From the Sector

• Demo plant sorts post-consumer plastic waste and will produce ready-for-market fully formulated polymer pellets
• Brand owners and converters will be able to access material for qualification and market validation in early 2021
• EverMinds™ in action: Pioneering collaboration brings together expertise vital to advancing the circular economy

Borealis and TOMRA have today announced the operational start of their advanced mechanical recycling demo plant in Lahnstein, Germany, the result of a partnership that marries chemistry with technology for unsurpassed results.

The state-of-the-art plant processes both rigid and flexible plastic waste from households. And unlike many current recycling plants, it will produce the advanced solutions necessary for use in high-demanding plastic applications in various industries, including automotive and consumer products. With high purity, low odour, high product consistency and light colour fractions, these Borcycle™ M grade recycled polymers will meet customer quality requirements across the value chain.

The purpose of this demo plant is to generate material for brand owners and converters to qualify, validate and prove fit for use in their highly demanding applications. Technical success will set the groundwork for a commercial-scale advanced recycling plant.

“This plant is just the beginning of what’s possible when key players in the value chain come together to make a truly significant impact in the market,” says Volker Rehrmann, Executive Vice President and Head of Circular Economy at TOMRA. “Having just launched the new Circular Economy Division, it is clear what a large role waste management and pivotal projects like this have on moving towards a sustainable future. We are proud to have initiated one of the most advanced mechanical recycling plants when it comes to post-consumer polymer waste. This will become an important enabler as we accelerate the transformation to a circular economy in the years to come, and we are excited to be a part of this pioneering project.”

Operation of the plant is a joint enterprise between Borealis, TOMRA and Zimmerman. Borealis is responsible for the plant’s commercial success and contributes its expertise and knowledge in innovation, recycling and compounding. Likewise, TOMRA contributes as a provider of technology-led solutions and brings its proven expertise, established process and market knowledge, which, in turn, enable the circular economy through advanced collection and sorting systems. Zimmerman is a waste management company with experience in sorting multiple types of waste, including plastics, and is responsible for successful plant operations and product quality.

“At P&G we are making packaging with the ‘next life’ in mind to help drive a more robust circular economy.  We must increase the supply of high quality recycled plastic to enable the industry to deliver on this vision,” says Gian De Belder, Procter & Gamble (P&G) Technical Director, R&D Packaging Sustainability. “The innovative new approach that Borealis is taking shows potential to step-change both the quantity and quality of PCR available for our brands, and help us to achieve our 2030 goal to reduce our use of virgin plastic in packaging by 50%, or 300 kilotonnes annually. Early tests of the material looks very promising!”

• Looking to the future – Frankfurt Fashion Week is positioning itself with a consistently sustainable agenda and propelling the transformation of a modern, resource-efficient fashion industry.

The Conscious Fashion Campaign (CFC), working in collaboration with the United Nations Office for Partnerships (UNOP), will be the presenting partner and the Sustainable Development Goals (SDGs) will be a prerequisite for all exhibitors by 2023. And the Frankfurt Fashion SDG Summit by CFC is set to become the leading international conference for sustainability in the fashion world. The future of fashion has begun – and its key players will be coming together in Frankfurt am Main from 5-9 July 2021.
 
Frankfurt am Main, 2 December 2020. Joining forces to improve the fashion industry: Frankfurt Fashion Week is positioning itself as the host of the future of fashion and actively driving forward the transformation towards a future-oriented, more sustainable fashion and textile industry. All decision-makers looking to instigate this change will be coming together in Frankfurt am Main from 5-9 July 2021. The initiators of Frankfurt Fashion Week – Messe Frankfurt and the Premium Group – have achieved a real coup: Conscious Fashion Campaign, working in collaboration with the United Nations Office for Partnerships, will be the presenting partner. Messe Frankfurt will build on its collaboration with the United Nations Office for Partnerships and establish Frankfurt Fashion week as the platform on which to advance the Sustainable Development Goals and help guide the fashion industry into the 'Decade of Action'.
 
