency in any quantity, to eliminate inventory risk and waste.
• Kornit Presto, foundation of any microfactory production concept, for consolidating operations and minimizing supply chain risk.
• Kornit’s new Softener solution, which enables photorealistic detail combined with handfeel meeting the most rigorous demands of high fashion and home décor.
• Kornit’s range of available pallets, empowering brands and fulfillers to expand their catalog and offer customers any applications they demand, including baby and children’s apparel, zipper hoodies, handbags, and the industry’s first DTG solution for custom neck tags.
• Kornit’s acquisition of Custom Gateway, which promises end-to-end production efficiency, for building or enhancing online stores, ensuring visibility and control across multiple production sites, optimizing the production floor, and getting products out the door quickly, meeting the speed and logistics challenges of the e-commerce age.

In addition to sharing diverse customer testimonials, Kornit will be hosting live consultations with system experts, to answer all questions and present Kornit’s value proposition for ongoing business needs. The company will also be leading a seminar presentation during the event.

“While we certainly miss the face-to-face engagement traditional trade shows offer, the upside of these web-based expositions is that there’s no limit to the systems, applications, and personnel Kornit can and will leverage to present its case for mastering the e-commerce age with efficient, sustainable digital capabilities,” said Chris Govier, Kornit Digital Managing Director—EMEA. “With our expanding suite of workflow and visibility software, Kornit gives manufacturers large and small the ability to scale their end-to-end business, while eliminating overproduction risks and establishing responsible production practices. These systems are critical to surviving the retail apocalypse and COVID-like disruptions, and event attendees will see why.”

EFI™ Reggiani, a leading developer and manufacturer of cutting-edge technologies and sustainable solutions for the textile industry, will take part in the World Textile Information Network (WTiN) Innovate Textile & Apparel Virtual Trade Show from October 15 to 30.

Like many industry groups around the world that have begun re-thinking tradeshows out of concern for public health, WTiN launched the tradeshow as an online event designed to reconnect innovation in the value chain.

EFI Reggiani textile solutions to be featured at the event include a complete range of digital and analogue printers and pre- and post-treatment lines. Plus, the event’s display of EFI Reggiani technologies will also feature one of the industry’s broadest line-ups of high-end, superior-quality textile inks, together with short, sustainable processes – such as pigment and direct sublimation printing – as well as greener, eco-friendly denim dyeing solutions.

During the Innovate tradeshow, EFI Reggiani will also take part in the 20 October “Clash of the Titans” roundtable chaired by WTiN, which will bring together industry leaders to debate the future of textile inkjet printing.

During the Innovate Textile & Apparel (ITA) virtual textile machinery show which will run from October 15th-30th 2020, Monforts will be emphasising its leadership position in three key fields – advanced coating, denim finishing and fabric sanforizing.

With its multi-head capability, the latest Monforts texCoat coating system provides flexibility with an unprecedented range of options and a wide range of modules available.

Refinements
“Since we acquired the coating technology that our systems are based on we have made a lot of refinements and all of them are reflected in higher coating accuracy and the resulting quality of the treated fabrics,” says Monforts Head of Technical Textiles, Jürgen Hanel.
“Our systems have the shortest fabric path from the coating unit into the stenter and we have all variations of coating application systems too – and all of these options are available in wider widths, with the engineering and manufacturing from a single source here in Europe.”

CYD
Denim finishing is meanwhile a field in which Monforts has an undisputed lead and it has been working closely with its many partners in the key denim manufacturing countries of Bangladesh, Brazil, China, India, Mexico Pakistan and Turkey to develop advanced solutions. The latest of these is the CYD yarn dyeing system.
“CYD is based on the proven Econtrol® dyeing system for fabrics*,” explains Monforts Head of Denim Hans Wroblowski. “It integrates new functions and processes into the weaving preparatory processes – spinning, direct beaming, warping and assembly beaming, followed by sizing and dyeing – in order to increase quality, flexibility, economic viability and productivity. The CYD system has been developed in response to a very strong market demand.”

Pre-shrinking
Monforts has also recently delivered a significant number of its latest Monfortex sanforizing lines to customers around the world.
Sanforizing is vital to final fabric quality, pre-shrinking it by compressing prior to washing, to limit any residual or further shrinkage in a made-up finished garment to less than 1%, for perfect comfort and fit over an extended lifetime.

As with industry-leading Montex stenters, Monfortex lines benefit from the latest Qualitex 800 control system which allows all parameters to be easily automated via the 24-inch colour touchscreen, including production speed, control of all fabric feed devices, rotation spray or steaming cylinder options, the width of the stretching field and the rubber belt pressure. Up to 10,000 separate process parameter records can be generated and stored by the data manager.

*Econtrol® is a registered mark of DyStar Colours Distribution GmbH, Germany.

The 26th edition of Intertextile Shanghai Home Textiles concluded on 26 August, following a successful three-day run at the National Exhibition and Convention Center (Shanghai). It was Messe Frankfurt’s first event to take place in Shanghai in 2020 following disruptions from the pandemic. Amid the challenges presented by the pandemic, this year’s fair provided a vital opportunity for the international home and contract textile industries to source and reconnect through virtual and in-person meetings. Offering a comprehensive range of home and commercial textile products, the fair welcomed over 600 exhibitors and attracted more than 25,000 trade buyers.

