From the Sector

The winner of the IMAGINING SUSTAINABLE FASHION competition was announced during a webinar broadcast on March 30 at 4pm attended by Giusy Bettoni, CEO of C.L.A.S.S. Eco Hub, Anna Detheridge, President of Connecting Cultures, Dio Kurazawa, Founding Partner of The Bear Scouts, Stefania Ricci, Director of the Salvatore Ferragamo Museum.
 
Vishal Tolambia, 24, a graduate with an MA in Fashion Futures from the London College of Fashion and in Fashion Design from the National Institute of Fashion Technology India, is a Fashion Sustainability researcher and a multidisciplinary designer. In 2021, Vishal founded the organization Humanity-Centred Designs (HCD) with the aim of transforming "human-centred design into humanity-centred designs through sustainable practices to foster the Fashion Industry."
 
In his communication project, the "Fashion Affair" video proposes a speculative view of fashion dating - derived from dating apps - a tool to effectively evaluate brands and their products, in the form of augmented reality. The consumer is not only informed in real time about the brand and supply chain, but the app also becomes a platform for matching products based on individual sustainability goals and commitments. "Fashion Affair" also won the special social media contest open to the public among the finalists selected by the jury for being the most voted project by Instagram followers on C.L.A.S.S.' profile.
 
Vishal ranked first among the finalists selected by the international jury composed of:
- Anna Detheridge, Founder and President, Connecting Cultures
- Giusy Bettoni, CEO and Founder, C.L.A.S.S.
- Rita Airaghi, Director, Gianfranco Ferré Research Center            
- Paola Arosio, Head of New Brands & Sustainability Projects, Camera Nazionale della Moda Italiana (The National Chamber for Italian Fashion)
- Jeanine Ballone, Managing Director, Fashion 4 Development
- Evie Evangelou, Founder and President, Fashion 4 Development
- Chiara Luisi, Sustainability Projects Coordinator, Camera Nazionale della Moda Italiana (The National Chamber for Italian Fashion)
- Sara Kozlowski, Director of Education and Sustainable Strategies, Council of Fashion Designers of America
- Dio Kurazawa, Founding Partner, The Bear Scouts
- Renata Molho, journalist and fashion writer, former editor-in-chief of L'Uomo Vogue and editor-at-large of L'Uomo Vogue, Vogue Italia, Casa Vogue
- Stefania Ricci, Director, Salvatore Ferragamo Museum.

Mainetti, ein globaler Anbieter von Retail Solutions, startet seine globale Nachhaltigkeits- und Verfahrensstrategie Full Circle und präsentiert seine Ziele bis 2025 und darüber hinaus. Die branchenführende Initiative baut auf dem Erfolg des 2012 gestarteten Plan M auf, mit dem sich Mainetti als "Sustainability First"-Unternehmen etabliert hat.

Full Circle von Mainetti bringt seine globalen Teams zusammen, um einen Teil dazu beizutragen, den Klimanotstand anzugehen. Full Circle wird den zukünftigen Kurs des Unternehmens prägen, einschließlich einer Dekarbonisierung der Tätigkeiten, der Förderung einer Kreislaufwirtschaft und der Garantie auf sichere und effiziente Arbeitsprozesse für die gesamte Belegschaft.

Die Dekarbonisierung der Tätigkeiten bedeutet, dass der Geschäftsbetrieb mit so wenig Energie wie möglich aus nicht-erneuerbaren Energiequellen bestritten wird. Mainetti wird kontinuierlich seine Energieeffizienz steigern, wo immer es möglich ist auf erneuerbare Energien umsteigen und den Rest seines CO2-Fußabdrucks entsprechend ausgleichen. Aktuell entfallen 61 % des Energieverbrauchs der Unternehmensgruppe auf erneuerbare Energien. Die Zielsetzung bis 2025 beträgt 80 %, bis zum Jahr 2030 soll 100 % des Energieverbrauchs aus erneuerbaren Energien stammen.

Mit dem Vertrieb der Kreislaufwirtschaft wird Mainetti neue Produktlinien einführen, die aus erneuerbaren Rohstoffen wie Papier, Karton oder kompostierfähigem Material bestehen. Zudem wird die Wiederverwendung von Kleiderbügeln auf mehr Kunden ausgeweitet und die Verwendung von neuen Kunststoffen so weit wie möglich reduziert. All das baut auf dem letztjährigen, erfolgreichen Start des Mainetti Polyloop auf, der weltweit ersten geschlossenen Recyclinginitiative, welche Mainettis Netzwerk von 47 Produktions- und Recyclingstandorten auf der ganzen Welt nutzt. Bislang zählen bereits einige der größten Namen im Retail-Bereich zu den Nutzern des Mainetti Polyloop™, darunter S.Oliver und Superdry, da es eine konstante Versorgung an qualitativ hochwertigen und zuverlässig recycelten Produkten bietet.

