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(c) adidas AG
RIMOWA x adidas NMD S1
14.11.2022

adidas Originals and RIMOWA announce collaborative partnership

adidas and RIMOWA have come together to announce their inaugural capsule collection that seeks to offer explorers of the world the perfect tools to navigate and escape the cities of today.

Exclusively made in Germany, the cross-category collection features two contemporary designs: RIMOWA’s first-ever aluminium backpack and the ADIDAS NMD_S1 sneaker.

The RIMOWA x ADIDAS NMD_BACKPACK boasts new technical solutions that makes it suitable for outdoor needs and overnight trips. Made from RIMOWA’s signature grooved aluminium, it features a number of thoughtful functionalities, from padded utility shoulder straps fitted with a carabin and thumb loops to rope weight-bearing straps and grab handle. The piece also features foam ridges inspired by ADIDAS Boost foam overlaying the backpack’s grooved surface to ensure comfort, as well as an elasticated webbing running through its middle to secure the backpack onto the suitcase’s telescopic tubes. To allow for flat packing, a detachable gusset opens the backpack to reveal two deep zipped pockets, as well as a 16-inch laptop pocket inscribed with both brands’ logos.

adidas and RIMOWA have come together to announce their inaugural capsule collection that seeks to offer explorers of the world the perfect tools to navigate and escape the cities of today.

Exclusively made in Germany, the cross-category collection features two contemporary designs: RIMOWA’s first-ever aluminium backpack and the ADIDAS NMD_S1 sneaker.

The RIMOWA x ADIDAS NMD_BACKPACK boasts new technical solutions that makes it suitable for outdoor needs and overnight trips. Made from RIMOWA’s signature grooved aluminium, it features a number of thoughtful functionalities, from padded utility shoulder straps fitted with a carabin and thumb loops to rope weight-bearing straps and grab handle. The piece also features foam ridges inspired by ADIDAS Boost foam overlaying the backpack’s grooved surface to ensure comfort, as well as an elasticated webbing running through its middle to secure the backpack onto the suitcase’s telescopic tubes. To allow for flat packing, a detachable gusset opens the backpack to reveal two deep zipped pockets, as well as a 16-inch laptop pocket inscribed with both brands’ logos.

The RIMOWA x ADIDAS NMD_S1 iteration features the futuristic sneaker’s signature Primeknit uppers in a titanium-inspired colourway, with the flexible ADIDAS Boost midsole in a light, almost translucent base colour.

More information:
adidas rimowa Sportswear
Source:

adidas AG

10.11.2022

adidas with robust growth in the third quarter

  • Currency-neutral sales up 4%, reflecting continued double-digit growth outside Greater China
  • Gross margin down 1.0pp to 49.1% as price increases were more than offset by increased supply chain costs, higher discounting, and an unfavorable market mix
  • Operating profit of € 564 million reflecting an operating margin of 8.8%
  • Net income from continuing operations of € 66 million negatively impacted by several one-off costs totaling almost € 300 million as well as extraordinary tax effects in Q3

“The market environment shifted at the beginning of September as consumer demand in Western markets slowed and traffic trends in Greater China further deteriorated. As a result, we saw a significant inventory buildup across the industry, leading to higher promotional activity during the remainder of the year which will increasingly weigh on our earnings,” said adidas CFO Harm Ohlmeyer. “We are encouraged by the enthusiasm for the upcoming FIFA World Cup which is already noticeable in our Football revenue growth. And in North America we are gearing up for an exciting upcoming basketball launch.”

  • Currency-neutral sales up 4%, reflecting continued double-digit growth outside Greater China
  • Gross margin down 1.0pp to 49.1% as price increases were more than offset by increased supply chain costs, higher discounting, and an unfavorable market mix
  • Operating profit of € 564 million reflecting an operating margin of 8.8%
  • Net income from continuing operations of € 66 million negatively impacted by several one-off costs totaling almost € 300 million as well as extraordinary tax effects in Q3

“The market environment shifted at the beginning of September as consumer demand in Western markets slowed and traffic trends in Greater China further deteriorated. As a result, we saw a significant inventory buildup across the industry, leading to higher promotional activity during the remainder of the year which will increasingly weigh on our earnings,” said adidas CFO Harm Ohlmeyer. “We are encouraged by the enthusiasm for the upcoming FIFA World Cup which is already noticeable in our Football revenue growth. And in North America we are gearing up for an exciting upcoming basketball launch.”

In the third quarter, adidas’ currency-neutral revenues increased 4%. While the company experienced high-single-digit top-line growth during the first two months of the period, deteriorating traffic trends in Greater China as well as slowing consumer demand in major Western markets weighed on the revenue development in September. In addition, the company’s decision to suspend its own operations in Russia at the end of Q1 significantly reduced revenues by more than € 100 million during the third quarter, particularly impacting the company’s direct-to-consumer (DTC) business. In euro terms, the company’s revenues grew 11% to € 6.408 billion in the third quarter (2021: € 5.752 billion).

From a category perspective, revenue growth was the highest in adidas’ strategic growth categories Football and Running, both growing at strong double-digit rates. In Football, the jersey launches ahead of the FIFA World Cup 2022 fueled consumer excitement prior to the tournament. Revenues in Running were driven by the latest iterations of adidas’ successful running franchises, including Adizero and Supernova, which both grew more than 50% during the quarter. On the Lifestyle side, the further scaling of the successful Forum and Ozweego franchises led to strong double-digit growth for both product families. At the same time, additional highly limited drops as part of the Gucci and Balenciaga partnerships continued to spark excitement around the adidas brand.   

From a regional perspective, revenue growth was driven by the company’s Western markets and APAC, which combined continued to grow at a double-digit rate (+12%). In EMEA, revenues grew 7% despite the loss of revenue in Russia/CIS of more than € 100 million. Revenues in North America increased 8% during the quarter driven by a double-digit increase in the company’s DTC channel. In APAC and Latin America, revenue growth accelerated compared to Q2, reaching 15% and 51% respectively, year-on-year. In contrast, the company’s top-line development in Greater China continues to be severely impacted by the challenging market environment, mainly related to the ongoing covid-19-related restrictions. While the company’s own retail revenues in Greater China increased 7% in the third quarter reflecting a robust sell-out, the significant product takebacks reduced the company’s sell-in and resulted in a revenue decline of 27% for the market as a whole during the three-month period.  

