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20.07.2023

VDMA Textile Machinery: Planned PFAS ban threatens important textile machine components

The EU's planned ban on the entire group of per- and polyfluoroalkyl substances (PFAS) would endanger many industrial processes, states VDMA Textile Machinery. Textile manufacturing would be affected twice – by missing important chemicals for technical textile production and by the lack of indispensable textile machine components. The latter would affect the whole supply chain from textile machinery manufacturers and its suppliers to the textile industry in the EU.

The EU's planned ban on the entire group of per- and polyfluoroalkyl substances (PFAS) would endanger many industrial processes, states VDMA Textile Machinery. Textile manufacturing would be affected twice – by missing important chemicals for technical textile production and by the lack of indispensable textile machine components. The latter would affect the whole supply chain from textile machinery manufacturers and its suppliers to the textile industry in the EU.

Solid PFAS parts are widely used in textile machinery production, especially where extreme conditions prevail. Verena Thies, Managing Shareholder Thies GmbH & Co. KG, explains: “Our textile dyeing machines are world leaders and set standards in efficiency and sustainability. They work under pressure at temperatures of up to 140° C using highly acidic, highly basic and/or oxidative or even reductive chemicals. This is precisely why PFAS is needed, for example, in seals and rings, flaps as well as valves for a long-lasting and high-quality machine concept – because there are no alternatives with qualitatively equivalent properties. In addition, PTFE semi-finished products enable a sliding and gentle contact with the textile fabric in ecologically important techniques in the transformation of textile wet finishing."

PTFE and also FKM are fluoropolymers (fluoroplastics and fluoroelastomers), a group within the broad PFAS range of about 10,000 substances which would be banned for production, use and sale in the EU. They are high-tech materials, and as so-called "polymers of low concern" are not a danger to the environment, according to the OECD. Furthermore, these components are installed inside a machine and exchanged or disposed of properly. PFAS such as PTFE and FKM must be exempted from the ban, demands the VDMA in its position paper.

"In this way, the association also supports the approach taken in Great Britain. With the 10,000 substances, everything is lumped together, although the various PFAS groups are very different," warns Dr Sarah Brückner, Head of VDMA Environmental Affairs and Sustainability. "We should take our cue from the UK and look at the substance groups in a differentiated way."
Apart from several types of dyeing machines, PFAS components are indispensable in textile drying machines (e.g., conveyor dryers, tumblers and stenters) and damping machines. They are also used in fully automatic chemical dispensing systems and pressure vessels for thermochemical treatment of textile recycling material, heat recovery systems and wastewater treatment technology. This means that a lot of machines needed for a sustainable textile production would be affected by the PFAS ban.

VDMA Textile Machinery will take part in the ongoing EU public consultation. The association will describe indispensable key functionalities and conditions of use in the textile machinery sector as well as the consequences for the companies and the customers in the EU if the ban is imposed. The consultation ends on September 25, 2023, and VDMA urged its members affected by the planned restriction to participate in the consultation at an early stage. This is the only way to ensure that the broad scope of the mechanical and plant engineering sector is represented.

More information:
VDMA Textilmaschinen PFAS
Source:

VDMA e. V.
Textile Machinery

 

Freudenberg: Sustainable microfiber solution for artificial leather applications (c) Freudenberg Performance Materials Holding GmbH
Evolon® sustainable microfiber coating substrate for artificial leather
19.07.2023

Freudenberg: Sustainable microfiber solution for artificial leather applications

Freudenberg Performance Materials (Freudenberg) will be presenting new applications for its European environmentally-friendly Evolon® microfiber technology for Fall/Winter 24/25 fashion and leather goods collections at Lineapelle, from September 19-21. These include solutions for artificial leather applications suitable for the shoe, furniture and automotive industries.

Freudenberg Performance Materials (Freudenberg) will be presenting new applications for its European environmentally-friendly Evolon® microfiber technology for Fall/Winter 24/25 fashion and leather goods collections at Lineapelle, from September 19-21. These include solutions for artificial leather applications suitable for the shoe, furniture and automotive industries.

Evolon® sustainable microfiber coating substrates
Evolon® microfiber fabrics are ideal coating substrates for artificial leather applications in the shoe, furniture and car industries. They are particularly suitable as a carrier material for PU and PVC coatings. Evolon® microfiber materials have non-fraying edges, which makes converting easier and quicker. They contain 80% recycled PET from Freudenberg’s in-house bottle recycling plant. Furthermore, they are manufactured with no solvent and no chemical binder in the company’s Evolon® plant located in Colmar, France. The plant is accredited according to OEKO-TEX STeP sustainability manufacturing certification and the DETOX TO ZERO criteria. European manufacturing offers logistic benefits to European customers through shorter supply chain and transport routes.

Reinforcement material for leather goods
Manufacturers of leather goods also benefit from Evolon® microfiber when they use it as a reinforcement material for original leather. It is drapable and soft and provides optimal shaping support for leather. In addition, Evolon® materials offer important sustainability advantages for the manufacturing of luxury leather bags, such as being 100% made in Europe, eco-friendly and socially-responsible production, and the use of recycled raw materials.

Source:

Freudenberg Performance Materials Holding GmbH

(c) Baldwin Technology Company Inc.
13.07.2023

Baldwin releases latest PrintEnomic$ eBook

Baldwin Technology Co. Inc. has launched a new set of resources for sheet-fed and web offset printers at PrintEnomics.com with the release of the “Video Didn't Kill the Radio Star. And Digital Didn't Kill Print” eBook.

Its PrintEnomic$ website offers curated resources that analyze trends and issues impacting not only sheet-fed and web offset printers but also narrow web and corrugated printers. Separate eBooks, videos, podcasts and instructional guides are available to help maximize printer profitability in all three specialized areas.

Baldwin is a leading global manufacturer and supplier of innovative process-automation equipment, parts, service and consumables for the printing, packaging, textile, plastic film extrusion and corrugated industries.

More than 5,000 print industry professionals have already downloaded or viewed earlier-released eBooks centered on narrow web (“Untangling the Web”) and corrugated (“From Beast to Beauty”).

Baldwin Technology Co. Inc. has launched a new set of resources for sheet-fed and web offset printers at PrintEnomics.com with the release of the “Video Didn't Kill the Radio Star. And Digital Didn't Kill Print” eBook.

