From the Sector

The priority of sweater manufacturers has always been to select ingredients and fibers that are soft, hypoallergenic, and of the finest quality to meet consumer expectations that their sweaters are comfortable yet durable and easy to care for. According to the recent Eastman consumer study of sweater lovers, the sweaters consumers want to add to their wardrobes are soft, comfortable, stylish, and versatile. However, consumers are very disappointed when their sweaters look and feel differently after wearing and washing. Choosing fibers and materials that deliver comfort, quality and ease of care is essential to win with consumers. Today, these are compounded by the ever-present consumer demand for a sustainable paradigm. The promise of Naia™ from Eastman is exactly to make sustainable style accessible to brands and inclusive for everyone through a portfolio of fibers that doesn’t compromise on quality, comfort, or garment care.

The results of soft and cozy blends between the versatile Naia™ fibers and other materials can be appreciated in the collections of Naadam and The Gap, which this year presented its third collection of men's sweaters blended with Naia™ and cotton. By using Naia™ blended knits in their collections, brands are not just choosing a sustainable ingredient, but also a certified and circular supply chain: all Naia™ cellulosic fiber is produced in a safe, closed-loop process where solvents are recycled back into the system for reuse. Eastman Naia™ partners with Textiles Genesis to provide track and trace solutions for brands. All Naia™ fibers are OEKO-TEX™ STANDARD 100 certified, ensuring no use of hazardous chemicals, and certified by TÜV AUSTRIA as biodegradable and compostable, also in the ocean, as supported by a recently published ocean degradation study conducted by Woods Hole Oceanographic Institution (WHOI).

Naia™ fibers are designed to create unlimited possibilities for uncompromising, sustainable style: among these, Naia™ Renew staple fiber permits to create eco-conscious blends that are supremely soft, quick-drying and consistently reduce pilling which are ideal for T-shirts, casual wear, sweaters, comfy pants and home textiles. Produced from 60% sustainably sourced wood pulp and 40% certified* recycled waste materials, Naia™ Renew creates the same top-quality fabrics as traditional Naia™ fibers, but with a reduced carbon footprint of around 35% — and it’s available at scale. The innovative cellulosic acetate materials can be blended with cotton, modal, merino wool, recycled polyester, or multiple content fancy yarns. Naia™ blended yarns deliver super softness for supreme wearing comfort in knitwear, and sweaters made with Naia™ Renew can have good dimensional stability and shape retention even after multiple washes. Versatile Naia™ denier sizes can be used in different yarn spinning processes, giving the yarn spinners freedom of creativity for trendy yarn designs perfect for year-round basic sweaters with good quality and a durable look. The unique cross section of Naia™ staple fibers enables designs that accommodate four seasons of wearing comfort.

Freudenberg Performance Materials (Freudenberg) will be presenting new applications for its European environmentally-friendly Evolon® microfiber technology for Fall/Winter 24/25 fashion and leather goods collections at Lineapelle, from September 19-21. These include solutions for artificial leather applications suitable for the shoe, furniture and automotive industries.

Evolon® sustainable microfiber coating substrates
Evolon® microfiber fabrics are ideal coating substrates for artificial leather applications in the shoe, furniture and car industries. They are particularly suitable as a carrier material for PU and PVC coatings. Evolon® microfiber materials have non-fraying edges, which makes converting easier and quicker. They contain 80% recycled PET from Freudenberg’s in-house bottle recycling plant. Furthermore, they are manufactured with no solvent and no chemical binder in the company’s Evolon® plant located in Colmar, France. The plant is accredited according to OEKO-TEX STeP sustainability manufacturing certification and the DETOX TO ZERO criteria. European manufacturing offers logistic benefits to European customers through shorter supply chain and transport routes.

Reinforcement material for leather goods
Manufacturers of leather goods also benefit from Evolon® microfiber when they use it as a reinforcement material for original leather. It is drapable and soft and provides optimal shaping support for leather. In addition, Evolon® materials offer important sustainability advantages for the manufacturing of luxury leather bags, such as being 100% made in Europe, eco-friendly and socially-responsible production, and the use of recycled raw materials.

Dibella supports organic Fairtrade cotton farmers in sourcing non-GMO seeds for the next harvest.

Together with the Chetna Organic cooperative, Dibella has long supported Indian smallholder farmers, on whose fields the organic Fairtrade cotton for the company's sustainable contract textiles grows. To secure the livelihoods of the smallholders, Dibella is taking action this year with a special measure: at the beginning of the new growing season, the company pre-finances the procurement of the genetically unmodified (GMO-free) seeds.

The beginning of the monsoon season (June to September) marks the start of the cotton year in India. The small family farms where the organic Fairtrade cotton for the sustainable Dibella range is grown prepare their fields for sowing. The seeds needed this year come directly from their buyer Dibella. The company organised and co-financed the procurement of the seeds together with the Chetna Organic cooperative.

