From the Sector

ISKO, a leading denim ingredient brand, launches the first phase of ISKO™ World – a virtual reality experience that serves as a new and engaging way of widely communicating ISKO’s company vision, its vast collection of products and technologies, as well as its brand values.

Designed to emulate the look and feel of a traditional sales showroom, ISKO™ World is an additional, informative resource for all ISKO website visitors, as well as the company’s sales and marketing teams to use when meeting with current and new and future partners. It can be used as an educational space to explore, interact with and learn about the latest collection or initiatives. In particular, there is a room dedicated to ISKO’s ongoing commitment to Responsible Innovation™, with detailed information about how the company is approaching its environmental and social responsibilities throughout every aspect of the business.

Every product on display has been fully rendered as opposed to using 360° photography to make the site scalable and easy to update with fresh, new content on a regular basis. ISKO will continue to develop and add new rooms and functionalities to the site with the aim of positioning ISKO™ World as an indispensable part of the ISKO experience for visitors. The site was created in collaboration with Like Digital & Partners and Moyosa media, experts in creating digital experiences, and is designed for use on desktop or mobile devices.

Sateri, one of the world’s largest viscose producers and a member of the RGE group of companies, continues its collaboration with Infinited Fiber Company, a textile fibre technology group based out of Finland, and participated in the company’s latest EUR30 million funding round completed on 30 June 2021. In addition to existing investors like Sateri, Infinited Fiber Company has attracted new investors including adidas and BESTSELLER.

This securement of new funding follows Infinited Fiber Company’s April announcement of plans to build a flagship factory in Finland in response to the strong growth in demand from global fashion and textile brands for its regenerated textile fibre Infinna™. The factory, which will use household textile waste as raw material, is expected to be operational in 2024 and to have an annual production capacity of 30,000 metric tons. The new funding enables Infinited Fiber Company to carry out the work needed to prepare for the flagship factory investment and to increase production at its pilot facilities in the years leading to 2024. The engineering progress supported by the additional funds also accelerates Infinited Fiber Company’s ongoing collaboration and potential technology licensing with Sateri.

Sateri strategically contributes to RGE’s commitment and strategic business direction. Sateri has developed and produced a diverse range of circular and sustainable products including Lyocell and FINEX™, which is made from recycled textile waste. The in-house R&D efforts and the investment in Infinited Fiber Company are part of RGE’s $200 million investment commitment to advance next-generation textile fibre innovation and technology.

Marabu is one of the first ink manufacturers to achieve climate neutrality. All Marabu Business Units will, where possible, make a specific contribution to achieve the 17 United Nations Sustainable Development Goals (SDGs) with PROJECT GREEN and therefore participate in the Green Deal.

"We are safeguarding the future of the next generations and are proud that we have managed to be a climate neutral company from July 2021 with the Tamm and Bietigheim sites. All our products, whether printing inks or creative colours, are climate neutral, too," explains York Boeder, CEO Executive Committee. "Our so-called PROJECT GREEN combines all measures that are taking us on our journey to climate neutrality. Climate protection is a particular concern for us, to which we have made a binding commitment within the scope of an extensive sustainability strategy. In accordance with our Marabu Green Deal, we avoid and reduce emissions wherever possible, e. g. by using green electricity, energy-saving schemes, mobility concepts or environmentally friendly materials. We offset all unavoidable CO2 emissions by supporting internationally certified climate protection projects. We are continually implementing measures to improve our carbon footprint and update them annually to make their success measurable. We have therefore set ourselves the active goal of reducing our CO2 emissions by another 25 % by 2030."

For decades, Marabu has invested in the research and development of safe production processes, environmentally friendly products, and clean technologies with the aim of preserving the natural environment. Marabu has worked with Climate Partner to analyse all the CO2 emissions from the sites in Tamm and Bietigheim and determine its carbon footprint. Including all product-related factors such as raw materials and logistics, Marabu currently generates approx. 18,500 tons of unavoidable CO2 emissions. This value is the positive result of a number of climate-friendly measures pursued by Marabu, such as the early switch to green electricity in 2007.

