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(c) Archroma
10.12.2019

Archroma announces CEO transition

Archroma announced its transition plan for the function of Chief Executive Officer. The Board of Directors of Archroma has appointed Heike van de Kerkhof to succeed current CEO Alexander Wessels effective January 6, 2020. Mr. Wessels has held the CEO position at Archroma since the Company was established in October 2013 and will be appointed as Vice Chairman of the Company’s Board of Directors. He will also take on a Senior Advisory role within SK Capital working across its portfolio of investments, which includes Archroma.

Alexander Wessels commented, “I feel privileged to have been given the opportunity to work with SK Capital and the Archroma team over the past six and a half years, which has really been an incredible journey. We are coming off another record year in terms of profitability and the business is uniquely positioned to capitalize on its significant momentum moving forward. For me personally, this is the ideal moment to take on my next challenge and in Heike we have found the ideal person to pass the baton to. We look forward to a seamless transition and I am excited to continue to support the Company as a member of the Board of Directors.”

Archroma announced its transition plan for the function of Chief Executive Officer. The Board of Directors of Archroma has appointed Heike van de Kerkhof to succeed current CEO Alexander Wessels effective January 6, 2020. Mr. Wessels has held the CEO position at Archroma since the Company was established in October 2013 and will be appointed as Vice Chairman of the Company’s Board of Directors. He will also take on a Senior Advisory role within SK Capital working across its portfolio of investments, which includes Archroma.

Alexander Wessels commented, “I feel privileged to have been given the opportunity to work with SK Capital and the Archroma team over the past six and a half years, which has really been an incredible journey. We are coming off another record year in terms of profitability and the business is uniquely positioned to capitalize on its significant momentum moving forward. For me personally, this is the ideal moment to take on my next challenge and in Heike we have found the ideal person to pass the baton to. We look forward to a seamless transition and I am excited to continue to support the Company as a member of the Board of Directors.”

“I have a true passion for innovation and sustainability, and I am thrilled to join Archroma as its next CEO,” Heike van de Kerkhof commented. “The Company has established itself as a leader in sustainable chemistry based on its strong technology-driven product portfolio with a solid foundation to further build upon. I believe Archroma is uniquely positioned to support its customers’ manufacturing processes in a cost effective and sustainable manner. The investments made into research and technology during the first stage of SK Capital’s ownership have positioned Archroma to reach new levels of growth and success.”

More information:
Archroma Archroma US Inc
Source:

EMG-marcom

10.12.2019

Myant Announces Joint Venture with Osmotex AG

Myant Inc. and Osmotex AG have agreed to enter into a joint venture for the commercialization of Osmotex’s HYDRO_BOT active membrane technology across various textile-based applications. The integration of HYDRO_BOT with Myant’s existing portfolio of textile-based sensing and actuating capabilities opens up new possibilities across a wide range of domains including sweat/moisture management and thermal regulation.

Myant Inc. and Osmotex AG have agreed to enter into a joint venture for the commercialization of Osmotex’s HYDRO_BOT active membrane technology across various textile-based applications. The integration of HYDRO_BOT with Myant’s existing portfolio of textile-based sensing and actuating capabilities opens up new possibilities across a wide range of domains including sweat/moisture management and thermal regulation.

HYDRO_BOT technology is capable of moving 200 liters of fluid across a square meter of textile every hour via an electroosmotic process, providing a practically limitless ability to manage moisture in textile applications. Applied in conjunction with Myant’s existing capability to deliver heat via textile and to achieve effective passive moisture wicking via novel knitted structures, the combination of technologies is poised to dramatically improve the ability to regulate body temperature in applications such as personal protective equipment for workers in heavy industry, protective gear for workers in hot desert-like climates, performance wear like snow suits or skiing apparel in cold climates, footwear, motorcycling apparel, and more. In addition to apparel, significant market opportunities exist in the moisture management as applied to the automotive industry and in the healthcare industry.

“The creation of this joint venture between Myant and Osmotex reinforces our mission to develop textiles as bidirectional interfaces to the human body capable of optimizing health and performance across all spheres of life,” said Tony Chahine, founder and CEO of Myant. “Our team is excited to begin integrating HYDRO_BOT into our textiles and bringing this transformative technology to market.”

“We are excited to be working together with Myant to realize the full potential of the HYDRO_BOT technology,” said Joacim Holter, Managing Director and Chairman of the Board for Osmotex AG. “Myant’s ability to integrate our technology and to produce at scale all under one roof made them an ideal partner to help make our vision a reality.”

More information:
Myant Osmotex
Source:

Myant Inc.

(c) Saurer Technologies GmbH & Co. KG
10.12.2019

Automation – a key theme for Saurer Twisting Solutions at Domotex 2020

Domotex, the world's largest trade fair for floor coverings, will take place in Hanover from 10 to 13 January 2020. Saurer Twisting Solutions is looking forward to welcoming customers and visitors at their Booth B35 in Hall 11.

Automation solutions made to measure for processing BCF yarns
At Domotex, Saurer Twisting Solutions will present customer-optimised solutions for process automation and product cost reduction. Automation of the material transport systems offers significant customer benefits. This is because these systems are individually adapted to the needs of clients and enable an optimum material flow throughout the entire twisting mill.

Easier and faster with new machine generation
Amongst other things, the new carpet yarn machine, the CarpetCabler CarpetTwister 1.10 and the automated guided vehicle PackDrive will be presented.

Domotex, the world's largest trade fair for floor coverings, will take place in Hanover from 10 to 13 January 2020. Saurer Twisting Solutions is looking forward to welcoming customers and visitors at their Booth B35 in Hall 11.

Automation solutions made to measure for processing BCF yarns
At Domotex, Saurer Twisting Solutions will present customer-optimised solutions for process automation and product cost reduction. Automation of the material transport systems offers significant customer benefits. This is because these systems are individually adapted to the needs of clients and enable an optimum material flow throughout the entire twisting mill.

Easier and faster with new machine generation
Amongst other things, the new carpet yarn machine, the CarpetCabler CarpetTwister 1.10 and the automated guided vehicle PackDrive will be presented.

More information:
Saurer Domotex 2020 Automation
Source:

Saurer Technologies GmbH & Co. KG

09.12.2019

Updated short- and mid-term outlook

Following an in-depth analysis of the current business situation conducted by the new Group Management, Autoneum expects a net loss in the high double-digit million range for the full year 2019 due to the situation in North America and related one-time charges from impairments. Therefore, achieving the communicated mid-term targets will take more time.

A comprehensive assessment by the new Group Management focusing on Business Group North America and taking into account the course of business from January to November 2019 led to a revaluation of the situation. It has become apparent that the problems in North America are not limited to two US plants and deficient ramp-ups there. Accordingly, a comprehensive turnaround program focusing on operational excellence and the improvement of cost structures is being developed and implemented in Business Group North America.