Its PrintEnomic$ website offers curated resources that analyze trends and issues impacting not only sheet-fed and web offset printers but also narrow web and corrugated printers. Separate eBooks, videos, podcasts and instructional guides are available to help maximize printer profitability in all three specialized areas.

Baldwin is a leading global manufacturer and supplier of innovative process-automation equipment, parts, service and consumables for the printing, packaging, textile, plastic film extrusion and corrugated industries.

More than 5,000 print industry professionals have already downloaded or viewed earlier-released eBooks centered on narrow web (“Untangling the Web”) and corrugated (“From Beast to Beauty”).

Through interviews with customers, industry insiders, in-house engineers – and reviews of the latest reporting – Baldwin explores four trends in the “Video Didn't Kill the Radio Star. And Digital Didn't Kill Print” eBook:

  • The resurgence in book publishing
  • Labor challenges
  • Direct mail marketing as a cure for screen fatigue
  • Sustainability
Source:

Baldwin Technology Company Inc.

Charity Tennis Tournament hosted by the Alexander Zverev Foundation and WorldChanger BOGNER
13.07.2023

BOGNER: Charity Tennis Tournament hosted by the Alexander Zverev Foundation and WorldChanger

On June 26, 2023, the Alexander Zverev Foundation and WorldChanger founder Robert Laner hosted an exclusive charity tennis tournament at the Bio and Wellness Resort Stanglwirt in Tyrol, Austria.

Based on the motto "helping by playing", 24 top-class athletes and celebrities came together to play tennis doubles for a good cause. Participants in this special event included Olympic champion and two-time ATP world champion Alexander Zverev, actress and presenter Palina Rojinski, influencer & entrepreneur Pamela Reif, soccer world referee Dr. Felix Brych, ski legend Maria Höfl-Riesch, actor Herbert Knaup, rapper Kool Savas, ski jumper Gregor Schlierenzauer, actor Hans Sigl, tennis legends Barbara Schett and Charly Steeb, soccer world champion Roman Weidenfeller, influencer Younes Zarou, and many more.

On June 26, 2023, the Alexander Zverev Foundation and WorldChanger founder Robert Laner hosted an exclusive charity tennis tournament at the Bio and Wellness Resort Stanglwirt in Tyrol, Austria.

Based on the motto "helping by playing", 24 top-class athletes and celebrities came together to play tennis doubles for a good cause. Participants in this special event included Olympic champion and two-time ATP world champion Alexander Zverev, actress and presenter Palina Rojinski, influencer & entrepreneur Pamela Reif, soccer world referee Dr. Felix Brych, ski legend Maria Höfl-Riesch, actor Herbert Knaup, rapper Kool Savas, ski jumper Gregor Schlierenzauer, actor Hans Sigl, tennis legends Barbara Schett and Charly Steeb, soccer world champion Roman Weidenfeller, influencer Younes Zarou, and many more.

BOGNER took part in this event and equipped the participants with suitable sports and tennis wear. The collected proceeds of more than 100,000 euros will benefit the Alexander Zverev Foundation, which supports children and young people affected by diabetes. The Alexander Zverev Foundation is helping to raise awareness and acceptance of diabetes within the public discourse, as Alexander Zverev himself is affected by the disease. To wrap up this unforgettable experience, the tennis tournament then evolved into an exclusive Red Carpet evening event. The invited guests met for the award ceremony and a closing speech by Alexander Zverev and Robert Laner on the topic of "Diabetes, the right mindset on the way to the world's best and positive change" at the mountain chalet Hüttlingmoos, directly below the Wilder Kaiser. The grand finale of the day in the mountains was then the outdoor party, again in Hüttlingmoos, with live music from the Fast Boys and star DJ Topic.

More information:
adidas Charity
Source:

BOGNER

Premium, Seek (c) Premium Exhibitions GmbH
13.07.2023

PREMIUM and SEEK: A new heartbeat

The PREMIUM and SEEK teams around Anita Tillmann and Jörg Arntz prove their skills with the success of the new Trend and Event Platform. The format, newly shortened to just two days, showed a total of 450 curated, international brands of the new generation, with 250 brands at PREMIUM and 200 brands at SEEK. The motto was quality over quantity. In addition to the brands, the focus was clearly on the know-how of experts from sustainability, tech, and business. If you didn't discover or learn anything new in the last two days you missed out. Visitors from all over the world came to Station Berlin to see what the Premium Group had come up with for this edition - and it did not disappoint.

PREMIUM reinvents itself
The newly curated brand portfolio with many international and unexposed brands were very well received by the community and invited buyers and visitors to explore a diverse, exciting, and coherent brand landscape. The atmosphere was characterised by lightness, lots of sunshine, and good conversations.

The PREMIUM and SEEK teams around Anita Tillmann and Jörg Arntz prove their skills with the success of the new Trend and Event Platform. The format, newly shortened to just two days, showed a total of 450 curated, international brands of the new generation, with 250 brands at PREMIUM and 200 brands at SEEK. The motto was quality over quantity. In addition to the brands, the focus was clearly on the know-how of experts from sustainability, tech, and business. If you didn't discover or learn anything new in the last two days you missed out. Visitors from all over the world came to Station Berlin to see what the Premium Group had come up with for this edition - and it did not disappoint.

PREMIUM reinvents itself
The newly curated brand portfolio with many international and unexposed brands were very well received by the community and invited buyers and visitors to explore a diverse, exciting, and coherent brand landscape. The atmosphere was characterised by lightness, lots of sunshine, and good conversations.

For the first time, PREMIUM and the Fashion Council Germany joined forces to present the showroom "CURATED by Fashion Council Germany" with avant-garde designers from Germany and Ukraine. The tech format Yonnaverse addressed the most important innovations for profitability and sustainable growth through digital progress. The event took place physically, digitally, and in the Metaverse.

Iranian artist and milliner Maryam Keyhani showed what surrealism marketing and tangible art can look like with her oversized hat, which floated happily over the grounds and caused surprised faces. The installation by the Italian designer Innerrraum from Berlin was dedicated to Anita Tillmann in gratitude for her international success. Artists such as Sophie Douala from France, Claudia Gillies from New Zealand, and Grycja Erde from Ukraine were a welcome addition in making the PREMIUM visit an experience.

The diverse portfolio also included a range of beauty brands and the beauty lounge offered much-loved make-up, hair and nail touch ups. There were also many new things to discover in the retail sphere. Vintage & Rags presented a new retail concept for second-hand fashion and SPSR showed how to take retail entertainment to the next level through unique live consumer engagement. On the Content Cube stage, Daniel Steindorf, the former owner of Überfahrt, spoke with Inga Klaassen from J'N'C about hospitality fusion, community, and retail, next to other speakers.

