From the Sector

• Hypetex® to Showcase Coloured Carbon and Flax Fibre Solutions
• Hypetex, London, April 20 2022, Booth R52, Hall 6

Hypetex, the market leaders in colouring carbon and natural fibre materials, will demonstrate both the processing and sustainability benefits of its patented colourisation technology when it exhibits for the first time at JEC World 2022.

Exhibiting as part of the Composites UK stand (Booth R52), Hypetex will display its portfolio of uniquely coloured carbon fibre materials including 3K woven styles, ultra-lightweight spread tow fabrics, UD, and 3D materials. Hypetex will also present details of its latest eco-friendly coloured flax materials  which combine sustainably grown natural flax with sustainable colouring technologies. Hypetex patented colouring technology, available in an extensive palette of standard and bespoke colours and shades, can be applied to traditional woven fabric constructions, non-woven UDs, spread tow and bespoke fabric designs. The technology replaces a traditional coloured painted finish, providing an exceptional depth of colour to any composite part, improving thermal conductivity and reducing heat absorption ,whilst reducing the overall weight and processing time with no compromise to the mechanical performance of the composite structure.

By removing the need for painting, and the associated preparation steps, Hypetex technology provides manufacturers with a repeatable straight out of the mould coloured finish, that is not only easy to integrate into all composite processes, but also takes additional materials, consumables, and process time out of the component cost. As part of its continued commitment to leading the drive for more sustainable composite solutions, and its focus on improvements based on the ESG framework. Hypetex will also display its new range of coloured flax fibre textiles. The advanced colouring technology used protects the natural flax fibres throughout the high temperature processes required for composite production, avoiding burning or any discolouration issues common to natural fibres. In addition, Hypetex colouring solution is an ecofriendly sustainable alternative to traditional dyeing processes which are a significant cause of global water pollution.

The Hypetex team will be on hand throughout the show to provide additional details on Hypetex materials and their integration into the manufacturing process. Visitors to the Hypetex stand will be able see Hypetex carbon and flax products in raw fabric, and how its unique colour palette translates into the most distinctive finished moulded components. Hypetex partners SHD Composites, Textreme, Sigmatex and Angeloni will also have materials and components on display at JEC World 2022, including sporting equipment such as racquets, sticks, and skateboards, which highlight the massive range of processing options and potential applications for this novel technology. One such application, the adidas Kromaskin field hockey stick, with a unique Hypetex coloured Textreme spread tow carbon finish, will also be part of the JEC Innovation Planets feature.

Premium Group presents its D2C festival The Ground, which premieres from 7 - 9 July at Messe Berlin. The Ground is a new event format where fashion, lifestyle, culture, and diverse perspectives are merged. It was founded to bring brands and consumers together to build a better future through celebration and collective action.

Over three days, guests from across Europe will meet up to experience innovative brand pop-ups with stories and collections, panel talks, live music, physical and mental health activations, and even step inside the Metaverse.

Power of purpose
The Ground mainly targets Gen Z which is driven by a deep sense of purpose. The 18-29 year olds expect the brands they support to share the same values. Their priorities are sustainability, relationships, health and wellness, work and education as well as inclusivity and individuality.

The Ground features six distinct areas where visitors can take part in different experiences: Sport, Beauty, Music, Play, Soul and Talk provide inspiration and many moments to learn. Fashion is featured throughout all areas and is the connecting element of The Ground.

Special season topic: MAKE PEACE!
Building off the Good Life Goals (personal actions that everyone can take to help support the SDGs by the UN), The Ground focuses on one goal for each edition that touches people and brands at this moment in time. A goal that makes a positive contribution to the future, and is thus worth celebrating.

Due to the current conflicts in the world, this July’s goal is more clear than ever: PEACE! It will be reflected in a big charity auction of specially designed pieces of the exhibiting brands and partners.

1 ticket - 4 events
Taking place simultaneously as the trade show and conference formats SEEK, PREMIUM and FashionTech which will attract over 20,000 buyers, retailers, brands, professionals, influencers, and media to Berlin – The Ground will help to create lots of fashion buzz in the capital. The all-in-one ticket for trade visitors also guarantees access to The Ground.

The Trevira CS brand was showcased on the German Pavilion at the BIG Show Oman, an international exhibition for building materials, construction equipment, and interior design, in Muscat, Oman. This year, BIG Show, which is part of Oman Design & Build Week, was held from March 14-16.

