From the Sector

Depending on the continent and climate zone, natural fibers grow all year round. The dependence on local and global weather influences changes the quality and quantity of the fibers at the time of harvest or during and after cleaning and processing.

Geopolitical or regional events are other factors affecting the availability of natural fibers. In the case of statistical evaluations, it must be taken into account that some regional harvest periods also take place at the turn of the year.

The estimate of 2025 world natural fibre production is lowered to 32.1 million tonnes in August, about 700,000 tonnes less than production in 2024 and 600,000 tonnes less than the July estimate. Over the past month, prospects for production in 2025 have weakened for abaca, cotton and jute. The estimate of world cotton production issued by USDA is 25.4 million tonnes, down 400,000 tonnes from July. World production of jute is estimated at 2.6 million tonnes, down 200,000 tonnes from July. Wool and coir production are estimated at around one million tonnes each, and all other natural fibres combined are estimated at two million tonnes.

• A branded, circular polyester resin made entirely from textile waste and completely traceable from feedstock to final product.
• Virgin-quality resin for high-performance applications including fashion, sportswear, and home textiles.
• Low environmental footprint with significant reduction of CO₂ emissions.

Loop Industries, Inc. a clean technology company accelerating circularity in plastic and fiber markets, announced the launch of Twist™, a branded circular polyester resin made entirely from textile waste. Loop is currently advancing its discussions with apparel brands for offtake from its planned India JV and will supply Twist™ as its branded product offering. Originally developed as Loop’s fiber-grade PET resin, the product has now been rebranded to reflect its role in helping the textile industry transition from linear to circular systems, shifting away from virgin materials and from bottle-to-textile recycling, to give global brands a high-performance solution that embodies both sustainability and next-gen material innovation.

Utilizing Loop’s globally patented depolymerization technology, Twist™ is produced by breaking down polyester textile waste into its base monomers, DMT and MEG, which are then purified back to their initial purity, before being polymerized into Twist™ resin. This process removes all dyes, colorants, contaminants, and blends, delivering a resin that is chemically identical to virgin polyester. Textile-to-textile recycling allows apparel companies to mitigate the increasing environment impact of textile waste.  

Twist™ achieves the highest purity, color and dyability consistency and increases production efficiency, making it fully compatible with existing spinning and manufacturing infrastructure. 

The production of Twist™ saves up to 418,600 tonnes of CO₂ emissions annually1 and reduces greenhouse gas (GHG) emissions by up to 81%2 when compared to fossil fuel-based resin. This has been independently validated by Franklin Associates, a division of ERG who completed an LCA study of Loop’s technology. 418,600 tonnes of CO₂ emissions are the equivalent of more than 1 billion miles driven by an average gasoline-powered passenger vehicle.

Twist™ is set to transform textile recycling as the first textile-to-textile polyester resin offering complete traceability. Embedded chemical tracers allow customers to track finished products directly back to their original waste textile inputs. This transparency meticulously verifies every step of the recycling and manufacturing process, building crucial trust in the circular economy and setting a new standard for accountability in sustainable textile production. With full traceability from waste input to finished product, Twist™ empowers brands to confidently meet growing regulatory, and consumer demands for transparency and circularity.

Twist™ will be expanded from Loop’s Terrebonne facility and produced at the Infinite Loop™ India facility, a strategically located manufacturing platform designed to serve global textile and apparel brands. The facility will provide Twist™ at competitive pricing levels. This combination of performance, price, traceability and sustainability positions Twist™ as a key material for brands seeking to lead on circularity and meet evolving sustainability targets.

INDA, the Association of the Nonwoven Fabrics Industry, announced that experienced policy expert Kevin Conroy has joined the association’s government and regulatory affairs staff as Senior Manager of Government and Regulatory Affairs.