SEEK put a stronger focus on sustainability
As in previous editions, a relaxed and positive mood prevailed at SEEK. The community was happy to finally fall into each other's arms again. SEEK convinced with high-quality and original brands and an even stronger focus on sustainability. For the first time, SEEK's brand portfolio consisted of 50% sustainable brands, further strengthening the Conscious Club and allowing it to flourish. The Conscious Club was supported by the sustainability experts from studio MM04, whose 202030 - The Berlin Fashion Summit Denim Pop-up ensured a full Content Cube.

Decision-makers and fashion professionals discussed the learnings of the denim transformation, the new green claims of the EU textile strategy as well as pragmatic solutions on how to remain and act more sustainable and competitive as an industry and individual brand. As a counterpart to Black Friday, Cold Friday, initiated by Dojo Cares, was presented as the "biggest awareness campaign since sales days have existed". Fair fashion and fair working conditions were the focus of the final conference of the "Good Clothes Fair Pay" press conference by Fashion Revolution, which was also part of the Conscious Club. On top of a lot of sustainability inspiration, for the first time there was a space for D2C brands such as VGB and ADR Atelier Roupa, who were involved both as brands and as speakers in the content programme. For two days, two stages were filled with talks and panels with the most relevant themes from fashion, lifestyle, culture and business. Gen Z, Gen Y and Gen Alpha met for espresso martinis and club culture vibes at "Platte raves the Ground" to discover and stage the coolest styles of the scene.

More information:
PREMIUM SEEK
Source:

Premium Exhibitions GmbH

Wedding Dress Design with Stratasys’ 3DFashion Technology (c) Stav Peretz
12.07.2023

Wedding Dress Design with Stratasys’ 3DFashion Technology

Ada Hefetz, an Israel-based wedding dress designer, has introduced a new attention-grabbing collection with intricate, showstopping elements produced using Stratasys’ advanced direct-to-textile 3D printing technology. Showcased recently at Milan Design Week, the three unique dresses are based on Hefetz’s Flower of Life theme and were produced using Stratasys’ 3DFashion™ technology as part of her latest series celebrating matrimonial union, the circle of life, and design.

Known for designing haute couture bridal dresses combining vintage style and classic modern chic, Ada Hefetz is renowned for constantly pushing the boundaries of design. This is her first completed project using 3D printing.

Ada Hefetz, an Israel-based wedding dress designer, has introduced a new attention-grabbing collection with intricate, showstopping elements produced using Stratasys’ advanced direct-to-textile 3D printing technology. Showcased recently at Milan Design Week, the three unique dresses are based on Hefetz’s Flower of Life theme and were produced using Stratasys’ 3DFashion™ technology as part of her latest series celebrating matrimonial union, the circle of life, and design.

Known for designing haute couture bridal dresses combining vintage style and classic modern chic, Ada Hefetz is renowned for constantly pushing the boundaries of design. This is her first completed project using 3D printing.

The wedding dresses feature complex geometrical shapes, depicting the ‘Flower of Life’, a sacred geometry dating back to ancient Egypt. The intricate pattern is composed of overlapping circles that intersect to form flowers, which Ada Hefetz has combined with her design of a lily to symbolize the union between two individuals and the circle of life. The inspiring design uses Stratasys’ translucent VeroVivid™ resin material with Stratasys’ J850™ TechStyle™ 3D printer, which can be printed in over 500,000 unique colors with varying levels of flexibility, simulating different textures and finishes.

Ada Hefetz’s Flower of Life-themed 3D printed wedding dresses are currently on display at Milan’s D-House Urban Laboratory, which is owned and managed by Dyloan, the leading Italian manufacturer serving the high-end fashion sector.

More information:
Stratasys 3D printing materials
Source:

Stratasys

Premium Group: Anita Tillmann hands over to Jörg Arntz Photo: Premium Exhibitions GmbH
Jörg Arntz and Anita Tillmann
12.07.2023

Premium Group: Anita Tillmann hands over to Jörg Arntz

The Premium Group, an European event and trade fair organiser for fashion and lifestyle, is entering a new chapter: founder Anita Tillmann is handing over to her business partner Jörg Arntz and the experienced management team. After almost 21 years of successful management, serial entrepreneur Anita Tillmann will retire from operating business at the end of this year. She will remain with the Premium Group as a strategic advisor.

The Premium Group, an European event and trade fair organiser for fashion and lifestyle, is entering a new chapter: founder Anita Tillmann is handing over to her business partner Jörg Arntz and the experienced management team. After almost 21 years of successful management, serial entrepreneur Anita Tillmann will retire from operating business at the end of this year. She will remain with the Premium Group as a strategic advisor.

Jörg Arntz, the long-standing managing director of Premium Group, will continue to lead the company as managing director, with the strategic support of Anita Tillmann. Operational implementation and content development will continue with the proven PREMIUM and SEEK teams in line with the formats. "I am delighted to have had Anita by my side over the past 10 years. The goal remains to strengthen the Premium Group's position as a forward-thinking and established platform in the national and international markets. We challenge traditional KPIs, develop sustainable business models hand-in-hand with the industry and share this know-how with our communities. We will continue to drive innovation and growth in close exchange with the industry. The demand for an organised industry meeting in Berlin is still very high. We are firmly convinced that the relevance of personal exchange will become even more important in the future and with it modern platforms like PREMIUM and SEEK."

Source:

Premium Exhibitions GmbH

12.07.2023

Archroma wins Just Style 2023 Excellence Awards

Archroma has won several major accolades at the Just Style 2023 Excellence Awards:

  • Business Expansion – Digital Platform award: Color Atlas online library
  • Innovation – Dyes award:
    o FiberColors®
    o Diresul® Evolution Black liq
    o NOVACRON® Atlantic EC-NC

Digital Platform Award for The Color Atlas by Archroma®
The Color Atlas by Archroma® empowers fashion designers and stylists with off-the-shelf color inspiration and the ability to quickly and reliably execute their design intent with products that meet their desired sustainability profile and comply with international eco-standards.

Innovation Awards for Dyeing Technologies
Archroma was also recognized for its innovation in dye technology with three Just Style Excellence Awards.

