From the Sector

The fashion industry, which has strategic importance for the Turkish economy with its value-added production, employment, and exports, came together with representatives of global brands and Laison offices at the 'Green transformation' summit. At the meeting hosted by the Istanbul Apparel Exporters' Association (IHKIB), the studies carried out in the process of adaptation to the Green Deal were put under the spotlight, and the expectations of the Turkish fashion industry from the stakeholders were also expressed.

The opening of the meeting, attended by representatives of relevant ministries and foreign representations, national and international fund providers, as well as brands and buying groups were brought together, was made by Türkiye Exporters Assembly (TIM) and IHKIB President Mustafa Gültepe. In his speech, Gültepe underlined Türkiye's importance in the global apparel industry, by realizing approximately 3.5 percent of world apparel exports. Gültepe continued as follows:

"As IHKIB, we aim to increase our current annual exports, which are around $20 billion, to $40 billion. The road to the goal goes through Europe and America because the European Union is our largest market in apparel. We export 60 percent of our total apparel exports to EU countries. When we add other European countries and the USA, the ratio approaches 75 percent. While working on alternatives for the $40 billion in exports, we need to focus more on the European and U.S. markets because, as the data shows, the path to $40 billion in apparel exports goes through Europe and the U.S. We already have long-standing collaborations with brands centered in Europe and America. With our knowledge, speed, production quality, design power, and geographical proximity to Europe, we distinguish ourselves from competitors. We took a very important step in the transformation process exactly one year ago. We shared our action plan, which is a road map for our fashion industry's compliance with the Green Deal, with the public on January 30, 2023."

After Mustafa Gültepe's opening speech, Euratex Director General Dirk Vantyghem, Deputy Director General of the Ministry of Trade Bahar Güçlü, and Deputy Secretary General of ITKIB Özlem Güneş made presentations regarding the ongoing efforts in the Green Deal process.

Dirk Vantyghem discussed the sustainability strategy of the textile and apparel industry and the expectations from the EU administration, while Bahar Güçlü provided information about the reflections of legal regulations related to the Green Deal on Türkiye.

Deputy Secretary General of ITKIB Özlem Güneş emphasized the significant opportunity that the Green Deal represents for the Turkish apparel industry, providing comprehensive insights into the efforts conducted by IHKIB regarding the Green Deal adaptation process.

Archroma has made its AVITERA® SE technology accessible to more brands and mills with the launch of AVITERA® SE GENERATION NEXT for more cost-effective sustainable dyeing of cellulosic fibers and blends.

With an improved cost-to-performance ratio for new dark and extra-dark shades, the AVITERA® SE GENERATION NEXT range helps mills produce differentiated end articles that comply with the environmental requirements of leading brands and retailers while increasing yield, improving productivity and reducing processing costs.

With high-speed low-temperature wash-off, high process reliability and great reproducibility, AVITERA® SE Generation Next allows mills to achieve water and energy savings of up to 50% and to slash CO₂ emissions and effluent discharge by up to 50% as well. It can also increase mill output by up to 25% or more. The dyes are free from arylamines, including PCA^[1], and offer fastness properties, retaining their colors through repeated home laundering and exposure to light, perspiration and chlorine.

Three new dark colors have been added to the AVITERA® SE range:

• AVITERA® BLACK PEARL SE: A greenish-cast black dye with high color consistency that can be used to correct metamerism.
• AVITERA® BLUE HORIZON SE: A deep blue element with good light fastness in medium to deep shades, as well as high oxidative fastness and high resistance to nitrogen oxides (NOx) in the atmosphere.
• AVITERA® NIGHT STORM SE: A new navy shade with a greenish cast and strong build up. It is recommended for dyeing the deepest navy and combination shades.

^[1] Non-detectable on the garment

Refashion, a textile industry’s eco-organisation, has renewed its authority approval until 2028. 6 years during which it will continue to transform the industry in keeping with the objectives set by the French Ministry of Ecological Transition and the French Ministry of the Economy, including the objective to collect 60% of CHF (clothing, household linen and footwear textiles) placed on the market by 2028. This new period is reflected in an ambitious road map and significantly increased investment. Nearly 1.2 billion euros, financed by the marketers, will be spent on transforming the industry during this new period of authority approval.

