From the Sector

EDANA, the global association for the nonwovens and related industries, together with the Absorbent Hygiene Product Manufacturers Association (AHPMA) in the UK, the Center for Baby and Adult Hygiene Products (BAHP), and the Association of the Nonwoven Fabrics Industry (INDA) in the US, is addressing a recent NGO report claiming to have detected trace levels of glyphosate in a single box of tampons.

The report’s comprehensive results have not been published, and the available details are minimal. The report is limited in scale, stating that “just 15 boxes” of tampons were tested. Its main claim centres on a finding in “one of the boxes”, without clarifying whether it was present in just one tampon or throughout the box. We would welcome the test data being shared so that we could examine and understand the results.

The authors also state that the detected trace levels of glyphosate are 40 times higher than those permitted in drinking water, with their finding being 0.004 mg/kg. EDANA’s Stewardship Programme sets a guidance value of 0,5mg/kg for pesticides. The traces found in the NGO report are therefore 125 times lower than this industry guidance value.

Moreover, comparing levels in tampons to drinking water overlooks a crucial point: the nature of exposure. While individuals typically consume around 2 litres of water daily, a tampon is used only a few times per month and remains in contact with the body for only a few hours at a time. As such, the comparison is misleading and disproportionate.

The health and safety of consumers is the foremost, non-negotiable commitment of our industry. EDANA's voluntary Stewardship Programme for Absorbent Hygiene Products (AHP’s), with its core component—the CODEX™—exemplifies the industry's proactive commitment to safety, consumer confidence, and transparency.

The CODEX™ establishes stringent guidance values for a list of trace chemicals. It goes beyond current EU and national legislative requirements, showcasing a commitment to best practices. It also incorporates standardized, consumer-relevant test methods[1]—further ensuring that millions of individuals can use AHPs with confidence every day.

Consumers can be assured that tampons are a safe way of managing their period. Our associations reiterate their full confidence in the safety of tampons, built on decades of safe use, rigorous testing, regulatory compliance and proactive industry stewardship.

An open and transparent process that goes beyond current EU and national legislation: EDANA announced the expansion of the Stewardship Programme CODEX™, a key part of their voluntary industry initiative to ensure product safety, transparency, and consumer confidence. This expansion increases the number of trace chemicals covered in the CODEX™, reinforcing the industry’s commitment to responsible stewardship and high safety standards.

The voluntary Stewardship Programme core is its CODEX™, which features:

• An evolving list of trace chemicals, purposefully chosen by EDANA (including, but not limited to, PAHs, PCBs, dioxins, furans, phthalates, formaldehyde, metals). These are not intentionally used to manufacture absorbent hygiene products (AHPs) but may be present in trace amounts.
• Guidance values for each substance, based on existing related regulations, regulatory guidance, related existing standards or industry experience.
• Standardized consumer relevant test methods to evaluate products for possible traces of substances.

A Voluntary Commitment to Safety and Transparency
The EDANA Stewardship Programme was created to provide science-based guidance on the safety of absorbent hygiene products, including baby diapers, menstrual products, and incontinence products. As a voluntary initiative, it reflects the industry’s proactive approach in going beyond regulatory requirements to enhance trust and transparency.

By broadening the CODEX™, EDANA and its members continue to support best practices in substance management and regulatory alignment.

Why This Expansion Matters

• More Chemicals Covered – The CODEX™ now includes a broader list of substances not to be present in AHP in a higher concentration than the respective guidance value. These are not intentionally used to manufacture AHPs but may be present in trace amounts.
• Enhanced Consumer Confidence – By voluntarily increasing substances, the industry demonstrates its commitment to ensuring safe and high-quality absorbent hygiene products. EDANA’s member companies keep safety at the very heart of what they do.
• Alignment with Best Practices – The expansion reflects the latest scientific knowledge and supports companies in staying ahead of regulatory developments. The voluntary CODEX™ represents a living programme; it is a proactive work to keep adding substances.

The expansion of the EDANA Stewardship Programme CODEX™ is the result of ongoing collaboration with industry experts, scientists, and regulators, ensuring it remains a trusted reference for product stewardship.

INDA, the Association of the Nonwoven Fabrics Industry, announced the INDA International Trade Handbook, available in the INDA store and free to download for INDA members.

The handbook was written in partnership with the law firm Sandler, Travis & Rosenberg P.A. and represents several months of work compiling U.S. trade and customs policy and compliance information impacting the nonwovens sector. The handbook is a comprehensive, 240-page guide to help you and your business understand and comply with U.S. international trade law.  

