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Sateri Joins Fashion Industry Charter for Climate Action, Pledges Ambitious Climate Change Goals and Steps Up Industry Engagements (c) Sateri
01.07.2020

Sateri Joins Fashion Industry Charter for Climate Action, Pledges Ambitious Climate Change Goals and Steps Up Industry Engagements

Shanghai - Sateri has signed the Fashion Industry Charter for Climate Action, becoming the first viscose producer in China to support this global fashion agenda. An initiative convened by the United Nations Framework Convention on Climate Change (UNFCCC), this charter calls on the fashion industry to support the goals of the Paris Agreement in limiting global temperature rise to well below two degrees Celsius above pre-industrial levels, by achieving 30 per cent aggregate reduction in greenhouse gas (GHG) emissions by 2030, including the supply chain.

Niclas Svenningsen, Manager of Global Climate Action, UNFCCC, said, “UNFCCC is excited to have Sateri joining the Fashion Industry Charter on Climate Action and committing towards global climate action as the first Chinese viscose producer to do so. We hope that it will inspire more textile companies from China to join and take action.”

Shanghai - Sateri has signed the Fashion Industry Charter for Climate Action, becoming the first viscose producer in China to support this global fashion agenda. An initiative convened by the United Nations Framework Convention on Climate Change (UNFCCC), this charter calls on the fashion industry to support the goals of the Paris Agreement in limiting global temperature rise to well below two degrees Celsius above pre-industrial levels, by achieving 30 per cent aggregate reduction in greenhouse gas (GHG) emissions by 2030, including the supply chain.

Niclas Svenningsen, Manager of Global Climate Action, UNFCCC, said, “UNFCCC is excited to have Sateri joining the Fashion Industry Charter on Climate Action and committing towards global climate action as the first Chinese viscose producer to do so. We hope that it will inspire more textile companies from China to join and take action.”

As a signatory of the Charter, Sateri looks forward to participating in relevant Working Groups which bring together stakeholders and experts in the fashion and textile sectors. In recent months, Sateri has joined several other leading industry multi-stakeholder associations. These include the Sustainable Apparel Coalition (SAC), China Association of Circular Economy (CACE), and the European Disposables and Nonwovens Association (EDANA).

Allen Zhang, President of Sateri, said, “Sateri is committed to growing our business as sustainably as we can. Our adoption of the Fashion Charter goals is a bold leap but we believe that pushing the boundaries is necessary. We are also stepping up on our engagement with industry partners to be part of the collective action to accelerate efforts against climate change.  As we formulate Sateri Vision 2030 for a sustainable business, carbon reduction will be one of our key focus areas”.

In addition to stepping up greenhouse gas emission reductions in its own operations, the company will continue to support decarbonisation efforts of the downstream textile value chain. Late last year, in collaboration with the China National Textile and Apparel Council (CNTAC), a Climate Leadership Whitepaper was published. The paper analysed how innovation in Sateri’s EcoCosy® fibre products help reduce carbon emission during yarn and fabric manufacturing stages, and also proposed next steps in achieving industry-wide emission reduction goals.   

Sateri attained an ‘A-‘ score in CDP (formerly Carbon Disclosure Project) for Climate Change in 2019;  a score which is higher than the ‘C’ average globally, in Asia, as well as in the Textiles and Fabric Goods sector. 

12.03.2020

Kelheim Fibres achieves low risk in first CanopyStyle Audit

Today, environmental not-for-profit organization Canopy, third-party auditor NEPCon, and Kelheim Fibres released the results of Kelheim’s CanopyStyle Audit. The company’s current supply chain is confirmed as low risk of sourcing wood from Ancient and Endangered Forests or other controversial sources.

Key findings of the audit include:

  • The company is at low risk of sourcing from Ancient and Endangered Forests;
  • The company has a limited fibre basket and uses a significant proportion of FSC-certified fibres in its viscose products; and
  • The company has begun supporting forest conservation solutions in key areas of Ancient and Endangered Forests.

In the spirit of continuous improvement, Canopy recommends that the company increase the proportion of FSC-certified fibre, and make efforts to source 100% FSC, as well as continue to invest in research and development of low-impact alternative fibres, with the goal of launching a fibre line that contain these products.

Today, environmental not-for-profit organization Canopy, third-party auditor NEPCon, and Kelheim Fibres released the results of Kelheim’s CanopyStyle Audit. The company’s current supply chain is confirmed as low risk of sourcing wood from Ancient and Endangered Forests or other controversial sources.

Key findings of the audit include:

  • The company is at low risk of sourcing from Ancient and Endangered Forests;
  • The company has a limited fibre basket and uses a significant proportion of FSC-certified fibres in its viscose products; and
  • The company has begun supporting forest conservation solutions in key areas of Ancient and Endangered Forests.

In the spirit of continuous improvement, Canopy recommends that the company increase the proportion of FSC-certified fibre, and make efforts to source 100% FSC, as well as continue to invest in research and development of low-impact alternative fibres, with the goal of launching a fibre line that contain these products.

This audit, which reflects a snapshot in time, is to be conducted annually to ensure that the company continues to meet the expectations of the CanopyStyle initiative. The audit findings contribute to Hot Button Issue Report.

The public report from Kelheim Fibre’s audit evaluations is available for download here: www.kelheim-fibres.com/en/sustainability/certificates/

More information:
Kelheim Fibres Canopy Nepcon
Source:

Kelheim Fibres GmbH

The Archroma site in Tianjin, China, has been named ‘Green Factory’ by the Tianjin Bureau of Industry and Information Technology (c) Archroma
The Archroma site in Tianjin, China, has been named ‘Green Factory’ by the Tianjin Bureau of Industry and Information Technology
26.02.2020

ARCHROMA TIANJIN NAMED ‘GREEN FACTORY’ BY TIANJIN AUTHORITIES

Archroma, a global leader in color and specialty chemicals towards sustainable solutions, today announced that its affiliate in Tianjin, China, has been named ‘Green Factory’ by the Tianjin authorities. The nomination was granted as of January 1st, 2020, following an evaluation process conducted under the authority of the Tianjin Bureau of Industry and Information Technology, which selected 56 other companies only to receive that same distinction.

