From the Sector

Jan Karnath (39), a nephew of Bernd Reifenhäuser (CEO) and Ulrich Reifenhäuser (CSO), is the first representative of the fourth generation to join the operational business of the Reifenhäuser Group. His start paves the way for the continuous development of the family business and reinforces the transformation from machine manufacturer to solution provider: As the company's first Chief Digital Officer, Karnath will henceforth be responsible for and steer the Group's digital transformation.

In his new position as Chief Digital Officer, Jan Karnath is responsible for the strategic and operational development of all Reifenhäuser units whose business model is based on digital products: The tech start-up RE: GmbH, which specializes in connecting entire production facilities, AR:DEL, Reifenhäuser's digital education and learning platform, and R-Cycle, the digital product passport for sustainable packaging. In addition, Karnath is responsible for the Group's overall digital strategy: he will continue to develop the portfolio of digital products and ensure that all relevant digital initiatives are integrated into strategic planning.

Jan Karnath has over 15 years of experience in the digital business. He studied Management in Vienna and Digital Transformation & Innovation at Stanford University. He then began his career at SAP and has since successfully led several digital companies as a board member and founder. Investors in these companies have included EQT and Porsche AG.

INDA, the Association of the Nonwoven Fabrics Industry, announced the election of five new members to serve on its 2024 Board of Directors. The Board of Directors play a key role in advancing INDA’s strategic objectives, actively supporting both the industry and the membership. Their primary responsibility lies in ensuring that INDA remains responsive to the evolving needs of its members and the broader nonwovens industry, guiding the formulation of policies and programs.

The five new Board members include:

• Jaren J. Edwards, President, Stein Fibers
• Edward McNally, Sales Director Nonwoven, Oerlikon Nonwoven
• Thomas Olsen, Senior Vice President, Americas Business Area, Suominen
• Patricia A Sargeant, Vice President, Glatfelter Corporation
• Paul Wood, President, Ontex North America

The Board is comprised of elected Board Officers. One-third of the entire Board is elected each year for a three-year term by INDA’s general membership. INDA’s Executive Committee, empowered to act on behalf of the Board between meetings, consists of the Board Officers plus appointees.
The Executive Committee includes:

• Chair: Mark Thornton, Vice President, The Procter & Gamble Company
• Vice Chair: Barbara Lawless, VP of Sales and Marketing – Medical Products, Precision Fabrics Group, Inc.
• Past Chair: Bryan Haynes, Senior Technical Director for Global Nonwovens, Kimberly-Clark Corporation
• Appointee: Mike Clark, President, Filtration Solutions, Hollingsworth & Vose Company
• Appointee: Jodi Russell, Vice President R&D, Cleaning Innovation, Packaging & Sustainability, The Clorox Company
• Appointee: Jeff Stafford, Vice President of Nonwovens, Milliken & Company
• Appointee: Robert Weilminster, EVP & General Manager, US & Canada – Health, Hygiene and Specialties Division, Berry Global
• Appointee: Tom Zaiser, CEO, Indorama Ventures

HeiQ AeoniQ Holding, a subsidiary of HeiQ Group, is appointing Julien Born as its CEO, leveraging his extensive executive leadership and profound textile industry expertise cultivated in prestigious organizations such as DuPont, KOCH Industries, and The LYCRA Company, where he served as CEO since 2021. Julien Born will champion the growth of the cellulosic filament fiber HeiQ AeoniQ™.

The HeiQ AeoniQ™ technology is poised for commercial production at the inaugural manufacturing facility in Portugal by the close of 2025. The just concluded €5M acquisition of land and buildings, within a 2-year project total investment of €80M, marks a pivotal milestone for the 15,000m2 facility in Maia, Porto. Situated strategically in Portugal's textile hub and a mere 20 minutes from a major commercial port, this facility is poised to catalyze the scale-up phase of the business, going from pilot manufacture to mass production when it wants to compete at full-scale on cost and performance with fossil fuel-based fibers.

HeiQ intends to consolidate the Group’s current and future activities in Portugal at the newly acquired site. This includes Shared Service Center functions as well as the Innovation Hub for the HeiQ Textile & Flooring business unit.

The recent addition of Julien Born to lead the charge follows the nomination of Robert van de Kerkhof to the HeiQ Board, a seasoned executive with extensive textile experience holding positions as CCO, CSO, Board member of Lenzing Plc, and Chairman of CIRFS, the European Man-Made Fibres Association. Robert will also serve as the Chairman of the HeiQ AeoniQ Holding Board.

