From the Sector

• Looking to the future – Frankfurt Fashion Week is positioning itself with a consistently sustainable agenda and propelling the transformation of a modern, resource-efficient fashion industry.

The Conscious Fashion Campaign (CFC), working in collaboration with the United Nations Office for Partnerships (UNOP), will be the presenting partner and the Sustainable Development Goals (SDGs) will be a prerequisite for all exhibitors by 2023. And the Frankfurt Fashion SDG Summit by CFC is set to become the leading international conference for sustainability in the fashion world. The future of fashion has begun – and its key players will be coming together in Frankfurt am Main from 5-9 July 2021.
 
Frankfurt am Main, 2 December 2020. Joining forces to improve the fashion industry: Frankfurt Fashion Week is positioning itself as the host of the future of fashion and actively driving forward the transformation towards a future-oriented, more sustainable fashion and textile industry. All decision-makers looking to instigate this change will be coming together in Frankfurt am Main from 5-9 July 2021. The initiators of Frankfurt Fashion Week – Messe Frankfurt and the Premium Group – have achieved a real coup: Conscious Fashion Campaign, working in collaboration with the United Nations Office for Partnerships, will be the presenting partner. Messe Frankfurt will build on its collaboration with the United Nations Office for Partnerships and establish Frankfurt Fashion week as the platform on which to advance the Sustainable Development Goals and help guide the fashion industry into the 'Decade of Action'.
 
“Frankfurt will play host to the whole world. We are seeing a very positive response indeed,” confirmed Peter Feldmann, Senior Mayor of the City of Frankfurt am Main, at today’s digital press conference, before going on to say: “The fact that the initiators are able to rethink the concept of a Fashion Week in such a way is extremely impressive and proves that the fashion industry is correctly interpreting the signs of the present and future. The time has come for value creation and values to be reconciled. Consistent alignment with the Sustainable Development Goals is an important step in this direction.”
 
“Frankfurt Fashion Week aims to play a crucial role in finding solutions for macrosocial challenges and supporting the goals of international politics such as the European Green Deal. The fashion and textile industries are also expected to be climate-neutral by 2050. If we want to achieve this, we all need to pull together. Frankfurt Fashion Week is inviting all initiators and supporters of sustainable concepts and congresses or shows dedicated to sustainability to meet in Frankfurt, partake in discussions and make tangible decisions for the greater good. We will connect the most relevant players and pave the way for a future-proof fashion and textile industry,” says Detlef Braun, CEO of Messe Frankfurt.
 
“Given its global reach, the fashion industry is uniquely positioned to collaborate and engage on the Sustainable Development Goals, in particular on climate action and responsible production and consumption,” said Annemarie Hou, Acting Executive Director of the United Nations Office for Partnerships. “Frankfurt Fashion Week and the Summit will serve as an important platform for education and engagement of the fashion and textile industry in the Decade of Action,” emphasised Ms Hou.
 
The aim of Frankfurt Fashion Week is for all exhibitors, participants and partners to align with the Sustainable Development Goals by 2023. The SDGs will also be incorporated into all formats of Frankfurt Fashion Week. This will help to make the UN’s sustainability goals visible and tangible for the Fashion Week audience, therefore bringing its claim, goals and specific proposals for implementation to an international opinion-forming fashion and lifestyle community. During a one-day Frankfurt Fashion SDG Summit presented by Conscious Fashion Campaign, topics like gender equality, clean water, climate protection, social justice and their significance for a forward-looking fashion industry will be examined in greater depth. Another point on the sustainability agenda: Frankfurt Fashion Week is launching a Sustainability Award for outstanding, innovative, sustainable design, alongside other categories with a global appeal for the fashion and textile industry.
 
"We are committed to setting the wheels of transformation in motion. Not only does the overall mindset have to fundamentally change; the entire industry also needs to have the courage to be transparent and honest. It’s important to see values and value creation as opportunities rather than contentious. We are doing what we do best: connecting the relevant players at all levels. With its ecosystem, Frankfurt Fashion Week will become the enabler. We are creating a platform that will orchestrate industry-wide change. With this as our inspiration, we are also developing our tradeshow formats from a ‘marketplace of products’ to a ‘marketplace of purpose and ideas’,” explains Anita Tillmann, Managing Partner of the Premium Group.
 