“Frankfurt will play host to the whole world. We are seeing a very positive response indeed,” confirmed Peter Feldmann, Senior Mayor of the City of Frankfurt am Main, at today’s digital press conference, before going on to say: “The fact that the initiators are able to rethink the concept of a Fashion Week in such a way is extremely impressive and proves that the fashion industry is correctly interpreting the signs of the present and future. The time has come for value creation and values to be reconciled. Consistent alignment with the Sustainable Development Goals is an important step in this direction.”
 
“Frankfurt Fashion Week aims to play a crucial role in finding solutions for macrosocial challenges and supporting the goals of international politics such as the European Green Deal. The fashion and textile industries are also expected to be climate-neutral by 2050. If we want to achieve this, we all need to pull together. Frankfurt Fashion Week is inviting all initiators and supporters of sustainable concepts and congresses or shows dedicated to sustainability to meet in Frankfurt, partake in discussions and make tangible decisions for the greater good. We will connect the most relevant players and pave the way for a future-proof fashion and textile industry,” says Detlef Braun, CEO of Messe Frankfurt.
 
“Given its global reach, the fashion industry is uniquely positioned to collaborate and engage on the Sustainable Development Goals, in particular on climate action and responsible production and consumption,” said Annemarie Hou, Acting Executive Director of the United Nations Office for Partnerships. “Frankfurt Fashion Week and the Summit will serve as an important platform for education and engagement of the fashion and textile industry in the Decade of Action,” emphasised Ms Hou.
 
The aim of Frankfurt Fashion Week is for all exhibitors, participants and partners to align with the Sustainable Development Goals by 2023. The SDGs will also be incorporated into all formats of Frankfurt Fashion Week. This will help to make the UN’s sustainability goals visible and tangible for the Fashion Week audience, therefore bringing its claim, goals and specific proposals for implementation to an international opinion-forming fashion and lifestyle community. During a one-day Frankfurt Fashion SDG Summit presented by Conscious Fashion Campaign, topics like gender equality, clean water, climate protection, social justice and their significance for a forward-looking fashion industry will be examined in greater depth. Another point on the sustainability agenda: Frankfurt Fashion Week is launching a Sustainability Award for outstanding, innovative, sustainable design, alongside other categories with a global appeal for the fashion and textile industry.
 
"We are committed to setting the wheels of transformation in motion. Not only does the overall mindset have to fundamentally change; the entire industry also needs to have the courage to be transparent and honest. It’s important to see values and value creation as opportunities rather than contentious. We are doing what we do best: connecting the relevant players at all levels. With its ecosystem, Frankfurt Fashion Week will become the enabler. We are creating a platform that will orchestrate industry-wide change. With this as our inspiration, we are also developing our tradeshow formats from a ‘marketplace of products’ to a ‘marketplace of purpose and ideas’,” explains Anita Tillmann, Managing Partner of the Premium Group.
 
A new start in Frankfurt: In summer 2021 the entire fashion industry will be coming to the metropolis on the Main river to inform themselves, be inspired, discuss, negotiate and celebrate. “There’s a huge need to finally meet in person again, to exchange ideas and be inspired. At the same time, digital tools and formats have become an integral part of the fashion industry,” says Markus Frank, Head of the City of Frankfurt’s Department of Economic Affairs and therefore also responsible for its creative industry. “To implement such a future-oriented, all-encompassing overall concept, Frankfurt’s business and creative scenes offer an almost unique concentration of different expertise with its internationally networked agencies, universities and museums. The city’s multifaceted, high-end club, bar and restaurant scene, diverse hotel industry and internationally renowned retail landscape will become the stage for this. This network will be a key factor in the successful implementation of Frankfurt Fashion Week and the way in which it will expand into the public space as a cultural and social happening.”
 
