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Mauritius day Düsseldorf © brit berlin / pixelio.de
11.04.2017

MAURITIUS DAY DÜSSELDORF

Destination Mauritius - rebuiding former relationsships

Island of dreams in the middle of the Indian ocean for some travellers neighbouring the last European outpost, French overseas department La Réunion, a destination for reliable production of textiles and apparel for the European, notably German fashion market, this is the spectrum
of associations that Mauritius evokes in the heads of people. Mauritius looks back on a long time experience in producing textiles and apparel since its independence from Britain in 1968. Republic since 1992 the group of islands is one of the very few stable democracies in Africa.

Destination Mauritius - rebuiding former relationsships

Island of dreams in the middle of the Indian ocean for some travellers neighbouring the last European outpost, French overseas department La Réunion, a destination for reliable production of textiles and apparel for the European, notably German fashion market, this is the spectrum
of associations that Mauritius evokes in the heads of people. Mauritius looks back on a long time experience in producing textiles and apparel since its independence from Britain in 1968. Republic since 1992 the group of islands is one of the very few stable democracies in Africa.

Arvind Radhakrishna, CEO of Enterprise Mauritius, the organiser of the Mauritius day, April 5, 2017 at Düsseldorf Fashion House II, gives it a strong regret that the relation between Mauritius and Germany, mainly based on knitwear, dating back in the early 70ies nearly came to an end. The amount of textile exports into Germany in 2015 was just about 30 million Euros and counting. Anyhow this does not represent the strength of the Mauritian apparel industry which is a hub in the region with own inland production completed by production plants on the neighbour island Madagascar, in South Africa and some even in Bangladesh to serve a lower price level, which cannot be achieved with Mauritian production itself. In 2015, domestic exports to Europe accounted for 40 %, USA: 24% and South Africa: 21%. Charming is the fact that the delivery of Mauritian goods is duty free.

Strong support by the government

Interested buyers are heartily invited to come and see with their own eyes what the Mauritian textile and apparel industry can offer. This industry is one of the strong pillars of the gross domestic output. Others are tourism and - up and coming - the lapidary and jewellery industry. Traditional fields of production are spices, sugarcane products including rum or cosmetics.

To foster textiles and apparel exports the government sponsors airfreight costs by 40%, part of a holistic program in the speed to market scheme. To compare the benefits of Mauritius as a sourcing destination compared for example with China, besides the shorter distance, is that the minimum order quantities per style are much smaller than in China, the quality standard is high, the social compliance is given. Mauritian companies must spend 1% of their gains for Corporate Social Responsibility – CSR projects. Certificates such as BSCI, SA8000 or WRAP are common. Free entry to the EU market is guaranteed by the EU partnership agreement. And - a point that should not be neglected - most of the companies offer creative services executed by their inhouse design departments or people. This makes it clearer why the textile and apparel industry had been a strong engine for economic growth in Mauritius.

Main products are: T-Shirts, Polo Shirts, Shirts, Trousers & Denim, Pullovers & Cardigans, Formal Suits, Beachwear & Underwear, and Childrenswear etc. Main material used: cotton and its blends. There is a strong focus on knitted fabrics and jerseys of all kind paired with woven denims. The price segment of Mauritian clothing mainly ranges in the lower middle range. There is a high awareness for sustainability. The exporting companies aim to use eco-friendly substances in resources saving production processes. Laser technology for effects on denim is widely in use.

A look to the companies presenting

  • FINE TEXTILES LTD
    Contact: Mamade Nohur 
    Tel.: +230 2661092/57321079
    E-mail: finetextileltd@gmail.com
    Type: Final Product
    Products: Polo shirts/T-shirts/Sweat shirts
    Minimum order: 600 pcs. per colour
    Fine Textiles mostly produce menswear. They distribute their garments under own label M*RIYANO and private label for their customers. The own label is calculated to compete with the Chinese market. Time from sample to delivery takes about 5 to 6 weeks.

 

  • FIREMOUNT TEXTILES LTD / FM DENIM LTD
    Contact: Sangeeta Gobin
    Tel.: +230 2075836
    Email: sangeeta@firemount.mu
    Website: www.firemount.mu
    Type: Final Product
    Products: Denim fabrics & Denim and Twill Jeans pants/Jackets/shirts/Shorts/Dresses
    Minimum order: 6000-7000 yd. fabric or 2500-3000 pcs. of jeans per order
    Certifications: WRAP
    The company is fully vertical and the biggest supplier of apparel in Mauritius, still growing, looking for direct relations to retailers. Due to the latest technologies available, the company aims to fulfil the needs for sustainable production. Stretch, even power stretch is used in nearly every jeans style.

 

  • TEX KNITS LTD
    Contact: Suresh Radha
    Tel.: +230 2865577
    Email: info@texinternational.com
    Type: Final Product
    Products: Denim trousers, jackets, shirts etc. /Knitted garments for ladies, men and children
    Minimum order: 800 pcs. per style/colour
    Certifications: Sedex Members Ethical Trade Audit (SMETA)
    The knits company is part of a group offering garments in a broad range. To serve the UK market they run an office in London. The company puts a strong focus on design input for the international clients. Production plants in Madagascar and Bangladesh serves different price ranges.