A new start in Frankfurt: In summer 2021 the entire fashion industry will be coming to the metropolis on the Main river to inform themselves, be inspired, discuss, negotiate and celebrate. “There’s a huge need to finally meet in person again, to exchange ideas and be inspired. At the same time, digital tools and formats have become an integral part of the fashion industry,” says Markus Frank, Head of the City of Frankfurt’s Department of Economic Affairs and therefore also responsible for its creative industry. “To implement such a future-oriented, all-encompassing overall concept, Frankfurt’s business and creative scenes offer an almost unique concentration of different expertise with its internationally networked agencies, universities and museums. The city’s multifaceted, high-end club, bar and restaurant scene, diverse hotel industry and internationally renowned retail landscape will become the stage for this. This network will be a key factor in the successful implementation of Frankfurt Fashion Week and the way in which it will expand into the public space as a cultural and social happening.”
 
A number of major publishing houses are also showing their commitment to the new Fashion Week in Frankfurt with conferences, events and awards: Textilwirtschaft, the leading professional fashion journal by the Deutscher Fachverlag publishing house, is moving its traditional meeting of the industry’s top decision-makers – the TW Forum, the presentation of the renowned Forum Award, as well as its subsequent conference – from Heidelberg to Frankfurt’s Palmengarten botanical gardens, and will therefore be kicking off Frankfurt Fashion Week on Sunday evening and Monday morning. The Frankfurter Allgemeine Zeitung will be hosting its traditional fashion party for the first time in Frankfurt and publishing a special edition of its FAZ Magazin on Frankfurt Fashion Week. And the ZEIT publishing group is holding its ‘UNLOCK Style by ZEITmagazin’ conference, which was established in 2014, and the ZEITmagazin Fashion Week party in Frankfurt for the first time and will dedicate the whole new issue of ZEITmagazin Frankfurt to Frankfurt Fashion Week. Condé Nast will also be involved in next summer’s Frankfurt Fashion Week with an exclusive event by GQ. And the Burda publishing house will also be represented with various event formats from its lifestyle and fashion brands.There will also be talks with SHINE  Conventions, the organiser of GLOW, about what a mutual collaboration could look like.
 
Frankfurt Fashion Week is also delighted to have the Fashion Council Germany (FCG) on board.  The FCG is theinstitution when it comes to German fashion design. It promotes designers, is committed to gaining more political relevance and strengthens the international visibility and awareness of German fashion. At Frankfurt Fashion Week, the FCG will contribute selected formats, such as its already established Fireside Chat, and a future-oriented accelerator format to support German designers.
 
“What really impresses me about Fashion Week is the whole networking aspect: the creative industries will meet the financial world and sustainability is the common denominator. The Green Finance Cluster is another project that we could link with Frankfurt Fashion Week in the future. This will provide new inspiration in the fashion industry, which will certainly extend way beyond its own horizon of Frankfurt and Hesse. After a very difficult year for the trade fair industry, the concept is an encouraging breath of fresh air,” sums up Tarek Al-Wazir, Hesse’s Minister of Economics, Energy, Transport and Regional Development and Deputy Minister-President of the state of Hessen.

Shanghai, China - DyStar, a leading specialty chemical company with a heritage of more than a century in product development and innovation will exhibit in the 20th China International Dyestuff Industry, Pigments and Textile Chemicals Exhibition - China Interdye 2020. DyStar will showcase the latest product innovations at Hall 1 booth #A330.

The three-day annual event will be taking place at Shanghai World Expo Exhibition & Convention Center (SWEECC) and opens doors on 8th November. DyStar’s managers will be onsite to support visitors from production houses, manufacturers, and Brands and Retailers with essential information, helping them to make meaningful and notable decisions based on tangible benefits such as reduction of water, waste and energy consumption, thereby improving their end-products and quality.

