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26.08.2021

Rialto Designs: Flexible, Sustainable Fashion Production on Demand with Kornit Presto S

Kornit Digital (Nasdaq: KRNT), a worldwide market leader in digital textile printing technology, announced UK textile printing company Rialto Designs has invested in a Kornit Presto S with Softener Solution to drive printed textile fashion innovation.

Founded 25 years ago by textile technologist brothers Riyaz and Mohsin Omarji, Rialto Designs has established a client base that includes many of the UK’s leading fashion brands.
In recent years, the company has downsized its analog screen production and adopted digital direct-to-garment capabilities. Two Kornit Avalanche HD6 systems for on-demand DTG production have streamlined operations and increased output to gain new market opportunities.

The latest single-step, eco-friendly Kornit Presto S helps align Rialto’s roll-to-roll workflow with commercial growth and delivers high-quality natural and synthetic pieces, in any quantity and in short order.

Kornit Digital (Nasdaq: KRNT), a worldwide market leader in digital textile printing technology, announced UK textile printing company Rialto Designs has invested in a Kornit Presto S with Softener Solution to drive printed textile fashion innovation.

Founded 25 years ago by textile technologist brothers Riyaz and Mohsin Omarji, Rialto Designs has established a client base that includes many of the UK’s leading fashion brands.
In recent years, the company has downsized its analog screen production and adopted digital direct-to-garment capabilities. Two Kornit Avalanche HD6 systems for on-demand DTG production have streamlined operations and increased output to gain new market opportunities.

The latest single-step, eco-friendly Kornit Presto S helps align Rialto’s roll-to-roll workflow with commercial growth and delivers high-quality natural and synthetic pieces, in any quantity and in short order.

Kornit’s DTG technology supports Rialto to deliver a service that sets it apart on speed, sustainability, and high quality. Clients can now order printed samples across hundreds of fabric bases—polyester and natural—and receive their orders within 24 hours.

Source:

Kornit

(c) Brückner Trockentechnik GmbH & Co. KG
12.08.2021

BRÜCKNER successful in Turkey with stenters

The Turkish company ARIKAN Mensucat Industry and Trade Inc. was founded in 1993 and is located in Kahramanmaraş, one of the southernmost cities of the country. Today, the family-owned company employs around 1,500 people and finishes around 55 tons of knitwear every day. In addition to many well-known Turkish fashion manufacturers, ARIKAN also supplies international manufacturers in Europe, Russia, the Gulf States and other leading international markets.

The Turkish company ARIKAN Mensucat Industry and Trade Inc. was founded in 1993 and is located in Kahramanmaraş, one of the southernmost cities of the country. Today, the family-owned company employs around 1,500 people and finishes around 55 tons of knitwear every day. In addition to many well-known Turkish fashion manufacturers, ARIKAN also supplies international manufacturers in Europe, Russia, the Gulf States and other leading international markets.

The German machinery manufacturer BRÜCKNER supported the Turkish company from the very beginning. From the foundation of the dyeing and finishing plant, BRÜCKNER supplied three stenters for the finishing of the high-quality knitted fabric in 2014. Two more lines followed in 2016. For decades, BRÜCKNER has been the market leader for the finishing of knitted fabric. Especially for very fine and elastic fabric, special line configurations and technological know-how are necessary to be able to produce a high-quality end product. During the drying and heat-setting process, for example, extremely accurate and uniform temperature distribution over the entire length and width of the dryer is essential. In the BRÜCKNER stenter this is achieved, among other things, by the alternating arrangement of the thermal zones every 1.5 meters and by the proven split-flow air system.

The machine operators at ARIKAN appreciate the easy control of BRÜCKNER lines. The visualization is intuitively designed and offers many auxiliary systems for an optimized production process. In addition, significant energy savings can be achieved with just a few changes to the machine parameters.

The management at ARIKAN attaches great importance to energy saving, especially in the fabric finishing department. The drying process is one of the most energy-intensive in the entire process chain, therefore the biggest savings can be made here. These have a direct impact on the manufacturing costs of the textiles and thus on competitiveness in the market. In the meantime, talks are already in progress for another BRÜCKNER line which will include a very special feature: a combined heating system for the dryer. For many customers - and so also for ARIKAN in Turkey - e.g. steam energy is available free or very cheap. With the combined heating system developed by BRÜCKNER it is possible to use this steam energy for heating up the dryer and thus to achieve significant savings. If the available steam is not sufficient for a running process, it is automatically switched over to gas heating. This mode of operation does not only have an effect on the energy costs, but also makes a considerable contribution to environmental protection.

Officina+39 becomes a BLUESIGN partner (c) Officina+39
04.08.2021

Officina+39 becomes a BLUESIGN partner

Officina+39, an Italian company specialized in research and chemical application in the textile and fashion sector, has joined the BLUESIGN's network of chemical excellences.

This landmark confirms a longstanding pledge to minimize environmental impacts by envisioning and developing forefront solutions and technologies that reduce the use of energy and hazardous chemicals, while increasing waste recycling and water conservation. Together with the high-profile players involved who share BLUESIGN’s purposes, the company will work to ensure a responsible use of resources and to guarantee the highest possible degree of consumer protection.

Eager to constantly grow and improve, Officina+39 has recently extended its commitment to innovation to its own Headquarters too, by moving to a brand new facility in Biella (Italy).

Officina+39, an Italian company specialized in research and chemical application in the textile and fashion sector, has joined the BLUESIGN's network of chemical excellences.

This landmark confirms a longstanding pledge to minimize environmental impacts by envisioning and developing forefront solutions and technologies that reduce the use of energy and hazardous chemicals, while increasing waste recycling and water conservation. Together with the high-profile players involved who share BLUESIGN’s purposes, the company will work to ensure a responsible use of resources and to guarantee the highest possible degree of consumer protection.

Eager to constantly grow and improve, Officina+39 has recently extended its commitment to innovation to its own Headquarters too, by moving to a brand new facility in Biella (Italy).

Source:

Officina+39 / Menabò Group srl

Schoeller Textil AG
22.07.2021

Schoeller Textil AG: PFC-free, water-repellent ecorepel® technology further developed

  • ecorepel® Dry Cleaning Resistant – ecological water repellency that is PFC-free and dry cleaning resistant

In recent years, the textile industry has developed significantly in terms of environmentally-friendly water repellency. Many manufacturers have already successfully replaced textile finishes containing fluorocarbons with fluorocarbon-free (PFC-free) finishes.

Nevertheless, many textiles equipped with alternative finishes are reaching their limits in performance. Especially when it comes to materials that are subject to heavy wear or require a special type of care.

