From the Sector

Reset
2945 results
Vuokkoset, Taneli Lahtinen
20.11.2023

Tampon for men aiming to reduce gender dysphoria

Tampon for Men by Finnish hygiene product brand Vuokkoset aims to alleviate the distress transgender men feel related to menstruation. The creative partner behind the idea is TBWA\Helsinki. The product was launched during the international Transgender Awareness Week and sparked a discussion in Scandinavia of the inclusivity of the health and wellness industry.

Research has shown that 93% of transgender men have experienced gender dysphoria related to menstruation. With a tampon designed for men, Vuokkoset sparked a vivid conversation in Finland during the International transgender awareness week (Nov 13 to 19, 2023) with an aim to change perceptions of menstruation and reduce the distress it causes to transgender men.

“Marketing has a huge role in shaping the world around us. As Finland’s leading creative agency and the leading global agency collective, we have an immense responsibility in actively making the world more inclusive. Vuokkoset is a brand that shares this value base and was brave enough to put the campaign together with us in just four short weeks” says Heidi Taina, creative director from TBWA\Helsinki.

Tampon for Men by Finnish hygiene product brand Vuokkoset aims to alleviate the distress transgender men feel related to menstruation. The creative partner behind the idea is TBWA\Helsinki. The product was launched during the international Transgender Awareness Week and sparked a discussion in Scandinavia of the inclusivity of the health and wellness industry.

Research has shown that 93% of transgender men have experienced gender dysphoria related to menstruation. With a tampon designed for men, Vuokkoset sparked a vivid conversation in Finland during the International transgender awareness week (Nov 13 to 19, 2023) with an aim to change perceptions of menstruation and reduce the distress it causes to transgender men.

“Marketing has a huge role in shaping the world around us. As Finland’s leading creative agency and the leading global agency collective, we have an immense responsibility in actively making the world more inclusive. Vuokkoset is a brand that shares this value base and was brave enough to put the campaign together with us in just four short weeks” says Heidi Taina, creative director from TBWA\Helsinki.

Trans men and non-binary individuals may still have menstrual cycles, regardless of hormone therapy choices. This highlights the diversity in experiences related to menstruation among different gender identities.

"When I was young, menstruation felt not only strange but somehow wrong. Our culture does not really acknowledge the diversity of menstruating individuals" says DEI consultant and face of the campaign Dakota Robin, who has been through the gender affirming process himself.

The Tampon for Men will be available as a limited edition in Finland and wider distribution will begin in early 2024. Total sales proceeds are donated to Trasek ry, an organization focused on gender diversity and sexual health. A fully gender-neutral tampon product by Vuokkoset is also being considered.

"Menstrual products - from visuality, advertising to store location - are strongly feminine. It’s time to acknowledge the diversity of menstruating individuals" says Sanna Karhu, CEO of Delipap Oy, the company that manufactures Vuokkoset products.

"This is definitely a step in the right direction. By changing attitudes and broadening perspectives, we can also remove discrimination against gender minorities," concludes Dakota Robin.

More information:
Hygiene Fibres tampon Vuokkoset
Source:

TBWA

20.11.2023

Intertextile Shanghai Home Textiles: Spring Edition in March 2024

From 6 – 8 March 2024, the Spring Edition of Intertextile Shanghai Home Textiles will make its  return to the National Exhibition and Convention Center in Shanghai. Showcasing home textile products, encompassing everything from floor to ceiling, exhibitors will be prepared to capture buyers’ attention during China’s traditional peak sourcing season. Suppliers can further benefit from a wider visitor scope, with many buyers crossing over from the co-located fairs Intertextile Shanghai Apparel Fabrics – Spring Edition, Yarn Expo Spring, CHIC, and PH Value. The comprehensive textile platform provides key opportunities for industry players to connect and explore new possibilities.
 

From 6 – 8 March 2024, the Spring Edition of Intertextile Shanghai Home Textiles will make its  return to the National Exhibition and Convention Center in Shanghai. Showcasing home textile products, encompassing everything from floor to ceiling, exhibitors will be prepared to capture buyers’ attention during China’s traditional peak sourcing season. Suppliers can further benefit from a wider visitor scope, with many buyers crossing over from the co-located fairs Intertextile Shanghai Apparel Fabrics – Spring Edition, Yarn Expo Spring, CHIC, and PH Value. The comprehensive textile platform provides key opportunities for industry players to connect and explore new possibilities.
 
While the growth rate of the global economy remains slow, the domestic market in China has shown promising figures after the Chinese government implemented measures to encourage household consumption. These include providing support to both the home industry and consumers, to develop sustainable, intelligent and healthy living environments. Loan procedures for home refurnishing and funding for related industry sectors have also been optimised. Against this backdrop, for the first eight months of 2023, China Customs recorded a 7% year-on-year increase in consumables retail sales, reaching a total of RMB 3 billion (around USD 410 million). Homing in on the textile sector, profitability is regaining momentum, driven by both the local market and the success of international trade agreements such as Regional Comprehensive Economic Partnership (RCEP).

Across three days, the 2023 spring edition attracted 26,538 trade visitors and 283 exhibitors from five countries and regions. The upcoming fair in March will showcase a full range of home textiles to meet buyers’ needs, including bedding & towelling, rugs, table & kitchen linen, home textile technologies, textile design, and many more. Exhibitors, meanwhile, are set to benefit from the concurrent textile fairs, with the apparel fabrics, yarns and fibres on offer to attract additional segments of the textile value chain, and facilitate sourcing on a wider scale.

Fußballstadion Bild von Pexels auf Pixabay
20.11.2023

University of Manchester academics criticising UK government

Sustainable fashion and sportswear must be high on the political agenda:
Three University of Manchester academics who specialise in fashion and textiles have criticised the Government for failing to take action to boost sustainability in the UK fashion and sportswear industries.

In an article published by the University’s policy engagement unit Policy@Manchester to coincide with the 20th annual Recycle Week, Lindsay Pressdee, Dr Amy Benstead and Dr Jo Conlon highlight that, of the one million tonnes of textiles disposed of every year in this country, 300,000 tonnes end up in landfill or incineration with figures suggesting 10 per cent of global CO2 emissions may come from the fashion industry.

And they warn that the damage inflicted by discarded sportswear is often overlooked, “despite an over-reliance on polyester garments, which are harmful to the environment as the fabric releases microfibres and takes hundreds of years to fully biodegrade.”

Sustainable fashion and sportswear must be high on the political agenda:
Three University of Manchester academics who specialise in fashion and textiles have criticised the Government for failing to take action to boost sustainability in the UK fashion and sportswear industries.

