From the Sector

India’s leading trade fair in technical textiles, nonwovens and composites, Techtextil India, is ready to make a comeback through its hybrid edition launch from 25 – 27 November 2021. With a series of live product demonstrations, insightful knowledge sessions and B2B networking opportunities, the multimodal trade fair will provide a strong avenue for technical textile professionals to reimagine their business potential.
 
After a successful grand edition in 2019, Techtexil India is all set to return for the very first time since the pandemic. The three-day exhibition will be hosted in a hybrid format from 25 – 27 November 2021, Bombay Exhibition Centre, Goregaon which will unite technical textile players from across its varied application areas. Top technical textile brands including JB Ecotex, PARK Nonwoven, Loyal Textiles Lenzing, Mehala, Meera Industries, amongst many others will showcase their latest products at the hybrid fair. Moreover, leading German brands exhibiting at Techtextil India 2021 will be hosted under the German pavilion.

The conjunction between the physical exhibition and the online business matchmaking platform will make way to a wider range of networking. Local and international visitors who are unable to attend the venue will be able to witness the exhibition virtually through the ‘MFI virtual app’ which will host live knowledge sessions and product demonstrations for visitors. The two-day multimodal trade fair allows the visitors to search for specific products like fibers, yarns, nonwovens, machinery, coated textiles with easy-to-use filters further to which they can share their query or connect directly with the respective exhibitors.

At the same time, visitors attending the venue will be welcomed under a well-organised physical exhibition following the government-authorised safety protocols of ‘MFI SafeConnect’. These protocols will enable visitors to engage in secure face-to-face interactions with exhibitors and witness the latest technical textile technologies and innovations in-person.

Alliance with the Government of Tamil Nadu
In a bid to strengthen indigenous production through the state and attract investors, the nodal agency for investment promotion and facilitation for the Government of Tamil Nadu – Guidance has signed up for Techtextil India 2021. Furthermore, technical textile players from Tamil Nadu such as Cyber Textiles India Pvt Ltd, Jayashree Spun Bond, Lenzing Ag India, Liester Technologies, Loyal Textile Mills Ltd, Milltex Engineers Pvt Ltd, Superfil Products Pvt Ltd, Uster Technologies (India) Pvt Ltd have also confirmed their participation for the exhibition.
Announcing a close co-operation with Messe Frankfurt India for the 2021 edition, Ms Pooja Kulkarni, IAS MD & CEO, Guidance Tamil Nadu, stated: “While there are several inherent advantages for the growth of technical textiles in Tamil Nadu specifically, many raw materials used in the production of sanitary products, artificial ligaments, seat belt webbings, airbags are still heavily imported. In this context, the alliance with Techtextil India Forum can help us reduce import dependency and bring investments in R&D, manufacturing, innovation by partnering with global technical textiles companies.”

With 50% of India’s textile mills in Tamil Nadu and complementary clusters of knitting, weaving and medical devices manufacturing in Coimbatore, and Tiruppur, the region provides immense opportunities for Meditech investments. Two petrochemical and refinery units – One in Cuddalore and another in Nagapattinam by CPCL is in the process of being established in Tamil Nadu. These units will enable availability of MMF raw material for the textile industry across the state. Hence, manufacturing in Tamil Nadu can be a win-win arrangement for investors as India provides access to the burgeoning market as well.

International expertise with German pavilion
Techtexil India 2021 edition will feature an exclusive German Pavilion showcasing products and technologies from top German manufacturers, including Autefa Solution Germany GmbH, DILO Systems GmbH, Emtec Electronic GmbH, Georg Sahm GmbH & Co, Karl Mayer Verwaltungsgesellschaft mbH, Merz Maschinenfabrik GmbH and Oerlikon Barmag Zweigniederlassung der Oerlikon Textile GmbH & Co.

• Pushing technical textile investments into the State

In a bid to strengthen indigenous production through the state and attract investors, the nodal agency for investment promotion and facilitation for the Government of Tamil Nadu – Guidance has signed up for Techtextil India 2021 – the leading International Trade Fair for Technical Textiles and Nonwovens. The TN Government will be promoting technical textile policies through both physical and virtual segments of the hybrid fair, enabling investors to set up integrated facilities. Leading technical textile players from Tamil Nadu and across the nation confirm participation for the three-day business event.
 
