From the Sector

• A unique partnership enabled Lectra to test its revolutionary laser-cutting technology in a real production environment while delivering sustainable competitive advantage to the world’s leading supplier of airbag cushions.

Reaching the next level of growth and performance
Global Safety Textiles (GST) is the leading independent producer of airbag fabric and airbag cushions and supplier to the majority of airbag manufacturers.
Recognized for its long tradition of research and development, GST uses stateof- the-art technology to manufacture technical textiles for a variety of passive safety applications.
With operations on four continents, the German group has a workforce of more than 5,000.
The company’s worldwide operations and resources enable it to fulfill high volumes of orders promptly, providing the global automotive industry with a steady supply of airbag fabrics and cushions.To address GST’s main business challenges and meet their demanding manufacturing specifications, the group evaluated the performance of FocusQuantum OPW for one-piece-woven (OPW) airbag fabric together with Lectra in the pre-launch phase of the advanced laser airbag cutting solution. Following successful testing of Lectra’s advanced airbag cutting technology in a real production environment in Poland, the group then decided to acquire FocusQuantum OPW for implementation in China.

A one-off join testing collaboration on customer premise
The result of a mutually beneficial collaboration between Lectra and its longstanding customer, specifications for laser OPW airbag cutting solution FocusQuantum took into account GST’s exacting requirements. Once the development of FocusQuantum OPW was completed, both companies agreed to conduct joint
testing. “We came to the idea of joint testing when we visited Lectra’s R&D center in Bordeaux,” says Uwe Zimmermann, COO, GST.
“We discussed taking validation of our specifications to the next level. The idea came up to do it directly in a manufacturing environment.”
The extensive testing enabled GST’s experts to certify FocusQuantum as a proven technological platform for the mass production of airbags. “Process capability was a formal part of validations at GST Poland,” recalls Piotr Siwek. Manufacturing Engineering Manager. “It was verified and confirmed that FocusQuantum meets GST’s targets. The biggest improvement over the previous solution was the software, which we also helped Lectra develop. FocusQuantum Suite is one of the biggest advantages.”

Worldwide standartisation and rollout in China
As a result of the successful joint testing, GST decided to proceed with implementation in China. “Because GST aims to become a major player in Asia,
implementation of FocusQuantum in China is the next logical step for us,” explains Zimmermann. “Standardization of all our equipment worldwide is mandatory for us. That’s why we decided to work with a global player like Lectra.” With more than twice the productivity of the previous solution, FocusQuantum
has exceeded GST’s performance targets. The significantly higher level of process capability has both improved cutting quality and reduced the number
of defective cut parts.
“When we compare the unit output and unit cutting cost, we see a real improvement over the previous generation, so we are quite satisfied with the machine,” notes Sky Yang, General Manager, GST China. “It’s more reliable and productivity is significantly higher.”

Paris, February 20, 2018 – Lectra, the technological partner for companies using fabrics and leather, is pleased to announce its partnership with Dual through the signing of a global agreement covering the Korean automotive supplier’s fabric seating and airbag businesses.

Backed by world-class research and development, Dual strives to meet evolving customer needs by offering innovative new automotive interior materials and advanced safety textiles. The supplier’s automotive trim and airbag divisions serve Hyundai-Kia Automotive Group, the fourth largest automaker in the world. Currently undergoing rapid expansion, Hyundai-Kia is counting on Dual to increase its manufacturing capabilities in the high-growth regions where the group operates, including China, Eastern Europe, Turkey and South America.

A key feature of the global agreement is Lectra’s commitment to help Dual optimize its manufacturing processes with the aim of improving its cost structure. Lectra’s most advanced technologies—Vector® for vehicle seating and FocusQuantum® for airbags—and unique expertise in cutting room processes are crucial to helping Dual reach its operational excellence objectives.

The agreement designates Lectra as sole supplier for high-ply cutting equipment and services for Dual’s seating and interiors business, and laser cutting equipment and services for the company’s airbag cushion business at six plants located in Korea and China.
For its operations in Korea and China, Dual will gain access to the full array of expertise, customer support and field services that Lectra provides worldwide. Lectra’s complete customer support structure enables maximum uptime through remote diagnostics and predictive maintenance.

