From the Sector

Lifestyle brand Napapijri has released a range of sustainable summer essentials for men, women and kids, using Good Earth Cotton®.

The partnership between Napapijri and Good Earth Cotton® highlights the brand’s aim to source 100% of its materials from regenerative, responsibly sourced, renewable or recycled sources by 2030. The range includes premium knitwear including T-shirts, polos and more.

Good Earth Cotton is a production system verified as having a positive Net Zero position. The Australian-grown program focuses on regenerative farming that improves soil health, enhances biodiversity and sequesters carbon ensuring that it not only has a neutral impact on the environment but net positive one.

One of the most innovative aspects of Good Earth Cotton® is the use of FibreTrace® technology, a real time verification for fibre integrity. Unlike other traceability technologies, FibreTrace® embeds luminescent pigments into the raw cotton, creating a unique signature to verify the fibre and track across the global supply chain. Luminescent pigments are pigments that create physical traceability locked to a scanning device. FibreTrace® also validates the data of the raw cotton fibre and sustainability improvements through the supply chain.

Each product in Napapijri’s Good Earth Cotton® range comes with a QR code on the label which can be scanned to display the products supply chain journey from fibre to store.

On the occasion of the 15-year anniversary of the inaugural Global Fashion Summit, Global Fashion Agenda (GFA) has released a special edition of the Fashion CEO Agenda  — a strategic resource designed to steer fashion organisations towards achieving a net positive industry by 2050. In line with the 2024 theme of Global Fashion Summit, ‘Unlocking the Next Level’, this year’s Fashion CEO Agenda presents five pivotal opportunities for fashion executives and the industry at large to unlock transformative impact for people and planet.

In the 15 years since the inception of Global Fashion Summit in 2009, sustainability has evolved from a peripheral concern to a central focus in the fashion business landscape, prompting significant strides across the industry. Despite this progress, the alarming escalation of global warming and exponential rise in clothing production demand urgent and collective action from fashion industry leaders.

Unlocking the next level of positive impact necessitates a comprehensive understanding of interdependencies and system-wide solutions. The 2024 edition of the Fashion CEO Agenda aims to empower fashion leaders and the wider industry to embrace five key opportunities:

• Operationalising Sustainability
• Redefining Growth
• Activating Consumers
• Prioritising People
• Mobilising Based on Materiality

Drawing from the five priorities of the Fashion CEO Agenda — Respectful and Secure Work Environments, Better Wage Systems, Resource Stewardship, Smart Material Choices, and Circular Systems — this special edition highlights five cross-cutting opportunities that will help achieve the next level of progress on these priorities.

Tailored for fashion brands, retailers, and producers, this edition of the Fashion CEO Agenda differs from previous editions as it focuses on challenging norms and amplifying efforts, and serves as a crucial inflection point for the industry to foster positive outcomes for both society and the environment. By upholding the rights of workers, championing diversity and inclusivity, redefining success metrics, and reshaping growth paradigms, profound transformation is possible.
 
Federica Marchionni, CEO, Global Fashion Agenda, says: “The Fashion CEO Agenda 2024 aims to help leaders to shift their mindset, providing clear unlocks for embracing the challenges for future proofing their businesses and operations. I urgently encourage leaders to work closely with cross-functional teams, use empathy, and a values-based approach that prioritises the planet and the well-being of the people. By doing so, we secure the foundation of our businesses and deliver not only financial returns but also positive impact on the world around us.”

Through renowned events, impact programmes, and thought leadership publications, GFA consistently convenes industry pioneers, shares tangible case studies, disseminates best practices, and highlights practical tools. While recognising the enduring utility of these resources, stakeholders are now encouraged to build upon existing insights and embrace increasingly sophisticated, holistic, and human-centric opportunities to unlock the next level of industry transformation across the entire value chain.

The Fashion CEO Agenda 2024 is an openly accessible resource and available to download at the GFA’s website

Global apparel retailer UNIQLO announces that it has signed a partnership agreement with the Singapore National Paralympic Council (SNPC) where UNIQLO becomes the Official Clothing Partner for the Singapore Paralympics team. Under the partnership, UNIQLO will provide LifeWear apparel to Singapore's delegations and officials at the coming major summer sports tournament in France. This comprises apparel to be worn for the opening and closing ceremonies, athlete village, and travel during the Games.