Following an in-depth analysis of the current business situation conducted by the new Group Management, Autoneum expects a net loss in the high double-digit million range for the full year 2019 due to the situation in North America and related one-time charges from impairments. Therefore, achieving the communicated mid-term targets will take more time.

A comprehensive assessment by the new Group Management focusing on Business Group North America and taking into account the course of business from January to November 2019 led to a revaluation of the situation. It has become apparent that the problems in North America are not limited to two US plants and deficient ramp-ups there. Accordingly, a comprehensive turnaround program focusing on operational excellence and the improvement of cost structures is being developed and implemented in Business Group North America.

As a result of the slowdown in the automotive industry and the continuing low market level forecasted in the medium term, the cost structure at the Group’s headquarters in Winterthur, Switzerland, has been adjusted, among other things, by selective staff reduction. To further reinforce new mobility activities, they will be concentrated at the Research and Technology Center in Winterthur. This will include the relocation of the Competence Center New Mobility from Sunnyvale (CA), USA, to Winterthur.

Due to the continuing losses of Business Group North America, Autoneum expects a net loss for the financial year 2019 in the high double-digit million range. In addition to current operating losses, this also includes one-time charges from impairments which are not cash-effective. To achieve the Group’s mid-term targets announced in March (“2019 Year of tidying, 2020 Year of transition, 2021 Return to sound profitability level), an additional year will therefore be needed.

More information:
Autoneum Management AG
Source:

Autoneum Management AG

09.12.2019

Bemberg™’s 2020 kicks off with a world tour focusing on sustainable innovation and premium collaborations

The Japanese brand of regenerated cellulose fibers is set to fly to some of the most cutting-edge global destinations on planet Fashion to present its collaborations with leading partners along with its collections. An intensive roadmap and warm up to Première Vision (Paris, February 17-19) where the company will double its presence debuting new collections and collaborations.

First appointment of the year is Pitti Uomo in Florence, Italy, Jan. 7-10. The company then joins Première Vision NYC, Jan 21-22, and ISPO in Munich, Jan. 26-29.

The Japanese brand of regenerated cellulose fibers is set to fly to some of the most cutting-edge global destinations on planet Fashion to present its collaborations with leading partners along with its collections. An intensive roadmap and warm up to Première Vision (Paris, February 17-19) where the company will double its presence debuting new collections and collaborations.

First appointment of the year is Pitti Uomo in Florence, Italy, Jan. 7-10. The company then joins Première Vision NYC, Jan 21-22, and ISPO in Munich, Jan. 26-29.

Source:

GB Network

(c) Genesis:M&J
06.12.2019

GENESIS:M&J Group targets high fashion denim market in EU

The Bangladesh international player presents its unique eco-innovation path and a specialhigh-end capsule collection in collaboration with PG DENIM.

GENESIS:M&J Group comes back at the Denim Première Vison London (3-4 December) marking a positive end of the 2019, with new objectives for the future. The leading facility of the Group has affirmed itself as one of the most reliable international garment manufacturer, especially in denim market, and now it is time for another leap forward. The aim is to target more in depth the high fashion denim market in Europe with renowned proposals towards a more authentic, comfortable and sustainable denim offer.

The Bangladesh international player presents its unique eco-innovation path and a specialhigh-end capsule collection in collaboration with PG DENIM.

GENESIS:M&J Group comes back at the Denim Première Vison London (3-4 December) marking a positive end of the 2019, with new objectives for the future. The leading facility of the Group has affirmed itself as one of the most reliable international garment manufacturer, especially in denim market, and now it is time for another leap forward. The aim is to target more in depth the high fashion denim market in Europe with renowned proposals towards a more authentic, comfortable and sustainable denim offer.

The first output to underline the new approach is the high-end capsule collection realized in collaboration with PG DENIM, that premiered at the show
A collection where the great industrial experience and quality in garment manufacturing of GENESIS meets, in a perfect and inspiring contamination, the 100% Italian artisanal craft and unique interpretation of PG DENIM fabrics. A complete co-branding that has given life to unique garments with dedicated tags and hangtags, to show a fashionable, sustainable and high-quality final output, entirely produced in Bangladesh. The perfect meeting to provide a great example of how this collaborative path with European top-quality player could lead to a new positioning for the company.

The improvements achieved by GENESIS are enhanced also in the s/s 2021 collection with new trends involving eco-conscious fabrics such as organic cotton, recycled fabric and polymer, realizing blends with natural fibers like hemp & linen while working also with a wide variety of biodegradable materials. Technical fibers are also on the spotlight with an increasing importance gained by proofed lightweights such as waterproof. Moods like hyper blue, natural cotton colors, flat bright indigo mid shades or urban grey and reactive layers dominates the feeling of the new collection. In terms of looks and treatments the collection has developed several unique interpretations such as engineered garments, digital laser patterns, wester silhouettes, workwear, soft dyes, contemporary stripes, dirty green cast and eco-acid wash. A kaleidoscopic collection where technology and tradition meet one unique big trend: more sustainable than ever.

More information:
Genesis M&J Group
Source:

Menabò Group

Mayer & Cie. China shows first in-house development at Shanghaitex (c) Mayer & Cie
Mayer & Cie. China shows first in-house development at Shanghaitex
05.12.2019

Mayer & Cie. China shows first in-house development at Shanghaitex

At the Shanghaitex trade fair Mayer & Cie. China (MCN) exhibited its new machine for manufacturing three-thread fleece. The MFC 3.2 is the first in-house development by the German circular knitting machine manufacturer’s Chinese subsidiary. It produces light to heavy linings and is specially geared to processing polyester yarn. The MFC 3.2 will be available from spring 2020; the material it produces is used in sports- and leisurewear.

“Three-thread fleece linings are popular all over the world,” says Marcus Mayer, Mayer & Cie.’s technical director, “albeit with important regional differences. In Europe and America customers appreciate heavier, warm cotton fabrics, whereas in Asia light, fluffy fabrics made of mixed synthetic fibres are preferred. That is why the MFC 3.2 is a major addition to our Chinese portfolio.“

At the Shanghaitex trade fair Mayer & Cie. China (MCN) exhibited its new machine for manufacturing three-thread fleece. The MFC 3.2 is the first in-house development by the German circular knitting machine manufacturer’s Chinese subsidiary. It produces light to heavy linings and is specially geared to processing polyester yarn. The MFC 3.2 will be available from spring 2020; the material it produces is used in sports- and leisurewear.