Strong bottom-line improvement in 2023  
In 2023, the company expects the non-recurrence of the one-off costs of around € 500 million occurred in 2022 to have a positive impact on the net income development in the same magnitude. In addition, in light of the challenging market environment, adidas established a business improvement program to safeguard the company’s profitability in 2023. As part of this program the company has launched several initiatives to mitigate the significant cost increases resulting from the inflationary pressure across the company’s value chain as well as unfavorable currency movements. In total, the program, which will result in one-off costs of around € 50 million in the fourth quarter of 2022, is expected to compensate cost headwinds of up to € 500 million in 2023. In addition, it is expected to deliver a positive profit contribution of around € 200 million next year. 

More information:
adidas outlook
Source:

adidas AG

(c) Iluna Group
08.11.2022

Iluna Group back at MarediModa

Iluna Group is back at MarediModa (November 8-10), the international fair dedicated to fabrics and accessories for the beachwear, underwear and athleisure sectors, to present its latest innovations, with a focus on a new beachwear sets able to combine aesthetic research and environmental responsibility.

In terms of aesthetic innovation, exploration continues with matchy pareos and allovers, double laces with colorful charmeuses and multicolour laces enriched with iridescent effects (Lurex). A novelty of this season is the new double face printing on polyamide with a high sea fastness and iridescent effects on GRS-certified tulle.

The GRS certified Green Label collection uses Renycle® and Q-NOVA®, both GRS-certified pre-consumer recycled polyamide yarns in addition to the recycled stretch ROICA™ EF by Asahi Kasei.

Iluna Group is back at MarediModa (November 8-10), the international fair dedicated to fabrics and accessories for the beachwear, underwear and athleisure sectors, to present its latest innovations, with a focus on a new beachwear sets able to combine aesthetic research and environmental responsibility.

In terms of aesthetic innovation, exploration continues with matchy pareos and allovers, double laces with colorful charmeuses and multicolour laces enriched with iridescent effects (Lurex). A novelty of this season is the new double face printing on polyamide with a high sea fastness and iridescent effects on GRS-certified tulle.

The GRS certified Green Label collection uses Renycle® and Q-NOVA®, both GRS-certified pre-consumer recycled polyamide yarns in addition to the recycled stretch ROICA™ EF by Asahi Kasei.

The BIOLINE embraces the circular economy and presents proposals containing Amni Soul Eco® and ROICA™ V550. Moreover, the continuous path through the new dimension of responsibility continues in several directions: experiments with 16 different natural dyestuffs; and continued investment in technologies that can ensure significant savings in water and energy consumption, including GREENDROP, the new GOTS-certified digital pigment printing system.

Source:

Iluna Group / C.L.A.S.S.

(c) JIAM, Messe Frankfurt Japan Ltd
07.11.2022

JIAM 2022 OSAKA taking place after a six year break

JIAM 2022 OSAKA, organised by the Japan Sewing Machinery Manufacturers Association (JASMA), will soon be held at INTEX OSAKA from 30 November – 3 December 2022. Under the theme of “It all connects at JIAM – the forefront of technology and master craftsmanship”, the 12th edition brings together leading sewing machine suppliers and apparel manufacturers, making it a must-attend event for textile professionals. In this era of change, an international platform to facilitate business and information exchange is essential. The 2022 edition will showcase apparel manufacturing solutions catered to each and every need, combining high-level skillsets and time-tested knowledge with the latest modern-day technology.

JIAM 2022 OSAKA, organised by the Japan Sewing Machinery Manufacturers Association (JASMA), will soon be held at INTEX OSAKA from 30 November – 3 December 2022. Under the theme of “It all connects at JIAM – the forefront of technology and master craftsmanship”, the 12th edition brings together leading sewing machine suppliers and apparel manufacturers, making it a must-attend event for textile professionals. In this era of change, an international platform to facilitate business and information exchange is essential. The 2022 edition will showcase apparel manufacturing solutions catered to each and every need, combining high-level skillsets and time-tested knowledge with the latest modern-day technology.

As of October, 144 exhibitors from 10 countries and regions (China, Greece, Germany, Hong Kong, India, Italy, Singapore, Taiwan and Thailand) have signed up for JIAM 2022 OSAKA to showcase their latest products and services. Of these, 39 companies (21 domestic, 18 overseas) will be joining the fair for the first time. In addition, two pavilions from Germany (VDMA; Mechanical Engineering Industry Association) and Taiwan (TSMA; Taiwan Sewing Machinery Association) will bring even more product diversity to the show floor. The previous edition of JIAM OSAKA in 2016 welcomed 258 exhibitors from 15 countries and regions as well as 15,257 visitors from 72 countries and regions, mainly from Bangladesh, China, India, Korea, Taiwan, Sri Lanka, and Vietnam.

A wide variety of special seminars
11 special organiser seminars will not only provide relevant industry knowledge, but also offer practical skills for daily work:

  • Manufacturing industry and digital technology
    Mr Atsushi Yasuda, Manager of Ministry of Economy, Trade and Industry Manufacturing Industries Bureau,Industrial Machinery Division
  • Skills training seminar
    1. Twist Jacket (Lapel) pattern and matching sewing (front and shoulder seams)
    2. Shoulder keeper (prevent shoulder collapse) cherish a piece of clothing
    Mr Susumu Inarida, Emeritus Professor of Bunka Fashion Graduate University (BFGU) / Specially Appointed Committee Member of Japan Modelist Associate / Contemporary Master Craftsman Certified by the Ministry of Health, Labor and Welfare
  • "Mottainai!" sustainable initiatives from Osaka!
    Common points between Senshu Towl and OSAKA KABAN and the future
    Mr Eiji Shinoda, President of Shinoda cCorp
    Mr Kenji Fukuroya, Representative Employee of Fukuroya Joint Company etc.
  • About the sustainable fashion community “NewMake”- Upcycling initiatives in collaboration with brands
    Mr Tac Hosokawa, CEO of Story & Co.
  • Win - win strategy on underwear sewing, viewpoint of BISEI SANGYO Co., LTD
    Mr Toru Miyawaki, Managing Executive Officer of BISEI SANGYO Co.,LTD / Chairman of Hikoneseni Cooperative

Home Sewing Machine Zone
Catering to the B2C market, the Home Sewing Machine Zone, will feature major domestic household sewing machine suppliers. To promote the joy of sewing, a special workshop will be organised by Brother Industries Ltd, Janome Corp, JUKI Corp and JASMA covering topics such as the use of upcycled materials. As part of JIAM 2022 OSAKA’s sustainable development goals, visitors will be taught to sew “cup sleeves” using discarded items and materials from the DIY brand WHTATNOT. Attendees will also learn about upcycling, the process of upgrading unwanted items into new products that are useful. Another highlight will be the awards for JASMA’s “42th Home Sewing Competition for Elementary, Middle, and High School Students”.

