From the Sector

This collaborative and educational project showcases the use of waste as a resource and prolonging the life of the garment through color. It came to life thanks to key brands who donated items that were then transformed by Officina39’s Recycrom™ applications into a renewed head-to-toe look that was then displayed as an art installation.

What’s the Recipe for change? For Officina39 and Adriana Galijasevic’s Cocircular Lab, this question gives shape to the collaborative and educational project Circular Explorations, specially presented at Amsterdam Denim Days Festival on April 22-23.

Sharing ground values and a common view on the fashion of tomorrow, Officina39, Italian based Chemistry plus Creativity company for the textile sector, joined hands with Adriana Galijasevic’s Cocircular Lab and influential brands to celebrate the importance of an ongoing commitment towards circularity.

Several donated items – overstock, second-grade production or damaged, unsold pieces – were updated with newly developed applications made with Officina39’s Recycrom™, the one-of-a-kind, patented dyestuffs range made from textile waste. This Circular Explorations capsule is displayed at Denim Days Festival as an art installation, not only to dress people but also to get them acquainted with circularity because they are an important player in closing the loop.

The Recipe for change that emerges from this color research is based on important values and keywords:

• Consciousness – awareness of oneself and one's surroundings
• Courage – the mental or moral strength to venture, persevere, and withstand danger, fear, or difficulty.
• Creativity – the power to imagine and produce new possibilities.
• Connection – a relationship in which a person or thing is linked or associated with something else, the act or state of connecting.
• Collaboration – the act of working together for a common goal.

Combined together, they produce CHANGE, which is a driving force for a better tomorrow.

This collaborative and innovative project that addresses circularity is also in direct support of United Nations Sustainable Development Goals, in particular number 12-Responsible Consumption and Production, number 9-Industry innovation & Infrastructure and number 17-Partnership for the Goals.

Chemistry plus creativity” is Officina39’s new tagline expressing the most important values at the core of the company’s approach, founded on a deep understanding of sustainability. Embracing the “plus” that used to feature as part of the Officina39 logo, it now takes the shape of a true formula of innovation that echoes throughout the renovated brand look that the company is introducing for the first time at Kingpins.

The latest addition to the Trustainable™ collection is Aqualess Fade, a technology that recreates the bleaching effect of chlorine on fabrics, a waterless special compound for the discoloration of denim on indigo/black garments which is reducing resource consumption and environmental impact. This innovation completes and integrates Aqualess Mission, a combination of technologies that allows garment laundry processes to reduce 75% of the water use.

Traditional systems usually use about 52 liters of water for a pair of jeans, while Officina39’s cutting-edge technology employs only 12.5 liters without affecting the quality of the final product. Until now, the process included three eco-friendly technologies: Novascraper Indigo, a laser finishing technique that adds a natural, vintage look to denim garments; OZ-ONE Powder, an advanced product to give garments a bleached yet eco-friendly treatment, for a worn and distressed look; and Aqualess Aged, a waterless compound to give denim abrasion effects.

“In our field, the word “less” is to be found pretty much everywhere you look: less water, less energy, less impact and the list goes on. So I asked myself if we could work on implementing the word “plus” in this collection.” stated Stefano Parrotta, Officina39 Technical Manager. “And the answer, of course, was yes: we thought of all the ways in which the idea of more (plus) best represents what we do – more passion, more creativity, more collaboration, more inspiration, more Officina39. I think it is important to look for what the industry needs more of and the word “plus” perfectly embodies that!”

On 21 - 22 June 2022, the VIEW Premium Selection Autumn.Winter 23/24 welcomes the textile and fashion industry in Munich's MVG Museum.

The VIEW Premium Selection as a preview textile trade show stands for the latest developments, first colour and material trends and the presentation of a selected, high-quality product portfolio in a personal and professional atmosphere.

At the earliest possible date in the season, around 250 brand new collections for Autumn.Winter 23/24 will be presented at VIEW in the areas of FABRICS, ADDITIONALS, DESIGN STUDIOS as well as DENIM and SPORTSWEAR. The internationality of this year's exhibitors deserves mention since in addition to Germany, Italy and Turkey, they also come from France, England, Greece, Spain, Denmark, Hong Kong, China and Japan.

