From the Sector

• Oerlikon presents its expanded nonwovens product portfolio at the IDEA 2019 in Miami

Neumünster – Oerlikon presents its complete nonwoven plant portfolio for the production of airlaid, meltblown, spunbonded and hybrid materials at this year’s IDEA in Miami from 25–28 March. The focus of its presentation will be on solutions for hygiene, medical and other disposable nonwovens. Visitors to this year’s IDEA can inform themselves on the wide range of products at Oerlikon’s exhibition stand (no. 1724).

Two strong partnerships for disposable nonwovens

While two years ago the Nonwoven business unit of the Oerlikon Manmade Fibers segment focused almost exclusively on solutions for technical applications, the company has now expanded its product portfolio to include solutions for disposable nonwovens by establishing strong partnerships.

Oerlikon & Teknoweb Materials – two strong partners for the nonwoven industry

As early as spring 2017, Oerlikon Manmade Fibers' Nonwoven business unit had entered into a strategic partnership with the Italian company Teknoweb Materials. Teknoweb Materials is an established technology supplier in the field of wipes and other disposable nonwovens. With its LEVRA technology, the company has its own patented, particularly efficient manufacturing process for wipes. It also has extensive process know-how on the making and further processing of these nonwoven materials. The Nonwoven business unit of Oerlikon’s Manmade Fibers segment completes this partnership with its well-established machine and plant solutions. Teknoweb Materials will also be represented at IDEA at the Oerlikon exhibition stand (no. 1724).

Cooperation with Shaoyang Textile Machinery

For spunmelt systems solutions for hygiene and medical applications, Oerlikon has been in cooperation with the Chinese machine and plant manufacturer Shaoyang Textile Machinery since Autumn of last year. The goal of these cooperation partners is to advance the international marketing of spunmelt plants outside of China. Oerlikon Manmade Fibers’ Nonwoven business unit contributes its plant engineering know-how and is responsible for product and process guarantees. Oerlikon also assumes the overall project responsibility as well as world-wide customer service outside of China. In return, Shaoyang, with its headquarters in the city of the same name in the Hunan province, supplies the plant technologies.The advantage for the customer: competitive solutions at an attractive price level with comparatively low investments.

Als Reaktion auf einen Appell von PETA UK sagte die britische Mode-Ikone und Designerin Victoria Beckham zu, keine exotischen Tierhäute, Alligatoren-, Krokodil-, Straußen- und Schlangenhaut, mehr für ihre Designs zu nutzen.

Zudem betonte die Marke in einem Statement nochmals, dass sie Pelz in ihren Designs ablehnt: „Victoria Beckham wird die Nutzung exotischer Tierhäute ab Herbst/Winter 2019 in allen Kollektionen einstellen. Die Marke Victoria Beckham hat für ihre Bekleidungs- und Accessoire-Kollektionen nie Pelz genutzt und im vergangenen Jahr nochmals bestätigt, dass die Marke auch in Zukunft pelzfrei bleiben wird.“

• Fluorkohlenstoffverbindungen gefährden Umwelt und Gesundheit – Forderung nach transparenten Lieferketten

Gut gerüstet gegen Regen, Wind und Schnee? Für Aktivitäten an der frischen Luft wird zunehmend Funktionskleidung gekauft. Atmungsaktiv, wasserdicht, öl- und schmutzabweisend soll sie sein: Eigenschaften, für die Chemikalien eingesetzt werden. Doch wie gefährlich das Herstellen der Beschichtungen für Gesundheit und Umwelt ist, war bisher nicht ausreichend erforscht. In einem von der Deutschen Bundesstiftung Umwelt (DBU) fachlich und finanziell mit knapp 290.000 Euro geförderten Projekt wurden ausgewählte fluorkohlenstoffhaltige Chemikalien sowie fluorfreie Alternativen ökotoxikologisch untersucht. Fazit: „Auf ölabweisende Beschichtungen sollte im alltäglichen Gebrauch besser verzichtet werden“, fasst Alexander Bonde, DBU-Generalsekretär, zusammen. Projektergebnisse und Abschlussveranstaltung mit Vertretern von Hochschulen, Umweltbundesamt und Outdoorunternehmen ergaben, dass der Nutzen das hohe Gesundheits- und Umweltrisiko bei der Herstellung nicht rechtfertigen würde. Verbraucher sollten auf hochwertige im Markt erhältliche Alternativen achten.