This is the first time that UNIQLO is providing apparel for a national team in Southeast Asia. The Singapore team clothing for the 2024 Summer games will largely comprise LifeWear items available at UNIQLO stores.

UNIQLO worked closely with SNPC to thoughtfully curate a selection of LifeWear apparel that emphasises function and comfort, while featuring modern looks that represent Singapore and blend seamlessly with the cityscape of Paris.

A red accent is applied to the accessories and lining as a tribute to the Singapore national colours. Touches of Singapore icons such as the orchid and the Singapore Lion Head symbol are reflected in the women's scarf and men's tie alongside a colour application of red, white and blue to represent Singapore and France.

UNIQLO'S commitment to diversity and inclusion
As part of the partnership, UNIQLO will also undertake community contribution activities with the council and athletes.

UNIQLO will be taking part in the inaugural Singapore Paralympic Fiesta to support Singapore's Para Athletes. Held at Our Tampines Hub from 4 - 7 May 2024, a UNIQLO Singapore team of over 100 staff and family will be participating in the Walkathon.

In line with UNIQLO's Next Generation Development Program, an initiative to inspire children and youth to discover a love of sport, UNIQLO will also join SNPC on their schools outreach efforts to raise awareness on Diversity and Inclusion and disability inclusion with programmes such as UNIQLO Access.

Stahl has published its 2023 Environmental, Social and Governance (ESG) Report. The report outlines Stahl's recent progress on its ESG Roadmap to 2030 and the steps the company is taking to live its purpose of Touching lives, for a better world.

Stahl’s ESG Roadmap to 2030 includes interim targets for 2023, making this a year in which Stahl reached several important milestones. For example, the company reduced its scope 1 and 2 greenhouse gas (GHG) emissions by 22% versus 2022. Furthermore, in 2023 the Science Based Targets initiative (SBTi) validated Stahl's scope 1, 2 and 3 targets, making it one of the first coatings companies on the SBTi-approved list.

To reduce its GHG emissions, Stahl is actively increasing its use of clean energy. At the end of 2023, renewable energy generation, such as solar panels, had been installed at four Stahl sites, compared to its target of three.

Measuring – and reducing – the impact of products is an important step in the company’s scope 3 emissions. As such, 353 Stahl products now have either life cycle assessment (LCA) or product carbon footprint (PCF) data, far exceeding the 2023 target of 50.
 
New ratings and certifications
In 2023, 2,161 of Stahl's products were certified by Zero Discharge of Hazardous Chemicals (ZDHC), in line with ZDHC MRSL V3.1. These products represented 70% of the company’s sales revenue, demonstrating increased demand for coatings with a lower risk to health and the environment.

Stahl was also proud to achieve a Platinum rating from EcoVadis for the second year in a row, which places it in the top 1% of companies evaluated. Stahl also exceeded its 2023 target of an average EcoVadis rating of at least 60/100 for their top ten suppliers, with an average rating of 68/100 reported in December 2023.
Fostering a safe and welcoming work environment

A core pillar of Stahl’s ESG approach is how it supports its employees’ physical and mental well-being. The 2023 ESG Report outlines several examples of this commitment, such as improvement in its key safety KPIs for the third year in a row.

Besides keeping people safe, Stahl continues to make progress in fostering an open and inclusive workplace. For example, in support of diversity, equity and inclusion (DEI), Stahl appointed its first female leadership team member, trained 98% of its staff in DEI and established DEI committees at all Stahl sites. In addition, to strengthen communication, engagement and collaboration across the workforce, Stahl also established an internal workplace hub, MyStahl.

Since inventing the first fleece crafted from recycled plastic water bottles more than three decades ago, Polartec®, a Milliken & Company brand, and the creator of innovative and more sustainable textile solutions, has upheld its pledge to protect the environment.

With its new Beyond Begins Today initiative, Polartec aims to raise awareness around the important global themes of sustainability, diversity and positive change.

Polartec is engaged to make the goal of zero waste a reality – from using 100% recycled and plant-based materials, to delivering certified waste reductions and innovative technologies that reduce the impact of its activities.

Beyond Begins Today is a multifaceted campaign featuring static and multimedia content, including short films released throughout the year via multiple touchpoints and channels – the first of which will be released on Earth Day 2024 to underscore the underlying premise that the future is what we make it. Polartec’s commitment to sustainable solutions go beyond the integration of increasingly advanced manufacturing methods or the ongoing exploration of novel fibers, and continued investments in sustainable materials development.