Determined to achieve the objectives set out in the ambitious specifications set down by the Secretary of State at the Ministry of Ecological Transition, Berangère Couillard, Refashion has worked on a road map with all of its stakeholders involved in the transformation that is underway. Maud Hardy, nominated as the eco-organisation’s CEO in January 2022, started a collaborative working method that will continue throughout this new period to support areas that are key in this transformation. In the next few months, projects will begin and will visibly highlight the progress made in the three phases of a product’s life cycle: production consumption, regeneration.

Production

• Recognising eco-design initiatives through the eco-modulation of the fees paid by marketers (durability, environmental information labelling, integration of recycled materials). For marketers, these initiatives should represent the scheme’s cornerstone. The aim is to involve all stakeholders in reducing the environmental impact of products.

Consumption

• As from 2023, Refashion will spend 5 million euros minimum per year in awareness-raising activities and on information to the general public by supporting an array of local authority initiatives.
• The launch of a repair fund in 2023, in particular to prolong the usage of textiles and footwear products. More than 150 million euros will be invested between 2023 and 2028 to change the habits of the French population to increase repairs by 35% (guideline target by the ADEME 2019).

Regeneration

• Accelerating clothing, household linen and footwear collection, in particular thanks to an operational mix in the sector. Funding traditional sorting operators will remain central, but Refashion will also develop an additional operational system in order to achieve the collection target of 60% of products placed onto the market (versus 34% in 2021).
• 5% of fees paid to Refashion will go towards the redeployment/reuse funds to provide support for reuse within the remit of stakeholders in the Social and Solidarity Economy. In addition to this funding, additional funding arrangements open to all stakeholders will be established. The total budget throughout the authority approval period represents 135 million euros.
• 5% of fees, i.e., 58 million euros in 6 years, will be spent on R&D to help achieve these milestones in order to industrialise the recycling of used CHF: recyclability that is considered during the design stage; automated sorting and recycling.

Stahl has achieved Zero Discharge of Hazardous Chemicals (ZDHC) MRSL 3.1 Gateway certification for 2,151 products in its portfolio. This achievement underlines Stahl’s ongoing commitment to the ZDHC mission of achieving high standards for sustainable chemical management.

ZDHC certification enables companies working in the footwear, apparel and accessories value chains to demonstrate their commitment to responsible chemical management, with the ultimate goal being zero discharge of hazardous chemicals. Level 3 certification represents the highest level of conformity with the ZDHC certification programme. To achieve this, Stahl’s formulated chemical products and raw materials were verified and tested against ZDHC’s latest Manufacturing Restricted Substances List (MRSL 3.1) by Eurofins | Chem-MAP®. The Chem-MAP® programme was also used to audit the chemical management and stewardship processes at three of Stahl’s manufacturing sites.

SHIMA SEIKI ITALIA S.p.A., Italian subsidiary of leading Japanese computerized knitting solutions provider SHIMA SEIKI MFG., LTD., will exhibit at the 94th edition of the Pitti Immagine Filati exhibition in Florence, Italy (24th-26th January 2024). It will exhibit as part of the CustomEasy section, which involves the concept of Fashion at Work and explores customization in the presence of textile machinery and design software, represented in part by SHIMA SEIKI's lineup of WHOLEGARMENT® knitting machines and APEXFiz® design software.

The new SWG-XR® flagship machine features 4 needle beds for all-needle knitting of high quality WHOLEGARMENT® products using the company's original SlideNeedle™, in addition to a re-designed sinker system and a compact, light-weight carriage featuring 4 systems as well as auto yarn carriers. All contribute to increased productivity of more than 25% over the previous MACH2®XS machine, as well as increased product range using a wider variety of yarn for supporting knits for all seasons, and higher quality for knitting beautiful fabrics and silhouettes; even items that were impossible to knit with the MACH2® series, including punch-lace patterns, variable stitch knitting and intarsia knitting. Setting new standards for the next generation of waste-free, sustainable WHOLEGARMENT® knitting, SWG-XR® at Pitti Filati will be shown in 15L and 18L as well as a prototype machine in 22L.

