From the Sector

With many trade fairs restarting their event schedules worldwide, and China notably relaxing border restrictions for travellers entering the country, global industry players are looking forward to the return of the Asian home textile show.

The Autumn Edition, which is more targeted towards international participants, will take place at the National Exhibition and Convention Center (Shanghai) from 16 – 18 August 2023. Due to easing travel restrictions and the promising home textiles market, the organisers expect to welcome more overseas exhibitors and visitors to the upcoming show.  

With China’s reopened borders the latest step in the global home textiles industry getting back on track, international suppliers have been actively seeking ways to reinvigorate business growth stunted by the pandemic, and participating in reputable trade fairs is a common choice.

According to TexPro, the global home textiles market is expected to grow at an annual rate of 3.5% between 2020 and 2025, with the market size to reach over USD 151 billion by the end of the forecast period. Regionally, China is expected to remain the world’s largest home textiles market with a share of over 28%.

As an important sector for the home textiles industry and the global economy in general, China has announced several policies to facilitate business and trading activities that involve foreign companies. One of the most important is the ease of the travel regulations when entering the country.

735 exhibitors and over 20,000 buyers joined the previous edition, and participants can expect a comprehensive platform in autumn. The fair will comprise a wide range of home textile products, including bedding & towelling, rugs, table & kitchen linen, upholstery & curtain fabrics, editors, home textile technologies and textile design. Intertextile Shanghai Home Textiles – Autumn Edition is organised by Messe Frankfurt (HK) Ltd; the Sub-Council of Textile Industry, CCPIT; and the China Home Textile Association (CHTA).

With China easing its pandemic restrictions, foreign exhibitors and buyers can look forward to quarantine-free travel when participating at this year’s industry showcase in Shanghai. The technical textile and nonwovens fair is scheduled to take place from 19 – 21 September 2023 at the Shanghai New International Expo Centre, amid positive market forecasts for both sectors. The organisers are anticipating a strong showing and the conclusion of an inconsistent period for in-person textile business.

“The industry has demonstrated incredible patience and resilience over the course of the pandemic,” said Ms Wilmet Shea, General Manager of Messe Frankfurt (HK) Ltd. “With both markets growing and China opening its borders, we are excited at the prospect of providing participants with an international, business-friendly platform and expect to welcome a healthy number of exhibitors later this year.”

The global technical textile and nonwovens markets are both set to perform strongly over the next few years. According to Grand View Research, the technical textile market is forecast to expand at a CAGR of 4.7% from 2022 to 2030^[1]. The nonwoven fabrics market is anticipated to display an even stronger CAGR of 5.6% during the same period^[2], with Asia-Pacific to maintain its position as the biggest regional market.

As one of Asia’s leading trade fairs for the abovementioned sectors, Cinte Techtextil China is the preferred platform for multiple industry players. Speaking at the previous edition in 2021, Mr Seven Shen, Sales Manager at Libero Trading (Shanghai) Co Ltd, China, said: “We have been exhibiting at this fair for years, and know we will meet our target customers at every edition. The buyers here are all highly specialised.”

During his interview at the same edition, Mr Eric Ni, Senior Manager, China Supply Chain Marketing for Cotton Council International, USA, commented: “We hope to use this platform to meet more companies and brands in the nonwovens industry who are interested in US cotton, and to meet up with old friends to discuss the current situation and industry trends. The fair’s buyers are quality, and we have found some new potential clients at this edition.”

Many buyers at the previous edition also gave positive appraisals. “As a professional trade fair for technical textile and nonwoven products, Cinte Techtextil China is not only a platform to gather qualified industry players, but also the best place to showcase new products and innovations,” said Mr Lin Bin, Technical Director at Zhejiang Xinna Medical Device Technology Co Ltd, China. “Specific and high quality products enhance sourcing efficiency for buyers, and exposure to new trends and market developments ensures my company visits here regularly.”