Information included in the handbook features active tariffs on goods coming into the U.S. as of April 9, 2025, and tariff rates and classification codes for nonwoven roll goods and finished goods. You can preview the table of contents here.

EDANA, the global association and voice representing the nonwovens and related industries, and INDA, the Association of the Nonwoven Fabrics Industry, jointly express their concerns regarding escalating trade tensions.

Both associations recognize the potential for countermeasures and reciprocal tariffs to negatively impact the nonwovens industry globally. The nonwovens industry is a global sector, with many companies having significant operations worldwide, including in Europe and the United States. It is crucial to avoid a harmful cycle of retaliatory tariffs that could have a net negative effect on economies worldwide.

Both EDANA and INDA urge policymakers to prioritize negotiations and seek mutually beneficial resolutions. “While we understand the need to address unfair trade practices, we urge regions to prioritize negotiations and seek mutually beneficial resolutions,” stated Murat Dogru, General Manager at EDANA. “Escalating tariffs create uncertainty and can disrupt supply chains, ultimately harming industries and consumers.”  

Tony Fragnito, INDA’s President & CEO added, “The nonwovens industry supports fair trade and a level playing field. We encourage policymakers to consider the broader impact of trade measures and to pursue policies that foster collaboration and free trade.”  

EDANA and INDA highlight the significant role of the nonwovens industry in providing essential materials for various sectors, including hygiene, healthcare, and manufacturing in many regions, including Europe and the United States. The associations urge the US and EU to recognize the interconnectedness of the industry and the importance of maintaining open trade between the regions. At a time when manufacturers are facing cost pressures from many angles, it is imperative that American and European manufacturers remain competitive globally and have long-term clarity on import costs.  

EDANA and INDA remain dedicated to promoting trade policies that support a strong and adaptable nonwovens industry worldwide. Choosing collaboration over conflict, and commitment to open markets and productive engagement, will pave the way for a future where trade acts as a catalyst for shared prosperity and innovation, to the advantage of industries and consumers alike.

EDANA, the leading global association and voice for nonwovens and related industries has published its annual overview of the high-level figures from the EDANA Statistics Report on Nonwovens Production and Deliveries for 2024.

According to the latest data, in 2024, compared to data from 2023, nonwovens production in Greater Europe increased in volume by 2.6% to 2,976, 400 tonnes, and by 2.9% in surface area resulting in 85.1 billion square meters of nonwovens being manufactured. However, differing trends were observed at the national level when comparing production between Greater European countries, and also when assessing the various production processes of nonwovens and market segments.

Wetlaid nonwovens, which experienced a significant decline in 2023, demonstrated the most substantial growth rates this year. Conversely, airlaid was the only web-forming process to register a decline in 2024, yet it was also the sole process to exhibit growth the previous year. Spunmelt production continues to dominate in terms of surface area. Drylaid exhibited limited growth, attributable to the positive developments seen in the production and sales of Air-through and Hydro-entangled materials.  

The predominant end-use for nonwovens continues to be the hygiene market, accounting for 27% of deliveries, amounting to 797,300 tons, and exhibiting a 1.7% growth in 2024. Last year, the most substantial growth sectors for nonwovens were building and roofing materials (+14.2%), food and beverage applications (+13%), cotton pads (+4.9%), and personal care wipes (+4.8%).

Jacques Prigneaux, EDANA’s Market Analysis and Economic Affairs Director, further expanded on the trend: “In the aftermath of two consecutive declines of more than 5% in 2022 and 2023, the production of nonwovens in Greater Europe has reverted to its pre-pandemic level in terms of weight. At the same time, the production in surface area grew faster, resulting in an average grammage of 34.9 gsm, as opposed to the 37.2 gsm recorded in 2019.”

Prigneaux added “thanks to data collected in two units, our statistics provide EDANA members with the opportunity to thoroughly analyze trends in tonnage and surface area across 11 production processes and at least 83 market segments.”

A comprehensive analysis, including deeper insights into production trends, market evolution, and strategic outlooks, is available exclusively to EDANA members. This report serves as a critical resource for companies looking to navigate the evolving nonwovens landscape. In addition, in November 2024, EDANA, together with INDA, the Association of the Nonwoven Fabrics Industry, released the Global Nonwoven Markets Report, A Comprehensive Survey and Outlook, 2023-2028. The report forecasts a steady growth in demand for nonwovens across key sectors over the next five years. This report is available for purchase.