APEXFiz® subscription-based design software supports the creative side of fashion from planning and design to colorway evaluation, realistic fabric simulation and 3D virtual sampling. Virtual samples are a digitized version of sample making that are accurate enough to be used effectively as prototypes. By replacing physical samples, virtual samples reduce time, cost and material that otherwise go to waste.

The product planning capability of APEXFiz® is enhanced by several web services featured as part of the SHIMA SEIKI Online Services (SHIMA online) web platform. These include SHIMA Datamall™ digital content web service that allows users to search, browse and purchase a variety of useful data for streamlining the planning and production of fashion items, as well as the recently renewed yarnbank® digital yarn sourcing web service that offers digitized yarn data by yarn companies from around the world for download and use in virtual sampling. SHIMANAVI® e-learning system is also part of the online platform.

Haelixa, a provider of physical traceability solutions, announceed the appointment of a new CEO, Patrick Strumpf, and the addition of Stefan Karlen to the Board of Directors. These positions shall mark a significant step in Haelixa’s mission to advance the growth of supply chain transparency solutions and drive positive change in the industry.

Patrick Strumpf joins Haelixa as its new CEO; he has over 20 years of experience building and scaling up businesses. Thanks to his strong entrepreneurial background, he has excelled in various manufacturing, distribution, and retail roles. Strumpf’s proven leadership, commercial acumen and strong customer focus will ensure the company keeps pushing its boundaries and attains even greater heights of success. “I am excited about the Haelixa traceability solution. It sets the highest standards and delivers outstanding advantages to brands and manufacturers who position themselves as innovation leaders, especially regarding compliance and credibility issues.”

Stefan Karlen joins Haelixa’s Board of Directors; he brings over 30 years of experience in the supply chain industry, having served as the Group CEO of Panalpina, one of the world’s leading freight forwarding and logistics companies. With his deep understanding of global supply chains and expertise in building solid teams, Karlen will provide valuable insights to Haelixa’s Board of Directors. His track record of driving innovation is instrumental in shaping the company’s strategic direction. “I am passionate about environmental responsibility and bringing positive change”, said Karlen. He added, “I identify with Haelixa’s values and am excited to leverage my skills to a company that prioritises sustainability and integrity.”

Growth, digitalisation and re-commerce – the forthcoming INNATEX (the international trade fair for sustainable textiles) is devoted to highly topical themes. From 20 to 22 January 2024 at the Messecenter Hofheim Rhein-Main near Frankfurt, over 200 exhibitors will be meeting up with retailers, experts and journalists. The motto for the winter trade fair is GROW, representing the call for sustainable, social and commercial growth that will not be possible without the green fashion movement.

Optimistic expectations despite the challenges
According to Alexander Hitzel, INNATEX Project Manager, and the organisers, MUVEO GmbH, various new trends are opening up that might, if exploited strategically, unlock new business areas. These range from ‘quiet luxury’, travel, internationalism and focused storytelling to services for specific target groups. On the Monday, members of the expert panel will be discussing re-commerce with the Hessen Retail Federation in the Community Lounge.

From storytelling to digital tools – the INNATEX themes
“Second-hand is in fashion,” says Julia Frings of IFH Köln. “Sales of used and recycled products have been on an upward trend for some years now and with the rising importance of sustainability, their relevance will continue to grow. There is great potential in this area for the trade to reach new target groups and expand the range on offer. To be successful, though, it is essential to have a concept tailored to the needs of consumers.”