A number of major publishing houses are also showing their commitment to the new Fashion Week in Frankfurt with conferences, events and awards: Textilwirtschaft, the leading professional fashion journal by the Deutscher Fachverlag publishing house, is moving its traditional meeting of the industry’s top decision-makers – the TW Forum, the presentation of the renowned Forum Award, as well as its subsequent conference – from Heidelberg to Frankfurt’s Palmengarten botanical gardens, and will therefore be kicking off Frankfurt Fashion Week on Sunday evening and Monday morning. The Frankfurter Allgemeine Zeitung will be hosting its traditional fashion party for the first time in Frankfurt and publishing a special edition of its FAZ Magazin on Frankfurt Fashion Week. And the ZEIT publishing group is holding its ‘UNLOCK Style by ZEITmagazin’ conference, which was established in 2014, and the ZEITmagazin Fashion Week party in Frankfurt for the first time and will dedicate the whole new issue of ZEITmagazin Frankfurt to Frankfurt Fashion Week. Condé Nast will also be involved in next summer’s Frankfurt Fashion Week with an exclusive event by GQ. And the Burda publishing house will also be represented with various event formats from its lifestyle and fashion brands.There will also be talks with SHINE  Conventions, the organiser of GLOW, about what a mutual collaboration could look like.
 
Frankfurt Fashion Week is also delighted to have the Fashion Council Germany (FCG) on board.  The FCG is theinstitution when it comes to German fashion design. It promotes designers, is committed to gaining more political relevance and strengthens the international visibility and awareness of German fashion. At Frankfurt Fashion Week, the FCG will contribute selected formats, such as its already established Fireside Chat, and a future-oriented accelerator format to support German designers.
 
“What really impresses me about Fashion Week is the whole networking aspect: the creative industries will meet the financial world and sustainability is the common denominator. The Green Finance Cluster is another project that we could link with Frankfurt Fashion Week in the future. This will provide new inspiration in the fashion industry, which will certainly extend way beyond its own horizon of Frankfurt and Hesse. After a very difficult year for the trade fair industry, the concept is an encouraging breath of fresh air,” sums up Tarek Al-Wazir, Hesse’s Minister of Economics, Energy, Transport and Regional Development and Deputy Minister-President of the state of Hessen.

• "We only promote products that we like and Kornit is offering a line up of technologically advanced equipment that can take our selected customers into the future of textile print on demand.”
• Responding to market needs for textile print on demand

Kornit Digital (Nasdaq: KRNT), a worldwide market leader in digital textile printing technology, continues to expand its market reach through Grup Transilvae partnership.

Founded in 1993 in Cluj, Grup Transilvae later expanded its reach nationally with a move to Bucharest. It has since developed into a complete solutions and services provider following partnerships with key industry manufacturers such as HP, MGI Digital Graphic Technology, Canon, Esko, Caldera, Efi, X-Rite - Pantone and Fotoba International etc. It has also more recently agree to support Matic, Highcon, Xlam, Sefa, Chemica and PlastGrommet. Now the company is increasingly focusing on the textile industry which is why it is partnering with Kornit.

CEO Bogdan Vasilescu explains: "We started with color management solutions, working on demand for Fogra with digitally printed DMI colors on textiles. We have also worked with Mimaki, Roland, Epson and Vutek on various projects including Eurotex Iasi, Zara and Rofobit in Bucharest. Eager to continue our growth spurt in the textile printing industry, we were looking for a trusted partner and Kornit was the obvious choice.”

"The collaboration with Kornit began officially in September and is a natural progression,” Vasilescu adds. “For a number of years, we have been considering ways to improve our offering by moving into textiles in the same way that we did for sign and display, home decor or packaging. We were just waiting for the right partner. We are always looking to collaborate with market leaders and we wanted to work with Kornit to tap into the potential of the print on demand textile market with an extensive textile printing portfolio.”