“Dual will benefit most from this agreement by containing costs in the cutting room,” remarks Ong Jae-Yeol, Fabric and Seat BU Executive Managing Director, Dual. “This is precisely where Lectra’s expertise can help us gain a competitive advantage.”
“We are pleased to enter into this global partnership with Dual, to support them—not only with our best-in-class cutting technology, but also with Lectra’s expertise in cutting processes,” states Javier Garcia, Senior VP Automotive Sales, Lectra. “Our unique know-how contributes to Dual’s pursuit of operational excellence—the source of sustainable competitive advantage for car seat cover and airbag cushion suppliers.”

Lectra, the technological partner for companies using fabrics and leather, is pleased to announce the appointment of Holger Max-Lang as Managing Director of Lectra Central & Eastern Europe region, Russia. Holger Max-Lang is based in Ismaning, near Munich, Germany.

Central & Eastern Europe and Russia is a strategic region for Lectra, offering strong potential in the Group’s main market sectors thanks to: a robust automotive industry; a dynamic furniture industry, especially in Germany and Poland; and a close connection between fashion brands in Germany, Austria, Switzerland and suppliers in Eastern Europe.

Holger Max-Lang will focus on delivering Lectra’s customer-focused strategy to empower fashion & apparel, automotive and furniture businesses to succeed as they embrace Industry 4.0. Anchored in the digitalization of industrial processes, from design to production, Industry 4.0 is redefining how factories are organized; smart and connected, they are driving the value chain, propelling a new digitalized lifecycle for products. 

“The transformation to Industry 4.0 is in full swing: the Industrial Internet of Things, Software as a Service (SaaS), cloud technology, data analyses and data exploitation have become key,” underlines Daniel Harari, Chairman and Chief Executive Officer, Lectra. “Working for Lectra for over 15 years, Holger has a deep experience and knowledge of Lectra’s DNA, and is in a very strong position to support our customers in the digitalization of their processes.”

“Industry 4.0. started in Germany. Therefore, many companies are keen to adopt its principles in our region. Lectra is very well-positioned to support our customers in their transformation,“ says Holger Max-Lang. “In my role, I am looking forward to a growing dialogue with our customers and prospects, to bring them a full understanding of the expertise we have built - and are building. We will leverage this expertise to boost our customers’ competitiveness and generate higher added-value for their businesses.”

Following marketing and sales positions in the IT and automotive industry sectors, Holger joined Lectra Germany in September 2002 as a salesperson for automotive accounts. He then held diverse sales’ roles in the region, including the position of Sales Manager for all Lectra markets in Central & Eastern Europe region, Russia. Since September 2017 Holger has held the role of Business Development Director, Automotive, with the responsibility to develop the leather cutting activity worldwide.

Lectra brings together partnership schools and industry experts to discuss how changing professions
in fashion are impacting training programs

Lectra, the world leader in integrated technology solutions dedicated to industries using fabrics, leather,
technical textiles and composite materials, recently welcomed partners from the world of
education to the company’s Bordeaux-Cestas campus for its eighth education congress. The
event was dedicated to the mega trends shaping the fashion industry and impacting
professions from design to production.

Over fifty representatives from among the most important fashion schools in Germany, Canada, China,
USA, France, Hong Kong, Italy, The Netherlands, Poland, United Kingdom, Switzerland and Sweden, participated
in this biannual meeting between industry experts and teaching professionals.

Fashion professions are evolving as companies make their first steps towards Industry 4.0, adopting 3D
and rationalizing the lifecycle management for their collections thanks to PLM. Lectra’s congress enabled
schools to discuss the developing role of designers and patternmakers, and the new elements to be
integrated into training programs.

Lectra illustrated future changes through presentations on design, patternmaking, 3D prototyping, and PLM.
“It is fundamental to bring innovation experts in the industry together with fashion schools, because
students will drive the evolution of this industry,” stated Pascal Denizart, Managing Director of the Centre
européen des textiles innovants (CETI).

Working with schools to design courses which meet the needs of fashion companies has always been at
the heart of Lectra’s education program. During the event, the company presented collaborative
experiences between partner schools and fashion brands, such as the competitions organised by Lectra
with Missoni, Balenciaga, and Armani in Italy, as well as Peacebird in China and JC Penney in the United
States.