Ending the debt trap
"At the beginning of the cotton season, smallholder farmers are often forced to take out a loan to finance the seeds they need. For this, very high double-digit interest rates are charged in India, which can lead to excessive debt for families, especially when there are crop failures due to pest infestations or unfavourable weather conditions, for example," reports Simon Bartholomes, Purchasing Manager at Dibella. "We decided years ago to break this vicious circle by pre-financing the genetically unmodified seed. It is procured by our partner Chetna Organic and distributed free of charge to the farming families whose organic cotton is processed into our organic Fairtrade textiles after the harvest. This year we have allocated a sum of USD 50,000 for this purpose.

Win-win situation
This measure offers advantages for all parties involved: Through direct access to the seeds, Dibella enables the farmer families to have a more adequate livelihood. At the same time, the farmers benefit from the expertise of Chetna Organic staff, who support them in organic farming. Dibella, in turn, covers its annual demand for organic Fairtrade cotton with a right of first refusal. This gives the company full control over its entire supply chain, which starts at the cotton field.

Bangladesh will stage the world’s first climate conference for the fashion industry this autumn, on 12 October. The Bangladesh Climate Action Forum will convene policy makers, garment manufacturers, fashion retailers and other industry stakeholders to look at solutions for decarbonising global textile supply chains.

The event will focus on technological and financial challenges around reducing emissions. Most of the world’s leading fashion brands have now set ambitious targets for reducing supply chain emissions. These targets relate to 2030 by which time many brands aim to reduce emissions by 50 per cent, and 2050 where most fashion brands aim to be carbon neutral.

The Bangladesh Climate Forum Action will examine causes of climate crisis, its urgency, impacts we have already seen, and what we can expect under both businesses as usual and rapid decarbonisation scenarios.

Also presenting at the event will be the Government of Bangladesh, which will address Bangladesh’s actions to mitigate the impacts of the climate crisis. Bangladesh is particularly vulnerable to climate change and is ranked the seventh extreme disaster risk-prone country in the world according to a report from the Global Climate Risk Index 2021. Tropical cyclones, tornadoes, floods, coastal and riverbank erosion, droughts and landslides are the major climate-induced hazards in Bangladesh.

The Bangladesh Climate Forum Action will also look at approaches towards decarbonization, including NetZero goals and timelines. Speakers will discuss globally recognised pathways for electricity/transportation/industry decarbonisation.

Renewable energy will also be under discussion. If fashion brands are to hit climate targets, it is imperative that supply chains switch to renewable energy and away from gas and fossil fuels. The event will look at challenges around the de-carbonisation of the electricity grid in Bangladesh, as well as the rate of transition toward renewable resources by garment factories, including solar power.

A key element of the event will be evaluation of practical solutions for Bangladesh’s RMG industry. It will profile specific solutions such as energy efficiency, machine upgrades, the electrification of thermal loads, direct power purchase agreements and biomass fed thermal systems. It will also discuss the challenges faced in the industry including business climate (and cycles), pricing, financing challenges, target setting and execution, policy opportunities, knowledge gaps and availability/scaling of solutions.

Financial challenges around decarbonisation of supply chains are significant, and it is far from clear who will pay for the technological upgrades required. While some investment support systems exist – such as lower interest financing – these are not always available, accessible or affordable for the majority of the RMG companies.

The event will explore financial options, changes to business/pricing models, opportunities for de-risking/underwriting investments, direct investment and other tools that need to emerge to address financial challenges and plug the funding gap. The event will also explore opportunities to decouple climate action from business cycles so that the 2030 targets can be met.

• The A+A Expert Talks head into their third round

On 20 June 2023 between 10.00 am and 11.30 am experts from the fields of sustainability, circular economy, environmental protection as well as corporate fashion and product management will be presenting lectures and discussing the topics of sustainability in supply chains, standardisation and quality seals as well as the associated challenges and solutions in cooperation with German Fashion. They will thereby provide a platform for the exchange of knowledge, experience and innovative approaches.

The focus on sustainability and the circular economy reflects the growing relevance of these topics in the world of work. More and more companies recognise the need to make their business practices more sustainable and optimise the use of resources.

This Expert Talk will be presented by Irina Olm, In-House Lawyer & Counsel of GermanFashion Modeverband Deutschland e.V. and Expert for Circular Economy and CSR, who will contribute her know-how on the European level.  

Benjamin Helfritz, Head of Quality in Digital and Green Transformation, DIN – German Institute for Standardisation, will introduce participants to the new standards for the Green Transition.  
The Digital Product Passport (DPP) is needed for both the green and digital transition. However, it will only achieve its full added value if interoperability is ensured between existing and emerging systems. The use of the DPP promotes more sustainability and digital progress.