As one of the first major business events in India for the technical textile sector since the pandemic, Techtextil India 2021 will reunite the industry to present a strong showcase of technical textile technologies crucial for the development of India across industries such as healthcare, agriculture, construction, infrastructure, sports, apparel etc. The first hybrid edition will take place from 25 – 27 November 2021 at the Bombay Exhibition Centre in Mumbai.
 
Announcing a close co-operation with Messe Frankfurt India for the 2021 edition, the Government of Tamil Nadu further shared that it will be promoting textile policies and highlighting investment prospects at the trade fair in a bid to attract companies and investors to the state. Ms  Pooja Kulkarni IAS MD & CEO, Guidance Tamil Nadu said: “While there are several inherent advantages for the growth of technical textiles in Tamil Nadu specifically, many raw materials used in the production of sanitary products, artificial ligaments, seat belt webbings, airbags are still heavily imported. In this context, the Techtextil India Forum can help us reduce import dependency and bring investments in R&D, manufacturing, innovation by partnering with global technical textiles companies.

On the occasion of the VDMA press conference, André Wissenberg, Head of Marketing, Corporate Communications and Public Affairs at Oerlikon Polymer Processing Solutions Division, presented the company's concept for ITMA Asia with the claim: Clean Technology. Smart Factory.

Due to the Corona pandemic, Oerlikon has decided to concentrate with their Chinese sales and service teams on guests primarily from China and greater Asia. However, some experts from Germany, who are working in China at our locations anyway, will be live on site at the booth. Other experts from Germany, India and US will be available online for the entire 5 days of the trade fair and will simply be connected by video conference to the discussion with the visitors on site if there is a need for.

At ITMA Asia 2021, Oerlikon will present the next generation of an automatic texturing solution with up to 25 % energy saving and up to 30 % higher production speed, easy maintenance and best yarn quality. The core of this machine, the socalled EvoCooler, will be shown as an exhibit in combination with digital solutions like AIM4DTY. In the field of high-precision flow control solutions components, the two new gear metering pumps developments for the production of aramid and spandex will be presented as well.

Messe Frankfurt India has announced new dates for the Mumbai edition of Screen Print India - the leading trade fair for screen, textile, sublimation and digital printing technologies The exhibition will be held in parallel with Gartex Texprocess India, from 19 – 21 March 2021 at the Bombay Exhibition Centre in Mumbai. With the gradual re-opening of commercial activities and businesses, the co-located fairs will enable the industry to channel their efforts back towards business development and cater to the needs of screen printing, textile and garment manufacturing industry players as it gears up to bring the production and manufacturing value chain under one roof.
 
While the focus segments under Gartex Texprocess India will draw attention to innovations in garmenting & apparel machinery, the product launches and live demos at Screen Print India will enable business visitors and traders to track technological advances in digital textile and screen-printing technologies. The secure, business-focused ambience will enable both printing and textile sector players to showcase, source and strengthen their supply chains and keep pace with the shifting demand for screen printing, textile printing, digital and sublimation technologies across other sectors.
 
Screen Print India will also host a series of sessions on processes and innovations related to the graphics industry. Another key highlight of this successful trade fair is the Screen Print Excellence Awards that upholds a strong tradition of honouring technology inventors and trailblazers within the screen-printing industry. With this in mind, the Mumbai edition will curate a special “SPI Gallery” to showcase award winning pieces of screen-printing excellence.

Archroma will be at ChromaTexChem India 2019 to present its latest innovations and solution systems aimed to help textile manufacturers with optimized productivity and/or value creation in their markets. Archroma will also moderate a panel at the exhibition official conference on “Sustainable innovation in textile processing”.

At ChromaTexChem, visitors will be able to discover 24 systems developed along the principles of The Archroma Way to help them create value in their textile applications and markets.