Für risikoarme Herstellung hoher Standard erforderlich
„Das Herstellen des Materials ist häufig eine erhebliche Gefahr für Mensch und Umwelt, wenn keine hohen Standards in der Arbeitssicherheit, gut ausgerüstete Produktionsstätten, kein geschultes Personal und kein gutes Abfall- und Abwassermanagement damit einhergehen“, sagt Projektleiter Prof. Dr. Stefan Stolte von der Technischen Universität Dresden, Institut für Wasserchemie. Bei vielen Produktionsstätten beispielsweise in Asien sei dies derzeit jedoch der Fall. „Im Labor haben wir unter kontrollierten Bedingungen nachgewiesen, dass krebserregende, giftige oder gesundheitsschädliche Verbindungen zur Herstellung der Textilien verwendet werden“, so Stolte. Ohne kontrollierte Umweltstandards bei der Produktion würden die Chemikalien über das Abwasser ungehindert in die Gewässer gelangen. „Die Nutzung problematischer Chemikalien bei der Produktion bedeutet aber nicht, dass diese auch in den Textilien zu finden sind“ stellt Stolte heraus.

Umwelt- und Gesundheitsgefahren durch Fluorkohlenstoffverbindungen
Dr. Max Hempel, DBU-Fachreferent für Umweltchemie: „Vor allem PFC, also per- und polyfluorierte Chemikalien, bleiben sehr lange in der Umwelt, reichern sich in Organismen an, sind gesundheitsgefährdend und können die Fortpflanzung beeinträchtigen.“ Langkettige PFC mit mehr als acht Kohlenstoffatomen seien 2016 deshalb von der Europäischen Union (EU) als Substanzen mit besonders Besorgnis erregenden Eigenschaften eingestuft und für viele Anwendungen verboten worden. „Bisher wurden kurzkettige PFC als Alternativen für die langkettigen angesehen“, erläutert der Projektleiter, der zu Projektbeginn an der Universität Bremen, Zentrum für Umweltforschung und nachhaltige Technologien, lehrte. „Hierfür fehlte den Unternehmen allerdings die chemische und ökotoxikologische Expertise.“ Im jetzt abgeschlossenen Projekt seien Wissenslücken geschlossen worden.

Im Alltag reichen atmungsaktive und wasserabweisende Funktionen
Dr. Jürgen Arning vom Umweltbundesamt in Dessau, das das Projekt begleitet hat: „Die Nutzung von kurzkettigen PFC birgt neue Gefahren, weil diese viel mobiler in der Umwelt sind.“ Solange es keine Alternative zu den Chemikalien gebe, sollte die Nutzung auf das unbedingt erforderliche Maß reduziert werden. „Bei persönlicher Schutzkleidung wie im Krankenhaus oder bei der Feuerwehr macht der Einsatz von öl- und schmutzabweisenden Materialien Sinn“, so der Wissenschaftler. Aber im normalen Alltag und bei der Freizeitgestaltung würden atmungsaktive und wasserabweisende Funktionen reichen, die auch ohne fluorhaltige Chemikalien erzielt werden könnten und im Markt auch angeboten würden. Der Bundesverband der Deutschen Sportartikel-Industrie (BSI, Bonn), Kooperationspartner des Projekts, und viele mittelständische Outdoor-Unternehmen seien aufgrund der Umwelt- und Gesundheitsgefahren bestrebt, alternative Textilveredelungschemikalien mit vergleichbarer Funktionalität zu ermitteln. Die Forscher hatten kurzkettige PFC, die auch öl- und schmutzabweisend sind, sowie PFC-freie Substanzen, die nur wasserabweisende Eigenschaften haben, untersucht. Beides wird derzeit von Outdoor-Herstellern für die Beschichtung von beispielsweise Jacken, Hosen und Zelten eingesetzt.