Henk Vanhoutte, Secretary General, European Safety Federation (ESF) and Lucia Mendori, Regulatory Affairs Associate / Chair ESF Working Group Sustainability will present practical examples and concrete application factors for sustainable PPE as well as solutions for sustainable jobwear. They will provide an overview of survey results from their members regarding various sustainability aspects – pointing to how the industry is treating this important topic but also flagging up the limits to the sustainability of PPE.

Lena Bay Høyland, Product Director of the Swedish workwear manufacturer Fristads Kansas will share the sustainability strategy of her company which has committed to minimise its environmental impact by targets and effective measures. The progress made by Fristads Kansas was measured using concrete figures and audits. This is a use case highlighting the innovations and challenges associated with sustainable jobwear.

By organising the Expert Talks the leading international trade fair A+A jointly with its strategic partners from the German Federal Association for Occupational Safety and Health (Basi), Fraunhofer IPA, German Fashion (Modeverband Deutschland e.V.), DGUV (Germany Statutory Accident Insurance), BAuA (Federal Agency for Occupational Safety and Health), BMAS (Ministry of Labour and Social Affairs), IVPS Interessenverbund Persönliche Schutzausrüstung e.V. (PPE Stakeholder Association) as well as IFA (Institute for Occupational Safety) will provide its community with a networking and information platform.

ERCA, Patagonia® and YKK announce the implementation of ERCA’s REVECOL®, a sustainable, innovative chemical agent, in YKK’s dyeing processes at their Vietnam production sites transforms common waste material, such as exhausted vegetable cooking oil, into an upcycled, certified high performance, safe textile chemical. ERCA has invested in circular practices to take waste material and use them as feedstocks to create new responsible chemical products.

Always searching for new sustainable innovations, REVECOL® caught the attention of Patagonia®. Driven by the goal to utilize non-extractive chemistry in their supply chain wherever possible, the brand teamed up with ERCA and trim supplier YKK to deploy REVECOL®.

REVECOL® LV-TS has a carbon footprint that is 72% lower* than the more conventional chemical auxiliaries produced by ERCA. Today ERCA produces a wide range of high-performance chemical auxiliaries made from used vegetable oil that are ZDHC, bluesign® approved and GRS certified.

ERCA is one of the first companies to have GRS certified chemical products, opening the door to circular chemical auxiliaries.

As part of their Sustainability Vision 2050, YKK is constantly working to deploy more sustainable chemical processes in their production. The ability to replace a commonly used dye chemical with a lower impact version was a no-brainer for YKK’s Vietnam management. REVECOL® is not only more sustainable, it is also more efficient, reducing the use of the dyeing auxiliary by 20% to 30%, thus  helping to lower YKK’s overall chemical usage.

* bluesign® Product Carbon Footprint Report

After participating in industry trials, Renewcell and TextileGenesis™ have the intention to establish an agreement for full pulp-to-retail traceability for Renewcell’s CIRCULOSE® recycled raw material across the entire textile supply chain, announcing it at Challenge the Fabric (Milan, Italy).

Renewcell uses a patented process to breakdown and recycle cotton and other cellulosic textile waste, such as worn-out jeans and production scraps, to create CIRCULOSE®, a biodegradable raw material that can be used to create viscose, lyocell, modal, acetate and other man-made cellulosic fibers. These regenerated fibers are then spun into yarns, woven or knitted into fabrics before being cut and sewn into new high-quality textile products.
 
With TextileGenesis™, Renewcell will be able to share real-time digital traceability with its customers and supply chain partners.

• The platform uses digital tokens to ensure a secure chain of custody for all supply chain processes from raw materials to retail.
• The company’s “fiber-forwards” traceability captures real-time shipments; its Fibercoins™ digital tokens verify point of origin and eliminate “double counting” of sustainable materials.
• Its AI (augmented intelligence) engine verifies transactions between supply chain partners.  

 
Furthermore, TextileGenesis™ is already partnering with fiber producers including Lenzing AG, Eastman, and Birla Cellulose.

adidas has announced a new milestone in its journey towards replacing virgin polyester with recycled polyester . 96% of all polyester used in adidas products is now recycled polyester. The achievement of the ambition that adidas first set in 2017 – to replace all virgin polyester with recycled wherever possible by the end of 2024 – is on track to be achieved earlier than expected.

Since the first adidas high-performance shoe was made with recycled materials in 2015, the brand has been working towards reducing its dependency on virgin polyester. Last year it announced that in 2021, more than 90% of the polyester used in adidas products was recycled, which – if it had been virgin polyester - would have accounted for 390 thousand metric tons of CO₂e – the equivalent to the greenhouse gas emissions generated to provide power to 50 thousand homes in the US^[1].