Polartec’s promises that every product launches in 2024 will either reduce the impact on the planet, endure the test of time, or contribute to circularity processes. Beyond Begins Today looks at how Polartec fabrics are made to last, and made to be used and enjoyed from one generation to the next and beyond. It explores the innovative monomaterials, repurposed plastic and plant-based nylon membranes and fabrics that Polartec uses to set new standards for high performance materials and the ambitious climate-related objectives across the entire value chain that exceed existing mandates. This holistic strategy shall allow Polartec to stay at the forefront of its industry by producing top-notch textiles that champion environmental stewardship and pave the way for a more sustainable tomorrow.

“From Earth to Earth”: The new plan defines goals and concrete actions in Environmental, Social and Governance (ESG) areas to foster value creation for all stakeholders and put new sustainability regulatory requirements at the centre of attention.

A project, designed to enhance RadiciGroup's transparency and commitment to develop a responsible business along its entire value chain from an economic, social and environmental perspective and focus on the ever more widespread and stringent sustainability regulatory requirements. These are the features and goals of the Sustainability Plan presented by the Group and called "From Earth to Earth", precisely to emphasize the intent to focus on the Earth and future generations.

In the context of a complex and constantly changing scenario, the Group has therefore decided to capitalize on the goals achieved and look beyond them with a plan defining the medium-term targets and the actions to be taken to fulfil them and covering all areas considered to be "material”, i.e., relevant from the point of view of ESG and financial risks, opportunities and impacts. Indeed, the ultimate goal of "From Earth to Earth" is to support business continuity and the growth of the company and all its stakeholders.

The project was the result of a multi-year collaboration with Deloitte, which contributed an external and objective viewpoint on the definition of the material targets and themes. However, it was not an armchair exercise, but the result of an extensive listening process involving internal and external stakeholders, all of whom were sustainability experts who helped define a shortlist of strategic themes for both the Group and its main stakeholders. These issues were then analysed in detail using working tables on the different themes to identify the objectives in Environmental, Social and Governance areas and the related concrete actions needed to achieve them, in line with the European decarbonization and energy transition policies and the
United Nations Sustainable Development Goals, a global blueprint for sustainable growth.

In particular, RadiciGroup’s environmental goals include: a 20% increase and differentiation in renewable source electricity consumption, an 80% reduction in total direct greenhouse gas emissions by 2030 compared to 2011, attention to water consumption to limit the impact on local communities and biodiversity, the extension of Life Cycle Assessment (LCA) methodology to measure the environmental impact of 70% of the products (in terms of weight) manufactured by the entire Group, collaboration among the various actors in the supply chain from an ecodesign perspective and the search for increasingly more sustainable and circular packaging solutions.

ECHA CHEM is a new solution for publishing information on chemicals. The first release, available now, includes information from all REACH registrations.

ECHA’s current Information on chemicals platform, launched in 2016, grew rapidly and contains today information on over 360 000 chemicals. In 2022, ECHA announced that it would create a new system for publishing chemicals data. ECHA CHEM allows the Agency to better handle the growing diversity and quantity of data, while taking advantage of technological advancements.

ECHA maintains the largest chemicals database in the European Union (EU), combining industry-submitted data with information generated in the EU’s regulatory processes. ECHA CHEM is the new solution to share with the public the growing amount of information hosted by the Agency.

In the first version of ECHA CHEM, the information from all the over 100 000 REACH registrations are included that companies have submitted to ECHA. Later this year, the database will be expanded with the redesigned Classification and Labelling Inventory, followed by the first set of regulatory lists.

Archroma Pakistan has been named a winner in the Pakistan Stock Exchange (PSX) Top 25 Companies Awards for 2022.

The award was presented by the Prime Minister of Pakistan, Mr. Anwaar-ul-Haq Kakar, to Archroma Pakistan CEO, Mr. Mujtaba Rahim, before an audience of dignitaries, government officials and the business community.

The PSX Top 25 Companies Awards recognizes meticulous financial management and regulatory compliance, as well as excellence in environmental, social and governance (ESG) performance, diversity and inclusion, and corporate governance. It is among the highest accolades offered in the Pakistan business community.

Earlier in the year, Archroma Pakistan was recognized in the PSX in the Best Corporate Report Awards 2022, winning a Certificate of Merit for the third time.