Marabu's main activities to avoid and reduce CO2 emissions:

• Energy - Switching to green electricity from hydropower
• Mobility - Migration of the company's vehicles to electric and hybrid cars as well as in e-charging stations
• Production - Use of renewable energies and resource-efficient production processes
• Raw materials - Replacing critical substances with environmentally friendly alternatives for new and existing products
• Transporting - Climate-neutral freight carriers and lower-emission transport methods like shipping or road transport replace air freight wherever possible
• Product technology - Modern, low-emission products

FibreCoat GmbH from Aachen, Germany, together with DBF Deutsche Basalt GmbH, developed a completely new type of fibre material to shield electromagnetic radiation from digital end devices, medical technology or e-car batteries cheaply and effectively. The joint project was awarded the overall prize of the“ IQ Innovationspreises Mitteldeutschland“ on 24 June in an online event broadcast live from Leipzig.

The prize is endowed with €15,000 and was sponsored by the Halle-Dessau, Leipzig and East Thuringia Chambers of Industry and Commerce.

Electromagnetic radiation from smartphones, hospital diagnostics and electric car batteries must be shielded so that they do not inter-fere with each other. To prevent mutual interference, they have so far been covered with metal fibre fabrics, a very time- and energy-consuming and thus expensive procedure. The new material from Basalt Faser GmbH and FibreCoat GmbH prevents this with a fibre core made of melted, thinly drawn basalt, which is coated with aluminium and bundled into the so-called AluCoat yarn. This yarn remains just as conductive and shielding, but is lighter, stronger, cheaper and more sustainable than previous alternatives. In addition, there are further advantages:

• The number of process steps required is reduced from ten to one.
• 1,500 metres of yarn are produced per minute instead of the previous five metres.
• The energy required is only 10 per cent of the previous amount.

The result is a price that is twenty times lower.

The textile made of AluCoat fibres is versatile and flexible: as wallpaper it can shield 5G radiation in offices or medical rooms or encase batteries and thus ensure the smooth functioning of electric cars. AluCoat is already being used in some companies. A European fibre centre in Sangerhausen is being planned for mass production.

The two innovative companies DBF Deutsche Basalt GmbH and FibreCoat GmbH from East and West combine the two materials basalt and aluminium to protect against electromagnetic radiation. In doing so, they coat basalt with aluminium and, through this novel combination, create an inexpensive, sustainable and quickly produced alter-native for a market worth billions.

FibreCoat GmbH from Aachen is a spin-off of the Institut für Textiltechnik (ITA) of RWTH Aachen University; the managing directors Dr Robert Brüll and Alexander Lüking and Richard Haas have completed their doctorates at the ITA or are in the process of preparing their doctorates. Georgi Gogoladze, Managing Director of Deutsche Basaltfaser GmbH, also studied at RWTH Aachen University. The two managing directors Brüll and Gogoladze know each other from their student days.

• New high-capacity line enables diversification to meet growing demand

Avgol, a global leader in the manufacture of high performance non-woven fabric solutions, has announced it is investing in a new high-speed, high-capacity flexible multiple beam production line at its facility in Uzlovaya, Russia.

“The addition of this new line enables us to have greater production capacity for growing regional markets and support the release of new Avgol technologies,” said Tommi Bjornman, CEO of Avgol.
“Serving the growing baby diaper, adult incontinence and feminine hygiene markets along with satisfying sustained demand for meltblown filtration and medical materials, this investment enables Avgol to deliver an improved degree of service across the entire area while consolidating and strengthening our existing position,” he said.

Avgol, an Indorama Ventures Limited company, leads the global hygiene market with the most comprehensive range of ultra-lightweight spun-melt nonwoven fabrics. This new line at the company’s Uzlovaya facility, in the Tula Oblast region of Russia, will see Avgol investing in new Reicofil 5 (RF5) technology. The third line for this location will include biocomponent and corresponding high-loft capabilities thus producing materials for applications that meet the needs of upper tier products for Hygiene customers.