Gesetzliche Standards kontrollieren und Lieferketten transparent machen
„Die Outdoorbranche lebt davon, dass Freizeitaktivitäten als gesundheitsförderlich empfunden werden. Das Bewusstsein für Umwelt und Gesundheit ist bei vielen dieser Unternehmen ausgeprägter als in anderen Branchen“, so Hempel. Kunden könnten und sollten beim Kauf von Outdoortextilien auf die Inhaltsstoffe achten oder im Geschäft nachfragen. Kritisch sehen die Projektbeteiligten derzeit allerdings die Deklaration der Inhaltsstoffe. Hempel: „In den untersuchten Proben wurden Gefahrstoffe nachgewiesen, die teilweise nicht im Sicherheitsdatenblatt der Hersteller aufgeführt wurden.“ Gesetzliche Standards gebe es bereits, doch die Kontrolle müsse noch verbessert werden. Für transparente Lieferketten müsse ebenso gesorgt werden.

Den Abschlussbericht finden Sie hier zum Download.

Splitterfasernackt zeigt sich Catwalk-Trainer und Choreograf Jorge González auf dem neuen Motiv der PETA-Kampagne „So trägt man Pelz“. Mit seinem von ihm auf Mallorca geretteten Hund Willie im Arm möchte er ein Statement setzen und appelliert an alle Verbraucher, sich beim Shopping ausschließlich für pelzfreie Mode zu entscheiden.
 
„Für Pelz werden Tiere verstümmelt und getötet – wie kann man da von Mode sprechen? In der Fashionwelt geht es um Trends und Styles. Sich in Haut und Fell zu hüllen, die einem Tier vom Körper geschnitten wurden, ist alles andere als stilvoll“, so Jorge González. „Wer als Trendsetter mit seinen Outfits überzeugen möchte, sollte auf tierfreundliche Materialien setzen.“

Wer nicht auf den Fell-Look verzichten möchte, kann zudem auf hochwertige Pelz-Imitate zurückgreifen, die es mittlerweile sogar schon auf Basis recycelter Materialien gibt.

Der gebürtige Kubaner und „Let’s Dance“-Juror stand 2015 schon einmal für PETAs Anti-Pelz-Kampagne vor der Kamera: González präsentierte sich damals nur mit High Heels bekleidet auf einem roten Teppich – ebenfalls gemeinsam mit Hund Willie.

• Innovative BCF S8 platform technology opens up new carpet yarn industry markets for Oerlikon Neumag customers

World premiere at the DOMOTEX World Trade Fair for Carpets and Floor Coverings in Hanover: between January 11 bis 14, 2019‎, Oerlikon Neumag will be showcasing its innovative new development, the BCF S8, to a wide audience for the very first time in Hall 11, Stand B36. Whether commodities or niche products – the new BCF S8 platform technology offers manufacturers of BCF carpet yarns decisive arguments for responding to constantly rising cost pressures and the trend for greater efficiency and quality in fiercely-competitive markets. World record: the system achieves never-seen-before spinning speeds and is able to simultaneously spin up to 700 filaments and produce fine titers of up to 2.5 dpf. This superlative performance is guaranteed by numerous individual innovations in the new platform and, for the first time, also in a new human-machine interface (HMI)-based control system, which opens the door to the digital age of smart carpet yarn manufacturing wide. At the ITMA ASIA 2018, the Oerlikon Manmade Fibers segment had already announced that it would be presenting revolutionary solutions in 2019 – both in hardware and software. And the DOMOTEX marks only the start.