Grup Transilvae will represent all Kornit’s textile solutions, including Direct to Garment and Direct to Fabric, particularly for T-shirts, activewear, denim, fashion, beachwear, home textiles and fabrics.

Vasilescu continues: “We are looking forward to showing our existing customers how they can take advantage of the Covid 19 accelerated trends in digital print-on-demand and short-run print jobs. We will signpost how they can expand their application range, grow volumes and experience better ROI.”

Vasilescu concludes: “We only promote products that we like and Kornit is offering a line up of technologically advanced equipment that can take our valued customers into the future of textile print on demand.”

Omer Kulka, CMO at Kornit Digital states: “We are delighted to announce another great partnership with a distributor that is as passionate about our products and the textile printing industry as we are. Grup Transilvae has a long history of successfully entering new markets with leading manufacturers. We look forward to a long and happy partnership.”

• Royal DSM, a global science-based company in Nutrition, Health and Sustainable Living, today announced that, for the first time, Dyneema® Composite Fabrics are used by Moncler in the Fall/Winter 2020 Grenoble collection, which fuses form and function into high performance skiwear.

Moncler Grenoble is born of a passion for research and implements cutting-edge technology to push the limits of its potential. The design team identified Dyneema® as an innovative fabric it could use to push the level of its performance to the next peak, incorporating the material into the new collection as a departure from the conventional use of cotton and polyester.

Sandro Mandrino, the Head of Design for Moncler Grenoble, was the first designer of the luxury fashion brand to incorporate Dyneema® into one of his creations through the Moncler Genius project. The Moncler Genius project advocates radical co-creation where multiple designers create their own signature collections in collaboration with the house. Together, these collections translate into one vision of the future and, as one of the nine designers, Mandrino’s interpretation of the future of fashion features Dyneema® Composite Fabric.

Using variations of the fabric in both white and black allowed Mandrino to bring his vision to life by merging skiwear, space suits and technology all in one. “ 3 Moncler Grenoble is first and foremost about performance,” states Mandrino, who integrated constructive solutions with fabric technology to develop a line that was meant to perform both on and off the ski slopes.

Dyneema®, the world’s strongest and lightest fiber, is 15 times stronger than steel yet light enough to float on water. The unmatched performance and protection of products made with Dyneema® have made it the material of choice in critical applications where failure is not an option for more than 30 years. In fabric form, Dyneema® is available in composites, denim, knits, wovens and hybrids for composite reinforcements. And because Dyneema® fabrics are made using Dyneema® fiber, they intrinsically provide high strength, low weight, waterproof and breathable properties – allowing designers to fuse the technical performance of ultra-light products with aesthetic design that doesn’t sacrifice strength or durability.

The Moncler team used the Grenoble collection as an opportunity to experiment and further understand the nature and behavior of Dyneema® fabrics, while simultaneously incorporating material performance with practical design. “Future collections will focus on expanding to new designs and fabric options in collaboration with DSM,” adds Mandrino.

“We are very excited to be working with the Moncler team to launch a collection of wonderful garments that allow people to explore the outdoors more safely and for longer periods of time,” states Marcio Manique, Global Business Director, Consumer & Professional Protection, DSM Protective Materials. “We look forward to further supporting Moncler as they develop innovative, high-tech garments that are also sustainably sourced through the introduction of bio-based Dyneema® fabrics.”

In line with DSM’s commitment to protect people and the environment they live in, the world’s first-ever bio-based ultra-high molecular weight polyethylene fiber was introduced in May 2020. Bio-based Dyneema® boasts the same exact performance as conventional Dyneema® with a carbon footprint that is 90 percent lower than generic HMPE. DSM and Moncler’s continued partnership will not only provide high performance, light weight garments for outdoor enthusiasts but also environmentally sustainable alternatives that contribute to a more circular economy.

Neumünster – Success is built by connecting the right people with the right product. In a global marketplace, this means collaboration is just as important as competition. Companies need to focus on their strengths, while finding practical ways to innovate and expand upon their capabilities.