The ‘Green Factory’ list comprises companies comprehensively evaluated and scored against 92 indicators, in areas such as site intensification, production cleanliness, energy consumption efficiency, raw material recycling, environmental impact, product ecological profile, and carbon footprint. The initiative takes place in the wider framework of fostering ‘Green manufacturing’, one of the nine strategic objectives defined by the Chinese Authorities under the ‘Made in China 2025’ plan, which led to the Industrial Green Development Plan published by The Ministry of Industry And Information Technology in 2016.

Archroma, a global leader in color and specialty chemicals towards sustainable solutions, today announced that its affiliate in Tianjin, China, has been named ‘Green Factory’ by the Tianjin authorities. The nomination was granted as of January 1st, 2020, following an evaluation process conducted under the authority of the Tianjin Bureau of Industry and Information Technology, which selected 56 other companies only to receive that same distinction.

The ‘Green Factory’ list comprises companies comprehensively evaluated and scored against 92 indicators, in areas such as site intensification, production cleanliness, energy consumption efficiency, raw material recycling, environmental impact, product ecological profile, and carbon footprint. The initiative takes place in the wider framework of fostering ‘Green manufacturing’, one of the nine strategic objectives defined by the Chinese Authorities under the ‘Made in China 2025’ plan, which led to the Industrial Green Development Plan published by The Ministry of Industry And Information Technology in 2016.

The production site in Tianjin is fully integrated into the Archroma Management System and was externally certified to ISO 9001. In the preparational system upgrade, additional external certifications to ISO 14001, ISO 50001 and OHSAS 18001 were completed in November 2019. Commitments to the United Nations Global Compact and Responsible Care® are complementing the local framework.

More information:
Archroma Green Factory
Source:

EMG for Archroma

Bremer Baumwollbörse, Bremer Rathaus (c) Bremen Cotton Exchange
Bremer Baumwollbörse, Bremer Rathaus
10.02.2020

International Cotton Conference Bremen 2020: keynotes

Focus on Sustainability and Climate Change

Passion for Cotton: The 35th International Cotton Conference Bremen starts on 25 March in the Hanseatic city’s historic Town Hall. But before subject-specific questions are discussed in depth in the individual sessions, the concise and inspiring keynotes by leading business experts from science and industry will draw attention to the current trends and challenges in the industry at the start of the conference. A large part of the presentations is shaped by the current discussion on environmental and sustainability issues and the resulting consequences for the global economy.

Climate Change and Sustainability

“Climate change - a storm in a teacup?” asks Kai Hughes, Executive Director of the International Cotton Advisory Committee, Washington D.C., USA, in a provocative speech. The aim of his presentation is to work out the challenges of climate change especially for agriculture and cotton production. This should form the basis for later discussion on concrete approaches and solutions within the cotton community.

Focus on Sustainability and Climate Change

Passion for Cotton: The 35th International Cotton Conference Bremen starts on 25 March in the Hanseatic city’s historic Town Hall. But before subject-specific questions are discussed in depth in the individual sessions, the concise and inspiring keynotes by leading business experts from science and industry will draw attention to the current trends and challenges in the industry at the start of the conference. A large part of the presentations is shaped by the current discussion on environmental and sustainability issues and the resulting consequences for the global economy.

Climate Change and Sustainability

“Climate change - a storm in a teacup?” asks Kai Hughes, Executive Director of the International Cotton Advisory Committee, Washington D.C., USA, in a provocative speech. The aim of his presentation is to work out the challenges of climate change especially for agriculture and cotton production. This should form the basis for later discussion on concrete approaches and solutions within the cotton community.

With his lecture “The HUGO BOSS sustainability programme ... and what our customer has to do with it” Andreas Streubig, Director of Global Sustainability at Hugo Boss AG, Metzingen, Germany, rolls up the textile value chain from a different angle, starting at the consumer level. As a representative of a premium brand for women's and men's clothing, Streubig discusses sustainability as a strategic element of the corporate strategy and provides information on how elements of the strategy are being implemented at Hugo Boss.

Rüdiger Senft, Head of Sustainability at Commerzbank, Frankfurt am Main, Germany, looks at the changing role of banks in financing the cotton market. In addition to a general introduction to the topic of sustainability and banking regulation, Senft's presentation deals with the financing of the cotton trade from a social and ecological point of view.
The opening session on 25 March is hosted by Bill Ballenden, founder and owner of Dragontree, Swindon, UK, an online auction platform for the cotton trade. As a former cotton manager for Louis Dreyfus in Europe and Asia, Bill Ballenden has many years of experience in the industry.

Cross-Cutting Issues: Digitalisation, Gender, Value Chains

The subsequent session in the conference programme with the headline “A Wider View” is devoted to currently defining trends and important cross-cutting issues in the industry. This goes far beyond classic cotton themes.

A lecture by Mark Messura, Senior Vice President, Global Supply Chain Marketing for Cotton Incorporated, Cary, North Carolina, deals with the role of cotton in an increasingly digitally controlled supply chain. Significant keywords here are faster delivery times, vertical integration, transparency and traceability.

The presentation by Roger Gilmartin, Managing Director of Tri-Blend Consulting, Charlotte, USA, entitled “The secret recipe for timely, cost-optimised and high-quality cotton clothing” promises exciting and enlightening insights. Tri-Blend Consulting conducts studies on the performance of different cotton varieties during the entire consumption process to the finished yarn and evaluates them from an economic point of view.

Amy Jackson, from the Better Cotton Initiative, London, UK, presents ICA Liverpool's “Women in Cotton” initiative. With this commitment, the initiative aims to increase the influence of women in the cotton industry and give them a stronger voice, for example by building networks in cooperation.

Navdeep Singh Sodhi, International Strategic Management Consultant at the Gherzi Textile Organisation, Switzerland, gives an insight into the current development of the value chain for cotton, textiles and clothing in Africa. Looking ahead to the coming decades, also in view of population growth, Africa is seen as having a high potential for building economic structures to improve income and prosperity.

Thomas Schneider, Professor at the University of Applied Sciences in Berlin and active in the field of production planning and control, textile materials and materials testing will host the session. A leading light in his field, Thomas Schneider has more than 30 years of experience in scientific and application-oriented research in the textile and fibre sector, including at the Fibre Institute Bremen e.V.