HeiQ AeoniQ Holding, established as an independent subsidiary to attract new investors, value-chain partners, and brands, embarks on an ambitious multi-year scale-up strategy. This strategy involves integrating diverse sources of bio-derived feedstock and hyper-scaling cellulosic filament fiber production capacity over the next decade, targeting industries such as apparel, footwear, automotive, home textiles, and aeronautics.

The Supervisory Board of adidas AG has appointed Michelle Robertson (48) as Executive Board member, responsible for Global Human Resources, People and Culture, effective January 1st, 2024. Michelle Robertson, a British national, has been with adidas and previously Reebok in different HR roles for more than 18 years. Since July 2023 she has already been leading Global Human Resources at adidas on an interim basis reporting to CEO Bjørn Gulden.

As of January 1, 2024, the company’s Executive Board will consist of Bjørn Gulden (Chief Executive Officer and Global Brands), Arthur Hoeld (Global Sales), Harm Ohlmeyer (Chief Financial Officer), Michelle Robertson (Global Human Resources, People and Culture) and Martin Shankland (Global Operations).

Solvay announced the future Board of Directors of SYENSQO, effective upon completion of the planned separation of Solvay into two companies – SOLVAY and SYENSQO – which is on track to be completed in December 2023.

SYENSQO’s Board will be composed of 10 members, including 6 independent members, 3 members representing the reference shareholder, Solvac, and the company CEO. They have deep expertise in specialty industries, international business operations, risk management, corporate governance, finance and clean technology.

The following individuals will serve on the SYENSQO Board of Directors:
Rosemary Thorne will serve as independent Director and Chair of the SYENSQO Board, as well as Chair of the Board’s Finance Committee. She is currently an Independent Director on the Solvay Board of Directors, appointed in 2014, and Chair of the Board’s Audit Committee. She is also an Independent Director on the Board of Merrill Lynch International (UK), a wholly-owned subsidiary of Bank of America, serving as Chair of the Audit Committee. Ms. Thorne has decades of financial leadership experience across a wide range of industries. She previously served as Chief Financial Officer at J. Sainsbury, the UK’s largest supermarket chain at the time; Bradford & Bingley; and Ladbrokes. Ms. Thorne previously sat as an Independent Director on the Boards of Royal Mail Group, Cadbury Schweppes, Santander UK, First Global Trust Bank and Smurfit Kappa Group.

Dr. Ilham Kadri will serve as Chief Executive Officer and member of the Board of Directors of SYENSQO. She is currently CEO and President of the Executive Committee at Solvay. Ms. Kadri has successfully led the turnaround of Solvay, delivering double-digit EBITDA growth and 18 consecutive quarters of positive free cash flow, deleveraging the balance sheet and promoting superior people engagement. She is an independent Board member at A.O. Smith and L’Oréal. She is active in non-profit organizations, as Chair of the World Business Council for Sustainable Development (WBCSD), member of the steering committee of the European Round Table of Industrialists (ERT) as well as a permanent member of the World Economic Forum’s International Business Council (WEF). Ms. Kadri has extensive leadership experience across a variety of industries in four continents and with leading industrial multinationals, including Shell, UCB, Huntsman, Dow, Sealed Air. Prior to Solvay, she was CEO and President of Diversey in the USA, led the company’s return to profitability and resulting spin off and divestiture to Bain Capital. She founded two non-Profit foundations: the Solvay Solidarity Fund in Belgium in 2020 which supported more than 7000 families affected by Covid-19 and natural disasters; and founded the ISSA Hygieia Network in 2015 in the USA, to help women in the cleaning industry. She received two Doctor Honoris Clausa from EWHA University in Korea and Université de Namur in Belgium.

Julian Waldron will serve as independent Director and Chair of the Audit Committee. He currently serves as Deputy Executive Chairman of privately-held Albea Group, a global beauty and personal care packaging company which operates 35 facilities in Europe, Asia and the Americas. Mr. Waldron has held senior leadership roles at several leading listed companies in the industrial, technology and services sectors and brings a wealth of expertise in finance and business operations. Prior to joining Albea in 2022, he was Chief Financial Officer of Suez for three years after serving as Chief Financial Officer and subsequently Chief Operating Officer of Technip. He started his career at UBS Warburg where he spent 14 years. Mr. Waldron also served as an independent Board member and Chairman of finance, risk and investments at Carbon Clean, a privately-owned carbon capture company dedicated to achieving net zero.