The statement in full:

EDANA, the leading global association representing the nonwovens and related industries, acknowledges the European Commission’s potential decision to implement countermeasures in response to the recently imposed US tariffs on EU steel, aluminium, and certain derived products. As the voice of over 250 companies in the nonwovens supply chain, we are closely monitoring the implications of these measures and their potential impact on our members.

Nonwovens are innovative, high-tech, engineered fabrics made from fibres. They are used in a wide range of consumer and industrial products either in combination with other materials or alone. They provide essential materials for hygiene products, medical applications, filtration, construction, and automotive industries. They are critical in ensuring public health, safety, and industrial efficiency, with applications ranging from surgical masks and wound dressings to baby diapers, disinfectant wipes, and high-performance insulation.

While we welcome the intention to safeguard the interests of EU industries affected by the US tariffs, EDANA joins those already raising significant concerns about the potential unintended consequences of these countermeasures on our sector.

The EU’s relationship with the US is of critical importance, and we believe the primary focus should be on negotiations to reach a mutually beneficial resolution. It is essential to avoid escalating trade tensions that could result in long-term harm to industries on both sides of the Atlantic.

Negative effect on key raw materials
A particular area of concern is the potential effect of these countermeasures on critical raw materials, such as fluff pulp. Fluff pulp, or pulp-based fibres, are a natural raw material used in the absorbent core of absorbent hygiene products, this is due to their high absorbency rate. Baby nappies, menstrual products, and incontinence products all rely on fluff pulp to absorb and retain human fluids. In 2024, the US provided more than 80% of the fluff pulp imported into the European Union.

This is just one example of the broader impact these countermeasures could have on the industry. These measures could lead to increased production costs, higher finished product prices, supply chain disruptions, and a competitive disadvantage for European nonwoven manufacturers in global markets.

Conclusion
It is important to highlight that these proposed measures risk being unfair, as they will disproportionately impact the more vulnerable members of our society, including the elderly, hospitalised individuals, young families with children, and women. Any regulatory changes should carefully consider their social implications to avoid exacerbating inequalities.

Considering these concerns, EDANA urges the European Commission to carefully assess the economic impact on downstream industries, ensuring that countermeasures do not disproportionately impact sectors dependent on essential imported raw materials. We welcome the opportunity to contribute to the ongoing consultation process and strongly advocate for a balanced approach that safeguards European industry while maintaining fair and open trade relations with the US.

The European Commission has the opportunity to prevent a harmful cycle of retaliatory tariffs that could have a net negative effect on both economies.

INDA, the Association of the Nonwoven Fabrics Industry, in partnership with Nonwovens Industry magazine, announced the finalists for the 2025 IDEA® Achievement Awards. These awards recognize the most innovative new product introductions in the nonwovens and engineered materials industry since the last IDEA® event in 2022.

The IDEA® Achievement Awards celebrate excellence in product innovation across multiple categories, with nominees evaluated on creativity, novelty of approach, uniqueness, and technical sophistication. The awards will be presented during IDEA®25, the global event for nonwovens and engineered fabrics, taking place April 29-May 1, 2025, in Miami Beach, FL.

The Award Finalists are:

IDEA® Equipment Achievement Award

• Dilo Systems GmbH – MicroPunch
• GDM SPA – In Line Laminated Waistband
• Oerlikon Neumag – hycuTEC

IDEA® Long-life Achievement Award

• Egal Pads, Inc. – Egal™ Pads on a Roll
• Hempitecture Inc. – PlantPanel
• Magnera – Sontara® Home Compostable Bag

IDEA® Nonwoven Products Achievement Award

• AHLSTROM – BioProtect™
• Innovatec Microfibre Technology – InnovaWipe® Water-Soluble Nonwoven
• Periodic Products, Inc. – MetalXtract® Filter Media

IDEA® Raw Materials Achievement Award

• BASF SE – SAVIVA® B 800
• OrganoClick AB – OC-Biobinder®
• Woolchemy NZ Ltd – neweFibre

IDEA® Short-life Achievement Award

• Egal Pads, Inc. – Egal™ Pads on a Roll
• Hello Hazel, Inc. – Hazel® High & Dry Brief
• Swoobie – Swoobie Bra Liner

IDEA® Sustainability Advancement Award

• HIRO TECHNOLOGIES – The World’s First MycoDigestible™ Diapers
• KINDCLOTH™ – PURA HEALTH Insect Repellent Water-Dissolvable Wipes
• OrganoClick AB – OC-Biobinder®

The Finalists will be voted on by industry professionals and the winners will be announced live at IDEA25.