Source:

Bremer Baumwollbörse

Logo Chemsec
Logo Chemsec
07.02.2020

H&M, Coop Denmark join NGO ChemSec

Fashion giant H&M Group and Danish retailer Coop are joining chemical expert NGO ChemSec’s call to action to end the use of harmful PFAS chemicals in products and supply chains.
This commitment comes on the same day as award-winning actor Mark Ruffalo and director Todd Haynes address the EU Parliament to speak about the true story that inspired the duo’s latest film Dark Waters, in which an environmental attorney takes on chemical giant DuPont and exposes decades of PFAS pollution.
ChemSec’s corporate PFAS initiative includes:

Fashion giant H&M Group and Danish retailer Coop are joining chemical expert NGO ChemSec’s call to action to end the use of harmful PFAS chemicals in products and supply chains.
This commitment comes on the same day as award-winning actor Mark Ruffalo and director Todd Haynes address the EU Parliament to speak about the true story that inspired the duo’s latest film Dark Waters, in which an environmental attorney takes on chemical giant DuPont and exposes decades of PFAS pollution.
ChemSec’s corporate PFAS initiative includes:

  • A call on policy makers to regulate PFAS efficiently, without the possibility for manufacturers to simply swap one PFAS chemical for an unregulated “cousin”.
  • A call on the chemical industry to put money into innovation and develop safer alternatives to PFAS for all kinds of products.
  • A recognition that PFAS are a major health and environmental problem.
  • A serious commitment to end all non-essential PFAS uses in products and supply chains.
  • A call on all other brands to join this commitment and work towards a phase-out of PFAS in all kinds of consumer products.

The single biggest problem with PFAS is that, with very few exceptions, they are perfectly legal to use. This means that the brands and retailers who want to stop it from being used as ingredients in their products have very limited ways of communicating this in the global supply chain. As long as there is not a restriction in place, suppliers will continue to use these very effective chemicals in manufacturing.  

PFAS, short for per- and polyfluoroalkyl substances, is a chemical family consisting of almost 5,000 industrially produced chemicals. In manufacturing, PFAS are favoured for their durability and well-functioning properties; they provide properties such as non-stick, water repellence and anti-grease to many types of products, including cosmetics, food packaging, frying pans, outdoor gear and firefighting foam.
The industrial use of PFAS has been so prevalent in the last decades that today 99% of every human, including foetuses, have measurable levels of PFAS in their bloodstreams.   
What is worrying is that human epidemiological studies have found associations between PFAS exposure and a number of health disorders, including various cancers, lowered birth weights and negative effects on the immune system.

 

More information:
H&M ChemSec Coop Denmark
Source:

Chemsec

Asia Pacific Rayon  logo Asia Pacific Rayon
Asia Pacific Rayon Logo
24.01.2020

Asia Pacific Rayon Joins World Economic Forum’s Public Blockchain Platform

To Accelerate Public-Private Cooperation in Supply Chain Transparency

Asia Pacific Rayon (APR) has joined the first neutral and public traceability platform capable of visualising blockchain-based supply chain data from multiple companies and sources. It aims to help businesses across industries respond to consumer demands for ethical and environmentally friendly products.
The neutral and safe space for collaboration is provided by the World Economic Forum and created in collaboration with Everledger, Lenzing Group, TextileGenesis™, and the International Trade Centre. APR will contribute to Phase 2 of the initiative which seeks to incorporate more data sources.

“APR has started harnessing the potential of enterprise blockchain technology to enable customers to trace finished products back to the plantation forest origins on a smartphone app. To be able now to connect our data to other similar industry initiatives is a natural next step for APR, as is extending the benefits of our upstream traceability to the rest of the textile value chain.

Enhancing Follow Our Fibre with New Mill Sustainability Dashboard

To Accelerate Public-Private Cooperation in Supply Chain Transparency

Asia Pacific Rayon (APR) has joined the first neutral and public traceability platform capable of visualising blockchain-based supply chain data from multiple companies and sources. It aims to help businesses across industries respond to consumer demands for ethical and environmentally friendly products.
The neutral and safe space for collaboration is provided by the World Economic Forum and created in collaboration with Everledger, Lenzing Group, TextileGenesis™, and the International Trade Centre. APR will contribute to Phase 2 of the initiative which seeks to incorporate more data sources.

“APR has started harnessing the potential of enterprise blockchain technology to enable customers to trace finished products back to the plantation forest origins on a smartphone app. To be able now to connect our data to other similar industry initiatives is a natural next step for APR, as is extending the benefits of our upstream traceability to the rest of the textile value chain.

Enhancing Follow Our Fibre with New Mill Sustainability Dashboard

Launched in mid-2019, APR’s blockchain-based Follow Our Fibre allows customers and stakeholders to scan its viscose product with a user-friendly app to access data that traces the product’s journey from plant nursery to viscose manufacturing and on to seaports. In October 2019, APR announced a collaboration with TrusTrace to integrate Follow Our Fibre with the latter’s T-Trace module. This helps connect APR’s upstream data to downstream textile value chain actors such as yarn and fabric customers and fashion brands.

More recently, a sustainability dashboard tracking key mill environmental performance indicators has been added to Follow Our Fibre. The dashboard presents APR’s performance in its first year of operations where a baseline has been established for quarterly tracking, reporting and continuous improvement.
The performance indicators follow key industry standards being set by ZDHC for Man-Made Cellulosic Fibres (MMCF), as well as the European Union Best Available Technologies (EU BAT).

 

 

Source:

(c) Omnicom Public Relations Group

22.01.2020

Sateri Scores ‘A-‘ in CDP Climate Change Report 2019

Sateri has scored ‘A-‘ in CDP (formerly Carbon Disclosure Project) for Climate Change in 2019, placing it at Leadership band and the top 27% of companies in its sector, for implementing current best practices. And making Sateri World’s First Viscose Producer to Reach Leadership Band

This is the first time Sateri has participated in this annual voluntary reporting. It is also the first time that a viscose producer has reached Leadership band. Sateri attained an ‘A’ for more than half of the 11 categories that it was assessed for, including value chain engagement, Scope 1,2,3 emissions, and governance. Its ‘A-‘ overall score is higher than the ‘C’ average globally, in Asia, and in the Textiles and Fabric Goods sector; no companies in the same sector scored ‘A’.

Sateri has scored ‘A-‘ in CDP (formerly Carbon Disclosure Project) for Climate Change in 2019, placing it at Leadership band and the top 27% of companies in its sector, for implementing current best practices. And making Sateri World’s First Viscose Producer to Reach Leadership Band

This is the first time Sateri has participated in this annual voluntary reporting. It is also the first time that a viscose producer has reached Leadership band. Sateri attained an ‘A’ for more than half of the 11 categories that it was assessed for, including value chain engagement, Scope 1,2,3 emissions, and governance. Its ‘A-‘ overall score is higher than the ‘C’ average globally, in Asia, and in the Textiles and Fabric Goods sector; no companies in the same sector scored ‘A’.