In the United Kingdom, Lectra collaborated with COS (H&M group) and the Arts University Bournemouth
(AUB) for a competition centred on the design of a collection with zero waste.
“The process was totally digital, from design to the creation of a virtual prototype in 3D. Our students learnt
to optimize each stage of the process. By leveraging the use of Kaledo®, Modaris® and Diamino®, the
collaborative work between AUB, COS and Lectra is exactly the type of project that enormously motivates
our students. Live briefs developed with leading fashion brands and Lectra offer excellent opportunities
which directly inform industry currency and student employability,” explained Penny Norman, a lecturer at
AUB.

The event also shone the spotlight on China and its major role in the evolution of the fashion industry.
Li Min, Vice-Dean of the fashion and design faculty at Donghua university in Shanghai spoke of the event,
organized by Lectra, which brought together major Chinese companies, experts, and representatives from
the biggest schools in China.

“Exchanges on the impact of the Made in China 2025 plan on the fashion industry can better prepare
students for tomorrow’s professions, where digital and automation will occupy a far more central position
than today,” testified Li Min.

"The fashion industry is evolving so fast that sharing insights and best practices with experts and other
fashion schools has become vital to ensure we offer the best learning experience and technology tools to
our students", said Dr. Trevor J. Little, Professor of Textile and Apparel, Technology and Management in
the College of Textiles at NC State University.

“Lectra’s eighth education congress confirms the company’s commitment to our partner schools. We
shared our analysis of the market, the digitalization of the eco-system, and how Industry 4.0 principles can
be applied to the fashion industry. We also discussed mass customization and the role of PLM. While these
are key subjects for our customers, many schools are only now approaching them. We are preparing
tomorrow, today: Lectra is supporting our customers, and schools to play an essential role,” concludes
Céline Choussy Bedouet, Chief Marketing and Communications Officer, Lectra.

• Amazon, EasySize, Evo Pricing and Lectra explored diverse uses for customer data during a round table event organized by the ESCP Europe - Lectra ‘Fashion & Technology’ Chair Paris

Lectra, the world leader in integrated technology solutions dedicated to industries using fabrics, leather, technical textiles and composite materials, the French business school ESCP Europe and their joint ‘Fashion & Technology’ Chair examined the multiple ways the fashion industry’s ecosystem can use customer data, during a recent round table event at the start of the fifth Fashion Tech Week in Paris.

Elise Beuriot, senior category leader, EU Luggage, Amazon, Olivier Dancot, VP of data, Lectra, Fabrizio Fantini, founder and CEO, Evo Pricing, and Gulnaz Khusainova, founder and CEO, Easysize, agreed straight away on one key point: the analysis of customer data lends itself to limitless applications along the entire fashion value chain. Its impact is immense, whether in terms of customer satisfaction, competitiveness, revenues or waste limitation.

As early as the design phase, a wealth of data offers many sources of inspiration for stylists. For teams in charge of collections, “complex models allow the analysis of data like online traffic and purchase history in order to design and offer the products that consumers expect, which is a priority for a company obsessed by the customer, like Amazon,” stated Elise Beuriot. For sales, “decisions based on data trigger millions of orders. The impact on the inventory is enormous,” she added.

“Fashion is an industry where unsold items generate a lot of waste. Algorithms and big data analysis can reduce left-overs by anticipating demand several weeks ahead in order to optimize the price and replenishment,” observed Fabrizio Fantini. “Fashion companies who exploit data to inform their decisions become more efficient. They are better armed to protect their margins, but can also sell for less, and potentially reach a larger number of consumers.”

Other IT models aggregate customer data in real time ‘to determine, among hundreds of factors, those which have the biggest influence on buying decisions. Value doesn’t necessarily lie in the volume of data but in the depth of the analyses,’ claimed Gulnaz Khusainova. Easysize is careful that collected data is anonymous, she underlined, because ‘consumers need to keep control of their data, and know how it is used’.
For editors of software dedicated to fashion businesses, and suppliers of cutting machines designed for the clothing industry, “analyzing usage data from our solutions enables the offer to evolve, making each step in the value chain more efficient and perfectly adapted to the needs of the brands, retailers and manufacturers. What is at stake is better quality products, placed on the market as quickly as possible and at a reduced cost,” explained Olivier Dancot.