According to manufacturer information, the new BCF S8 is the most efficient Oerlikon Neumag BCF system of all times. “We have succeeded in achieving a new level of greater productivity and even broader product diversity. These allow our clientèle to better cater to changing market requirements and achieve a competitive edge in tough market conditions”, explains Martin Rademacher, Vice President Sales Oerlikon Neumag. As a pre-taste, the machine specialists from Neumünster are serving up performance figures and results from comprehensive trials conducted at their own BCF technology center as well as from two pilot systems which have been tried and tested within the market for months now.

BCF S8 performance in numbers
With up to 700 potential filaments per yarn end, the BCF S8 is raising the benchmark considerably compared to the Oerlikon Neumag S+ BCF system (400 filaments) that has dominated the global market to date. Oerlikon Neumag guarantees fine titers of up to 2.5 dpf. Furthermore, the process speed is higher than ever before – 3,700 m/min (winder speed). This permits throughputs of up to 15 percent greater compared to predecessor technologies. Overall, system efficiency is 99 percent – almost unbeatable. True to the Oerlikon Segments Manmade Fibers segment e-save philosophy, energy savings of up to 5 percent per kilogram of yarn are achievable.

BCF S8 innovations – from straight yarn paths to large cooling drums

This comprehensive progress has been achieved with numerous smart innovations. To this end, one key element above all has been optimized. The yarn path from the spinning system to the new, large cooling drum has now been almost completely straightened. This yarn path, unique to the BCF market to date, ensures that the individual filaments are subjected to minimum friction, hence once again considerably reducing yarn breaks and optimizing the overall production process. Especially noteworthy here are the, for the first time, straight yarn inlet in the texturing head – guaranteeing superior yarn quality.

And the considerably reduced distance between the heating godet duo and the texturing head also has a positive impact on the texturing process. It ensures a more even twist to the yarn and reduces the compressed air consumption. Furthermore, the texturing chambers can be removed individually, which additionally shortens servicing times. The now closed units also provide the best possible protection for the texturing jets and lamellar chambers.

The 800-mm diameter cooling drum optimally and gently cools the filaments. And this has a positive influence on the yarn quality. The new cooling drum is now equipped with a V groove for all polymers (PET, PA6 and PP) as standard.

The RoTac3 tangling unit, already established within the market, once again reduces the compressed air consumption by around 50%, while the newly-developed Witras III-37 winder achieves production process speeds of 3,700 m/min.

First intuitively-operable human-machine interface (HMI)
The new BCF S8 is the first Oerlikon Manmade Fibers segment system equipped with the innovative human-machine interface (HMI) for intelligent controlling and monitoring. In this case, the interface between man and machine has been oriented on the daily requirements of users in BCF production. With its new ‘look and feel’, it supports intuitive operation and offers direct access to important information as well as actual and target values at each take-up position by means of a touch screen. A completely new ‘alarm philosophy’ also simplifies troubleshooting and malfunction analysis. “This smart HMI system is a logical step in the digitalization of our products”, explains Dr. Friedrich Lennemann, Vice President R&D Oerlikon Neumag.

• The Spring Edition of Intertextile Shanghai Home Textiles will be held from 12 – 14 March 2019, serving as a perfect occasion for the industry to start the sourcing season and to tap into the promising finished products market in China.
• Bedding products as strong driving force for home textiles market

Bedding products account for half of home textiles sales in China. Thanks to the rising number of middle class citizens and a steady increase in new marriages every year, there is a growing demand for bedding products. According to the National Bureau of Statistics, the total income of those bedding enterprises above a designated size* reached USD 12.3 billion in the period between January and September 2018, while their domestic sales amassed USD 8.3 billion, representing a year-on-year increase of 6.2%.