Conroy brings extensive experience in government, politics, and public service to his new role at INDA. He most recently served on the staff of former Maryland Governor Larry Hogan, where he held multiple senior positions over the course of Hogan’s eight years in office, including Director, Chief of Staff, and Assistant Secretary of Agriculture for the State of Maryland.

“We are excited to welcome Kevin to the INDA team,” said INDA President Tony Fragnito, “his wealth of experience will expand our government and regulatory affairs impact at the state and federal levels while positioning INDA for even more proactive advocacy for the nonwovens sector.”

Conroy began his career on Capitol Hill in the office of Congressman Chris Shays before working for Congressman David Dreier and the House Rules Committee. He has managed numerous political campaigns at both the state and federal levels, building coalitions and executing successful strategies in competitive races.

“Kevin’s wealth of experience will allow us to hit the ground running on several issues important to the industry, including EPA rulemaking, state and federal PFAS and chemical regulations, and plastics,” added Wes Fisher, INDA Director of Government Affairs.

With a career spanning legislative, executive, and electoral arenas, Conroy brings a deep understanding of public policy, intergovernmental affairs, and political strategy to his new position at INDA. He will be working on the INDA team out of the greater Washington, D.C. area.

Australia’s war on waste has a powerful new ally, Deakin University’s Recycling and Clean Energy Commercialisation Hub (REACH). 

REACH has joined forces with Samsara Eco to fast-track world-first technology that could recycle plastics and textiles, previously considered unrecyclable, that would take centuries to eliminate from the environment.   

Textile waste is one of the world’s most persistent environmental issues, driven by fast fashion, high consumption and poor disposal practices. In Australia, synthetic fibres like nylon and polyester make up almost 60 per cent of the materials used in clothing, yet with less than one per cent of discarded garments recycled into new clothes, most end up in landfill or are incinerated, adding to pollution and harmful emissions. 

Samsara Eco’s AI-designed enzymes break down fossil-fuel derived materials like synthetic fibres, including nylon 6,6 and polyethylene terephthalate (PET) into their original building blocks or monomers – allowing them to be rebuilt into new products with virgin-quality performance.  

The collaboration will see Samsara Eco lean into Deakin’s advanced chemical analysis and polymer processing expertise to better understand and find recycling solutions for specific additives like dyes, finishes and coatings present in textile waste. 

‘We are laser-focused on creating true circularity and that means finding a solve for all plastics,’ said Founder and CEO at Samsara Eco Paul Riley. ‘This research supports our efforts to make this a reality. We’ve already come a long way with our enzymatic recycling technology, which can infinitely recycle PET and nylon 6,6 plastics used for clothing and other textiles, including mixed fibres and plastics. Our research collaboration with Deakin will support our efforts to recycle more waste at speed, scale and with precision.’  

Unlike mechanical recycling, which degrades the quality of materials and limits recyclability, Samsara Eco’s enzymatic depolymerisation technology is making it possible to rebuild worn or contaminated textiles into virgin-equivalent materials.  

Distinguished Professor Colin Barrow, Chair in Biotechnology at Deakin’s School of Life and Environmental Sciences said:  

‘Our research tackles a critical challenge in textile recycling – understanding how dyes, textile finishes, coatings and other chemical treatments affect the breakdown and rebuilding of synthetic fibres, including other types of polyester and nylon to repurpose into new products.  

‘We are exploring solutions by analysing these contaminants and determining their impact on textile recycling processes, to make it possible to produce high-performance recycled materials from all types of waste feedstock.’  

Associate Professor Chris Hurren from Deakin’s Institute for Frontier Materials is also collaborating on the project and said:  

‘By testing how these materials perform in real-world polymerisation and processing, we’re helping to refine the recycling pipeline and bring closed-loop textile recycling closer to commercial reality.’  

With growing global pressure on the textile industry to cut emissions and reduce waste, Associate Professor Hurren says this technology could revolutionise the sector – delivering both environmental and economic benefits.  

