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(c) SITIP
17.03.2022

Sitip: Fabrics for the first 100% sustainable SCOTT Racing Team biking uniform

Sitip confirms for the third year its partnership with SCOTT Racing Team in the production of the team uniform created in collaboration with ROICA™ EF of Asahi Kasei and Rosti.

The partnership was born in 2019 and celebrated during Ispo 2020, which returns for the third consecutive year to re-propose an exclusive and special uniform, designed to be extremely performing but also, and entirely, eco-sustainable.

Starting from the performance requirements of athletes, who need highly technical fabrics extremely breathable, comfortable on the skin, resistant and with perfect shape retention able to support them in competitions, Sitip has chosen the fabrics of its Native Sustainable Textiles line - technology which applies to fabrics produced with recycled yarns and chemicals with low environmental impact, implementing the GRS (Global Recycle Standard) standard, with Asahi Kasei’s premium ROICA™ EF stretch yarn.

Sitip confirms for the third year its partnership with SCOTT Racing Team in the production of the team uniform created in collaboration with ROICA™ EF of Asahi Kasei and Rosti.

The partnership was born in 2019 and celebrated during Ispo 2020, which returns for the third consecutive year to re-propose an exclusive and special uniform, designed to be extremely performing but also, and entirely, eco-sustainable.

Starting from the performance requirements of athletes, who need highly technical fabrics extremely breathable, comfortable on the skin, resistant and with perfect shape retention able to support them in competitions, Sitip has chosen the fabrics of its Native Sustainable Textiles line - technology which applies to fabrics produced with recycled yarns and chemicals with low environmental impact, implementing the GRS (Global Recycle Standard) standard, with Asahi Kasei’s premium ROICA™ EF stretch yarn.

This line includes NATIVE-BICIMANIA and NATIVE-PIRATA, two GRS-certified recycled polyester fabrics chosen for the production of the uniform shirt, enriched by Microsense Soft Performance technology - able to guarantee the product a delicate softness and maximum comfort on the skin.

This year the absolute novelty is represented by the shorts, for a complete uniform: made with the NATIVE-THUNDERBIKE POWER fabric, designed for high performance sports, in recycled polyamide and always with the ROICA™ EF yarn by Asahi Kasei.

More information:
SITIP Asahi Kasei SCOTT Racing Team
Source:

SITIP

Graphic: Global Fashion Agenda
17.03.2022

Global Fashion Agenda and UN Climate Change Secretariat join forces

Global Fashion Agenda (GFA), the non-profit organisation that fosters collaboration on sustainability in fashion to drive impact, has forged a new alliance with UN Climate Change secretariat (UNFCCC) to accelerate the fashion industry’s climate action.
 
The Fashion On Climate report projects that if the fashion industry does not accelerate its response to climate change, by 2030 it will produce around twice the volume of greenhouse gas emissions required to align with the Paris Agreement global warming pathways by 2050. With the urgent need for industry transformation, the new alliance between GFA and UNFCCC will accelerate the impact of the UN Fashion Industry Charter for Climate Action which aims to drive the fashion industry to net-zero emissions no later than 2050 in line with keeping global warming below 1.5 degrees.
 

Global Fashion Agenda (GFA), the non-profit organisation that fosters collaboration on sustainability in fashion to drive impact, has forged a new alliance with UN Climate Change secretariat (UNFCCC) to accelerate the fashion industry’s climate action.
 
The Fashion On Climate report projects that if the fashion industry does not accelerate its response to climate change, by 2030 it will produce around twice the volume of greenhouse gas emissions required to align with the Paris Agreement global warming pathways by 2050. With the urgent need for industry transformation, the new alliance between GFA and UNFCCC will accelerate the impact of the UN Fashion Industry Charter for Climate Action which aims to drive the fashion industry to net-zero emissions no later than 2050 in line with keeping global warming below 1.5 degrees.
 
The collaboration will be activated around the organisations’ prestigious forums including GFA’s Global Fashion Summit and UNFCCC’s annual Conference of Parties (COP). Through these forums, the organisations will collaborate to unite fashion leaders and core stakeholders to facilitate knowledge sharing, impactful partnerships, and the implementation of bold actions needed to meet the Fashion Charter targets.
 
Global Fashion Summit: Copenhagen Edition 2022, the leading international forum for sustainability in fashion, will take place on 7-8 June in the grand setting of the Royal Opera House, Copenhagen, Denmark. Under the theme ‘Alliances For a New Era’ - the Summit will endeavour to form previously inconceivable alliances within the fashion industry and also examine atypical cross-industry alliances, in a bid to accelerate the transition to a net positive reality.
 
UNFCCC will, through the Fashion Charter, contribute to the Summit content, where they will share insights on its progress and what further solutions are needed. UNFCCC will also hold its annual Fashion Charter meeting at the Summit, where the organisations will convene relevant experts to join resources and discuss tools that can enable the sector to achieve its climate targets laid out in the charter. The alliance will also continue for future editions Global Fashion Summit in other locations, in addition to Copenhagen.
 
Beyond the Summit, GFA and UNFCCC will continue to work together to elevate publications and reports, such as the Fashion CEO Agenda, and inform Fashion Charter meetings during COP27 to raise awareness among leaders on the most pressing issues and priorities and urging commitments from industry leaders to drive change within social, environmental and circular dimensions.
 
Federica Marchionni, CEO, Global Fashion Agenda, says: “GFA is striving to create impactful alliances that can accelerate the fashion industry’s transition to a net zero reality. We are therefore thrilled to be collaborating with UNFCCC as its Fashion Charter is an essential tool to mobilise the necessary industry transformation. Through our collaboration, we hope to bring together core fashion stakeholders, foster pre-competitive collaboration and provide even deeper insights and guidance to advance progress.”
 
Niclas Svenningsen, Climate Action manager, UNFCCC, says, “We are excited for this opportunity to reinforce our collaboration with the Global Fashion Agenda. The climate crisis is today the paramount issue for the fashion sector to address. While the Fashion Charter brings together a wide range of stakeholders to work collaboratively on solutions, the Global Fashion Agenda is an important venue for broader sustainability discussions in the fashion sector. We see many opportunities for further strengthening and highlighting both the sustainability and the climate work through this collaboration.”

LAMICOR-CL Laminator (c) Reifenhäuser
14.03.2022

Reifenhäuser Cast Sheet Coating presents new Ultrathin Coating process at ICE Europe

Reifenhäuser Cast Sheet Coating - specialists for cast film, sheet extrusion and extrusion coating lines - will showcase a new production process for cost-effective film/nonwoven composites with an exceptionally low grammage at ICE (International Converting Exhibition) Europe. The leading international trade show for paper, film, and foil conversion and processing will be held at Messe München (Munich trade fair center) from March 15-17, 2022.

Reifenhäuser Cast Sheet Coating - specialists for cast film, sheet extrusion and extrusion coating lines - will showcase a new production process for cost-effective film/nonwoven composites with an exceptionally low grammage at ICE (International Converting Exhibition) Europe. The leading international trade show for paper, film, and foil conversion and processing will be held at Messe München (Munich trade fair center) from March 15-17, 2022.