• March 16-18, 2022, Istanbul Expo Center
• Successful start of Texhibition, Istanbul Fabric and Textile Accessories Fair with over 10,000 visitors from 63 countries
• More than 160 exhibitors presented fabrics, yarns and accessories on approx. 5,000 square meters in the Istanbul Expo Center
• Intensive order activity in a professional trade fair atmosphere of over 1billion US$
• The organizer's objective: to double the area and number of exhibitors for the second event in September

With over 10,000 visitors, the premiere event of Texhibition Istanbul Fabric and Textile Accessories Fair, organized by the Istanbul Textile and Raw Materials Exporters' Association (ITHIB) and the Istanbul Chamber of Commerce (ITO) from March 16th to 18th, 2022 has successfully started.

İTHİB President Ahmet Öksüz: "Our exhibition platforms Texhibition Istanbul Fabric and Textile Accessories Fair and IFCO, Istanbul Fashion Connection, which was launched by our sister association IHKIB in February, play an important role in making Istanbul the fashion center of the Turkish textile and clothing industry. For the follow-up event to Texhibition in September this year, we expect the number of exhibitors and space to double."

The consistently positive feedback from the exhibitors underscores this expectation, as does the great interest shown by international visitors, including those from Denmark, Germany, France, Italy, the Netherlands and the UK.

The Turkish textile industry started with an export target of US$ 15 billion in 2022. The exhibition organizers assume that their platforms will contribute US$ 1 billion. Turkey is one of the most important procurement markets for the European textile industry and is becoming even more important in the course of the global supply chain problem and is now one of the top 3 most interesting procurement locations with its low prices, good quality products, reliable suppliers and short delivery times.

Exhibitors
On offer were high-quality and innovative fabrics from the weaving sector, including Kipaş Textiles, BTD Textile, Özdoku, Bossa and Yünsa; knitters like Gülle, Saka, Örkumod or İskur showed their current collections; yarn market leaders such as Korteks, Tepa and Gama were present, as were Şimşek Ege, EMR Zippers, Çağ-Tek and Öz-El Lastik for the accessories sector. A total of 166 exhibiting companies presented themselves in clearly structured segments in a professional trade fair atmosphere.

Frame program
In the Texhibition Forum, experts discussed the topics Sustainability, New Trends, Supply Chain and GMO-Free Cotton giving an outlook on the upcoming trends and developments in the Turkish textile industry. All events were heavily frequented by visitors.

Next Texhibition September 21-23, 2022

• Innovation begins with creativity
• A pioneer of the manmade fiber industry

When the manmade fiber age began a century ago, a German company was responsible for the pioneering work involved. Barmag, established in 1922, was one of the world’s first companies to construct machines for the large-scale production of synthetic staple fibers. To this day, the leading manufacturer of manmade fiber spinning systems and texturing machines in Remscheid – a brand under the aegis of the Swiss Oerlikon Group since 2007 – has shaped technological progress in this sector; in future, with ever more innovations focusing on sustainability and digitalization.

Barmer Maschinenfabrik Aktiengesellschaft (Barmag) is founded in Barmen, located in the Bergische Land region, on March 27, 1922. The German and Dutch founders enter unchartered technological territory, one created as the result of a groundbreaking invention: in 1884, French chemist Count Hilaire Bernigaud de Chardonnet used nitrocellulose to produce the first so-called artificial silk, later known as rayon. The following decades see rapid development focusing on the search for synthetic textile fibers and their manufacturing technologies. As one of the first machine factories, Barmag battles its way through the eventful early years of the manmade fiber industry, the ‘Roaring Twenties’ and the Great Depression – and suffers the extensive destruction of its factories at the end of World War Two. Rebuilding is successful. With the unstoppable success story of purely synthetic plastic fibers such as polyamide, the company flourishes from the 1950s through to the 1970s, establishing sites in all international, for the textile industry at the time important, industrial regions and garnering prestige across the globe in the process. In the ups and downs of expansion, global competition and crises, Barmag reaches the very pinnacle of the market and becomes the preferred technological development partner for the manmade fiber industries in China, India and Turkey. The company has been a high-impact brand under the umbrella of the Oerlikon Group since 2007.