An exclusive license from Procter & Gamble offers the best for nonwovens

In order to do so, working together often makes the most sense. This is what motivated Procter & Gamble and Oerlikon Nonwoven – Teknoweb Materials to agree on an exclusive license agreement to market and sell the Phantom platform worldwide.

The patented process for hybrid nonwovens combines the best of both airlaid and spunmelt technologies to deliver new, flexible ways of creating wet and dry wipes. Phantom technology offers additional benefits by reducing resources and cost, while increasing overall performance. The exclusive license gives Oerlikon Nonwoven – Teknoweb Materials distribute this technology worldwide. In addition, Oerlikon Nonwoven – Teknoweb Materials have further refined the process into their own Levra technology – an entry-level option which offers tailored production volumes with lower investment costs but is still suitable to be upgraded to the premium Phantom model in the future.

Quality products that cost less

Essentially, Phantom technology was developed to produce hybrid substrates. The spunmelt and airlaid processes are merged into one step to combine cellulose fibers, long fibers such as cotton, or even powders with polymer fibers in unprecedented ways. This technology has clear advantages in terms of resources, performance, and cost compared to the previous processes on the market. By removing hydroentanglement, it is no longer necessary to dry the material. Adjusting the process can optimize relevant product characteristics such as softness, strength, dirt absorption, and liquid absorption. In the end, this even increases the quality of the product itself.

The greater freedom for formulating continuous and discrete fibers allows for more flexible and absorbent structures and highly textured materials. Wipes feel softer to the touch while providing more protection for the hands. Up to 90% of the material can consist of pulp fibers, although natural alternatives like cotton or synthetic fibers can be added to the mix.

Phantom technology has not only found a practical application in a variety of wipes – such as hygiene wipes, anti-bacterial wipes, surgical wipes, or industrial wipes – but also in absorbent cores, for instance indiapers or fempro products. With so many applications, Oerlikon Nonwoven – Teknoweb Materials are fully prepared to deliver Procter & Gamble’s innovative Phantom technology to the global nonwovens market.

The Cetex Institut gGmbH, the thermoPre ENGINEERING GmbH and The FilamentFactory GmbH cooperate in the development, production and marketing of novel hybrid materials. The cooperation agreement signed on October 2, 2020 in Chemnitz takes the collaboration to a new level. "We are pleased to be able to supply the hybrid rovings to the end user not only in an application-specific manner, but also to offer the engineering for subsequent component applications, including the prototyping of the FRP components," says Sebastian Nendel, Managing Director of Cetex.

Patented process for the production of hybrid rovings
In the last 3 years the Cetex Institute has developed a plant technology for the production of hybrid rovings. By means of the patented process, different material combinations can be produced according to customer specifications. Material combinations of reinforcing fibers (glass, basalt, carbon, aramid or high-strength polymer fibers) can be combined with matrix fibers (PP, PET, PA, PPS, PEEK), but also special combinations of different reinforcing fibers or the combination of reinforcing fibers with metal fibers. Advantages of the new hybrid roving are the torsion-free and completely stretched fiber layer and the associated optimal utilization of the properties of the reinforcing fibers, as well as a very good homogeneity, whereby excellent processing can be achieved in later process steps.

Series production as next step
The next goal is clearly defined: Under the agreement, the process is to be jointly developed further by the project partners and transferred to series production. These joint activities form the basis for many years of intensive cooperation in this new field.

Leading suppliers of hotel textiles in Europe, the Danish company Beirholms Væverier and the German/Dutch company Dibella, begin circular collaboration with Swedish Reused Remade, known for its climate-smart textile bags made of reused hotel bedlinen. Together, they will extend the life cycle of hotel textiles and contribute to the circular economy by upcycling discarded textiles from laundries turning them into new textile bags for the retail market.