Bellandi, Dynamo, E. Miroglio, Lisa Spa, Manteco, Max Müller, Agentur Püttmann, Set and Tejidos Royo will be on site, along with numerous other manufacturers. The futuristic suppliers We Nordic, Knopf und Knopf, Le Studio Copenhagen, Thermore and Kipas are exhibiting at VIEW for the first time, making the show the basis of information and inspiration for the upcoming season.

The textile and fashion industry is also invited to the next MUNICH FABRIC START Autumn.Winter 23/24 from 30 August - 01 September 22 at the MOC Munich and to the BLUEZONE from 30 - 31 August 22 on the Zenith Areal. Valuable information, physical exchange and a spirit of innovation as well as a new SOURCING show-in-show concept await the global industry players in Munich.

ROICA™ main objective is to focus on and respond to new generation values in fashion. Values that are key for contemporary consumers, who are the ones leading the change throughout all the supply value chain, and have received even more attention since the beginning of the pandemic. ROICA™ by Asahi Kasei team knows that value creation is the basic foundation of contemporary business. Its teams are ready to go to the next level, answering to the market demand for innovation while sharing its responsibility efforts towards the new generation of consumer.

For this reason, the ROICA™ strategy is based on two key elements. On the one side, a strong focus on responsible innovation, able to respond to new fashion needs and desires while not harming the environment nor the society at large. On the other hand, a consolidation of partnerships along the whole supply chain through conversations and collaborations with companies sharing the ROICA™ values, in order to deliver creativity, solutions and design to all contemporary consumers. For example, in terms of fabric producers ROICA™ has been working alongside industry leaders such as Brugnoli, Candiani Denim, CIFRA, Dresdner Spitzen, Eusebio, Iluna Group, Innova Fabrics, Inter Jersey Milano, Lauma Fabrics, L/E Textile, Maglificio Ripa, M.I.T.I., Penn Italia - Penn Textile Solutions GmbH, Piave Maitex, Sitip S.p.A., Sofileta, Taubert Textil, Tessitura Colombo, TINTEX Textiles, TVB Textil-Vertrieb-Beratungs.

See attached document to read more about the current wardrobe stories.

«Armalith^® is the story of my passions. Firstly textiles, which opened the doors to the great ready-to-wear and haute couture houses. Then motorcycling, an incredible vehicle for finding freedom and meeting people. In 2003, I combined these two passions by creating Armalith^® with one idea in mind: to offer the best possible protection to bikers without compromising on the comfort and authenticity of a real pair of jeans. Today, Armalith 2.0^® is the denim of choice for the most prestigious brands for their abrasion protection equipment.» Pierre-Henry Servajean, Armalith^® MK Support manager.

Armalith 2.0 in facts:

• The mechanical qualities of leather with the comfort of denim
• Extreme resistance to cuts, traction, tears and abrasion
• High UV resistance that preserves its mechanical properties
• One layer for resistance that is superior to any lined products

High technology for high security
The heart of the armour is made of UHMWPE (high molecular weight polyethylene). This high resistance fiber comes from aerospace research; it is used for space module re-entry ropes, military armour, mooring cables for offshore platforms and more. This core is then covered with a cotton fiber using an exclusive and patented process, and combined with LYCRA^® dualFX^® technology for a powerful and durable stretch.

High resistance for high protection
High-tech integrated into authentic denim for unique comfort and protection, Armalith 2.0^® meets the most demanding standards such as Darmstadt and Cambridge, which are more scientific than the CE certification.
Armalith 2.0^® is available in 3 grades - A, AA and AAA - to cover all needs from urban use to maximum protection against abrasion. In its EXO (KNIT) form, Armalith 2.0^® can be used as a lining to increase resistance in specific areas without using other uncomfortable solutions.

High comfort for high style
Safety in a single layer of fabric, comfort, softness, stretchability, and style! Armalith 2.0^® is a real denim. Soft, supple, comfortable, breathable and hydrophilic, it allows all the usual textures, dyes, prints and finishing in low temperatures.

