PaperTale: Digital twin supply chain
A digital twin supply chain has recently been established by Swedish start-up PaperTale for Sail Racing – a brand well known for its durable and long-lasting performance garments for the marine industry.
The PaperTale system for Sail Racing fully maps a complex network, beginning with farmers in Australia, moving to garment workers in Pakistan and finally reaching consumers in Scandinavia. It incorporates data collection from the three countries using NFC tags and blockchain technology to provide detailed supply chain insights and ensure regulatory compliance for the brand.
Introducing the usually anonymous factory workers responsible for each individual garment to the person buying it is what sets PaperTale apart from other tracking systems – a next level of personalisation that will make a valuable contribution to raising the debate on the true cost of textiles.
“Our system captures the supply chain of a product from cradle to grave, in real-time,” says company founder Bilal Bhatti. “By integrating it into existing planning and management systems, factories and brands can gather and verify the flow of material and their social and environmental data in real-time. Data is added to a public blockchain so it is extremely hard to tamper with, further increasing trust. When a product is finalised, consumers can scan an NFC tag or QR-code to view the entire journey a product has travelled, which craftsmen were involved in the production, and if they have been paid fairly.”
“This technology is a game-changer in that we provide verified information about the social aspects of the manufacturing process and not just information about the components of the garment,” says Bilal. “We need products and processes to be much more connected with people, especially in such a complex supply chain where a high percentage of the work is carried out by contract workers who are unregistered and often exploited.
“When the entire product journey is visible using real-time and verified data, higher trust is created all the way from factories to consumers. Our system makes it possible to start the dialogue on the cost of sustainability, paving the way to increase incentives that result in proper wages, contracts and workplace safety. In respect of environmental sustainability, real-time data makes real-time measurement possible, which will also stimulate brands and factories to reduce emissions, water usage and pollution.”
The collaboration is further highlighted as the primary case study in a just-released white paper prepared by Deloitte, as a guide to how companies could most effectively prepare for the European Commission’s upcoming Digital Product Passport (DPP) and other related legislation.
PaperTale