Source:

JIAM, Messe Frankfurt Japan Ltd / Messe Frankfurt (HK) Limited

(c) Elisa Bontempo
Designed by Aissatou-Jole Diatta, AFOL MODA
04.11.2022

C.L.A.S.S.: New project “Fashion schools for design - driven sustainable innovation”

Piattaforma Sistema Formativo Moda Ente del Terzo Settore renews its commitment in the field of responsible, eco-friendly fashion with a new ad hoc initiative for Fashion Graduate Italia: FASHION SCHOOLS FOR DESIGN - DRIVEN SUSTAINABLE INNOVATION. The project has been set up in a partnership and with the support of C.L.A.S.S. (Creativity, Lifestyle And Sustainable Synergy).

The project “Fashion Schools for Design - Driven Sustainable Innovation” is presented at the eighth edition of the event organised by Piattaforma Sistema Formativo Moda, staged from 3 to 5 November at BASE Milano.

Piattaforma Sistema Formativo Moda Ente del Terzo Settore renews its commitment in the field of responsible, eco-friendly fashion with a new ad hoc initiative for Fashion Graduate Italia: FASHION SCHOOLS FOR DESIGN - DRIVEN SUSTAINABLE INNOVATION. The project has been set up in a partnership and with the support of C.L.A.S.S. (Creativity, Lifestyle And Sustainable Synergy).

The project “Fashion Schools for Design - Driven Sustainable Innovation” is presented at the eighth edition of the event organised by Piattaforma Sistema Formativo Moda, staged from 3 to 5 November at BASE Milano.

Embracing the theme of this edition of Fashion Graduate Italia, “Sustainable Innovation”, Piattaforma Moda has invited students from fashion schools, academies and associated institutes to participate in a training course regarding the planning and creation of an outfit in compliance with a responsible fashion approach: starting with the design, including the choice of sustainable materials supplied by some of the hub’s partner companies, and also involving a look at the communication strategy for the project.
To create their looks, the selected students followed two training courses organised by C.L.A.S.S.: “Introduction to next-generation Fashion” and “Introduction to smart ingredients”. These courses covered the values of next-generation fashion (integrating sustainability with design and innovation) and the characteristics of innovative and sustainable materials to produce the outfits.
 
The development process of the 11 final looks was followed in person by creative director Olivia Spinelli - Coordination and Creative Direction at IED Moda Milano and member of the Artistic Committee of FGI 2022 - and by tutor Camilla Carrara - founder and zero-waste designer of ZEROBARRACENTO -, the project coordinator of C.L.A.S.S.

The partners of C.L.A.S.S. that contributed by supplying their materials are: Berto, Brunello, Iluna Group, Re.VerSo™ by A. Stelloni Collection by Mapel and Tessitura Grisotto;  IED - European Institute of Design and ZEROBARRACENTO also gave support in the implementation of the initiative.

31.10.2022

DC International has selected Fresh Relevance for personalized online experiences

Fresh Relevance announces that DC International has selected its versatile personalization platform to power personalized online experiences for its Coverstore and Leatherology brands.

DC International is a vertically integrated eCommerce company and home to two fast-growing direct-to-consumer brands: Coverstore and Leatherology. By selecting Fresh Relevance to power personalization across the website and email marketing of Coverstore and Leatherology, DC International will be providing shoppers with a more engaging and tailored online experience. The business will take advantage of the rich feature set within the Fresh Relevance platform, including product recommendations.

“We’re delighted to welcome DC International to the Fresh Relevance family and are excited to help them provide their Coverstore and Leatherology customers with a more tailored and valuable experience online,” says Mike Austin, CEO & Co-founder at Fresh Relevance.

Fresh Relevance announces that DC International has selected its versatile personalization platform to power personalized online experiences for its Coverstore and Leatherology brands.

DC International is a vertically integrated eCommerce company and home to two fast-growing direct-to-consumer brands: Coverstore and Leatherology. By selecting Fresh Relevance to power personalization across the website and email marketing of Coverstore and Leatherology, DC International will be providing shoppers with a more engaging and tailored online experience. The business will take advantage of the rich feature set within the Fresh Relevance platform, including product recommendations.

“We’re delighted to welcome DC International to the Fresh Relevance family and are excited to help them provide their Coverstore and Leatherology customers with a more tailored and valuable experience online,” says Mike Austin, CEO & Co-founder at Fresh Relevance.

Source:

Fresh Relevance / CHIEF PR

(c) C.L.A.S.S.
31.10.2022

C.L.A.S.S.: Launch of Imagining Sustainable Fashion Award 2023

The launch of the third edition of the Imagining Sustainable Fashion Award started on October 27, 2022. The Imagining Sustainable Fashion Award (ISFA) is the international competition born out of the collaboration between Connecting Cultures, the foundation that guides the Out of Fashion platform, and C.L.A.S.S., an international eco-hub that since 2007 has been advocating for a new generation of fashion in which the union of design, innovation, communication, and responsibility shapes a conscious and competitive business, capable of playing both an economic and social role.

The Imagining Sustainable Fashion Award invites stylists, photographers, designers, illustrators and artists to create visual imagery, a project that highlights awareness, respect for people and the planet that define the values of sustainable fashion in the fashion system.

Award submissions will be examined by an international jury composed of:

The launch of the third edition of the Imagining Sustainable Fashion Award started on October 27, 2022. The Imagining Sustainable Fashion Award (ISFA) is the international competition born out of the collaboration between Connecting Cultures, the foundation that guides the Out of Fashion platform, and C.L.A.S.S., an international eco-hub that since 2007 has been advocating for a new generation of fashion in which the union of design, innovation, communication, and responsibility shapes a conscious and competitive business, capable of playing both an economic and social role.

The Imagining Sustainable Fashion Award invites stylists, photographers, designers, illustrators and artists to create visual imagery, a project that highlights awareness, respect for people and the planet that define the values of sustainable fashion in the fashion system.