“Three-thread fleece linings are popular all over the world,” says Marcus Mayer, Mayer & Cie.’s technical director, “albeit with important regional differences. In Europe and America customers appreciate heavier, warm cotton fabrics, whereas in Asia light, fluffy fabrics made of mixed synthetic fibres are preferred. That is why the MFC 3.2 is a major addition to our Chinese portfolio.“

MFC 3.2: Tried and trusted basis, market-specific alignment
The new Chinese three-thread fleece machine is based on the established Mayer & Cie. MBF 3.2, the qualities of which deliver the goods in the MFC 3.2. They include the high quality of material on both sides of the fabric and the production of challenging weaves. At the same time, the Chinese Mayer & Cie. team attached importance to catering for local requirements, first and foremost processing polyester yarns. Thanks to cam parts developed in-house the new machine performs these tasks reliably and efficiently. At up to 30 rpm on a 30-inch diameter cylinder the MFC 3.2 produces three-thread fleece for sports- and leisurewear.

The MFC 3.2 is more than a three-thread fleece machine, however. A conversion kit transforms it into the MSC 3.2 II, the most popular machine in Mayer & Cie. China’s portfolio. The conversion works in both directions, which further upgrades the single jersey machine because “in the highly saturated Chinese single jersey market the fact that the MSC 3.2 II can be converted into a threethread fleece machine is an important selling point,” Managing Director Mayer notes.

More information:
Mayer & Cie ShanghaiTex
Source:

Mayer & Cie GmbH & Co. KG

Sensorbasierte Nachrüstung einer Rundstrick-maschine der thoenes® Dichtungstechnik GmbH durch das Sächsische Textilforschungsinstitut e.V. (STFI) Foto: thoenes® Dichtungstechnik/ Textil vernetzt
Sensorbasierte Nachrüstung einer Rundstrick-maschine der thoenes® Dichtungstechnik GmbH durch das Sächsische Textilforschungsinstitut e.V. (STFI)
04.12.2019

Textile Digitalisierung KMU-like: Erfolgsstory made in Sachsen

Die thoenes® Dichtungstechnik GmbH blickt auf 140 Jahre Erfahrung bei der Herstellung von Dichtungen für Anlagen, Maschinen und Systeme. Dieser Weg ist geprägt durch innovative Ideen und Lösungen. So ist das Traditionsunternehmen aus dem Erzgebirge heute international ein Experte für Dichtungstechnik, Filtrations- und Leichtbaulösungen.

Dichtungen für Pumpen, Kesselverschlüsse und vieles mehr
Die Palette der Kunden ist breit gefächert. Von führenden Forschungseinrichtungen aus der Region bis hin zu internationalen Geschäftspartnern – knapp 1.000 zufriedene Kunden profitieren von einer Vielzahl maßgeschneiderter Lösungen. Die rund 50 Mitarbeiter der thoenes® GmbH fertigen kundenindividuell. Unter anderem führen sie Beschichtungen zur Schnittkantensicherung von Geflechten, die Konvertierung textiler Erzeugnisse oder Flechtstrukturen für Leichtbauanwendungen im Portfolio.

Die thoenes® Dichtungstechnik GmbH blickt auf 140 Jahre Erfahrung bei der Herstellung von Dichtungen für Anlagen, Maschinen und Systeme. Dieser Weg ist geprägt durch innovative Ideen und Lösungen. So ist das Traditionsunternehmen aus dem Erzgebirge heute international ein Experte für Dichtungstechnik, Filtrations- und Leichtbaulösungen.

Dichtungen für Pumpen, Kesselverschlüsse und vieles mehr
Die Palette der Kunden ist breit gefächert. Von führenden Forschungseinrichtungen aus der Region bis hin zu internationalen Geschäftspartnern – knapp 1.000 zufriedene Kunden profitieren von einer Vielzahl maßgeschneiderter Lösungen. Die rund 50 Mitarbeiter der thoenes® GmbH fertigen kundenindividuell. Unter anderem führen sie Beschichtungen zur Schnittkantensicherung von Geflechten, die Konvertierung textiler Erzeugnisse oder Flechtstrukturen für Leichtbauanwendungen im Portfolio.

Fitnesskur für Oldie
Zum Maschinenpark des sächsischen Dichtungsbetriebes gehört eine Rundstrickmaschine für Kunststoffgestricke. Diese finden z. B. Anwendung im Fahrzeugbau, zur Reduktion von Druckluftgeräuschen. Wichtige produktionsrelevante Daten dieser Maschine wie Laufzeit, Geschwindigkeit und Verarbeitungsmenge konnten jedoch bislang nicht an das Produktionssteuerungssystem übergeben werden. Aufgrund des Alters der Maschine gab es keine Schnittstellen zur Datenweiterleitung. Das kostete Zeit und Geld im Prozessmanagement der Fertigung.

Innovationen stellen seit Beginn der Unternehmensgeschichte einen entscheidenden Antrieb im Unternehmen dar. Somit war klar, dass kompetente Hilfe notwendig würde. Die Zusammenarbeit zwischen der thoenes® GmbH und dem Sächsischen Textilforschungsinstitut e.V. (STFI) im Rahmen des Mittelstand 4.0-Kompetenzzentrum Textil vernetzt-Projektes brachte die zukunftsorientierte Lösung.

Mit dem Ziel, Ausfallzeiten zu reduzieren und effizientere Prozesse zu gestalten, sorgte das Textil vernetzt-Team für eine sensorbasierte Nachrüstung (Retrofit) der Rundstrickmaschine.

Ostdeutsche Textil- und Bekleidungsbranche spürt Auswirkungen internationaler Handelskonflikte Foto: W. Schmidt
Ostdeutsche Textil- und Bekleidungsbranche spürt Auswirkungen internationaler Handelskonflikte
04.12.2019

Ostdeutsche Textil- und Bekleidungsbranche spürt Auswirkungen internationaler Handelskonflikte

Die stark exportorientierte ostdeutsche Textil- und Bekleidungsbranche rechnet für 2019 erstmals seit vielen Jahren mit einem Rückgang beim Gesamtumsatz. „Unsere flexibel agierenden Firmen verfügen über ein hohes Innovationspotenzial. Mit einem Exportanteil von durchschnittlich 45 Prozent sind sie den gegenwärtig negativen Entwicklungen in der globalen Wirtschaft extrem ausgesetzt. Hinzu kommt der sich im Inland vollziehende Strukturwandel in der Automobilindustrie und deren Zulieferbranchen, der bei einigen Herstellern von Technischen Textilien zumindest vorübergehend mit erheblichen Umsatzeinbußen einhergeht“, berichtete Dr.-Ing. Jenz Otto, Hauptgeschäftsführer des Verbandes der Nord-Ostdeutschen Textil- und Bekleidungsindustrie e. V. bei einem Medientermin in der Ontex Hygieneartikel Deutschland GmbH. „Erfreulich ist, dass unsere Bekleidungssparte in den ersten drei Quartalen dieses Jahres ein Umsatzplus von rund fünf Prozent verzeichnet. Allerdings macht sie nur zirka zehn Prozent der Gesamtkapazitäten unserer Branche aus. Die Textilsparte hingegen liegt nach unseren vorläufigen Schätzungen um reichlich fünf Prozent unter dem Ergebnis im Vergleichszeitraum des Vorjahres.