DyStar’s sustainable solutions can further optimize productions, processes, and reduce costs. Some of these products and concepts are highlighted at the event as follows:
•    Recent launch of Cadira® Polyamide and Cadira Polyester/Cellulosic Exhaust
•    Total collection of eleven Cadira® modules
•    High Fast Dianix® XF2 Range
•    Sera® Wash M-VFN
•    Levafix® CA and Remazol® SAM offer

Despite a year full of global economic challenges, with the supply chain and stakeholders heavily strained by the global pandemic, DyStar is determined to support the industry and its customers. They can benefit from our legacy of innovations and product offerings, so that they can continue to drive sustainability and growth in their respective domains, contributing in a responsible and yet sustainable manner for a cleaner future.

• Anita Tillmann, managing partner, about Premium Group´s January 2021 Events

“These are challenging times – for all of us. On one hand, because we can't meet up in the same carefree way as usual. And, on the other hand, because decisions have to be made based on factors that are out of everyone’s control. Alongside all this, it’s essential that we look to the future with positivity, that we use the time effectively and continue to advance in the face of adversity. This not only affects the trade show and event organisers, but the whole industry.

We have carried out market research and surveyed exhibitors, partners and buyers on the current circumstances. The objective was to obtain a data-based assessment of the current economic situation, a summary of the success of the exclusively digital events, and insights into the requirements of our network with regard to the physical trade shows. Following analysis of the data gathered we have established that there is a personal wish for an event to happen – inclusive of the appropriate hygiene measures – however, this is unfortunately not currently possible from a professional perspective. As long as there are delays to production and constantly changing travel and contact restrictions in place, we cannot put on any trade shows, conferences or events that would meet our demands or the demands of our exhibitors.

We have therefore decided not to hold PREMIUM, SEEK or FASHIONTECH next January. This was an incredibly difficult decision to make. Especially because we didn't want to say goodbye to Berlin without a fitting farewell.

Now, though, it’s about looking forward and concentrating on what is certain: Frankfurt Fashion Week, which we will be staging in July 2021 together with Messe Frankfurt, the City of Frankfurt and the region of Hessen. We have big plans and are working on a new, fresh start – not only for us, but also for all stakeholders in the fashion industry, nationally and internationally.

Another press conference is planned for the end of November, when we shall be introducing new concepts, partners and event formats. Preparations are already in full swing: we are having numerous discussions, sitting in workshops, activating partners, designers, publishers, politics and society so as to get a unique, fully formed event successfully up and running. Expectations are huge – and we intend to satisfy them. We are putting all our energy into this future-focussed project.

With the aim of being able to share our enthusiasm, we are planning a FFW Preview to present the new locations in Frankfurt am Main and the concepts to journalists, brands and retailers at the beginning of next year.

Until then, all we can say is this: stay curious. Stay optimistic. Because even though there won't be any events this coming January, the show does go on. True to form, that means there will be more business opportunities than ever before, along with innovative formats, events and conferences and a fully formed city concept that has never been imagined before.”

Over 300 brands have spent three months showcasing their offerings at the world’s first digital trade show. PREMIUM+SEEK Passport, in collaboration with JOOR, provided the industry with a digital addition to the physical trade shows that were unable to take place at all this summer, due to the current situation. The virtual event concluded yesterday.

Summary
“The event was a success: it reached a network of 200,000 buyers, logged over 20,000 visits, and over 80,000 products were sold. The brands that achieved especially good results were those that engaged their own buyer contacts and networks and introduced them to the platform. Things are actually the same as always, the principle remains the same. Success doesn't just happen by itself,” says Anita Tillmann, Managing Partner of the PREMIUM GROUP. “There was a strong focus on communicative value at this digital event. We feel that creating visibility for new potential brands and customers is the best thing we can do to add value for our customers in the current situation. We have worked intensively on how we position ourselves in this crisis, which services we can deliver, and how we can offer our customers and partners support of lasting relevance.”