INDA, the Association of the Nonwoven Fabrics Industry, has opened the registration for the IDEA®25 International Conference and Exhibition on April 29-May 1, 2025, at the Miami Beach Convention Center in Florida.

For the first time at IDEA, the two-day conference will be dedicated exclusively to sustainability, recognizing its critical importance to the nonwovens industry. The conference will bring together C-suite leaders, business development professionals, sustainability managers, product developers, regulatory teams, sales, and marketing to advance “Nonwovens for a Healthier Planet.”

The regional market overviews and company presentations that have previously been part of the conference program will be moved to the exhibition portion of IDEA, which will spotlight product innovations and solutions from leading companies across the industry.

Among the topics industry experts will explore in presentations and panel discussions at IDEA25 are:

• Regulations: Upcoming regulations in the U.S., European Union (EU), and the United Nations impacting sustainability efforts
• Product and Process Innovations: Sourcing sustainable materials featuring natural fibers, advances in biodegradability and compostability, and fiber-to-nonwoven recycling and Extended Producer Responsibility (EPR) initiatives
• Circular Economy and Bio-Materials: Responsible sourcing, innovations in sustainability, and end-of-life solutions that reduce waste and lower energy consumption, leading to significant cost and resource savings

Details regarding the presenters and abstracts for the conference will be announced in the coming weeks.

IDEA25 Highlights
The IDEA® Achievement Awards, in partnership with Nonwovens Industry magazine, will be presented based on the results of online voting in six categories, including sustainability achievement.

The event will kick off on April 28th with training courses covering the essentials of nonwovens and market-focused areas, including a Nonwovens 101 short course on manufacturing nonwovens and advanced sessions on technical design and performance in baby and adult care absorbent systems, wet wipes, period products, and filter media training.

In conjunction with IDEA25, INDA also announced registration has opened for FiltXPO™ 2025, the International Filtration Conference and Exhibition, on April 29-May 1, 2025, at the Miami Beach Convention Center. For updates on both events, visit the INDA website.

Last week, the White House announced that President Joe Biden would not implement a tariff rate quota on imports of fine-denier polyester staple fiber (PSF) in response to a section 201 safeguard case filed by U.S.-based fiber producers.

The President announced an import quota only on imports of fine-denier PSF under the temporary importation under bond (TIB) program, which is predominately used in woven textiles and apparel and is not expected to impact nonwovens.

President Biden opted not to implement a tariff rate quote or other measures that were recommended by the U.S. International Trade Commission citing that other industries, including nonwoven manufacturers, would be negatively impacted by such actions, President Biden’s proclamation stated that:

“While the USITC Commissioners recommended that I impose a tariff-rate quota on fine denier PSF imports, I have determined not to do so…[t]herefore, I have decided to tailor this safeguard remedy to TIB entries of fine denier PSF. Furthermore, I have determined not to impose a tariff-rate quota on imports of fine denier PSF in the interest of balancing the competing interests of domestic fine denier PSF manufacturers and the impact of the safeguard remedy on downstream United States producers, including manufacturers of textiles, defense products, and consumer products, that rely on fine denier PSF.”

This decision comes after several U.S.-based nonwovens producers commented to the White House Trade Policy Staff Committee and the USITC that the nonwovens industry would be harmed by actions that would raise the costs of fine-denier PSF. INDA submitted comments outlining the concerns of many nonwovens producers. Government affairs director Wes Fisher testified before the Trade Policy Staff Committee at the Office of the U.S. Trade Representative hearing on September 30th.

EDANA, the global association for the nonwovens and related industries, concluded its annual Sustainability Forum at the KBR Royal Library of Belgium in Brussels. This year's forum, themed “Building a Sustainable Future Together,” featured a series of keynote addresses, panel discussions, and collaborative sessions focused on environmental responsibility, corporate social responsibility, and circular economy innovations within the nonwovens sector. With an agenda that bridged policy and practice, the Forum highlighted the latest advancements and strategies aimed at tackling climate change, reducing waste, and enhancing sustainability practices.

Keynote Highlights
The forum featured two keynote speakers: Ana Rovzar, Founder of Polygon AR, opened the Forum with a keynote on the accelerating transition to clean energy. In her speech, she discussed the shift from conventional energy investments to renewables, noting a 50% growth in renewables in 2023 alone. “It is accelerating much faster than people think” she remarked, emphasizing that “real progress requires a united front from governments, businesses, and communities to remove regulatory and technological barriers”.