In an article published by the University’s policy engagement unit Policy@Manchester to coincide with the 20th annual Recycle Week, Lindsay Pressdee, Dr Amy Benstead and Dr Jo Conlon highlight that, of the one million tonnes of textiles disposed of every year in this country, 300,000 tonnes end up in landfill or incineration with figures suggesting 10 per cent of global CO2 emissions may come from the fashion industry.

And they warn that the damage inflicted by discarded sportswear is often overlooked, “despite an over-reliance on polyester garments, which are harmful to the environment as the fabric releases microfibres and takes hundreds of years to fully biodegrade.”

Pressdee, Benstead and Conlon stress the importance of establishing “sustainable behaviour throughout the supply chain” and praise the European Commission for proposing an “extended producer responsibility (EPR)” for textiles in the EU which “aims to create appropriate incentives to encourage producers to design products that have a reduced environmental impact at the end of their life.”

This contrasts with the UK where, they argue, “tackling sustainability in the fashion industry has lost its place on the political agenda.”

"We are calling on the Government to reintroduce textiles as part of the school curriculum to engage young people in sustainable materials and equip them with the basic skills required to repair clothes.”
Lindsay Pressdee, Dr Amy Benstead and Dr Jo Conlon

The University of Manchester academics contend that there has been “disappointing lack of progress from the UK Government” following the House of Commons Environmental Audit Committee’s Fixing Fashion report in 2019.

They continue: “This report included a call for the use of EPR as well as other important recommendations such as a ban on incinerating or landfilling unsold stock that can be reused or recycled and a tax system that shifts the balance of incentives in favour of reuse, repair and recycling to support responsible companies. We urge the Government to think again and drive forward the Committee’s recommendations in order to put sustainable fashion back on the political agenda.”

Pressdee, Benstead and Conlon also criticise Ministers for abolishing the standalone GCSE in textiles which provided many young people with the ability to mend clothing such as football kits instead of throwing them away.

They write: “We are therefore calling on the Government to reintroduce textiles as part of the school curriculum to engage young people in sustainable materials and equip them with the basic skills required to repair clothes.”

The University of Manchester has launched a new project dedicated to tackling the impact of textile waste in the football industry through the provision of workshops tasked with transforming surplus football shirts into unique reusable tote bags, whilst educating local communities on the environmental impacts of textile waste and how to extend the life of garments. The initiative aims to provide a fun, responsible way to keep kits in circulation while shining a light on the problem.

More information:
United Kingdom politics
Source:

University of Manchester

INDA: Tampon by Sequel won 2023 Hygienix Innovation Award™ (c) INDA
20.11.2023

INDA: Tampon by Sequel won 2023 Hygienix Innovation Award™

INDA, the Association of the Nonwoven Fabrics Industry, connected absorbent hygiene and personal care professionals throughout the supply chain at the ninth edition of Hygienix™, the event for absorbent hygiene & personal care markets, held in New Orleans, Louisiana, Nov. 13-16.

Senior-level leaders enjoyed presentations in these key topics affecting the future of absorbent hygiene:

INDA, the Association of the Nonwoven Fabrics Industry, connected absorbent hygiene and personal care professionals throughout the supply chain at the ninth edition of Hygienix™, the event for absorbent hygiene & personal care markets, held in New Orleans, Louisiana, Nov. 13-16.

Senior-level leaders enjoyed presentations in these key topics affecting the future of absorbent hygiene:

  • AHP Trends, Innovation & Market Statistics
  • Redefining Absorbent Hygiene: Navigating Consumer Voice, Sustainable Innovations and the Circular Economy
  • The Proof Is in the Pudding – Demonstrating What’s Possible in AHP
  • Sustainability Inside & Out – Inputs & Packaging
  • Words Matter! Shaping Consumer and Industry Thoughts
  • Neither Fish nor Fowl: Designing Hybrid AHP Products
  • There Be Dragons: Tales of Innovation

The winner of the Hygienix Innovation Award™ was the Sequel Spiral™ Tampon by Sequel. The Sequel Spiral™ Tampon features a proprietary spiral design that is engineered to be more fluid mechanically efficient, meaning it is designed to absorb more evenly and not leak before it’s full. In August 2023, the Sequel Spiral™ Tampon received clearance from the United States Food and Drug Administration (FDA) as a medical device and the company will now begin a series of consumer trials, with broad availability expected in Q1 of 2024.

New this year to Hygienix was Lightning Talks and pre-conference webinars. Lightning Talks are short presentations covering new trends, products and ideas in absorbent hygiene. The pre-conference webinar topics featured the new Quality Audit Program from INDA and EDANA, an in-depth look at the period care product category, and North American trends and insights in baby diapers.

Back was a hands-on workshop providing attendees with information on the various absorption systems used in disposable hygiene products. This workshop focused on the components and interaction of the absorption system in common commercial hygiene products. The workshop was led by Jim Robinson, Principal, Absorbent Hygiene Insights, LLC.

Jim Robinson received the honor of being named the 2023 INDA Lifetime Technical Achievement Award winner for his decades of technical advancements that have grown the nonwovens industry. Robinson has 33 years in the absorbent hygiene industry, including 28 years as a Technical Service Manager at BASF. Robinson has extensive knowledge of SAP applications, absorbent core formation, and hygiene article design, performance and testing.

Hygienix 2024 will be held Nov. 18-21, in Nashville, Tennessee.

More information:
INDA nonwovens Hygienix Sequel
Dibella: Product launch at two London trade fairs (c) Dibella
17.11.2023

Dibella: Product launch at two London trade fairs

Dibella will present its circular bed linen “Versailles” at the Sustainable Design Summit and the Cruise Ship Interiors Design Expo in London. Dibella is thus once again underpinning its reputation as a pioneer in the field of sustainability.

The Bocholt-based company is presenting its new innovation for the first time at the Sustainable Design Summit on 28 November 2023 at the Museum of London Docklands. International visitors from the cruise, hotel and aviation sectors will have the opportunity to find out more about the first circular bed linen "Versailles".

At the subsequent Cruise Ship Interiors Design Expo from 29 to 30 November 2023 at ExCeL in London, Dibella will be exhibiting for the second time after a successful start in 2022. Under the motto "Almost too good to get out of bed", Dibella will be presenting its new innovation "Versailles", its multi-certified products, the company and its customised services and benefits.

Dibella will present its circular bed linen “Versailles” at the Sustainable Design Summit and the Cruise Ship Interiors Design Expo in London. Dibella is thus once again underpinning its reputation as a pioneer in the field of sustainability.