The Covid-19 pandemic and current supply shortages have exposed the dependence of companies on global supply chains. This situation is both a warning signal and an opportunity to boost and reorganize the local production of semi-finished products from the ground up. Reifenhäuser Cast Sheet Coating has now developed a trend-setting production process termed Ultrathin Coating, in particular for the sector of medical protective clothing. The process will permit customers to produce particularly lightweight film/nonwoven composites with greater cost efficiency and, as a result, more competitively. The patent-pending process has several advantages: It cuts film grammage by 66%; material consumption in the overall composite is reduced by 28%; and it slashes costs by up to 34% compared to conventional semi-finished products. Significant cost savings are achieved in various ways, for example, by replacing hotmelt adhesives, which reduces line maintenance to a great extent at the same time.

Mark Borutta, Sales & Marketing Specialist bei Reifenhäuser Cast Sheet Coating, erklärt: „Wir erleben derzeit einen nachhaltig wachsenden Mehrbedarf für medizinische Schutzbekleidung verbunden mit einer Rückholstrategie für lokale Produktionskapazitäten. Vor diesem Hintergrund erzielen Produzenten mit ‚Ultrathin Coating‘ einen schnellen Return on Invest und hohe Profitabilität – auch bei einer Produktion innerhalb Europas.“ Die Vlies-erfahrene Schwesterfirma Reifenhäuser Reicofil –führender Hersteller von Vliesstoffanlagen – hat die Entwicklung unterstützt.

Mark Borutta, Sales & Marketing specialist at Reifenhäuser Cast Sheet Coating, explains: "We are currently experiencing a sustained increase in demand for medical protective clothing combined with a return strategy for local production capacity. Against this backdrop, producers achieve a fast return on investment and high profitability with Ultrathin Coating - even when production is based in Europe." The sister company, Reifenhäuser Reicofil, an experienced and global leading manufacturer of nonwoven lines, provided their support to the development.

Even if manufacturers already produce medical protective clothing and prefer to handle the coating process internally in the future instead of importing the necessary composites, it is worthwhile to set up an in-house production facility. In either case, the investment in Ultrathin Coating usually pays for itself in less than 12 months. The lower material input also reduces the consumption of fossil raw materials and this in turn responds to the increased demand for more sustainable products.

More information:
Reifenhäuser high-tech coatings
Source:

Reifenhäuser

KARL MAYER: New perspectives through precise lace symmetry (c) KARL MAYER
Examples of Symm-Net designs
08.03.2022

KARL MAYER: New perspectives through precise lace symmetry

  • Symm-Net articles made using the new MJ 92/1 B impress with their perfectly symmetrical appearance

Lace is a delicate seducer. The more finely crafted its ground structure, the more effective its refined designs come across, and as such, the higher the overall quality. The innovative Symm-Net pieces, which can be produced on KARL MAYER’s new MJ 92/1 B, have a look that sets new standards.

  • Symm-Net articles made using the new MJ 92/1 B impress with their perfectly symmetrical appearance

Lace is a delicate seducer. The more finely crafted its ground structure, the more effective its refined designs come across, and as such, the higher the overall quality. The innovative Symm-Net pieces, which can be produced on KARL MAYER’s new MJ 92/1 B, have a look that sets new standards.

Lace offering maximum clarity and balance
Symm-Net lace is characterised by an extremely delicate design, offering absolute symmetry. This is thanks to the particular configuration of the MJ 92/1 B – the new multi-bar jacquard raschel machine features a split-design jacquard bar with separate threading, and can thus work using both equal and counter lapping. In addition, the newcomer has two ground guide bars at the back for counterlapped elastane. For Symm-Net’s ground structure, GB1 works a pillar notation whilst the jacquard bar works a counter-lapped inlay. The result is a net structure with absolutely symmetrical, clearly defined symmetry. To perfect the geometry, the two elastane bars with split threading – i.e. 1 in, 1 out – and counter-lapping patterning mirror the movement of the jacquard bar.

The lapping patterns thus look as follows:
• JB 91: 0 – 0 / 2 – 2 // and JB 92: 2 – 2 / 0 – 0 //
• GB 93: 0 – 0 / 1 – 1 // and GB 94: 1 – 1 / 0 – 0 //

The ground structure is not only more uniform, but also more stable than its counterparts manufactured with equal lapping. The advantages of Symm-Net are particularly visible when working finer mesh constructions. “When it comes to a delicate appearance, Leavers lace traditionally sets the standard; in particular, Endsor- Net is known for its delicate design. There is hardly any discernible difference with Symm-Net, which should open up new design perspectives, especially for the premium brands in Europe,” explains Jamie Heather, lace expert at KARL MAYER. Symm-Net offers a further advantage thanks to its simple pattern development. For example, the patterning process does not require any updates to the commonly used patterning software, SAPO and ProCad – only the machine database needs to be adapted.

High design flexibility
In addition to the Symm-Net variants, all existing patterns of the OJ 91/1 B, MJ 85/1 B and OJ 83/1 B can be implemented on the MJ 92/1 B in E 24 without restrictions; switching from the new counter lapping to the traditional JACQUARDTRONIC® LACE pattern is seamless. Jamie Heather is certain this flexibility will give customers a real competitive advantage.

All the prerequisites for a bestseller
The MJ 92/1 B has been successfully offered on the market since May 2021. The newcomer is available in gauge E 24, with a working width of 134". Despite its high design flexibility, it still offers first-class productivity. It can also reach speeds of up to 800 rpm when producing Symm-Net articles. To allow for diverse product design, 88 pattern guide bars and two elastane bars, arranged in 16 shogging lines, are available. Thanks to these features, the MJ 92/1 B mainly produces elastic galloon lace, but also all-over lace for stylish lingerie items.

Source:

KARL MAYER Verwaltungsgesellschaft mbH

Successful premiere of Istanbul Fashion Connection at Istanbul Expo Center Foto: Jandali
Successful premiere of Istanbul Fashion Connection at Istanbul Expo Center
24.02.2022

Successful premiere of Istanbul Fashion Connection at Istanbul Expo Center

  • more than 600 exhibitors
  • almost 25,000 visitors, with a nearly 50% share of international visitors: mostly from Russia & CIS countries, Europe and Middle East/North Africa
  • trend of increasing exports of Turkish textiles to the EU, record figure of US$ 20.3 billion reached in 2021, trend will continue in 2022


More than 25,000 visitors from about 100 countries attended the kick-off event of Istanbul Fashion Connection. Over 600 companies presented their collections on more than 35,000 square meters of exhibition space and provided information about their creative collections and production capacities in the areas of womenswear, menswear, kidswear, denim, shoes, leather and fur, lingerie and bridal and evening wear.