Heike Van de Kerkhof will serve as independent Director and Chair of the Nomination Committee. She currently sits on the Board of OCI N.V.. Ms. Van de Kerkhof brings more than 30 years of experience in the chemicals, oil & gas and materials industries, having served in numerous leadership roles around the globe. From 2020 to 2023, she was Chief Executive Officer of Archroma Management, a global specialty chemicals company. During her tenure, she successfully completed the transformational acquisition of Huntsman’s Textile Effects business. Prior to her role at Archroma, Ms. Van de Kerkhof served as Vice President of Lubricants, Western Hemisphere at BP, and held positions at Castrol, The Chemours Company, and Neste Corporation. She also held many leading roles within DuPont over 18 years.

Matti Lievonen will serve as independent Director and Chair of the Compensation Committee. He is currently an independent director on the Solvay Board, appointed in 2017. Mr. Lievonen is a proven executive in the energy, forestry, power and automation industries with an extensive track record of leading businesses through climate transition. For over ten years until 2018, he served as Chairman and Chief Executive Officer of Neste Corporation, a global leader in next-generation renewable fuels and chemicals. During his time at Neste, Mr. Lievonen successfully promoted the development of clean fuels as well as Finland’s bioeconomy strategy in advancing renewable transportation fuels. He has also been involved with organizations such as Fortum Board, SSAB, Nynäs AB, Ilmarinen, and the HE Finnish Fair Foundation. Until 2021, Mr. Lievonen was also Chairman of the Board of Directors at Fortum. He has been recognized for his admirable leadership and expertise, and in 2016 was awarded an Honorary Doctorate of Technology by the Aalto University Schools of Technology.

Dr. Françoise de Viron will serve as non-independent Director, Chair of the ESG Committee and Vice-Chair of the Board. She is currently a director of the Solvay Board, appointed in 2013. Ms. de Viron is a regarded academic leader and has extensive experience in innovation, R&D and qualitative research. She is a Professor Emeritus at the Faculty of Psychology and Education Sciences and Louvain School of Management at UCLouvain in Belgium where she has been an Academic Member of various groups at UCLouvain. Ms. de Viron previously served as the president of AISBL EUCEN – the European Universities Continuing Education Network. Prior to her university position, from 1985 to 2000, she was in charge of developing Artificial Intelligence applications at Tractebel S.A. (now Tractebel-Engie).

Roeland Baan will serve as independent Director. He currently serves as President and Chief Executive Officer of Topsoe, a privately-held leading provider of clean energy and petrochemical technologies. He is also Chairman of the Supervisory Board of SBM Offshore NV. Roeland Baan has extensive experience in supply chain management, M&A, business development and operations management. Prior to joining Topsoe in 2020, he was President and CEO of Outokumpu and has held several executive roles at global organizations such as Aleris International, ArcelorMittal and SHV NV. He spent over 16 years in various roles across the globe at Shell, living in South America, in Africa and in the United Kingdom.

Edouard Janssen will serve as non-independent Director. He is currently a Director on the Solvay Board, appointed in 2021. Earlier this year, he was appointed Chief Financial Officer of D’Ieteren Group, a European leader in automotive distribution services. Mr. Janssen is also a Board member of privately-held Financière de Tubize and Union Financière Boël, as well as Co-Founder and Chair of Trusted Family. Mr. Janssen is active in academics, as Vice-Chair of the International Advisory Board of the Solvay Brussels School of Economics and Management and on the advisory board of the INSEAD HGIBS. He brings expertise in finance, strategy, entrepreneurship, business management, planning and marketing. He has served as Solvay’s Vice President in strategy and M&A between 2019 and 2021, and prior to that, he was the US-based General Manager for North- and Latin America at Solvay’s Aroma Performance Global Business Unit.
 
Dr. Mary Meaney will serve as non-independent Director. She is currently a member of the Board of Directors and of the Audit Committee of Groupe Bruxelles Lambert SA. She also sits on the Board of Directors and the Remuneration Committee of Beamery, the privately-held talent management company. She is a member of the Board of Directors and of the Finance Committee of Imperial College, London.Dr. Meaney will bring expertise in Strategy, M&A, and change management, which she acquired over a 24-year career at McKinsey. She was a Senior Partner, served on the McKinsey Shareholders Council and led McKinsey’s global Organization practice.