“It is easy to collect data, but difficult to extract actionable information. Everything hinges on data analysis,” concluded Céline Abecassis-Moedas, professor and co-scientific director of the ‘Fashion & Technology’ Chair and moderator of the round table. “Due to its emotional dimension—from the stylist’s inspiration to the consumer’s desire to buy—fashion is not an industry like others. However, all the components that make up its ecosystem can truly benefit from the judicious exploitation of customer data. Examples discussed this evening illustrate the diversity of what is possible.

• Lectra contributes to Faurecia Seating Business Group Industry 4.0 readiness and “digital enterprise” transformation initiative

Paris, September 26, 2017 – Lectra, the world leader in integrated technology solutions dedicated to industries using fabrics, leather, technical textiles and composite materials, is pleased to announce the renewal of its partnership with Faurecia through the signing of a global agreement for its Seating Business Group.

The cutting process for the production of seat covers, headrests and interiors is an increasingly strategic part of Faurecia’s Seating activity. Faurecia Seating supplies vehicle complete seats, frames, mechanisms and trim covers to major carmakers worldwide, whose manufacturing processes are gradually evolving toward Industry 4.0.

Faurecia Seating aims to double the production of its existing manufacturing facilities by reinforcing operations with advanced manufacturing technologies. The company’s extended partnership with Lectra entails focusing on operational excellence initiatives across its automotive seating division.

Standardization of the Vector® fabric-cutting solution—endowed with preventive and predictive maintenance capabilities and the highest-performance cutting system available on the market to date—will be instrumental to the implementation of these initiatives throughout the division’s fabric cutting facilities. Faurecia currently has more than 60 Vector fabric cutting solutions in production worldwide.

“More than ever, we face major challenges in terms of flexibility, agility and productivity—producing more while reducing costs,” observes Hagen Wiesner, Executive Vice President, Faurecia Seating. “Our cutting processes have become strategic in reaching these goals. Faurecia’s ‘digital enterprise’ project aims to achieve operational excellence in virtually every aspect of our organization. Together with Lectra, we will make this a reality in the cutting room, with smart automation and predictive maintenance”.

“Given the profound transformations gripping manufacturing, helping our customers ready their operations for the Fourth Industrial Revolution has become without question our core mission,” remarks Daniel Harari, Lectra Chairman and CEO. “Faurecia is among the automotive suppliers at the forefront of this movement. Digital technologies and industry expertise are the business enablers that will allow manufacturers to connect inside and outside the value chain in the near future.”

Based in Porto, Portugal, Rodrigo Siza will focus on nurturing new regional collaborations to benefit the needs of Lectra’s customers, and faciliate their success in the Industry 4.0 era. Rodrigo will rely on Lectra’s highly experienced teams located in the region.
“Rodrigo has very effectively established long-term partnerships with our fashion and apparel, automotive and furniture customers in Portugal. He has helped our customers to emerge stronger from the world crisis which heavily impacted them. After 10 successful years as head of Lectra Portgual, Rodrigo is now also in charge of meeting the expectations of our Spanish customers,” stated Daniel Harari, Lectra Chairman and CEO.

Players in the region are witnessing a strong dynamic, notably fashion brands in Spain and fashion and automotive industrialists with heightened added-value in Portugal. With the recent announcement of a new strategy to focus on Industry 4.0, Lectra is in a strong position to support these businesses in the digitalization of their processes.
For industries faced with more demanding consumers and ever-shorter product development and manufacturing cycles, integrating all steps along the extended supply chain, from design to cutting, is now a top priority. This is particularly apparent in Spain and Portugal, two countries positioned, in their own way, at the heart of Europe’s fashion and automotive industries.
Rodrigo started his career at Tradetex, a trading company of textiles for clothing, as a textile designer. From 1991 to 1999, he was an associate of V-Sistemas Informatica, specialized in the development and distribution of technical solutions for the textile industry. In 2000, he joined Lectra Portugal as a design and merchandising manager, and then evolved into the position of international consultant in 2004. He left Lectra in 2005 to take the position of Sales Director of RPB Têxteis e Vestuario, a company that makes clothes, before returning to Lectra in 2007 to take over the management of the Portuguese subsidiary. Rodrigo has a masters in marketing from Minho University and a degree in design and communication from Porto University, both located in Portugal.