On the wings of innovation
Today, Oerlikon Barmag is a leading supplier of manmade fiber filament spinning systems and part of the Manmade Fibers Solutions business unit of the Oerlikon Polymer Processing Solutions Division. And our aspirations have not diminished: “The striving towards innovation and technological leadership has been, is and will always be part of our DNA”, emphasizes Georg Stausberg, CEO of Oerlikon Polymer Processing Solutions. In the past, this has been observable in such trailblazing innovations as the revolutionary WINGS generation of winders for POY in 2007 and WINGS for FDY in 2012. Currently, the focus of new and further developments is very much on digitalization and sustainability. Here, Oerlikon Barmag has – as one of the world’s first systems manufacturers – been implementing fully-networked smart factories for globally-leading polyester manufacturers since the end of the last decade. Within this context, digital solutions and automation are also helping to provide greater climate and environmental compatibility. This sustainability commitment is not only evidenced by the e-save label introduced for all products back in 2004: Oerlikon is endeavoring to also make all its sites carbon-neutral by 2030 and to acquire its energy exclusively from renewable sources. An ambitious target, whose achievement could be helped by the Oerlikon Barmag anniversary, states Georg Stausberg: “Innovation begins with creativity. And remembering the past provides plenty of motivation and inspiration for the future.”

According to the United Nations Conference of Trade and Development, the fashion and textile industry represents one of the major polluters of water in the world, with an estimated 93 billion cubic metres of water used per year.

On the occasion of Water Day, C.L.A.S.S. CEO and Founder Giusy Bettoni talked to Sensil® BioCare, Kornit, Ecoalf and Unesco on how their strategies and processes can preserve our most precious, yet limited resource.

Key Takeaways from the Speakers:
"The ocean is absolutely crucial for the survival of this planet, since it almost covers 71 percent of its surface. Writer Arthur Clarke once said: how inappropriate is to call this planet earth, when it is clearly planet ocean."
- Francesca Santoro, Programme Specialist at IOC UNESCO Regional Bureau for Science and Culture in Europe

"Sensil® BioCare is our solution to reduce the persistence of textile waste in the ocean. We embedded technology in it so that if any microfiber is released in the washing, they will break down faster than conventional nylon. Based on an external study, we have seen an almost 60 percent microplastic reduction in two years"
- Michelle Lea, Vice President Global Marketing at Nilit

"When it comes to our printing processes, almost no water is in use and the waste is minimal. We have never seen this before in this industry. Based on LCA tests, when compared to screen printing our "Atlas Max" printer saves up to 93 percent of water, while the "Presto" printer saves up to 95 percent of water".
- Michal Arbel, Sustainability Communication Lead at Kornit Digital

"One of the most important projects of the company is Upcycling the Oceans, with the aim of tackling the marine litter in collaboration with the fishing sector. Last year, we collected 300 tons of litter from the seabed, and we promoted circular economy by transforming the waste in products."
- Irene Diez, Director at Ecoalf Foundation

On March 15th C.L.A.S.S. Eco Hub launched the 3^rd edition of C.L.A.S.S. ICON Award, the annual competition with the aim of sponsoring and rewarding a visionary creative who is able to combine design, responsibility, innovation and communication.

The next selected winner of the international competition for visionary fashion creatives who are able to convey the values of sustainability not only to fashion professionals, but also to the wider public, will be chosen in accordance to the principles of the C.L.A.S.S. Manifesto of Responsible Fashion (https://www.classecohub.org/wp-content/uploads/2022/03/Copia-di-C.L.A.S.S.-ICON-MANIFESTO-2.pdf).

The prestigious reward for the game changers of fashion counts C.L.A.S.S. support at 360° degrees, from material consultancy to communication support and a partnership-like engagement in C.L.A.S.S. activities both on and off-line. This specifically includes:

• 2 coupons valued 1000 € each to source responsibly on THE SMART SHOP, the inspirational materials’ bank and samples' e-shop, that includes a premium selection of the C.L.A.S.S. Material Hub’s materials
• A consultancy session with C.L.A.S.S. TEAM: the ICON will have the chance to choose between an introduction to responsible innovation workshop or a specific session focusing on brand’s needs, for example responsible sourcing, certifications, communication.
• Full communication support in terms of press releases, social media and events organisation