The Bocholt-based company is presenting its new innovation for the first time at the Sustainable Design Summit on 28 November 2023 at the Museum of London Docklands. International visitors from the cruise, hotel and aviation sectors will have the opportunity to find out more about the first circular bed linen "Versailles".

At the subsequent Cruise Ship Interiors Design Expo from 29 to 30 November 2023 at ExCeL in London, Dibella will be exhibiting for the second time after a successful start in 2022. Under the motto "Almost too good to get out of bed", Dibella will be presenting its new innovation "Versailles", its multi-certified products, the company and its customised services and benefits.

With "Versailles", Dibella is realising its vision of a closed-loop economy. The specialist for sustainable contract textiles has succeeded in recycling old, no longer usable bed linen into new fibres and weaving them into new bed linen.

Source:

Dibella GmbH

Green Fashion labels at 53rd INNATEX in January 2024 (c) INNATEX / Anna Völske
17.11.2023

Green Fashion labels at 53rd INNATEX in January 2024

Challenging times can harbour opportunities for growth and transformation – and it is in this spirit that INNATEX, the international trade fair for sustainable textiles, invites companies to its winter edition from 20 to 22 January 2024. Registration for exhibitors opened only a short while ago but already, 70% of the space at the exhibition centre in Hofheim-Wallau is booked up. Under the motto GROW, Green Fashion brands, buyers and experts will be getting together to network, exchange views and place orders.

In January, these will be brands such as Vaude, Lanius, Knowledge Cotton Apparel, Recolution, People Wear Organic, Melawear, Mazine and Disana, as well as new arrivals such as Näz, with classic womenswear from Portugal, and hemp sneakers from 8000Kicks. Exciting DESIGN DISCOVERIES are also once again anticipated.

The accompanying programme of Lounge Talks, guided tours and an expert panel on the Monday was very well received at the last INNATEX. The fair organiser, MUVEO GmbH, is capitalising on this with a programme of important themes put together with partners such as Greenstyle, Fashion Changers and the Hessen Retail Federation.

Challenging times can harbour opportunities for growth and transformation – and it is in this spirit that INNATEX, the international trade fair for sustainable textiles, invites companies to its winter edition from 20 to 22 January 2024. Registration for exhibitors opened only a short while ago but already, 70% of the space at the exhibition centre in Hofheim-Wallau is booked up. Under the motto GROW, Green Fashion brands, buyers and experts will be getting together to network, exchange views and place orders.

In January, these will be brands such as Vaude, Lanius, Knowledge Cotton Apparel, Recolution, People Wear Organic, Melawear, Mazine and Disana, as well as new arrivals such as Näz, with classic womenswear from Portugal, and hemp sneakers from 8000Kicks. Exciting DESIGN DISCOVERIES are also once again anticipated.

The accompanying programme of Lounge Talks, guided tours and an expert panel on the Monday was very well received at the last INNATEX. The fair organiser, MUVEO GmbH, is capitalising on this with a programme of important themes put together with partners such as Greenstyle, Fashion Changers and the Hessen Retail Federation.

Since the topics and insights are so popular, the organisers will be recording the talks and making them available as podcasts. The first episodes are already available to listen to via innatex.letscast.fm.

The application deadline for DESIGN DISCOVERIES has been extended to 24 November 2023. Through this support programme, the organisers aim to make it easier for newcomers and first-time exhibitors to enter the market.

Source:

INNATEX - International trade fair for sustainable textiles

17.11.2023

Alliance for European Flax-Linen and Hemp: Flax fibres for Sailing boats

The adoption of composite parts based on flax fibres by the Marine Industry continues to grow, with major OEMs as well as smaller shipyards now aiming to take advantage of the reduced carbon impact and impressive mechanical properties they can provide.

“Over the last ten or fifteen years, several innovative flax fibre boats have been built and the fibre has started to gain significant traction,” says Julie Pariset, Innovation & CSR Director at the Alliance for European Flax-Linen and Hemp. “In addition to the environmental benefits, manufacturers are realising significant technical and processing gains with flax fibre composites.”

“Flax is a very low-density fibre, with a high specific stiffness,” she explains. “It can be used to manufacture composite laminates with mechanical properties not dissimilar to typical E-glass composites and the coefficient of thermal expansion of a flax fibre epoxy part is also quite close to that of a carbon fibre part.” This allows the materials to work well in combined assemblies with carbon fibre composites and the flax parts are also highly impact resistant.

The adoption of composite parts based on flax fibres by the Marine Industry continues to grow, with major OEMs as well as smaller shipyards now aiming to take advantage of the reduced carbon impact and impressive mechanical properties they can provide.

“Over the last ten or fifteen years, several innovative flax fibre boats have been built and the fibre has started to gain significant traction,” says Julie Pariset, Innovation & CSR Director at the Alliance for European Flax-Linen and Hemp. “In addition to the environmental benefits, manufacturers are realising significant technical and processing gains with flax fibre composites.”

“Flax is a very low-density fibre, with a high specific stiffness,” she explains. “It can be used to manufacture composite laminates with mechanical properties not dissimilar to typical E-glass composites and the coefficient of thermal expansion of a flax fibre epoxy part is also quite close to that of a carbon fibre part.” This allows the materials to work well in combined assemblies with carbon fibre composites and the flax parts are also highly impact resistant.

Flax fibres also provide acoustic and vibration damping in composite applications, as well as providing a warm and aesthetically pleasing appearance below decks.

ecoRacer30
As a member of the Alliance for European Flax-Linen and Hemp, Bcomp, headquartered in Fribourg, Switzerland, has this year been working with Northern Light Composites (nlcomp), based in Monfalcone, northern Italy, on the creation of what is billed as the first fully recyclable nine-metre-long sailing boat – the ecoRacer30.

The boat is based on nlcomp’s proprietary rComposite technology – a combination of thermoplastic resins and BComp’s ampliTex high-performance natural fibre reinforcement fabrics and patented powerRibs technology.

It was built in a collaborative effort with the help of Barcelona-based Magnani Yachts, which took care of the composite manufacturing, and Sangiorgio Marine, which provided technical assistance as the boat was being assembled at its shipyard in Genova, Italy.

Magnani Yachts has subsequently become the first shipyard to hold an rComposite license and others are now being encouraged to adopt the technology.

The second ecoracer30 is currently under construction and has already been sold and nlcomp is planning to build a fleet of eight of these boats in time to enter a series of regattas in the summer of 2025.

Flax 27 Daysailer
Greenboats, based in Bremen, Germany, is another specialist in building boats from natural fibre composites and has this year launched the Flax 27 daysailer.

The lower hull of this vessel is also made from Bcomp’s ampliTex technical fabrics in combination with a sandwich core of recycled PET bottles. Using a vacuum infusion process, the fibres were integrated with a plant-based epoxy resin in order to further reduce the CO2 footprint of the vessel.