Anjani Prasad, Head of Sales, India, Archroma, comments: “With the growing concerns about resource scarcity and product safety, brands and manufacturers in India work with us, because we continuously develop the innovations and solution systems that help them to address these challenges, increase productivity and create value for them. We do that with in mind the planet and its inhabitants, in line with the objectives of “The Archroma way": Safe, efficient, enhanced. Because it’s our nature!”

A focus on customer service, aligned with the drive to constantly innovate, has long ensured that the member companies of TMAS – the Swedish texile machinery manufacturers’ association – stay well ahead of the curve.

“All of the Swedish textile machinery companies are doing really well in major markets such as Europe, China, India and the USA,” says TMAS Secretary General Therese Premler-Andersson. “They are now gathering forces to prepare for the most important show – ITMA 2019 in Barcelona in June. I expect to see new players and partnerships as we enter the industry 4.0 era for real. We are ready to display an even higher degree of the real time monitoring of processes, automation, flexible customisation, and the incorporation of robots into production lines.  Our customers expect a lot of in terms of knowledge and our ability to customise and offer turnkey solutions.”

The forward-looking attitude of the Swedish companies is perhaps best summed up by Reimar Westerlind, the owner, since 1961, of ACG Gruppen.
At the age of 90, Reimar still travels to his office every day to oversee the operations of the diverse companies operating under the ACG umbrella.
“Everything now is about automation and digitisation,” he says. “We have to be on that track or we will be lost – innovate or die.”

Robotics
One ACG Gruppen company moving rapidly forward with new innovations in this area is ACG Kinna, which at ITMA 2019 will be providing dramatic live demonstrations of its new robotic pillow filling system.
This has the ability to fill and finish some 3,840 pillows per eight-hour shift, which is a considerable improvement on what is currently possible with existing systems, resulting in significant savings in both labour and energy for busy home textile businesses.

At ITMA 2019, Eton will be demonstrating a complete material handling solution with advanced software providing real-time information covering every aspect of the process.
“Our systems are a natural fit with the major Industry 4.0 networked manufacturing plants that are now being constructed worldwide for sectors such as the garment and home textiles manufacturing and automotive industries,” says Eton’s Sales and Commercial Director Roger Ryrlén.

Sensors
Advanced senor developments are playing a large part in moving many areas of the textile industry forward too.
Eltex of Sweden, for example, is achieving considerable success with its yarn fault detection and tension monitoring systems across a range of sectors, including the tufting of carpets, the creeling of woven materials and even the production of woven reinforcements for the composites industry.

At successive ITMA shows, IRO AB has also consistently introduced new milestones in the field of yarn feeding technology for weaving machines, and ITMA 2019 will be no exception.
“Following significant investment in our R&D capabilities, we have been making great progress in further boosting the efficiency and performance of our expanding X3 range,” says IRO AB Managing Director and Chairman of TMAS Mikael Äremann. “I can’t remember a time since the 1980s when we had so many new innovations to unveil at an ITMA, and I’m greatly looking forward to the positive response to them we are anticipating in Barcelona this June.”

Resource savings
ITMA 2019 will meanwhile see the launch of TexCoat G4 – the next generation of Baldwin Technology’s non-contact precision application system for fabric finishing. The TexCoat G4 enables a continuously high-quality and productive textile finishing process with zero chemistry waste and minimised water and energy consumption.
The non-contact spray technology brings a range of advantages including single or double-sided application,  the elimination of Foulard bath contamination, low wet pick-up levels leading to the elimination of drying steps, zero chemistry waste in changeovers of chemistry, colour or fabric, and the possibility of batch reporting, visibility of pad loading, chemical usage etc.

Other TMAS companies exhibiting in Barcelona include Texo AB, whose wide-width weaving looms make the belts for machines on which half of the world’s paper is made, ES-Automatex, which specialises in bespoke automation concepts and Svegea, a company leading the field in a number colarette machines and cutting and slitting equipment.

“At the last ITMA in 2015 in Milan, there was much talk about Industry 4.0 technologies but certainly from the perspective of TMAS, ITMA 2019 will be the place for concrete solutions as to how data and the new tools we have available can be exploited to the full,” says Therese Premler-Andersson. “There is already much more networking between the companies, with software very much the enabler and common interfaces bringing ideas closer together. We are greatly looking forward to further exchanges of ideas when meeting with customers old and new in Barcelona.”