  • ecorepel® Dry Cleaning Resistant – ecological water repellency that is PFC-free and dry cleaning resistant

In recent years, the textile industry has developed significantly in terms of environmentally-friendly water repellency. Many manufacturers have already successfully replaced textile finishes containing fluorocarbons with fluorocarbon-free (PFC-free) finishes.

Nevertheless, many textiles equipped with alternative finishes are reaching their limits in performance. Especially when it comes to materials that are subject to heavy wear or require a special type of care.

The PFC-free, water-repellent ecorepel® technology launched by schoeller® in 2012 has now been further developed to allow for successful application on textiles and apparel that are “dry clean only.”
ecorepel® DCR achieves impressive water-repellency results, even after several home launderings and professional dry cleaning cycles. The resistance to professional dry cleaning refers to the F-cleaning symbol, which stands for a recommended cleaning process for sensitive fabrics using hydrocarbon solvents. In addition, tests show that materials finished with ecorepel® DCR are highly resistant to abrasion and scuffing.

ecorepel® DCR technology is now available for licensing and can be used in a variety of applications, such as outdoor, sport and fashion apparel, as well as upholstery fabrics.

More information:
Schoeller Textil AG ecorepel
Source:

Schoeller Textil AG

22.07.2021

ISKO joins the Ellen MacArthur Foundation’s Jeans Redesign project

ISKO, a global, leading premium denim ingredient brand, announced its participation in The Jeans Redesign – a project, established by the Ellen MacArthur Foundation’s Make Fashion Circular initiative, to encourage and guide the denim industry to transform the way jeans are made and move towards a circular economy for fashion.

ISKO meets the requirements for participation set by The Jeans Redesign guidelines and has made a commitment that 85% of its entire fabric production will consist of recycled material content made from pre-consumer and post-consumer recycled materials. This production will be independently verified by Textile Exchange audit bodies.

ISKO, a global, leading premium denim ingredient brand, announced its participation in The Jeans Redesign – a project, established by the Ellen MacArthur Foundation’s Make Fashion Circular initiative, to encourage and guide the denim industry to transform the way jeans are made and move towards a circular economy for fashion.

ISKO meets the requirements for participation set by The Jeans Redesign guidelines and has made a commitment that 85% of its entire fabric production will consist of recycled material content made from pre-consumer and post-consumer recycled materials. This production will be independently verified by Textile Exchange audit bodies.

This achievement is made possible using ISKO’s R-TWO™ technology which is created through a patented and exclusive yarn spinning technique that retains the unique properties and benefits found in ISKO’s statement fabrics. ISKO’s R-TWO™ is the embodiment of its Responsible Innovation™ mindset and aligns with the principles of a circular economy espoused by the Ellen MacArthur Foundation – to ensure durability, material health, recyclability and traceability. R-TWO™ positions ISKO as a sustainability leader and enables it to exceed the project guidelines to create denim that is designed to be used more, made to be made again and made from safe and recycled or renewable inputs.

More information:
Isko
Source:

menabo for ISKO

22.07.2021

Lenzing awarded platinum status for sustainability by EcoVadis

The Lenzing Group has been awarded Platinum status in EcoVadis’ CSR rating. The assessment comprehensively covers the four main CSR (Corporate Social Responsibility) practices: the environment, fair working conditions and human rights, as well as ethics and sustainable procurement.

In the previous three years, Lenzing had already received outstanding ratings in all categories, and was awarded Gold status in 2018, 2019 and 2020. “We are very proud to have now achieved the step up to the Platinum level after several Gold ratings in the past few years. At Lenzing, we always think beyond fibres and take responsibility for our children and grandchildren – for whom we do our best in order to constantly improve ourselves. This attitude forms part of our strategic principles and we will continue to work hard to make a sustainable contribution to the environment and to society”, notes Stefan Doboczky, CEO of the Lenzing Group.

The Lenzing Group has been awarded Platinum status in EcoVadis’ CSR rating. The assessment comprehensively covers the four main CSR (Corporate Social Responsibility) practices: the environment, fair working conditions and human rights, as well as ethics and sustainable procurement.

In the previous three years, Lenzing had already received outstanding ratings in all categories, and was awarded Gold status in 2018, 2019 and 2020. “We are very proud to have now achieved the step up to the Platinum level after several Gold ratings in the past few years. At Lenzing, we always think beyond fibres and take responsibility for our children and grandchildren – for whom we do our best in order to constantly improve ourselves. This attitude forms part of our strategic principles and we will continue to work hard to make a sustainable contribution to the environment and to society”, notes Stefan Doboczky, CEO of the Lenzing Group.

The Lenzing Group’s ambitious climate targets form an essential part of its strategy and responsibility to future generations. In 2019, Lenzing became one of the world’s first fiber manufacturers to commit to reducing CO2 emissions per ton of product by 50 percent by 2030, and even becoming climate-neutral by 2050. The Science Based Targets Initiative, a recognised organisation in the area of climate-relevant target-setting, has scientifically validated Lenzing’s climate targets.

This scientific validation also forms one of the essential criteria that EcoVadis highlights in its rating. In addition, the responsible procurement of raw materials – according to social and ecological aspects – was also highlighted as a further core element in the company’s sustainability strategy, as well as support for external environmental initiatives (Sustainable Apparel Coalition, Fashion Industry Charter for Climate Action) and initiatives on labour and human rights issues (Sustainable Apparel Coalition).

21.07.2021

Green fashion community to meet at INNATEX

The 48th INNATEX is opening its doors at the Messecenter Rhein-Main in Hofheim-Wallau from 31 July to 2 August 2021. More than 200 labels are poised to appear at the international trade fair for sustainable textiles. Following a long string of industry gatherings being cancelled due to COVID-19, the summer trade fair is a first opportunity for the sector to get together. All visitors are required to register digitally  in advance of the fair.

The pandemic has presented an opportunity to launch new projects. They include a special zone created in collaboration with GIZ GmbH, the German society for international development, which will shine a light on African designers. 13 labels from Ethiopia, Kenya, Rwanda, South Africa, Tanzania, and Uganda will present their ideas for sustainable textiles and fashion products.

The starting point for the special area is a virtual trade fair, commissioned by the Federal Ministry for Economic Cooperation and Development. GIZ GmbH has realised the joint project in cooperation with several partners; its physical extension can be visited at INNATEX.

The 48th INNATEX is opening its doors at the Messecenter Rhein-Main in Hofheim-Wallau from 31 July to 2 August 2021. More than 200 labels are poised to appear at the international trade fair for sustainable textiles. Following a long string of industry gatherings being cancelled due to COVID-19, the summer trade fair is a first opportunity for the sector to get together. All visitors are required to register digitally  in advance of the fair.