Trevira CS has been part of BIG Show for years, as it is an important meeting point for the exhibiting companies with interior designers, construction companies, and project managers. Important authorities from the Middle East as well as major hotel brands were present again this year. In the Middle East, important tenders for major projects are due this year. The main focus of the trade show will be on the hotel & catering and hospital & care sectors, for which Trevira CS fabrics are of great interest because they meet the safety requirements that are usually required by law.

Trevira CS presented its extended brand concept that offers customers even more flexibility and also addresses sustainability. Building on to the high brand quality and performance, the recently introduced brands Trevira CS flexand Trevira CS eco offer properties and functions tailored to specific requirements. Furthermore, the Trevira CS Bioactive brand compliments the range, combining flame retardancy with antimicrobial properties. Fabrics bearing this brand meet the requirements for preventive fire protection and increased cleanliness.This brand concept is very well received by Trevira's customers. Many new flame retardant fabric developments embracing one of the Trevira CS brands were on display at BIG Show.

• Expert Speakers Delivering Key Region Market Updates

Industry leaders will gain a compelling region-by-region view of the nonwovens industry from experts presenting the latest nonwovens trends in their areas of the world at IDEA®22, March 29-31 in Miami Beach.

Speakers with the latest knowledge will deliver important nonwoven market updates, demand forecasts and research findings on the industry in China, Asia, South America, North America and Europe.

The conference will explore how each region has responded to the pandemic challenges and supply chain issues with new innovations and solutions, providing IDEA®  attendees with vital insights for decision-making.

Program highlights include:

• Overview and Green Innovation Development of China’s Nonwovens Industry,  by Guimei Li, Vice President, China Nonwovens and Industrial Textiles Association (CNITA) on March 29
• South America – Land of Opportunity or Land of Turbulence? The Recent History and Trends That Are Shaping the South American Nonwovens Market, presented by Mariana Mynarski, Corporate Marketing Manager, Fitesa on March 29
• Asian Nonwovens Production and Market Update by Chan-Hyou Park, Chairman, Asia Nonwoven Fabrics Association (ANFA) on March 30
• Understanding the State of the North American Nonwovens Industry and a Market Gone Mad presented by Brad Kalil, INDA Director of Market Intelligence and Economic Insights on March 31
• An Overview of Key Issues Facing Nonwovens on Top of European Market Trends presented by Pierre Wiertz, General Manager, EDANA on March 31

IDEA® Award Presentations
Another conference highlight will be the presentation of the IDEA® 2022 Achievement Awards in partnership with Nonwovens Industry magazine, based on the results of online voting in six categories as well as the announcement of the first Sustainability Advancement Award on March 30.

IDEA® – the World’s Preeminent Event for the Nonwovens & Engineered Fabrics Industry – will feature several hundred exhibitors from a myriad of industry sectors and is expected to once again draw an audience of several thousand senior-level buyers and attendees from over 60 countries to the Miami Beach Convention Center. A welcome reception will be held to officially kick off the event on March 28.

IDEA®22 Essentials of Nonwovens Training Courses
Product developers, marketing managers, technical sales, support and other professionals can expand their industry-focused knowledge by attending the IDEA®22 Essentials of Nonwovens Training Courses.

This vital training program will provide an immersive dive into the latest nonwoven technologies, industry segments and more with courses on absorbent hygiene cores, making nonwovens, industrial wipes and consumer wipes.

A must-attend educational session on patent searching on March 31 will cover the latest major changes in patent searches on the United States Patent and Trademark Office (USPTO) website that has been updated to enhance user experience. 

Sustainability has become a major trend in the global home textiles industry. It is more common nowadays to find natural and sustainable fibres in an extensive range of home furnishing products. From this angle, the Lenzing Group (Lenzing) will take led in a brand new pavilion at Intertextile Shanghai Home Textiles – Spring Edition. Lenzing is the world’s leading manufacturer of renewable specialty fibres, and will highlight the latest eco-friendly fibres that can meet the ever-rising sourcing demand. The fair is set to take place from 14 – 16 April 2022 at the National Exhibition and Convention Center (Shanghai).

As an upswing from the growing public awareness of environmental issues, consumers are now more willing to switch to sustainable products. According to a CottonWorks’ survey, 90% of the interviewed Chinese consumers want their home textiles to be environmentally friendly[1]. It also found that more consumers are paying attention to the fibre content that can deliver safe and sustainable home textiles.
Furthermore, the Chinese government’s ‘Outline Of the Development of the Textile Industry during the 14th Five Year Plan’, also encourages the acceleration of low cost, functional and sustainable renewable fibres in the local textile industry.