Award submissions will be examined by an international jury composed of:

  • Anna Detheridge, Founder and President, Connecting Cultures
  • Giusy Bettoni, CEO and Founder, C.L.A.S.S.
  • Rita Airaghi, Steering Advisor, Gianfranco Ferré Research Center
  • Paola Arosio, Head of New Brands & Sustainability Projects, Camera Nazionale della Moda Italiana
  • Jeanine Ballone Managing Director, Fashion 4 Development
  • Evie Evangelou, Founder and President, Fashion 4 Development
  • Sara Kozlowski, Vice President of Program Strategies, Education, and Sustainability Initiatives, Council of Fashion Designers of America
  • Dio Kurazawa, Founding Partner, The Bear Scouts
  • Renata Molho, journalist, former editor-in-chief of L'Uomo Vogue and former editor-at-large of L'Uomo Vogue, Vogue Italia, Casa Vogue
  • Stefania Ricci, Director, Museo Salvatore Ferragamo
  • Jovana Vukoje, Senior New Brands Specialist, Camera Nazionale della Moda Italiana

The winning projects of past editions were Take a Walk on the Green Side by Emma Scalcon (2021 - Italy) and Fashion Affair by Vishal Tolambia (2022 - India), two very different works that highlighted how challenging sustainability issues are in the contemporary communication landscape.

The deadline for submissions is Wednesday, January 25, 2023.
The winner will be announced in March 2023 and will receive a cash prize of €3,000.00.

(c) adidas AG
31.10.2022

and wander and adidas terrex present their outdoor collection

Inspired by this innate desire to experience nature and a shared vision, adidas TERREX has teamed up with fashion-forward Japanese outdoor label and wander on a collection that will take hikers from city centre to mountain top (and back again) in style.

Since its inception, adidas TERREX has focused on providing people with the clothing and apparel they need to realize their individual goals in the outdoors and enjoy the benefits of nature.

Tokyo designers Keita Ikeuchi and Mihoko Mori, meanwhile, launched their own outdoor label and wander in 2011 to bring more creativity to outdoors wear. By pairing high-fashion design with the practical requirements needed for adventure, theirs is a modern approach to apparel that works both in the wild, and on the streets.  

Together, adidas TERREX and and wander have collaborated on a multi-seasonal collection that ties these philosophies together to help people enjoy more outdoors experiences.

Inspired by this innate desire to experience nature and a shared vision, adidas TERREX has teamed up with fashion-forward Japanese outdoor label and wander on a collection that will take hikers from city centre to mountain top (and back again) in style.

Since its inception, adidas TERREX has focused on providing people with the clothing and apparel they need to realize their individual goals in the outdoors and enjoy the benefits of nature.

Tokyo designers Keita Ikeuchi and Mihoko Mori, meanwhile, launched their own outdoor label and wander in 2011 to bring more creativity to outdoors wear. By pairing high-fashion design with the practical requirements needed for adventure, theirs is a modern approach to apparel that works both in the wild, and on the streets.  

Together, adidas TERREX and and wander have collaborated on a multi-seasonal collection that ties these philosophies together to help people enjoy more outdoors experiences.

With a striking visual update, the lightweight TERREX Free Hiker 2 offers grip on a range of surfaces, and a responsive BOOST midsole that delivers incredible energy return. With a breathable upper and a sock-like fit that adapts to every step, this supportive shoe made in part with Parley Ocean Plastic is ready for adventure, anywhere.

With the TERREX Free Hiker 2 taking care of the feet, the TERREX XPLORIC and wander COLD.RDY Down Jacket is a functional essential with eye-catching design. COLD.RDY insulating material help keep the warmth in, while prominent TERREX x and wander reflective prints on the jacket and detachable hood help it stand out. With an array of pockets and adjustable features for the right fit, this versatile jacket’s natural habitat is everywhere. It’s also made in part with recycled materials.

adidas TERREX x and wander graphics and reflective detailing have been worked into the rest of an adventure-ready outdoor clothing collection that also includes a TERREX Fleece Jacket, loose-fit unisex TERREX Graphics Hoody and TERREX Pants.

Also available in the adidas TERREX x and wander collection are breathable Merino Wool Hiking Socks made with COLD.RDY technology for snug hiking , a quilted Winterized Bucket Hat, and a lightweight AERO.RDY Hiking Backpack that is loaded with features to look after outdoor essentials.

More information:
adidas Outdoor Clothing industry
Source:

adidas AG

DOW
27.10.2022

Dow: Advanced silicone ink for printing especially on highly elastic garments

  • Patented SILASTIC™ LCF 9600 M Textile Printing Ink Base addresses growing demand for improved performance in textile applications

With the continued global growth of the apparel market, the use of polyester, nylon and blends of these materials with elastane is also on the rise, especially in sportswear and loungewear. To support this higher demand for synthetic textiles, Dow is launching a patented silicone ink – SILASTIC™ LCF 9600 M Textile Printing Ink Base – that can be used for printing on synthetic and cotton fabrics, particularly highly elastic garments.

The increased use of synthetic yarns in recent years has resulted in greater performance requirements on ink chemistries such as durability, elongation and ease of use in highly elastic sportwear. To address these needs, Dow leveraged the exceptional benefits of silicone ink bases with products such as SILASTIC™ LCF 9600 Textile Printing Ink Base and SILASTIC™ 9601 Textile Printing Ink Base.

  • Patented SILASTIC™ LCF 9600 M Textile Printing Ink Base addresses growing demand for improved performance in textile applications

With the continued global growth of the apparel market, the use of polyester, nylon and blends of these materials with elastane is also on the rise, especially in sportswear and loungewear. To support this higher demand for synthetic textiles, Dow is launching a patented silicone ink – SILASTIC™ LCF 9600 M Textile Printing Ink Base – that can be used for printing on synthetic and cotton fabrics, particularly highly elastic garments.

The increased use of synthetic yarns in recent years has resulted in greater performance requirements on ink chemistries such as durability, elongation and ease of use in highly elastic sportwear. To address these needs, Dow leveraged the exceptional benefits of silicone ink bases with products such as SILASTIC™ LCF 9600 Textile Printing Ink Base and SILASTIC™ 9601 Textile Printing Ink Base.

Designed for an increased matte effect and improved hand feel, the patented SILASTIC™ LCF 9600 M offers excellent wash durability, high elongation, very soft low tack touch and avoids the “orange peel effect” on cotton substrates. Additionally, SILASTIC™ LCF 9600 M enables safer textile development with its ability to be formulated without the use of PVC, phthalates, solvents, organotins and formaldehyde.

Photo: Bogner
26.10.2022

BOGNER and the German Ski Association (DSV) Celebrate an Anniversary

BOGNER has been dressing the German national ski team since 1952. The enthusiasm for alpine skiing and the technical innovations in winter sports fashion unite BOGNER, the global pioneer for athluxury sports fashion, and the top athletes of the DSV. The long-standing partnership contributes to outstanding international success and many iconic sports moments that can be celebrated together.