Die stark exportorientierte ostdeutsche Textil- und Bekleidungsbranche rechnet für 2019 erstmals seit vielen Jahren mit einem Rückgang beim Gesamtumsatz. „Unsere flexibel agierenden Firmen verfügen über ein hohes Innovationspotenzial. Mit einem Exportanteil von durchschnittlich 45 Prozent sind sie den gegenwärtig negativen Entwicklungen in der globalen Wirtschaft extrem ausgesetzt. Hinzu kommt der sich im Inland vollziehende Strukturwandel in der Automobilindustrie und deren Zulieferbranchen, der bei einigen Herstellern von Technischen Textilien zumindest vorübergehend mit erheblichen Umsatzeinbußen einhergeht“, berichtete Dr.-Ing. Jenz Otto, Hauptgeschäftsführer des Verbandes der Nord-Ostdeutschen Textil- und Bekleidungsindustrie e. V. bei einem Medientermin in der Ontex Hygieneartikel Deutschland GmbH. „Erfreulich ist, dass unsere Bekleidungssparte in den ersten drei Quartalen dieses Jahres ein Umsatzplus von rund fünf Prozent verzeichnet. Allerdings macht sie nur zirka zehn Prozent der Gesamtkapazitäten unserer Branche aus. Die Textilsparte hingegen liegt nach unseren vorläufigen Schätzungen um reichlich fünf Prozent unter dem Ergebnis im Vergleichszeitraum des Vorjahres. Aller Voraussicht nach werden wir im laufenden Jahr den 2018 erwirtschafteten Gesamtumsatz von 1,87 Mrd. Euro nicht erreichen können.“

Angesichts dieser Entwicklungen bekräftigte vti-Vorstandsvorsitzender Thomas Lindner seine wiederholt geäußerte Kritik am Russland-Embargo der EU. „Derartige Maßnahmen schaden der heimischen Wirtschaft und taugen nicht dazu, politische Probleme zu lösen“, erklärte der Inhaber der Strumpfwerk Lindner GmbH, Hohenstein-Ernstthal, und Vizepräsident des Gesamtverbandes textil+mode e. V. (t+m), Berlin. Er bezeichnete die mit den Embargomaßnahmen einhergegangene Schwächung des Rubels und das geschwundene Vertrauen auf Seiten der angestammten Partner im Osten als Hauptursachen für die dramatischen Einbrüche der deutschen Textilexporte in die Russische Föderation: „Vor dem Embargo – also bis ins Jahr 2013 – hat die deutsche Textil- und Bekleidungsindustrie jährlich Waren im Wert von nahezu 1 Milliarde Euro nach Russland verkauft. 2018 beliefen sich die Russland-Exporte der deutschen Textilindustrie auf rund 684 Millionen Euro, damit liegen wir um rund ein Drittel unter dem Ausgangswert.“

Ein anderes Beispiel für die verhängnisvolle politische Einflussnahme auf die Wirtschaft seien die im Zuge der deutschen Energiewende entstandenen exorbitant hohen Energiekosten: „Die für 2020 angekündigte EEG-Umlage bringt uns Textilproduzenten erneut zusätzliche Belastungen und schwächt unsere internationale Wettbewerbsfähigkeit. Mit einem Zuschuss aus dem Bundeshaushalt zu den Netzentgelten und einer grundlegenden Reform der EEG-Umlage könnte die Bundesregierung in der Tat – und nicht nur mit Worten - beweisen, dass ihr am heimischen Mittelstand gelegen ist. Hinzu kommen perspektivisch weitere erhebliche Kosten für die Finanzierung des Klimapaketes der Bundesregierung.“

Ontex: Generationswechsel an der Spitze Foto: Wolfgang Schmidt
Ontex: Generationswechsel an der Spitze
04.12.2019

Ontex: Generationswechsel an der Spitze

Nach einer halbjährigen Einarbeitungsphase an der Seite von Jürgen Preusche übernimmt Ulrich Merzbach ab Januar 2020 die Werkleitung der Ontex Hygieneartikel Deutschland GmbH, Großpostwitz. Der 41-jährige gebürtige Rheinländer hat an der Technischen Hochschule in Karlsruhe sowie in Frankreich Wirtschaftsingenieurwesen studiert. Nach zweijähriger Tätigkeit bei der Lufthansa trug er über 14 Jahre lang beim Konzern Procter & Gamble Führungsverantwortung in der Produktion sowie beim Lieferketten-Management in der Sparte Pampers/Windeln.

Nach einer halbjährigen Einarbeitungsphase an der Seite von Jürgen Preusche übernimmt Ulrich Merzbach ab Januar 2020 die Werkleitung der Ontex Hygieneartikel Deutschland GmbH, Großpostwitz. Der 41-jährige gebürtige Rheinländer hat an der Technischen Hochschule in Karlsruhe sowie in Frankreich Wirtschaftsingenieurwesen studiert. Nach zweijähriger Tätigkeit bei der Lufthansa trug er über 14 Jahre lang beim Konzern Procter & Gamble Führungsverantwortung in der Produktion sowie beim Lieferketten-Management in der Sparte Pampers/Windeln.

SPEIDEL: Herbst/Winter-Kollektion 2020 (c) SPEIDEL GmbH
03.12.2019

SPEIDEL: Herbst/Winter-Kollektion 2020 - Not only nature smiles

Natürlich SPEIDEL. Mit der Herbst/Winter-Kollektion 2020 zeigt das Familienunternehmen einmal mehr, dass die Herstellung von Damentagwäsche mit Respekt für Natur und Umwelt nicht nur ein Trend, sondern seit Gründung 1952 Teil der Firmenphilosophie ist. Mit Wäscheteilen zum Wohlfühlen zaubert SPEIDEL jeder Frau ein Lächeln ins Gesicht.

Die Produkte von SPEIDEL stehen für Langlebigkeit, die Hand in Hand mit einem wunderbaren Tragegefühl geht. Deshalb liegt der Fokus in dieser Saison auf schnell nachwachsenden Rohstoffen wie Bambus sowie auf weiteren Qualitäten mit hohem Naturfaseranteil, zum Beispiel feelin’fine (92% Baumwolle und 8% Elasthan), Sensuelle (94% Modal und 6 % Elasthan) und Bio-Baumwolle. Alle verarbeiteten Stoffe sind nach ÖKO-TEX-Standard 100 geprüft und werden bis zum fertigen Teil in Europa hergestellt. Ruhige und erdige Farben spiegeln die Natürlichkeit der Kollektion wider und entführen aus dem grauen Herbst.