The Lenzing satellite pavilion: a one-stop platform for green home textile materials
To help home textile suppliers source a variety of eco-friendly materials efficiently, one of the fair’s long-time exhibitors is set to form a new pavilion at the upcoming Spring show. Lenzing, the Austrian brand widely known for its ecologically responsible production of specialty fibres made from renewable raw material wood, gathers seven of its local downstream supply chain manufacturers to showcase their renewable products.

Mr David Dai, Senior Commercial Director Textile China of Lenzing spoked about why they decided to organise a new pavilion at the show: “As we received positive feedback from our pavilion at Intertextile Shanghai Apparel Fabrics, our business partners from the home textile supply chain were hoping for a similar arrangement in this sector. We believe all the participating manufacturers can benefit from this pavilion by finding ways to better serve their clients and consumers.”

Brands in the Lenzing satellite pavilion will include:
•    Lenzing Group will introduce the first Carbon-zero TENCEL™ fibres which are CarbonNeutral™ certified products by Natural Capital Partner.
•    Botou Jinglun Textiles Co Ltd focuses on new fibre yarns. The company develops multi-component yarns for cotton, wool, silk and linen with combinations of MODAL, TENCEL™ fibres and various functional materials.
•    Fujian Yongtai County Huaerjin Textile Co Ltd provides high-quality, natural, renewable pure and blended yarns including TENCEL™ fibres, US cotton, Australian cotton, acrylic cotton, silk and other plant-based yarns.
•    Jiangsu Dasheng Group Co Ltd has one of the largest cellulosic fibre yarn spinning mills in China and focuses on producing top-quality home textiles.
•    Qingdao Textiles Group produces natural fibres, cellulose fibres, copper antimicrobial fibres and other nature-based materials for home and contract textiles.
•    Suzhou Zhenlun Spinning Co Ltd is an advanced enterprise specialising in regenerated cellulose yarns like ECO VERO, FSC Viscose, Circulose, Carbon Zero Yarn and more.
•    Ton Design Industrial Co Ltd produces medium and high-end bedding fabrics. The brand’s TENCEL™ Lyocell fibres and TENCEL™ fibres blend cotton series products are certified by Lenzing.
•    Wuxi Tianmu Extra Width Printing Dyeing Co Ltd mainly produces extra-wide, high-count and high-density down-proof fabrics and fabrics for bedding. The technique can handle different procedures for dealing with pure cotton, bamboo fibres, TENCEL™ fibres and other fibre fabrics.

In addition to the new pavilion, a number of other featured exhibitors will also showcase their sustainable products at the fair. This includes Cotton Council International (CCI) promoting US cotton fibres and cotton products, and Zhangjiagang Coolist Life Technology Co Ltd bringing their unique bedding products made from organic and environmental-friendly materials.

Groz-Beckert will be exhibiting its Felting and Carding product areas at IDEA in Miami, USA, from 28 to 31 March 2022. Groz-Beckert experts will be presenting the latest products and solutions for the production of nonwovens.

Whether hydroentanglement, traditional needling or service: The product group Felting gives visitors comprehensive insights into the portfolio for the nonwovens industry. For spunlace customers, Groz-Beckert presents its HyTec® P jet strips, with a high hardness excellent scratch resistance.

In the area of traditional needling, the patented GEBECON® felting needle is one of Groz-Beckert’s highlight products. Thanks to its geometry, it offers optimized bending resistance with high flexibility.

Visitors can take a virtual tour through the technology facility in the Groz-Beckert Technology and Development Center (TEZ) in Albstadt, Germany and experience the staple fiber needle punch line (SVL).

At IDEA, the Groz-Beckert InLine card clothing series is the main focus of the product group Carding. Thanks to a new and patented production method, Groz-Beckert has developed a new range of metallic card clothing, which offers improved process reliability and increased up-time of the card for the nonwovens industry. At the same time, the new production method also reflects the corporate principles of environmentally-friendly and resource-saving production.

The card clothings are characterized by a controlled and very precise hardening of the teeth, a reduced rib height of 1.3 millimeters and  completely scale-free surfaces without burrs. An exhibit at the booth will highlight how this differs from conventional production methods. It shows an impressive comparison between the new Groz-Beckert InLine card clothing and the previous generation.