In Europe, millions of tons of hotel bed linen are discarded each year and can no longer be used in the hotel’s operations due to wear and tear. Thanks to Reused Remade's patent-pending method of up-cycling hotel bed linen into climate-smart textile bags, enormous amounts of natural resources are saved. Because the textiles are reused, as opposed to being downcycled, as is usually the case today, this partnership offers a climate-friendly alternative to today’s disposal of discarded textiles.

By 2025, all EU member states will have introduced an extended producer responsibility for textiles (EPR for textiles). This will place demands on the industries concerned to jointly find smart solutions and contribute to the transition to a circular economy. Beirholm and Dibella both have a strong focus on sustainability and are constantly looking for new and smart solutions for their customers' discarded textiles. The purpose of this partnership is to enable more laundries in Europe to join Reused Remade's circular solution with climate - smart textile bags made of reused hotel bed linen.

With an impressive growth journey since its inception in 2016, Reused Remade’s climate-smart textile bags for everyday use can now be found at prominent Nordic and European retailers such as Edeka, Clas Ohlson, Ica, and Systembolaget.

"The goal for 2021 is to collect 300 tones of hotel bed linen in order to meet our customers demand. It feels fantastic to be able to collaborate with Beirholm and Dibella, whose values about sustainability we share. We see that together we can make a big difference to our environment, our climate and our common future", say Pia Walter and Josephine Alhanko, founders of Reused Remade.

Please read the attached document for more information

Elastics for power support in medicine and the work environment
People who do physically hard work are relieved; people who are learning how to walk again after an accident or a stroke receive support; people with a handicap gain greater mobility – exoskeletons offer valuable support in many areas. An important component for "power suits": elastics by JUMBO-Textil.

Support construction with and without drive
An exoskeleton is a kind of robot that you wear: a construction of mainly textile components that is slipped over the body and strapped on. Integrated sensors register the body movements. These impulses are converted into electrically driven movements of the exoskeleton, which support or amplify the human movement. In addition, exoskeletons without drive are also being developed: these designs aim to transfer the weight of heavy tools or loads directly into the ground.

Tough requirements, individual solutions
Since the skeletons are worn on the body, the textiles and textile components used here need to be skin-friendly and as light as possible. The body's own temperature regulating systems must not be impeded. The contact surfaces must not create pressure points. And the exoskeletons must be individually adaptable to the user's body measurements.

High-tech elastics by JUMBO-Textil offer solutions for the development of exoskeletons – in terms of functionality, safety and wearing comfort: they hold, clamp, close and secure. They relieve and cushion movements and force impact. They illuminate and forward signals. The breathable narrow textiles stretch in both directions as required. They fit snugly on the body and follow every movement. Full-surface hook-and-loop-ready elastic tapes offer a simple, secure and individually adjustable fastening option. JUMBO-Textil consistently uses components made of plastic or light metal for textile components as fastening solutions. As a solution partner for demanding tasks – e.g., in occupational safety – JUMBO-Textil also developes cooled or heated textiles in collaboration with their customers. Also possible: the development of self-luminous narrow textiles – for additional safety.

• Fabric finishing and sanforization systems installed in the US and Turkey to enhance productivity

ST. LOUIS - Baldwin Technology Company Inc. has successfully installed six new fabric finishing and sanforizing precision spray systems in the US and Turkey. Despite the COVID-19 pandemic, the installations were completed in just 60 days, thanks to close collaboration between onsite Baldwin textile team members, local agents and remote support from the company’s product and technology center in Sweden.
For textiles, non-wovens and technical textiles, Baldwin’s precision spray technology processes a wide range of low-viscosity water-based chemicals, such as softeners, anti-microbial agents, water repellents, oil  repellents, flame retardants and more.