‘We’re working to unlock a scalable, circular future for fashion – one that reduces reliance on harmful inputs and keeps textiles out of landfill.’  

Samsara Eco has a 10-year agreement with global activewear brand lululemon to support approximately 20 per cent of its overall fibre portfolio with its recycled materials. This builds on previous collaborations between the two, launching the world’s first enzymatically recycled nylon 6,6 garment, recreating their iconic Swiftly top, and a limited-edition Packable Anorak jacket – the first retail garment made from enzymatically recycled polyester.  

With their first commercial facility set to open in Jerrabomberra later this year, Samsara Eco’s 2030 vision is to recycle half a billion clothing items and 10 billion plastic bottles annually, avoiding hundreds of thousands of tonnes of carbon emissions. 

‘We’re uniquely positioned to recycle mixed plastics and fibres,’ said Mr Riley. ‘We’re taking post-industrial and post-consumer waste to create new products and are already working with helping brands to swap virgin inputs for our low carbon, enzymatically recycled materials, which plug directly into existing supply chains. 

‘Together with Deakin’s researchers, we can find further recycling solves to keep more out of landfill and in circulation.’ 

Indorama Ventures Public Company Limited (IVL), a global sustainable chemical producer, posted a as management continues to execute its three-year IVL 2.0 transformation strategy, maintaining steadfast focus on fortifying the company against a prolonged downturn in global chemical markets. 

In 1H25, Indorama Ventures’ Adjusted EBITDA1 fell 21% on a year-on-year (YoY) basis to $606 million. Sales volumes dropped 8% YoY as scheduled maintenance at several plants and a winter freeze in the U.S temporarily disrupted operations. The first six months of the year reflected a continuation of the macro-economic pressures that have beset the industry for more than two years, including new Chinese supply and the impact of geopolitical conflicts in Europe and the Middle East on global supply chains, input costs, and consumer demand. 

Throughout this period of profound industry change, Indorama Ventures’ management has continued to drive forward ‘self-help’ actions under IVL 2.0 to optimize operations, reduce fixed costs, and generate cash. Operating cash flow in the first half was strong at $618 million, with 111% Reported EBITDA conversion, while overall fixed costs were reduced by $51 million, net of inflation. These reflect a methodical approach to financial management and commercial excellence as well as the inherent resilience of Indorama Ventures’ unique leadership model across diverse markets. 

In the most recent quarter, operations continued to normalize after the winter freeze and planned turnarounds, which was reflected in a 2% rise QoQ in revenue in 2Q25, although the 11% drop on a year-on-year basis reflected the broader industry challenges. In 2Q25, Adjusted EBITDA climbed 20% QoQ to $330 million, led by an improvement in the company’s largest Combined PET (CPET) business, while down 11% YoY. 

Business Segments 
In 1H25, the Integrated PET portfolio benefited from the asset optimization actions taken over the past year under IVL 2.0, driving a 12% increase in Adjusted EBITDA despite persistent overcapacity in the industry. Overall, CPET segment recorded a 31% YoY decline in Adjusted EBITDA, on a 10% drop in sales volumes, amid multiple planned turnarounds, weaker integrated MEG market conditions in the U.S, and lower NDC production due to the timing of campaign. MTBE profitability normalized in 1H25 with gasoline markets more balanced than in 2024.  

Fibers segment posted a 21% YoY gain in Adjusted EBITDA, and a 3% rise in sales volumes, in 1H25, reflecting an improved business environment in Lifestyle and management’s ongoing actions to streamline operations across the segment. Indovida packaging segment was steady across the half, supported by demand in Egypt and the Philippines. Indovinya segment recorded a 6% decrease in Adjusted EBITDA, on a 3% drop in volumes, on weaker performance in its Essentials business driven by higher palm input costs. The Surfactants business was resilient at 17% margin, flat YoY. 