  • more than 600 exhibitors
  • almost 25,000 visitors, with a nearly 50% share of international visitors: mostly from Russia & CIS countries, Europe and Middle East/North Africa
  • trend of increasing exports of Turkish textiles to the EU, record figure of US$ 20.3 billion reached in 2021, trend will continue in 2022


More than 25,000 visitors from about 100 countries attended the kick-off event of Istanbul Fashion Connection. Over 600 companies presented their collections on more than 35,000 square meters of exhibition space and provided information about their creative collections and production capacities in the areas of womenswear, menswear, kidswear, denim, shoes, leather and fur, lingerie and bridal and evening wear.

Turkey is seeing record figures in garment exports, one of the four engines of Turkey's industry with the EU as the largest export market. In 2021 alone it shows an increase of almost 20% compared to 2020. The momentum in Turkey's industry has been accelerated by the pandemic. Delivery bottlenecks could be bridged and near shoring becomes a competitive advantage.

With Istanbul Fashion Connection, the Istanbul Ready-to-Wear and Apparel Exporters' Association (IHKIB) in cooperation with the Istanbul Chamber of Commerce is launching an international fashion platform with a biannual rhythm for Turkish and international manufacturers. The next event will take place from August 24th to 26th, 2022.

Source:

Jandali

03.02.2022

Lenzing’s new prize for research projects on ethical and sustainable fashion

The Lenzing Group will present the Young Scientist Award for outstanding research in the field of fibers and textiles for the first time in 2022. The Dornbirn Global Fiber Congress (GFC Dornbirn) is an ideal platform for the recently launched research competition. Bachelor’s and master’s degree students will have the opportunity to submit their scientific work in the categories of fashion and the circular economy, textile recycling and the innovative use of biobased fibers to a jury of well-known industry experts.

The jury consists of Karla Magruder (Founder of Acceleration Circularity), Friedericke von Wedel-Parlow (Beneficial Design Institute Berlin) and Dieter Eichinger (Head of Standardization and Innovation, Secretary-General of BISFA). The winning project will receive a prize of EUR 5,000. The aim is to promote the students’ work and create a platform for networking with the textile and fiber industry.

The Lenzing Group will present the Young Scientist Award for outstanding research in the field of fibers and textiles for the first time in 2022. The Dornbirn Global Fiber Congress (GFC Dornbirn) is an ideal platform for the recently launched research competition. Bachelor’s and master’s degree students will have the opportunity to submit their scientific work in the categories of fashion and the circular economy, textile recycling and the innovative use of biobased fibers to a jury of well-known industry experts.

The jury consists of Karla Magruder (Founder of Acceleration Circularity), Friedericke von Wedel-Parlow (Beneficial Design Institute Berlin) and Dieter Eichinger (Head of Standardization and Innovation, Secretary-General of BISFA). The winning project will receive a prize of EUR 5,000. The aim is to promote the students’ work and create a platform for networking with the textile and fiber industry.

The Austrian Fibers Institute is the organizer of the 61st Dornbirn Global Fiber Congress on a not-for-profit basis. The event, due to take place from September 14 to 16, 2022, will offer an ideal setting for the presentation of the Young Scientist Award prize.

You can read more about the Young Scientist Award and the submission in the attached document.

01.02.2022

EURATEX: High energy costs undermine crucial transformation of the textile and clothing industry

The current energy crisis is impacting on the competitiveness of the European textile and clothing industry. Because there are limited alternatives to the use of gas in different parts of the production process, production costs increase sharply. EURATEX asks the European Commission and Member States to urgently support the industry to avoid company closures. At the same time, we need a long term vision to move towards climate neutrality, while keeping the T&C industry internationally competitive.

EURATEX presented ten key requirements to Kadri Simson, European Commissioner for Energy, to develop such a vision:

The current energy crisis is impacting on the competitiveness of the European textile and clothing industry. Because there are limited alternatives to the use of gas in different parts of the production process, production costs increase sharply. EURATEX asks the European Commission and Member States to urgently support the industry to avoid company closures. At the same time, we need a long term vision to move towards climate neutrality, while keeping the T&C industry internationally competitive.

EURATEX presented ten key requirements to Kadri Simson, European Commissioner for Energy, to develop such a vision:

  1. The apparel and textile industry needs a safe supply with sufficient green energy (electricity and gas) at internationally competitive prices.
  2. The transformation of industry requires access to very significant amounts of renewable energy at competitive costs. Additional investments in infrastructure will also be needed to guarantee access to new renewable energy supplies.
  3. Until a global (or at least G 20 level) carbon price or other means for a global level playing field in climate protection are implemented, competitive prices for green energy must be granted at European or national levels (e.g. CCfDs, reduction on levies, targeted subsidies).
  4. As the European textile and clothing sector faces global competition mainly form countries/regions with less stringent climate ambitions, it is of utmost importance that the European textile and clothing companies are prevented form direct and indirect carbon leakage.
  5. EU-policy should support solutions, e.g. through targeted subsidies (for hydrogen, energy grids, R&D, technology roadmap studies etc.).
  6. A dedicated approach for SMEs might be appropriate as SMEs do not have the skills/know-how to further improve their energy efficiency and/or becoming carbon neutral.
  7. CAPEX and OPEX support will be necessary for breakthrough technologies, like hydrogen.
  8. The Fit-for-55-Package must support the European Textile and Clothing industry in decarbonization and carbon neutrality. The EU must therefore advocate a global level playing field more than before. The primary goal must be to establish an internationally uniform, binding CO2 pricing, preferably in the form of a standard at G-7 / G-20 level.
  9. EU-policy must not hinder solutions, e.g. we need reasonable state aid rules (compensating the gap between national energy or climate levies and a globally competitive energy price should not be seen as a subsidy).
  10. The European Textile and Clothing industry has made use of economically viable potentials to continuously improve energy efficiency over many years and decades. The obligation to implement further measures must be taken considering investment cycles that are in line with practice. Attention must be paid to the proportionality of costs without weakening the competitive position in the EU internal market or with competitors outside the EU.

Please see the attached position paper for more information.

Source:

EURATEX

(c) Archroma
01.02.2022

Archroma launches a new vegan textile softener

Archroma announced the launch of EARTH SOFT, a new softening system for textile and fashion applications, based on Archroma's latest innovation, a vegan silicone softener, Siligen® EH1, with 35% plant-based active content.

Siligen® EH1 is the latest addition in the plant-based innovations developed by Archroma in recent years, such as EarthColors® dyes and Appretan® NTR binders, as alternatives offered to manufacturers and brands looking to reduce the use of fossil fuel based ingredients without compromising performance.

The range has been developed in line with the principles of “The Archroma Way to a sustainable world: safe, efficient, enhanced, it’s our nature”. More than 35% of the Siligen® EH1 softener's active content is based on plant-based, renewable raw materials. In addition, the product features ultralow cyclic siloxanes (D4, D5, D6) which are classified by the European Chemicals Agency as “Substances of Very High Concern” due to their very persistent and bioaccumulative properties.

Archroma announced the launch of EARTH SOFT, a new softening system for textile and fashion applications, based on Archroma's latest innovation, a vegan silicone softener, Siligen® EH1, with 35% plant-based active content.