The SiroLock™ plus worker and doffer wire was developed as the first special geometry of the Groz-Beckert InLine card clothing series. In addition to the advantages of the Groz-Beckert InLine card clothings, the SiroLock™ plus impresses with a more effective fiber take-up, control and transfer. The functionality and operating principle behind the SiroLock™ plus can be experienced by IDEA visitors via Augmented Reality.

ANDRITZ will be presenting its innovative solutions for nonwovens production and textile manufacturing at INLEGMASH 2022 in Moscow, Russia, from March 14 to 17.

AIRLAY TECHNOLOGY
Protecting the environment and conserving natural resources require new technologies. In the textile-related industries, the current challenge is to develop industrially and economically viable solutions to use eco-friendly fibers in nonwovens. ANDRITZ focuses on the airlay nonwoven application for hemp fibers (used in mattress production, insulation, ...) and also geotextile end uses.

TEXTILE RECYCLING TECHNOLOGIES
ANDRITZ Laroche is a leading supplier of fiber processing technologies such as opening, blending, and dosing, airlay web forming, textile waste recycling, and decortication of bast fibers. One focus of this product range lies on complete recycling lines for post-consumer and industrial textile waste to produce fibers for re-spinning and/or nonwoven end uses. ANDRITZ will present recycling technologies for end-of-life textile products that can be used in multiple applications, such as automotive, insulation, mattresses, and furniture felts.

Customer awareness and regulations are pushing apparel brands to recycle their textile waste and use the recycled textile fibers in their own products. To support ANDRITZ customers, a team with process know-how is available to conduct customized trials in our advanced technical center located at the ANDRITZ Laroche facilities in Cours, France.

BAST FIBERS
For the demanding Russian market for technologies based on bast fibers, ANDRITZ will present innovative products and the valorization of bast fibers, in particular hemp.
ANDRITZ Laroche is a player in the textile waste recycling sector, with airlay nonwoven technologies but also bast fiber decortication and cottonizing lines.

These eco-friendly fibers are used to spin yarn mixed with cotton, saving cotton as raw material, which reduces the consumption of water, pesticides applied in its cultivation and chemicals used during the dyeing and finishing processes.

IDEA, the North American nonwovens show, will take place in Miami from March 28th to 31st. Trützschler’s booth focuses on the needs of the American market. It's about local service, the efficient production of sustainable nonwovens and the digital support of production processes.

Tomorrow’s products are sustainable
In addition to the in-depth know-how, Trützschler Nonwovens has a broad portfolio of line concepts for the production of sustainable, biodegradable nonwovens. Cotton is an important raw material for American producers, which is why Trützschler is showing solutions for processing raw cotton, comber noils and blends of viscose and cotton. Another focus is on the Voith/Trützschler concepts for wet-laid, hydroentangled WLS and CP nonwovens. Nonwovens made from viscose fibers and NBSK pulp, the raw material for the paper industry, not only offer a good cost/performance ratio, but also a small CO2 footprint.

Digital solutions optimize the production floor
In order to ensure lasting quality, Trützschler Nonwovens presents a modular, digital work environment that systematizes, digitizes and simplifies typical work processes. With the help of Industry 4.0 technologies, line, process and quality data relevant to a production lot can be stored, aggregated, visualized and analyzed with regard to process improvements.

Trützschler USA
With its headquarters in Charlotte, North Carolina, and more than 100 employees, Trützschler USA is the first point of contact for all matters relating to American nonwovens producers. The company is able to equip and convert machines according to customer specifications (certified UL508A panel shop), carry out factory acceptance tests and a wide range of repairs in Charlotte.

Bemberg™ is back at Première Vision to celebrate its 90th anniversary through its latest collections, premium partnerships with contemporary brands such as ECOALF and a brand new visual identity. The industry-leading textile fair will represent another pivotal occasion for Bemberg™ to showcase its latest claim “Crafted Elegance”, which perfectly embodies its values of preciousness, quality and refined aesthetic blended with innovation and responsible values.

Born in 2009, both the name and concept of ECOALF came after the birth of Javier Goyenche’s - founder and president - two sons: Alfredo and Alvaro. He wanted to create a truly sustainable fashion brand and believed the most sustainable action to take was to stop using natural resources in a careless way to ensure them to the next generation. Since then, Ecoalf’s mission has been to make a new generation of recycled products with the same quality and design as the best non-recycled.