Speaking as the fair concluded, Ms Wendy Wen, Senior General Manager of Messe Frankfurt (HK) Ltd commented: “Intertextile has always been dedicated to providing an ideal platform for the international home textile industry and we are delighted to continue to do so during these unprecedented, challenging times. In view of the current global travel restrictions, this year’s fair offered a series of digital tools in addition to the traditional exhibition, allowing the fair to reach as wide an audience as possible. We are glad that this new format was highly recognised by the participating exhibitors and buyers alike.”

“Whilst economic activity in China is progressively recovering and domestic consumption continues to grow, the country’s exports are taking longer to rebound,” Ms Wen added. “One of the main objectives of this year’s fair was to connect domestic and international suppliers and buyers who are eager to make personal contacts and get back to business. As evidenced by feedback from numerous exhibitors and visitors, the fair has been able to help and support the industry’s recovery, so we are delighted with the results.”

Online business matching platform connected worldwide companies
 
In view of the current international travel restrictions, this year’s fair launched a brand new online business matching platform, which connected around 200 buyers from over 50 countries and regions to 60 exhibitors. The platform introduced multiple new functions, such as live-stream product presentations and a real-time chat platform to better facilitate business exchanges between suppliers and buyers from around the world. One exhibitor participating in the platform was Suzhou Roufang Textile Technology Co Ltd. “Yesterday we had a live-stream product presentation, which attracted around 200 buyers. The online platform is useful for us as we could showcase our new products and design concepts to overseas buyers, and let them know that we are still here to serve them,” the company’s Business Manager Ms Yu Qian Ru explained.

Mr Azam Osman, Manager of the Factory Depot (Pty) Ltd from South Africa expressed his satisfaction about the online platform: “I am glad that the fair provided the online business matching service where I have seen a lot of quality furniture and decorative fabric exhibitors. I’m interested in connecting with them.” Another buyer, Ms Elena Freyuk from Ziptown Trading Inc. said: "I am pleased that the fair offered both live-stream and video recording product presentations as I was unable to watch the live presentation due to time difference. The services were very thoughtful!”

A source of inspiration for the industry
 
To ensure fairgoers can discover the latest design and industry trends and insights, this year’s fringe programme presented a series of high quality events, covering the industry’s hottest topics. Some of the highlights included the 2021 Intertextile Trend Forum, which was led by Shen Lei, the Chinese representative of the Intertextile International Lifestyle Trend Committee. The forum brought together five prominent Chinese designers including Ben Chen, Ben Wu, Meng Ye, Paul Pang and Xie Ke, who presented an in-depth interpretation of the theme of 2021 Intertextile Trends, “BOUND”. Other events included Ride the Storm – Home Textile Digital Printing Forum, Tmall Seminar on industry digitalisation, Furniture & Home Textile Direct Negotiation Event and more.

The ITM 2021 Exhibition, which is postponed to 22-26 June 2021 due to the coronavirus pandemic outbreak, will direct the world and Turkish textile industry, which will demonstrate a vigorous comeback in the post-pandemic period.

The ITM Exhibition, which was planned to be held between 2-6 June this year, was postponed to 22-26 June 2021 due to the troublesome Coronavirus pandemic. Participating companies in countries that had to interrupt their production, especially Italy, France, Spain, Germany and China, which were most affected by the virus, welcomed the postponement of the ITM Exhibition. The countries, holding similar opinions that it is not possible to save from the pandemic without effective drug treatment or vaccine against coronavirus, started normalization process by increasing their protective measures while fighting against the pandemic.

As part of its active engagement in the fight against COVID-19, Archroma, a global leader in color and specialty chemicals towards sustainable solutions, started bulk production of a new range of hand sanitizers at its Landhi site in Pakistan in May 2020. The new Kieralon® HS range was developed by the R&D team at the Archroma Center of Excellence in Karachi, in line with the World Health Organization (WHO) recommendations.

Sanitizers are currently in high demand in Pakistan in hospitals, isolation centers, medical institutes and other health care environments, due to the COVID-19 outbreak. The use of sanitizers has also been made mandatory in all factories, offices and public places, driving the demand even higher.

The Kieralon® HS range is being produced in different grades and concentrations to eliminate a broad range of germs, bacteria and viruses, to cater for various healthcare and hygiene requirements. They also include emollients and display non-stick and quick drying effect, for skin comfort.

In April 2020, Archroma announced the introduction in Brazil of Mowiplus® HPC 9600, a new thickener for sanitizing gels, developed to address the global shortage in the thickener traditionally used for sanitizing gels.

Archroma is also actively supporting manufacturers in the production of face masks and medical protective equipment. Its antimicrobial and barrier products in particular are in high demand, and Archroma is making every effort to assist existing and new customers entering this sector by providing technical know-how and support.

The company is supporting producers of packaging & paper who are facing high demand for food packaging as many restaurants have switched to delivery or take-away, as well as for parcels and boxes supporting online shopping.

Mujtaba Rahim, CEO of Archroma Pakistan comments, “Within Archroma we are cognizant of the acute community need for high quality hygiene products that are also comfortable for users, as hand sanitizers tend to be harsh on the skin, so we took on the challenge to develop and start production in record time. The Archroma team in Pakistan won’t rest in fighting the COVID-19 pandemic, and hopes this new product will help to stop the spread of the virus and the suffering that it causes.”