Mr. Aloke Lohia, Group CEO of Indorama Ventures, said, “Since we launched IVL 2.0 more than a year ago, we have consistently focused on disciplined self-help actions that are building resilience and helping us to emerge stronger and agile to pursue our growth objectives post weathering this historic downturn. One of the final pegs to hammer down is our Integrated EO/EG business in the U.S Gulf Coast. The Board would like to undertake a strategic review of this business to assess its value to our CPET segment. On the growth front, we continue to fund our Surfactants portfolio, our Packaging business, and our leadership of Recycled Polymers from internal cashflows, as well as remain focused on our deleveraging exercise for longer term financial security.” 

Mid-Year Update on IVL 2.0 
Since launching IVL 2.0 in March 2024, Indorama Ventures’ experienced management has continued to focus on bolstering resilience and repositioning the company for long-term sustainable growth. Now, more than 1 year into  the 3-year strategy (2024-2026), leaders are building a leaner, more agile, and financially disciplined enterprise through a program of footprint optimization, operational excellence, innovation, and digital acceleration. 

In the last 12 months, the company rationalized sites in Portugal, Netherlands, Australia and Canada, realizing $116 million in fixed-cost savings. It expects annualized savings of $130–150 million by 2025 and $170–190 million by 2027. Furthermore, the company expects cash proceeds of $190–200 million from the proposed sale of rationalized property from 2H25 through to 2026. 

Indorama Ventures has reorganized its four business segments with empowered, accountable leadership structures and clear mandates to deliver industry-leading performance across the cycle. A similar reorganization of Corporate functions is currently underway. The segments are already benefiting from a comprehensive digital transformation program following the successful rollout of SAP S/4HANA, which is providing the foundation for additional tools including Salesforce and Workday, and AI-driven solutions for manufacturing and maintenance. 

The company continues to maintain a strong liquidity position, with $1.8 billion as of June 2025, and a focus on financial discipline and driving sustainable free cash flow to further strengthen the balance sheet towards a longterm target of Debt/EBITDA at 3x. In the first half, Indorama Ventures raised $1.5 billion through long-term refinancing at improved spreads, which helped reduce costs and ensure liquidity through to 2027. 

As part of its renewed growth strategy to invest in high-value segments and select growth markets, in the first half the company completed the acquisition of a 24.9% equity stake in EPL. An expanded pipeline of innovative highvalue-added (HVA) products includes new offerings such as PEN polymers and PET-G, which generate better margins than traditional PET; and two leading brands in the energy extraction sector, Kemelix and Flowsolve. The Mocksville hygiene fibers facility in the U.S commenced operations during the half, benefiting from the U.S tariffs, while a strategic partnership with PolySource to distribute specialty polymers for advanced applications is broadening the company’s presence in performance materials. 

In 2Q25, Indorama Ventures—one of the world’s leading PET recyclers—marked a significant milestone in recycling 150 billion bottles since operations began in 2011. The company is accelerating its ambition to recycle 50 billion bottles a year, having recycled the last 50 billion bottles in 2.5 years.

The Discover Natural Fibres Initiative (DNFI) was created in January 2010 as an outgrowth of the International Year of Natural Fibres 2009, declared by the United Nations General Assembly. DNFI is an organization that works to further the interests of natural fibres by serving as a platform for information exchange and by raising awareness of the benefits of natural fibre industries to the world economy, environment and consumers. 

Celebrating Breakthroughs in Natural Fibre Innovation – DNFI Award 2025 
The DNFI Innovation in Natural Fibres Award 2025 shines spotlight on groundbreaking developments in the world of natural fibres. Its mission: to highlight innovative achievements, amplify the work of leading researchers, innovators and producers, to create new pathways for commercial impact. From sustainability to smart materials, the award honors those pushing the boundaries of what’s possible with nature’s finest resources. 

The DNFI Award 2025 will be judged across three categories: Innovative products, components or applications; innovative processes or procedures; and research and science projects. Entries will be evaluated based on outstanding scientific work and technical feasibility, the extent to which the innovation improves or increases the effectiveness of existing products or processes, and its potential to open up new markets or sectors for products made from natural fibres.