The light structure and modern shapes of the lower hull of the boat result in very fast, sharp and agile handling on the water.

Greenboats has also recently announced significant new backing from alliance member Groupe Depestele, which manages 13,000 hectares of flax land in Normandy, France.

Blue Nomad
A project in Switzerland has meanwhile proposed the use of flax fibre composites in solar-powered habitats designed for comfortable living on the oceans – as the world grapples with the frightening implications of climate change and rising sea levels.

As envisaged by students from Institut auf dem Rosenberg in St Gallen, Switzerland working with Denmark-based SAGA Space Architects, Blue Nomad structures would form modular blocks to establish large communities and oceanic farms.
 

Source:

Alliance for European Flax-Linen and Hemp

17.11.2023

Cinte Techtextil China 2024 taking place in September 2024

Cinte Techtextil China 2024, one of Asia’s leading technical textiles and nonwovens trade fair, will take place from 19 – 21 September 2024 at the Shanghai New International Expo Centre. In its capacity as a well-established platform for the latest textiles, nonwovens, and equipment, the 18th edition of the fair will offer business opportunities across the industry supply chain. With the previous edition attracting 467 exhibitors from 13 countries and regions across 40,000 sqm, the organisers are looking to build on that success at next year’s show.

With next year’s fair expected to again see strong domestic and international participation, the previous edition featured the return of the Taiwan Pavilion, the 40-exhibitor strong European Zone, and seven Chinese regional pavilions. At every edition, multiple fringe events enhance business connections and provide insights to fairgoers. In 2023, key highlights included the 11th China International Nonwovens Conference, the Advanced Technical Textiles Industry Chain Synergistic Innovation Development Forum, various marine textile and rope netting events, and the “Kingsafe Dangs” University Students’ Showcase.

Cinte Techtextil China 2024, one of Asia’s leading technical textiles and nonwovens trade fair, will take place from 19 – 21 September 2024 at the Shanghai New International Expo Centre. In its capacity as a well-established platform for the latest textiles, nonwovens, and equipment, the 18th edition of the fair will offer business opportunities across the industry supply chain. With the previous edition attracting 467 exhibitors from 13 countries and regions across 40,000 sqm, the organisers are looking to build on that success at next year’s show.

With next year’s fair expected to again see strong domestic and international participation, the previous edition featured the return of the Taiwan Pavilion, the 40-exhibitor strong European Zone, and seven Chinese regional pavilions. At every edition, multiple fringe events enhance business connections and provide insights to fairgoers. In 2023, key highlights included the 11th China International Nonwovens Conference, the Advanced Technical Textiles Industry Chain Synergistic Innovation Development Forum, various marine textile and rope netting events, and the “Kingsafe Dangs” University Students’ Showcase.

The fair’s product categories cover 12 application areas, which comprehensively span a full range of potential uses in modern technical textiles and nonwovens. These categories also cover the entire industry, from upstream technology and raw materials providers to finished fabrics, chemicals and other solutions. This scope of product groups and application areas ensures that the fair is an effective business platform for the entire industry.

The fair is organised by Messe Frankfurt (HK) Ltd; the Sub-Council of Textile Industry, CCPIT; and the China Nonwovens & Industrial Textiles Association (CNITA).

Source:

Messe Frankfurt (HK) Limited

15.11.2023

Autoneum: EcoVadis gold medal for sustainability

Autoneum Holding Ltd has been awarded the gold medal in the 2023 EcoVadis sustainability rating, ranking the automotive supplier in the top 5% of companies assessed. Following a silver medal the previous year, the Company was able to further improve the overall rating of its sustainability performance in the four categories Environment, Labor and Human Rights, Ethics and Sustainable Procurement and achieved the second-highest recognition level.

Autoneum Holding Ltd has been awarded the gold medal in the 2023 EcoVadis sustainability rating, ranking the automotive supplier in the top 5% of companies assessed. Following a silver medal the previous year, the Company was able to further improve the overall rating of its sustainability performance in the four categories Environment, Labor and Human Rights, Ethics and Sustainable Procurement and achieved the second-highest recognition level.

As part of its commitment to transparency towards its stakeholders and the public at large, Autoneum reports regularly on its key developments and achievements in the area of Corporate Social Responsibility (CSR). In addition to reporting in line with the Global Reporting Initiative (GRI) standards, Autoneum uses external platforms such as EcoVadis – a globally recognized sustainability rating agency – to assess the quality of its sustainability management system. EcoVadis uses 21 criteria based on international CSR standards to rate companies in four categories: Environment, Labor and Human Rights, Ethics and Sustainable Procurement. Since its foundation in 2007, EcoVadis has assessed the sustainability performance of more than 100 000 companies from 175 countries.

In the 2023 sustainability rating by EcoVadis, Autoneum achieved gold medal status for the first time, placing it in the top 5% of companies assessed. Having already been awarded the EcoVadis silver medal in 2022, Autoneum thus moved up to the second-highest recognition level in this year’s rating, thanks to significant progress in the Environment and Labor and Human Rights categories.

More information on Autoneum’s sustainable products and processes can be found in the current issue of the Corporate Responsibility Report.

Source:

Autoneum Holding AG

15.11.2023

Indorama Ventures: 3Q23 Performance report

  • Revenue of US$3.9B, a decline of 1% QoQ and 20% YoY
  • EBITDA of US$324M, an increase of 1% QoQ and a decrease of 37% YoY
  • Operating cash flows of US$410M
  • Net Operating Debt to Equity of 0.97x
  • EPS of THB 0.00

Indorama Ventures Public Company Limited (IVL) reported stable third-quarter earnings as the company’s management focuses on conserving cash and improving competitiveness to bolster performance in a continued period of weakness in the global chemical industry.

Indorama Ventures achieved EBITDA of $324 million in 3Q23, an increase of 1% QoQ and a decline of 37% YoY, impacted by a weak economic environment, geopolitical tensions, and continued post-pandemic disruptions in global markets. Sales volumes dropped 5% from a year ago to 3.6 million tons as China recovers from the pandemic more slowly than expected and an extended period of destocking in the manufacturing and chemical sectors continues to normalize from unprecedented levels last year.

  • Revenue of US$3.9B, a decline of 1% QoQ and 20% YoY
  • EBITDA of US$324M, an increase of 1% QoQ and a decrease of 37% YoY
  • Operating cash flows of US$410M
  • Net Operating Debt to Equity of 0.97x
  • EPS of THB 0.00

Indorama Ventures Public Company Limited (IVL) reported stable third-quarter earnings as the company’s management focuses on conserving cash and improving competitiveness to bolster performance in a continued period of weakness in the global chemical industry.