The pandemic has presented an opportunity to launch new projects. They include a special zone created in collaboration with GIZ GmbH, the German society for international development, which will shine a light on African designers. 13 labels from Ethiopia, Kenya, Rwanda, South Africa, Tanzania, and Uganda will present their ideas for sustainable textiles and fashion products.

The starting point for the special area is a virtual trade fair, commissioned by the Federal Ministry for Economic Cooperation and Development. GIZ GmbH has realised the joint project in cooperation with several partners; its physical extension can be visited at INNATEX.

Exhibitors include well-known pioneers and young newcomers
The IVN (International Association of Natural Textile Industry), which sponsors INNATEX, is staging its own pop-up showroom. In doing so, the association is creating its own curated space, showcasing the diversity and special features of its members. The future objective is to expand this space with the organiser to create a growing Concept Area that introduces visitors to different ways of presenting green fashion.

Besides the IVN, the Global Organic Textile Standard, the Green Button and Fairtrade are among the other standardisation bodies represented at the fair. In addition, a special exhibition entitled “Fashion in the Hood” (Fashion im Kiez) and delivered by the young interest group “Frankfurt Fashion Movement”, helps visitors join the dots in the fashion industry. Among the labels exhibiting at the fair for the first time are Active Wear by Klitmøller Collective from Denmark, Organic Fashion by Bibico from the UK and Italian sneaker brand ACBC.

More information:
INNATEX
Source:

UBERMUT GbR für INNATEX

Infinited Fiber and Patagonia seal Multiyear Sales Deal (c) Infinited Fiber Company
28.06.2021

Infinited Fiber Company and Patagonia seal Multiyear Sales Deal

Outdoor apparel company Patagonia and circular fashion and textile technology group Infinited Fiber Company have signed a multiyear sales agreement for Infinited Fiber Company’s unique, premium-quality regenerated textile fiber Infinna™, which is created out of textile waste. The move marks a major milestone for both companies towards making textile circularity an everyday reality: The deal guarantees Patagonia access to the limited-supply fiber over the coming years and secures future sales income for Infinited Fiber Company as it ramps up production.

Infinna is a unique, virgin-quality regenerated textile fiber with the soft and natural look and feel of cotton. It is created from cotton-rich textile waste that is broken down at the molecular level and reborn as new fibers. Because it’s made of cellulose – a building block of all plants – Infinna is biodegradable and contains no microplastics to clog our seas. Clothes made with it can be recycled again in the same process together with other textile waste.

Outdoor apparel company Patagonia and circular fashion and textile technology group Infinited Fiber Company have signed a multiyear sales agreement for Infinited Fiber Company’s unique, premium-quality regenerated textile fiber Infinna™, which is created out of textile waste. The move marks a major milestone for both companies towards making textile circularity an everyday reality: The deal guarantees Patagonia access to the limited-supply fiber over the coming years and secures future sales income for Infinited Fiber Company as it ramps up production.

Infinna is a unique, virgin-quality regenerated textile fiber with the soft and natural look and feel of cotton. It is created from cotton-rich textile waste that is broken down at the molecular level and reborn as new fibers. Because it’s made of cellulose – a building block of all plants – Infinna is biodegradable and contains no microplastics to clog our seas. Clothes made with it can be recycled again in the same process together with other textile waste.

In April, Infinited Fiber Company announced plans to build a flagship factory in Finland to meet the growing demand for Infinna from global fashion brands. It is currently supplying customers from its R&D and pilot facilities in Espoo and Valkeakoski, Finland. The planned flagship factory will have an annual production capacity of 30,000 metric tons, which is enough fiber for roughly 100 million T-shirts made with 100% Infinna. Infinited Fiber Company expects to have sold the new factory’s entire output for several years during 2021.

More than 92 million metric tons of textile waste is produced globally every year and most of this ends up in landfills or incinerators. At the same time, textile fiber demand is increasing, with Textile Exchange estimating the global textile fiber market to grow 30% to 146 million metric tons by 2030 from 111 million metric tons in 2019. Infinited Fiber Company’s fiber regeneration technology, which uses cellulose-rich waste streams as its raw material, offers a solution both to stop waste from being wasted and to reduce the burden of the textile industry on the planet’s limited natural resources.

23.06.2021

SHIMA SEIKI to Participate in MIT Seminar for Students

Leading Japanese computerized knitting solutions provider SHIMA SEIKI MFG., LTD., is participating in the “MIT Media Lab Summer Camp in Japan” hosted by the Massachusetts Institute of Technology Media Lab of Cambridge, Massachusetts, U.S.A.

SHIMA SEIKI has been part of the MIT Media Lab as a Consortium Lab Member since 2018, collaborating on research for exploring next-generation technologies that open up new opportunities for the garment sector. The MIT Media Lab is now holding a series of online seminar sessions for middle/junior high school and high school students in Japan and around the world in order to share activities and experiences that address social issues through cross-sector and crossindustry collaboration.

Leading Japanese computerized knitting solutions provider SHIMA SEIKI MFG., LTD., is participating in the “MIT Media Lab Summer Camp in Japan” hosted by the Massachusetts Institute of Technology Media Lab of Cambridge, Massachusetts, U.S.A.

SHIMA SEIKI has been part of the MIT Media Lab as a Consortium Lab Member since 2018, collaborating on research for exploring next-generation technologies that open up new opportunities for the garment sector. The MIT Media Lab is now holding a series of online seminar sessions for middle/junior high school and high school students in Japan and around the world in order to share activities and experiences that address social issues through cross-sector and crossindustry collaboration.

SHIMA SEIKI is holding its own session as part of this series, titled “ZERo-WASTE FASHIon—Protecting the Planet from Fashion Loss.” The session highlights current issues faced by the fashion industry including environmental problems that have recently become the focus of attention, and aims to explain in simple terms, various sustainable solutions made possible by combining seam-free complete garment knitting technology with virtual sampling performed on design systems.

Bemberg™ shows up at the 100th edition of Pitti Uomo with Istituto Secoli “LA FORMA” fashion film (c) Bemberg™
Bijay Polotti
22.06.2021

Bemberg™ shows up at the 100th edition of Pitti Uomo with Istituto Secoli “LA FORMA” fashion film

“LA FORMA”, a fashion film led by talented students from Istituto Secoli supported by exceptional companies such as Bemberg™ by Asahi Kasei who confirms once more its commitment toward education and valuable long-lasting relationship with Istituto Secoli.