Candidates for the DNFI Innovation in Natural Fibres Award 2025 are requested to send the application with the appropriate submission form by email to: Secretariat[at]dnfi.org.
 
Entries will be accepted until 30th September 2025. The winner will be announced in a press release in October 2025 and invited to attend the DNFI plenary session on 14 January 2026. The award ceremony will take place the following day, 15 January 2026, at the Heimtextil trade fair in Frankfurt am Main, Germany. The 2025 award will once again be sponsored by the DNFI member organisation The International Textile Manufacturers Federation (ITMF).

The Lenzing Group, a supplier of regenerated cellulosic fibers for the textile and nonwovens industries, reported both revenue and earnings growth year-on-year in the first half of 2025. In the second quarter, however, international tariff measures and the resultant uncertainty led to tangible stress along the textile value chain and slowed the Lenzing Group’s recovery. Market prices remained at a low level while costs for raw materials, energy and logistics continued to be high. 
 
The Lenzing Group generated revenue of EUR 1.34 bn in the first half of 2025, which was higher than in the same period of the previous year. The operating earnings trend benefited significantly from the positive effects of the performance program. EBITDA grew by 63.3 percent to EUR 268.6 mn, which included positive exceptional effects from the sale of surplus EU emission allowances amounting to EUR 30.6 mn and the valuation of biological assets amounting to EUR 12.5 mn. The EBITDA margin rose from 12.5 percent to 20 percent. Earnings before interest and tax (EBIT) amounted to EUR 109 mn (compared with EUR 18.9 mn in the same period of the previous year), which corresponds to an EBIT margin of 8.1 percent (compared with 1.4 percent in the same period of the previous year). Earnings before tax (EBT) amounted to EUR 22.1 mn (compared with minus EUR 22.3 mn in the same period of the previous year). Earnings after tax improved significantly to EUR 15.2 mn (compared with minus EUR 65.4 mn in the same period of the previous year).  
 
“Lenzing made further progress on its path to operational recovery in the first half of 2025. Our performance program is making a clear contribution to earnings improvement. At the same time, we are seeing tangible effects from the growing uncertainties in international trade in the second quarter – particularly as a consequence of the aggressive tariffs policy. These developments not only affect our visibility, but also our earnings. For this reason, we are all the more determined to continue our measures to secure our turnaround in the long term and further strengthen our margins,” notes Rohit Aggarwal, Lenzing Group CEO.  
 
The Lenzing Group’s performance program is comprehensively geared towards strengthening long-term crisis resilience and enhancing agility in the face of market changes. The aim is to sustainably improve EBITDA and generate free cash flow through increased profitability and consistent cost excellence. Measures such as acquiring new customers for key products and expanding into smaller markets were implemented in order to strengthen sales activities and thereby revenue growth. At the same time, Lenzing is implementing measures to significantly improve its cost structure, which are being reviewed and further developed on an ongoing basis. Over EUR 130 mn in cost savings were already achieved in 2024. Progress was made especially in terms of product costs and product quality. The Managing Board also expects further efficiency gains in the coming quarters, especially in production costs and overhead functions. The ongoing improvements in structures, processes and personnel expenses are expected to lead to an increase in both revenue and margins. The Managing Board anticipates cost savings of in excess of EUR 180 mn in the current financial year.  
 
Lenzing has also successfully strengthened its capital structure over the course of the year to date. A syndicated loan of EUR 545 mn was concluded in May. The structure of the loan comprises a EUR 355 mn term loan with a three-year term and a revolving line of credit of EUR 190 mn, also with a three-year term and extension options totaling two years. In addition, a new EUR 500 mn three-year non-callable hybrid bond was successfully placed on the market. With these measures, Lenzing secures its financing until 2027 and can continue to focus fully on implementing its successful performance program to enhance margins and free cash flow as well as to improve the cost position. 
 