Indorama Ventures achieved EBITDA of $324 million in 3Q23, an increase of 1% QoQ and a decline of 37% YoY, impacted by a weak economic environment, geopolitical tensions, and continued post-pandemic disruptions in global markets. Sales volumes dropped 5% from a year ago to 3.6 million tons as China recovers from the pandemic more slowly than expected and an extended period of destocking in the manufacturing and chemical sectors continues to normalize from unprecedented levels last year.

Management continues to focus on conserving cash, realizing efficiency improvements, and optimizing the company’s operational footprint to boost profitability. These efforts resulted in positive operating cash flow of US$410 million in the quarter, positive free cash flow of $79 million year to date, and room for further reductions in working capital going forward. The company’s AA- rating was maintained by TRIS in the quarter, with a stable outlook. 

The company expects the operating environment to improve in 2024 as customer destocking continues to ease across all three of Indorama Ventures’ segments. The ramp up of PET and fibers expansion projects operations in India and the U.S. will also contribute to increased volumes.  

Combined PET posted EBITDA of $146 million, a 25% decline QoQ, amid historically low benchmark PET margins, increased feedstock prices in Western markets, and lingering effects of destocking. Integrated Oxides and Derivatives (IOD) segment posted a 27% rise in EBITDA to $119 million QoQ, supported by strong MTBE margins in the Integrated Intermediates business. The Integrated Downstream portfolio’s profitability was impacted by destocking, inflationary pressures, and margin pressure from imports. Fibers segment achieved a 140% increase in EBITDA to $48 million QoQ as Lifestyle volumes grew in key markets in Asia, and the Mobility and Hygiene verticals benefited from management’s focus on optimizing operations and refocusing the organization. 
 

Source:

Indorama Ventures Public Company Limited

VIEW Premium Selection eröffnet die neue Saison (c) MUNICHFABRICSTART Exhibitions GmbH
15.11.2023

VIEW Premium Selection eröffnet Spring.Summer 25 Saison

Die VIEW Premium Selection Spring.Summer 25 zeigt am Dienstag, den 28. November sowie am Mittwoch, den 29. November als zweitägige Show erstmals Sommerkollektionen in ihrer neuen Location – dem Dampfdom der Motorworld München. Konzentriert und effizient bleibt die VIEW als Preview Textile Show damit die frühe, relevante und exklusive Beschaffungsplattform für die kommende Saison. 

Zum Saisonauftakt werden mehr als 250 Kollektionen für Spring.Summer 25 in den Kategorien FABRICS, ADDITIONALS, DENIM und SPORTSWEAR auf der VIEW gezeigt. Viele internationale Aussteller, darunter nicht nur Produzenten aus Deutschland, Italien und der Türkei, sondern auch aus Japan, Frankreich, Griechenland und China, sind vor Ort. Neben zahlreichen anderen Herstellern werden die Kollektionen von Akin, Bonotto, Calik Denim, Cervotessile, Clerici, Emmetex, Eurojersey, Inwool, Lanificio Roma, Liberty, Limonta, Lyria, Manteco, Milior, Miroglio Pontetorto, Riopele, Sharabati Denim, Stylem, Tollegno, Toray und Weft präsentiert. 

Die VIEW Premium Selection Spring.Summer 25 zeigt am Dienstag, den 28. November sowie am Mittwoch, den 29. November als zweitägige Show erstmals Sommerkollektionen in ihrer neuen Location – dem Dampfdom der Motorworld München. Konzentriert und effizient bleibt die VIEW als Preview Textile Show damit die frühe, relevante und exklusive Beschaffungsplattform für die kommende Saison. 

Zum Saisonauftakt werden mehr als 250 Kollektionen für Spring.Summer 25 in den Kategorien FABRICS, ADDITIONALS, DENIM und SPORTSWEAR auf der VIEW gezeigt. Viele internationale Aussteller, darunter nicht nur Produzenten aus Deutschland, Italien und der Türkei, sondern auch aus Japan, Frankreich, Griechenland und China, sind vor Ort. Neben zahlreichen anderen Herstellern werden die Kollektionen von Akin, Bonotto, Calik Denim, Cervotessile, Clerici, Emmetex, Eurojersey, Inwool, Lanificio Roma, Liberty, Limonta, Lyria, Manteco, Milior, Miroglio Pontetorto, Riopele, Sharabati Denim, Stylem, Tollegno, Toray und Weft präsentiert. 

Source:

MUNICHFABRICSTART Exhibitions GmbH

Carbios and L’Oréal win Pioneer Award for PET recycling solution Photo: Carbios
Emmanuel Ladent (CEO Carbios, on the left) and Jacques Playe (Packaging and Development Director at L’Oréal, on the right)
15.11.2023

Carbios and L’Oréal win Pioneer Award for PET recycling solution

Carbios and L’Oréal have won the “Pioneer Awards” in the Industry category, presented by the Solar Impulse Foundation at the first World Alliance Summit. This prize was awarded to Carbios for its enzymatic PET recycling solution, labeled “Efficient Solution” by the Solar Impulse Foundation since 2019, and to L’Oréal for using this technology for the first time in a cosmetics bottle prototype. Carbios’ solution offers brands an alternative to petro-sourced plastic that helps them meet their sustainability commitments. This advancement paves the way for future applications in other sectors such as packaging, food and beverage, and textiles.

Carbios and L’Oréal have won the “Pioneer Awards” in the Industry category, presented by the Solar Impulse Foundation at the first World Alliance Summit. This prize was awarded to Carbios for its enzymatic PET recycling solution, labeled “Efficient Solution” by the Solar Impulse Foundation since 2019, and to L’Oréal for using this technology for the first time in a cosmetics bottle prototype. Carbios’ solution offers brands an alternative to petro-sourced plastic that helps them meet their sustainability commitments. This advancement paves the way for future applications in other sectors such as packaging, food and beverage, and textiles.

Carbios and L’Oréal: a long-term collaboration
Since 2017, Carbios and L’Oréal have been working together with a shared vision of accelerating the transition to a circular economy for plastic. In 2017, both companies created a Consortium to improve the recyclability and circularity of PET packaging.  Nestlé Waters, PepsiCo and Suntory Beverage & Food Europe joined this Consortium in 2019 to scale up Carbios’ innovation. The world’s first enzymatically recycled PET packaging was made in 2021 using Carbios’ biorecycling process. The world’s first PET biorecycling plant is scheduled to be commissioned in 2025. In parallel, Carbios is rolling out its technology internationally through licensing agreements.