Siligen® EH1 is the latest addition in the plant-based innovations developed by Archroma in recent years, such as EarthColors® dyes and Appretan® NTR binders, as alternatives offered to manufacturers and brands looking to reduce the use of fossil fuel based ingredients without compromising performance.

The range has been developed in line with the principles of “The Archroma Way to a sustainable world: safe, efficient, enhanced, it’s our nature”. More than 35% of the Siligen® EH1 softener's active content is based on plant-based, renewable raw materials. In addition, the product features ultralow cyclic siloxanes (D4, D5, D6) which are classified by the European Chemicals Agency as “Substances of Very High Concern” due to their very persistent and bioaccumulative properties.

Siligen® EH1 is ideally suited for shirts, underwear, sportswear, towels, bed sheets, etc. as it provides an excellent wearing comfort by supporting a good moisture transportation and delivering a smooth and soft touch.

The new softener, and the EARTH SOFT system which also includes a Hydroperm® wicking agent to boost hydrophilic properties on synthetic and blended fibers, can be applied on all natural and synthetic textile fibers.

Siligen® EH1 is suitable for both woven and knitted articles. It can be applied by padding process, as well as by exhaust process as it shows a very good shear stability and a low foaming profile. It can be used on white articles and those treated with optical brighteners, as it doesn’t cause thermomigration nor phenolic yellowing.

Paul Cowell, Head of Competence Centers for Brand & Performance Textile Specialties at Archroma, comments: “The new EARTH SOFT system based on Siligen® EH1 softener adds to our growing portfolio of innovations based on natural and renewable plant-based resources. This new breakthrough innovation by Archroma helps us and our partners in the textile and fashion industry to minimize our dependence on petroleum fossil fuel products.”

Source:

Archroma

Archroma and Jeanologia Launch Eco-conscious Denim Cleaning (c) Archroma
Archroma and Jeanologia launch an eco-advanced alternative to the denim cleaning process, one of the most water intensive and pollutant processes of denim fabric finishing.
19.01.2022

Archroma and Jeanologia Launch Eco-conscious Denim Cleaning

Archroma, a global leader in specialty chemicals towards sustainable solutions, and Jeanologia, a world leader in sustainable and efficient technology development, joined forces to launch an eco-advanced alternative to the denim fabric washing process, including in some cases the mercerization, one of the most water-intensive and pollutant processes of denim fabric finishing.

It all starts with the spinning step where the cotton is turned into yarn. The second step is a pretreatment that will prepare the yarn for the dyeing step. The dyed yarn then goes through the sizing process, which is a treatment preparing it for weaving. At this stage, we have obtained a denim fabric that will go through a few more steps. First, the fabric may undergo a washing treatment or, in some cases, mercerizing treatment which consists of treating it with caustic soda in order to obtain a more lustrous, flat and less reddish blue and black denim.

Archroma, a global leader in specialty chemicals towards sustainable solutions, and Jeanologia, a world leader in sustainable and efficient technology development, joined forces to launch an eco-advanced alternative to the denim fabric washing process, including in some cases the mercerization, one of the most water-intensive and pollutant processes of denim fabric finishing.

It all starts with the spinning step where the cotton is turned into yarn. The second step is a pretreatment that will prepare the yarn for the dyeing step. The dyed yarn then goes through the sizing process, which is a treatment preparing it for weaving. At this stage, we have obtained a denim fabric that will go through a few more steps. First, the fabric may undergo a washing treatment or, in some cases, mercerizing treatment which consists of treating it with caustic soda in order to obtain a more lustrous, flat and less reddish blue and black denim.

In both traditional ways to clean the fabric, washing or mercerizing, multiple highly water intensive washings are required in order to restore optimal fabric pH and remove unfixed dyestuff and any undesired deposits or impurities from the fabric. One of such impurities released in the washing process is aniline, a substance that is classified as a category 2 carcinogen and considered toxic to aquatic life.

That is why Archroma and Jeanologia decided to team up and develop an alternative to the traditional fabric cleaning process and its subsequent water-intensive and water-polluting washings.

  • The breakthrough alternative to the fabric cleaning concept presented by Jeanologia and Archroma combines the use of the aniline-free* PURE INDIGO ICON dyeing system of Archroma, and the water-free** and chemical-free “G2 Dynamic“ finishing technology of Jeanologia.
  • The Archroma/Jeanologia solution allows to create aniline-free* denim, and improve the final aspect of the fabric through a fully chemical-free and almost water-free** cleaning alternative treatment.
  • The Archroma/Jeanologia solution can also be used with additional Archroma coloration systems such as INDIGO REFLECTION or PURE UNDERTONES.

Umberto Devita, Business Development Manager at Archroma’s Competence Center for Denim & Casual Wear, who was the project leader for this new development, comments: “At Archroma, we strive to develop solutions in line with our principles of “The Archroma Way to a Sustainable World: Safe, efficient, enhanced, it’s our nature”. It was therefore very inspiring to work with a partner who shares the same values of developing efficient new processes to bring all know-how to our customers to maximize value – for denim that looks as good as the good it creates.”

For Jean-Pierre Inchauspe, Business Director of G2 Dynamic at Jeanologia, “this association is another step to change traditional, more polluting and water consuming processes in the textile industry for new ones using technology, improving, and boosting subsequent production stages up to the finishing of the garment, making them more efficient and allowing companies to be more competitive, increase productivity and offer a product that is completely sustainable with high quality.”

(c) Freudenberg. From left: Pietro Traini, Civil Engineer, Dr. Bruno Brandozzi, Manager HSE and Compliance, and Dr. Christian Cavaletti, Operations Manager Sant ́Omero site.
13.12.2021

Freudenberg: Construction of the competence center for apparel interlinings started

Freudenberg Performance Materials Apparel Europe started construction work on its competence center for finishing and coating base material for the apparel industry at its site in Sant´Omero (Italy) as scheduled in December. Further processing of base material is to begin in Italy in early 2023. The Weinheim site will then become the competence center for interlining base material.

In January 2021, Freudenberg Performance Materials Apparel Europe (Freudenberg) announced plans to set up two competence centers. In future, the company will concentrate on manufacturing base material for interlinings at the Weinheim location. Base material finishing and coating is to be bundled at Sant´Omero. For this purpose, production plant will be relocated from Weinheim to Sant´Omero and recommissioned in a newly-built production hall.

The traditional groundbreaking ceremony with senior representatives from local authorities and Freudenberg management was cancelled due to the high number of coronavirus cases in the area.

Freudenberg Performance Materials Apparel Europe started construction work on its competence center for finishing and coating base material for the apparel industry at its site in Sant´Omero (Italy) as scheduled in December. Further processing of base material is to begin in Italy in early 2023. The Weinheim site will then become the competence center for interlining base material.

In January 2021, Freudenberg Performance Materials Apparel Europe (Freudenberg) announced plans to set up two competence centers. In future, the company will concentrate on manufacturing base material for interlinings at the Weinheim location. Base material finishing and coating is to be bundled at Sant´Omero. For this purpose, production plant will be relocated from Weinheim to Sant´Omero and recommissioned in a newly-built production hall.