Alongside Julia Frings of IFH Köln, other Federation panellists will include Steffen Riegel of Hessnatur. The first Lounge Talk at the start of INNATEX will deal with Strategies for Sensible Growth, borrowing from the motto for the fair. This topic will be followed by Fair Wages in the Global South, Storytelling as a Strategy, and Digital Trends.

Brand portfolio and partners of INNATEX
The collaboration with the Hessen Retail Federation, like that with Fashion Changers and Greenstyle Munich, has already proved its worth at previous fairs, as a way of adding variety to a well balanced fair programme. The new collaborative partners include AMD Academy of Fashion and Design (AMD) in Wiesbaden, the Fashion Campus 2030 Initiative and the Enterprise Europe Network (EEN, a network promoting internationalisation among smaller and medium-sized businesses).

The brand portfolio includes fashion for all generations, tastes and occasions. Labels exhibiting for the first time include businesses such as Fuza Wool from Denmark with its high quality traditional knitwear, and the hemp-based accessories of 8000Kicks from Portugal. The DESIGN DISCOVERIES comprise Anfisa Roumelidi, C/OVER and Consci.

This year’s edition of ITMA ASIA + CITME proved to be a success for the exhibiting VDMA member companies. Measured by booked square metres, Germany had the largest contingent, among the foreign exhibitors. More than 40 VDMA member companies were exhibiting their innovative products in Shanghai.

Dr. Janpeter Horn, chairman of the VDMA Textile Machinery Association noted: “Although facing a difficult market situation, this year’s edition of ITMA ASIA + CITME has exceeded the expectations, both in terms of the number of visitors and the quality of the talks. The significant number of foreign visitors to the fair was particularly pleasing.”

Solutions were demonstrated for more sustainable textile productions by most of the exhibitors, and here the VDMA members presented their technologies for saving water, energy and raw materials under the heading “Smart technologies for green textile production.”  

Dr. Uwe Rondé, CEO, Saurer Intelligent Technology AG explained: “Saurer is satisfied with both the number of visitors and the quality of the discussions. Our booth was full from morning to evening with customers focused on latest technologies within the three mega trends: recycling, automation and digitalisation. Although machine utilisation in the spinning mills is still well below average, people are already gathering information and thinking about what to invest in once the market recovers.”

Benjamin Reiners, owner of Reiners + Fürst stated: „This year’s ITMA ASIA + CITME has exceeded our expectations by far. Especially the first day - a Sunday - has brought many high-quality customers and exclusively decision makers to our booth. We estimate about 20% international customers mainly from Bangladesh, Egypt, India, Iran, Pakistan, Uzbekistan and Vietnam. All customers agreed that the market situation at the moment is difficult, capacity usage is between 50-75% in the ring spinning sector and improvement is expected not before the 2nd half of 2024. Nevertheless the general spirit is very positive.“

“This ITMA ASIA was a great success for Trützschler. We welcomed a large number of Chinese visitors to our booth, as well as a significant number of interested international visitors”, said Dr. Bettina Temath, Head of Global Marketing Trützschler Group SE.

Georg Stausberg, CEO of the polymer processing solutions division and chief sustainability officer of the Oerlikon Group stated: „We can look back on a successful show where we were able to meet many of our customers not only from China, but also from Pakistan, India and Indonesia, for example.”

“A very well-attended trade fair, with interesting discussions, great innovative topics, in line with the modern and rapidly developing China" noted Wolfgang Schöffl, head of product line weaving machines and member of the extended management, Lindauer Dornier.

The VDMA Textile Machinery Association and VDMA China were present at the fair, to support the members e.g. with regard to IPR. With the help of a VDMA expert and a contracted law firm, the member company Sahm submitted a complaint application for patent infringement disputes during the exhibition to the onsite IPR office. Both parties, Sahm, and the Chinese company, that used patented design without permission reached an agreement: The Chinese company had to stop displaying functions and designs involving patent infringement on site which meant the removal of some structural parts and the covering of key components protected by patent protection.