Natürlich SPEIDEL. Mit der Herbst/Winter-Kollektion 2020 zeigt das Familienunternehmen einmal mehr, dass die Herstellung von Damentagwäsche mit Respekt für Natur und Umwelt nicht nur ein Trend, sondern seit Gründung 1952 Teil der Firmenphilosophie ist. Mit Wäscheteilen zum Wohlfühlen zaubert SPEIDEL jeder Frau ein Lächeln ins Gesicht.

Die Produkte von SPEIDEL stehen für Langlebigkeit, die Hand in Hand mit einem wunderbaren Tragegefühl geht. Deshalb liegt der Fokus in dieser Saison auf schnell nachwachsenden Rohstoffen wie Bambus sowie auf weiteren Qualitäten mit hohem Naturfaseranteil, zum Beispiel feelin’fine (92% Baumwolle und 8% Elasthan), Sensuelle (94% Modal und 6 % Elasthan) und Bio-Baumwolle. Alle verarbeiteten Stoffe sind nach ÖKO-TEX-Standard 100 geprüft und werden bis zum fertigen Teil in Europa hergestellt. Ruhige und erdige Farben spiegeln die Natürlichkeit der Kollektion wider und entführen aus dem grauen Herbst.

SGL Carbon und Solvay schließen Kooperation zur Entwicklung von im hohen Maße konkurrenzfähigen und fortschrittlichen Carbonfaser-Verbundwerkstoffen für Primärstrukturen in der Luftfahrt (c) SGL CARBON SE
SGL Carbon Large-Tow-IM-Carbonfaser Produktion am US-Standort Moses Lake
03.12.2019

Collaboration between SGL Carbon and Solvay

SGL Carbon and Solvay collaborate to develop highly-competitive advanced carbon fiber composites for aerospace primary structures

SGL Carbon and Solvay have entered into a joint development agreement (JDA) to bring to market the first composite materials based on large-tow intermediate modulus (IM) carbon fiber. These materials, which address the need to reduce costs and CO2 emissions, and improve the production process and fuel efficiency of next-generation commercial aircraft, will be based on SGL Carbon’s large-tow IM carbon fiber and Solvay’s primary structure resin systems.

The agreement encompasses both thermoset and thermoplastic composite technologies. It builds on Solvay’s leadership in supplying advanced materials to the aerospace industry and SGL Carbon’s expertise in high-volume carbon fiber manufacturing.

SGL Carbon and Solvay collaborate to develop highly-competitive advanced carbon fiber composites for aerospace primary structures

SGL Carbon and Solvay have entered into a joint development agreement (JDA) to bring to market the first composite materials based on large-tow intermediate modulus (IM) carbon fiber. These materials, which address the need to reduce costs and CO2 emissions, and improve the production process and fuel efficiency of next-generation commercial aircraft, will be based on SGL Carbon’s large-tow IM carbon fiber and Solvay’s primary structure resin systems.

The agreement encompasses both thermoset and thermoplastic composite technologies. It builds on Solvay’s leadership in supplying advanced materials to the aerospace industry and SGL Carbon’s expertise in high-volume carbon fiber manufacturing.

“For Solvay, this is an opportunity to lead the aerospace adoption of a composite material based on 50K IM carbon fiber. This is a highly competitive value proposition that brings more affordable high-performance solutions to our customers. We see this as the first step in a long-term partnership,” said Augusto Di Donfrancesco, member of Solvay’s executive committee.

“By combining SGL’s carbon fiber expertise in our newly developed, unique 50K IM fiber with Solvay’s resin formulation and aerospace market expertise, both partners are aiming to develop an advanced aerospace material system. This alliance supports our strategic direction and accelerates our growth in the attractive aerospace market,” said Dr. Michael Majerus, spokesman of the management board of SGL Carbon.

Composite materials for aerospace applications represent a multi-billion-dollar market that is expected to grow strongly in the coming decade. Solvay and SGL Carbon are uniquely positioned to develop solutions to address the needs of this market.

More information:
Solvay SGL Carbon Carbonfaser
Source:

SGL CARBON SE

M.O.D.E. x Denim PV: an exclusive exhibition to explore the history of denim (c) ELLETI GROUP
RE-trace workshop featuring MODE garments
03.12.2019

M.O.D.E. x Denim PV: an exclusive exhibition to explore the history of denim

  • Elleti Group takes center stage at Denim PV to present a special project realized in partnership with MYR, and to share a selection of iconic garments belonging to M.O.D.E, the company’s Museum of Denim.
  • Collaboration will be the main theme of the two-day event, involving not only the leading company’s expertise in garment-making but also its tradition, starring M.O.D.E in its firstever collaboration with a trade show and in Alessio Berto’s  RE-TRACE workshops series.

London – When it comes to long-established traditions in the denim industry, Elleti Group stands out as one of the main key players: strong in the business since the 80’s, the company is highlyspecialized in laundry and garment-making services while covering the entire denim production cycle in its eleven production hub.

  • Elleti Group takes center stage at Denim PV to present a special project realized in partnership with MYR, and to share a selection of iconic garments belonging to M.O.D.E, the company’s Museum of Denim.
  • Collaboration will be the main theme of the two-day event, involving not only the leading company’s expertise in garment-making but also its tradition, starring M.O.D.E in its firstever collaboration with a trade show and in Alessio Berto’s  RE-TRACE workshops series.

London – When it comes to long-established traditions in the denim industry, Elleti Group stands out as one of the main key players: strong in the business since the 80’s, the company is highlyspecialized in laundry and garment-making services while covering the entire denim production cycle in its eleven production hub.

Its heritage and approach define a valuable and renowned legacy that is now taking stage at Denim PV on December 3rd and 4th. For the occasion, Elleti Group joined forces and knowledge with MYR, start-up program conceived to digitalize the creative process and connect users, suppliers and final consumers through a digital platform. Both companies will be in the Garments and Finishings area - booth C3,  howcasing an exclusive project to highlight their creativity and competences.

Starting from a selection of bold designs, entirely envisioned and developed with MYR software, Elleti Group worked to recreate their look and fit on six garments, manufacturing each piece according to its signature innovative and responsible approach. Featuring forefront machinery and cutting-edge processing solutions, this relies on a continuous research effort focused on granting high-quality products while increasingly reducing their knock-on effect on both workers and the environment.

The result turned out to be very impactful and inspiring, with denim solutions which proved the mastery of the leading Italian company in the art of washing, cutting and stitching the iconic blue fabric, as well as the great support that MYR software provided in the development of the collections.