The fair’s product categories cover 12 application areas, which comprehensively span a full range of potential uses in modern technical textiles and nonwovens. These categories also cover the entire industry, from upstream technology and raw materials providers to finished fabrics, chemicals and other solutions. This scope of product groups and application areas ensures that the fair is an effective business platform for the entire industry.

^[1] “Technical Textile Market Size, Share & Trends Analysis Report 2022-2030”, 2022, Grand View Research, https://bit.ly/3IAxQIK, (Retrieved: January 2023)
^[2] “Nonwoven Fabrics Market Size”, 7 September 2022, GlobeNewswire, https://bit.ly/3CxPE3u, (Retrieved: January 2023)

Messe Frankfurt India has announced that the ninth edition of Techtextil India will be held from 12 – 14 September 2023, for the first time at JIO World Convention Centre (JWCC), Mumbai. On the side-lines of the three-day fair, the organisers are planning a series of live sessions to spark debates on important industry topics and high-growth application areas.
 
As the leading business event for the Indian technical textile industry, Techtextil India, aims to connect international and domestic players with buyers from 12+ segments under diverse application areas and create a one-stop sourcing platform to highlight latest product innovations in technical textiles.
 
Marking a spectacular comeback after the lockdown, the eighth edition of Techtextil India in  2021 stood out to be a ground-breaking business platform for the technical textile sector with live demonstrations from over 150 companies’ brands and an exclusive German pavilion. The high-profile event, over the course of three days attracted 4,087 trade visitors from 25 states and 194 cities. Mr Pramod Khosla, Director, Khosla Profil Pvt Ltd, shared: “Despite the unprecedented situation created by pandemic, Techtextil India 2021 saw a tremendous response from visitors. This goes to show the immense interest and trust that industries and people have in the technical textiles sector as well as in Techtextil India.”
 
For the upcoming ninth edition, leading Indian players such as Alok Masterbatches, Khosla Profil, Park Nonwoven, Sarex Chemicals, Suntech Geo, Weavetech have already confirmed their participation and will be showcasing innovations in high-growth application areas of Geotech, Packtech, Agrotech & Indutech with a focus on products such as specialty fibres, filtration fabrics, functional textiles & advance technology.
 
While Mobiltech, Indutech, Meditech, Packtech and Sportech constitute a major share value in the global market for technical textiles, the segments likely to grow at the fastest rates (at rates faster than a CAGR of 10%) in the Indian market are Oekotech, Protech, Mobiltech, Geotech, Indutech, Agrotech, Buildtech and Packtech. The government’s target to accelerate technical textile sector growth from 8% to 15-20% range in the next five years and transform the nation into a major player in innovations, technology development, applications in key areas (agriculture, roads and railways, water resources, hygiene and healthcare, personal protection) is giving strong impetus to industry players.

With an aim to place India as one of the leaders in the global technical textile market and enhance its adoption and penetration domestically, the Indian government has earmarked INR 1000 crore (USD 130.7 million) dedicated only for R&D of the Technical Textiles sector, while the Union Budget 2022-23 further allocates INR 100 crore (USD 13.07 million) for the National Technical Textiles Mission. The centre is making strong efforts to encourage the use and adoption of technical textiles and has mandated the use of 92 items by government organisations covering agriculture, horticulture, highways, railways, water resources, and medical applications. The organisers are in talks with international technology players targeting these application areas to present their innovations at the three-day fair.

North Carolina textile executives spanning the fiber, yarn, fabric, and finished product textile industries participated in a roundtable discussion with Rep. Kathy Manning (D-NC), at which they discussed the innovative achievements and competitiveness of the domestic industry and outlined priority issues in Washington that impact their daily operations.

The roundtable discussion, hosted by Unifi Inc. and sponsored by the National Council of Textile Organizations (NCTO), was held at Unifi’s headquarters in Greensboro, North Carolina.

North Carolina is the second largest state employer of textile-related jobs, employing more than 30,000 jobs in 2021, according to U.S. government data. The state’s $2.7 billion in textile-related exports leads the nation, according to U.S. government data.