In 2022, both partners celebrate milestone anniversaries: 90 years of BOGNER and 70 years of DSV.
The anniversaries will be marked with new innovations in the BOGNER-DSV collection: tthe innovative Schoeller® - Energear™ material consists of a titanium-mineral matrix that can return far-infrared rays to the body when used in textiles. The recovered energy is said to have a positive effect on the body and can accelerate muscle regeneration.

BOGNER has been dressing the German national ski team since 1952. The enthusiasm for alpine skiing and the technical innovations in winter sports fashion unite BOGNER, the global pioneer for athluxury sports fashion, and the top athletes of the DSV. The long-standing partnership contributes to outstanding international success and many iconic sports moments that can be celebrated together.

In 2022, both partners celebrate milestone anniversaries: 90 years of BOGNER and 70 years of DSV.
The anniversaries will be marked with new innovations in the BOGNER-DSV collection: tthe innovative Schoeller® - Energear™ material consists of a titanium-mineral matrix that can return far-infrared rays to the body when used in textiles. The recovered energy is said to have a positive effect on the body and can accelerate muscle regeneration.

The styles of the BOGNER-DSV anniversary collection are in a color palette of Lemon, Rock, Off-White and Black, and consist of a double down jacket with rain jacket, thermal jacket, softshell jacket, light down vest, overalls, athlete pants, additionally reinforced technician pants as well as racing shorts, the iconic racing suit, and a rain cape. In addition, the collection is complemented by headwear and a team sweater
This year, BOGNER is dressing a total of 200 athletes, coaches and support staff from the alpine skiing sector. As in every collection, the racing suits of the DSV athletes will be tailor-made to guarantee the perfect fit and performance in the respective disciplines such as downhill, super G, giant slalom and slalom.

90 years of BOGNER and 70 years of DSV represent many iconic moments, common goals, teamwork and Olympic Games. The success story continues with the next joint highlight: the SKI World Championships in Meribel/Courchevel.

For winter sports fans and passionate skiers, a selection of outfits based on the DSV collection is available in BOGNER stores, on bogner.com and from selected wholesale partners.

More information:
Bogner skiing
Source:

Bogner

Texaid / Texcircle
26.10.2022

Swiss Textile Recycling Project TEXCIRLCE

After two years of joint collaboration and research the Swiss Textile Recycling Project “Texcircle” comes to an end. Partners and stakeholders have worked on the vision of a textile cluster where materials flow in circular loops. The goal of the project was to develop high-quality yarns and products incorporating such a large amount of recycled textiles as possible. In the end, several product prototypes from carpets, socks, and curtains to pullovers, padding and accessories have been developed with at least 50 % recycled fiber up to 80 % recycled fibers and yarns.

Europe has a waste problem of 7.5 million waste of which only 30-35 % is collected and less than 1 % of the textile and clothing worldwide is recycled into textiles and clothing again. It is as well found that around 80 % of the impact of a textile product lies in the design.

After two years of joint collaboration and research the Swiss Textile Recycling Project “Texcircle” comes to an end. Partners and stakeholders have worked on the vision of a textile cluster where materials flow in circular loops. The goal of the project was to develop high-quality yarns and products incorporating such a large amount of recycled textiles as possible. In the end, several product prototypes from carpets, socks, and curtains to pullovers, padding and accessories have been developed with at least 50 % recycled fiber up to 80 % recycled fibers and yarns.

Europe has a waste problem of 7.5 million waste of which only 30-35 % is collected and less than 1 % of the textile and clothing worldwide is recycled into textiles and clothing again. It is as well found that around 80 % of the impact of a textile product lies in the design.

Together with the design research expertise of the Lucerne University of Applied sciences and arts, the spinning expertise of Rieter and the sorting and collection expertise of Texaid, systems should be created where products of high quality can be produced of recycled fiber. On board were the expertise of further Cluster partners of Brands, Retailers, and the public sector to see how a joint Cluster and system coukld be established.

The Project Texcircle and cluster is led by the Lucerne University of Applied Sciences and Arts – Art  & Design, and in collaboration with Coop, Rieter, Jacob Rohner AG, Ruckstuhl AG, TEXAID as well as workfashion.com ag. Furthermore, Bundesamt für Zivildienst ZIVI, NIKIN AG, and Tiger Liz Textiles are supporting the project. The project is funded by Innosuisse.

Furthermore, collaboration partners from all over Europe contributed to the project to enable these prototypes and systems.

Through joint developments from the design, the collecting, sorting trials, tearing, and spinning trials until the actual production trials and product testing. The partners were able to recycle 2.5 Tons of pre-and post-consumer textile waste into product prototypes with a promising commercial interest. From socks, west, and pullovers to non-woven felts and accessories to carpets and curtains. Through our 2 years of collaboration, the teamcame across several hurdles in the textile recycling value chain which could be tackled. This was a proof of concept that a circular system is possible and the industry now has to enable this at full scale.

Source:

Texaid / Texcircle

25.10.2022

adidas terminates partnership with Ye

After a thorough review, the company has taken the decision to terminate the partnership with Ye immediately, end production of Yeezy branded products and stop all payments to Ye and his companies. adidas will stop the adidas Yeezy business with immediate effect.

adidas will not tolerate antisemitism and any other sort of hate speech. Ye’s recent comments and actions have been "unacceptable, hateful and dangerous", and they violate the company’s values of diversity and inclusion, mutual respect and fairness, as adidas declares.

This is expected to have a short-term negative impact of up to €250 million on the company’s net income in 2022 given the high seasonality of the fourth quarter.

adidas is the sole owner of all design rights to existing products as well as previous and new colorways under the partnership. More information will be given as part of the company’s upcoming Q3 earnings announcement on November 9, 2022.

After a thorough review, the company has taken the decision to terminate the partnership with Ye immediately, end production of Yeezy branded products and stop all payments to Ye and his companies. adidas will stop the adidas Yeezy business with immediate effect.

adidas will not tolerate antisemitism and any other sort of hate speech. Ye’s recent comments and actions have been "unacceptable, hateful and dangerous", and they violate the company’s values of diversity and inclusion, mutual respect and fairness, as adidas declares.

This is expected to have a short-term negative impact of up to €250 million on the company’s net income in 2022 given the high seasonality of the fourth quarter.

adidas is the sole owner of all design rights to existing products as well as previous and new colorways under the partnership. More information will be given as part of the company’s upcoming Q3 earnings announcement on November 9, 2022.