Based on this design idea, the Mery dress and Patrica pants are part of Ecoalf’s FW21 collection and both made with 100% Bemberg ™ Cupro by Asahi Kasei.

The Parisian exhibition completes the company’s celebrative two-chapter journey. The first half was presented during Pitti Uomo, where Bemberg™ showed archival suits crafted by the historic Sartoria Litrico and lined in Cupro. Behind them stood the new visual image of Bemberg™, focused on exceptional beauty, one-of-a-kind uniqueness and joyful comfort.

In view of the exponential worsening of the pandemic situation worldwide and the accompanying tightened travel and contact regulations, the consumer goods fairs Christmasworld, Paperworld, and Creativeworld are cancelled for January 2022 and Ambiente for mid-February 2022. The regionally-oriented trade fair Nordstil from 15 to 17 January 2022 in Hamburg will take place at the present time.

The easing of the pandemic situation that was still hoped for in December is no longer in sight. Instead, the situation is deteriorating worldwide with an enormous, unforeseeable dynamic. This extreme deterioration due to the spread of the Omicron virus in Europe and Germany currently makes it impossible for Messe Frankfurt, as organiser of the leading international trade fairs Christmasworld, Paperworld, and Creativeworld, as well as Ambiente, to keep their dates in Frankfurt at the end of January and in mid-February 2022.

The four events, consisting of Christmasworld with its focus on seasonal and festive decorations, Paperworld and Creativeworld with their product ranges for paper, office supplies, stationery and hobby, craft and artists' requisites and Ambiente with its cross-sector range of products for the table, kitchen and housewares, furnishing and decorative accessories, home furnishing concepts, gifts and fashion accessories, are the recognised leading trade fairs in their sectors and open the trading year in their respective segments. Even in a reduced numerical form, the four trade fairs would still have been the leading events worldwide for their respective product segments.

However, the exponential increase in the number of infections worldwide in a very short period of time and the accompanying multitude of developments and decisions that are clearly outside the organiser's sphere of influence have led to a significant deterioration in the general conditions and necessary prerequisites for holding the four leading trade fairs as major events of international relevance at the end of January and in mid-February 2022 respectively. These developments include the classification of Germany as a high-risk area and the associated travel warnings and international and intercontinental travel restrictions in countries such as India, Japan and the United States, as well as the corresponding quarantine obligations. Equally important are the steadily rising infection figures and the accompanying urgent appeal, among others by the Robert Koch Institute and the expert council of the German Federal Government, to continue to reduce contacts to a minimum and to cancel all major events. At present, there are even further international fears that the critical infrastructure will not be maintained due to the highly contagious Omicron variant. The majority of exhibiting and visiting companies at Christmasworld, Paperworld, and Creativeworld as well as Ambiente are currently reacting to this overall situation with travel and trade fair attendance bans for reasons of duty of care towards their employees to protect them from health risks. The global willingness to travel is dropping enormously at the moment.

There are no plans to postpone the event. Detlef Braun, Member of the Executive Board of Messe Frankfurt, explains: "Since the trend-oriented order cycles of the international consumer goods industry require an annual event at the beginning of the year, a shift to the second half of the year would not meet the needs of the exhibiting companies and visitors."

Nordstil to be held in Hamburg from 15 to 17 January 2022
In the interests of the sectors involved, the planning and implementation of Nordstil from 15 to 17 January 2022 is not affected. This trade fair will take place in the Free and Hanseatic City of Hamburg at this time due to other general conditions for local implementation. However, the extremely volatile situation is continuously reviewed and assessed in close exchange with the relevant local authorities and industry partners.

Messe Frankfurt's digital platforms for business success
Messe Frankfurt has already been actively helping retailers to help themselves since 2019 with Nextrade, the first order and data management platform for the home and living sector, and Conzoom Solutions, an information platform for the global consumer goods sector. "A second year without appropriate ordering, inspiration and networking formats poses considerable and in some cases existentially threatening challenges for retailers worldwide," Braun explains. "With our digital offers, we are specifically supporting our partners in industry and trade in this volatile situation. In addition, we will continue to put all our energy and optimism into safe and promising trade fairs. Because there is no substitute for meeting in real life."

Information on the planning of the Frankfurt consumer goods fairs for 2023 will be announced at the beginning of February 2022.