C.L.A.S.S. is also happy to announce that its partners will offer an exclusively customed package of marketing and communication activities:

• Renoon is the app devoted to Responsible Shopping agglomerating thousands of ways to combine style and sustainability values may it be new, pre-loved and rental clothing. The package dedicated to C.L.A.S.S. ICON includes: a dedicated brand page on Renoon, the possibility to check and edit the description of the brand with Renoon's team and a featured article/interview on the new Renoon Library.
• IDEE BRAND PLATFORM is a company based in Milan, which provides dedicated support in all commercial activity for design and fashion brands through the various stages of their growth steps. The package dedicated to C.L.A.S.S. ICON includes the support of the brand in commercial activities for SS23 and AW23/24.
• SUSTAINABLE BRAND PLATFORM is a digital platform to measure, improve and communicate fashion brands sustainability making it simple and affordable. Through the creation of a real DIGITAL TOOLBOX SBP wants to give fashion brands all the instruments they need to obtain a global assessment of their sustainable performance. The package dedicated to C.L.A.S.S. ICON includes the Ecoscoring for brand’s sustainability and the creation of its Sustainable ID Card on Sustainable Brand Platform, as well as the use of the SBP logo, communication on social media and an interview in SBP/Magazine.
• WHITE has always been attentive to the themes of responsible fashion and alongside the new generations of designers. That’s why they decided to support the international sustainability platform C.L.A.S.S. (Creativity, Lifestyle And Sustainable Synergy) with the annual award C.L.A.S.S. ICON, which promotes awareness in new sustainability values. For this reason, WHITE offers to the winner of C.L.A.S.S. ICON: a digital space on its WSM-WHITE platform and a physical space at the next show scheduled for September.

Applications are open until 1st May.
Email to classicon@classecohub.org, with a list of information such as brand vision and objectives, sustainability values and strategy, designer profile, a photo/video story of your latest collection, and any previous award (https://www.classecohub.org/c-l-a-s-s-icon).

The three winners of the Paint the Future global startup challenge are all set to accelerate their innovative solutions for the paints and coatings industry. Following an intense three-day bootcamp, these startups were selected by an international jury to continue working with AkzoNobel on sustainable business opportunities.
 
These are the three winners of the Paint the Future global startup challenge:

• SolCold (Israel) - Sustainable self-cooling coating based on anti-Stokes
• Aerones (Latvia) - Robotics for wind turbine maintenance
• SprayVision (Czech Republic) - Data-driven approach to optimal spray application of paint

“Through Paint the Future, we’re bringing innovation and sustainability together as a key driver of our business,” says Thierry Vanlancker, AkzoNobel CEO. “In our ecosystem, we collaborate with startups, suppliers, customers and academia around exciting solutions that will ensure a more sustainable future.”

Paint the Future startup challenges are designed to connect startups with industry knowledge and expertise to help accelerate their solutions in the paints and coatings industry. This Paint the Future global startup challenge launched May 18, 2021, attracting 245 submissions from 62 countries. Ten finalists were invited to Amsterdam to participate in the bootcamp program.
 
This is AkzoNobel’s second global startup challenge, following its industry-first predecessor in 2019. Regional startup challenges have since been held in Brazil (2020), China (2021), and most recently in India (2022).

The vision of the OEKO-TEX® Association, which was founded in March 1992 through a partnership between the Hohenstein Research Institute and the Austrian Textile Research Institute (OETI), is still reflected today in the organization's core values: trust, safety, and sustainability. For three decades, OEKO-TEX® has pursued the goal of building trust for companies and consumers and enabling them to make responsible decisions to protect people and the planet. "Our services bring transparency to the international textile and leather industry supply chains," says OEKO-TEX® Secretary General Georg Dieners. "They enable all stakeholders to make mindful decisions that help preserve our planet for future generations."

OEKO-TEX® market leadership
In 1992, 20 years before the United Nations announced the Sustainable Development Goals (SDGs), OEKO-TEX® launched STANDARD 100 by OEKO-TEX®, now one of the best-known labels for product safety.
"It emerged from the Schadstoffgeprüft nach ÖTN 100(tested for harmful substances according to ÖTN 100), developed by OETI in 1989 to address increasing public interest in textile ecology and health," the Austrian Textile Research Institute reminds us. The limit values and test methods on which STANDARD 100 by OEKO-TEX® is based were internationally standardized and are adapted to the latest scientific findings and legislation at least once a year - a principle that is applied to all OEKO-TEX® standards. Prof. Dr. Stefan Mecheels, the owner of the textile testing service provider Hohenstein, adds: "From the very beginning, we have considered the needs of all players in the textile value chain and continue to create solutions for current and future market requirements."