From June 30th until July 2nd 2021, Pitti Uomo  returns physical and Bemberg™ shows up with 6 menswear outfits belonging to the cutting-edge collections created by young talents of Istituto Secoli.

100% Bemberg™ fabrics, produced by Tessitura Grisotto, has been used in printed version for the creation of these 6 looks comprising of shirts, padded outerwear, and quilted parts. Bemberg™ is a fiber that comes from the smart and technologically advanced transformation of cotton linter materials and converted through a traceable and transparent process. Its uniqueness comes from its exceptional qualitative characteristics such as the magnificent touch - which is soft and smooth as silk, like a second skin - brilliance and radiance. Bemberg™ also has antistatic and breathable performances and the fiber is biodegradable and compostable too.

“LA FORMA”, a fashion film led by talented students from Istituto Secoli supported by exceptional companies such as Bemberg™ by Asahi Kasei who confirms once more its commitment toward education and valuable long-lasting relationship with Istituto Secoli.

From June 30th until July 2nd 2021, Pitti Uomo  returns physical and Bemberg™ shows up with 6 menswear outfits belonging to the cutting-edge collections created by young talents of Istituto Secoli.

100% Bemberg™ fabrics, produced by Tessitura Grisotto, has been used in printed version for the creation of these 6 looks comprising of shirts, padded outerwear, and quilted parts. Bemberg™ is a fiber that comes from the smart and technologically advanced transformation of cotton linter materials and converted through a traceable and transparent process. Its uniqueness comes from its exceptional qualitative characteristics such as the magnificent touch - which is soft and smooth as silk, like a second skin - brilliance and radiance. Bemberg™ also has antistatic and breathable performances and the fiber is biodegradable and compostable too.

Collaboration with fashion institute, such as Istituto Secoli, for Bemberg™ it is very important, especially in the name of the close and interconnected relationship between education and the world of Industry.  A support that is also important and continuous for Asahi Kasei as part of an intense commitment toward new generations.

21.06.2021

ISKO contributes to new IFM-Kering fashion course.

The world’s leading denim ingredient brand is proud to announce it has contributed its considerable denim expertise to prestigious fashion school, Institut Français de la Mode’s (IFM) new online course, Fashion Sustainability: Shaping Fashion’s Future.

Developed as part of a partnership with IFM and Kering luxury group and led by Andrée-Anne Lemieux, Sustainability Professor and Head of the IFM-Kering Sustainability Chair, the 10-week course will examine the importance of sustainability in fashion and invites students and experienced fashion professionals to learn how they can play a role in shaping a sustainable future for fashion.

The world’s leading denim ingredient brand is proud to announce it has contributed its considerable denim expertise to prestigious fashion school, Institut Français de la Mode’s (IFM) new online course, Fashion Sustainability: Shaping Fashion’s Future.

Developed as part of a partnership with IFM and Kering luxury group and led by Andrée-Anne Lemieux, Sustainability Professor and Head of the IFM-Kering Sustainability Chair, the 10-week course will examine the importance of sustainability in fashion and invites students and experienced fashion professionals to learn how they can play a role in shaping a sustainable future for fashion.

Launched on 17 May, the course covers the history and values of sustainable development and how this relates to the fashion industry, as well as teaches the practicalities of creating and executing a CSR and sustainability strategy. As part of the course, ISKO has created a video presentation which gives an insight into its Responsible Innovation™ strategy and how it approaches its role as a leader in sustainability for denim production. Led by ISKO’s Global Field Marketing Manager, Elena Faleschini, the presentation explores how innovation along with the cooperation and participation of everyone in the denim industry can help make the production of denim more responsible.

“The Fashion Sustainability course gives students and industry professionals the knowledge and tools to become the change makers we need in the industry. We are honored to contribute to the course and be able to share our vast experience working to build a more sustainability industry for the future,” says Faleschini.

Source:

Menabò Group

17.06.2021

C.L.A.S.S. ICON AWARD 2021 goes to DUARTE

The second C.L.A.S.S. ICON AWARD expands its vision embracing fashion streetwear with an attitude and bets on DUARTE, an emerging label committed to sustainability that shows a new way of being cool, yet responsible. “The C.L.A.S.S. ICON AWARD is much more than prize, it’s an open workshop with influential professionals that will support DUARTE in reaching the next level and being able to share my vision for responsible fashion”, comments Ana Duarte.

The designer (b.1991) launched her label DUARTE in 2016 just after graduation. Since then, the fresh, colourful and power-propelling brand has conquered both catwalks and cities’ streets with a responsible message. “Sustainability means durability, fair work practices, recycled materials and zero-waste,” is Ana’s mantra. Indeed, the collection is the result of a virtuous balance between production and locally-sourced, recyclable high-quality materials harnessed from factories’ deadstock. DUARTE also means circularity, the garments can be re-used and upcycled to create new collections.

The second C.L.A.S.S. ICON AWARD expands its vision embracing fashion streetwear with an attitude and bets on DUARTE, an emerging label committed to sustainability that shows a new way of being cool, yet responsible. “The C.L.A.S.S. ICON AWARD is much more than prize, it’s an open workshop with influential professionals that will support DUARTE in reaching the next level and being able to share my vision for responsible fashion”, comments Ana Duarte.

The designer (b.1991) launched her label DUARTE in 2016 just after graduation. Since then, the fresh, colourful and power-propelling brand has conquered both catwalks and cities’ streets with a responsible message. “Sustainability means durability, fair work practices, recycled materials and zero-waste,” is Ana’s mantra. Indeed, the collection is the result of a virtuous balance between production and locally-sourced, recyclable high-quality materials harnessed from factories’ deadstock. DUARTE also means circularity, the garments can be re-used and upcycled to create new collections.

The C.L.A.S.S. ICON AWARD is a project led by C.L.A.S.S. with the special support of IDEE BRAND PLATFORM which assists fashion brands in commercial activity, WHITE Milano, international fair supporting the new generations and independent brands with special projects since its inception and responsible shopping platform Renoon. Together they will all support DUARTE for a full year at 360°, from consultancy to communication.

Source:

C.L.A.S.S. / GB Network Marketing & Communication

Photo: pixabay
26.05.2021

Dow and Cotton Inc. are combining expertise for more Sustainable Fashion

Combining expertise for more sustainable fashion
Ever wonder how much water was used to make your favorite cotton T-shirt? About 2,700 liters, or roughly three years of drinking water. What first comes to mind is probably the water that was essential to growing the cotton crop. Surprisingly, cotton is a drought-tolerant plant, and often less recognized is the strain that can be put on water resources to dye cotton textiles.