Archroma has won several major accolades at the Just Style 2023 Excellence Awards:

  • Business Expansion – Digital Platform award: Color Atlas online library
  • Innovation – Dyes award:
    o FiberColors®
    o Diresul® Evolution Black liq
    o NOVACRON® Atlantic EC-NC

Digital Platform Award for The Color Atlas by Archroma®
The Color Atlas by Archroma® empowers fashion designers and stylists with off-the-shelf color inspiration and the ability to quickly and reliably execute their design intent with products that meet their desired sustainability profile and comply with international eco-standards.

Innovation Awards for Dyeing Technologies
Archroma was also recognized for its innovation in dye technology with three Just Style Excellence Awards.

Archroma’s FiberColors® technology was awarded for helping move the industry towards a circular economy. Synthesized with a minimum 50% textile waste based raw material, FiberColors® transforms pre- and post-industrial fashion and textile waste into gorgeous upcycled colors – allowing brands to color their new collections with their pre-loved collections.

Diresul® Evolution Black liq, based on the company’s latest synthesis technology, has advantages over traditional sulfur black including large reductions in the amount of water needed in dye synthesis and a unique shade and wash-down effect when compared with existing black denim.

Novacron® Atlantic EC-NC won its Just Style Excellence Award for addressing mill challenges with the industry’s first blue element to deliver chlorine- and nitrogen oxide (NOx)-fastness alongside lightfastness. Based on a patented dye molecule, it offers a trouble-free way to produce more sustainable cotton casual wear and home textiles that look as good as new for longer.

Source:

Archroma

Professor Dr Thomas Gries with the award winner Flávio André Marter Diniz Hanns-Voith-Stiftung, Oliver Voge
Professor Dr Thomas Gries with the award winner Flávio André Marter Diniz
11.07.2023

Future cost reduction through ultra-thin PE carbon fibres

  • ITA Master's graduate wins Hanns Voith Foundation Award 2023

In his Master's thesis, Flávio André Marter Diniz, a graduate of the Institut für Textiltechnik of RWTH Aachen University (ITA), developed ultra-thin polyethylene (PE) carbon fibres with a filament diameter 2-3 times smaller than usual. In addition, the use of PE-based precursors will make it possible to reduce the price of carbon fibres by 50 per cent in the future, thus opening up a wide range of other possible applications in key industries such as wind power, aerospace and automotive. For this groundbreaking development, Marter Diniz was awarded the Hanns Voith Prize with the Hanns Voith Foundation Award in the category "New Materials". The prize is endowed with € 5,000 in prize money.

Flávio André Marter Diniz won the prize in the category "New Materials" for his master thesis entitled "Investigation of the stabilisation and carbonisation process for the production of ultra-thin polyethylene-based carbon fibres".

  • ITA Master's graduate wins Hanns Voith Foundation Award 2023

In his Master's thesis, Flávio André Marter Diniz, a graduate of the Institut für Textiltechnik of RWTH Aachen University (ITA), developed ultra-thin polyethylene (PE) carbon fibres with a filament diameter 2-3 times smaller than usual. In addition, the use of PE-based precursors will make it possible to reduce the price of carbon fibres by 50 per cent in the future, thus opening up a wide range of other possible applications in key industries such as wind power, aerospace and automotive. For this groundbreaking development, Marter Diniz was awarded the Hanns Voith Prize with the Hanns Voith Foundation Award in the category "New Materials". The prize is endowed with € 5,000 in prize money.

Flávio André Marter Diniz won the prize in the category "New Materials" for his master thesis entitled "Investigation of the stabilisation and carbonisation process for the production of ultra-thin polyethylene-based carbon fibres".

The use of carbon fibres in highly stressed lightweight construction solutions, such as today's growth applications of wind turbines or pressure tanks, has become indispensable due to their excellent mechanical properties and low density. High manufacturing costs of conventional PAN precursor-based carbon fibres make the material very cost-intensive. In addition, it is not sufficiently available. New manufacturing approaches that develop alternative raw materials and manufacturing processes can be a key and growth engine for further industrial composites applications.

The aim of the work was to develop a new and cost-effective manufacturing process for high-quality ultra-thin carbon fibres using a polyethylene precursor. For this purpose, the sulphonisation process, which is time-consuming today, was to be significantly shortened. As a result, Mr. Marter Diniz produced novel ultra-thin polyethylenebased carbon fibres with a filament diameter < 3 μm with an excellent surface quality of the fibres without detectable structural defects. The fibre diameter is 2-3 times smaller than that of conventional PANbased CF. This provides the basis for mechanically high-quality material properties. At the same time, Mr. Marter Diniz was able to reduce the sulphonisation time by 25 percent. The developed material and technology set important milestones on the way to cheaper carbon fibres. With PE-based precursors, the price of CF can be reduced by 50 percent compared to conventional PAN-based CF.  

A total of five other young scientists were awarded in six categories (Drive Technology, Innovation & Technology/Artificial Intelligence, New Materials, Paper, Hydropower and Economic Sciences. This year, for the 10th time, the Hanns Voith Foundation awarded the Hanns Voith Prize to outstanding young scientists.

Source:

ITA Institut für Textiltechnik of RWTH Aachen University

ANDRITZ: New spunlace pilot line for natural and recycled fibers Photo: ANDRITZ
New ANDRITZ carding machine dedicated to natural and recycled fibers in the ANDRITZ Perfojet technical center in Montbonnot, France
07.07.2023

ANDRITZ: New spunlace pilot line for natural and recycled fibers

International technology group ANDRITZ has installed a new spunlace pilot line at its center of competence in Montbonnot, France. It allows customers and partners to conduct trials for producing nonwovens from recycled and/or natural fibers such as hemp, flax, and cotton.

The new pilot line features optimized web forming and entanglement for smooth processing of sensitive and irregular fibers. The innovative card set-up is designed to protect and maintain the quality of the fibers while achieving outstanding productivity rates.

Another special feature of this pilot line is the integrated ANDRITZ Metris digitalization system. It allows the operators to collect and analyze all useful data about the line’s capacity and performance. This is a perfect tool for optimizing costs, saving time and predicting maintenance.

International technology group ANDRITZ has installed a new spunlace pilot line at its center of competence in Montbonnot, France. It allows customers and partners to conduct trials for producing nonwovens from recycled and/or natural fibers such as hemp, flax, and cotton.

The new pilot line features optimized web forming and entanglement for smooth processing of sensitive and irregular fibers. The innovative card set-up is designed to protect and maintain the quality of the fibers while achieving outstanding productivity rates.