More information:
adidas shoes
Source:

adidas AG

20.10.2022

adidas reports preliminary Q3 results and reduces its full year guidance

adidas announces preliminary results for the third quarter and adjusted its full year 2022 guidance. The company’s new outlook takes into account a further deterioration of traffic trends in Greater China as well as a significant inventory build-up as a result of lower consumer demand in major Western markets since the beginning of September, which is expected to lead to higher promotional activity during the remainder of the year. The new outlook also reflects several one-off costs impacting the company’s bottom-line results in both the third and fourth quarter of the year.

adidas announces preliminary results for the third quarter and adjusted its full year 2022 guidance. The company’s new outlook takes into account a further deterioration of traffic trends in Greater China as well as a significant inventory build-up as a result of lower consumer demand in major Western markets since the beginning of September, which is expected to lead to higher promotional activity during the remainder of the year. The new outlook also reflects several one-off costs impacting the company’s bottom-line results in both the third and fourth quarter of the year.

Based on preliminary numbers, adidas’ currency-neutral revenues grew 4% during the third quarter. Currency-neutral sales in Greater China declined at a strong double-digit rate reflecting the continued widespread covid-19-related restrictions as well as significant inventory takebacks. Excluding Greater China, currency-neutral revenues in the company’s other markets combined continued to grow at a double-digit rate during the quarter. In euro terms, the company’s sales increased 11% to € 6.408 billion in Q3. The gross margin declined 1.0 percentage points to a level of 49.1% and operating margin reached 8.8% during the third quarter (2021: 11.7%). Net income from continuing operations was € 179 million in Q3 (2021: € 479 million). The bottom-line development during the quarter reflects several one-off costs totaling almost € 300 million on the net income level. The majority of these expenses reflect the company’s decision to initiate the wind-down of its business operations in Russia. In addition, non-recurring costs related to accelerated cash pooling in high inflationary countries, a recently settled legal dispute as well as higher provisions for customs-related risks also had an adverse effect on the company’s gross profit, operating overheads as well as financial and tax expenses in the quarter.

As a result of the deteriorating traffic trend in Greater China, higher clearance activity to reduce elevated inventory levels (up 63% on a currency-neutral basis at the end of Q3) as well as total one-off costs of around € 500 million on the net income level in 2022, the company reduced its full year guidance. adidas now expects currency-neutral revenues for the total company to grow at a mid-single-digit rate in 2022 (previously: mid- to high-single-digit rate), reflecting double-digit revenue growth during the fourth quarter. This growth will be driven by adidas’ strong product pipeline, support from the FIFA World Cup 2022 as well as easier prior year comparables. The company’s gross margin is now expected to be around 47.5% in 2022 (previously: around 49.0%). Consequently, the company’s operating margin is now forecasted to be around 4.0% in 2022 (previously: around 7.0%). Net income from continuing operations is expected to reach a level of around € 500 million (previously: around € 1.3 billion).

In 2023, the company expects the non-recurrence of the one-off costs of around € 500 million occurred in 2022 to have a positive impact on the net income development in the same order of magnitude. In addition, in light of the challenging market environment adidas established a business improvement program to safeguard the company’s profitability in 2023. As part of this program the company has launched several initiatives aimed at mitigating the significant cost increases resulting from the inflationary pressure across the company’s value chain as well as unfavorable currency movements. In total, the program, which will result in one-off costs of around € 50 million in the fourth quarter of 2022, is expected to compensate cost headwinds of up to € 500 million in 2023. In addition, it is expected to deliver a positive profit contribution of around € 200 million next year.

More information:
adidas guidance Covid-19
Source:

adidas AG

(c) CHT Germany GmbH
19.10.2022

CHT Group launches new brand for jeans and garment treatment

The ecological and social conditions in the production of textiles are coming to the fore and into the consciousness of industry and end customers. With the new LAB102 brand, the "Jeans & Garment" team of the CHT Group to offer its global denim customers sustainable chemical solutions and technologies in the future.

Where does the name "LAB102 - Blue veins of CHT" come from?
LAB was chosen not only because the English word for laboratory fits perfectly with a chemical company, but also because it stands for innovation, development, and discovery. The digits 102 in the name refer to the house number of CHT's corporate headquarters in Tübingen.
The slogan "Blue veins of CHT" maintains the connection to the name CHT which is well-known in the industry. Moreover, the denim or jeans industry is traditionally and historically indigo - thus blue.

The ecological and social conditions in the production of textiles are coming to the fore and into the consciousness of industry and end customers. With the new LAB102 brand, the "Jeans & Garment" team of the CHT Group to offer its global denim customers sustainable chemical solutions and technologies in the future.

Where does the name "LAB102 - Blue veins of CHT" come from?
LAB was chosen not only because the English word for laboratory fits perfectly with a chemical company, but also because it stands for innovation, development, and discovery. The digits 102 in the name refer to the house number of CHT's corporate headquarters in Tübingen.
The slogan "Blue veins of CHT" maintains the connection to the name CHT which is well-known in the industry. Moreover, the denim or jeans industry is traditionally and historically indigo - thus blue.

Focus on sustainability
LAB102 focuses not only on chemistry, but also on technology. Fogging, laser, and ozone technologies are innovations that currently enable new approaches in jeans and garment treatment and are at a high ecological level. Their use can lead to savings in water and energy. The use of chemicals can also be reduced if processes are optimized and adapted to the new requirements. To this end, the CHT Group's "Jeans & Garment" team works with the leading machine manufacturers on new developments.

Source:

CHT Germany GmbH

Photo: FET
FET-103 Monofilament meltspinning system
10.10.2022

RHEON LABS: Fibre with unique strain-rate sensitive characteristics

RHEON LABS, a fast-growing materials technology company based in Battersea, London, has completed an extensive 6 month trial with FET, a world leader in laboratory and pilot meltspinning equipment. Backed by a £173,000 grant from Innovate UK for feasibility studies, RHEON LABS has further developed its RHEON™ technology, a reactive polymer that dynamically stiffens when subjected to force. The technology can control energy of any amplitude or frequency, from small vibrations to forces at ballistic-speeds and therefore has a wide range of applications.
 
This Innovate UK Smart Grant-backed project aims to develop a hyper viscoelastic fibre from RHEON™ which displays high strain-rate sensitive properties. Creating a fibre with unique strain-rate sensitive properties will be a world first. It will enable the creation of a 'breakthrough-generation' of stretch textiles that can actively absorb, dampen and control energy during movement, rather than simply acting as a spring.