Spring is traditionally regarded as the start of a new year in China and Intertextile Shanghai Home Textiles has been facilitating industry players to capture the market potential during the peak sourcing season for home textile finished products. The 2018 Spring Edition was sought after by the industry, and more than 20,000 buyers from 68 countries and regions came to source. It also offered valuable opportunities for exhibitors to tap into the China market. “It is one of the important platforms for us to launch products for the year as many suppliers and brand buyers are looking for new items during this prime sourcing period. We also expect the demand for quality finished products to keep growing due to the rising living standard,” Mr Gao Qi, District Manager of Sunvim Co Ltd commented after their participation in 2018.

With such positive market prospects, around 200 suppliers from China and around the world will showcase their products including bedding & towelling, carpets & rugs, table & kitchen linen, home textile technics, textile design and more in March 2019.

• The world’s leading exhibition for additive manufacturing takes place in Frankfurt am Main every year
• With 26,919 visitors, Mesago, organiser of Formnext in Frankfurt, reported a new record with numbers up by 25% on the previous year.

This year Perlon was amongst the 632 exhibitors from 32 countries for the first time, which, represented by Pedex GmbH from Wald-Michelbach, was a co-exhibitor on a stand for companies from the German region Hesse (Hessen Trade and Invest GmbH - HTAI). Some visitors were surprised to discover that the world leading manufacturer of synthetic filaments is also active in the 3D printing filament field. That the Perlon Group, known innovation and market leader in many fields of application, with its decades of experience in the development and manufacture of filaments, has entered into the 3D printing market was well received.

The fact we actually entered the market 6 years ago, was only known to a few experts in the field. In this time, Pedex GmbH had been producing a wide range of performance filaments for a well-known German 3D printer manufacturer, who since then has distributed exclusively under its own brand. The decision, to out ourselves as producer and supplier was taken in summer 2018. This new direction has two main aims, firstly to establish ourselves in the market as a manufacturer of Perlon® 3D printing filaments, producing both small batches and high volume on an industrial scale for professional applications, but secondly and most specifically to continue along the path as a toll manufacturing partner with long-term contracts on an industrial scale.

As a partner with universities/institutions and member of various research networks, we are close to the quickly advancing developments in this field, which is why we were really pleased to welcome Dr. Andreas Baar and Dr (Ing) Thomas Neumeyer onto our stand. They are both members of RESOPT3D (Netzwerk für ressourcenoptimierten 3D-Druck), Germany’s strongest user network for 3D technologies.

Together with Conspir3D in Rheinheim and its owner Jan Giebels, who 10 years ago was a co-founder of the company German RepRap, we were able to forge a partnership to distribute Perlon® 3D printing filaments. With his support we could competently advise trade visitors about filaments and 3D printing as a collective proactive team.

Next year, Formnext will take place from 19th to 22nd November 2019 for the first time in exhibition halls 11 and 12 at the Exhibition Centre in Frankfurt am Main. This will be a debut exhibition for the USA which will be exhibiting as first partner country at Formnext. The USA has a long tradition in the field of additive manufacturing and is one of the most important international exhibiting nations.

A constantly evolving market and new global challenges ask for exciting concepts that unite the most forward-thinking players of the industry. For the show in January 2019, SEEK enters the next level with its TRADE UNION concept.
“At SEEK, we always look for new strategies to meet the demands of our valued buyers and brands”, explains SEEK Director Maren Wiebus. “Within that community spirit, TRADE UNION was created to enhance business opportunities for both sides. Moving away from a classic competitive model, SEEK’s TRADE UNION is about defining goals collaboratively – and achieving them together.”
 
SEEK’s 10th Anniversary marks an important moment not just for the event itself, but also for the TRADE UNION movement: with further development and relocation into the foyer of Arena Berlin, which highlights and strengthens this cooperative approach. Relevant buyers will be provided with special services and be able to reach an even more targeted brand audience what makes all parties benefit from this individual concept.
With his distribution agency Haptiques Felix Engelmann supports the TRADE UNION idea from the beginning and emphasizes the time saving aspect: “The few days in Berlin are always very important for my company so that I aim to max the business days as much as possible. The SEEK team is very empathic about the market needs and already started talking about the new concept inside of SEEK several seasons ago. We are looking forward to work with our partners and colleagues in an extra space where we are able to value the time and make the life of buyers, press and brands easier.”