Progress is being made across the industry to lessen the strain on our precious water resources. Over the past several years, Dow collaborated with Cotton Incorporated to research and validate their product, ECOFAST™ Pure Sustainable Textile Treatment, that can help drastically reduce water and chemical use during the dyeing process. Major fashion brands are integrating it into their supply chain to dye more sustainably, without sacrificing color or quality.

Combining expertise for more sustainable fashion
Ever wonder how much water was used to make your favorite cotton T-shirt? About 2,700 liters, or roughly three years of drinking water. What first comes to mind is probably the water that was essential to growing the cotton crop. Surprisingly, cotton is a drought-tolerant plant, and often less recognized is the strain that can be put on water resources to dye cotton textiles.

Progress is being made across the industry to lessen the strain on our precious water resources. Over the past several years, Dow collaborated with Cotton Incorporated to research and validate their product, ECOFAST™ Pure Sustainable Textile Treatment, that can help drastically reduce water and chemical use during the dyeing process. Major fashion brands are integrating it into their supply chain to dye more sustainably, without sacrificing color or quality.

Problem
Cotton dyeing is very resource-intensive and puts strain on local waterways. A large amount of water is used in the dyeing process – up to 5 trillion liters a year, or nearly enough to supply all of humanity with drinking water. Significant amounts of chemicals and dye are needed to get the desired colors consumers expect too. This is part of the reason textile mills account for 20% of industrial water pollution globally. Wastewater from the dyeing process can be polluting and require costly treatment and these challenges are found in regions that already face water scarcity.

Solution
Reforming processes in an industry as established as textiles is no easy feat. Collaboration across the sector is needed to bring about sustainable change. With that in mind, Cotton Incorporated approached Dow. They wanted help scaling a cotton technology to support more sustainable textile dyeing.Leveraging Cotton Incorporated’s industry expertise and Dow’s material science knowledge, they worked together to understand and validate the benefits of our patented ECOFAST™ Pure Sustainable Textile Treatment.

How can colors be more responsible?  
ECOFAST™ Pure is a pretreatment applied before the dyeing process to produce cationic cotton. This means the charge of cotton is permanently changed from negative to positive, so it acts like a magnet to attract negatively charged dye to the material. How does that benefit the textile mill? It significantly decreases the amount of water, chemicals, dye and energy needed to color cotton. A third party reviewed and validated life cycle assessment, available by request, helped further prove the benefits.

 

Source:

G&S Business Communications

21.05.2021

Ursula von der Leyen eröffnet „The New European Bauhaus – Werkstatt der Zukunft“

Ursula von der Leyen hält die Eröffnungsrede der Konferenz "The New European Bauhaus – Werkstatt der Zukunft“. Inspiriert durch die Initiative "The New European Bauhaus" der EU-Kommissionspräsidentin, die sie erstmals in ihrer "State of the Union"-Rede im September 2020 darlegte, veranstaltet der Fashion Council Germany in Kooperation mit der Frankfurt Fashion Week, am 6. Juli 2021 die Konferenz als Werkstatt der Zukunft. Gemeinsam mit bekannten Stimmen aus den Bereichen Mode, Design, Kunst, Kultur, Bildung, Digitalisierung und Technologie werden neue Lösungen gesucht, um die Modeindustrie nachhaltig, inklusiv und damit wieder begehrenswerter zu machen.

Ursula von der Leyen hält die Eröffnungsrede der Konferenz "The New European Bauhaus – Werkstatt der Zukunft“. Inspiriert durch die Initiative "The New European Bauhaus" der EU-Kommissionspräsidentin, die sie erstmals in ihrer "State of the Union"-Rede im September 2020 darlegte, veranstaltet der Fashion Council Germany in Kooperation mit der Frankfurt Fashion Week, am 6. Juli 2021 die Konferenz als Werkstatt der Zukunft. Gemeinsam mit bekannten Stimmen aus den Bereichen Mode, Design, Kunst, Kultur, Bildung, Digitalisierung und Technologie werden neue Lösungen gesucht, um die Modeindustrie nachhaltig, inklusiv und damit wieder begehrenswerter zu machen.

Mit einem Manifest für einen systemischen Wandel der Fashion Industrie werden die Themen Nachhaltigkeit, Inklusion, Design, Handwerk, Produktion, Technologie und Digitalisierung im Fokus stehen. Die Auftaktveranstaltung der Konferenz-Reihe wird digital mit vorausgehender Registrierung für alle frei zugänglich sein und zusätzlich im FFW STUDIO der Frankfurt Fashion Week eingebunden. Das FFW STUDIO ist eine professionell kuratierte Plattform, die auf www.frankfurt.fashion eine ganzheitliche User Experience schafft und das gesamte Ecosystem der Frankfurt Fashion Week mit den Leitmotiven Sustainability und Digitisation abbildet.

Die „New European Bauhaus“-Bewegung setzt sich nach dem historischen Vorbild zum Ziel, eine interdisziplinäre und co-kreative Zusammenarbeit zu fördern und somit Ideen und Projekte für ein nachhaltiges Europa im Sinne des Green Deals hervorzubringen. Die zukunftsweisenden Projekte werden dabei zur Schnittstelle von Kunst, Kultur, sozialer Inklusion, Wissenschaft, Digitalisierung und Technologie. Die Interviews, Panels, Diskussionen und Werkstatt-Talks werden durch Live-Gespräche in Kombination mit aufgezeichneten Videobeiträgen gestaltet. Die Liste der Sprecher und Sprecherinnen sowie die dazugehörigen Themen werden im Juni zusammen mit dem Start der offiziellen Registrierung bekannt gegeben.

Akteure und Akteurinnen der Modeindustrie sowie branchen-übergreifend Interessierte sind herzlich eingeladen, an der Konferenz teilzunehmen. Eine Pre-Registrierung kann schon jetzt über die Website neweuropeanbauhaus.fashion vorgenommen werden. Nach der Pre-Registrierung werden die Interessierten informiert, sobald die Registrierungsphase offiziell startet.

(c) Kornit Digital
04.05.2021

Sustainable On-Demand Textile Production: new Partners for Kornit Digital

  • Global online fashion retailer and UK supplier - Asos and Fashion-Enter Ltd. - teaming with Kornit for adoption of efficient, low-impact direct-to-fabric digital textile printing with zero water waste and accelerated production speeds

Kornit Digital (Nasdaq: KRNT), a worldwide market leader in digital textile printing technology, announced that global online fashion retailer ASOS and its supplier Fashion-Enter Ltd. are implementing Kornit Presto to explore the future opportunities presented by on-demand manufacturing.