Another special feature of this pilot line is the integrated ANDRITZ Metris digitalization system. It allows the operators to collect and analyze all useful data about the line’s capacity and performance. This is a perfect tool for optimizing costs, saving time and predicting maintenance.

With the new line, the ANDRITZ Nonwoven team now operates two spunlace pilot lines at the Montbonnot technical center. The first line has optimized processes, for instance WetlaceTM, for processing various synthetic and man-made fibers. ANDRITZ process experts ensure that advanced technology and know-how are available under one roof at Montbonnot.

Source:

ANDRITZ AG

Archroma and swatchbook collaborate to deliver digital colors to fashion designers Photo: Archroma
07.07.2023

Archroma and swatchbook collaborate to deliver digital colors to fashion designers

Archroma is bringing the entire portfolio of 5,760 Archroma Color Atlas colors to swatchbook, a platform for material digitalization and sourcing.

The new partnership provides fashion, apparel and textile designers and manufacturers with an elevated standard for color accuracy that meets the needs of today’s increasingly technology-driven and integrated supply chain. This will help the textile and fashion community to improve sustainability, whilst lowering costs and shortening turnaround times.

The Color Atlas by Archroma® was launched in 2016 to provide fashion designers and stylists with off-the-shelf color inspiration that can be implemented in production with just a few clicks.

Designers will use the 5,760 Archroma Color Atlas colors on swatchbook to rapidly develop accurate digital colorways and visualize their final product. They can then share these digital swatches with their manufacturing partners, providing access to the swatchbook metadata, which can include information such as the materials’ composition, weight and color.

Archroma is bringing the entire portfolio of 5,760 Archroma Color Atlas colors to swatchbook, a platform for material digitalization and sourcing.

The new partnership provides fashion, apparel and textile designers and manufacturers with an elevated standard for color accuracy that meets the needs of today’s increasingly technology-driven and integrated supply chain. This will help the textile and fashion community to improve sustainability, whilst lowering costs and shortening turnaround times.

The Color Atlas by Archroma® was launched in 2016 to provide fashion designers and stylists with off-the-shelf color inspiration that can be implemented in production with just a few clicks.

Designers will use the 5,760 Archroma Color Atlas colors on swatchbook to rapidly develop accurate digital colorways and visualize their final product. They can then share these digital swatches with their manufacturing partners, providing access to the swatchbook metadata, which can include information such as the materials’ composition, weight and color.

This will streamline the overall design and production process for color-critical fashion and textile products, allowing for faster turnaround. Digital materials supported by trusted coloration technology also reduce the need for samples and eliminate physical swatchbooks, bringing environmental benefits and lower costs to brands and suppliers.

All 5,760 Color Atlas by Archroma® colors are now available free of charge to subscribers on the swatchbook platform.

Tatham: ‘Field to Fibre’ service for industrial hemp fibre production Photo: BTMA / Tatham
Tatham director Tim Porritt
07.07.2023

Tatham: ‘Field to Fibre’ service for industrial hemp fibre production

BTMA member Tatham has just delivered an advanced industrial hemp processing line to a major customer in Turkey and had many fruitful discussions about its machinery for the processing of natural staple fibres at the recent ITMA 2023 held in Milan from June 8-14.

The Bradford, UK-based company continues to equip mills around the world with staple fibre spinning and nonwoven technologies for manufacturing a wide range of products, while its TS system for drives and controls is suitable for retrofitting to all OEM textile machines, to provide user-friendly control systems with complete synchronisation and significant energy savings.

“We are currently fielding a lot of enquiries for technologies for the decortication, fibre opening and fabric forming of hemp,” said Tatham director Tim Porritt. “This is being driven by the sustainability of the fibre and concerns over climate change as brands seek solutions to meet their sustainability goals. As a result, there has been an explosion in the interest in hemp production, from farmers through to fibre production, and a wide range of new potential end-uses are being explored.”

BTMA member Tatham has just delivered an advanced industrial hemp processing line to a major customer in Turkey and had many fruitful discussions about its machinery for the processing of natural staple fibres at the recent ITMA 2023 held in Milan from June 8-14.

The Bradford, UK-based company continues to equip mills around the world with staple fibre spinning and nonwoven technologies for manufacturing a wide range of products, while its TS system for drives and controls is suitable for retrofitting to all OEM textile machines, to provide user-friendly control systems with complete synchronisation and significant energy savings.

“We are currently fielding a lot of enquiries for technologies for the decortication, fibre opening and fabric forming of hemp,” said Tatham director Tim Porritt. “This is being driven by the sustainability of the fibre and concerns over climate change as brands seek solutions to meet their sustainability goals. As a result, there has been an explosion in the interest in hemp production, from farmers through to fibre production, and a wide range of new potential end-uses are being explored.”

Tatham offers a complete ‘Field to Fibre’ service for industrial hemp fibre production and its decortication and cleaning process has a gentle opening action to maintain the fibre length, to make it suitable for subsequent processing.

Monforts: Solid Success at ITMA 2023 Photo: Monforts / AWOL Media
07.07.2023

Monforts: Solid Success at ITMA 2023

Finishing machinery specialist Monforts has secured a number of major orders from textile manufacturers in Central and South America recently, and was pleased to welcome a high number of visitors from the region to its stand at ITMA 2023 in Milan from June 8-14.

Among new orders are those for three Montex stenters delivered to the AustralTex Group in Argentina and a further Montex range to denim manufacturer CIT in Brazil. Guatemala’s Global Textiles placed an order for its second Montex stenter, while Mexico’s Zentrix ordered its third and Avante, also in Mexico, has opted for its sixth.

Elsewhere, orders have also been placed for the delivery of three new Montex stenters to one of Pakistan’s major corporations, as well as a new Thermex dyeing range to nonwovens manaufacturer Orsa in Italy. Further orders – both for new machines and retrofit modules – are now anticipated following ITMA 2023, which attracted over 111,000 visitors to Milan.

Finishing machinery specialist Monforts has secured a number of major orders from textile manufacturers in Central and South America recently, and was pleased to welcome a high number of visitors from the region to its stand at ITMA 2023 in Milan from June 8-14.

Among new orders are those for three Montex stenters delivered to the AustralTex Group in Argentina and a further Montex range to denim manufacturer CIT in Brazil. Guatemala’s Global Textiles placed an order for its second Montex stenter, while Mexico’s Zentrix ordered its third and Avante, also in Mexico, has opted for its sixth.