Congresswoman Manning’s visit comes at a pivotal time for the U.S. textile supply chain, which produced $65.2 billion in output in 2021 and employed nearly 535,000 workers. The industry has been at the forefront of domestic manufacturing of over 1 billion personal protective equipment (PPE) items during the COVID-19 pandemic.

During the roundtable, North Carolina executives showcased the industry’s important contribution to the state and the U.S. economy as well as its advanced sustainability initiatives, while outlining critical policies, such as the importance of Buy American and Berry Amendment government procurement policies, maintaining strong rules of origins in free trade agreements, supporting a domestic PPE production sector, and the need to address larger systemic trade issues with China.

“In North Carolina, the textile industry is woven into the very fabric of our state and economy, with more than 33,000 workers employed in over 600 textile manufacturing facilities across the state. In Congress, I am committed to supporting our homegrown industry by making PPE in America, protecting the yarn forward rule of origin in our trade agreements, and cracking down on China’s unfair trade practices. I am thrilled to engage with industry leaders in my district, as we discuss ways to grow the U.S. textile industry and the critical role that textile manufacturers play in our local, state, and national economy,” said Congresswoman Kathy Manning.

In response to pandemic containment efforts, Intertextile Shanghai Apparel Fabrics – Spring Edition and Yarn Expo Spring will be merged with the respective Autumn Editions of the shows from 29 – 31 August, whilst Intertextile Home Textiles will also be moved to the same aforementioned dates. The fairs will still take place at the National Exhibition and Convention Center in Shanghai where they were originally due to be held from 14 – 16 April 2022.
 
Ms Wendy Wen, Senior General Manager of Messe Frankfurt (HK) Ltd explained the decision: “In view of recent outbreaks in multiple provinces and cities in China, and to support the government’s pandemic control measures, the organisers of the fairs have decided to adjust the three spring shows by combining the Spring and Autumn Editions of Intertextile Apparel and Yarn Expo, and holding these concurrently with the Spring Edition of Intertextile Home. The decision is necessary to reduce the risk of transmission and to ensure the welfare of all our participants. We will keep in close communication with all parties involved and we look forward to providing an effective sourcing platform for the textile industry when it is safe to do so. As we continue to adapt during these challenging times, we’d like to express our thanks to all participants for their unwavering understanding and support.”
 
Intertextile Shanghai Apparel Fabrics is co-organised by Messe Frankfurt (HK) Ltd; the Sub-Council of Textile Industry, CCPIT; and the China Textile Information Centre. The co-organisers of Yarn Expo are Messe Frankfurt (HK) Ltd and the Sub-Council of Textile Industry, CCPIT. Intertextile Shanghai Home Textiles is co-organised by Messe Frankfurt (HK) Ltd; the Sub-Council of Textile Industry, CCPIT; and the China Home Textile Association (CHTA). 

Shawmut Corporation hosted Deputy United States Trade Representative Sarah Bianchi at the company’s headquarters and state-of-the-art manufacturing facility in West Bridgewater, Mass., as part of the ambassador’s inaugural visit to textile manufacturing facilities in the New England area.

Ambassador Bianchi’s visit comes at a pivotal time for the U.S. textile supply chain, which produced $64 billion in output in 2020 and employed nearly 530,000 workers. Shawmut Corporation is part of the broader U.S. textile industry that has been at the forefront of a domestic production chain that has collectively manufactured over one billion personal protective equipment (PPE) items during the COVID-19 pandemic.

The ambassador’s visit to Shawmut included a tour of the company’s manufacturing facility and a roundtable discussion highlighting the critical need for policies supporting a domestic supply chain and the innovative nature of the modern textile industry and its important contribution to the U.S. economy. Shawmut, a fourth-generation, family-run global advanced materials and textile manufacturer, is a global leader in automotive textile composites, innovative technical fabrics and custom laminating services, employing more than 700 employees worldwide with 10 global manufacturing plants and seven commercial offices. The company has also contributed greatly to U.S. PPE efforts, investing $20 million in a new state-of-the-art facility, which can produce up to 180 million NIOSH-approved N95 respirators and other PPE annually and created hundreds of new local jobs.