Kornit Presto is the most advanced single-step solution for direct-to-fabric printing, enabling Fashion-Enter Ltd. to rapidly deliver test-and-repeat small product runs on behalf of ASOS. These production capabilities will enable ASOS and Fashion-Enter Ltd. to imprint designs on multiple fabrics at the push of a button, through a lower-impact production process that has zero water waste and accelerates production speeds by cutting out typical dyeing processes.

  • Global online fashion retailer and UK supplier - Asos and Fashion-Enter Ltd. - teaming with Kornit for adoption of efficient, low-impact direct-to-fabric digital textile printing with zero water waste and accelerated production speeds

Kornit Digital (Nasdaq: KRNT), a worldwide market leader in digital textile printing technology, announced that global online fashion retailer ASOS and its supplier Fashion-Enter Ltd. are implementing Kornit Presto to explore the future opportunities presented by on-demand manufacturing.

Kornit Presto is the most advanced single-step solution for direct-to-fabric printing, enabling Fashion-Enter Ltd. to rapidly deliver test-and-repeat small product runs on behalf of ASOS. These production capabilities will enable ASOS and Fashion-Enter Ltd. to imprint designs on multiple fabrics at the push of a button, through a lower-impact production process that has zero water waste and accelerates production speeds by cutting out typical dyeing processes.

In Kornit’s pigment-based digital textile production capabilities and efficient workflow solutions, Fashion-Enter Ltd. sees an answer for brands serving the needs of today’s consumers, while reducing inventory waste and improving supply chain management and garment quality.

04.05.2021

C.L.A.S.S.: THE TEXTILE LIBRARY CIRCULAR SYMPOSIUM

How to recognize truly sustainable fashion? How can responsible recycling of garments and fabrics - as well as new formulas for circular economy - make a difference in fighting the climate emergency? These are just some of the topics addressed during THE TEXTILE LIBRARY CIRCULAR SYMPOSIUM, the open-ended program of virtual meetings with some of the most influential fashion and sustainability experts organized by the Museo del Tessuto di Prato in collaboration with C.L.A.S.S. ecohub.

The museum and the international platform that creates awareness and supports professionals who believe in fashion and sustainable textiles have joined forces to talk not only to fashion enthusiasts but to everyone, and explore a hot and often underestimated topic that involves everyday life. The series of meetings deepens and complements the new section entirely dedicated to circular textiles in the museum's Textile Library.

How to recognize truly sustainable fashion? How can responsible recycling of garments and fabrics - as well as new formulas for circular economy - make a difference in fighting the climate emergency? These are just some of the topics addressed during THE TEXTILE LIBRARY CIRCULAR SYMPOSIUM, the open-ended program of virtual meetings with some of the most influential fashion and sustainability experts organized by the Museo del Tessuto di Prato in collaboration with C.L.A.S.S. ecohub.

The museum and the international platform that creates awareness and supports professionals who believe in fashion and sustainable textiles have joined forces to talk not only to fashion enthusiasts but to everyone, and explore a hot and often underestimated topic that involves everyday life. The series of meetings deepens and complements the new section entirely dedicated to circular textiles in the museum's Textile Library.

Like a real symposium, THE TEXTILE LIBRARY CIRCULAR SYMPOSIUM is a conversation arena involving 10 game changers who have been able to innovate not only with high-tech and responsible products and materials but also with new formulas, business models and production systems that respect the planet and people. Among the speakers of the cycle, visionary innovators who generate change at all levels: from the entire production system and beyond to retailers, leading international brands, research companies and communication experts, all the way to the final consumer.

The first appointment is Wednesday, May 13 at 5 pm CEST with the talk THE SUSTAINABLE PERSPECTIVE. True sustainable fashion is a choral and capillary system in which every actor plays a fundamental role. During the meeting, professionals from different fields, from cultural institutions to industrial production, from marketing to retail, will share their perspective on sustainability.

Recycling is the key word in THE SECOND CHANCE, the second meeting scheduled for June 10 h. 5 p.m CEST.

On September 29, also at 5 p.m. CEST, appointment for the talk A TICKET TO FASHION... AND BACK entirely dedicated to the new models of circular economy.

You can register here.

Source:

C.L.A.S.S. / GB Network Marketing & Communication

29.04.2021

ISKO launches bluesign® APPROVED fabrics

ISKO announced the launch of bluesign® APPROVED fabrics. The only denim mill in Europe with bluesign® APPROVED fabrics, and one of the highest achievement’s in sustainability. This won honour is only awarded to those that meet the strict safety and environmental requirements of the bluesign® CRITERIA. These certified articles are made from bluesign® APPROVED chemicals and raw materials, and are manufactured with a minimum impact on people and the environment. This enables brands to provide safe products to their consumers, verified as bluesign® PRODUCT, which are sustainably produced without hazardous chemicals.

“When the goal is big, the effort is big. Choosing the right partner means taking safe steps. In this sense, I can gladly say that we will continue on our way with the bluesign® chemical followup process.” – Ebru ÖZKÜÇÜK, Head of Sustainability ISKO.

Through this partnership and certification, ISKO and bluesign® continue their vision of a textile and fashion industry with a future that focuses more attention on people and the environment, because only when both are considered can the industry truly make a positive, long-lasting impact.

ISKO announced the launch of bluesign® APPROVED fabrics. The only denim mill in Europe with bluesign® APPROVED fabrics, and one of the highest achievement’s in sustainability. This won honour is only awarded to those that meet the strict safety and environmental requirements of the bluesign® CRITERIA. These certified articles are made from bluesign® APPROVED chemicals and raw materials, and are manufactured with a minimum impact on people and the environment. This enables brands to provide safe products to their consumers, verified as bluesign® PRODUCT, which are sustainably produced without hazardous chemicals.

“When the goal is big, the effort is big. Choosing the right partner means taking safe steps. In this sense, I can gladly say that we will continue on our way with the bluesign® chemical followup process.” – Ebru ÖZKÜÇÜK, Head of Sustainability ISKO.

Through this partnership and certification, ISKO and bluesign® continue their vision of a textile and fashion industry with a future that focuses more attention on people and the environment, because only when both are considered can the industry truly make a positive, long-lasting impact.

Riri’s SS 2022 collection explores the mind of the future. (c) Riri
Rejoyce RIRI ECO 2021 NEW COLLECTION
28.04.2021

Riri: Post-pandemic emotions

  • Riri’s SS 2022 collection explores the mind of the future.
  • Bright colors, vintage themes as well as timeless designs and attention to detail, combined with concepts that highlight history and processes.

Riri Group’s gaze looks to the future once more, offering a line of accessories where creativity meets cutting-edge technology. This is the scenario spawning the new SS 2022 collection; a range of innovative proposals each representing a different emotional response to the pandemic, an attempt to interpret the emotions, needs and desires of consumers in the coming years.