Allen Zhang, President of Sateri, said, “We are very pleased to achieve such a commendable score on our first attempt at CDP reporting. It is a validation of our efforts and actions to combat climate change and our contribution towards decarbonising the textile industry. The CDP platform not only helps us measure and benchmark our sustainability performance against more than 8,400 companies globally, but also serves as a management tool for continuous improvement.”

Sateri has made great strides in the last year on emission reduction work. In June 2019, Sateri and the China National Textile and Apparel Council (CNTAC) jointly launched the EcoCosy® Climate Leadership Programme. The programme invites Sateri’s value chain partners to participate in the Climate Stewardship 2030 Initiative to set a decarbonisation pathway for the fashion industry to reduce the industry’s GHG emissions by 30% by 2030. Results of the first phase of the programme were published in the EcoCosy® Climate Leadership Whitepaper 2020, which was shared at COP25 in Madrid last year.

More information:
Sateri CDP
Source:

Omnicom Public Relations Group

13.01.2020

Kelheim Fibres: Frontrunner in CanopyStyle “Hot-Button“Ranking

In the 2019 `Hot-Button´ report issued by the forest conservation organisation Canopy, Kelheim Fibres attained a “green shirt” ranking. Many fashion brands already value the `Hot-Button´ report as a reliable indicator for sustainability for viscose fibre producers.

Raw material wood sourced only from certified sustainable forestry
The CanopyStyle initiative aims to achieve that no wood from ancient and endangered forests is used to produce viscose fibres. The audited companies must prove that they avoid these fibres and have implemented appropriate rules and procedures to check the origin of the wood. Performance in the areas environmental protection and innovation have been examined and evaluated by qualified external auditors; the report will be posted publicly in the first quarter of 2020.

In the 2019 `Hot-Button´ report issued by the forest conservation organisation Canopy, Kelheim Fibres attained a “green shirt” ranking. Many fashion brands already value the `Hot-Button´ report as a reliable indicator for sustainability for viscose fibre producers.

Raw material wood sourced only from certified sustainable forestry
The CanopyStyle initiative aims to achieve that no wood from ancient and endangered forests is used to produce viscose fibres. The audited companies must prove that they avoid these fibres and have implemented appropriate rules and procedures to check the origin of the wood. Performance in the areas environmental protection and innovation have been examined and evaluated by qualified external auditors; the report will be posted publicly in the first quarter of 2020.

Sustainable fibres for a changing market
“For years now Kelheim Fibres has consistently recognised the importance of sustainability and environmental protection. Now that resource saving and alternatives to plastics are of focal interest to the public and to the economy, our products are meeting with an even better reception from the market. Fibres produced in Germany with low emissions from certified sustainable timber meet the needs of customers seeking products that have a low risk of sourcing from ancient and endangered forests. “Having been awarded a `green shirt´ in the `Hot-Button´ ranking once again underlines this absolutely clearly!” says Matthew North, Commercial Director at Kelheim Fibres.

More information:
Kelheim Fibres
Source:

Kelheim-Fibers

(c) Lenzing AG
21.06.2019

Lenzing Group to become the first carbon neutral fiber producer in the world

  • Lenzing sets net-zero CO2 emissions target by 2050
  • Reduction of specific CO2 emissions by 50 percent until 2030
  • Investment of more than EUR 100 mn to combat 1.3 Mt of CO2 emissions
  • Commitment to follow the Science Based Targets concept

Lenzing, member of the CEO Climate Leaders Group of the World Economic Forum and a signatory to the United Nations Fashion Industry Charter for Climate Action, will drastically reduce its CO2 footprint. The Lenzing Group will invest EUR 100 mn over the coming years to reduce carbon emissions both inside its operational boundaries (scope 1+2) and in its supply chain (scope 3). Due to its ambitious CO2 emission reduction strategy, the Lenzing Group will further contribute towards helping customers to transition their business to a lower CO2 base.

A first milestone is set for 2030, when Lenzing plans to reduce CO2 emissions per ton of product by almost 50 percent (scope 1+2 and 3) compared to a 2017 baseline. The total CO2 reduction of all the planned initiatives will yield 1.3 Mt.

  • Lenzing sets net-zero CO2 emissions target by 2050
  • Reduction of specific CO2 emissions by 50 percent until 2030
  • Investment of more than EUR 100 mn to combat 1.3 Mt of CO2 emissions
  • Commitment to follow the Science Based Targets concept

Lenzing, member of the CEO Climate Leaders Group of the World Economic Forum and a signatory to the United Nations Fashion Industry Charter for Climate Action, will drastically reduce its CO2 footprint. The Lenzing Group will invest EUR 100 mn over the coming years to reduce carbon emissions both inside its operational boundaries (scope 1+2) and in its supply chain (scope 3). Due to its ambitious CO2 emission reduction strategy, the Lenzing Group will further contribute towards helping customers to transition their business to a lower CO2 base.

A first milestone is set for 2030, when Lenzing plans to reduce CO2 emissions per ton of product by almost 50 percent (scope 1+2 and 3) compared to a 2017 baseline. The total CO2 reduction of all the planned initiatives will yield 1.3 Mt.

More information:
Lenzing Group
Source:

Lenzing AG

07.06.2019

TINTEX Textiles joins UNITED NATIONS GLOBAL COMPACT

TINTEX Textiles announced its acceptance as a participant of the United Nations Global Compact initiative - a voluntary leadership platform for the development, implementation and disclosure of responsible business practices. A real demonstration of the “Naturally Advanced” ongoing commitment to responsible business action. Expertly controlled processing, and advanced dyeing and finishing solutions drive material innovation to create responsible supply chains to transform fashion systems.
 
“Being part of the UN GLOBAL COMPACT means to publically commit with all the principles that are the basis of our business” – [ Ana Silva Tavares Head of Sustainability ]

 

TINTEX Textiles announced its acceptance as a participant of the United Nations Global Compact initiative - a voluntary leadership platform for the development, implementation and disclosure of responsible business practices. A real demonstration of the “Naturally Advanced” ongoing commitment to responsible business action. Expertly controlled processing, and advanced dyeing and finishing solutions drive material innovation to create responsible supply chains to transform fashion systems.
 