Outlook
It is not yet possible to announce a final, definitive decision on the PREMIUM GROUP’s January events. The market analysis carried out with exhibitors, partners and retailers is currently being evaluated. The current developments in the number of infections and forecasts by the Federal Government also have an influence on this. These provide reliable data that can serve as the basis for a well-informed and representative assessment of whether and how the trade shows and conferences will be able to take place. Further information on the PREMIUM GROUP events will follow at the end of October.
    
What is certain is that, for the first time, the PREMIUM GROUP and Messe Frankfurt will be putting on their SEEK, PREMIUM, FASHIONTECH, Neonyt and FashionSustain events – along with a host of other highlights – from 6-8 July 2021 as part of Frankfurt Fashion Week 2021. New business platforms, glamorous events, innovative formats and content hubs will be unveiled to the fashion industry – not just in a new setting, but in a totally new guise.

Baldwin Technology Company Inc. will be offering two virtual opportunities for customers to learn more about the company’s innovative non-contact spray finishing systems. These technologies will be showcased in October during an in-depth webinar event, as well as during the Innovate Textile and Apparel Virtual Trade Show.

The interactive and free webinar “How to Deliver Sustainability with Non-Contact Spray” will be held twice on October 13, with a recording provided for all who register for later viewing. During this event, industry veteran Rick Stanford, Baldwin’s Business Development Leader for textiles, will discuss the sustainable functionality of the Precision Spray and Ahlbrandt Rotor Spray technologies.

The Innovate Textile and Apparel Virtual Trade Show will take place online October 15 to 30. In Baldwin’s virtual booth, the company will showcase its non-contact spray systems for finishing and remoistening. Its TexCoat G4, TexMoister G2 and Ahlbrandt Rotor Spray technologies are designed to save chemistry, time and production costs, while enabling sustainable textile production.

“We are excited to present our revolutionary non-contact spray systems during the webinar and the virtual Innovate Textile and Apparel show,” said Stanford. “Participants will learn how non-contact spray has become a game-changing technology in sustainable textile finishing. It dramatically cuts chemical waste and energy consumption, while increasing productivity and quality. We will show attendees how our systems work and in what applications they are ideal for, as well as take questions. These are great opportunities to experience innovations that drastically improve both the process and product quality, while saving time and chemistry, and contributing to a more sustainable future.”

• Successful concept to be continued in 2022

For three years now, the Trevira CS joint fair booth, where Trevira, its customers and partners present their new ideas within the framework of an innovative creative concept, has been an established and popular feature of Heimtextil. In 2021, the international trade fair for home and contract textiles is planned to take place from 12-15 January in Frankfurt/Main. However, as a result of the numerous uncertainties brought about by the coronavirus crisis, Trevira has decided that it will not take part next year.

“Messe Frankfurt has shown us its comprehensive hygiene concept and plans and there is no question that their plans fully meet health and safety requirements,” explained Trevira CEO Klaus Holz. “But at Trevira, we are also very much aware of our responsibilities. Our joint booth concept is not only on an extensive scale, but it is also built around the idea of communication. This makes it even more important that we consider the potential risks involved and how they could impact our customers, co-exhibitors, visitors and staff.” Given the uncertainty as to how the situation might develop in the future, Trevira has decided it has no option but to withdraw from next year’s fair and postpone its participation in Heimtextil until 2022. This decision has been made in agreement with parent company Indorama Ventures PCL (Thailand), which has put stringent measures in place to keep its staff and customers safe. As a result, the concern and its subsidiaries are not currently participating in any trade fairs.

At the 2020 Heimtextil, Trevira exhibited together with around 30 of its major Trevira CS customers with a joint booth whose total floor area measured over 2,000 msq. The number of partners exhibiting alongside Trevira has increased steadily over the past three years, and the Trevira display, along with many of the newest flame retardant Trevira CS collections from its customers, has always been hugely popular at the fair, especially in Hall 4.2, where it has continually attracted a very high number of visitors. As a joint booth, it has benefited especially from the vibrant and positive discussions among visitors and exhibitors, together with the various events that accompany the display. Usually, these included a press conference and a party held at the new stand. Trevira’s Heimtextil presence in the past three years has strengthened and expanded the position of Trevira CS as the leading brand for flame retardant home textiles.