More exhibitors than ever joined Yarn Expo Autumn 2018, which was held concurrently with ITMA ASIA + CITME from 15 – 17 October at the National Exhibition Convention Centre (Shanghai). 501 suppliers from 14 countries & regions participated, with new countries to the show including France. This international diversification, as well as strong domestic numbers, demonstrated Yarn Expo’s increasing recognition as a top show in the industry. What’s more, almost 80% of exhibitors were returning from successful past editions, showing their support of the fair.

“Although Yarn Expo was unable to be held concurrently with Intertextile Apparel this year, more industry players recognise this fair as a top show for yarn and this is why the turnout remained very strong,” explained Ms Wendy Wen, Senior General Manager of Messe Frankfurt (HK). “Our product range was more diverse than ever as exhibitors increasingly see China as the ideal market to introduce their latest innovations. For example, this year we’ve welcomed premium French linen and advanced Italian chemical fibres. Yarn Expo is a platform that promises to gather all of the top suppliers under one roof for genuine buyers.”

With demand rising within the Chinese market for fancy & specialty yarns, suitable for stand-out fashion trends, the trade potential for this product category was high. Business for eco-friendly and natural yarns was also reported to remain steady this edition, reflected by the India Pavilion which increased in size by around 40% this year.

• Special display arena will showcase exquisite signature collections from interior décor and home textile sectors

India’s premium fairs for home textiles, homeware and interior décor, Heimtextil India and Ambiente India have launched Bespoke Living, an exclusive product showcase space dedicated to companies dealing with signature collections at Pragati Maidan, New Delhi from 27th – 29th June 2018.

With four successful editions in a row, Heimtextil India and Ambiente India also slated on the same dates, have become the country’s leading business trade fairs to showcase the finest quality of dining, living, giving and home textiles. The launch of Bespoke Living aims to highlight one of a kind brands who deal with uniquely crafted designs that will range from plush statement pieces to extensive signature collections for home and retail furnishing.

The term luxury décor is not restricted to brand names anymore. With trends like fully furnished luxury houses, theme dominated homes and tastefully designed retail showrooms rapidly picking up in the country, consumers are open to different styles and unique designs.
Be it the very popular Scandinavian themed houses to colourful cultural artefacts creating a soothing aura, Indians now want their homes and businesses to reflect their personal style with statement interiors.

Halls dedicated to Bespoke Living will feature selected designer brands from India and around the world showcasing their premium collections. This product showcase arena will be beneficial for interior designers, architects, hotel buyers, buyers of luxury goods and luxury homes developers. Business visitors can gain knowledge about the upcoming trends, source timeless pieces, build new connections with people sharing the same interest and experience the quality of the products in person. Exposure to best in class products and latest trends presented here will help them create a better home design experience for their clients.

Excelling in statement leather pieces the brand Three Sixty will showcase their latest leather collection that comprises of rugged travel accessories and signature furniture pieces. Inspired by the world’s deserts and explorers who traversed them, the brand designs fully customisable handmade products which are available in beautiful shades of tan, sure to up the sophistication quotient of home and retail interiors.     
        
“Our latest collection at Bespoke Living will showcase our ever evolving tastes and designs. We believe luxury need not be synonymous with breaking open the bank. Traditional Indian craftsmen can craft the most beautiful signature pieces and provide quality beyond compare, shared Mr Vikash Gupta, CEO, Three Sixty. International exhibitors present at the show will showcase exquisite artefacts like decorative ceramics with glaze, handmade clay wreaths with metal leaves, ceramic vases and other decorative items to make every home unique.

Apart from this specially curated design platform, Heimtextil India and Ambiente India 2018 will host the Interior Lifestyle Awards that will bring creative masters from the interior decor and home textile sectors together by recognising their art and giving them an international platform to showcase their designs.
The trade fair will also organise the Hospitality Day, a hospitality and retail procurement programme that will bring top class purchase managers from the industry to build new contacts and source quality products. Together, Heimtextil India and Ambiente India together will host over 100 companies from countries like India, Indonesia, Switzerland and Thailand showcasing trendsetting designs in the interior décor and home textile industry.