At least seven SDGs are firmly integrated into the OEKO-TEX® product portfolio. For example, Good Health & Well-Being (SDG 3) and Clean Water & Sanitation (SDG 6) are reflected in the STeP by OEKO-TEX® factory certification, and Responsible Consumption & Production (SDG 12) and Climate Action (SDG 13) are implemented through the comprehensive MADE IN GREEN by OEKO-TEX® product label.

Today, the international association consists of 17 independent research and testing institutes focused on textile and leather, with contact offices in over 60 countries. They are responsible for the joint development of the test methods and limit values in the OEKO-TEX® Standards and carry out laboratory tests and factory audits according to globally uniform specifications. These comprehensive product and process audits to ensure appropriate risk management, consumer and environmental protection, and legal compliance. With their wide-ranging research and development, the accredited OEKO-TEX® test institutes provide important insight for innovations within the textile and leather industry. They work in close cooperation with manufacturers and make a significant contribution to the development of high-quality textile and leather products at all stages of the value chain.

Mirror of social and political development
Being close to the market, and ideally, one step ahead is essential to supporting companies who are adapting to constantly changing conditions and meeting consumer expectations. Therefore, the development of OEKO-TEX® is not only a reflection of scientific knowledge but also of social and political trends. The focus is always on standardizing sustainable action and measures and making it easier for the industry to quickly and comprehensively implement sustainability goals.

Exchange with third parties is particularly valuable for this purpose. OEKO-TEX® participates in various international multi-stakeholder initiatives such as the Organization for Economic Co-operation and Development (OECD), the Partnership for Sustainable Textiles, the ZHDC (Zero Discharge of Hazardous Chemicals), and Greenpeace.
In addition to cooperation with external multi-stakeholder initiatives, the OEKO-TEX® International Advisory Board (IAB) meets annually. The core function of the IAB is to help review consistent and market-oriented Standards development proposals by the OEKO-TEX® Working Groups. In addition, OEKO-TEX® is conducting a public stakeholder consultation to gain further insights from all interest groups, which it will integrate into further development of the Standards.
Using three decades of experience for the future
The founding goal of enabling responsible choices that preserve our planet for future generations has become increasingly urgent over the past 30 years. So, OEKO-TEX® is even more resolute than ever in developing comprehensive solutions. We stand by industry and consumers as a trusted partner for the challenges ahead. In addition to the IMPACT CALCULATOR launched in January 2022, which helps STeP by OEKO-TEX® certified production facilities reduce their carbon emissions and water consumption, this summer, the association will launch a service to help companies transition to the upcoming Due Diligence Laws.

Global Fashion Agenda (GFA), the non-profit organisation that fosters collaboration on sustainability in fashion to drive impact, has forged a new alliance with UN Climate Change secretariat (UNFCCC) to accelerate the fashion industry’s climate action.
 
The Fashion On Climate report projects that if the fashion industry does not accelerate its response to climate change, by 2030 it will produce around twice the volume of greenhouse gas emissions required to align with the Paris Agreement global warming pathways by 2050. With the urgent need for industry transformation, the new alliance between GFA and UNFCCC will accelerate the impact of the UN Fashion Industry Charter for Climate Action which aims to drive the fashion industry to net-zero emissions no later than 2050 in line with keeping global warming below 1.5 degrees.
 
The collaboration will be activated around the organisations’ prestigious forums including GFA’s Global Fashion Summit and UNFCCC’s annual Conference of Parties (COP). Through these forums, the organisations will collaborate to unite fashion leaders and core stakeholders to facilitate knowledge sharing, impactful partnerships, and the implementation of bold actions needed to meet the Fashion Charter targets.
 
Global Fashion Summit: Copenhagen Edition 2022, the leading international forum for sustainability in fashion, will take place on 7-8 June in the grand setting of the Royal Opera House, Copenhagen, Denmark. Under the theme ‘Alliances For a New Era’ - the Summit will endeavour to form previously inconceivable alliances within the fashion industry and also examine atypical cross-industry alliances, in a bid to accelerate the transition to a net positive reality.
 