Outlook
For 2025, the IMF forecasts global growth of three percent, followed by 3.1 percent in 2026 – marking a slowdown compared to the previous year (2024: 3.3 percent). The projection remains below the pre-pandemic historical average. At the same time, the IMF warns of persistently high risks to the global economy: a renewed escalation of trade conflicts, geopolitical tensions, or tighter financing conditions could dampen growth and reignite inflationary pressures.  
 
In an environment characterized by uncertainty and a persistently high cost of living, consumers are anticipated to remain cautious. This is exerting a lasting negative impact on their propensity to spend. Given the announced tariff increases, the rise in spending on apparel in the USA in the first half of the year is to be regarded as a temporary, one-off effect and is unlikely to continue over the course of the remainder of the year. 
 
The currency environment is expected to remain volatile in regions relevant to Lenzing.  
 
In the global bellwether market for cotton, market analysts’ current forecasts anticipate a slight increase in stocks to around 16.3 mn tons for the coming 2025/26 harvest season. 
 
Lenzing will continue to consistently implement its performance program and will conduct ongoing evaluations in order to leverage further cost potentials and further improve its revenue and margin generation.  
 
At present, the Lenzing Group confirms its guidance for the 2025 financial year of year-on-year higher EBITDA.  
 
The ongoing tariffs conflict and associated uncertainty are negatively affecting market expectations and are continuing to exert a very restrictive effect on earnings visibility.   
 
In structural terms, Lenzing continues to expect growing demand for environmentally responsible fibers for the textile and apparel industry as well as the hygiene and medical sectors. Lenzing is therefore very well positioned with its strategy and is pushing both profitable growth with specialty fibers and the further expansion of its market leadership in the sustainability area. 

Indorama Ventures Public Company Limited, an international sustainable chemical company, announced it has recycled more than 150 billion post-consumer PET bottles since 2011. This significant milestone underscores the company’s long-term commitment to circular economy practices and its sustained investment in global recycling infrastructure. 

With more than 20 recycling facilities across 11 countries, supported by strong business partnerships and optimized operations, Indorama Ventures collectively recycles 789 bottles every second — transforming used PET into high-quality recycled PET (rPET) resins and other circular materials. These are used across various industries globally, supporting Indorama Ventures and its customers in achieving their sustainability goals. 

Since beginning its recycling journey in 2011, Indorama Ventures has accelerated its impact. The company reached its first major milestone of 50 billion bottles recycled in March 2020 and doubled that figure to 100 billion bottles in 2023, just three and a half years later. Now the company has reached the 150 billion mark which reflects both growing global demand for recycled content and the company’s strategic investments in infrastructure, partnerships, and innovation to scale up recycling at speed. 

By recycling 150 billion PET bottles, Indorama Ventures has helped avoid an estimated 3.8 million tons of CO₂ emissions over the product lifecycle and diverted 2.8 million tons of plastic waste from landfills and the environment.  

By partnering with a wide network of collection organizations, Indorama Ventures ensures a consistent supply of high-quality post-consumer PET, supporting the integrity of circular supply chains. In parallel, the company works with leading technology providers to deploy advanced recycling solutions that improve processing efficiency and reduce environmental impact. 

As global demand for recycled materials grows, Indorama Ventures reaffirms its commitment to expanding recycling capacity, investing in innovation, and working with stakeholders across the value chain to accelerate the shift toward a circular economy. 

At Isomi, the company has defined their approach by an ambition to work with materials in their purest, most purposeful form. With the Knit One Chair, they are taking this commitment further exploring how 3D knitting technology can unlock a more resourceful, intelligent way to make furniture. 