Armalith 2.0^® is an ethical and responsible denim

• GRS cotton sourced from Greece.
• Designed in France, manufactured and produced on a single site - spinning, dyeing, indigo, weaving, finishing - at Tejidos Royo in Spain.
• UHMWPE fibre requires half the energy to produce than aramids.
• The UHMWPE fibre used under the ARMALITH 2.0^® patent is continuous (no energy-intensive cracking) and untextured (no energy-intensive texturing).
• All Armalith 2.0^® denim manufacturing processes are carried out at low temperatures: a world first for stretch fabrics.
• No heavy metals used in the pigments, the indigo is made using a slow, cold, waterless process
• Resistant to more than a thousand washes for greater longevity and without loss of elasticity.

In 2021, Berto Industria Tessile embarked on a series of journeys through the denim supply chain, touching both B2B and B2C worlds.

The first journey of this adventure, aimed at discovering and publicizing the world of indigo and, began by talking about the collaboration with the turkish garment maker blue matters creating a green collection to be proposed to the world's top brands, continuing with “su mirura project” in the second chapter.
This project has its objective in supports, with a ready on stock fabrics, (which at this time of difficult availability of product becomes extremely relevant), young emerging talents in the world of fashion that, in our industry, both for problems related to  minimum order quantities and for problems related to financial commitments of startups, would having difficulty in the raw materials research.

In this third chapter of the personal voyage into the world of denim, Berto Industria Tessile talks about two realities that are not only made in Italy, but also made in veneto, for a zero km circularity supports.

Two brands that are part of two different segments of the indigo world of b2c, one operating in the world of clothing and one in the creation of fashion accessories, but who have a common denominator between them, the use of 100% in their collections of denim fabric Berto.*

* See attached document for more information.

On 21st October the Managing Director of Officina+39 Andrea Venier has joined a panel discussion in the prestigious arena of the Kingpins24 Digital Show. He contributed to the discussion with his and Officina+39’s point of view on “Water Conservation”, together with Emrah Özkorkmaz from Bregla and Taimur Malik from Stylers International, with Edward Hertzman from Sourcing Journal & Rivet as moderator.

Water crisis remains one of the top issues for humanity and 90% of the world's natural disasters are related to water. Officina+39 has been working hard to rethink the way water is used throughout the denim processes: Andrea's contribution emphasized the company’s practical and consolidated experience in this field, as in recent years their main objective has been to drastically reduce water use in line with UN SDG6.

Andrea pointed out how “fashion industry is still currently deeply rooted in a linear approach: make, use, dispose.” Accordingly to Andrea and Officina+39, the fashion world is becoming aware of this reality and is trying to reinvent itself in order to decrease the use of this precious resource and its negative impacts but there is still work to do in order to redesign a better sustainable model, where circularity should represent the new sustainability: circularity not only when it comes to the materials, but also to water.

In the textile industry water is used as the vehicle for colors and chemical auxiliaries but luckily today many technologies aim at significantly reducing water consumption. Officina+39 is really focused on this target: Andrea explained that “Officina+39 has developed the AQUALESS MISSION, a process suitable for conventional machines that leads to a 75% reduction of the water typically used in denim and garment laundry processes, using a waterless technology and saving costs for producers.”

Despite the start-up cost of investing in the development of sustainable technologies may discourage some in the industry, it is about time to realize that these actions cannot be delayed and that we will increasingly hear about water scarcity, water stress and water risk.

Andrea stated: “It is necessary to develop water management strategies and systems in any company: today there is ISO 14000 related to environmental management, but I believe that governments, brands and related organisations should think about an ISO related just to water management. In this way, every company can understand how much value can be generated in the medium-term and how much money could be saved by investing in this kind of technologies. To create new standards related to water management, we must change the approach.”

Elleti Group, an Italian manufacturer specialized in denim treatments and garment making, will present an innovative approach: how we experience denim and its transformation processes.

Elleti Group will display its “Green Replicants” project in a new and improved “Lighter. Better. Wiser.” edition.  This project, inaugurated a few years ago, recreates some of the iconic pieces from the Elleti Group Museum of Denim (dating back to the 19th century) with today’s most advanced environmentally sustainable technologies. This special edition replicas are fully developed using the latest addition to the sustainable tools of the company: the “Wiser Wash” technology, a patented washing method that eliminates the use of all potentially harmful chemicals and pumice stone, while drastically reducing the water consumption throughout the process.
 