UNFCCC will, through the Fashion Charter, contribute to the Summit content, where they will share insights on its progress and what further solutions are needed. UNFCCC will also hold its annual Fashion Charter meeting at the Summit, where the organisations will convene relevant experts to join resources and discuss tools that can enable the sector to achieve its climate targets laid out in the charter. The alliance will also continue for future editions Global Fashion Summit in other locations, in addition to Copenhagen.
 
Beyond the Summit, GFA and UNFCCC will continue to work together to elevate publications and reports, such as the Fashion CEO Agenda, and inform Fashion Charter meetings during COP27 to raise awareness among leaders on the most pressing issues and priorities and urging commitments from industry leaders to drive change within social, environmental and circular dimensions.
 
Federica Marchionni, CEO, Global Fashion Agenda, says: “GFA is striving to create impactful alliances that can accelerate the fashion industry’s transition to a net zero reality. We are therefore thrilled to be collaborating with UNFCCC as its Fashion Charter is an essential tool to mobilise the necessary industry transformation. Through our collaboration, we hope to bring together core fashion stakeholders, foster pre-competitive collaboration and provide even deeper insights and guidance to advance progress.”
 
Niclas Svenningsen, Climate Action manager, UNFCCC, says, “We are excited for this opportunity to reinforce our collaboration with the Global Fashion Agenda. The climate crisis is today the paramount issue for the fashion sector to address. While the Fashion Charter brings together a wide range of stakeholders to work collaboratively on solutions, the Global Fashion Agenda is an important venue for broader sustainability discussions in the fashion sector. We see many opportunities for further strengthening and highlighting both the sustainability and the climate work through this collaboration.”

• DUARTE  brings on the runway its SEASON 2 “Eco-Street Dance” collection

By mixing C.L.A.S.S. responsible materials, colorful prints, urban feels and artistic inspiration, the Portuguese streetwear brand creates a new style and a clear yet cool message for conscious fashion consumers.  The rewarded 2021 C.L.A.S.S. Icon Award Portuguese brand Duarte is ready to presents its Fall/Winter 2022/23 collection developed in collaboration with C.L.A.S.S. Eco Hub at ModaLisboa after a first presentation at Milan Fashion Week. From February 24th until 27th, Duarte’s creations have been featured as a special project at WSM (WHITE Sustainable Milano) platform space inside “Unveiling the fashion Backstage”, a docu-event focusing on an immersive journey into the amazing world of premium and smart supply chains that make innovative and responsible fashion wardrobes a reality.

For its second collection Duarte still counts on C.L.A.S.S. support in sourcing materials and communication activities as part of the Icon Award yearly program. The streetwear designer Ana Duarte, with the help of the Milanese hub, is back with a renewed collection that counts 40 pieces continuing the concept and the story behind the previous World Keeper: the irresistible superhero Tadao - Ana Duarte’s dog – fighting against the environmental issues created by mankind and personified as Smog Man (air pollution), Fire Man (climate change), Deforestation Man (forests destruction) and Wave Man (water overconsumption). 

This time the inspiration is also Street Dance drawn directly from the city streets, with majorly unisex pieces (apart from some small specific details linked to sizes or ergonomics) and materials that both respect the planet and keep you warm. The prints drawn from ripped posters giving birth to a sort of new style that we can name “Eco-Street Dance”. The color palette explores the dark shades of grey, cream, blue and black, with artistic pops of color of a hopeful urban culture that tears apart posters from the past and turns them into a new brighter story. 

Talking about materials, the collection presents a selection of urban pieces for everyday superheroes, fighting against environmental issues - with a holistic approach to sustainability values thanks to the synergy with C.L.A.S.S. and its Back in the Loop area: a section dedicated to alternative and sustainable sourcing against the massive amount of materials and textiles produced that are not used and discarded by the fashion system. This is mostly powered by MAEBA International - and its ReLiveTex® fabrics - leader in selecting and repurposing premium Italian fabrics with exceptional 60 years of expertise in collecting high quality materials from leading brands and textile manufacturers, and the first company at an international level to be accredited for the UNI EN ISO 14021 certification which grants the traceability of the collected materials.

The linings complete the full sustainable picture, thanks to Bemberg™ by Asahi Kasei fabrics by Gianni Crespi Foderami. Bemberg™ is a new generation material made from the smart-tech transformation of cotton linter pre-consumer material, converted through a traceable and transparent closed loop process. Entirely made in Japan, it comes with Compostability and Ecotoxicity Certifications verified by Innovhub SSI, RCS, OEKOTEX® Standard 100 and the Eco Mark certifications. The factory is ISO 14001 certified, too.