And Engelmann is not the only fan of this concept that Wiebus and team developed together with their long-term partners.
''The TRADE UNION is a fantastic concept aimed at giving brands with a true heritage an opportunity to sit together in one personal space. We feel that this will give our brands an opportunity to be shown in the best light possible, within a relaxed environment,” explains Joe Sharpe, Sales Director at Options. “We’re excited to be a part of the Trade Union and looking forward to seeing existing and potential clients in January.

Decline in revenue due to lower prices for standard viscose, less favorable currencies and lower production volume

• Pressure on prices for key raw materials remains high
• Positive impact due to focus on specialty fibers and further optimization of the product mix
• Expansion project in Mobile temporarily mothballed
• Acquisition of the remaining 30 percent of Lenzing (Nanjing) Fibers Co. Ltd.

The Lenzing Group recorded a solid business development in the first three quarters of 2018. The decline in revenue and earnings compared with the same period of the previous year was essentially based on a mix of lower prices for standard viscose, more unfavorable exchange rates and price increases for key raw materials. The Lenzing Group’s strategic orientation with a focus on specialty fibers had a positive impact in this environment.

Revenue decreased by 5.2 percent to EUR 1,636.2 mn over the comparative period of the previous year. Apart from the high starting base, this was primarily attributable to the expected challenging market environment for standard viscose, less favorable exchange rates and lower production volume. EBITDA (earnings before interest, tax, depreciation and amortization) recorded a decline by 26.8 percent to EUR 290.6 mn due to price increases for key raw materials and higher energy and dissolving wood pulp prices. The EBITDA margin dropped from 23 percent in the first three quarters of the previous year to 17.8 percent. EBIT (earnings before interest and tax) fell by 36.2 percent to EUR 190.3 mn, leading to a lower EBIT margin of 11.6 percent (01-09/2017: 17.3 percent). Net profit for the period dropped by 39 percent from EUR 219.3 mn in the previous year to EUR 133.8 mn. Earnings per share equaled EUR 5.06 (01-09/2017: EUR 8.12).

“The Lenzing Group is currently operating in a challenging environment. Against this background, we are satisfied with the solid business development and the corporate strategy sCore TEN has a positive impact. The new production line in Heiligenkreuz started up successfully and customers’ feedback has been positive,” says Stefan Doboczky, Chief Executive Officer of the Lenzing Group. “While many viscose producers are faced with a very tense profit situation, we are well positioned due to our specialty strategy and still expect a satisfactory full year”, Doboczky adds.

Key strategic measures were implemented during the first three quarters of 2018 in line with the sCore TEN strategy. The start-up of new capacities for lyocell fibers in Heiligenkreuz, the production start of LENZING™ ECOVERO™ fibers at the Nanjing site and the investment in another pilot line for TENCEL™ Luxe filaments are important steps to accomplish the goal of increasing the share of specialty fibers in total revenue.

Project in Mobile temporarily mothballed
Due to the decision to temporarily mothball the lyocell expansion project in Mobile, Alabama (USA), in view of the buoyant US labor market and trade tensions between the major trading blocks, the implementation of the expansion plan for specialty staple fibers will be slowed down. The Lenzing Group will put all its effort to readjust the execution of its growth plan to meet strong market demand for its lyocell fibers. This includes an increased focus on the lyocell expansion project in Prachinburi (Thailand).

Advancing forward solutions
Regarding the capacity expansion for specialty products such as TENCEL™ Luxe filaments and LENZING™ ECOVERO™ viscose fibers, Lenzing is still on track. After the introduction of TENCEL™ Luxe branded lyocell filament yarns in the previous year, Lenzing continues to drive innovations in the area of the value chain. In September, the company also announced the successful development of the LENZING™ Web Technology, a new technology platform focusing on sustainable nonwoven products, which will lead to new market opportunities for the industry. Following several years of research and development work and investments totaling EUR 26 mn, the pilot plant at the headquarters in Lenzing has been successfully put into operation.