The environmental benefits of biorecycling developed by Carbios
Recent life-cycle analyses[1] show a 57% reduction in CO2 emissions compared with the production of virgin plastic[2], and for every tonne of recycled PET produced, 1.3 tonnes of petrol are avoided. Compared with conventional recycling, enzymatic recycling is 4 times more circular (calculated according to the Ellen MacArthur Foundation’s Material Circularity Indicator). Thanks to its highly selective enzyme, optimized for efficient PET degradation, Carbios’ depolymerization process can process all types of PET waste, including colored, multilayer or textile waste that cannot be recycled using current technologies. Furthermore, the two monomers produced (PTA and MEG) make it possible to recreate recycled PET products of identical quality to virgin ones, and suitable for food contact.
 
 
[1] Database ecoinvent 3.8
[2] French scenario, taking into account the detour of 50% of PET waste from conventional end-of-life. Virgin PET: 2.53 kg CO2/kg (cradle to gate)

Source:

Carbios

INDA’s Wes Fisher named a 2023 Top Lobbyist (c) NILE
15.11.2023

INDA’s Wes Fisher named a 2023 Top Lobbyist

INDA, The Association of the Nonwoven Fabrics Industry, announces that Director of Government Affairs Wes Fisher was named a 2023 Top Lobbyist by the National Institute for Lobbying & Ethics (NILE). The list includes professionals with legislative success in 2023, have been innovative in their field, are held in high regard by their peers, give back to their community through charity or pro bono work, and adhere to the highest ethical standards.

Fisher joined INDA in 2022, he previously held senior government affairs positions at the Pet Advocacy Network and the National Automatic Merchandising Association. His work at INDA has included interfacing with lawmakers, regulators, and stakeholders at the state, local, federal, and international levels and participating in UN negotiations regarding the ongoing Global Plastics Treaty. He serves on the board of directors of the Washington Area State Relations Group (WASRG) and in 2022 was appointed by the Governor of Virginia to the Virginia Rare Disease Council.

INDA, The Association of the Nonwoven Fabrics Industry, announces that Director of Government Affairs Wes Fisher was named a 2023 Top Lobbyist by the National Institute for Lobbying & Ethics (NILE). The list includes professionals with legislative success in 2023, have been innovative in their field, are held in high regard by their peers, give back to their community through charity or pro bono work, and adhere to the highest ethical standards.

Fisher joined INDA in 2022, he previously held senior government affairs positions at the Pet Advocacy Network and the National Automatic Merchandising Association. His work at INDA has included interfacing with lawmakers, regulators, and stakeholders at the state, local, federal, and international levels and participating in UN negotiations regarding the ongoing Global Plastics Treaty. He serves on the board of directors of the Washington Area State Relations Group (WASRG) and in 2022 was appointed by the Governor of Virginia to the Virginia Rare Disease Council.

Source:

INDA, The Association of the Nonwoven Fabrics Industry

Freudenberg Performance Materials: Dr. Andreas Raps new CEO and Marco Altherr new CFO (c) Freudenberg Performance Materials
Dr. Andreas Raps, CEO from January 1, 2024
15.11.2023

Freudenberg Performance Materials: Dr. Andreas Raps new CEO and Marco Altherr new CFO

New appointments to the Management Board of Freudenberg Performance Materials come into effect on January 1, 2024: Dr. Andreas Raps succeeds Dr. Frank Heislitz as Chief Executive Officer (CEO), and Marco Altherr takes over from Thomas Herr as Chief Financial Officer (CFO). From January 1, 2024, the Management Board of Freudenberg Performance Materials will therefore consist of: Dr. Andreas Raps (CEO), Marco Altherr (CFO) and John McNabb (CTO). McNabb has been CTO since 2018. Dr. Frank Heislitz and Thomas Herr become members of the Freudenberg Group Board of Management on January 1, 2024.

New appointments to the Management Board of Freudenberg Performance Materials come into effect on January 1, 2024: Dr. Andreas Raps succeeds Dr. Frank Heislitz as Chief Executive Officer (CEO), and Marco Altherr takes over from Thomas Herr as Chief Financial Officer (CFO). From January 1, 2024, the Management Board of Freudenberg Performance Materials will therefore consist of: Dr. Andreas Raps (CEO), Marco Altherr (CFO) and John McNabb (CTO). McNabb has been CTO since 2018. Dr. Frank Heislitz and Thomas Herr become members of the Freudenberg Group Board of Management on January 1, 2024.

Dr. Andreas Raps has been a member of the Freudenberg SE Executive Council since 2020 and CEO of EagleBurgmann, a joint venture between the Japanese EKK Group and the Freudenberg Group, since 2016. He previously held several executive management positions at Freudenberg Sealing Technologies from 2004, most recently as CEO of the global Special Sealing Division with 17 manufacturing sites worldwide. Before joining the Freudenberg Group, Raps worked for various management consulting companies in Boston, USA, Munich, Germany, and Zurich, Switzerland. He holds an MBA from the University of Passau. Alongside his job as a consultant, he obtained a PhD with a thesis on strategy implementation in Business Administration. 

Marco Altherr has been CFO of Vibracoustic SE, a Freudenberg Group company, since 2020. He held various senior management positions at Freudenberg & Co. KG, the technology group’s holding company, from 2015 to 2020, most recently as Head of Corporate Controlling and Accounting. Prior to joining Freudenberg, he served in several management roles at Manroland AG, Heidelberger Druckmaschinen, Boehringer Ingelheim and Arthur Andersen. He holds a degree in business administration specializing in controlling and financing from Lahr University.

15.11.2023

ECHA: Research needs for regulating hazardous chemicals

The European Chemicals Agency (ECHA) has published a new report on ‘Key areas of regulatory challenge 2023’ that identifies areas where research is needed to protect people and the environment from hazardous chemicals. It also highlights where new methods, that support the shift away from animal testing, are needed.

To further improve chemical safety in the EU, scientific research needs to deliver data that is relevant to regulating chemicals. In order to enhance the regulatory relevance of scientific data, ECHA has identified the following areas as priorities for research:

The European Chemicals Agency (ECHA) has published a new report on ‘Key areas of regulatory challenge 2023’ that identifies areas where research is needed to protect people and the environment from hazardous chemicals. It also highlights where new methods, that support the shift away from animal testing, are needed.