“Being part of the UN GLOBAL COMPACT means to publically commit with all the principles that are the basis of our business” – [ Ana Silva Tavares Head of Sustainability ]

 

More information:
TINTEX
Source:

GB Network Marketing & Communication

04.04.2019

TINTEX awarded ‘IAPMEI’ innovation accolade for 2019

TINTEX is this year recipient of the unique and prestigious annual recognition from The “Instituto de Apoio às Pequenas e Médias Empresas e à Inovação” (IAPMEI). TINTEX has been selected in recognition of its pioneering, Naturally Advanced global leadership, and the company’s superior and responsible fabric making for a fashion system that is driven by investments, transparency and fully traceable innovation.

TINTEX is pleased to open its doors as the Naturally Advanced centre of excellence in the latest IAPMEI OPEN DAY for textile leaders, protagonists, media and customers to experience, understand and enjoy the unique achievements TINTEX offers to the contemporary Portuguese textiles industry .
“We selected TINTEX to underline the importance of taking advantage of digitization and modernization at different levels in the textile industry being stunned by their commitment, shedding light on our territory’s most advanced and responsible processes and skills” José Marques dos Santos, president of IAPMEI.

TINTEX is this year recipient of the unique and prestigious annual recognition from The “Instituto de Apoio às Pequenas e Médias Empresas e à Inovação” (IAPMEI). TINTEX has been selected in recognition of its pioneering, Naturally Advanced global leadership, and the company’s superior and responsible fabric making for a fashion system that is driven by investments, transparency and fully traceable innovation.

TINTEX is pleased to open its doors as the Naturally Advanced centre of excellence in the latest IAPMEI OPEN DAY for textile leaders, protagonists, media and customers to experience, understand and enjoy the unique achievements TINTEX offers to the contemporary Portuguese textiles industry .
“We selected TINTEX to underline the importance of taking advantage of digitization and modernization at different levels in the textile industry being stunned by their commitment, shedding light on our territory’s most advanced and responsible processes and skills” José Marques dos Santos, president of IAPMEI.

In a fast moving globalized market, all companies must be able to adapt quickly and using innovation, creativity, and responsibility can help deliver successes. And here TINTEX can network between Technological Centers, Universities, and Knowledge Centers, as a strategic business and holistic imperative. And so sharing the Naturally Advanced strategy of TINTEX as a driver for change, IAPMEI recognizes this TINTEX OPEN DAY as a demonstration of practical market potential, and has partnered with CENTI  (Centre for Nanotechnology and Smart Materials the Institute for New Technologies) and CITEVE (an institution of national and international reference for the promotion of Innovation and Technological Development) as a way to guarantee this success.
 
Being able to drive material innovation, and to promote a new generation of sustainable values to contemporary fashion, active, sports and lingerie markets through responsible supply chains can be transformative for our future fashion systems, and TINTEX is proud to be selected as part of the Make Fashion Circular initiative by the Ellen MacArthur Foundation, helping  to better activate these changes across the fashion industry for all to enjoy.

More information:
Tintex, campaign, Fashion
Source:

GB Network Marketing & Communication

(c) Chomarat
05.12.2018

CHOMARAT obtains certification for environmental & energy management with ISO 14001 and ISO 50001

CHOMARAT, the specialist in composite & construction reinforcements and coated fabrics, has demonstrated the Group’s determination to pursue a sustainable process by earning environmental management (ISO 14001) and energy management (ISO 50001) certification for its French sites. “By obtaining both ISO 14001 and ISO 50001 certification, CHOMARAT now has a tested and standardized framework for developing an effective, sustainable environmental and energy management strategy,” says CHOMARAT Environment and Energy Manager Laurent VÉRITÉ.

CHOMARAT, the specialist in composite & construction reinforcements and coated fabrics, has demonstrated the Group’s determination to pursue a sustainable process by earning environmental management (ISO 14001) and energy management (ISO 50001) certification for its French sites. “By obtaining both ISO 14001 and ISO 50001 certification, CHOMARAT now has a tested and standardized framework for developing an effective, sustainable environmental and energy management strategy,” says CHOMARAT Environment and Energy Manager Laurent VÉRITÉ.

Minimizing environmental impacts & optimizing energy use
ISO 50001 certification is validation of efficient energy management, with the bonus of lower energy consumption and the tools needed to address a warming climate. ISO 14001 certification is based on standards and requirements, and it constitutes an international benchmark for environmental management systems. “CHOMARAT is committed to a responsible and sustainable process for all of its activities in France. With ISO 14001 certification, the Group is incorporating environmental requirements into its management and production systems,” explains CHOMARAT France CEO Raphaël LAURENT.

Pursuing a long-term strategy
This twofold certification is in keeping with CHOMARAT’s long-term vision. “Our strategy is implemented through new investments and international development. But the Group is also actively involved in sustainable development and a sustainable innovation initiative,” explains Raphaël LAURENT. Measures that have been implemented include reducing the noise level, preventing pollution risks and improving waste management. Fluorescent lighting has been replaced by LEDs; new, more energy-efficient equipment has been installed; and the heating and air-conditioning ductwork has been insulated to reduce fuel-oil consumption.
“It is thanks to the combined efforts of all CHOMARAT’s teams that we were able to obtain these two certifications. For us, this is our first milestone towards a sustainable economy,” concludes Laurent VÉRITÉ.

More information:
CHOMARAT
Source:

Agence APOCOPE

Award-winning TINTEX Textiles shows water saving solutions at Performance Days (c) TINTEX Textiles
80% Lenzing Modal® + 20% European Hemp rib by TINTEX Textiles
20.11.2018

Award-winning TINTEX Textiles shows water saving solutions at Performance Days

  • Performance Days - November 28 and 29, 2018 – Hall C1 Booth B18
  • Two of TINTEX’s fabrics have made it into the PERFORMANCE FORUM Jury’s Pick Category that represents fabrics which are a valuable contribution to this season Performance Days Focus Topic “WATER – OUR RESPONSIBILITY”

See, touch and experience the latest collection from TINTEX as they reveal a wonderful range of innovative fabrics that redefine fashion, inspire creativity, spark emotion and optimize responsible solutions. TINTEX, being an ingenious leader in textile and research innovation for over twenty years, transforms a new generation of cotton and other natural based materials. Established in the Porto region as authorities in superior dyeing and finishing techniques making TINTEX Textiles the perfect choice for fashion.