The Italian-Swiss group, that for almost a century has committed to creating zips and buttons for the world’s most important fashion brands, doubles down on its forward-looking vision. The result is SS 2022 collection, featuring three different aspirational paths to read into the emerging feelings of the “new normal” that is our time and that may characterize the near future.

  • Riri’s SS 2022 collection explores the mind of the future.
  • Bright colors, vintage themes as well as timeless designs and attention to detail, combined with concepts that highlight history and processes.

Riri Group’s gaze looks to the future once more, offering a line of accessories where creativity meets cutting-edge technology. This is the scenario spawning the new SS 2022 collection; a range of innovative proposals each representing a different emotional response to the pandemic, an attempt to interpret the emotions, needs and desires of consumers in the coming years.

The Italian-Swiss group, that for almost a century has committed to creating zips and buttons for the world’s most important fashion brands, doubles down on its forward-looking vision. The result is SS 2022 collection, featuring three different aspirational paths to read into the emerging feelings of the “new normal” that is our time and that may characterize the near future.

REJOICE
Inspired by sensations of euphoria and breaking free from melancholy through evasion and exuberance, Rejoice is the line that sees in positivity and joy of re-living the answer to the months of pandemic and negativity. The optimism that is to come takes the form of a creative and extrovert style, even when it comes to accessories. The inspiration, a triumph of bright colors and timeless styles, comes straight from the streets of Boca, one of Buenos Aires’ most popular neighborhoods thanks to its combination of colors and creative scene. Thus, the Eloxal rio zip is presented once again: with its aluminum chain and colored teeth, matched with a multi-color effect puller. In the range, we can also find the Nylon zip, featuring changing colors matched with buttons that echo their color variations, or the Filmetal 14 zip, big and with eye-catching writings, embossed on the tape.

REBIRTH
Going back to the future, in a more respectful and responsible way, through a rebirth that comes to be thanks to a closer relationship with nature. In this line history and processes through which the product is made are pivotal to tell a new way to approach the world. The range comprises zips and buttons developed with natural material and processed manually. A return to the basics as well as the constant research to reduce resources use respecting the planet are foundation of this line. Part of the Rebirth line are the copper jeans buttons, with a special water-based paint finishing, transparent and protective, or the hemp-derived bio-plastic eyelets, as well as the galalite buttons, a particular bio-degradable plastic, derived from processed milk proteins. A major innovation are our tapes entirely made of recycled polyester, evidence of the commitment by Riri Group to reuse resources.

TIMELESS
Timeless elegance, essential luxury mixed with the highest quality standards for top-of-therange products. Design, materials and colors featuring in this line break away from seasonal trends to become timeless must-haves, essential yet elegant. Every piece is cared for in every detail, created specifically to leave a lasting mark. Buttons, chains and pullers are either made of gold and silver, or they feature the clean and elegant tone of stainless steel. Among the zips, stand out Metal and Simmetrical with luxury finishings, whilst tapes are made with refined materials, such as leather and satin. Essential yet researched, this range comes with square and oval cuts, with geometry being functional and complementary to a timeless elegance.

22.04.2021

Lenzing Group: Sustainability Report 2020

  • Successful measures to fight against the COVID-19 pandemic with a focus on the safety and health of employees, customers and partners and securing sustainable business development
  • Implementation of strategic investment projects and climate targets progressing on schedule – launch of first TENCEL™ branded carbon-zero fibers
  • New level of transparency in the textile industry: introduction of blockchain technology
  • Target setting: Lenzing raises the bar even higher and sets new sustainability goals

The Lenzing Group presented its Sustainability Report 2020 on April 22, 2021, World Earth Day. Featuring the title “Stand up for future generations”, Lenzing once again emphasized its commitment to taking responsibility beyond the products it makes.

  • Successful measures to fight against the COVID-19 pandemic with a focus on the safety and health of employees, customers and partners and securing sustainable business development
  • Implementation of strategic investment projects and climate targets progressing on schedule – launch of first TENCEL™ branded carbon-zero fibers
  • New level of transparency in the textile industry: introduction of blockchain technology
  • Target setting: Lenzing raises the bar even higher and sets new sustainability goals

The Lenzing Group presented its Sustainability Report 2020 on April 22, 2021, World Earth Day. Featuring the title “Stand up for future generations”, Lenzing once again emphasized its commitment to taking responsibility beyond the products it makes. The non-financial report, prepared in accordance with the reporting standards of the Global Reporting Initiative (GRI) and the Austrian Sustainability and Diversity Improvement Act (NaDiVeG) and reviewed by KPMG Austria GmbH Wirtschaftsprüfungs- und Steuerberatungsgesellschaft, illustrates how the company is responding to the global challenges of our time.

The 2020 financial year of the Lenzing Group was largely dominated by the COVID-19 pandemic. Lenzing took short-term measures to safeguard its business operations and mitigate the effects of fiber prices and fiber demand which came under increasing pressure. The priority was to protect employees and strengthen long-term partnerships with suppliers and customers. Following the current fight against the coronavirus and its consequences, the company continues to move ahead determinedly to achieve its sustainability targets, also against the backdrop of such a difficult market environment.

With the implementation of its science-based targets, the Lenzing Group actively contributes to mastering the problems caused by climate change. In 2019, Lenzing made a strategic commitment to reducing its greenhouse gas emissions by 50 percent per ton of product by 2030. The overriding target is to be climate-neutral by 2050.*

The launch of the first carbon-zero TENCEL™ fibers certified as CarbonNeutral® products in accordance with The CarbonNeutral Protocol – the leading global framework for carbon neutrality – represents another important milestone from the reporting year. As of June 2021, Lenzing will also market the first VEOCEL™ branded lyocell fibers as certified CarbonNeutral® products.

Promoting the circular economy
Lenzing also sets standards for the entire fiber, textile and clothing industry with respect to the circular economy which is of such crucial importance in climate and resource protection. In order to enhance resource efficiency and offer a solution for the global problem of textile waste, the company developed the REFIBRA™ recycling technology. REFIBRA™ is the only technology in the world enabling the production of new lyocell fibers on a commercial scale from cotton scraps derived from manufacturing cotton clothing as well as from used garments. In this way, an important contribution is made to promoting circularity in the textile industry.*

New level of transparency in the textile industry
In addition to environmental protection, the issue of transparency along the supply chain poses a major challenge to the textile industry. Working in cooperation with TextileGenesis™, Lenzing offers an innovative solution to ensure greater transparency on the basis of blockchain technology. Following several successful pilot projects with renowned fashion brands, this digital platform was ultimately launched in 2020 to enable the traceability of textiles, from the fiber to all stages of production and distribution. Thanks to the innovative Fibercoin™ technology of the TextileGenesis™ platform, Lenzing and its partners are able to issue so-called “blockchain assets” in direct proportion to the physical fiber deliveries of the brands TENCEL™ and LENZING™ ECOVERO™. These digital assets function like a “fingerprint” and thus prevent adulteration.*

Target setting: Lenzing raises the bar even higher
The Lenzing Group operates in line with three strategic principles within the context of its “Naturally positive” sustainability strategy: partnering for change, advancing circularity and greening the value chain.*

 

*See attached document for more information..