The traditional groundbreaking ceremony with senior representatives from local authorities and Freudenberg management was cancelled due to the high number of coronavirus cases in the area.

Source:

Freudenberg Performance Materials

(c) Huntsman Corporation
30.11.2021

Huntsman presents High-Performance Solutions and Protection Effects at Performance Days

Huntsman Textile Effects is bringing its complete end-to-end suite of high-performance solutions for sports apparel to Performance Days Digital Fair from December 1 to 2, 2021 virtually.

Driven by growing consumer interest in active and healthy lifestyles, coupled with the growing number of national sports participation programs that promote healthy living, the global sportwear market shows no signs of slowing. Brands that aim to satisfy this high-growth market need to be able to produce performance apparel that not only delivers sought-after functional capabilities and desirable aesthetics, but also comes with low environmental impact.

Huntsman will introduce the latest addition to the third generation of its revolutionary AVITERA® SE polyreactive dye range at Performance Days. AVITERA® ROSE SE delivers bluish-red shades while reducing the water and energy required for production by up to 50% and increasing mill output by up to 25% or more. It also significantly outperforms available dyeing technologies for cellulosic fibers and blends in terms of value, reducing recipe costs, minimizing processing costs and eliminating reprocessing.

Huntsman Textile Effects is bringing its complete end-to-end suite of high-performance solutions for sports apparel to Performance Days Digital Fair from December 1 to 2, 2021 virtually.

Driven by growing consumer interest in active and healthy lifestyles, coupled with the growing number of national sports participation programs that promote healthy living, the global sportwear market shows no signs of slowing. Brands that aim to satisfy this high-growth market need to be able to produce performance apparel that not only delivers sought-after functional capabilities and desirable aesthetics, but also comes with low environmental impact.

Huntsman will introduce the latest addition to the third generation of its revolutionary AVITERA® SE polyreactive dye range at Performance Days. AVITERA® ROSE SE delivers bluish-red shades while reducing the water and energy required for production by up to 50% and increasing mill output by up to 25% or more. It also significantly outperforms available dyeing technologies for cellulosic fibers and blends in terms of value, reducing recipe costs, minimizing processing costs and eliminating reprocessing.

Also in the spotlight are eco-friendly solutions for the challenges of achieving full whites and consistent shades on recycled polyester (rPET) with right-first-time quality. Huntsman’s rPET processing solutions include pre-treatment chemicals, fluorescent whitening agents, state-of-the-art washfast dyes, and finishing solutions for high-performance protection and comfort.

In partnership with Sciessent, Huntsman is also bringing revolutionary antimicrobial and odor-control solutions to Performance Days. These include Sciessent’s Agion Active® X2, a next-generation odor-control solution that combines advanced technologies to both capture and fight odor-causing bacteria for garments that smell fresh for longer and need less frequent washing. The partners are also previewing a new solution: Sciessent’s NOBO™, a cost-effective odor adsorber that provides odor control on virtually any fabric.

Other featured innovations include Teflon Eco Dry with Zelan™ R2 Plus technology. A breakthrough in sustainable water repellency, it contains 30% renewably sourced plant-based raw materials and meets or exceeds performance levels possible with traditional fluorinated technologies. Another exciting Huntsman solution is the new PHOBOL® Extender UXN – a product that optimizes water-repellent finishes for long-lasting fabric protection. It is free from butanone oxime, which has recently been re-classified in Europe and restricted above certain limits in products by bluesign®.

Source:

Huntsman Corporation

12.10.2021

DSM to showcase armor solutions made with Dyneema® at Milipol Paris 2021

DSM, the inventor and manufacturer of Dyneema®, will be exhibiting at one of the leading events for homeland security and safety, Milipol Paris 2021, from October 19-22.

The performance characteristics of Dyneema® make it ideal for a variety of applications, including soft and hard armor ballistics to protect against today’s advanced and emerging threats. In addition, Dyneema® combines next-generation fiber technology and unidirectional engineering to deliver armor solutions with unmatched ballistic stopping power in a lightweight and flexible composite.

By implementing Dyneema®, body armor manufacturers are able to use less material in the development of their ballistic vests, plates and helmets. This leads to weight savings upwards of 30 percent when compared to competitive materials, without impacting ballistic performance. The lightweight construction of armor made with Dyneema® also mitigates injuries associated with the cumulative effects of daily armor use – while improving situational awareness, as well as cognitive and tactical performance.

DSM, the inventor and manufacturer of Dyneema®, will be exhibiting at one of the leading events for homeland security and safety, Milipol Paris 2021, from October 19-22.

The performance characteristics of Dyneema® make it ideal for a variety of applications, including soft and hard armor ballistics to protect against today’s advanced and emerging threats. In addition, Dyneema® combines next-generation fiber technology and unidirectional engineering to deliver armor solutions with unmatched ballistic stopping power in a lightweight and flexible composite.

By implementing Dyneema®, body armor manufacturers are able to use less material in the development of their ballistic vests, plates and helmets. This leads to weight savings upwards of 30 percent when compared to competitive materials, without impacting ballistic performance. The lightweight construction of armor made with Dyneema® also mitigates injuries associated with the cumulative effects of daily armor use – while improving situational awareness, as well as cognitive and tactical performance.

While decreasing the load on the wearer, Dyneema® is simultaneously able to reduce the impact of material manufacturing on our planet. In line with DSM’s commitment to protect people and the environment they live in, we have developed the first-ever bio-based ultra-high molecular weight polyethylene fiber and unidirectional (UD) material. Bio-based Dyneema® boasts the same exact performance as conventional Dyneema® with a carbon footprint that is 90 percent lower than generic HMPE.

Source:

DSM Protective Materials / EMG

(c) lululemon
18.08.2021

Genomatica partners with lululemon bring bio-nylon to apparel

  • Renewably Sourced Materials to Help Replace Petrochemicals in Apparel for a Healthier Planet

lululemon athletica inc. (NASDAQ:LULU) announced a multi-year collaboration with sustainable materials leader Genomatica to bring renewably-sourced, bio-based materials into lululemon’s products. This represents lululemon’s first-ever equity investment in a sustainable materials company and Genomatica’s largest partnership within the retail industry. Together, the two companies will create a lower-impact, plant-based nylon to replace conventional nylon, which is the largest volume of synthetic material currently used to make lululemon products.

Genomatica uses biotechnology and fermentation to convert plant-based ingredients into widely used chemical building blocks, like those used to make nylon. These building blocks are converted to pellets and yarns, and the companies will be working closely with lululemon’s fabric supply chain to incorporate this material into future products. Through this collaboration, the companies seek to create positive change within the $22B global nylon market by building more sustainable supply chains.  

  • Renewably Sourced Materials to Help Replace Petrochemicals in Apparel for a Healthier Planet

lululemon athletica inc. (NASDAQ:LULU) announced a multi-year collaboration with sustainable materials leader Genomatica to bring renewably-sourced, bio-based materials into lululemon’s products. This represents lululemon’s first-ever equity investment in a sustainable materials company and Genomatica’s largest partnership within the retail industry. Together, the two companies will create a lower-impact, plant-based nylon to replace conventional nylon, which is the largest volume of synthetic material currently used to make lululemon products.