Overseas exhibitors found the fair an effective platform to open up the Asian market
Buyers benefited from wide range of quality exhibitors

The 23rd edition of Intertextile Shanghai Home Textiles is over, with both exhibitors and buyers satisfied with the business outcomes resulting from the fair’s four days. The largest home textiles trading event in Asia was held from 23 – 26 August, attracting 1,106 exhibitors from 30 countries and regions. Given the strengthening market conditions in China the fair maintained its popularity, with the number of trade buyers increasing to 38,964 from 99 countries and regions (2016: 37,779 from 98 countries and regions). The show also attracted more international buyers this edition, with a 16% increase in those coming from abroad. “Intertextile Shanghai Home Textiles has once again proven its leading position in Asia as a business and order platform for the industry. There was a noticeable positivity from both exhibitors and buyers this edition regarding the current and future situation of the domestic market, so we are optimistic about the industry for the next year,” Ms Wendy Wen, Senior General Manager of Messe Frankfurt (HK) Ltd said.

Overseas exhibitors found the fair an effective platform to open up the Asian market

As the leading event of its kind in the region, the fair successfully attracts a number of Chinese and Asian buyers every year, ensuring suppliers can develop their business further in the region. This year, seven country and region pavilions including Belgium, India, Korea, Morocco, Pakistan, Taiwan and Turkey were formed, with exhibitors from all of satisfied they could meet their target buyers.

While being in the minority at the fair, European brands still managed to catch the attention of visitors due to strong interest in their products from Asia. The Italian upholstery supplier Enzo Degli Angiuoni Spa was satisfied with the number of Asian buyers, particularly Chinese, that they met at the fair. Mr Stefano Laurenzano, Export Area Manager expressed: “A lot of visitors that saw us here last year have come back again and are serious about cooperating with us. Here you can get a lot of new contacts and discover the Asian market. We’ve had mainly Chinese buyers, but have had more Asian buyers from South Korea, India, Malaysia and elsewhere to visit us this year. We are seeing more business here in recent years.”

Being a newcomer to the fair, Iceland Duvet ehf felt the potential in China. “We’ve had enough buyers including retailers and manufacturers visiting our booth to make our participation worthwhile. The interest from the buyers has been genuine. Being a European brand helps more than at fairs in Europe as we can stand out more here,” Mr Ragnar Ludvik Runarsson, representative said.

Indian exhibitor, Paramount Textile Mills Ltd has been joining the fair for three years. “Apart from meeting our existing customers, we’ve had enquiries from potential new customers from China as well as overseas including the US and South America,” Mr Ram. M., Director of Marketing & Finance said.

Also with three years’ participation, Mr Samir Tazi, General Manager of PIF Textile Emotions from Morocco affirmed the show’s effectiveness in meeting important buyers and decision makers. “It’s easier for us to meet them here compared with some smaller European fairs. Thanks to Intertextile Shanghai, we have also met the major players in China.” Talking about this year’s result, he continued: “We were very busy. We met with more people than any other fairs. There are a lot of new buyers and also returning buyers checking out our new products.”

Participating in the Korea Pavilion, Sangwon Textile Co Ltd found the fair helpful in attracting distributors and wholesalers from Southeast Asia. Mr Jeon Hyeon Tae, Sales Manager said: “We have found about five potential and quality distributors from Taiwan, India, Philippines and Singapore on the first day. We also got to meet a number of wholesalers who prefer to buy from us directly at the fair.” He added that Intertextile Shanghai is also an ideal platform to launch new products for their existing clients.