Elsewhere, orders have also been placed for the delivery of three new Montex stenters to one of Pakistan’s major corporations, as well as a new Thermex dyeing range to nonwovens manaufacturer Orsa in Italy. Further orders – both for new machines and retrofit modules – are now anticipated following ITMA 2023, which attracted over 111,000 visitors to Milan.

“Visitor footfall at ITMA 2023 was well beyond the company’s expectations, and we were especially pleased at the constant number of visitors from South American companies, as well as from Asia and Europe,” said Monforts Marketing Manager Nicole Croonenbroek. “We were able to provide them with detailed information about our portfolio of machines and technologies digitally and fielded an unprecedented number of serious enquiries, many of which promise to turn into new business.”

Monforts Montex stenters for processes such as drying, stretching, heat-setting and coating, she added, are already the industry standard for the fabric finishing industry, providing a number of advantages in terms of production throughput and especially in energy efficiency and resource savings. Other key technologies in the Monforts portfolio include relaxation dryers, Thermex dyeing ranges and Monfortex compressive shrinking ranges.

Montex®Coat
“We were also very pleased with the interest in the Montex®Coat, the latest addition to our range of technologies, which we displayed in Milan,” Croonenbroek said.

The Montex®Coat can serve a very diverse number of markets and enables full PVC coatings, pigment dyeing or minimal application surface and low penetration treatments, as well as solvent coatings. Knife coating, roller coating or screen printing can also all be accommodated with this system. It provides the ultimate in flexibility and the ability to switch quickly from one fabric run to the next, without compromising on the economical use of energy or raw materials.

Many refinements have been made to the Montex®Coat in the past few years, resulting in higher coating accuracy and the resulting quality of the treated fabrics. A number of advanced new improvements were introduced in Milan, including automatic edge limiters for immediately adapting to new coating widths and a new and simplified hand-held control device. These save considerable time in setting up the machine and ensuring consistent production.

The Montex®Coat unit displayed in Milan was sold to Vietnamese company Thai Tuan during the show.

Source:

A. Monforts Textilmaschinen GmbH & Co. KG

Marco Salvadè appointed new ACIMIT president Photo: ACIMIT
Marco Salvadè, ACIMIT president
07.07.2023

Marco Salvadè appointed new ACIMIT President

At the association’s General Assembly held on July 4th, Marco Salvadè has been appointed to replace Alessandro Zucchi as President of ACIMIT.

Marco Salvadè began his career at Salvadè Srl, the family company specializing in the finishing machinery sector, founded by his father and uncle in 1967. After being a member of the company’s board of directors, he has been President since 2021.

Following the election of Salvadè, the General Assembly expressed its gratitude to the outgoing president, Alessandro Zucchi, who has guided the association for the past six years.

At the association’s General Assembly held on July 4th, Marco Salvadè has been appointed to replace Alessandro Zucchi as President of ACIMIT.

Marco Salvadè began his career at Salvadè Srl, the family company specializing in the finishing machinery sector, founded by his father and uncle in 1967. After being a member of the company’s board of directors, he has been President since 2021.

Following the election of Salvadè, the General Assembly expressed its gratitude to the outgoing president, Alessandro Zucchi, who has guided the association for the past six years.

Along with the new president, the General Assembly also elected its new Vice Presidents, Chiara Bonino (Bonino Carding Machines SRL), Federico Businaro (Sperotto Rimar SRL), Ugo Ghilardi (Itema SpA) and Cristian Locatelli (Marzoli Machines Textile SRL). Marco Salvadè’s first comments as newly appointed ACIMIT president: “I wish to thank the Assembly for the trust they have placed in me, and I want to express my gratitude to the former President Alessandro Zucchi for everything he has done during the last six years to strengthen the role of the association and of Italian industry on the international scene. With the new vice-presidents and the ACIMIT Board, I will continue the work that has been done in recent years by previous presidents. It will certainly not be a simple task, but one that will no doubt prove stimulating. My primary goal is to increase the sense of belonging to ACIMIT of its member companies, with which we share the same values, and to adjust the association’s strategies to changing conditions in the economic and geopolitical context.”

Source:

ACIMIT

Groz-Beckert: Over 7,000 customers and business partners at its ITMA 2023 booth (c) Groz-Beckert KG
07.07.2023

Groz-Beckert: Over 7,000 customers and business partners at its ITMA 2023 booth

From June 8 to 14, 2023, the leading international trade fair for textile machinery manufacturing ITMA took place in Milan, Italy. In total, over 111,000 guests visited the trade fair. Groz-Beckert was able to present its innovations to more than 7,000 customers and business partners, as well as welcoming many other visitors to its booth – including over 280 students.

An international audience gathered at the Groz-Beckert booth: guests came from 84 different countries. The majority of visitors came from Italy with just under 15 percent, followed by Germany with 14 percent, Turkey with 11 percent, India with 9 percent and the USA with 3 percent. For the first time, HR specialists were on hand at the Groz-Beckert booth to look after the student groups, offering the young people comprehensive insights together with experts from the Technology and Development Center (TEZ).

From June 8 to 14, 2023, the leading international trade fair for textile machinery manufacturing ITMA took place in Milan, Italy. In total, over 111,000 guests visited the trade fair. Groz-Beckert was able to present its innovations to more than 7,000 customers and business partners, as well as welcoming many other visitors to its booth – including over 280 students.

An international audience gathered at the Groz-Beckert booth: guests came from 84 different countries. The majority of visitors came from Italy with just under 15 percent, followed by Germany with 14 percent, Turkey with 11 percent, India with 9 percent and the USA with 3 percent. For the first time, HR specialists were on hand at the Groz-Beckert booth to look after the student groups, offering the young people comprehensive insights together with experts from the Technology and Development Center (TEZ).

Groz-Beckert presented numerous innovations from its six product divisions Knitting, Weaving, Felting, Tufting, Carding and Sewing at the ITMA. One focus of the innovations was on the topics of efficiency, process stability and sustainability. While the topic of sustainability was reflected in the products on the one hand, a separate area in the Groz-Beckert Gallery was dedicated to the topic on the other. Here it was shown what contribution Groz-Beckert is making to making its own productions and its sites sustainable.