Tampon for Men by Finnish hygiene product brand Vuokkoset aims to alleviate the distress transgender men feel related to menstruation. The creative partner behind the idea is TBWA\Helsinki. The product was launched during the international Transgender Awareness Week and sparked a discussion in Scandinavia of the inclusivity of the health and wellness industry.

Research has shown that 93% of transgender men have experienced gender dysphoria related to menstruation. With a tampon designed for men, Vuokkoset sparked a vivid conversation in Finland during the International transgender awareness week (Nov 13 to 19, 2023) with an aim to change perceptions of menstruation and reduce the distress it causes to transgender men.

“Marketing has a huge role in shaping the world around us. As Finland’s leading creative agency and the leading global agency collective, we have an immense responsibility in actively making the world more inclusive. Vuokkoset is a brand that shares this value base and was brave enough to put the campaign together with us in just four short weeks” says Heidi Taina, creative director from TBWA\Helsinki.

Trans men and non-binary individuals may still have menstrual cycles, regardless of hormone therapy choices. This highlights the diversity in experiences related to menstruation among different gender identities.

"When I was young, menstruation felt not only strange but somehow wrong. Our culture does not really acknowledge the diversity of menstruating individuals" says DEI consultant and face of the campaign Dakota Robin, who has been through the gender affirming process himself.

The Tampon for Men will be available as a limited edition in Finland and wider distribution will begin in early 2024. Total sales proceeds are donated to Trasek ry, an organization focused on gender diversity and sexual health. A fully gender-neutral tampon product by Vuokkoset is also being considered.

"Menstrual products - from visuality, advertising to store location - are strongly feminine. It’s time to acknowledge the diversity of menstruating individuals" says Sanna Karhu, CEO of Delipap Oy, the company that manufactures Vuokkoset products.

"This is definitely a step in the right direction. By changing attitudes and broadening perspectives, we can also remove discrimination against gender minorities," concludes Dakota Robin.

HeiQ AeoniQ™ becomes an active brand partner of the Canopy initiative with eleven other companies to address the growing climate and biodiversity crises by committing to keep Ancient and Endangered Forests out of our man-made cellulosic fiber supply chain.

The commitments that HeiQ AeoniQ™ is making are part of solutions-driven non-profit Canopy’s Pack4Good and CanopyStyle initiatives which currently represent collectively 950 brand partners. Together, the initiatives are shifting supply chains away from vital forests to low-impact, circular Next Gen Solutions.

“We must rapidly replace oil-based polyester in the textile industry causing microplastics, global warming, landfill and ecosystem degradation. Cellulose is the most abundant biopolymer in the world and is best suited to replace polyester. However, we must pay attention to cellulose feedstock sources. Our forests, a potential cellulose feedstock, are one of the most important solutions to addressing the effects of climate change. Approximately 2.6 billion tons of carbon dioxide, one-third of the CO₂ released from burning fossil fuels, is absorbed by forests every year. Around 12.5% of global greenhouse gas emissions (5-10 GtCO₂e annually) come from deforestation. We are losing forests at an alarming rate. Every year, around 10 million hectares of forests globally are destroyed. We need immediate action to increase forests again. Canopy is our go-to partner to replace polyester with circular & sustainable cellulose feedstock for our innovative HeiQ AeoniQ™ fiber revolution.” said Carlo Centonze, HeiQ Group CEO.

Paper packaging is also a key driver of forest loss globally, as 3.1 billion trees are cut down annually to produce the boxes and bags in which products are packaged and shipped. Paper packaging production has increased by 65% over the past two years.

“The range of companies and sectors represented in today’s announcement reflects the breadth of market response to the growing climate and biodiversity crises and intensifying supply chain disruptions,” said Nicole Rycroft, Founder and Executive Director of Canopy. “Today’s brand partners add significant momentum to global conservation efforts and the movement to transform ‘take, make, waste’ supply chains to be lower-impact and Next Gen.”

Today, as part of Pack4Good, HeiQ AeoniQ™ committed to:

• Eliminate Ancient and Endangered Forests from our paper packaging supply chain.
• Reduce material use through design innovation.
• Maximize recycled content.
• Explore and scale alternative Next Gen fibers (such as agricultural residues).
• Where virgin fiber is necessary, use FSC-certified fiber.