As part of the investment, Avgol is including new capacity for meltblown production with a dedicated line, ensuring a continuous supply of this critical material for the region. One other aspect of the investment, and a new inhouse capability for Avgol, includes the addition of cutting-edge lamination capabilities. These capabilities will allow Avgol to offer enhanced performance products into the existing markets the company serves, as well as allowing the company to explore new opportunities in other markets. “The RF5 line, meltblown line and lamination capabilities will provide us a powerful set of platforms as a base from which to provide high-value products for our customers,” said Mr. Bjornman.  “It will enable us to further diversify the Avgol innovation portfolio while remaining true to our roots.”

Mr. Bjornman further commented that the investment will also significantly support further sustainable product development in Avgol, under its innovative FIT™ (Forward Innovative Thinking) strategy. “Avgol is committed to the future of nonwoven fabrics with a particular focus on bringing polyolefins forward as viable resins in single use articles,” he said. “We are excited to bring new assets, new capabilities, and new technologies that will challenge customer expectations of the nonwoven fabric industry.” This investment will move the Russian production facility to the second largest site for Avgol (the largest facility remains the Mocksville site in North Carolina, USA).

Mimaki, a leading manufacturer of inkjet printers and cutting systems, has announced that Arjen Evertse has been appointed as General Manager Sales, EMEA, effective 1st September 2021. After founding a business to support the adoption of Mimaki technology in Eurasia, this increased responsibility and exciting new challenge is the latest step forward in Evertse’s successful 12-year long Mimaki career.

Evertse has held a variety of roles at Mimaki, including technical operator and senior management, but most recently, he has overseen Mimaki Eurasia, a Mimaki subsidiary. He will succeed Ronald van den Broek, who has accepted a partner position at valued Mimaki customer and 3D print specialist, Marketiger.

• Experienced leader will work with customers to develop controls obsolescence strategies

Paper Converting Machine Company (PCMC)—a division of Barry-Wehmiller and a leading supplier of high-performance converting machinery for the tissue, nonwovens, package-printing and bagconverting industries worldwide—is pleased to announce that Steven Charapata has accepted the position of Aftermarket Sales Executive, specializing in controls obsolescence upgrades.

In his new role, Charapata will work with customers to develop a controls obsolescence strategy by identifying and prioritizing equipment, developing a plan, and proposing solutions that can provide a phased approach to manage risk, downtime and capital expenditures. Charapata has more than 20 years of experience updating obsolete controls systems on PCMC machines and other converting equipment. He joins PCMC from Zepnick Solutions Inc., where he was a controls obsolescence Project Leader.

“Steve’s expertise and extensive controls experience will be assets for our customers,” said Joe Schuh, Aftermarket Sales Director. “Complete controls upgrades can be overwhelming. Steve will work with our customers to create a comprehensive, effective and well thought-out plan that will minimize their risks and downtime. He brings a unique understanding of controls systems, hardware and software design, and capital equipment. We’re thrilled to have him join our team.”

Reorganization follows record quarter and additional investment as eCommerce continues to thrive

Fresh Relevance, the versatile personalization and decision engine, today announced the launch of a new customer department to support a growing customer base of more than 500 websites, including major brands in the UK, Nordics and US. The launch follows a record quarter and additional investment from Foresight Group to drive the company’s ambitious global growth strategy.

The new customer department brings together Fresh Relevance’s service, support, customer success and account management divisions located in Southampton (UK), London (UK) and Boston (US). The department is led by the newly appointed Vice President Customer, Huriyyah Dhanse.

Dhanse states: “Many organizations have experienced massive eCommerce growth during the pandemic. This has led to increased investment in omnichannel platforms such as Fresh Relevance, as companies look to sustain and gain market share by optimizing how they connect with, convert and retain customers.” Dhanse adds: “Our new customer department aligns the company’s expanding support, services, customer success and account management teams in the UK and US into a single entity, focused on helping brands achieve and exceed their commercial objectives. By bundling all customer-facing roles into one central department, we are able to provide an even more seamless customer experience and align all touchpoints in the customer lifecycle - from onboarding through to day-to-day support and strategic advice.”