According to Textile Exchange^[2], global recycled polyester fiber production volume increased in 2021, but still accounts for just 14.8% of all global polyester production.

Sport is about meeting challenges head-on and finding ways to overcome those – material innovation is no different. For the team at adidas, the road to 96% has been long and full of challenges. The confirmation of its polyester commitment in 2017 was a crucial step in helping to initiate a transformation across adidas and its entire supply chain. This transformation has been made possible through creating technical solutions and imagining new possibilities that previously didn’t exist.

To accompany the announcement, adidas has created a short film about its new ‘PB’, featuring star athlete Jazmin Sawyers. The film highlights the sports brand’s pride in making progress, and its determination to push further.

As the brand looks ahead to 2024 and beyond, it will continue to expand its focus beyond recycled polyester. It will be doing this through three main areas of focus: changing materials by testing and scaling new raw materials, rethinking entire processes to design products that have a circular end-of-life solution, and reducing its carbon footprint.

^[1] adidas Footprint Analytics team
^[2] Textile Exchange Preferred Fiber & Materials Market Report, October 2021, https://textileexchange.org/app/uploads/2022/10/Textile-Exchange_PFMR_2022.pdf

Viscose speciality fibre manufacturer Kelheim Fibres, nonwoven producer Sandler, and hygiene product manufacturer pelzGROUP have jointly developed a new panty liner that is plastic-free according to the European Single-Use Plastics Directive (SUPD). This innovative solution is a step towards reducing the amount of plastic in hygiene products – and thus also a contribution to tackling the problem of plastic pollution.

According to a UNEP study on marine litter and microplastics, eight million tons of plastic end up in the oceans every year. A significant portion of this pollution comes from single-use plastic products, including conventional period products such as pads or panty liners.

The partnership between the three companies was formed under the Open Innovation principle, which allowed for creative idea exchange and facilitated the development of an innovative product. According to Jessica Zeitler, R&D Specialist at Sandler, “Our collaboration with Kelheim Fibres and pelzGROUP is a great example of how companies can work together to create solutions that benefit both the environment and consumers. We are proud to be part of this project and the opportunities it offers.”

For hygiene product manufacturer pelzGROUP, it is important to combine sustainability and performance to achieve broad acceptance in the market. “Our panty liner meets the strict requirements of the European Single-Use Plastics Directive (SUPD) while also matching the performance of conventional synthetic products. At the same time, our new panty liner has a completely European supply chain. This means short distances and therefore low CO2 emissions, and – especially in times of global disruption – reliability for our customers,” emphasizes Dr. Henning Röttger, Head of Business Development at pelzGROUP.

"Our viscose speciality fibres are an environmentally friendly and high-performance alternative to synthetic materials," says Dominik Mayer, Project Manager Fibre & Application Development at Kelheim Fibres. "They are at the very beginning of the product value chain and yet have an enormous impact on the functionality of the end product. Open innovation allows us to bring all partners in the value chain to the table, to find the best solution together in a very short time and bring it to commercialisation - the collaboration with Sandler and pelzGROUP is an important milestone in our AHP journey."

The steering committee for the Denim Deal has announced that Haelixa, the Swiss standard in physical traceability, is approved as a new signature. The Denim Deal is an international collaboration of more than 50 private and public sector companies united in the commitment to produce denim more circularly.

The Denim Deal aims to close the loop and achieve change in the value chain. Based in Amsterdam, the group is working towards a circular economy where textile waste no longer exists. The brand and manufacturing members pledge to work towards using 5% recycled post-consumer cotton in all future denim collections and produce 3 million denim jeans made with 20% recycled post-consumer cotton.

Coordination of the Denim Deal is led by Roosmarie Ruigrok, where the objective is to unite potential allies who have made the journey to circularity a priority. She has been working to improve sustainability in textiles for more than two decades and is an expert on enrolling the correct stakeholders to instigate change. Ruigrok states, "a circular supply chain in the textile industry is like a well-prepared machine - it ensures that every part of the production process runs smoothly, from sourcing post-consumer materials to delivering well-made finished products to customers. It not only drives efficiency and profitability but also builds trust among stakeholders and fosters sustainable practices - we welcome Haelixa who offers a trustful traceability solution."

Over the last few years, the demand for the technology in recycled denim has grown as brands are asked to validate their recycling claims. Haelixa’s unique DNA solution marks and traces fibers from the source to retail. Using DNA to mark the recycled post-consumer cotton, Haelixa substantiates claims by testing the final garment to validate that the marked waste is present.

The Denim Deal is pushing to lead the change in how denim is made. Changing the standards of operation is always challenging, and traceability is a key to authenticating recycled claims. “We are committed to promoting the use of recycled fibers through traceability and thrilled to align with this group,” said Holly Berger, Haelixa’s Marketing Director. “The goals of the Denim Deal support our vision for a circular economy.”