Source:

Groz-Beckert KG

RadiciGroup at Phygital Sustainability Expo photo: Phygital Sustainability Expo/RadiciGroup
07.07.2023

RadiciGroup at Phygital Sustainability Expo presenting Biofeel® eleven

RadiciGroup took part in the Phygital Sustainability Expo, this year in its fourth edition, which was held in Rome on 5 and 6 July. This event is entirely dedicated to the ecological transition of fashion and design brands through technological innovation. The show is an important platform for discussion on sustainable transition issues, involving Italian and international brands, fashion tech start-ups, representatives from the institutional, business and educational fields, and consumers.

RadiciGroup took part in the Phygital Sustainability Expo, this year in its fourth edition, which was held in Rome on 5 and 6 July. This event is entirely dedicated to the ecological transition of fashion and design brands through technological innovation. The show is an important platform for discussion on sustainable transition issues, involving Italian and international brands, fashion tech start-ups, representatives from the institutional, business and educational fields, and consumers.

RadiciGroup's participation in the event was further evidence of the Group's commitment to making a contribution to sustainability and circularity in the fashion and textile industry, in collaboration with all the other players in the supply chain. During the narrated fashion show, held on the evening of Wednesday, 5 July, in the evocative archaeological complex of the Imperial Forum Museum, RadiciGroup presented a maxi dress made of Biofeel® eleven, a yarn of completely natural origin featuring high technical, aesthetic and environmental performance. This yarn is produced starting from a small bean cultivated in India on semi-arid land and thus does not compete with human food production. These beans yield a special oil ideal for obtaining biopolymers, such as the one produced by Arkema and spun into yarn at RadiciGroup in Italy.

The dress is not only made from a low environmental impact raw material, but is also an example of ecodesign: the garment was realized on a Shima Seiki WholeGarment knitting machine, where the entire item was knit directly from spools of Biofeel® eleven yarn, bypassing the traditional stages of weaving and tailoring. It is a zero-waste process, as only the quantity of yarn strictly needed for the garment is used.

Biofeel® eleven yarn endows the dress with unique characteristics, including low moisture absorption, greater lightness and high resistance and durability. Besides being 100% biobased, the yarn is also 100% recyclable because it is made of a mono-material polymer, which facilitates its end-of-life recycling and processing into new materials suitable for any application requiring high performance.

06.07.2023

Alternative to synthetics: MAS Holdings invests in HeiQ AeoniQ™

MAS Holdings, a global apparel & textile manufacturing and tech conglomerate, headquartered in Sri Lanka, secures a stake in HeiQ AeoniQ™ as part of its Plan for Change initiative to support the development of next-generation cellulosic filament fibers to replace polyester and nylon.

HeiQ from Switzerland and MAS Holdings entered a partnership for MAS to secure a stake in HeiQ AeoniQ GmbH, a subsidiary of HeiQ Group that will produce HeiQ AeoniQ™, a climate-positive cellulosic yarn.

With this investment, MAS Holdings becomes the first manufacturer to partner with HeiQ AeoniQ™ in their efforts to provide a sustainable alternative to polyester and nylon. The investment to be made by MAS Holdings is part of the group’s strategy to drive a positive environmental impact. The MAS Plan for Change aims to generate 50% of the company’s revenue through sustainable products by 2025, revolutionizing the textile industry with a focus on innovation, sustainable sourcing, and pioneering circularity at scale.

MAS Holdings, a global apparel & textile manufacturing and tech conglomerate, headquartered in Sri Lanka, secures a stake in HeiQ AeoniQ™ as part of its Plan for Change initiative to support the development of next-generation cellulosic filament fibers to replace polyester and nylon.

HeiQ from Switzerland and MAS Holdings entered a partnership for MAS to secure a stake in HeiQ AeoniQ GmbH, a subsidiary of HeiQ Group that will produce HeiQ AeoniQ™, a climate-positive cellulosic yarn.

With this investment, MAS Holdings becomes the first manufacturer to partner with HeiQ AeoniQ™ in their efforts to provide a sustainable alternative to polyester and nylon. The investment to be made by MAS Holdings is part of the group’s strategy to drive a positive environmental impact. The MAS Plan for Change aims to generate 50% of the company’s revenue through sustainable products by 2025, revolutionizing the textile industry with a focus on innovation, sustainable sourcing, and pioneering circularity at scale.

With the closing of this deal, HeiQ and MAS agreed to a 5-year Offtake Agreement for 3,000 tons of HeiQ AeoniQ™ yarn in 2025 and 5,000 tons per year from 2026 to 2029, valued by HeiQ in the aggregate to US$ 100 million. MAS will finalize this commitment within a stipulated time period after achieving milestone 1, and a mutual plan for commercialization. HeiQ and MAS firmly believe that rapid scaling is key to facilitating the fast adoption of sustainable, circular technologies such as HeiQ AeoniQ™.

The HeiQ AeoniQ™ pilot plant in Austria is manufacturing this revolutionary continuous cellulosic filament yarn since Q3 2022, with up to a 100 tons capacity to be upscaled up to 300 tons by the end of 2023.

The HeiQ AeoniQ™ production scale-up is planned to have its definitive boost by early 2026 with the construction of an entirely new gigafactory capable of a 30,000-ton output per year, in a 250M USD estimated investment.

Polyester and nylon, two oil-based fibers, virtually non-recyclable, account for about 70% of all the global textile production, they take between 350 to 1000 years to degrade in nature, are currently close loop recycled at less than 1%, and are at the origin of 35% of the microplastics that can be found in today's oceans. HeiQ AeoniQ™ was innovated and is being hyper-scaled up to change this course of action.

More information:
MAS Holdings HeiQ AeoniQ
Source:

HeiQ

(c) Mayer & Cie. GmbH & Co. KG
05.07.2023

Mayer & Cie. draws positive balance on ITMA 2023

From circular knitting machines and braiders via upgrades to digital solutions, Mayer & Cie. presented at ITMA 2023 a wide range of solutions that make circular knitting machines and braiding machines even more durable and thereby more valuable, for which the long-established firm received a positive visitor response.

From machinery manufacturer to solution provider
Three circular knitting machines – a Relanit 3.2 HS, an SF4-3.2 III and the OVJA 2.4 EM – and an MR-15/18C/Single Deck braiding machine took up about half the floor space of Mayer & Cie.’s ITMA stand. That reflected the weighting of the trade fair presentation. Along with high-tech circular knitting and braiding products the Mayer & Cie. focus at this year’s ITMA was on solutions that increase the value and durability of its machines. Including the digital platform knitlink, the new Control 5.0 machine control system, the camera-assisted error recognition system knithawk, almost a dozen upgrade kits for existing machines and the new oiler system Senso Blue RS.