RHEON LABS, a fast-growing materials technology company based in Battersea, London, has completed an extensive 6 month trial with FET, a world leader in laboratory and pilot meltspinning equipment. Backed by a £173,000 grant from Innovate UK for feasibility studies, RHEON LABS has further developed its RHEON™ technology, a reactive polymer that dynamically stiffens when subjected to force. The technology can control energy of any amplitude or frequency, from small vibrations to forces at ballistic-speeds and therefore has a wide range of applications.
 
This Innovate UK Smart Grant-backed project aims to develop a hyper viscoelastic fibre from RHEON™ which displays high strain-rate sensitive properties. Creating a fibre with unique strain-rate sensitive properties will be a world first. It will enable the creation of a 'breakthrough-generation' of stretch textiles that can actively absorb, dampen and control energy during movement, rather than simply acting as a spring.

For close-fitting activewear and sports bras, the ability to actively control muscle mass or soft tissue movement during exercise will be a game-changing advancement. It will allow brands to engineer garments that relax during everyday use but actively stiffen during exercise for improved support and performance.
The Innovate UK grant was awarded under the category of Hyper-Viscoelastic Fibre Extrusion for Textile Manufacture. Fibre Extrusion Technology Limited (FET) enabled the customer trials at its bespoke Fibre Development Centre in Leeds, England using its in-house FET-103 Monofilament meltspinning facilities, in harness with RHEON and FET technical operatives. The next phase will be to upscale the trials of preferred materials on RHEON’s own new FET-103 meltspinning line, with FET’s continued support and expertise on hand.
 
Creating a fibre with unique strain-rate sensitive characteristics could be as radical a change in the market as the initial introduction of stretch fibre with the launch of Lycra™. The textiles would have a multitude of beneficial properties and would provide significantly less compression in the garment than conventional materials, substantially improving user comfort, support and performance.

Source:

DAVID STEAD PROJECT MARKETING LTD

(c) CSR Europe
07.10.2022

Epson at EUROPEAN SDG ROUNDTABLE about Sustainable Fashion

The fashion industry currently produces 20% of global wastewater and 10% of global carbon emissions. Improvements can be made for example localizing fashion, using more on-demand digital printing (it can save up to 4kg of CO2 per item) and digital textile printers (they reduce water use by up to 90% and energy use by up to 30%). Increasing the use of sustainable materials is vital and extending the lifecycle of use would make a serious difference.

Together with designers, producers, retailers, and customers, Paolo Crespi, Sales & Marketing Director Printing Technologies at Epson, will discuss how each stage of the fashion production can be made more sustainable, and how circularity and longevity can be build into the lifecycle of fashion.

The panel will take place on Tuesday, 11 October 2022 at 09:30-11:00 am CET.

Click here for more information.

The fashion industry currently produces 20% of global wastewater and 10% of global carbon emissions. Improvements can be made for example localizing fashion, using more on-demand digital printing (it can save up to 4kg of CO2 per item) and digital textile printers (they reduce water use by up to 90% and energy use by up to 30%). Increasing the use of sustainable materials is vital and extending the lifecycle of use would make a serious difference.

Together with designers, producers, retailers, and customers, Paolo Crespi, Sales & Marketing Director Printing Technologies at Epson, will discuss how each stage of the fashion production can be made more sustainable, and how circularity and longevity can be build into the lifecycle of fashion.

The panel will take place on Tuesday, 11 October 2022 at 09:30-11:00 am CET.

Click here for more information.

Source:

Epson and CSR Europe

(c) adidas AG
07.10.2022

adidas Originals and Pharrell Williams drop new Collection

Just ahead of the fall season, adidas Originals and Pharrell Williams return to launch an array of new colors of their gender-neutral Humanrace Premium Basics Collection. The FW22 drop features a premium, heavyweight jersey crafted from cotton from Better Cotton, which supports more sustainable cotton farming. Designs are punctuated with the signature puff-print logo execution and large ‘Humanrace’ chest branding on select pieces.

The collection comprises the PW Basics Tee, PW Basics Short, PW Basics Hoodie, PW Basics Pant, PW Basics Crew , and PW Basics Long Sleeve Tee. Each item is available in sizes ranging from 3XS-2XL and in seven colors chosen by Pharrell, including Night Grey, Alumina, Light  Grey Heather, Linen Green, Halo Blue, Almost Pink, and Almost Yellow.

Just ahead of the fall season, adidas Originals and Pharrell Williams return to launch an array of new colors of their gender-neutral Humanrace Premium Basics Collection. The FW22 drop features a premium, heavyweight jersey crafted from cotton from Better Cotton, which supports more sustainable cotton farming. Designs are punctuated with the signature puff-print logo execution and large ‘Humanrace’ chest branding on select pieces.

The collection comprises the PW Basics Tee, PW Basics Short, PW Basics Hoodie, PW Basics Pant, PW Basics Crew , and PW Basics Long Sleeve Tee. Each item is available in sizes ranging from 3XS-2XL and in seven colors chosen by Pharrell, including Night Grey, Alumina, Light  Grey Heather, Linen Green, Halo Blue, Almost Pink, and Almost Yellow.

More information:
adidas adidas Originals clothing
Source:

adidas AG

TAD Teintures et Apprêts Danjoux Photo TAD Teintures et Apprêts Danjoux
TAD Teintures et Apprêts Danjoux
06.10.2022

Coisne et Lambert: Acquisition of TAD Teintures et Apprêts Danjoux

Coisne et Lambert, the group composed of the two companies TDV Industries and Klopman International, a leader in the production and marketing of technical fabrics for the professional clothing and PPE sector, announced the acquisition of TAD Teintures et Apprêts Danjoux.

TAD is specialized in the dyeing and finishing of knitted fabrics and has been in the market for over 30 years. Based in Le Coteau (France), the company has a production site of 9,000 m² and is a major player in the civil and administrative markets for technical textiles for professional clothing, medical, sport and apparel.

With a well equipped R&D laboratory, responsive and innovative sampling and production processes, TAD is ISO 14001 certified to manage its environmental performance.

TAD will extend the group's textile know-how adding expertise in knitwear finishing (dyeing, finishing and functionalities). The complimentary nature of their skillsets will allow the three companies to develop synergies for the benefit of their common and specific markets.

Coisne et Lambert, the group composed of the two companies TDV Industries and Klopman International, a leader in the production and marketing of technical fabrics for the professional clothing and PPE sector, announced the acquisition of TAD Teintures et Apprêts Danjoux.

TAD is specialized in the dyeing and finishing of knitted fabrics and has been in the market for over 30 years. Based in Le Coteau (France), the company has a production site of 9,000 m² and is a major player in the civil and administrative markets for technical textiles for professional clothing, medical, sport and apparel.