Moreover, at the Immaterial M.O.D.E. booth, a special project designed by Denim Première Vision and realized in collaboration with Elleti Group and Sense – Immaterial Reality will take visitors through an Augmented Reality installation to explore a selection of legendary pieces from M.O.D.E., Museum of Denim by Elleti Group. By downloading the app, available on every digital store, on your phone or tablet and looking out for the signage on site, unique denim masterpieces will be at everyone’s fingertips.

Itema, a worldwide manufacturer of weaving solutions, will be for the first time at the Denim Première Vision fair. The company is renowned in the industry to be one of the only manufacturers to produce all the top three weft insertion technologies – rapier, air-jet and projectile.

The company will highlight the iSAVER® technology: designed by Itemalab®, the Itema advanced innovation company. Thanks to iSAVER®, one thousand kilos of cotton per loom a year will be saved – i.e. 3% of total raw materials – which will prevent wasting 20 million litres of water, while saving costs for about €2.000 a year on each loom. iSAVER® significantly contributes in making the denim production greener.

Archroma celebrates 8 years of leading the way to a sustainable world, with innovations and solutions aimed at creating added value sustainable for its partners, consumers and the planet.

Archroma came to life on 1st October 2013 from textile, paper and emulsions businesses acquired from Clariant by SK Capital Partners.
Building on decades of commitment to developing safer eco-friendlier chemistry, Archroma has become in the past 8 years a prominent name for more sustainable colors and performance, collaborating with leading brands such as Primark, G-Star, Patagonia, Esprit and more.

Archroma has introduced innovations, such as the EarthColors® made from non-edible plant waste from the food and herbal industry, Denisol® Pure, an indigo for aniline-free* denim, aniline being a category 2 carcinogen substance, and Smartrepel®, a PFC-free* water repellent solution. The company is also about to launch a new plant-based softener.

The company started to develop holistic solutions designed to bring innovation and performance, whilst reducing the impacts on water, energy and other natural resources. The savings generated by these 70+ system solutions are demonstrated by Archroma's proprietary ONE WAY Impact Calculator, a tool launched in 2012 and continuously upgraded to simulate and optimize the footprint of application processes.

Archroma also recently launched CASUAL X SMART, a sulfur dyeing system for trendy wash-down effects to make clothes that look smart at home and at work. The colors won't fade in the washing cycle, and the application process allows resource savings of up to 33% water, 21% energy and 35% chemical usage compared to a benchmark reactive & pigment garment dyeing.

With ONE WAY, a brand can calculate how much impact their current production and the Archroma Way collection will have on water, energy, chemical, raw material or CO2 footprint.

Denim manufacturers employing Monforts technologies showcased their latest activities, including sustainable fabric manufacturing, new advances in fibres, dyes and chemicals, as well as process and supply improvements and recycling options, at Première Vision’s Digital Denim Week, held from July 5-9.

The users of Monforts equipment included AGI Denim (Pakistan), Azgard 9 (Pakistan), Berto (Italy), Bossa (Turkey), DNM (Turkey), Kilim (Turkey) and Orta (Turkey).

The new Naveena Denim Mills (Pakistan) Holistic collection, for example, employs a suite of sustainable materials such as organic cotton and post-consumer and post-industrial waste cotton that has been shredded and recycled at its in-house unit in Pakistan.

Supply chain transparency is also becoming increasingly important, and Turkey’s Bossa is now sharing information on its dyes, energy sources and recycled content use with its customers. For organic cotton in particular, Bossa provides QR codes with which brands can identify the names of individual farms and their locations, as well as details such as the origins of specific seeds and the use of irrigation by growers.

Turkey’s Orta’s new Denim Route – inspired by the historical Silk Road for trade between the East and West – is an interactive supplier map detailing the regions from which it sources cotton, dyestuff, chemicals and various fibres to complement its other transparency initiatives.

Meanwhile, a living and breathing piece of clothing that absorbs carbon dioxide while simultaneously producing oxygen was introduced at Digital Denim Week 2021 by Azgard 9 (Pakistan) .