Lectra has developed partnerships with over 850 fashion schools across the world, providing them with solutions and expertise to help the teachers prepare students with the skills they require for the workplace. Working with leading education partners, Lectra organises regular student competitions in association with customers. The latest competition with Istituto Secoli, renowned for its pattern-making savoir-faire, and organized with Armani, is a clear example of industry and education working hand-in-hand to nurture young fashion designers.
Students at Istituto Secoli developed their collections using Lectra’s Modaris® and Diamino® solutions to create their patterns, prototypes and markers. In addition, students from the master’s program in menswear cut their creations with Vector®, Lectra’s state-of-the-art fabric cutting solution.

Thanks to the trusted relationship that Lectra has with its customer G.A. Operations of the Giorgio Armani group, one of the winning students, graduating in menswear, has the opportunity to take up an internship in the collection development department. "We were very pleased with Lectra's initiative and were delighted to offer educational internships at G.A. Operations. We chose the winning student for his creative skills and for his training on Modaris and Diamino. This gives us the important advantage of bringing somebody with proven technical skills into our team," stated Giorgio Ferremi, industrial director G.A. Operations at Trento.

Offering continuous process improvement for automated leather cutting, Versalis LeatherSuite V6 is a step toward an Industry 4.0-ready cutting room for makers of leather vehicle seating and interiors and leather furnishings. The new version of Versalis LeatherSuite enables companies to boost productivity, achieve exceptional cut quality and expand data monitoring capabilities. With Versalis LeatherSuite V6, furniture manufacturers can increase productivity by up to 6%, while automotive suppliers can increase theirs from 8% to 15%.
Versalis LeatherSuite V6 delivers greater precision than ever before for superior leather cutting quality. For that purpose, the new software suite embeds enhanced cutting algorithm addressing latest challenges faced by furniture and automotive customers.
The latest Versalis LeatherSuite’s expanded capabilities also enable manufacturers to manage a wider range of production indicators throughout the cutting process. Developed with the input of Lectra’s automotive and furniture customers, the latest version of the Versalis software suite offers enriched data for process optimization and streamlined execution, enabling manufacturers to reach operational excellence objectives and monitor production. LeatherSuite also empowers manufacturers with decision support, through customizable reports highlighting key performance indicators. Accurate and reliable analyses can be viewed at a glance thanks to the suite’s built-in data modeling.
“With this release, Lectra marks a milestone in terms of customer experience and productivity,” states Céline Choussy Bedouet, Chief Marketing and Communications Officer, Lectra. “Versalis LeatherSuite V6 is the technology enabler that allows producers of cut leather parts to leverage maximum performance from the Versalis cutting room solution.”

With digitalization transforming the way consumers shop, today’s fashion companies are playing a neverending game of catch-up, as they compete for the attention of a generation of connected, fickle-minded millennials who want it all: personalization, sustainability, quality and speed, accessible at all times, across multiple channels, and at the lowest price. Industry 4.0 is not only revolutionizing how manufacturers operate, but also how brands and retailers need to function, if they want to be fast and agile enough to meet the needs of this demanding new consumer. The stakes are high and how effectively companies harness technology to put the consumer at the heart of their process will be the deciding factor in who comes out ahead and who gets left behind.

Lectra Fashion PLM 4.0 has undergone a drastic reboot to give fashion and apparel companies the speed and agility they need to tackle the challenges of Industry 4.0 head on. Lectra Fashion PLM 4.0, with the widest functional scope on the market, acts as an intelligent nerve center to the digital supply chain, from planning through design to production. This ensures a consistent flow of error-free data between processes, technologies and people. The system connects CAD, industry-standard software such as Adobe Illustrator, company IT systems (such as ERP) and external suppliers, so that actors across the supply chain can work on, save and share information on the platform, ensuring data integrity.
The solution also draws on best practices, fashion-business intelligence and real-world scenarios to automate administrative and repetitive tasks, with templates, standard libraries and shortcuts that allows more time for value-added activities. The final result is a fast, connected digital supply chain that helps fashion companies jump on trends quickly and deliver products that fulfill their customer’s expectations.