Largest dissolving wood pulp line worldwide
At the end of June, the Lenzing Group and Duratex, the largest producer of industrialized wood panels of the southern hemisphere, announced that they had agreed on the terms and conditions to form a joint venture to investigate building the largest single line dissolving wood pulp plant in the state of Minas Gerais (Brazil). This decision supports the self-supply with dissolving wood pulp and the growth in specialty fibers. The joint venture is investigating the construction of a 450,000 t dissolving wood pulp plant, which is expected to become the largest and most competitive single line dissolving wood pulp plant in the world. The final investment decisionto build the dissolving wood pulp plant is subject to the outcome of the basic engineering studies and the approval by the respective supervisory boards.

Acquisition of Chinese operation
At the beginning of November the takeover by the Lenzing Group of the remaining 30 percent of its Chinese subsidiary Lenzing (Nanjing) Fibers Co. Ltd. (LNF) from its state-owned joint venture partner NCFC was completed. After closing of the transaction, the Lenzing Group will hold 100 percent of LNF. The acquisition will have a negative impact on net profit of approx. EUR 21 mn for the fiscal year 2018. The purchase of the shares supports Lenzing’s strategic growth as a producer of specialty fibers from the renewable raw material wood in China and worldwide. It paves the way to setting up further production lines for specialty fibers. Lenzing wants to convert LNF into a specialty fibers hub over time.

Expansion of capacities
CAPEX (investments in intangible assets and property, plant and equipment) rose by 35.5 percent year-on-year to EUR 174.1 mn in the first three quarters of 2018. This is primarily attributable to capacity expansions in Heiligenkreuz and the expansion of the existing dissolving wood pulp plant in Lenzing as well as the investments made so far in Mobile.

Outlook
Demand development on the global fiber market remains positive. Lenzing expects wood-based cellulosic fibers to continue to grow at a higher rate than the overall fiber market. In a challenging market environment the Lenzing Group expects solid results for 2018, albeit lower than in the outstanding last two years.

For 2019, Lenzing expects standard viscose markets to remain under pressure because of an ongoing oversupply and very high raw material prices. Lenzing’s specialty fiber business is expected to continue the very positive development.

The above-mentioned development reassures the Lenzing Group in its chosen corporate strategy sCore TEN. Lenzing is very well positioned in this market environment and will continue its consistent focus on growth with specialty fibers.

• HUB 1922, the fashion division of the RUDOLF GROUP, takes the stage at the Kingpins Show in Amsterdam and presents new technologies that make it possible to move away from environmentally questionable industrial practices.
• HUB 1922 also announces the opening of the new company building in an ancient textile factory near Milan.

Amsterdam/Geretsried/Milan. It was only six months ago that the RUDOLF GROUP, with its fashion Division named HUB 1922, began its journey through the fascinating world of garment finishing. Since then, the team has made significant progress and has moved from being a newcomer to the business to a solid and reliable reality. “HUB 1922 introduces the Rudolf Group to design thinking,” says Alberto De Conti, Head of Fashion Division at Rudolf Group. “And when you break perceived restrictions and paradigms within a strongly science-driven organization, only sky is the limit.”

For an entire semester, the organisation remained focused on one, single goal without getting distracted from it: to become the partner of choice for environmentally conscious advancements in garment processing that are rooted in real experience and science.

Emphasis was put on listening attentively to the market and on engineering solutions proactively, without being prompted.
When it comes to Denim, two separate yet correlated calls for action were heard:
1. the need for a serious departure from established industrial practices that are environmentally questionable
2. the opportunity to change the current rules and stir toward enhanced product quality.