From circular knitting machines and braiders via upgrades to digital solutions, Mayer & Cie. presented at ITMA 2023 a wide range of solutions that make circular knitting machines and braiding machines even more durable and thereby more valuable, for which the long-established firm received a positive visitor response.

From machinery manufacturer to solution provider
Three circular knitting machines – a Relanit 3.2 HS, an SF4-3.2 III and the OVJA 2.4 EM – and an MR-15/18C/Single Deck braiding machine took up about half the floor space of Mayer & Cie.’s ITMA stand. That reflected the weighting of the trade fair presentation. Along with high-tech circular knitting and braiding products the Mayer & Cie. focus at this year’s ITMA was on solutions that increase the value and durability of its machines. Including the digital platform knitlink, the new Control 5.0 machine control system, the camera-assisted error recognition system knithawk, almost a dozen upgrade kits for existing machines and the new oiler system Senso Blue RS.

Trade fair debut for Mayer & Cie. braiding machine
Mayer & Cie. also exhibited a braiding machine at ITMA for the first time. The company has integrated the braiding division at is Albstadt headquarters since 2019. “Braiding machines are a part of textile machinery,” said Mayer & Cie. Managing Partner Benjamin Maye, “but we nevertheless saw presenting the MR-15/18C/SD braider at ITMA as an experiment – and are satisfied with the result. The machine attracted a great deal of attention and we were able to make interesting contacts.”

A positive conclusion on ITMA 2023
Expectations of this year’s ITMA were moderate, Benjamin Mayer said. “War, high energy prices, inflation and recession are the signs of the times. Not even an ITMA is going to change that.” In addition, there had been serious problems with the issue of visas that had made it impossible for many potential visitors to attend the trade fair.

The Mayer & Cie. management therefore judged its success not by the general demand but by the positive visitor feedback. “For us that was an indicator of our future competitiveness,” said CEO Benjamin Mayer, “and we can definitely be sure of that with our developments.”

Source:

Mayer & Cie. GmbH & Co. KG

DITF: Textile structures regulate water flow of rain-retaining "Living Wall" (c) DITF
Outdoor demonstrator on the Research CUBUS. At the top is the textile water reservoir with all inputs and outputs and textile valve for rapid emptying. Below are the substrate blocks with integrated hydraulic textiles
30.06.2023

DITF: Textile structures regulate water flow of rain-retaining "Living Wall"

Climate change is causing temperatures to rise and storms to increase. Especially in inner cities, summers are becoming a burden for people. While densification makes use of existing infrastructure and avoids urban sprawl, it increases the amount of sealed surfaces. This has a negative impact on the environment and climate. Green facades bring more green into cities. If textile storage structures are used, they can even actively contribute to flood protection. The German Institutes of Textile and Fiber Research (DITF) have developed a corresponding "Living Wall".

The plants on the green facades are supplied with water and nutrients via an automatic irrigation system. The "Living Walls" operate largely autonomously. Sensory yarns detect the water and nutrient content. The effort for care and maintenance is low.

Climate change is causing temperatures to rise and storms to increase. Especially in inner cities, summers are becoming a burden for people. While densification makes use of existing infrastructure and avoids urban sprawl, it increases the amount of sealed surfaces. This has a negative impact on the environment and climate. Green facades bring more green into cities. If textile storage structures are used, they can even actively contribute to flood protection. The German Institutes of Textile and Fiber Research (DITF) have developed a corresponding "Living Wall".

The plants on the green facades are supplied with water and nutrients via an automatic irrigation system. The "Living Walls" operate largely autonomously. Sensory yarns detect the water and nutrient content. The effort for care and maintenance is low.

Innovative hydraulic textile structures regulate water flow. The rock wool plant substrate on which the plants grow has a large volume in a small space thanks to its structure. Depending on how heavy the precipitation is, the rainwater is stored in a textile structure and later used to irrigate the plants. In the event of heavy rainfall, the excess water is discharged into the sewage system with a time delay. In this way, the "Living Walls" developed at the DITF help to make efficient use of water as a resource in post-densified urban areas.

The research project also scientifically investigated the cooling performance of a green facade. Modern textile technology in the substrate promotes the "transpiration" of the plants. This creates evaporative cooling and lowers temperatures in the surrounding area.

The work of the Denkendorf research team also included a cost-benefit calculation and a life-cycle analysis. Based on the laboratory and outdoor studies, a "green value" was defined that can be used to evaluate and compare the effect of greening buildings as a whole.

(c) Kornit Digital
30.06.2023

Kornit Digital and Amaze Software: On-Demand Production and Fulfillment to Social Media Creators

Kornit Digital LTD. announced Amaze Software, Inc. – parent company of the Amaze, Spring, and Outfts platforms – has selected KornitX Workflow Solutions and Kornit MAX digital on- demand fabric and textile decoration technologies as the platform to deliver their vision. Combined with the Amaze Creator Commerce Platform, the companies will jointly bring the power of on- demand production and fulfillment to new and existing social media creators, enabling them to better monetize branded products.

Kornit’s Global Fulfillment Network helps companies like Amaze Software connect creators with high-quality garment and textile production fulfillers across the globe. The platform is backed by the KornitX workflow engine, seamlessly integrating across industry-proven Kornit MAX technology- based fabric and textile decoration systems for end-to-end production, visibility, and control.

Kornit Digital LTD. announced Amaze Software, Inc. – parent company of the Amaze, Spring, and Outfts platforms – has selected KornitX Workflow Solutions and Kornit MAX digital on- demand fabric and textile decoration technologies as the platform to deliver their vision. Combined with the Amaze Creator Commerce Platform, the companies will jointly bring the power of on- demand production and fulfillment to new and existing social media creators, enabling them to better monetize branded products.

Kornit’s Global Fulfillment Network helps companies like Amaze Software connect creators with high-quality garment and textile production fulfillers across the globe. The platform is backed by the KornitX workflow engine, seamlessly integrating across industry-proven Kornit MAX technology- based fabric and textile decoration systems for end-to-end production, visibility, and control.

The  Spring platform offers an opportunity for fans to make purchases directly from where they consume the creator’s content (social platforms including Instagram, TikTok Shops, Twitch, and more). This allows creators to significantly enhance engagement and cultivate a more profound brand presence.

Source:

Kornit Digital