Nadine Leslie will serve as independent Director and is based in the United States of America. She is currently a member of the Board of Directors of Provident Financial Services , as well as a Non-Executive Director of Seven Seas Water Corporation, a water and wastewater treatment multinational company. She also sits on the Board of Trustees of Hackensack Meridian Health Network and is active as strategic consultant for civil engineering firm T&M Associates. Over a 22-year career at Suez, Ms. Leslie held several leadership positions, the last one being Chief Executive Officer of Suez North America, until 2022. Previously she served as Executive Vice President Health & Safety.

Amanda Rajkumar [51], Executive Board member and Labor Director of adidas AG, responsible for Global Human Resources, People and Culture, has informed adidas AG’s Supervisory Board that she will not extend her Executive Board mandate beyond December 31, 2023. The Supervisory Board has accepted her decision and agreed on the termination of her appointment as an Executive Board member effective July 15, 2023.

With 28 years of human resources experience in global organizations, Amanda Rajkumar joined the adidas board as Head of Global Human Resources, People and Culture at the beginning of 2021. At adidas, she devised and implemented a People strategy aimed at efficiently harmonizing and unifying employee experience across the company and establishing adidas as a global values-led organization.

Michelle Robertson, SVP Workplaces & Global Functions at adidas, will assume responsibility for Global Human Resources, People and Culture on an interim basis, reporting to adidas CEO Bjørn Gulden.

At the Annual General Meeting of Autoneum Holding Ltd on 24th March 2023, a clear majority of the shareholders approved the introduction of a capital band in the amount of approximately CHF 100 million net proceeds to finance the acquisition of Borgers Automotive. The proposal to waive the payment of a dividend for the 2022 financial year in view of the lower net result was also approved. In addition, Board member Rainer Schmückle as well as CEO Matthias Holzammer were given a farewell.

221 shareholders attended today’s Annual General Meeting of Autoneum Holding Ltd in Winterthur. 66.48 percent of the share capital was represented.

The shareholders approved the Annual Report, the Annual Financial Statements and the Consolidated Financial Statements for 2022. The proposal of the Board of Directors to waive the payment of a dividend for the financial year 2022 due to the lower net result was also approved by the Annual General Meeting.

In addition, the shareholders of Autoneum Holding Ltd granted discharge to all members of the Group Executive Board and the Board of Directors by a large majority of votes.

Chairman Hans-Peter Schwald and the other members of the Board of Directors Liane Hirner, Norbert Indlekofer, Michael Pieper, Oliver Streuli and Ferdinand Stutz were confirmed in office for another year. Hans-Peter Schwald, Norbert Indlekofer, Ferdinand Stutz and Oliver Streuli were re-elected to the Compensation Committee.

The consultative vote on the 2022 remuneration report was approved by 85.55%. The proposals for the remuneration of the Board of Directors and the Group Executive Board for the 2023 financial year as well as the other proposals were also approved by a large majority.

With 99.03%, a clear majority of the shareholders approved a capital band authorizing a capital increase of approximately CHF 100 million net proceeds. The purpose of the capital increase is to partially finance the acquisition of the automotive business of the Borgers Group announced by Autoneum on January 9, 2023. The Annual General Meeting also approved the other proposals of the Board of Directors for partial amendments to the Articles of Association.

Rainer Schmückle did not stand for re-election. He had been Vice Chairman of the Board of Directors, Chairman of the Audit Committee and member of the Strategy and Sustainability Committee since Autoneum became independent in 2011. CEO Matthias Holzammer, who will leave Autoneum for family reasons, was also bid farewell.

At the same time, Hans-Peter Schwald welcomed the new CEO Eelco Spoelder, who will take over the management of the Group from Matthias Holzammer on March 27, 2023: "With Eelco Spoelder, Autoneum gains an accomplished leader with many years of experience in the automotive supply industry. At Faurecia and previously at Continental, Mr. Spoelder has successfully proven that he can ensure strategic continuity and operational excellence even in a difficult market environment. I and the other members of the Board of Directors warmly welcome Eelco Spoelder and look forward to our future cooperation."