CEO Klaus Holz said, “As a regular exhibitor at Heimtextil for many years, we found this decision extremely difficult. We greatly regret that we will not be able to bring our joint booth to Heimtextil next year. However, we plan to return in 2022 with a fair booth offering visitors and partners the high quality they have come to expect of us, with brand new ideas and measures in place to ensure its success”.

As part of its active engagement in the fight against COVID-19, Archroma, a global leader in color and specialty chemicals towards sustainable solutions, started bulk production of a new range of hand sanitizers at its Landhi site in Pakistan in May 2020. The new Kieralon® HS range was developed by the R&D team at the Archroma Center of Excellence in Karachi, in line with the World Health Organization (WHO) recommendations.

Sanitizers are currently in high demand in Pakistan in hospitals, isolation centers, medical institutes and other health care environments, due to the COVID-19 outbreak. The use of sanitizers has also been made mandatory in all factories, offices and public places, driving the demand even higher.

The Kieralon® HS range is being produced in different grades and concentrations to eliminate a broad range of germs, bacteria and viruses, to cater for various healthcare and hygiene requirements. They also include emollients and display non-stick and quick drying effect, for skin comfort.

In April 2020, Archroma announced the introduction in Brazil of Mowiplus® HPC 9600, a new thickener for sanitizing gels, developed to address the global shortage in the thickener traditionally used for sanitizing gels.

Archroma is also actively supporting manufacturers in the production of face masks and medical protective equipment. Its antimicrobial and barrier products in particular are in high demand, and Archroma is making every effort to assist existing and new customers entering this sector by providing technical know-how and support.

The company is supporting producers of packaging & paper who are facing high demand for food packaging as many restaurants have switched to delivery or take-away, as well as for parcels and boxes supporting online shopping.

Mujtaba Rahim, CEO of Archroma Pakistan comments, “Within Archroma we are cognizant of the acute community need for high quality hygiene products that are also comfortable for users, as hand sanitizers tend to be harsh on the skin, so we took on the challenge to develop and start production in record time. The Archroma team in Pakistan won’t rest in fighting the COVID-19 pandemic, and hopes this new product will help to stop the spread of the virus and the suffering that it causes.”

• The “Newcomer Award” will still be presented at the 8th Convention & Fair for Hightech Textiles
• Chemnitz organisers considering forward-looking forums using the “mtex+” brand

The 8th mtex+ Convention & Fair for Hightech Textiles, which was scheduled to be held on 9-10 June 2020, will not take place because of the corona crisis. “We’ve made this decision following in-depth consultations with the members of the advisory board who are working in the textile sector; they were also opposed to moving the date to the autumn because of the unforeseeable consequences arising from the crisis,” says  André Rehn, Head of Sales for Trade Fairs & Congresses at the organiser, C³ GmbH, Chemnitz.

“Cancelling the event is a particularly severe blow for us, as the “mtex+” was supposed to be held with a modernised concept and a very attractive programme at our new Carlowitz Congresscenter at the heart of Chemnitz for the first time. The considerable economic loss associated with this is naturally painful for us too. However, we will be presenting our “mtex+” “Newcomer Award” to the prize-winners at the next possible, suitable opportunity. 15 students and graduates from all over Germany have taken part in the young people’s competition with creative ideas for recycling, upcycling and downcycling textiles. We’re also now considering special events, which could operate using our well-known “mtex+” brand in future. Sustainability in the textile value-added chain as well as health and protective textiles made by the domestic market are obvious, forward-looking topics in this field.”

• The PREMIUM GROUP in Berlin is cancelling its PREMIUM and SEEK trade shows for this summer season, as well as the FASHIONTECH conference – in collaboration with the leading global digital B2B marketplace, JOOR, there is still a guaranteed trading option.