M.O.D.E. x Denim PV: an exclusive exhibition to explore the history of denim

Opened on June 19th, M.O.D.E. – Museum of Denim Elleti Group – is a precious resource located within the company’s Headquarters in San Bonifacio (Italy). Here are 106 pieces dating between the second half of the XIX century and the 70s, resulting in an invaluable testimony of how denim evolved through the centuries. For the first-ever collaboration of the Museum with a trade show, a selection of 20 historical garments is exploring three research areas. These are meant to focus on:

  • The brand identity of jeans through the main evolutions at Lee;
  • The influence of WWII on the design, the creation and the wearing of clothing;
  • The history of overall.
  100% NATURE” collection by CALIDA ‘stretches’towards a sustainable future with ROICA ™ (c) ROICA™
100% NATURE by Calida round neck t-shirt & boxer shorts with ROICA™ V550
02.12.2019

100% NATURE” collection by CALIDA ‘stretches’towards a sustainable future with ROICA ™

“100 % NATURE” collection by Calida reflects a shared vision for sustainable fashion. A mission and a strong commitment combining comfort with technology, style and a responsible attitude.

Manufactured in a closed, particularly energy-efficient cycle and sourced from sustainably managed forests, the man/woman underwear and loungewear collection by leading fashion brand Calida reaches the 100% of sustainability thanks to the premium stretch fiber  ROICA™ delivers ultimate hyper-performance in both stretch and sustainability.

Cellulose-based premium materials are blended with ROICA™ V550; the non-toxic-release* innovation in sustainable elastic fibers, matching the need for elasticity , quality , comfort with the request for sustainability and respect for the environment.

ROICA™ V550 is part of ROICA Eco-Smart™ family, the latest and cutting edge range of ROICA™, the premium stretch fiber for the modern wardrobe by leading innovator Asahi Kasei.

“100 % NATURE” collection by Calida reflects a shared vision for sustainable fashion. A mission and a strong commitment combining comfort with technology, style and a responsible attitude.

Manufactured in a closed, particularly energy-efficient cycle and sourced from sustainably managed forests, the man/woman underwear and loungewear collection by leading fashion brand Calida reaches the 100% of sustainability thanks to the premium stretch fiber  ROICA™ delivers ultimate hyper-performance in both stretch and sustainability.

Cellulose-based premium materials are blended with ROICA™ V550; the non-toxic-release* innovation in sustainable elastic fibers, matching the need for elasticity , quality , comfort with the request for sustainability and respect for the environment.

ROICA™ V550 is part of ROICA Eco-Smart™ family, the latest and cutting edge range of ROICA™, the premium stretch fiber for the modern wardrobe by leading innovator Asahi Kasei.

“100% NATURE” is certified CRADLE TO CRADLE™, which means that raw materials can be used time and again in an ongoing biological cycle. CALIDA is also the first clothing brand worldwide to be awarded the ‘MADE IN GREEN by OEKO-TEX®’ label, which is based on compliance with strict social responsibility and ecological criteria and certifies that the textiles carrying the label have been tested for harmful substances.

Source:

GB Network Marketing & Communication

02.12.2019

„Spaß an der Veränderung“: Wie thoenes® Dichtungstechnik alte Maschinen wieder fit macht

Ausfallzeiten reduzieren, Prozesse effizienter gestalten und die Produktivität erhöhen: Die thoenes® Dichtungstechnik GmbH hat sich für dieses Vorhaben die Unterstützung des Textil vernetzt-Partners Sächsisches Textilforschungsinstitut (STFI) gesichert. Im Mittelpunkt stand die Nachrüstung einer Rundstrickmaschine mit Sensorik.

„Vom Textil vernetzt-Team in Chemnitz haben wir unverzichtbare Lösungsansätze erhalten, die bei uns den Spaß an der Veränderung geweckt haben“, fasst Thomas Zocher, Geschäftsführer bei der thoenes® GmbH, die Zusammenarbeit zusammen. Den Experten für Dichtungstechnik, Filtrations- und Leichtbaulösungen aus dem sächsischen Klipphausen umtrieb dabei die Fragen: Was kann ich überhaupt optimieren, wie gelingt die Umsetzung unter fachgerechter Begleitung und wie stelle ich die Akzeptanz der Belegschaft sicher?

Ausfallzeiten reduzieren, Prozesse effizienter gestalten und die Produktivität erhöhen: Die thoenes® Dichtungstechnik GmbH hat sich für dieses Vorhaben die Unterstützung des Textil vernetzt-Partners Sächsisches Textilforschungsinstitut (STFI) gesichert. Im Mittelpunkt stand die Nachrüstung einer Rundstrickmaschine mit Sensorik.

„Vom Textil vernetzt-Team in Chemnitz haben wir unverzichtbare Lösungsansätze erhalten, die bei uns den Spaß an der Veränderung geweckt haben“, fasst Thomas Zocher, Geschäftsführer bei der thoenes® GmbH, die Zusammenarbeit zusammen. Den Experten für Dichtungstechnik, Filtrations- und Leichtbaulösungen aus dem sächsischen Klipphausen umtrieb dabei die Fragen: Was kann ich überhaupt optimieren, wie gelingt die Umsetzung unter fachgerechter Begleitung und wie stelle ich die Akzeptanz der Belegschaft sicher?

Das STFI hat zunächst anhand eines Industrie 4.0-Readiness-Checks ermittelt, wo die Bedarfe des Unternehmens liegen. Dabei kristallisierte sich heraus, dass thoenes® seine Geschäftsmodelle an die Wünsche der Kunden anpassen müsse, um wettbewerbsfähig zu bleiben. Da es eine Vielzahl an Anbietern digitaler Lösungen auf dem Markt gibt, war es für Thomas Zocher entscheidend, mit Textil vernetzt „eine wichtige Anlaufstelle zu haben, um sehr objektiv und KMU-gerecht zu hinterfragen, welchen Nutzen die Implementierung digitaler Lösungen hat.“ Andreas Böhm, zuständiger Kollege für die Realisierung des Projektes am STFI, macht deutlich, wie wichtig die Mitnahme der Mitarbeiter ist: „Das Team war buntgemischt – ideal um die Mitarbeiter aus verschiedenen Berufsgruppen gemeinsam ans Thema heranzuführen und in die Unternehmensstrategie einzubinden.“

In mehreren Workshops hat das STFI einen Überblick über die Anforderungen der laufenden Produktion erarbeitet, wobei thoenes® insbesondere auf die Expertise im Hinblick auf Betriebsdatenerfassung und Maschinendatenanalyse bauen konnte. Im Mittelpunkt standen die Messung der Drehzahl und die Bestimmung des Spulendurchmessers, um Daten der Maschine hinsichtlich Laufzeit, Geschwindigkeit und Produktionsmenge zu sammeln. Zur Erfassung der Drehzahl verbaute thoenes® einen Hallsensor an der Rundstrickmaschine, die Kunststoffgestricke unter anderem für den Fahrzeugbau produziert. Mit der am STFI erprobten Lösung – das graphische Programmierwerkzeug Node-RED für die Datenerfassung und deren Ablage in einer Datenbank – kann thoenes® nunmehr Produktionsdaten aufzeichnen und Störungsmeldungen ermitteln.