Emma Scalcon wins Imagining Sustainable Fashion Award (c)Emma Scalcon
Emma Scalcon project TAKE A WALK ON THE GREEN SIDE
21.04.2021

Emma Scalcon wins Imagining Sustainable Fashion Award

  • EMMA SCALCON is the winner of the first edition of the IMAGINING SUSTAINABLE FASHION AWARD, an international competition for communication in sustainable fashion.

The award was established in October 2020 by Connecting Cultures and C.L.A.S.S. with the aim of creating new visual imagery and innovative communication models in sustainable fashion. Stylists, photographers, designers, illustrators, artists and other creatives, invited to rethink how to communicate the new generation of values of an ethical and sustainable fashion system, joined the open and international call.

The name of the winner of the IMAGINING SUSTAINABLE FASHION competition was announced during a webinar on March 30th at 4pm led by Giusy Bettoni, CEO of C.L.A.S.S. Eco Hub; Anna Detheridge, President of Connecting  Cultures; Lucy Orta, Chair, Art & the Environment, University of the Arts London; and Dio Kurazawa, Founding Partner of The Bear Scouts.

  • EMMA SCALCON is the winner of the first edition of the IMAGINING SUSTAINABLE FASHION AWARD, an international competition for communication in sustainable fashion.

The award was established in October 2020 by Connecting Cultures and C.L.A.S.S. with the aim of creating new visual imagery and innovative communication models in sustainable fashion. Stylists, photographers, designers, illustrators, artists and other creatives, invited to rethink how to communicate the new generation of values of an ethical and sustainable fashion system, joined the open and international call.

The name of the winner of the IMAGINING SUSTAINABLE FASHION competition was announced during a webinar on March 30th at 4pm led by Giusy Bettoni, CEO of C.L.A.S.S. Eco Hub; Anna Detheridge, President of Connecting  Cultures; Lucy Orta, Chair, Art & the Environment, University of the Arts London; and Dio Kurazawa, Founding Partner of The Bear Scouts.

Born in Padua, Italy, 22 years old, and a student in her second year in Textile & Fashion Design at IAAD - Istituto d'Arte Applicata e Design, Emma Scalcon won the IMAGINING SUSTAINABLE FASHION competition with her project TAKE A WALK ON THE GREEN SIDE, designing communications crafted with strong and impactful images and simple but detailed wording intended for younger consumers to inform them about sustainable fashion issues.

Scalcon ranked first among the finalists selected by a high profile jury composed of:
·   Anna Detheridge, Founder and President, Connecting Cultures
·   Giusy Bettoni, CEO and Founder, C.L.A.S.S.
·   Rita Airaghi, Director, Gianfranco Ferré Foundation
·   Paola Arosio, Head of New Brands & Sustainability Projects, Camera Nazionale della Moda Italiana (The National Chamber for Italian Fashion)
·   Jeanine Ballone, Managing Director, Fashion 4 Development
·   Evie Evangelou, Founder and President, Fashion 4 Development
·   Chiara Luisi, Sustainability Projects Coordinator, Camera Nazionale della Moda Italiana (The National Chamber for Italian Fashion)
·   Sara Kozlowski, Director of Education and Sustainable Strategies, Council of Fashion Designers of America  
·   Dio Kurazawa, Socio fondatore, The Bear Scouts
·   Renata Molho, Founding Partner, The Bear Scouts
·   Lucy Orta, Chair, Art & the Environment, University of the Arts London
·   Stefania Ricci, Director, Museo Salvatore Ferragamo

Emma Scalcon was awarded the €3,000 prize, made possible by the Main Sponsor ROICA™ by Asahi Kasei and by the other sponsors of the project: ECOSENSOR™ by Asahi Kasei - a latest generation fabric collection that promotes responsible innovation with advanced high-tech performance, C.L.A.S.S., and the Greek smart cotton SUPREME GREEN COTTON® by Varvaressos.
 
“It is time to be pioneers in communication and for this we have supported the Imagining Sustainable Fashion Award,” commented Takaaki Kondo, global marketing department manager for ROICA™ by Asahi Kasei, the Main Sponsor of the award. ROICA™ by Asahi Kasei is a high quality stretch fibre with an innovative range of intelligent functions to satisfy every modern wardrobe need for sports, underwear, and fashion. “We believe that together with responsible innovation, communication is the key to bring sustainability to the next level: to inspire, educate, inform and allow both professionals and consumers to make the right choices.”

“The competition is an opportunity to rethink how to communicate the new and different values of an ethical and sustainable fashion system,” explained Anna Detheridge. “I am quite impressed with the results of the competition — the diversity of forms that we received show both an interesting change in sensibility and a practical approach to communicating these values. There is less visual rhetoric and reliance on compelling images and more investment in basic information and a greater variety of narratives.

It is a great pleasure to see the energies from a wealth of young creatives, small businesses, and designers from all over the world with cross-disciplinary interests and a diversity of talents who are ushering in a new culture of design. My heartiest congratulations go to Emma Scalcon".

“I completely agree with Anna's comments on the quality of the work submitted by participants in the competition and together we have renewed our intention to continue IMAGINING SUSTAINABLE FASHION into 2021 with a new edition of the award,” stated Giusy Bettoni. “After this initial experience, we find ourselves even more motivated to explore some of the themes that emerged during the selection process, in particular those regarding the ethics of intellectual and cultural property, a topical issue in an industry like fashion. For this reason, we are already working together on organizing a webinar on this topic with outside specialists, including legal experts.”

 21 Grams, the group comprised of Veronica De Nigris, Serena Paone e Immacolata Esposito, won a special contest open to the public among the finalists selected by the jury, receiving the most votes from Instagram followers on C.L.A.S.S.’s corporate Instagram profile. The media partner for the initiative is Renoon, the leading search tool and data hub for sustainable fashion, a rising start-up of the year, aggregating +190 brands offering sustainable options to consumers.