Dr. Harald Weber, managing director of VDMA Textile Machinery concluded: “Asia, and China in particular, represent the primary foreign markets for the VDMA member companies in the sector. The Chinese market is the main destination for their exports. Other major export destinations in Asia include India, Pakistan, Bangladesh and Uzbekistan. ITMA ASIA + CITME provides a unique platform to showcase technologies for customers directly in Asia. The VDMA member companies are looking forward to the coming edition of the fair from 14 to 18 October 2024 in Shanghai.”

The latest survey of VDMA members' subsidiaries in China gives reason to hope that the economic situation in the Chinese textile industry could also improve significantly in the second half of the year. In addition, European textile machinery manufacturers are urged to be present on the most important market and at the trade fair and to offer Asian customers most advanced technology for their demanding challenges.

The long-time sales manager is leaving the company at the end of this year. Frank Neumann joined Dibella in 1999 as a sales representative in the field service and was most recently responsible as sales manager for the areas of northern Germany and Berlin, as well as for exports, particularly for Scandinavia and Eastern Europe. He played a leading role in developing cruise companies as a new customer base for Dibella.

In addition, he was one of the co-founders of MaxTex, an international association that aims to ensure sustainable trade along the entire value chain, together with the then Dibella Managing Director Ralf Hellmann.

As an authorised signatory and member of the management board, Frank Neumann made a significant contribution to the company's success. "With Frank Neumann, we are saying goodbye to a valued colleague and proven expert. We would like to thank Mr Neumann for his extraordinary commitment to Dibella and wish him all the best for the future," says Stefan Tenbusch, Managing Director at Dibella.

EURATEX welcomes the unanimous vote in support of the new rules of origin under the PEM Convention, as a historic achievement. Facilitating trade and investments in the “PanEuroMed” region (covering 27 EU member states and 24 partner countries in the neighbourhood region)¹ is top priority region for the EU, as trade with these countries accounted for €677 billion in 2023. For the EU textile and clothing sector, the region represents 35% of its exports and 21% of its imports.
 
In 2013 the European Commission adopted a package of proposals aimed at increasing trade between the European Union and neighbouring countries in the Pan-Euro-Mediterranean (PEM) region. The proposal introduced modernised rules of origin of the PEM convention, lifting the prohibition of duty-drawback and introducing the principle of “full cumulation”.

Today, after ten years of intense negotiations which EURATEX supported, the European Commission reached a full and final agreement with all PEM partners. This is a landmark achievement that will unlock the full potential of the Euro-Mediterranean area as the biggest and most integrated region of advanced manufacturing and trading of sustainable textiles and clothing. The rules adopted today will accelerate the integration of T&C supply chains and boost T&C production and trade within the region, both in the East and Southern borders of the EU. In a moment when companies are looking at moving their production from Asia to nearby, like-minded and more reliable countries , it is very timely to have the PEM Convention implemented.

EURATEX’s President, Mr Alberto Paccanelli, commented: “This is a strategic trade deal that can help European companies recover from the multiple crisis which we face since 2020”. He continued “We call on the European Union to not stop here, but keep up the efforts to secure trade deals that are good for European companies and their competitive position in the world. The next objective should be the adoption of the EU-Mercosur Agreement and a conclusive settlement of all trade disputes with the United States”.    
 
According to Director General Dirk Vantyghem, “today’s unanimous vote in favour of the modernised PEM rules is good news for our industry.. We should now engage with these partner countries to fully exploit the potential of these new rules. EURATEX is ready to engage in an industrial dialogue with the companies from the PEM Countries to facilitate their transition to the new framework”.

¹ The PanEuroMed contracting parties are: the EU, the EFTA States (Switzerland, Norway, Iceland and Liechtenstein), the Faroe Islands, the participants in the Barcelona Process (Algeria, Egypt, Israel, Jordan, Lebanon, Morocco, the territories of West Bank and Gaza, Syria, Tunisia and Turkey), the participants in the EU's Stabilisation and Association Process (Albania, Bosnia and Herzegovina, the Republic of North Macedonia, Montenegro, Serbia, Kosovo), the Republic of Moldova, Ukraine.