Ambassador Bianchi said, “Today’s tour of Shawmut’s manufacturing facilities and the roundtable discussion with textile industry executives was an invaluable opportunity for me to see innovative U.S. textile manufacturing first-hand, to learn more about the challenges that U.S. textile manufacturing faces, and to explore ways in which the Administration and industry can cooperate to support a worker-centric trade policy.”

During the visit, U.S. textile executives spanning the fiber, yarn, fabric, and finished product textile and apparel industries participated in a roundtable with the ambassador at which they discussed the innovative achievements and competitiveness of the domestic industry and outlined priority issues in Washington, such as the importance of Buy American and Berry Amendment government procurement policies, maintaining strong rules of origins in free trade agreements and the need to address larger systemic trade issues with China.

Promising conditions in the technical textiles and nonwovens market are expected to provide ample opportunities for suppliers at this year’s Cinte Techtextil China. The fair, which last year saw 366 exhibitors and 14,868 visits, will take place from 6 – 8 September 2022 at the Shanghai New International Expo Centre. Flexible exhibiting options will once again be available for overseas companies.

Ms Wendy Wen, Senior General Manager of Messe Frankfurt (HK) Ltd, explained the positive conditions that exhibitors should expect at the fair thusly: “The pandemic has led to a surge in Chinese exports of both technical textiles and nonwovens, the latter in particular. The country remains the largest supplier of nonwovens, comprising one-third of the global total, yet still requires the advanced offerings of overseas machinery suppliers, as well as supplies of raw materials, to support its export production.”

Ms Wen continued: “Domestically, China is seeing increasing consumption of functional apparel, sportswear and personal protection items. Heightened health and sanitary regulations and new hygiene habits will also continue to drive demand, especially for nonwovens, well into the future. There has also been a post-pandemic boost in demand for filter, greenhouse covering and high-density fabrics amongst others. All of this adds up to a wealth of opportunities for overseas companies to take advantage of, as was experienced in the 2021 edition of the fair.”

Exhibitor and visitor experiences in 2021
“Our organisation promotes US cotton and we hope to use this platform to meet more companies and brands in the nonwovens industry who are interested in US cotton, and to meet up with old friends to discuss the current situation and industry trends. We also found some new potential clients this time.” Mr Eric Ni, Senior Manager, China Supply Chain Marketing, Fabrics, Garments and Nonwovens, Cotton Council International, USA

“Cinte Techtextil China is a professional exhibition that brings together cutting-edge technologies and products, allowing us to quickly learn about innovative technology trends in the industry. I’ve been particularly impressed by the biodegradable products in the Innovation Showcase. In addition, I am sourcing mask-related products and mops, and I have found some companies that I’m interested in.” Ms Claire Zhang, Senior Scientist, Personal Health, Philips Research China, Philips (China) Investment Co Ltd, China

• BLUEZONE & KEYHOUSE move forward to 3 - 4 May 2022

The team of the Munich Fabric Start Exhibitions GmbH has dedicated the last weeks to the finalisation of the upcoming BLUEZONE and MUNICH FABRIC START: the new measures for safe events have been implemented; the organisers are ready to welcome the industry In Munich in just a few weeks.

And the current status is impressive: more than 600 suppliers from 33 countries are registered for
MUNICH FABRIC START from which some 90 international denim mills are ready to show at BLUEZONE. In such extraordinary times, the enormous support from the industry is a milestone and anything but a matter of course.

At the same time, the ongoing dynamic situation, the ever-increasing demands on events and the enormous
planning uncertainty make the next necessary steps more difficult. With the rapidly increasing infection
rates of the Omicron variant across Europe and especially in some neighbouring countries that are
already in a new lockdown, the organisers do face very complex challenges in many respects.