Due to the coronavirus crisis, in April the dates of the PREMIUM GROUP’s events were provisionally moved from the original schedule of 31 June-2 July 2020 to 28 -30 July. Now, the Federal and State governments have decided to cancel large-scale events with over 1,000 visitors until 31 August 2020.
     
A statement from Anita Tillmann, Managing Partner of the PREMIUM GROUP: 

“We greatly regret the decision of course, especially after the success of our January events. The ban on large-scale events has been around for some time and has been publicly discussed. It hurts us to do it, but we are also conscious of our responsibility. If cancelling our trade shows, conferences and parties contributes to the safety of our customers and visitors, then we have to take this step.
 
We are in close contact with all our brands and partners and have spent the last four weeks discussing possible approaches, concepts and new focal topics for the summer. The bottom line is that digitalisation is clearly the focus. It’s all about using the time over the next few months sensibly. The timing for brands and retailers is now right – all market participants are aware of the necessity of this.

We have been working closely with JOOR, the leading B2B marketplace globally, for around a year, after successfully integrating our own digital platform, Veee.com. JOOR has digitalised the entire procurement process and ensures a seamless, functioning wholesale process on an international scale – both for brands and retailers.
 
We shall shortly be offering webinars on this and can offer our customers an optimal, digital ordering solution so as to use this time of the pandemic efficiently. We are very happy with this option and our year-long investment in the topic of digitalisation. This has come good for us now.
 
Our trade show formats have been about more than just ordering for a long time now. They are about encounters, emotion, inspiration, communication and, finally, the fashion community getting together. Although lots can take place digitally nowadays, it doesn't replace physically meeting up in person. We have seen this more than ever in the present situation.
 
We are going to work on new concepts for 2021, and we will liaise with the key stakeholders in Berlin and with all others too to ensure we hit the ground running again. We’re taking on the challenge and will come back to the industry when we have news.”

Hexcel’s Leading Position in Aerospace and Automotive Makes Hexcel a Trusted Partner for Urban Air Mobility

At this year’s JEC World in Paris on March 3-5, Hexcel will highlight the growing need for innovations in composite materials to support the emerging Urban Air Mobility (UAM) market.

Urban air mobility – urban transportation systems that move people by air or enable cargo deliveries – is the next big transportation innovation. Similar to taxis or ride sharing today, UAM will help remove congestion from our streets and provide a convenient, rapid method for travel in urban centers as well as in remote areas.

Advanced composite materials will be at the heart of UAM vehicles by providing lightweight, efficient, reliable, and cost-competitive options for manufacturing. “Materials have been a key driver of efficiency for aircraft today, and they will be even more important for the emerging UAM marketplace,” said Imad Atallah, Director of Strategic Marketing for Aerospace and Urban Air Mobility at Hexcel.

Already, Hexcel is a leader in advanced composite materials for the aerospace market and is a key supplier of composite materials to the automotive industry. So, the company is well positioned to offer solutions to meet the critical needs of high-rate and quick-part manufacturing cycles, in addition to low-cost needs for this space. Hexcel’s materials solutions approach for UAM is to make it greener and more sustainable, safer, more comfortable, and more affordable.

Hexcel’s broad range of carbon fiber and HexPly® prepreg solutions, including snap cure thermosets and thermoplastics, coupled with the most qualified positions on aerospace programs in the industry make the company a trusted partner for UAM. In addition to offering composite materials from carbon fibers, prepregs, honeycomb and reinforcements, Hexcel’s best-performing market solution in noise absorption on aircraft jet engines, Acousti-Cap®, provides a strong position of innovation to solve one of the most critical problems in the UAM space – community noise. “We are applying our technologies to the unique needs of urban air mobility vehicles,” Atallah said.

Hexcel’s ability to bring materials technology from the aerospace and automotive industries represents a unique strength in solving the critical challenges of UAM, especially around high-rate manufacturing, low-cost materials, light weighting, and noise. “Both thermoplastics and quick-cure thermoset materials are expected to have applications on UAM vehicles,” Atallah said. Furthermore, Hexcel’s broad product portfolio including unsized carbon fiber has proven to be the most compatible with thermoplastic resins from a consolidation perspective.