As the largest pavilion this year, the Turkey Pavilion was in the limelight of the show, with both new and veteran exhibitors finding it useful to exhibit in Intertextile Shanghai. Bezmez Ev Tekstil did not intend to receive any orders in their first show, but was surprised to obtain three in just one day. These concrete results reassured their likelihood of coming back next year. “We definitely see the potential for Turkish products here in China as Chinese companies prefer quality products nowadays,” Mr Ayhan Bezmez, representative, further commented. Mr Fahri Goksin, Vice President of Gokhan Tekstil agreed with Mr Bezmez that Chinese buyers are in favour of new things like imported goods and Western brands. His company has been in the Shanghai fair for six years and continued to get satisfactory results. “We’re looking for retailers, wholesalers and online buyers. We’ve had all of these visiting our booth already.”

Domestic exhibitors satisfied with the number of potential customers and orders received

Recently, there is strong signs suggesting that the home textiles market in China is recovering with both imports and exports rising gradually. The positive outcome that Chinese exhibitors achieved at the August’s fair have resonated with the market condition. It is no surprise to see a number of domestic booths packed with visitors throughout the days. SohoCUT is a case in point. To them, Intertextile Shanghai is the place for actual business. “Compared with other fairs we’ve been to, this is the exhibition where a huge number of international buyers gather. We met buyers from China, Mexico, Russia, the US, India and Southeast Asia. We even got large orders for the first two days.” Mr Wheatley Weng, Managing Director said.

The fabrics of Wujiang Linwang Weaving Mill is also sought after at the fair. Being a company that do both exports and domestic trade, they are happy to connect with local and overseas customers during the show. “We’ve collected around 100 leads on the first day, of which 70% are domestic and the remaining being international. The overseas visitors are from Italy, Poland, Germany, Denmark, Chile and Korea that our products precisely meet their requirement. We see high chances of cooperation after the fair.” Mr Kenny, Sales Manager said.

Given the prevailing smart home concept in China, Somfy China Co Ltd which specialised in advanced sun-protection system has become one of the highlights at the fair. Ms Nancy Nan, Chief Executive Officer mentioned: “The visitor flow has been really high that our booth is swarmed by buyers. Amongst those visitors, there is no lack of medium to high-end customers who placed orders immediately.”

Editors assembled to promote high-end products

To cater to the ascending standards of Chinese customers, Intertextile Shanghai once again brought editors together in hall 5.1 to maximise their exposure to their target buyers. As foreign brands with subsidiaries in China, JAB and Prestigious see the growing interest in their premium products in China. “We pay attention to the changing buying habits of Chinese consumers and, as such, have started promoting a series of products under a unified lifestyle trend. It’s obvious that we are gaining more awareness from buyers at the fair,” Mr William Lin, Vice President of JAB ANSTOETZ Interior (Shanghai) Co Ltd said. He also appreciated the specific display area for imported fabrics and the organisers’ attempt to attract more designers, which helped them meet more potential customers. Apart from getting onsite orders, Prestigious Textiles (Shanghai) Ltd also considers the show a promotion platform. “There is great demand for our products in China. Though we achieved similar sales compared with last year, through this fair our brand has been well introduced to the market,” Mr Lewis Liu, Sales Director expressed.

Originating from China, Euroart Co Ltd was another editor that successfully showcased their latest collection at the fair. “It is a good time to join the most influential home textiles exhibition in Asia as we have just launched new products in May. We are satisfied as some of our existing clients plus new visitors came to our booth,” Ms Guo Jianhua, Director Assistant said.

Industry players benefit from the expanded Digital Printing Zone

The demand for digital printing solutions has been growing in recent years, especially as the industry has put more emphasis on green production. As such, the Digital Printing Zone expanded in size this edition, incorporating a Seminar Area and more exhibitors.

As an Italian company, MS Printing Solutions Srl experienced the potential of the sector in China. “The fair has been busy, and we’ve had steady flow of buyers coming through. The potential in digital printing here is just beginning. The Chinese government is pushing companies to reduce their pollution, so it has a big advantage in this regard over traditional textile printing,” Mr Walter Oggioni, Regional Sales Manager stated, adding that the company has been growing very fast globally, especially in China, Turkey, India and Pakistan.