In another keynote, sustainability expert Mike Barry, formerly of Marks & Spencer, stressed the importance of aligning corporate strategy with sustainability. “Citizens see climate change as a top priority, and companies must act boldly to reduce emissions, especially Scope 3”, he said. “Sustainability is now a vital part of brand identity, and consumers expect more transparency and commitment than ever”.

Innovative Industry Perspectives and EU Policy Impacts
Brieuc Lits, Public Affairs Director at EDANA, examined the potential effects of the EU Green Deal on the nonwovens industry. “The EU’s shift towards balancing sustainability with competitiveness will shape not only policy but the very framework within which we operate”, he noted, emphasizing that the sector must adapt to stay competitive and aligned with regulatory expectations.

Lastly, Paolo Haeusermann, Senior Brand Director and Europe Sustainability Leader at Procter & Gamble, shared insights on advancing sustainability in absorbent hygiene products and emphasized the importance of these items. “We are talking about essential products in people’s lives”, he remarked.

Corporate and Product Sustainability: A Deep Dive
Several industry leaders shared insights on integrating sustainability at every level of business. Carsten Ruff from Nitto Advanced Film Solutions discussed the challenges and strategies of embedding sustainability in corporate culture, particularly in a multinational setting. “Sustainability is not a contradiction to industrial applications; it’s a powerful driver of innovation”, he observed.

Martijn Gipmans from Sphera Solutions highlighted the business value of transparency and life-cycle assessments (LCA). “LCA and transparent ESG reporting can catalyse both business growth and environmental progress”, he explained, stressing the importance of integrated sustainability assessments to reduce the carbon footprint of entire product portfolios.

Christophe Morel-Fourrier, Sustainability Leader for Hygiene, Packaging, and Converting Adhesives at Bostik, introduced the Archimedes tool as a strategic asset for Portfolio Sustainability Assessment. “Archimedes allows us to make transparent, informed decisions that align with our long-term sustainability goals”, he explained. He highlighted that this tool helps companies evaluate the sustainability of their product portfolios, empowering them to make impactful choices that support environmental goals.

The Path Forward: Advancing Circularity and Green Innovation
One of the most discussed topics was the industry's transition toward a circular economy. Albert Hammerschmied from Freudenberg Performance Materials highlighted the importance of post-industrial waste in achieving circularity, particularly in the automotive sector. “The potential for nonwovens in the automotive circular economy is vast, but requires industry-wide collaboration”, he commented.

In a session addressing the future of sustainable practices in building insulation, Alexandre Butté of ANDRITZ Laroche emphasized the importance of sustainable materials and collaboration among stakeholders. “The building industry faces unique sustainability challenges, but with innovation and eco-friendly materials, we can bridge the gap between goals and achievable practices”, he said.

Building a Sustainable Health Sector
Danielle van Horzen, Global Marketing Manager for Hygiene and Healthcare at SABIC, discussed advanced recycling solutions in the healthcare sector. Addressing the challenges of medical waste recycling, she stated, “A significant amount of medical waste is not contaminated, offering us opportunities to create circularity in healthcare.” She pointed to the potential for advanced chemical recycling to enable circular models, helping to tackle the pressing issue of sustainable medical waste management.

The day concluded with a session on the circular potential within healthcare. Kristien Depraetere, Sustainability Coordinator at UZ Leuven, outlined sustainable practices in hospitals, from waste reduction to advanced recycling in medical waste. “Healthcare can lead by example in the transition to circularity, yet we need practical and legislative support to address unique industry challenges”.

Visit to the European Commission
The third day of EDANA’s Sustainability Forum 2024 concluded with an insightful visit to the European Commission, offering attendees a unique opportunity to engage directly with policymakers and gain firsthand insights into the EU's sustainability agenda. Hosted at the Charlemagne Building, discussions centered on pivotal elements of the EU Green Deal, including the establishment of Extended Producer Responsibility (EPR), the scope and implementation of the Single-Use Plastics Directive (SUPD), and the Ecodesign for Sustainable Products Regulation.

Featuring presentations from prominent EU officials like Vicenzo Gente and Werner Bosmans, attendees delved into how these regulations are shaping sustainability strategies across industries. Bridging policy and practice emerged as essential, reinforcing the forum’s dedication to aligning industry actions with current EU regulatory frameworks. The session offered a strong conclusion to the event, reinforcing a shared commitment to a sustainable future in collaboration with EU leaders and regulatory bodies.