• Carbios strengthens its Board of Directors with the appointments of Prof. Karine AUCLAIR, Sandrine CONSEILLER, Amandine DE SOUZA and Mateus SCHREINER GARCEZ LOPES
• Carbios has reached its CSR objective of 60% independent directors ahead of 2024 target date, and has increased its female representation

Carbios‘four new members to its Board of Directors:  Prof. Karine AUCLAIR, professor of Chemistry at McGill University, Sandrine CONSEILLER, former CEO of Aigle, Amandine DE SOUZA, General Manager of LE BHV MARAIS, Eataly and Home, DIY and Leisure Purchasing at Galeries Lafayette Group, and Mateus SCHREINER GARCEZ LOPES, Global Director for Energy Transition and Investments at Raizen, have all been appointed members of Carbios’ Board of Directors.  In the new structure, Prof. Karine AUCLAIR succeeds Jacqueline LECOURTIER, Sandrine CONSEILLER succeeds Jean FALGOUX, Amandine DE SOUZA succeeds Alain CHEVALLIER, and Mateus SCHREINER GARCEZ LOPES succeeds Jean-Claude LUMARET.

Three of the new members have strong, proven expertise in various industries covering fashion, retail and energy, as well as business development and senior executive management in high-growth markets and sectors around the world.  The new scientific expertise will also help enhance and advance Carbios’ research into biological solutions for the life cycle of plastics and textiles.  In addition, a sensitivity to CSR issues and proven results in this field was also a key selection factor to join the Board.  The new members’ combined strategic vision, solid industry experience and CSR commitments will support Carbios in its industrial and commercial plans.
 
Prof. Karine AUCLAIR is Professor of Chemistry at McGill University and holds the Tier 1 Canada Research Chair in Antimicrobials and Green Enzymes.  She has received numerous awards over the years, including the Clara Benson Award of the Canadian Society of Chemistry, the McGill Tomlinson Professorship, the Leo Yaffe Teaching Award, and the McGill Fessenden Professorship, to name a few. She is an internationally recognized bioorganic chemist with significant scientific contributions to the fields of antimicrobial resistance, biocatalysis and enzymology. Her research led to several patents notably in the clean enzymatic depolymerization of untreated, high crystallinity PET plastics for closed-loop recycling.  Her work has been published in nearly 100 peer-reviewed publications in high-impact journals, and often highlighted by the media.  As a recognized leader in her field, she is often invited to speak at industrial and academic conferences around the world, and to review theses and grant applications for worldwide institutions.
 
Sandrine CONSEILLER is former Chief Executive Officer of Aigle (the emblematic French brand committed to sustainable fashion).  Prior to joining Aigle, Sandrine was Group Marketing & Branding Executive Vice-President at Lacoste (another historic French fashion brand) from 2011 to 2015.  She contributed to the Lacoste maison turnaround with strong growth and numerous professional awards including several Cannes Lions Awards.  She was also Member of the Executive Board.  Sandrine began her career at Unilever and spent 20 years leading global businesses within various divisions, mainly in Personal Care, in Latin America, Europe, and Asia.  Sandrine is also Member of the Board of Phildar (the iconic French knitwear brand), Member of the Board of Raise Sherpa (the first philantropic endowment fund dedicated to start-ups) and is a funding partner of NEO FOUNDERS (a venture fund mentoring impact start-ups).
 
Amandine DE SOUZA is General Manager of LE BHV MARAIS (French retail, decoration and fashion department stores), Eataly (an Italian gastronomy concept franchise) and Home, DIY and Leisure Purchasing at Galeries Lafayette Group since 2018.  She has been a Member of its Executive Committee since 2020.  Amandine has 17 years’ experience in different types of companies of various sizes: from family business, to start-up,  and multinational.  She was General Manager for France at Westwing (an e-commerce start-up) from 2015 to 2018.  From 2009 to 2015, she was International Merchandise Director at Casino Group (food and non-food retail distribution).  Prior to this, she worked as a strategic consultant at Bain & Company within their Distribution and Consumer Goods Division in France and internationally.
 