Fresh Relevance boasts a 98% customer retention rate, and it is a statistic that company CEO and co-founder, Mike Austin, is proud of and committed to maintaining. “The success of Fresh Relevance is built on the quality and reliability of our platform, a clear vision for the future of online retail, but above all else the way we build long-term partnership with our customers”, states Austin.

These comments are endorsed by a 9.7 score for Quality of Support on G2, the world’s largest tech marketplace, which is accompanied by a raft of positive feedback from customers such as: “The best thing about Fresh hands down is the support, which comes from literally all avenues. The support team are quick, they really take time to explain things and help you to set anything up you need. Account management talk to you like you're the only person in the room, analyze everything you're doing in depth and help you to see what you're missing whether that be tools or strategy. Everybody goes the extra mile and follows up any open issues.”

Austin concludes: “As we scale up our global operations after a record quarter, it is vital that we keep the voice of the customer at the heart of everything we do. This is the primary aim of the new Fresh Relevance Customer Department.”

• Excellent project to encourage ingenuity among young students
• Experiment on biodegradability of textiles and nonwovens produces impressive results
• EUR 30,000 in prize money for a total of 209 participating schools in and outside Austria
• Lenzing views supporting these kinds of projects as part of its sustainability mission

Lenzing – The Association of Chemistry Teachers in Austria – known by its German abbreviation, VCÖ – has been holding project competitions that thrill students and take them beyond the traditional syllabus for 30 years. Every two years, it highlights a key topic for ninth- and tenth-graders to explore by conducting special experiments and learning from their observations and conclusions.

This year, the 16th installment of the competition is called, “Achieving a cleaner climate and a circular economy with chemistry”. These topics are also near and dear to the heart of globally active fiber manufacturer Lenzing. That’s why the company promptly announced that it was prepared to support this project competition in several different ways. First, Lenzing made a contribution toward the sponsorship fund totaling EUR 30,000. Second, it initiated a special prize on biodegradability – a topic of growing importance given the huge challenges involved in reducing plastic waste. Finally, Lenzing placed a recognized expert at the students’ disposal to provide assistance and answer questions: Michaela Kogler, Project Manager Nonwovens & Technical Products.

Teaming up with rainworms

Two teams were tasked with biodegrading different fibers – just like those used to produce textiles and nonwovens – with the active participation of worms. Students at BRG solarCity in Linz buried fiber nonwovens, a basic material used in wet wipes and other products, in soil that was populated with numerous rainworms, while students at Vöcklabruck Junior High School for Sports and Integration layered textiles into a vermicomposting bin. Both experiments intended to determine the extent to which certain materials would biodegrade quickly. As it turned out, both projects showed that wood-based fibers, like those that Lenzing manufactures for the textile and nonwoven industry, break down very rapidly into natural constituents that swiftly pass into the soil. In contrast, fossil-based plastics such as polyester or polyethylene cannot be decomposed by worms or bacteria but remain in the soil, sometimes for hundreds of years.

The prizes for this year’s competition were awarded on June 11. The competition attracted entries from no fewer than 209 schools, including 11 from outside Austria. For more information on the projects and the winners, visit www.vcoe.or.at.

SCOTT Racing Team confirms for the year 2021 its historical partners for the uniform: Rosti, Sitip and ROICA™ by Asahi Kasei, thanks to which it was possible to create the first sustainable biking uniform.
A partnership born in 2019 and celebrated at Ispo 2020, which has brought together leading companies for responsible innovation: Rosti for the style and manufacturing, Sitip for technical fabrics made from GRS (Global Recycled Standard) certified recycled yarns including ROICA™ EF, the certified recycled stretch premium ingredient produced by Asahi Kasei.