Genomatica uses biotechnology and fermentation to convert plant-based ingredients into widely used chemical building blocks, like those used to make nylon. These building blocks are converted to pellets and yarns, and the companies will be working closely with lululemon’s fabric supply chain to incorporate this material into future products. Through this collaboration, the companies seek to create positive change within the $22B global nylon market by building more sustainable supply chains.  

More information:
lululemon Genomatica bio-based nylon
Source:

Method Communications

(c) JANDALI MODE.MEDIEN.MESSEN für CHIC
10.08.2021

CHIC Shanghai in October instead of August 2021

Instead of taking place from August 25-27 as originally planned, Asia's leading trade fair for fashion and lifestyle will now be held from October 9-11, 2021 at the National Exhibition and Convention Center in Shanghai. The fair has been taking place physically again since July 2020, always in compliance with strict safety and hygiene regulations. Various digital platforms are being set up in parallel.

The around 500 brands registered for CHIC (August) will now present themselves to the trade visitors in autumn on 62,000 sqm, including important industry players such as JINTIANSHI (menswear), VINI Bespoke (menswear), Zaijiu (womenswear), Jiebeidi (womenswear), COFNA (childrenswear), Laura Vita (shoes), Hattershub (headwear), MANNYLONQ (CHIC-Young Blood) and Dragon Heart (CHIC-Young Blood) and exciting up-and-coming designers such as KIMUSSO, Yujiantian and Wuma.

Instead of taking place from August 25-27 as originally planned, Asia's leading trade fair for fashion and lifestyle will now be held from October 9-11, 2021 at the National Exhibition and Convention Center in Shanghai. The fair has been taking place physically again since July 2020, always in compliance with strict safety and hygiene regulations. Various digital platforms are being set up in parallel.

The around 500 brands registered for CHIC (August) will now present themselves to the trade visitors in autumn on 62,000 sqm, including important industry players such as JINTIANSHI (menswear), VINI Bespoke (menswear), Zaijiu (womenswear), Jiebeidi (womenswear), COFNA (childrenswear), Laura Vita (shoes), Hattershub (headwear), MANNYLONQ (CHIC-Young Blood) and Dragon Heart (CHIC-Young Blood) and exciting up-and-coming designers such as KIMUSSO, Yujiantian and Wuma.

The expected 60,000 visitors are also able to attend seminars and workshops on current topics such as Recognition and new opportunities of new retail in AI Fashion or 2021 Maker of Silk Road & Innovation of Design Infinity -- The Innovation and Entrepreneurship Competition of China Textile & Apparel SME.

Next events:
CHIC Shenzhen | 3rd-5th November 2021 | Shenzhen
CHIC March 22 | 9-11 March 2022 | Shanghai

Source:

JANDALI MODE.MEDIEN.MESSEN

Freudenberg: Protection and Flexibility for Workwear (c) Freudenberg Performance Materials Holding SE & Co. KG
03.08.2021

Freudenberg: Protection and Flexibility for Workwear

Freudenberg Performance Materials (Freudenberg) offers a range of efficient interlinings, tapes and thermal insulation materials for workwear and protective clothing. The materials not only withstand diverse kinds of strain they are exposed to in everyday work and washing procedures but also offer great comfort.

Innovative materials and manufacturing technology
The nonwoven and woven interlinings and tapes stand out due to a number of features, such as increased stability, elasticity, abrasion resistance and wind-blocking properties. Thanks to the sophisticated adhesive technology used by the manufacturer of technical textiles, some products are especially resistant and durable.

Highly flexible and resilient interlinings as well as Freudenberg comfortemp® thermal insulation materials are used for protective clothing, and they do not only protect the wearer from danger but also ensure the wearer’s comfort in any kind of weather. Furthermore, hem and edge stabilisation tapes ensure optimal fit and reflective tapes provide additional safety.  

Freudenberg Performance Materials (Freudenberg) offers a range of efficient interlinings, tapes and thermal insulation materials for workwear and protective clothing. The materials not only withstand diverse kinds of strain they are exposed to in everyday work and washing procedures but also offer great comfort.

Innovative materials and manufacturing technology
The nonwoven and woven interlinings and tapes stand out due to a number of features, such as increased stability, elasticity, abrasion resistance and wind-blocking properties. Thanks to the sophisticated adhesive technology used by the manufacturer of technical textiles, some products are especially resistant and durable.

Highly flexible and resilient interlinings as well as Freudenberg comfortemp® thermal insulation materials are used for protective clothing, and they do not only protect the wearer from danger but also ensure the wearer’s comfort in any kind of weather. Furthermore, hem and edge stabilisation tapes ensure optimal fit and reflective tapes provide additional safety.  

Active contribution to sustainability
Many products of the Freudenberg Workwear Range consist of a high percentage of recycled polyester coming from post-consumer PET bottles.

Source:

Freudenberg Performance Materials Holding SE & Co. KG

27.07.2021

Nastrificio di Cassano: Responsible and certified labels and tags

100% sustainability lives in the smallest detail, starting with the label, the element that can tell the story of responsibility. This is why Nastrificio di Cassano has created NDC Green, Made in Italy and fully traceable range that guarantees high quality standards while respecting the planet.
 
NDC Green comprises 4 categories:

100% sustainability lives in the smallest detail, starting with the label, the element that can tell the story of responsibility. This is why Nastrificio di Cassano has created NDC Green, Made in Italy and fully traceable range that guarantees high quality standards while respecting the planet.
 
NDC Green comprises 4 categories:

  • LABìO ECO-SOFT®: made using TENCEL™ lyocell  yarn which is compostable and biodegradable (as attested by TUV Austria), this product boasts performances and is resistant up to 10 domestic washings at 30°. The reference is produced with fifteen times less water consumption than cotton production and the resins used are GOTS certified.
  • LABìO HANGreen is the smart solution for the creation of hard tags, hangtags, shopping bags and garment covers and, as LABIO ECO-SOFT® range, it’s made with  compostable and biodegradable TENCEL™ lyocell yarn and the resin is compostable, too. These peculiarities make this product unique.
  • ACETATE NAIA™, the 'smart satin' that respects forests and oceans, is the NAIA™ single-ingredient solution produced by Eastman: the 100% traceable, compostable and biodegradable cellulose yarn in both soil and sea respects the natural growth rate of forests.
  • RECYCLED POLYESTER: is made from post-consumer yarn recycled from GRS-certified PET bottles. Available in both satin and resinated taffeta versions, it guarantees excellent printability for an elegant and sophisticated look
Iluna Group brings to Milano Unica a new generation of responsible quality (c) ILUNA Group
06.07.2021

Iluna Group brings to Milano Unica a new generation of responsible quality

Iluna Group comes back to Milano Unica with a great and important goal: to relaunch the qualities and dimensions of sustainability by going beyond the ingredient.

