From the Sector

The Bangladesh international player presents its unique eco-innovation path and a specialhigh-end capsule collection in collaboration with PG DENIM.

GENESIS:M&J Group comes back at the Denim Première Vison London (3-4 December) marking a positive end of the 2019, with new objectives for the future. The leading facility of the Group has affirmed itself as one of the most reliable international garment manufacturer, especially in denim market, and now it is time for another leap forward. The aim is to target more in depth the high fashion denim market in Europe with renowned proposals towards a more authentic, comfortable and sustainable denim offer.

The first output to underline the new approach is the high-end capsule collection realized in collaboration with PG DENIM, that premiered at the show
A collection where the great industrial experience and quality in garment manufacturing of GENESIS meets, in a perfect and inspiring contamination, the 100% Italian artisanal craft and unique interpretation of PG DENIM fabrics. A complete co-branding that has given life to unique garments with dedicated tags and hangtags, to show a fashionable, sustainable and high-quality final output, entirely produced in Bangladesh. The perfect meeting to provide a great example of how this collaborative path with European top-quality player could lead to a new positioning for the company.

The improvements achieved by GENESIS are enhanced also in the s/s 2021 collection with new trends involving eco-conscious fabrics such as organic cotton, recycled fabric and polymer, realizing blends with natural fibers like hemp & linen while working also with a wide variety of biodegradable materials. Technical fibers are also on the spotlight with an increasing importance gained by proofed lightweights such as waterproof. Moods like hyper blue, natural cotton colors, flat bright indigo mid shades or urban grey and reactive layers dominates the feeling of the new collection. In terms of looks and treatments the collection has developed several unique interpretations such as engineered garments, digital laser patterns, wester silhouettes, workwear, soft dyes, contemporary stripes, dirty green cast and eco-acid wash. A kaleidoscopic collection where technology and tradition meet one unique big trend: more sustainable than ever.

A successful autumn season for Sappi at a collection of trade fairs, with exceptional interest shown in innovative packaging papers

Sappi Europe has presented its solutions for sustainable, future-oriented packaging at three trade fairs in the past few weeks. The globally operating paper specialist’s extensive product range has been serving as a benchmark in the industry for years and now includes the functional barrier papers from the Sappi Guard family, the sealable packaging paper Sappi Seal and the folding boxboard Atelier. The showcasing of innovations in sustainable packaging papers will continue at interpack in Düsseldorf in May 2020.

“Environmentally friendly packaging” was the first leading theme of FachPack, which, according to Messe Nürnberg, really had its finger on the pulse. This theme also was given top priority by visitors that were attracted to the Sappi stand, by its wide range of innovative and sustainable application solutions.

Huge demand for specific projects
Almost fifty per cent more branded goods manufacturers, converters, established customers and interested parties visited the FachPack stand in Nuremberg compared to the previous year – with specific projects in mind. For those planning to replace composite packaging with a paper-based solution with integrated functionality, Sappi presented its Sappi Guard barrierpapers and highlighted some related best practice references. This included the packaging solution for a new nut-fruit bar, recently introduced to the market, from a well-known brand manufacturer. The Sappi Guard range includes Sappi Guard M and Sappi Guard MS with a mineral oil barrier (MOB) and a grease barrier of Kit 11 or Kit 7. All Guard papers guarantee very high product safety and can be completely recycled. The integrated heat sealability was the focus of the development of Sappi Seal. René Köhler, Head of Business Development Packaging and Speciality Papers at Sappi, says: “Reducing the consumption of fossil resources in packaging is a major concern for Sappi. On this account, we developed Sappi Seal, a functional paper with integrated heat sealing functionality which is integrated in the form of a dispersion coating on the reverse side of the paper and can replace papers with a PE coating.” Sappi presented a wide range of successfully completed projects in order to demonstrate the specific application of this paper to the trade fair visitors.

Sustainability is part of SEEK’s internal make-up and has always been part of the team and community experience. Over 80 sustainable brands make up the brand portfolio, including players like Veja, Dedicated and Kings of Indigo. Experts will be sharing their experiences on this market-defining topic as well, with a host of live podcasts, talks and panel discussions, and will be shaping SEEK’s programme of content.
 
BIG PLAYER: the new SEEK Culture
 
SEEK is Europe’s most successful trade show for pop, street and sneaker culture. This is where the key players meet, where the looks of tomorrow are showcased, modelled and retold, where classics are celebrated, authenticity rules the roost and where icons take their positions alongside shooting stars. SEEK is essential participation for anyone looking to curate a modern, youthful and relevant range.

The shift from a niche event to a large trade show is now complete with a new logo and campaign design. SEEK has emerged from its transformation to reveal that its content and visual look are as relevant as ever!  

Together with creative agencies Karl Anders and Haebmau, the SEEK team has been working for weeks on the brand’s new branding. The result: a visual concept with a strong message.

“The handshake is the right imagery and commitment to our stance and that of the SEEK community.”

“SEEK stands for strength and business just as much as for communality and good vibes! ‘Get Along’ articulates a feeling of agreement, of moving forward and getting to grips with things. We all want to shape a positive future for our industry – as partners and by joining forces.”, explains Fashion Director Maren Wiebus.