With a well equipped R&D laboratory, responsive and innovative sampling and production processes, TAD is ISO 14001 certified to manage its environmental performance.

TAD will extend the group's textile know-how adding expertise in knitwear finishing (dyeing, finishing and functionalities). The complimentary nature of their skillsets will allow the three companies to develop synergies for the benefit of their common and specific markets.

This integration will enable TAD to strengthen its specific business model and its services as a French finishing company over the long term, for the benefit of its historical and future customers.

The group, which is made up of the two companies TDV Industries and Klopman International, achieved a turnover of 185 million euros for the 2021-2022 financial year and employs more than 600 people. It also intends to expand its presence in new markets and geographical areas. Klopman International and TDV Industries want to offer markets more complete, flexible and competitive solutions for professional, civil and military clothing.

29.09.2022

CISUTAC: New European innovation project on circular & sustainable textiles

Launched this September, the new Horizon Europe project CISUTAC will support the transition to a circular and sustainable textile sector. As part of a consortium of 27 partners working on the project, TEXAID will among others support the project with sorting, disassembly and repair trials.

The production and consumption of textile products continue to grow, together with their impact on the environment, due to a lack of reuse, repair and recycling of materials. Quality, durability, and recyclability are often not being set as priorities in the design and manufacturing of clothing (EU Strategy for Sustainable and Circular Textiles, March 2022).  

CISUTAC aims to remove current bottlenecks in order to increase textile circularity in Europe. The objective is to minimise the sector’s total environmental impact by developing sustainable, novel, and inclusive large-scale European value chains.  

Launched this September, the new Horizon Europe project CISUTAC will support the transition to a circular and sustainable textile sector. As part of a consortium of 27 partners working on the project, TEXAID will among others support the project with sorting, disassembly and repair trials.

The production and consumption of textile products continue to grow, together with their impact on the environment, due to a lack of reuse, repair and recycling of materials. Quality, durability, and recyclability are often not being set as priorities in the design and manufacturing of clothing (EU Strategy for Sustainable and Circular Textiles, March 2022).  

CISUTAC aims to remove current bottlenecks in order to increase textile circularity in Europe. The objective is to minimise the sector’s total environmental impact by developing sustainable, novel, and inclusive large-scale European value chains.  

The project will cover most parts of the textile sector by working on two material groups representing almost 90% of all textile fibre materials (polyester, and cotton/cellulosic fibres), and focusing on products from three sub-sectors experiencing varying circularity bottlenecks (fashion garments, sports and outdoor goods, and workwear).  

CISUTAC will follow a holistic approach covering the technical, sectoral and socio-economic aspects, and will perform three pilots to demonstrate the feasibility and value of:

  • Repair and disassembly
  • Sorting (for reuse and recycling)
  • Circular garments through fibre-to-fibre recycling and design for circularity

To realise these pilots, the consortium partners will:

  • Develop semi-automated workstations
  • Analyse the infrastructure and material flows
  • Digitally enhance sorting operations (for reuse and recycling)
  • Raise awareness among the consumers and the textile industry

As part of the CISUTAC consortium, TEXAID, will conduct different trials of sorting, repair, and disassembly, and be active in the LCA and Standardisation work packages.

Source:

TEXAID Textilverwertungs-AG

Photo: Haelixa AG
29.09.2022

Haelixa: Egyptian cotton products traceable thanks to DNA marker

Within the scope of the United Nations Economic Commission for Europe (UNECE) initiative “The Sustainability Pledge”, to improve transparency and traceability for sustainable garment and footwear supply chains, the Swiss company Haelixa traces Egyptian cotton from the source up to premium shirts.

The UNECE and United Nations Centre for Trade Facilitation and Electronic Business (UN/CEFACT) has been developing over the period 2019-2022 policy recommendations, implementation guidelines, a call to action, and a traceability toolbox including blockchain and DNA tracing solutions, which has been implemented in few different textile supply chains. Haelixa is part of the group of experts that develops such policy recommendations and conducts projects with key industry players to set traceability benchmarks and later develop them into standards.

Within the scope of the United Nations Economic Commission for Europe (UNECE) initiative “The Sustainability Pledge”, to improve transparency and traceability for sustainable garment and footwear supply chains, the Swiss company Haelixa traces Egyptian cotton from the source up to premium shirts.

The UNECE and United Nations Centre for Trade Facilitation and Electronic Business (UN/CEFACT) has been developing over the period 2019-2022 policy recommendations, implementation guidelines, a call to action, and a traceability toolbox including blockchain and DNA tracing solutions, which has been implemented in few different textile supply chains. Haelixa is part of the group of experts that develops such policy recommendations and conducts projects with key industry players to set traceability benchmarks and later develop them into standards.

Fashion brands are often responsible for complex global value chains and traceability is the needed tool to enable trust, transparency and credible sustainability. The magnitude of the supply chain traceability challenge can be overwhelming for brands, but the UNECE initiative framework facilitates the alignment with suppliers, provides the necessary guidance and the needed tools, with Haelixa as physical traceability provider.

To make the premium shirts traceable, Haelixa has developed a DNA marker to label the raw material, premium Egyptian cotton. The DNA marker has been applied as fine spray to GIZA 96 lint cotton in Borg Al Arab, Egypt and used to produce the finest fabric by Swiss manufacturer Weba. Once applied to the fibers, Haelixa’s DNA markers stay safely embedded into the material and withstand the industrial processing, ensuring traceability from the source until the finished garment. Samples of lint cotton, yarn, and fabric at different steps were verified with a test based on PCR, and the correct DNA marker was detected, thereby enabling the identification of the premium product, of its origin and the specific supply chain. The forensic data obtained were recorded on a blockchain system provided by UNECE. The marked fabric was used to make Hugo Boss cotton dress shirts. As one of the leading premium fashion brands and partner to the UNECE project, Hugo Boss is responsible for a complex global value chain and strives for high sustainability standards and is looking at traceability options.

“In cases like this one, where the material is of the highest quality and the product is shipped from one facility to another for premium processing, adding physical traceability is critical to ensure that the origin, quality and processing claims can be backed up" says Gediminas Mikutis, CTO and co-founder at Haelixa.

Maria Teresa Pisani, Economic Affairs Officer and Project Lead at UNECE, emphasized: “Traceability and transparency are crucial elements to protect environmental, social, and human rights along global value chains. At UNECE, we aim to enhance traceability approaches by exploring new and innovative solutions that help identify and address negative impacts in the fashion industry.”