Iluna’s new path, which was born in a moment when the market seems to speak about “fragility”, begins with the investment in the renewal of machines, which allow it to fly ever higher in terms of high-tech developments, quality, definition, effects of yarns and patterns. The journey into the new dimension of responsible quality continues with ad hoc developments in the field of GRS (Global Recycled Standard) certified recycled yarns, aimed at unprecedented effects both in look, in performance and in the hands of fabrics. Including cord yarn, shiny threads and an expansion of the range of GRS yarns, previously available only opaque. The cord yarn is a precious yarn with a ROICA™ EF premium stretch yarn core, GRS certified and developed with 50% of pre-consumer waste materials content - double, covered with an equally recycled shiny thread; the bright and translucent is instead to add brilliant effects so far not possible with a GRS yarn.

Iluna Group comes back to Milano Unica with a great and important goal: to relaunch the qualities and dimensions of sustainability by going beyond the ingredient.

Iluna’s new path, which was born in a moment when the market seems to speak about “fragility”, begins with the investment in the renewal of machines, which allow it to fly ever higher in terms of high-tech developments, quality, definition, effects of yarns and patterns. The journey into the new dimension of responsible quality continues with ad hoc developments in the field of GRS (Global Recycled Standard) certified recycled yarns, aimed at unprecedented effects both in look, in performance and in the hands of fabrics. Including cord yarn, shiny threads and an expansion of the range of GRS yarns, previously available only opaque. The cord yarn is a precious yarn with a ROICA™ EF premium stretch yarn core, GRS certified and developed with 50% of pre-consumer waste materials content - double, covered with an equally recycled shiny thread; the bright and translucent is instead to add brilliant effects so far not possible with a GRS yarn.

The printing processes are also born from this constant search for innovation towards new materials and new techniques, becoming more and more sustainable: Global Recycle Standard (GRS)-certified sublimation printing and register printing carrying Global Organic Textile Standard (GOTS) certification. This one overlap exactly on the design and color the details, reaching where the dye cannot reach.

Diversification has become essential in today’s competitive market and the fragility of the moments experienced in 2020 was the stimulus to return to being here again, to return to action. Flexibility is the watchword today, along with research. And Iluna has managed to go further: starting from the ingredients at the base of the materials, last year launched a collection with natural dyes made with GOTS certified plant-based dyes, up to proposing magnificent prints with extraordinary effects for this edition of the Milanese fair.

The three dimensions of sustainability, design and innovation are thus finally linked thanks to valuable partnerships with expert and excellent reference companies that have allowed these new developments and these unique results thanks to advanced technologies designed specifically for Iluna, which is today the only company to offer ingredients, natural colors and prints, all three strictly certified.

05.07.2021

Infinited Fiber Company raises EUR 30 million from new Investors

Circular fashion and textile technology group Infinited Fiber Company has secured investments totaling 30 million euros in its latest financing round completed on June 30. The round also brought Infinited Fiber Company new investors, including sportswear company adidas, Invest FWD A/S, which is BESTSELLER’s investment arm for sustainable fashion, and investment company Security Trading Oy. Among the existing investors contributing to this round of financing were fashion retailer H&M Group, who was the lead investor, investment company Nidoco AB, and Sateri, the world’s largest viscose producer and a member of the RGE group of companies.

Circular fashion and textile technology group Infinited Fiber Company has secured investments totaling 30 million euros in its latest financing round completed on June 30. The round also brought Infinited Fiber Company new investors, including sportswear company adidas, Invest FWD A/S, which is BESTSELLER’s investment arm for sustainable fashion, and investment company Security Trading Oy. Among the existing investors contributing to this round of financing were fashion retailer H&M Group, who was the lead investor, investment company Nidoco AB, and Sateri, the world’s largest viscose producer and a member of the RGE group of companies.

This securement of new funding follows Infinited Fiber Company’s April announcement of plans to build a flagship factory in Finland in response to the strong growth in demand from global fashion and textile brands for its regenerated textile fiber Infinna™. The factory, which will use household textile waste as raw material, is expected to be operational in 2024 and to have an annual production capacity of 30,000 metric tons. The new funding enables Infinited Fiber Company to carry out the work needed to prepare for the flagship factory investment and to increase production at its pilot facilities in the years leading to 2024.

“We are really happy to welcome our new investors and grateful for the continued support from our older investors,” said Infinited Fiber Company co-founder and CEO Petri Alava. “These new investments enable us to proceed at full speed with the pre-engineering, environmental permits, and the recruitment of the skilled professionals needed to take our flagship project forward. We can now also boost production at our pilot facilities so that we can better serve our existing customers and grow our customer-base in preparation for both our flagship factory and for the future licensees of our technology.”

H&M Group is one of Infinited Fiber Company’s earliest investors. They first invested in Infinited Fiber Company in 2019.

H&M Group has also signed a multiyear sales deal with Infinited Fiber Company to secure its access to agreed amounts of Infinna from the planned flagship factory.

New investor BESTSELLER has struck a similar sales deal with Infinited Fiber Company.

In addition to strong interest by global fashion leaders, the technology has significant promise for major textile fiber producers. Allen Zhang, President of Sateri, said: “Sateri is excited to continue to invest in and collaborate with Infinited Fiber Company as part of our long-term commitment towards closed-loop, circular and climate-positive cellulosic fibers. This financing round marks a major milestone for our collaboration in scaling up next-generation fiber solutions.”

Infinited Fiber Company’s flagship plant preparations are also proceeding on other fronts. Several Nordic and international investment banks have given Infinited Fiber Company proposals on the financing options for the investment.

Infinited Fiber Company’s technology turns cellulose-based raw materials, like cotton-rich textile waste, into Infinna, a unique, premium-quality regenerated textile fiber with the natural, soft look and feel of cotton. Infinna is biodegradable and contains no microplastics, and at the end of their life, garments made with it can be recycled in the same process together with other textile waste.

Source:

Infinited Fiber Company

DSM/MKU Ltd: High-performance, lightweight ballistic protection in Brazil (c) DSM Protective Materials: DSMPMPR007
26.04.2021

DSM/MKU Ltd: High-performance, lightweight ballistic protection in Brazil

Royal DSM, a global science-based company in Nutrition, Health and Sustainable Living, announced that, together with armor manufacturing partner, MKU Ltd, has provided next generation armor technology with Dyneema® unidirectional (UD) material to support the Sao Paulo police.

The Sao Paulo police, which is comprised of more than 100,000 officers, is the first law enforcement agency in Brazil to initiate a tender for personal protective equipment based on the latest National Institute of Justice (NIJ) .06 standards for body armor, which provide comprehensive and rigorous compliance for the performance and testing of ballistic materials. In addition to NIJ .06 certification, the tender set extremely lightweight requirements for level IIIA soft armor vests.

Royal DSM, a global science-based company in Nutrition, Health and Sustainable Living, announced that, together with armor manufacturing partner, MKU Ltd, has provided next generation armor technology with Dyneema® unidirectional (UD) material to support the Sao Paulo police.