This potential holds for domestic machine manufacturers as well. Specialising in the production of digital printing machines, Guangzhou Xu Cheng Electronic Technology Co Ltd was at the fair to meet fabrics suppliers. Mr Jesse Luo, Overseas Manager explained: “Compared with exhibitions for textile machinery, Intertextile Shanghai attracts more fabrics suppliers, which are our target clients. It helps even more as we are located in this special zone. We’ve been talking to a lot customers, including overseas buyers who are also interested in our machines.”

A series of seminars also provided opportunities for the industry to share their insights on this emerging sector. As a speaker, Foshan Sanshui Yingjie Precision Machinery believed the session was mutually beneficial for them and the audience. “Attendees are from the whole sector including manufacturers and end users, so we can discuss different perspectives. It will facilitate our improvement,” Mr Peng Jichang, General Manager said. Mr Scott Bai, representative of Huntsman Textile Effects (China) Co Ltd also benefited from visiting the zone and the seminar. “Together with seminar, the Digital Printing Zone can professionally present the current situation for the industry. When suppliers and users come together, we can discover the way to enhance this technology.”

Buyers benefited from wide range of quality exhibitors

Intertextile Shanghai is the largest trading platform in Asia with the whole spectrum of home textiles and accessories on offer. Hence, visitors, be they Chinese or overseas, can access a wide range of quality suppliers that meet their sourcing needs. Australian buyer, Mr Glenn Whitchurch from Trabeth Textiles, was impressed with his sourcing journey. “The polyester quality of domestic exhibitors has been unbelievable. What’s more, we’ve found the Chinese suppliers to be very flexible in meeting our needs, they’re clearly keen to accommodate overseas buyers.” Mr Whitchurch also commented favourably on the product range at Intertextile Shanghai compared to European fairs.

One ongoing trend at the fair over recent years is the increasing quality of domestic suppliers, which attracts buyers to come back and source. Mezanin V SRL from Moldova is a long-term supporter of the show, and place orders every year. Its Vice Director, Mr Mihail Tornea remarked: “It is an important event for us to meet new suppliers from China. We are selective with the suppliers we work with, but the Chinese companies here meet our requirements. As a sourcing event, Intertextile Shanghai is the best place to be.”

The fair’s VIP buyer programme also assists buyers in meeting worldwide exhibitors at ease. Mr Bibo Lan is the co-founder of Loft Curtains in the US and he is excited to meet lots of potential suppliers here. “The arrangement for VIPs is satisfying and it helps a lot to have my target exhibitor information in advance. The largest benefit of our visit is that we met Libeco from Belgium, while we also confirmed to work with a blackout supplier at the fair,” he said.

Chinese buyers agreed that Intertextile Shanghai is the most effective sourcing platform in Asia. “Overseas suppliers like Turkey exhibitors are our main interest. So far, we have connected with four to five exhibitors in hall 4 and will place orders with them soon. In terms of exhibitor number and the product range, I feel that the fair has improved a lot. It is my favourite show with a lot of overseas products to discover,” Mr Huang Shenghua, General Manager of Ziranfeng Home Textile Co Ltd said.

Concurrent events inspired the industry

Apart from facilitating business between exhibitors and visitors, the fair also incorporated various design elements via a series of concurrent events. These included display area like Trend Area, International Fiber Art Exhibition and Home Furnishing Crossover Exhibition where participants could find innovative designs and ideas.

This was also the first time the Andrew Martin International Interior Design Summit and the fair took place concurrently. Experts from the interior design, architecture and art sectors were invited to share and discuss their views on the transformation of design in the new information era. Mr Kot Ge, founder of a domestic interior design studio, LSDCASA was delighted to join, and shared: “This show always attracts many top interior designers and it’s my pleasure to meet them here. Interior design and home textiles are closely related and new concepts can bring along improvement.”

Intertextile Shanghai Home Textiles – Autumn Edition was organised by Messe Frankfurt (HK) Ltd; the Sub-Council of Textile Industry, CCPIT; and the China Home Textile Association (CHTA). The next Autumn Edition will take place in August 2018, while the Spring Edition runs from 14 – 16 March 2018.
To find out more about this fair, please visit: www.intertextilehome.com.
For more information about Messe Frankfurt textile fairs worldwide, please visit: http://texpertise-network.messefrankfurt.com.