3D knitting is, at its essence, a digital manufacturing process that transforms a spool of yarn into a fully formed, three dimensional textile shape created directly on the knitting machine, without the need for cutting, stitching or excess trimming. This precise method has already reshaped industries like sportswear and footwear, celebrated for its ability to produce complex forms with minimal waste and remarkable structural integrity. In furniture, however, the possibilities of 3D knitting are only just beginning to be realised. Traditionally, upholstery involves layering foams, fabrics and fillers, glued and stapled into place, a process that generates off cuts, requires multiple materials, and makes recycling complicated at best. Knit One rethinks this entirely.

The World of Wipes® (WOW) International Conference brought the global wipes industry together for four engaging days of insights, innovation, and connections, July 21-24, at the Hilton Columbus Downtown, in Ohio.

WOW featured expert-led sessions, over 50 tabletop exhibits, and the presentation of the World of Wipes Innovation Award®. The event garnered high praise from attendees for its valuable networking and content, as well as strong participation from across the global wipes supply chain.

World of Wipes Innovation Award®
The 2025 World of Wipes Innovation Award® was presented to Cookware Care Seasoning Wipes™, 100 percent viscose wipes that offer a convenient, mess-free solution for maintaining cast iron and carbon steel cookware. Infused with non-petrochemical oils and beeswax through a proprietary waterless process, the wipes simplify seasoning while expanding nonwoven applications beyond traditional uses.

“Walking into WOW 2025 as a brand-new company, we didn’t know what to expect. From the moment we arrived, the encouragement, curiosity, and warmth of the industry made us feel truly welcome,” said Cookware Care co-founders Jordan and Blaire Burdey. “Connecting with so many knowledgeable and inspiring individuals made winning the World of Wipes Innovation Award® even more meaningful. This recognition validates two years of passion, late nights, and unwavering belief in our vision, and it motivates us to continue growing and getting Seasoning Wipes™ into more hands. We are deeply grateful to INDA and to everyone who showed us such genuine support.”

Fellow finalists Dude Products’ Dude Odor Destroyer XL Flushable Deodorant Wipes and Magnera’s Sontara® EC Green Cotton were also celebrated for their innovation and market potential. Nominations for the 2026 World of Wipes Innovation Awards will open August 7, 2025.

Thoughts from Industry Leaders
“The content was comprehensive, timely, and engaging, making it a truly enriching experience for all attendees,” said Nick Santoleri, COO of Rockline Industries. “The venue (just a stone’s throw away from The Ohio State University) provided ample space for networking as well as private conversations, allowing for meaningful connections to be made. Additionally, the overall look of the conference and signage gave one the feeling of a world-class event. Kudos to the organizing, marketing, and creative staff at INDA for this year’s exceptional event!”

“This year’s WOW conference was a great opportunity to meet with several of our suppliers and customers in one place,” said Pramod Shanbhag, Vice President of Innovation and Technology at Suominen. “I loved the interactions at the tabletop events and hope to see even more tabletops next year.”

WOW Session Highlights
With the theme “Wipe to Win: Innovating for a Sustainable and Profitable Future,” WOW 2025 delivered a wide array of expert-led sessions and panel discussions, including:

• Global drivers for plastic-free wipes and machinery innovations for sustainable materials
• Consumer motivation, emotional product design, and social media impact
• Nanofibers, niche applications, and a licensing deal for sports wipes with the NBA
• Consumer perceptions, slitting advancements, and classic and innovative preservation strategies
• Expert panel addressing evolving regulatory legislation, trade and tariffs across the U.S. and Europe

Among the other key topics discussed were product responsibility, inflation, artificial intelligence, the California wastewater forensic studies, and sustainability.

The event opened with the WIPES Academy, held July 21-22 and led by Heidi Beatty, CEO of Crown Abbey. This 12-session course provided a comprehensive overview of wipes development, from concept to commercialization, covering materials selection, formulation design, and packaging considerations.

INDA announced that the next edition of the World of Wipes® Conference will take place June 29-July 2, 2026, in Nashville, Tennessee.