The Sao Paulo police, which is comprised of more than 100,000 officers, is the first law enforcement agency in Brazil to initiate a tender for personal protective equipment based on the latest National Institute of Justice (NIJ) .06 standards for body armor, which provide comprehensive and rigorous compliance for the performance and testing of ballistic materials. In addition to NIJ .06 certification, the tender set extremely lightweight requirements for level IIIA soft armor vests.

The hybrid vest solution developed MKU, a global leader in defense and homeland security solutions, for the Sao Paulo police utilizes predominantly Dyneema® UD material to reach new levels of performance and protection while simultaneously enhancing user comfort and mobility. Dyneema®, a strong and light fiber, is the one of leading global brands for ultra-high molecular weight polyethylene (UHMwPE) fiber, UD and fabrics, offering ballistic solutions for personal and vehicle armor that combine maximum strength with minimum weight.

In soft armor applications, Dyneema® offers up to 35 percent weight reduction when compared to competitive materials, while still protecting against both legacy and emerging threats.

In addition to the lightweight armor requirement, the vests were also thoroughly tested to ensure performance with NIJ ballistic reports, NIJ certification and in-house ballistic testing both during the tender process and after the vests were received.

In line with DSM’s commitment to protect people and the environment they live in, one of the world’s first ever bio-based HMPE fibers was introduced in 2020.

Emma Scalcon wins Imagining Sustainable Fashion Award (c)Emma Scalcon
Emma Scalcon project TAKE A WALK ON THE GREEN SIDE
21.04.2021

Emma Scalcon wins Imagining Sustainable Fashion Award

  • EMMA SCALCON is the winner of the first edition of the IMAGINING SUSTAINABLE FASHION AWARD, an international competition for communication in sustainable fashion.

The award was established in October 2020 by Connecting Cultures and C.L.A.S.S. with the aim of creating new visual imagery and innovative communication models in sustainable fashion. Stylists, photographers, designers, illustrators, artists and other creatives, invited to rethink how to communicate the new generation of values of an ethical and sustainable fashion system, joined the open and international call.

The name of the winner of the IMAGINING SUSTAINABLE FASHION competition was announced during a webinar on March 30th at 4pm led by Giusy Bettoni, CEO of C.L.A.S.S. Eco Hub; Anna Detheridge, President of Connecting  Cultures; Lucy Orta, Chair, Art & the Environment, University of the Arts London; and Dio Kurazawa, Founding Partner of The Bear Scouts.

  • EMMA SCALCON is the winner of the first edition of the IMAGINING SUSTAINABLE FASHION AWARD, an international competition for communication in sustainable fashion.

The award was established in October 2020 by Connecting Cultures and C.L.A.S.S. with the aim of creating new visual imagery and innovative communication models in sustainable fashion. Stylists, photographers, designers, illustrators, artists and other creatives, invited to rethink how to communicate the new generation of values of an ethical and sustainable fashion system, joined the open and international call.

The name of the winner of the IMAGINING SUSTAINABLE FASHION competition was announced during a webinar on March 30th at 4pm led by Giusy Bettoni, CEO of C.L.A.S.S. Eco Hub; Anna Detheridge, President of Connecting  Cultures; Lucy Orta, Chair, Art & the Environment, University of the Arts London; and Dio Kurazawa, Founding Partner of The Bear Scouts.

Born in Padua, Italy, 22 years old, and a student in her second year in Textile & Fashion Design at IAAD - Istituto d'Arte Applicata e Design, Emma Scalcon won the IMAGINING SUSTAINABLE FASHION competition with her project TAKE A WALK ON THE GREEN SIDE, designing communications crafted with strong and impactful images and simple but detailed wording intended for younger consumers to inform them about sustainable fashion issues.

Scalcon ranked first among the finalists selected by a high profile jury composed of:
·   Anna Detheridge, Founder and President, Connecting Cultures
·   Giusy Bettoni, CEO and Founder, C.L.A.S.S.
·   Rita Airaghi, Director, Gianfranco Ferré Foundation
·   Paola Arosio, Head of New Brands & Sustainability Projects, Camera Nazionale della Moda Italiana (The National Chamber for Italian Fashion)
·   Jeanine Ballone, Managing Director, Fashion 4 Development
·   Evie Evangelou, Founder and President, Fashion 4 Development
·   Chiara Luisi, Sustainability Projects Coordinator, Camera Nazionale della Moda Italiana (The National Chamber for Italian Fashion)
·   Sara Kozlowski, Director of Education and Sustainable Strategies, Council of Fashion Designers of America  
·   Dio Kurazawa, Socio fondatore, The Bear Scouts
·   Renata Molho, Founding Partner, The Bear Scouts
·   Lucy Orta, Chair, Art & the Environment, University of the Arts London
·   Stefania Ricci, Director, Museo Salvatore Ferragamo

Emma Scalcon was awarded the €3,000 prize, made possible by the Main Sponsor ROICA™ by Asahi Kasei and by the other sponsors of the project: ECOSENSOR™ by Asahi Kasei - a latest generation fabric collection that promotes responsible innovation with advanced high-tech performance, C.L.A.S.S., and the Greek smart cotton SUPREME GREEN COTTON® by Varvaressos.
 
“It is time to be pioneers in communication and for this we have supported the Imagining Sustainable Fashion Award,” commented Takaaki Kondo, global marketing department manager for ROICA™ by Asahi Kasei, the Main Sponsor of the award. ROICA™ by Asahi Kasei is a high quality stretch fibre with an innovative range of intelligent functions to satisfy every modern wardrobe need for sports, underwear, and fashion. “We believe that together with responsible innovation, communication is the key to bring sustainability to the next level: to inspire, educate, inform and allow both professionals and consumers to make the right choices.”

“The competition is an opportunity to rethink how to communicate the new and different values of an ethical and sustainable fashion system,” explained Anna Detheridge. “I am quite impressed with the results of the competition — the diversity of forms that we received show both an interesting change in sensibility and a practical approach to communicating these values. There is less visual rhetoric and reliance on compelling images and more investment in basic information and a greater variety of narratives.

It is a great pleasure to see the energies from a wealth of young creatives, small businesses, and designers from all over the world with cross-disciplinary interests and a diversity of talents who are ushering in a new culture of design. My heartiest congratulations go to Emma Scalcon".

“I completely agree with Anna's comments on the quality of the work submitted by participants in the competition and together we have renewed our intention to continue IMAGINING SUSTAINABLE FASHION into 2021 with a new edition of the award,” stated Giusy Bettoni. “After this initial experience, we find ourselves even more motivated to explore some of the themes that emerged during the selection process, in particular those regarding the ethics of intellectual and cultural property, a topical issue in an industry like fashion. For this reason, we are already working together on organizing a webinar on this topic with outside specialists, including legal experts.”

 21 Grams, the group comprised of Veronica De Nigris, Serena Paone e Immacolata Esposito, won a special contest open to the public among the finalists selected by the jury, receiving the most votes from Instagram followers on C.L.A.S.S.’s corporate Instagram profile. The media partner for the initiative is Renoon, the leading search tool and data hub for sustainable fashion, a rising start-up of the year, aggregating +190 brands offering sustainable options to consumers.