Im Nachgang zum Projekt ist im Technikum des STFI ein Retrofit-Demonstrator bestehend aus Mikrocontroller, Sensorik und Kleinstrechner entstanden, der weitere Lösungsmöglichkeiten aufzeigt und an Unternehmen mit ähnlicher Problematik ausgeliehen wird.

Source:

Mittelstand 4.0-Kompetenzzentrum Textil vernetzt

01.12.2019

MS PRINTING AT HEIMTEXTIL

  • Focus on Productivity and Efficiency

MS Printing Solutions at the next Heimtextil will focus on presenting textile printing solutions to boost cost-effective and high-quality productions, answering to Industry leaders in home and contract textile who need: productivity, quality and beneficial production process.

Attendees will see a JP4 EVO 3200 printer at work, with Bellagio reactive ink made by JK Group. This is one of MS' solutions which streamlines printing processes, reduces production times and maintenance costs, improving efficiency by:

  • Focus on Productivity and Efficiency

MS Printing Solutions at the next Heimtextil will focus on presenting textile printing solutions to boost cost-effective and high-quality productions, answering to Industry leaders in home and contract textile who need: productivity, quality and beneficial production process.

Attendees will see a JP4 EVO 3200 printer at work, with Bellagio reactive ink made by JK Group. This is one of MS' solutions which streamlines printing processes, reduces production times and maintenance costs, improving efficiency by:

  • making the best use of production buildings, minimizing the space occupied by printers: JP4 EVO is compact and functional.
  • taking full advantage of manufacturing-process, reducing downtime therefore improving productivity-performances: JP4 EVO can be fed by external roll unwinder ensuring timing optimization.
  • using inks with a custom-made waveform, lowering the most common defects due to the interaction between ink and printheads, improving your productivity and competitiveness

The show will be the occasion for the Technical and Sales Teams to illustrate all details which characterize Minilario.  The printing machine, launched at the last ITMA, is the ideal choice for those searching for: flexibility, quality, speed, energy efficiency and sustainability, all in one.

The 64 print heads installed on the innovative printing carriage allow Minilario to reach the shocking but real printing speed of 18m/min, fitting the Home and contract textile demand of productivity and quality, applying a cost-effective production process.

The show will offer the opportunity to remark MS's sustainability commitment, started with #transparentaswater project based on the 100/90/10 paradigm aimed to engage the whole Textile Printing Industry in a big change. The commitment continued with MS’s adhesion to the “Sustainable Technologies” project launched by ACIMIT which selects textile machinery and systems manufacturers whose production specifications ensure a low environmental impact, combining sustainability and innovation. MS' printing machines may boast “Green Label” as “Suppliers of Sustainable Technologies” (come and visit us to go deeply inside our sustainability commitment).

Source:

Image & Communication JK Group S.p.A.

(c) C.L.A.S.S.
26.11.2019

C.L.A.S.S. ecohub promotes, educates and shares sustainable culture at Denim Première Vision

Platform C.L.A.S.S. - the acronym for Creativity Lifestyle And Sustainable Synergy –returns to Denim Première Vision with a triple mission: to educate, share sustainable innovation and promote the state of the smart of the textile and fashion business.

“In London, we will bring forward its vision and strategy with a set of initiatives, talks and projects” Explains Giusy Bettoni, CEO and founder of C.LA.S.S. As sustainability consultant for Première Vision, Bettoni will curate a programme of #SmartTalks with some of the most influential players in the industry.

C.LA.S.S. will bring its Smart Materials Bank, an open and inspirational resource and educative tool for designers, students and brands which features some of the most innovative materials on the market. On show at booth (B14) also some of C.LA.S.S. most innovative partners.

Platform C.L.A.S.S. - the acronym for Creativity Lifestyle And Sustainable Synergy –returns to Denim Première Vision with a triple mission: to educate, share sustainable innovation and promote the state of the smart of the textile and fashion business.

“In London, we will bring forward its vision and strategy with a set of initiatives, talks and projects” Explains Giusy Bettoni, CEO and founder of C.LA.S.S. As sustainability consultant for Première Vision, Bettoni will curate a programme of #SmartTalks with some of the most influential players in the industry.

C.LA.S.S. will bring its Smart Materials Bank, an open and inspirational resource and educative tool for designers, students and brands which features some of the most innovative materials on the market. On show at booth (B14) also some of C.LA.S.S. most innovative partners.

Source:

GB Network

(c) Sappi Europe SA
26.11.2019

Sappi: Real solutions instead of empty words

A successful autumn season for Sappi at a collection of trade fairs, with exceptional interest shown in innovative packaging papers

Sappi Europe has presented its solutions for sustainable, future-oriented packaging at three trade fairs in the past few weeks. The globally operating paper specialist’s extensive product range has been serving as a benchmark in the industry for years and now includes the functional barrier papers from the Sappi Guard family, the sealable packaging paper Sappi Seal and the folding boxboard Atelier. The showcasing of innovations in sustainable packaging papers will continue at interpack in Düsseldorf in May 2020.

“Environmentally friendly packaging” was the first leading theme of FachPack, which, according to Messe Nürnberg, really had its finger on the pulse. This theme also was given top priority by visitors that were attracted to the Sappi stand, by its wide range of innovative and sustainable application solutions.

A successful autumn season for Sappi at a collection of trade fairs, with exceptional interest shown in innovative packaging papers

Sappi Europe has presented its solutions for sustainable, future-oriented packaging at three trade fairs in the past few weeks. The globally operating paper specialist’s extensive product range has been serving as a benchmark in the industry for years and now includes the functional barrier papers from the Sappi Guard family, the sealable packaging paper Sappi Seal and the folding boxboard Atelier. The showcasing of innovations in sustainable packaging papers will continue at interpack in Düsseldorf in May 2020.

“Environmentally friendly packaging” was the first leading theme of FachPack, which, according to Messe Nürnberg, really had its finger on the pulse. This theme also was given top priority by visitors that were attracted to the Sappi stand, by its wide range of innovative and sustainable application solutions.