After the extensive consideration of the overall situation with an extremely serious situation
in many places, the organisers feel obliged to cancel MUNICH FABRIC START Spring.Summer 23
from 25 - 27 January 2022.

With regards to BLUEZONE and KEYHOUSE, an alternative scenario will be realised:
both formats will skip the January show and move forward to 3 – 4 May 2022 as a dedicated
denim and innovation show on the Zenith grounds in Munich.

The decisive factors for this major decision are various realistic scenarios which need to be considered to occur within the coming weeks: a new lockdown in Germany with a possible event ban imposed at very short notice, further restrictions on events and additional travel restrictions.

INDA, the Association of the Nonwoven Fabrics Industry, announced it has updated its value proposition to grow the nonwovens industry and establish its global leadership and versality in delivering essential, environmentally-responsible materials and products.

Resulting from an extensive strategic review process guided by industry experts, the new plan positions INDA to move forward from the business challenges of COVID that impacted its ability to hold in-person events.

INDA will equip the nonwovens industry and its customers to achieve business growth by focusing resources on shaping the external environment, and fostering actionable thought leadership on crucial issues. The association will continue to strengthen its vital role of bringing together industry experts in a pre-competitive environment by organizing and leading working groups and committees to focus on areas of mutual concern.

Dave Rousse, INDA President, stated, “We enthusiastically embrace the new foundation based on five key pillars that will guide INDA activities.” These pillars are:

• Convene and connect the industry through trade shows and conferences
• Achieve industry relevance among policy makers, end users, and other key stakeholders
• Advocate for the Nonwovens Industry in public policy forums
• Deliver market insights for better decision making
• Provide training programs to sustain the industry’s innovative edge

Rousse continued, “With last month’s announcement of Tony Fragnito joining INDA as Chief Operating Officer, we are ready to implement this plan and take it into the future. I look forward to working with him to drive INDA’s continuous pursuit of excellence in providing ever greater value to our industry and our members.”

INDA has retained several outside resources to survey members and develop this plan, as well as recruit the support needed to execute the plan over the next several years.

Milliken & Company and American & Efird (A&E) hosted United States Trade Representative (USTR) Ambassador Katherine Tai in two separate visits to the companies’ state-of-the-art textile manufacturing facilities, marking an unprecedented visit to the heart of the U.S. textile industry in the Carolinas by the nation’s top trade chief.

Ambassador Tai’s visit comes at a pivotal time for the U.S. textile supply chain, which produced $64 billion in output in 2020 and employed nearly 530,000 workers. The industry has been at the forefront of a domestic production chain manufacturing over a billion personal protective equipment (PPE) items during the COVID-19 pandemic.

The Ambassador’s visit to Milliken included a tour of the company’s Magnolia plant in Blacksburg, S.C., and a roundtable discussion highlighting the important role women contribute to textiles, the critical need for policies supporting a domestic supply chain, and the significant impact of the sector to the U.S. economy. Milliken is one of the largest textile companies in the U.S., employing more than 6,000 associates domestically and an additional 1,350 associates globally. Milliken’s Textile Business alone employs 2,500 people across eight counties in South Carolina and is the fourth largest manufacturing employer in the Upstate.

On the second leg of her trip, Ambassador Tai visited American & Efird’s manufacturing facility in Mount Holly, N.C. American & Efird operates as part of Elevate Textiles and its global portfolio of advanced products and distinguished textile brands, including A&E, Burlington, Cone Denim, Gütermann and Safety Components, and representing more than 500 years of textile manufacturing knowledge.

During the visit, U.S. textile executives spanning the fiber, yarn, fabric, and finished product textile and apparel industry participated in a roundtable with the Ambassador at which they discussed the competitiveness of the domestic industry, outlined priority issues in Washington, such as the importance of the Western Hemisphere co-production chain and ways to jointly support domestic supply chains through Buy American and Berry Amendment policies that help onshore production, spur investment, maintain the safety and security of our armed forces and generate new jobs.