Departure from the environmentally questionable

• HypNO: The next generation of bleach

Many attempts to technical alternatives to local and total denim bleaching have been launched in the market, over the past five years, by a number of competing players. Originality and innovation are at the base of HypNO technical uniqueness that can be injected into traditional denim processing, but that can also be used to create whole new processes and aesthetics.
Birth child of relentless dedication to science, HypNO is the latest alternative to the traditional denim bleaching agents currently under the spotlight because of their alleged safety issues. HypNO is the next generation of bleach.

- HypNO is based on the application of a whole new family of RUCORIT compounds, which are halogene-free and heavy metal-free
- HypNO can replace both potassium permanganate and sodium hypochlorite with one more eco-friendly solution
- HypNO is free from unpleasant smells; it is production friendly and suitable for both spray and bath applications
- HypNO does not require neutralisation with agents such as sodium metabisulphite or peroxides, hence reducing the need for chemicals significantly
- HypNO is GOTS approved. Bluesign and ZDHC Chemical Gateway certifications are intended
- HypNO further helps in the elimination of pumice stones
- HypNO is highly efficient and has been engineered to be cost competitive compared to other existing bleaching solutions

Toward enhanced product quality

• SoSoft, RawLong, DuraBlue

Durability over time still builds a brands’ reputation for quality. The notion of “durability” has changed over the years and has moved from sturdy workwear to the product's ability to retain its characteristics and structural properties.

“It goes against the whole denim philosophy, but, jeans are increasingly bought for what they look like at the time of purchase and are expected to evolve as little as possible. It is what it is; you can’t argue with consumers” says De Conti.

SoSoft, RawLong, DuraBlue, the three new technical concepts launched at Kingpins Amsterdam by the RUDOLF GROUP all sit under the umbrella wings of enhanced quality and specifically address long-lasting softness, preservation of original look and depth of blue.

• SoSoft

All appreciate the softness and suppleness of used/worn denim and the comfort benefit it delivers. It is a generic denim truth, and it is even stronger when it can extend over time. SoSsoft is about softeners carefully engineered for an enduring emotion, one that lives along favourite clothes.

Tried and tested to over 15 home washes, these marvels of chemical engineering allow consumers to toss domestic fabric softeners to the benefit of environmental sustainability.

• RawLong

Denim lovers want raw jeans to fade with time, soften and transform into what feels like an extension of their body. More often, people just want to prolong the look they chose. In both cases, home washing is a headache.

Years of testing have identified RawLong innovative, highly durable and natural solution that keep wearers fresh and at ease in their jeans allowing for long-wearing without washing. Moreover, less home washing means much less impact on the environment.

• DuraBlue

The role of designers is to come up with the bluest of blue jeans in a spectrum of fantastic new blue finishes and supporting textures. The role of DuraBlue is to ensure a continuously updated collection of technical solutions that keep that rich, deep, dark blueness of jeans for much longer while limiting the quality issues that come with denim rubbing. In other words, light underwear, snowy shoes, and white sofas no longer live in fear.

The launch of HUB 1922

• Busto Arsizio, Italy.

On a discreet street of Busto Arsizio, a village at the North of Milan is a red-brick building which in the 1800’s was the house of a textile mill. This 150-year-old structure is where the RUDOLF GROUP, the 100-year-old leader of textile, functional, responsible chemistry, is about to open its Fashion Division. Or, better, it’s HUB 1922.

HUB 1922 is committed to research and develop innovation within garment processing for the privately held mother company. HUB 1922, whose doors are expected to open during fourth quarter of 2018, will foster collaborative efforts with international fashion brands and retailers, will provide product innovation ideas at the crossroad of fashion and utilitarian functionality and will introduce elements of unorthodox diversity rooted in deep scientific knowledge, true environmental responsibility, technical innovation and creativity. “At a time when science plays such a powerful role in the life of society, it is incumbent on fashion to be dealing with scientific research. HUB 1922 facilitates that reunion” concludes De Conti.