These systems enable fabric producers to significantly reduce chemical and water consumption, while speeding up production times and eliminating production steps, including drying and bath changeovers when switching fabric colors. “Our customers are major manufacturers in fabric dying, finishing and remoistening, and we want to provide outstanding service and support—even in times like this,” said Rick Stanford, Business Development Leader at Baldwin and the commercial leader of the US installations. “Not only does our precision spray technology enhance productivity in their process, but there is also zero waste, which goes hand-in-hand with the increased sustainability focus in the textile industry.”

In North Carolina, two new TexCoat G4 precision spray systems are now in production with major international vertical manufacturers of outdoor living, performance fabrics and automotive fabrics. In Georgia, a major vertical manufacturer of workwear and protective fabrics installed a sanfor precision spray system, which has helped the customer obtain deeper penetration of moisture into fabrics treated with durable water repellents. In Turkey, three new TexCoat G4 systems were installed in Çorlu, northwest of Istanbul, for a large producer of knit fabrics, such as T-shirts. “In Turkey, the manufacturer purchased and installed one TexCoat G4 system before COVID-19, and the customer was so pleased with the results that, during the pandemic, three more were purchased,” said Simone Morellini, Sales Manager- EMEAR at Baldwin and the commercial leader of the Turkish installations. “The systems were manufactured and installed during the lockdown, and now, all four systems are up and running, and being used heavily on a daily basis.” “With the success we have seen, we plan to apply the same strategies for upcoming installations, including the next one in Honduras: strong local management and customer coordination, combined with  effective remote support during the installation,” said Stanford.

Archroma, a global leader in color and specialty chemicals towards sustainable solutions, today announced that the 4,320 color references of its Color Atlas library have been selected by Shima Seiki and integrated into their ‘SDS-ONE APEX’ series of software for the design, planning and virtual sampling of textile and apparel.

Shima Seiki is a leading provider of digitally optimized solutions for the fashion industry, who combines its on-demand ‘WHOLEGARMENT’ knitting machine with realistic virtual sampling. Based on actual yarn data, fabric simulations generated on the SDS-ONE APEX-series are unparalleled in quality and realism. Design and simulation are available for knits and various other textile applications, and smooth transition to machine programming is possible for quick and accurate design-to-manufacture interface.

That is where the Color Atlas by Archroma® will considerably benefit to the users of Shima Seiki’s solutions.

The Color Atlas was launched in 2016 to provide fashion designers and stylists with off-the-shelf color inspiration that can be implemented in production with just a few clicks.

The Color Atlas continues to evolve in line with Archroma’s commitment to sustainability through innovation. The company describes it as “The Archroma Way to a sustainable world: safe, efficient, enhanced, it’s our nature”. All color references available in the Color Atlas have been formulated with products that comply with leading international eco-standards, and can be selected based on the desired sustainability profile.

Today, the Color Atlas contains 4,320 colors applicable on cotton poplin, almost the double compared to similar tools available to textile and fashion specialists. Technical support is available to designer, manufacturers, as well as brands and retailers, through Archroma’s global offices - for every single color from its selection to its implementation in production. Engineered color standards empowered by NFC technology are also available for all colors and reproducible in production.

With this new collaboration, the users of the SDS-ONE APEX design software of Shima Seiki will have at their disposal 4320 colors that they can visualize, evaluate and implement, in a considerably accelerated process from the first creative idea to the production to the final outlet, whether online or in brick-and-mortar shops.

“Accurate color evaluation and communication are very important issues for design work”, explains Hideya Ohtani, General Manager, Graphic System Development Division, at Shima Seiki. “We have high expectations for Archroma's Color Atlas to help our APEX series users develop their products in an even more smooth and accurate manner.“

“We are proud to bring our Color Atlas library to the users of Shima Seiki’s extremely advanced design software,” says Chris Hipps, Head of Co lor Management Services, at the Archroma Brand Studio. “Designers and users of the software will have at their disposal not only color options they never had before but also colors that they can trust will be implementable right away. That’s what we strive to do at Archroma: create a new way of working: safe, efficient and enhanced. It’s our nature!”