Mateus SCHREINER GARCEZ LOPES is Global Director for Energy Transition and Investments at Raizen (global leader in bioenergy from Brazil), leading technology, new business development and intellectual property at the company.  He was previously Global Manager for Innovation and Business Development in Renewable Chemicals at Braskem (the largest producer of thermoplastic resins in the Americas and the world’s largest producer of biopolymers).  Before his transition to the corporate world, Mateus held several researcher and lecturer positions on Synthetic Biology and metabolic Engineering at Universities in Mexico, Germany, United States and Brazil.  He is also a Board Member of Iogen Energy Corporation, Vice-Chairman of the Board of the Brazilian Association of Bio Innovation, and Advisory Committee Member from the MIT Energy Initiative.

Ulrich Reifenhäuser, CSO of the Reifenhäuser Group, was awarded the prestigious Georg Menges Prize 2022 at the 31st International Colloquium on Plastics Technology in Aachen from September 7-8, 2022. The prize recognizes individuals or groups who have rendered outstanding services to the transfer of research results into industrial practice. The sponsors of the award are the Plastics and Rubber section of Germany's Mechanical Engineering Industry Association (VDMA), together with PlasticsEurope Deutschland and the Association of Sponsors of the Institute for Plastics Processing (IKV) in Industry and Craft at RWTH University. The award is traditionally presented every two years during the colloquium organized by the IKV. Ulrich Reifenhäuser is the first businessman to receive the Georg Menges Award.

The award was presented by Professor Dr.-Ing. Christian Hopmann, Director of the IKV and Dr.-Ing. Herbert Müller, Chairman of the Board of the IKV Sponsors' Association. In his laudatory speech, Professor Hopmann highlighted Ulrich Reifenhäuser's great and successful commitment to the industry and his tireless search for optimal solutions that are sustainable in the best sense of the word, and praised him as a personality of integrity and integration. "The Georg Menges Prize is awarded for the consistent implementation of research and innovation in industry. The previously described achievements of our prizewinner would certainly have been enough to receive the award but, for the sponsors of the Prize, what was especially important and the key argument for their decision was Ulrich Reifenhäuser’s honorary dedication to the K tradefair," explained Professor Hopmann.

Ulrich Reifenhäuser has been a member of the Reifenhäuser Group management since 1992 and is responsible for international line sales. Together with his brother Bernd Reifenhäuser, he manages the company in the third generation. Ulrich Reifenhäuser has been a board member of the VDMA Plastics and Rubber Machinery Association for more than 25 years and has been its chairman since 2010. In 2020, he was inducted into the Plastics Hall of Fame, as was the award's namesake, and in 2022 he will be co-chairing the world's leading plastics trade fair in Düsseldorf for the seventh time in a row as "President of K show."

The Chief Creative Officer is the lead within the adidas design community and is responsible for shaping, defining, and shepherding the creative direction for the global brand and its three major labels – Performance , Originals, and Sportswear – to deliver a unified adidas brand experience. Willis will begin his contract beginning of April, reporting to Executive Board Member of Global Brands, Brian Grevy.

Willis is a creative visionary with a long-standing connection to adidas that dates back to 2005, most notably through his role in the concept and development of adidas by Stella McCartney in partnership with Stella McCartney He has remained integral to the growth and development of the partnership since its launch.

Beyond adidas by Stella McCartney, Willis has built a strong understanding of the company’s consumers, brand, labels, and categories through his work on a number of breakthrough projects, including a lead role in developing some of adidas’ most iconic material innovations.

Outside of his work with adidas he is revered for his tenure as Creative Director of British fashion heritage brand, Hunter, transforming what was a small single product business into a multi-category global fashion brand, and as co-founder of the trailblazing Wallpaper* Magazine. It is through this diverse experience that Willis brings not just creative expertise, but the ability to deliver across commercial, strategic, and leadership functions.

As Chief Creative Officer at adidas, Willis will provide global creative leadership, develop and nurture the brand’s creative culture, and empower teams across all design functions.

“Stepping into a permanent role at adidas and evolving our partnership is a great privilege and feels like an incredibly exciting and natural next step,” said Willis. “The power and influence of the brand on sport , sports culture, and beyond is immeasurable. I welcome the opportunity to help establish a new era of design and brand leadership at adidas and, together with the team, take adidas to even higher levels.”

“Alasdhair is a true icon of the industry and together we have produced some of adidas’ most innovative work, so to now have him lead our design community and set the future of our brand expression is a wonderful thing,” said Executive Board Member of Global Brands, Brian Grevy. “We are looking forward to seeing the influence of his unique creative vision, experience and expertise from developing and establishing some of the world’s most recognised brands.”