  • Performance Days - November 28 and 29, 2018 – Hall C1 Booth B18
  • Two of TINTEX’s fabrics have made it into the PERFORMANCE FORUM Jury’s Pick Category that represents fabrics which are a valuable contribution to this season Performance Days Focus Topic “WATER – OUR RESPONSIBILITY”

See, touch and experience the latest collection from TINTEX as they reveal a wonderful range of innovative fabrics that redefine fashion, inspire creativity, spark emotion and optimize responsible solutions. TINTEX, being an ingenious leader in textile and research innovation for over twenty years, transforms a new generation of cotton and other natural based materials. Established in the Porto region as authorities in superior dyeing and finishing techniques making TINTEX Textiles the perfect choice for fashion.

All the recent awards bestowed, demonstrate TINTEX continue research and commitment. They have been awarded for the Best product of the Base Layer Category by ISPO jury, moreover they have just received the prestigious German Design Awards 2019 and last but not least, they are selected as finalists for the Future Textile Awards in the category Best Innovation for Sustainable Textiles.
TINTEX continues to lead the way, as they proudly take part in the Make Fashion Circular initiative, by the Ellen MacArthur Foundation and activate change industry wide. This initiative aims to collaborate and innovate towards a new textile economy based on the principles of a Circular Economy.

In addition, since this November, TINTEX is a bluesign® system partner, thus means that they are responsibly acting parties of the textile value chain committed to applying the bluesign® system, continuously improving their environmental performance and always been focused on a sustainable future.

A milestone for TINTEX and fashion, as they launch Naturally Clean - an exceptional smart finishing process that is uniquely responsible. Naturally Clean enhances the natural beauty of cotton, takes a cost effective modern approach to eliminate aggressive treatments and optimizes clean surfaces, vivid colors, providing an exquisitely smooth handfeel. Naturally Clean achieves this by using Novozymes technology, a company that is indeed the world leader in biological solutions. Second, using textile chemicals with the lowest possible environmental impact, without compromising performance, from Beyond Surface Technologies AG. Naturally Clean maintains the original characteristics for an extended period of time. All materials are Oeko-Tex and soon bluesign® certified, thus eliminating harmful substances.
TINTEX’ Autumn/Winter 2019/2020 collection includes vibrant tones, refreshing turquoise and electric green, light and warm copper with chocolate browns that connect the natural and spiritual in an extra-sensorial universe. Infused with a stunning palette of nostalgic and multicultural colors - warm yellow with darkened reds, dynamic purple with urban greys - that express globalization and human connection.
Key smart ingredients of the season are:

  • A New Generation of Cotton: GOTS certified organic cotton, Supima® cotton, and ECOTEC® by Marchi & Fildi the smart cotton that saves up to 77.9% water consumption and introduces the concept of a circular economy.
  • SeaCell™ and Smartcel™: produced using the Lyocell process in a closed loop with no chemicals released as waste. The patented process of SeaCell™ allows that the positive properties of the seaweed are permanently preserved within the fiber, even after multiple washing cycles. Smartcel™ includes the essential trace element zinc providing anti-inflammatory capabilities.
  • REFIBRA™ by Lenzing technology involves upcycling a substantial proportion of cotton scraps e.g. from garment production, in addition to wood pulp, where the raw material is transformed to produce new TENCEL™ Lyocell fiber to make fabrics and garments.
  • Bemberg™ by Asahi Kasei: A new generation GRS Certified material, made from cotton linters, with a biodegradability certification by Innovhub. A matchless, high tech natural material, with a special handfeel and aesthetics.
  • ROICA™ by Asahi Kasei
    - ROICA™ EF has a percentage of pre-consumer recycled content that is more than 50%, and thanks to this it has been GRS (Global Recycled Standard) certified.
    - ROICA™ V550 a premium stretch innovative yarn boasting the Cradle to Cradle Certified™ Gold Level for Material Health product and ingredients as it was evaluated throughout the supply chain for lower impacts on human and environmental health. Striving toward eliminating all toxic and unidentified chemicals for a safe continuous cycle. Hohenstein Environment Compatibility Certificate - ROICA™ proudly breaks down without releasing harmful substances.

Of special interest this season, the two TINTEX’s fabrics that made it into the PERFORMANCE FORUM Jury’s Pick Category for their contribution to this season Topic “WATER – OUR RESPONSIBILITY”.

A smart rib developed to reduce the water usage as most as possible, from cultivation of raw materials until fabric finishing. A blend of TENCEL™ Modal, cellulosic & biodegradable material treated with no hazardous chemicals, pesticides nor fertilizers, and European hemp, a fast-growing plant that requires very little water and no herbicides, pesticides, synthetic fertilizers or GMO seeds. Both fibres are biodegradable.

The second selected article is a 100% Merino Wool jersey made unique thanks to Colorau® by TINTEX, a patented natural dyeing process technique that uses vegetable herbs and extracts. A great amount of water was saved by avoiding subsequent washing steps. Also, lower water pollution is achieved by avoiding synthetic dyestuffs.

More information:
TINTEX ROICA™ Performance Days
Source:

GB Network

15.11.2018

DENIM EXPERT LTD. joins as a contributor to the ZDHC FOUNDATION

Denim Expert Ltd. are very proud that they have been accepted to join as a contributor to the Zero Discharge of Hazardous Chemicals (ZDHC) Foundation, The ZDHC missions is to enable brands in the textile, apparel, and footwear industries to implement chemical management best practices and advance towards zero discharge of hazardous chemicals by collaborative Engagement, Standard Setting and Implementation.

The main goals are set to eliminate priority hazardous chemicals in products and their manufacture, implement a transparent screening process to promote safer chemistry, implement common tools, best practices and training that advance chemical stewardship, partner with stakeholders to promote transparency of chemical usage and discharge and promote scaling of best practices through engagement with key stakeholders.
 
Under the guidance of the ZDHC Foundation, Denim Expert Ltd. have adopted various initiatives to ensure the zero discharge of hazardous chemicals, including:

Denim Expert Ltd. are very proud that they have been accepted to join as a contributor to the Zero Discharge of Hazardous Chemicals (ZDHC) Foundation, The ZDHC missions is to enable brands in the textile, apparel, and footwear industries to implement chemical management best practices and advance towards zero discharge of hazardous chemicals by collaborative Engagement, Standard Setting and Implementation.