CREATIVE CONNECTION: Karl Anders and Haebmau
 
The Hamburg-based agency Karl Anders, which was established by Claudia Fischer-Appelt and Lars Kreyenhagen, was commissioned to come up with the creative concept and design language for the logo and campaign.

“With the new look we are entering a new era for SEEK as a brand. Lots of brands have chosen a design using Helvetica in recent years,” says Claudia Fischer-Appelt, Creative Director at Karl Anders. “We are now signalling a clear shift in another direction. Confident, bold and independent. With the logo we are inviting the viewer to play with the linear layout in their head; we are breaking viewing habits, making a statement and revving things up a gear. SEEK, there it is.”
 
The artwork is the result of a process of in-depth debate with the SEEK brand that took place over several weeks both within the team and also with the support of lifestyle agency Haebmau. Workshops, research and analyses ultimately led to a new, strong brand identity. SEEK is focussed on both established and new players and stands for the WE.

“I have known SEEK since it was in its infancy, so to me it was always like a little brother of the large, successful PREMIUM. Quirky and different, always interesting but somehow not quite so imposing,” says Markus Bublitz, Executive Creative Director at Haebmau. “SEEK today is more grown-up, confident and sharper. Thanks to its position in the market, which it has conquered over the years, it no longer needs to please everyone but can afford to be controversial. This can offer space for new, creative ideas.”

SEEK is edgy, clean-cut and unpolished.

We are all about statement design, new classics, denim and sportswear. SEEK is the trade show event for the fashion community. SEEK knows who calls the shots; it boosts sales and is the place for the next generation of decision-makers to get together. Unlike all the others, SEEK is unconventional and the antidote to boring.

• Hexcel  at Space Tech Expo, Bremen Hall 5 - Stand B20

STAMFORD, Conn. – Hexcel is exhibiting for the first time at the Space Tech Expo Europe show in Bremen, Germany on November 19-21 to promote its latest technologies and innovations for space applications. More than 3,000 visitors are expected at this major international forum that is dedicated to new and innovative solutions for space business and technology.

Hexcel is improving the way the world’s spacecraft components are manufactured and will feature a number of 3D-printed flight-ready carbon fiber parts manufactured from HexAM® additive manufacturing technology, combining Hexcel’s proprietary high performance PEKK thermoplastics with aerospace grade carbon fiber. HexPEKK® structures offer significant weight, cost and time-to-market reductions, replacing traditional cast or machined metallic parts in highly demanding aerospace, satellite and defense applications.

Other Hexcel solutions for space applications that will be presented include carbon fiber, prepregs and honeycomb materials with proven performance for satellite structures and launchers.

With the increased global push for environmentally friendly and sustainable paper-based packaging solutions, Sappi has made great strides in developing breakthrough proprietary barrier technology to offer new opportunities to satisfy this need. These unique solutions enabled Sappi to closely collaborate with the world’s largest food and beverage company, Nestlé to support the launch of the YES! snack bar wrapped in recyclable paper. Sappi worked in partnership with Nestlé and packaging supplier, Constantia Flexibles to develop solutions suitable for recyclable paper production processes.

Susanne Oste, Vice President of Innovations and Sustainability at Sappi Europe commented: “Sappi has been working with leading consumer brand owners to develop and supply renewable paper-based packaging solutions understanding and supporting the goals of making their packaging recyclable without compromising on food protection and shelf life. One example of this is the new Sappi Guard range of products providing brand owners with a paper confectionery wrapper to meet market demand for more sustainable products.”

A selected supply chain combined with big data model to shape a controlled eco-innovative change, for Bangladesh and the entire sector. The Kingpins Show Amsterdam (23-24 October 2019) is once again the chosen setting for GENESIS:M&J Group to present its highly innovative proposals and latest advancements in the world of garment manufacturing. The strategy behind the new approach of the Group’s leading facility is based on three main pillars: an accurate supply-chain selection, unique sustainable data control with START TO MEASURE™ system improved, and the development of safer work conditions and processes.

Confirming its prestigious partnerships with brands like Diesel, G-Star Raw, Jack & Jones, C&A and Celio, among many others, GENESIS brings on the stage of the world-renowned denim exhibition its vision to drive positive change in the sector. In the ever-changing denim and apparel scenario the company’s strategy aims at leading a forefront approach in major garment manufacturing, relying on high-quality standards and unprecedent technological innovation. The goal is not only to consolidate penetration in European markets, but also to provide an alternative model to fast-fashion standards.

Notus Composites has achieved a major manufacturing milestone when the company’s one millionth m2 of fire retardant (FR) epoxy prepreg was shipped from its state-of-the-art facility in the UAE this month. Notus are supplying FR materials for several high profile infrastructure projects in the Middle East, with this latest batch of material being supplied for the new composite Museum of the Future in Dubai.