To further improve chemical safety in the EU, scientific research needs to deliver data that is relevant to regulating chemicals. In order to enhance the regulatory relevance of scientific data, ECHA has identified the following areas as priorities for research:

  • Hazard identification for critical biological effects that currently lack specific and sensitive test methods: i.e. developmental and adult neurotoxicity, immunotoxicity and endocrine disruption
  • Chemical pollution in the natural environment (bioaccumulation, impact on biodiversity, exposure assessment)
  • Shift away from animal testing (read across under REACH, move away from fish testing, mechanistic support to toxicology studies e.g. carcinogenicity)
  • New information on chemicals (polymers, nanomaterials, analytical methods in support of enforcement)

Background
The European Partnership for the Assessment of Risks from Chemicals (PARC), is a seven-year EU-wide research and innovation programme under Horizon Europe which aims to advance research, share knowledge and improve skills in chemical risk assessment.

ECHA’s role in PARC is to make sure that the funded scientific research addresses current challenges related to chemical risk assessment and adds value to the EU’s regulatory processes.

The key areas of regulatory challenge report can be seen as an evolving research and development agenda aiming to support and inspire the Partnership for the Assessment of Risks from Chemicals (PARC) and the wider research community. The list of research needs is not exhaustive. The next update to the report is expected in spring 2024.

More information:
ECHA chemicals polymers
Source:

The European Chemicals Agency (ECHA)

14.11.2023

Italian Textile Machinery at ITME Africa 2023

A delegation of 12 Italian textile machinery manufacturers will be on hand at the ITME Africa trade show, to be held in Nairobi (Kenya) from November 30th to December 2nd 2023. These Italian companies will be exhibiting at the Italian Pavilion, organized by ACIMIT, the Association of Italian Textile Machinery Manufacturers, and by the Italian Trade Agency.

Kenya’s economy is among the most dynamic in sub-Saharan Africa, with annual GDP growth rates of around 6%. Its textile and garments industry ranks among the Country’s leading economic revenue sources, and is supported by government programs aimed at sustaining growth, as well as international agreements, such as the Economic Partnership Agreement (EPA) between the European Union and Kenya, currently in the process of ratification.

A delegation of 12 Italian textile machinery manufacturers will be on hand at the ITME Africa trade show, to be held in Nairobi (Kenya) from November 30th to December 2nd 2023. These Italian companies will be exhibiting at the Italian Pavilion, organized by ACIMIT, the Association of Italian Textile Machinery Manufacturers, and by the Italian Trade Agency.

Kenya’s economy is among the most dynamic in sub-Saharan Africa, with annual GDP growth rates of around 6%. Its textile and garments industry ranks among the Country’s leading economic revenue sources, and is supported by government programs aimed at sustaining growth, as well as international agreements, such as the Economic Partnership Agreement (EPA) between the European Union and Kenya, currently in the process of ratification.

The total value of Kenya’s imports of textile machinery reached Euros 24 million in 2022. In the future, demand from local companies will mainly focus on high-end and medium to high-end technology, thus allowing Italian manufacturers to strengthen their market share in Kenya. Currently, Italian imports amount to approximately 4% of total imported machinery technology, for a value of roughly Euros 900 thousands in 2022.

Among the 12 Italian exhibitors the following ones are ACIMIT associated members: Biancalani, Bianco; Danitech, Ferraro, Lgl, Mei, Monti Antonio, Reggiani Macchine, Savio, Stalam and Tomsic.

More information:
ACIMIT ITME Africa
Source:

ACIMIT

(c) AVK - Industrievereinigung Verstärkte Kunststoffe e. V.
14.11.2023

Successful SMCCreate 2023 Design Conference in Prague

Successful SMCCreate 2023 Design Conference in Prague

With over 60 participants from Europe and the USA the second edition of the SMCCreate Design Conference took place from November 7th to 8th in Prague. The conference was jointly organized by the AVK – Federation of Reinforced Plastics and the European Alliance for SMC BMC, promoting the use of SMC and providing design tools to designers for applying these versatile materials.

During the SMCCreate 2023 conference topics covered the wide spectrum of the design with fiber composite/composite components in SMC and BMC technology, from conceptual design, development, and scale-up, with a special emphasis on recycling and sustainability solutions. 18 speakers from various European countries showed how they address important market trends and changing customer needs, and which solutions their companies offered in terms of materials, performance and much more.

Successful SMCCreate 2023 Design Conference in Prague

With over 60 participants from Europe and the USA the second edition of the SMCCreate Design Conference took place from November 7th to 8th in Prague. The conference was jointly organized by the AVK – Federation of Reinforced Plastics and the European Alliance for SMC BMC, promoting the use of SMC and providing design tools to designers for applying these versatile materials.

During the SMCCreate 2023 conference topics covered the wide spectrum of the design with fiber composite/composite components in SMC and BMC technology, from conceptual design, development, and scale-up, with a special emphasis on recycling and sustainability solutions. 18 speakers from various European countries showed how they address important market trends and changing customer needs, and which solutions their companies offered in terms of materials, performance and much more.

As an introduction, speakers - including CTC/Airbus and Teijin - presented different possible applications for SMC and BMC components, including aircraft interiors, bicycle boxes, and applications in e-mobility. The topic of sustainability was broadly covered, highlighting recycling solutions and experiences (Siemens, IDI, OC, AOC), the use of renewable raw materials, as well new LCA models developed by the SMC BMC Alliance (LCS),

Specifically for designers, the use of the SMC flow and curing modelling was presented (ESI, OC), SMC positioning vs. aluminium (Spartners). The second day concluded with contributions on process optimization options for component production, including speeches by Dieffenbacher, Netzsch and EBG.

Source:

AVK - Industrievereinigung Verstärkte Kunststoffe e. V.

14.11.2023

End of PREMIUM Berlin - SEEK continues

PREMIUM Berlin will not take place in January 2024. The critical developments in the industry, and the changed global economic situation are presenting big trade fair formats with a new dimension of challenges.
 
PREMIUM, which started as an underdog in 2003 and established an entire segment in the industry, has developed into an icon. The original concepts and approaches have shaped the fashion world. However, as is so often the case in the fast-moving fashion industry, even outstanding success stories come to an end. The management team led by Anita Tillmann and Jörg Arntz recognised this change and paved the way for SEEK, which was launched in 2009.
 
The entire industry has changed significantly in recent years and is still undergoing a transformation. It has become clear that large trade fairs are no longer in keeping with the times. Instead, boutique trade fairs and specialised events are trending. Events like SEEK enable a closer connection between exhibitors, visitors and the community, which is of great economic and social importance in today's world.

PREMIUM Berlin will not take place in January 2024. The critical developments in the industry, and the changed global economic situation are presenting big trade fair formats with a new dimension of challenges.
 