The main goals are set to eliminate priority hazardous chemicals in products and their manufacture, implement a transparent screening process to promote safer chemistry, implement common tools, best practices and training that advance chemical stewardship, partner with stakeholders to promote transparency of chemical usage and discharge and promote scaling of best practices through engagement with key stakeholders.
 
Under the guidance of the ZDHC Foundation, Denim Expert Ltd. have adopted various initiatives to ensure the zero discharge of hazardous chemicals, including:

  • The establishment of traffic signals in the chemical store-room to aid in the safe storage of chemical product.
  • The mandatory use of protective gloves when handling chemicals.
  • The introduction of a chemical compatibility chart to ensure safe storage of chemicals and highlight their risk factor.
  • Visible posting of Material Safety Data Sheet (MSDS) enabling close follow-up of chemical use.
  • The installation of the appropriate ventilation and  temperature control in the chemical storage area.
  • Establishment of an emergency response plan, with any potential chemical spillage being monitored by a specially trained technical representative.
  • Clear labelling on all chemicals following ZDHC guidance.
  • Strict adhesion by all employees to the chemical inventory list.
  • Allocation of a designated area for chemical waste disposal and treatment.

With its membership of the ZDHC, Denim Expert Ltd. joins more than 24 signatory brands, 59 value chain affiliates, and 15 associates (including Adidas, Benetton, BURBERRY, C&A, COOP, ESPRIT, Gap Inc. , G-STAR RAW, H&M,INDITEX, Jack Wolfskin, Lbrands, LEVI STRAUSS & CO, LI-NING, MARKS & SPENCER, Hugo Boss, Nike, Primark, Puma, PVH, Target)  who are collectively working together to support implementation of safer chemical management practices.

More information:
ZDHC ZDHC
Source:

Denim Expert Ltd.

C.L.A.S.S. Proudly Supports Textile Exchange’s Sustainability Conference in Milan (c) GB Network Marketing & Communication
16.10.2018

C.L.A.S.S. Proudly Supports Textile Exchange’s Sustainability Conference

  • Textile Exchange’s Sustainability Conference - Milan, October 22-24, 2018
  • The theme of the 2018 conference is United by Action: Accelerating Sustainability in Textiles and Fashion.

The conference offers an opportunity to connect with industry pioneers and learn about cutting edge solutions and innovations in textile and apparel sustainability. As a result, C.L.A.S.S., headquartered in Milan, the global resource for smart material innovation, education, marketing and communication, will be on hand to support this year’s theme.

Many of the materials the C.L.A.S.S. team will showcase speak to circular economy such as Re.VerSo™, Bemberg™ and ROICA™ by Asahi Kasei, Iluna Group and TINTEX Textiles and many others that use technological breakthroughs to offer fashion materials that provide significant reductions in water during the manufacturing process, an important step toward responsible future fashion systems.

  • Textile Exchange’s Sustainability Conference - Milan, October 22-24, 2018
  • The theme of the 2018 conference is United by Action: Accelerating Sustainability in Textiles and Fashion.

The conference offers an opportunity to connect with industry pioneers and learn about cutting edge solutions and innovations in textile and apparel sustainability. As a result, C.L.A.S.S., headquartered in Milan, the global resource for smart material innovation, education, marketing and communication, will be on hand to support this year’s theme.

Many of the materials the C.L.A.S.S. team will showcase speak to circular economy such as Re.VerSo™, Bemberg™ and ROICA™ by Asahi Kasei, Iluna Group and TINTEX Textiles and many others that use technological breakthroughs to offer fashion materials that provide significant reductions in water during the manufacturing process, an important step toward responsible future fashion systems.

During Textile Exchange’s Sustainability Conference, Giusy Bettoni, C.L.A.S.S. CEO and Founder and her team will have a dedicated space to engage attendees in an open discussion regarding the importance of fashion business strategies. The experience in the space, that will reflect an New York event created for C.L.A.S.S. by Ginger Design, will start with the vision of a film by Cristina Picchi that represents harmony between the various phases of the textile process and the cycles of natural elements. Visitors will walk through a three-dimensional installation designed by Cécile Feilchenfeldt to inspire creativity and explore the limitless possibilities using innovative smart materials.

“We are always proud to have a presence at international events including this year’s Textile Exchange’s Sustainability Conference. It is a great way for us to share our expertise regarding responsible innovation and new business model strategies. As C.L.A.S.S. is headquartered in Milan, we are proud that they selected our city for this year’s conference. Being held in Milan provides a chance for us to support Textile Exchange regarding smart material innovation, many of them produced in Italy.” said Bettoni.

Just off their return from Première Vision in Paris, Bettoni who is also the Sustainability Consultant for Smart Creation, recognizes the importance for her company to have a strong international presence to spread C.L.A.S.S.’ message to a global audience regarding responsible creation. 

As C.L.A.S.S. enters their second decade of business, they have expanded their business activities to include e-commerce that provides an opportunity for fashion start-up to purchase up to a maximum of 50, an initiative launched to support fashion start-ups. And a new division, C.L.A.S.S. Education, an initiative Bettoni co-founded with James Mendolia, also a Professor, Fashion Institute of Technology. Mendolia has been visiting universities to speak to fashion design, business, textiles and production students in Europe, Asia and North America to encourage attendees to infuse a new way of design thinking and move from a linear to a circular business model.   

Source:

GB Network Marketing & Communication

DyStar Sustainability Report (c) DyStar Singapore Pte Ltd
DyStar Sustainability Report
02.10.2018

DyStar Releases Sustainability Performance Report 2017 – 2018

The DyStar Group has released its 2017 – 2018 Sustainability Performance Report. Into its eighth edition, the report marks the progress of the global company that aspires to become the world’s most sustainable and responsible supplier of colorants, specialty chemicals, and services in the textile industry, but has also embarked on the business with food dyes and chemicals through its recent acquisition in USA.
The latest DyStar’s Sustainability Performance Report is the first of their reports prepared in accordance with the most trusted and widely used reporting framework – Global Reporting Initiative (GRI) Standards: Core Option.

The 2020 Target
2017 marks the seventh year of DyStar’s journey towards reducing the production footprint by 20% for every ton of production by the year 2020. This goal encompasses the resources used for production including energy, water, and raw materials as well as addresses their corresponding outputs – greenhouse gas (GHG) emissions, waste and wastewater. Results across most key performance indicators were positive, with four of the six 2020 targets being successfully met or surpassed.