Huge demand for specific projects
Almost fifty per cent more branded goods manufacturers, converters, established customers and interested parties visited the FachPack stand in Nuremberg compared to the previous year – with specific projects in mind. For those planning to replace composite packaging with a paper-based solution with integrated functionality, Sappi presented its Sappi Guard barrierpapers and highlighted some related best practice references. This included the packaging solution for a new nut-fruit bar, recently introduced to the market, from a well-known brand manufacturer. The Sappi Guard range includes Sappi Guard M and Sappi Guard MS with a mineral oil barrier (MOB) and a grease barrier of Kit 11 or Kit 7. All Guard papers guarantee very high product safety and can be completely recycled. The integrated heat sealability was the focus of the development of Sappi Seal. René Köhler, Head of Business Development Packaging and Speciality Papers at Sappi, says: “Reducing the consumption of fossil resources in packaging is a major concern for Sappi. On this account, we developed Sappi Seal, a functional paper with integrated heat sealing functionality which is integrated in the form of a dispersion coating on the reverse side of the paper and can replace papers with a PE coating.” Sappi presented a wide range of successfully completed projects in order to demonstrate the specific application of this paper to the trade fair visitors.

More information:
Sappi Verpackung
Source:

Sappi Europe SA

(c) Oerlikon
Oerlikon zeigte Weltpremieren in China
26.11.2019

Oerlikon showed world premieres in China

Oerlikon has invited all visitors to this year's Shanghaitex in China on a journey into the future of manmade fiber production. From 25 to 28 November 2019, the world market leader showed all its guests its vision of a sustainable and automated manmade fiber production at its 100 m² stand in Hall E1, D20: "Clean Technology. Smart Factory." was the motto of the future. And this was only a stone's throw away from reality at the stand. Because today Oerlikon was presenting the four ITMA Barcelona world premieres for efficient machine and plant concepts in a new, innovative industrial design. Together with numerous other innovations, all this forms the new DNA of the Oerlikon Manmade Fibers segment.

Oerlikon has invited all visitors to this year's Shanghaitex in China on a journey into the future of manmade fiber production. From 25 to 28 November 2019, the world market leader showed all its guests its vision of a sustainable and automated manmade fiber production at its 100 m² stand in Hall E1, D20: "Clean Technology. Smart Factory." was the motto of the future. And this was only a stone's throw away from reality at the stand. Because today Oerlikon was presenting the four ITMA Barcelona world premieres for efficient machine and plant concepts in a new, innovative industrial design. Together with numerous other innovations, all this forms the new DNA of the Oerlikon Manmade Fibers segment.

Launched to create new standards in texturing: the eAFK Evo generation of machines promises superior speeds, greater productivity and consistently high product quality, along with lower energy consumption and simpler operation vis-à-vis comparable market solutions. Oerlikon Barmag showed these wideranging capabilities at the trade fair with a high-end design from the new system platform. In particular, the numerous value-added features include two that are excelling with cool technology: the optimized EvoHeater and the EvoCooler, a completely newly-developed active cooling unit.

Source:

Oerlikon Textile GmbH & Co. KG

 TOPIC OF THE SEASON: Responsible Future (c) Premium Exhibitions GmbH
Alina Hahn, Marie Sandmann, Maren Wiebus, Damien Winpenny, Marie-Luise Patzelt
21.11.2019

TOPIC OF THE SEASON: Responsible Future

Sustainability is part of SEEK’s internal make-up and has always been part of the team and community experience. Over 80 sustainable brands make up the brand portfolio, including players like Veja, Dedicated and Kings of Indigo. Experts will be sharing their experiences on this market-defining topic as well, with a host of live podcasts, talks and panel discussions, and will be shaping SEEK’s programme of content.
 
BIG PLAYER: the new SEEK Culture

 
SEEK is Europe’s most successful trade show for pop, street and sneaker culture. This is where the key players meet, where the looks of tomorrow are showcased, modelled and retold, where classics are celebrated, authenticity rules the roost and where icons take their positions alongside shooting stars. SEEK is essential participation for anyone looking to curate a modern, youthful and relevant range.

The shift from a niche event to a large trade show is now complete with a new logo and campaign design. SEEK has emerged from its transformation to reveal that its content and visual look are as relevant as ever!  

Sustainability is part of SEEK’s internal make-up and has always been part of the team and community experience. Over 80 sustainable brands make up the brand portfolio, including players like Veja, Dedicated and Kings of Indigo. Experts will be sharing their experiences on this market-defining topic as well, with a host of live podcasts, talks and panel discussions, and will be shaping SEEK’s programme of content.
 
BIG PLAYER: the new SEEK Culture

 
SEEK is Europe’s most successful trade show for pop, street and sneaker culture. This is where the key players meet, where the looks of tomorrow are showcased, modelled and retold, where classics are celebrated, authenticity rules the roost and where icons take their positions alongside shooting stars. SEEK is essential participation for anyone looking to curate a modern, youthful and relevant range.

The shift from a niche event to a large trade show is now complete with a new logo and campaign design. SEEK has emerged from its transformation to reveal that its content and visual look are as relevant as ever!  

Together with creative agencies Karl Anders and Haebmau, the SEEK team has been working for weeks on the brand’s new branding. The result: a visual concept with a strong message.

“The handshake is the right imagery and commitment to our stance and that of the SEEK community.”

“SEEK stands for strength and business just as much as for communality and good vibes! ‘Get Along’ articulates a feeling of agreement, of moving forward and getting to grips with things. We all want to shape a positive future for our industry – as partners and by joining forces.”, explains Fashion Director Maren Wiebus.

CREATIVE CONNECTION: Karl Anders and Haebmau
 
The Hamburg-based agency Karl Anders, which was established by Claudia Fischer-Appelt and Lars Kreyenhagen, was commissioned to come up with the creative concept and design language for the logo and campaign.

“With the new look we are entering a new era for SEEK as a brand. Lots of brands have chosen a design using Helvetica in recent years,” says Claudia Fischer-Appelt, Creative Director at Karl Anders. “We are now signalling a clear shift in another direction. Confident, bold and independent. With the logo we are inviting the viewer to play with the linear layout in their head; we are breaking viewing habits, making a statement and revving things up a gear. SEEK, there it is.”
 
The artwork is the result of a process of in-depth debate with the SEEK brand that took place over several weeks both within the team and also with the support of lifestyle agency Haebmau. Workshops, research and analyses ultimately led to a new, strong brand identity. SEEK is focussed on both established and new players and stands for the WE.

“I have known SEEK since it was in its infancy, so to me it was always like a little brother of the large, successful PREMIUM. Quirky and different, always interesting but somehow not quite so imposing,” says Markus Bublitz, Executive Creative Director at Haebmau. “SEEK today is more grown-up, confident and sharper. Thanks to its position in the market, which it has conquered over the years, it no longer needs to please everyone but can afford to be controversial. This can offer space for new, creative ideas.”

SEEK is edgy, clean-cut and unpolished.

We are all about statement design, new classics, denim and sportswear. SEEK is the trade show event for the fashion community. SEEK knows who calls the shots; it boosts sales and is the place for the next generation of decision-makers to get together. Unlike all the others, SEEK is unconventional and the antidote to boring.

Source:

Premium Exhibitions GmbH