PREMIUM, which started as an underdog in 2003 and established an entire segment in the industry, has developed into an icon. The original concepts and approaches have shaped the fashion world. However, as is so often the case in the fast-moving fashion industry, even outstanding success stories come to an end. The management team led by Anita Tillmann and Jörg Arntz recognised this change and paved the way for SEEK, which was launched in 2009.
 
The entire industry has changed significantly in recent years and is still undergoing a transformation. It has become clear that large trade fairs are no longer in keeping with the times. Instead, boutique trade fairs and specialised events are trending. Events like SEEK enable a closer connection between exhibitors, visitors and the community, which is of great economic and social importance in today's world.

SEEK, which has focussed on its core segment in recent years and serves the streetwear segment, will continue its mission with its loyal network. The platform has not only established itself for forward-thinking brands, but is also the proud organiser of the "Conscious Club", the largest hub on the topic of sustainability in the industry. Here, visitors and exhibitors will not only find the most important trends and ideas in the field of sustainability, but also the most exciting new collections from the pioneers who are responsible for the positive changes.
 
With a clear focus on product quality, community building and strong values such as honesty, creativity, and resilience, SEEK is able to meet the needs of its target audience. So far, the feedback from the committed brands has been consistently positive. The SEEK team is pleased to be able to continue to rely on this commitment and build on it. Around 200 brands are expected again in January.
Berlin will continue to be a place where new trends are set, creative collaborations are formed, and business is done.
 
Although the decision to close PREMIUM is the end of an era, it does not mean the end for the fashion world, but rather opens new doors and enables new opportunities. SEEK is ready to shape this change with like-minded partners and continue to make a significant contribution to the development of the industry.

Source:

Premium Exhibitions GmbH

10.11.2023

HeiQ AeoniQ™ joins Canopy and commits to Forests Protection

HeiQ AeoniQ™ becomes an active brand partner of the Canopy initiative with eleven other companies to address the growing climate and biodiversity crises by committing to keep Ancient and Endangered Forests out of our man-made cellulosic fiber supply chain.

The commitments that HeiQ AeoniQ™ is making are part of solutions-driven non-profit Canopy’s Pack4Good and CanopyStyle initiatives which currently represent collectively 950 brand partners. Together, the initiatives are shifting supply chains away from vital forests to low-impact, circular Next Gen Solutions.

HeiQ AeoniQ™ becomes an active brand partner of the Canopy initiative with eleven other companies to address the growing climate and biodiversity crises by committing to keep Ancient and Endangered Forests out of our man-made cellulosic fiber supply chain.

The commitments that HeiQ AeoniQ™ is making are part of solutions-driven non-profit Canopy’s Pack4Good and CanopyStyle initiatives which currently represent collectively 950 brand partners. Together, the initiatives are shifting supply chains away from vital forests to low-impact, circular Next Gen Solutions.

“We must rapidly replace oil-based polyester in the textile industry causing microplastics, global warming, landfill and ecosystem degradation. Cellulose is the most abundant biopolymer in the world and is best suited to replace polyester. However, we must pay attention to cellulose feedstock sources. Our forests, a potential cellulose feedstock, are one of the most important solutions to addressing the effects of climate change. Approximately 2.6 billion tons of carbon dioxide, one-third of the CO2 released from burning fossil fuels, is absorbed by forests every year. Around 12.5% of global greenhouse gas emissions (5-10 GtCO2e annually) come from deforestation. We are losing forests at an alarming rate. Every year, around 10 million hectares of forests globally are destroyed. We need immediate action to increase forests again. Canopy is our go-to partner to replace polyester with circular & sustainable cellulose feedstock for our innovative HeiQ AeoniQ™ fiber revolution.” said Carlo Centonze, HeiQ Group CEO.

Paper packaging is also a key driver of forest loss globally, as 3.1 billion trees are cut down annually to produce the boxes and bags in which products are packaged and shipped. Paper packaging production has increased by 65% over the past two years.

“The range of companies and sectors represented in today’s announcement reflects the breadth of market response to the growing climate and biodiversity crises and intensifying supply chain disruptions,” said Nicole Rycroft, Founder and Executive Director of Canopy. “Today’s brand partners add significant momentum to global conservation efforts and the movement to transform ‘take, make, waste’ supply chains to be lower-impact and Next Gen.”

Today, as part of Pack4Good, HeiQ AeoniQ™ committed to:

  • Eliminate Ancient and Endangered Forests from our paper packaging supply chain.
  • Reduce material use through design innovation.
  • Maximize recycled content.
  • Explore and scale alternative Next Gen fibers (such as agricultural residues).
  • Where virgin fiber is necessary, use FSC-certified fiber.
Source:

HeiQ

H&M and Coloreel: Personalized embroidery in Berlin store Photo: Coloreel
10.11.2023

H&M and Coloreel: Personalized embroidery in Berlin store

The global fashion retailer H&M has joined forces with Coloreel to introduce a pioneering approach to customized embroidery. This new partnership allows customers at the H&M Alexa store in Berlin to personalize their apparel with a myriad of expressive designs.

The program marks the start of a new and innovative in-store pilot developed by H&Mbeyond. Customers can select from a diverse library of designs that will be updated on a weekly basis.

Coloreel redefines the art of embroidery, offering an unlimited spectrum of colors at the touch of a button. The technology reduces wastewater by 97% and utilizes recycled thread, marking a significant step towards more sustainable production.

“Our partnership with Coloreel reflects our commitment to enhance the shopping experience through innovative solutions,” states Oliver Lange, Head of H&Mbeyond. “By embracing this advanced technology, we can offer our customers a unique and engaging store visit."

The global fashion retailer H&M has joined forces with Coloreel to introduce a pioneering approach to customized embroidery. This new partnership allows customers at the H&M Alexa store in Berlin to personalize their apparel with a myriad of expressive designs.

The program marks the start of a new and innovative in-store pilot developed by H&Mbeyond. Customers can select from a diverse library of designs that will be updated on a weekly basis.

Coloreel redefines the art of embroidery, offering an unlimited spectrum of colors at the touch of a button. The technology reduces wastewater by 97% and utilizes recycled thread, marking a significant step towards more sustainable production.

“Our partnership with Coloreel reflects our commitment to enhance the shopping experience through innovative solutions,” states Oliver Lange, Head of H&Mbeyond. “By embracing this advanced technology, we can offer our customers a unique and engaging store visit."

With the collaboration, H&M and Coloreel want to explore ways to create brick-and-mortar shopping experiences and analyze the influence that a technology like Coloreel’s has on in-store purchases.

The service is offered at the H&M Alexa store in Berlin during Q4 2023. While the service currently extends to products within the store, plans for embroidering customers’ own garments might be added later. This approach would extend the lifespan of garments, creating a positive environmental impact.

Source:

Coloreel