The DyStar Group has released its 2017 – 2018 Sustainability Performance Report. Into its eighth edition, the report marks the progress of the global company that aspires to become the world’s most sustainable and responsible supplier of colorants, specialty chemicals, and services in the textile industry, but has also embarked on the business with food dyes and chemicals through its recent acquisition in USA.
The latest DyStar’s Sustainability Performance Report is the first of their reports prepared in accordance with the most trusted and widely used reporting framework – Global Reporting Initiative (GRI) Standards: Core Option.

The 2020 Target
2017 marks the seventh year of DyStar’s journey towards reducing the production footprint by 20% for every ton of production by the year 2020. This goal encompasses the resources used for production including energy, water, and raw materials as well as addresses their corresponding outputs – greenhouse gas (GHG) emissions, waste and wastewater. Results across most key performance indicators were positive, with four of the six 2020 targets being successfully met or surpassed.
In terms of the energy consumption and GHG emission, DyStar is farther from its original desired target primarily due to the impacts from three newly acquired production sites. However, intensive efforts are underway to ensure that the company’s less efficient acquisitions are provided the essential support to align with the rest of the company. DyStar is optimistic that all six targets are achievable by 2020.

Creating Responsible Products & Services
As part of DyStar’s long-term goal to imbed sustainability across the industry, they will also be focusing on expanding its sustainability services. This includes the opening of more Texanlab offices, an ISO 17025 certified, specialized testing laboratory across South Asia to provide end-to-end solutions throughout the whole supply chain.

Stepping Up on Cooperation with NGOs
Increasingly, DyStar is strengthening their partnerships with the Non-Governmental Organizations (NGOs). The 2017 report features an in-depth guest interview with the NGO China Water Risk, on how can suppliers like DyStar can be a role model in creating sustainable fashion.
To encourage and facilitate sustainable practices among its suppliers, DyStar also conducts sustainability-related supplier surveys. For instance, DyStar is cooperating with the Institute of Public & Environmental Affairs (IPE), one of the most established Chinese NGO, to expand the framework of their supplier questionnaire. In recognition of its efforts, DyStar received top ranking in the CITI transparency list for industrial chemicals from IPE, placing them well ahead of many other industry peers.

Embracing Diversity, Engaging Communities
Also, to help meet clients’ demand and demonstrate its responsibility and care in the food and beverages industry, DyStar is implementing a supplier diversity program to support businesses in the USA that are at least 51% owned by minority groups, women, veterans and people with disabilities.
Highlighting DyStar’s commitment to the communities they operate in, the company encourages volunteerism among employees, and for the year of 2017, DyStar employees devoted a total of 205 volunteer hours towards community projects, which also served as a meaningful collective experience for employees to form closer bonds.

Working Together Towards Long-Term Solutions
As an industry frontrunner, DyStar and its leaders are committed to driving sustainability across the
industry. However, significant challenges remain, and the stakeholders of this industry need to work together to derive long-term solutions. CEO of DyStar Group, Mr. Eric Hopmann emphasized, “It is imperative for the entire industry to improve collectively, not individually, and our ability to do so may determine the long-term profitability of the industry as a whole. It is my belief that effective partnerships coupled with stronger support and incentivization from leading companies within this industry could be key to creating a new – and much needed – equilibrium.”

To access DyStar’s sustainability reports, visit http://www.dystar.com/sustainability-reports/.

Source:

DyStar Singapore Pte Ltd

Linen, Uniform and Facility Services Customers Credited for Environmental Friendliness
13.04.2018

Linen, Uniform and Facility Services Customers Credited for Environmental Friendliness

  • Clean Green Certified Companies Commemorate Earth Day 2018

U.S. Clean Green certified laundries are marking Earth Day 2018 (April 22) by commending the 250,000+ businesses across the nation that use such certified operations for linen, uniform and facility services.

Selecting a Clean Green certified company reflects concern for maximizing sustainability in a business supply chain. Private- and public-sector organizations who choose such a provider are learning that how their reusable textiles are supplied, laundered and maintained is a factor in their environmental impact.
Clean Green operations use a third party (TRSA) to verify their conservation practices and quantify their compliance with water and energy use thresholds.

  • Clean Green Certified Companies Commemorate Earth Day 2018

U.S. Clean Green certified laundries are marking Earth Day 2018 (April 22) by commending the 250,000+ businesses across the nation that use such certified operations for linen, uniform and facility services.

Selecting a Clean Green certified company reflects concern for maximizing sustainability in a business supply chain. Private- and public-sector organizations who choose such a provider are learning that how their reusable textiles are supplied, laundered and maintained is a factor in their environmental impact.
Clean Green operations use a third party (TRSA) to verify their conservation practices and quantify their compliance with water and energy use thresholds.

Laundered, reusable linens, uniforms, towels, mats and other products provided by the linen, uniform and facility services industry to enhance businesses’ image and provide clean, safe environments for their employees and patrons. Most Americans benefit from the industry at least once per week, either at work or by patronizing restaurants, healthcare facilities, hotels and other retail and service establishments.

Nearly 50 of the industry’s companies are Clean Green certified, serving business customers from more than 150 locations combined nationwide. These launderers work with customers to connect the certification to their efforts to minimize their carbon footprint. Certified operators report to TRSA that customers and prospects ask them about green laundry initiatives. These include environmentally friendly wash chemistry, water reuse and recycling, recapturing heat from hot water headed down the drain and operating efficient delivery routes.

“They are far more likely to inquire about the sum of environmentally friendly practices as opposed to the parts,” observes TRSA President and CEO Joseph Ricci of the industry’s customers. Many document their justification of purchase decisions, though, such as government agencies that profile the winners of contract bids. “Clean Green companies bidding for their work mention the certification in their sales promotion and these profiles reflect it.”

Linen and uniform services conserve water and energy best by using high-capacity, high-efficiency equipment, he pointed out, controlling expenses and thereby aiding efforts to keep service pricing under control. “It is the perfect sustainable business model. Business interests and environmental concerns align. Improving efficiencies reduces costs and reduces the impact on the environment,” Ricci says.

Based on the U.S. Census of the industry’s sales and a TRSA survey of member financial data, the association estimates that nearly 3 million businesses use the industry’s services. Clean Green companies are challenged to capture more of these industry customers. Their collective Earth Day 2018 campaign gives them an opportunity to highlight the extent to which their individual efficiencies have contributed to a nationwide movement. Publicizing their own gains around Earth Day can better qualify and quantify their environmental virtues to encourage detailed comparison with competitors’ efficiencies, Ricci noted.