The one million m2 milestone was reached during a recent production run of Notus’ EPFR-609 glass fibre reinforced epoxy prepreg - a user friendly, long out life, FR prepreg designed for low pressure/vacuum curing at temperatures from 85-120˚C. EPFR-609 can also be supplied as a resin film or as Notus N1-Preg, the company’s versatile single sided prepreg product format. Having set up in 2015 but grown considerably in the past 4 years, Notus Composites has completed an extensive program of testing at well-known fire research laboratories in the Middle East and Europe with particular focus on large scale tests to verify material behavior as part of a complete wall or façade system.

As a result, Notus Composites EPFR-609 prepreg and NE11-FR surface film is the only epoxy prepreg system to have passed the NFPA 285 exterior and curtain wall test and to have achieved an impressive B2,s1,d0 rating when testing to the European EN13501-1 standard. In addition, these materials have been approved by the UAE’s Dubai Civil Defense (one of the Middle East’s leaders in building fire safety coding) who completed a program of factory inspections and production audits as well as witnessing fire tests themselves.

The Board of Directors of Autoneum Holding Ltd has appointed Matthias Holzammer, the former, long-term Head of Business Group Europe, as CEO with immediate effect. He is taking over from Martin Hirzel, who will be leaving the Company in agreement with the Board of Directors. Since the existing problems in North America are proving more challenging than expected, the Group's operating result in the second semester of 2019 will not improve, contrary to previous forecasts.

Matthias Holzammer has already demonstrated his operational expertise as the Company’s Head of Business Group Europe, which he successfully restructured from 2012 on and transformed into a highly profitable Business Group. Due to the severe operational and commercial issues in North America, the turnaround and improvement of results will take more time than expected. Matthias Holzammer will devote himself to this task with the highest priority, in order to return the Business Group and the Group back to profitability as quickly as possible. "In view of the current challenges in North America and the volatile global market environment, Matthias Holzammer is the ideal choice to lead the Company as CEO with his industry experience, knowledge of Autoneum and track record in restructuring”, said Hans-Peter Schwald, Chairman of the Board of Directors of Autoneum Holding Ltd.

Communicating brand values and product characteristics in an emotional way and staging them in an appropriate manner is becoming increasingly important for brand manufacturers. To connect with the end consumer, they need to have paperboards that enhance the visual and tactile experience. In response to these needs, Sappi is now introducing the next generation of its popular and proven Algro Design portfolio – with an enhanced paperboard version and a change of name.

More and more consumers want exclusive, customised packaging that reflects a brand’s unique selling points and special character. For even more flexibility and design scope, Sappi is expanding its range of premium solid bleached boards to include an additional variety as of 1 October 2019: Algro Design Advanced. This gives customers a choice of four different reverse side surfaces within the popular Algro Design portfolio, which means one more paperboard variety than before. The paperboards differ with regard to the reverse side coating; the top sides are identical and always double coated. As part of the ongoing development of the popular Algro Design paperboard, the term “Nature” is now added. This further underlines the brand’s natural look on the uncoated reverse side and its haptic character. A specification of this kind is in great demand today, as the reverse side of the paperboard is being used more and more frequently as the outward face of a finished box. The product itself and all properties remain the same.

• Interfilière Paris, 6th-8th July 2019, booth D60

Able to offer an alchemy of design and sustainable innovation, Iluna Group with ROICA™ by Asahi Kasei join the latest edition of the Parisian tradeshow for lingerie with a range of innovations capable of combining innovation, aesthetics and quality. "Ethical" lace and stockings, where quality standards go hand in hand with fashion content, respecting both the environment and humans, an offer already selected among the protagonists of the Sustainable Thinking Exhibition of the Salvatore Ferragamo Museum, for its value in the field of responsible innovation.

Experts in the production of stretch lace since 1985, ILUNA today represents the largest European laces’producer. Thanks to the effectiveness of their responsible innovation strategy, Iluna Group has been the very first lace producer to have gained the GRS (Global Recycled Standard) for their transformed products, together with the company certification STeP (Sustainable Textile Production by Oeko –Tex®).
A relevant achievement for the firm that, thanks to the Green Label collection, now even richer, make responsible innovation an asset for production that focuses on smart ingredients as ROICA Eco-Smart™ family and Q-Nova® by Fulgar.

A range that culminates today in the launch of an athleisure and sporty-chic capsule collection that perfectly fit the contemporary modern wardrobe, result of a qualified and totally traceable supply chain, from yarn up to garment, based on design, sustainability and performance.

Of major interest is the fact that the Iluna fashion R&D based its strategic choice for the AI2020/2021 on the extension of the offer with new Black label’s developments between lace and embroidery, the premium R&D line.

The range of new Ultralight multicolor laces offers jacquardtronic and textronic 4 or 5 colours galloons with a 3D effect. The change of the color of thread in the background as well as in the design gives life to unique coordinated solutions for creatives. The match between expectations of brands and retailers are met always keeping as a priority the contemporary design, that is integrated to unique strategy committed to responsibility both at corporate and product level.

To ILUNA smart innovation is not just a project, its space at Interfilière where visitors will have the chance to discover the new collection and above all to experience and touch latest boundaries of lace smart innovations pursued staying true to the values the brand. Iluna team is pleased to welcome you with a special cadeaux created in collaboration with ROICA™ by Asahi Kasei.