 

  • PALMAR LTEE
    Contacts: Yannick Capiron (Knits), Genevieve Marie Figaro (Denim)
    Tel.: +230 401 7000
    Email: y.capiron@palmar.intnet.mu; gfigaro@palmar.intnet.mu
    Type: CMT & Final Product
    Products: Jeans, Chinos, Shorts, Dresses, Skirts for kids, Women & Men
    Minimum order: 600 pcs. for jerseys; 800 pcs. for jeans
    Over two thirds of the production is for menswear. The company is a family business which takes special interest in sustainable and resources saving production. The knitting department is fully
    vertically integrated. A fair trade line is being offered, pure organic is in development.Contact: Ranil Gunasekara
    Tel.: +230 4130034
    Email: camdenimltd@gmail.com
    Type: Final Product
    Products: Denim jeans for men, women, children and toddlers
    Minimum order: 1200 per style
    The company solely works for private labels. The main market until now is South Africa. The production is going to be shifted to a higher percentage of eco-friendly production, representing 17% for the time being. Prices range in the upper middle segment.

 

  • TARA KNITWEAR LTD
    Contact: Fabiola Law
    Tel.: +230 2123715/52553621
    Email: fabiolalaw@taragroup.intnet.mu
    Type: Final Product
    Products: T-shirt, polo shirt, sweat shirt, hoody, short, pant, skirt, dress, baby grow, baby/kid swear accessories (beanie, bootie, blanket, sleeping bag, headband), sleepwear, loungewear
    Minimum order: Basic styles: 4000 units. Fancy styles: 1000-2000 units
    Certifications: BSCI
    Tara is very design oriented with a big in house design department open for design services to customers too. The company's organisation is vertically integrated. Modern equipment such as the
    Eton Mover system enables the company to react fast and operate Fast Track orders too.

 

  • BEACHWEAR EXPORTS
    Contact: Mr. G.M Toolsee
    Tel.: +230 4545600
    Email: girdhar@beachwear.intnet.mu/beachwear@intnet.mu
    Type: Final Product
    Products: Swimwear and related products
    Minimum order: 300-500 units per style
    Certification: BSCI, SMETA, SEDEX
    All production is for private label. The company features as the leading supplier of swim and beach wear in Mauritius. Well known international brands are customers from US to Europe, mainly in Italy, France and UK as well as South Africa and Zimbabwe.

 

Gardinen, Sicht- und Sonnenschutz © Rainer Sturm / pixelio.de
21.03.2017

NEW SECTOR REPORT ON CURTAINS, SCREENS AND SUN PROTECTION PUBLISHED

Innovative solutions are still waiting to be discovered 

The latest edition of the study: Curtains, Screens and Sun Protection has been published. In February 2017, the market researchers and analysts from Marketmedia24 and NoceanZ wanted to know it exactly: How do consumers think in terms of curtains, screens and sun protection? A fashionable and emotional factor is accounted by almost 46 percent of people buying such products. Desire for a new decoration or the discovery of a great new idea is initiating shopping. For many consumers this happens even every five years.

Innovative solutions are still waiting to be discovered 

The latest edition of the study: Curtains, Screens and Sun Protection has been published. In February 2017, the market researchers and analysts from Marketmedia24 and NoceanZ wanted to know it exactly: How do consumers think in terms of curtains, screens and sun protection? A fashionable and emotional factor is accounted by almost 46 percent of people buying such products. Desire for a new decoration or the discovery of a great new idea is initiating shopping. For many consumers this happens even every five years.

The power of emotions plays a decisive role - the trend professionals know and recognize in the new "hygge-like" lifestyle (derived from the Danish happiness philosophy Hygge) the return of the consumers back to familiar, even magical worlds – say back home. Where, by the way, one does not go back to the times of cocooning, but rather enjoy live with family and friends in security and individuality.

However, consumers showed the marketing strategies of the sector the red card: The technological added value of modern articles is hardly significant, brands have a just marginal importance, therefore purchasing happens primarily priced-oriented. Eva Barth-Gillhaus, a member of the authors’ study team, is certain: "Our consumer survey reveals clearly that in the sales orientation of the manufacturers the communication with consumers missed out. This is regrettable because many brands have a lot to offer.

For the brave, however, a wide field opens up for brand strategies to add emotional appeal, pointing out added value and innovation. The value of habitation and the potential of modern products provide an ideal basis. B2C communication undoubtedly is a tour de force, where creative viral strategies and the use of social media may help to save some advertising EUR." The expert predicts that sector campaigns, especially breadthwise, could bear fruit more quickly, but at the same time she has to limit the feasibility: "Perhaps an illusion, but the alternative is interchangeability, dependence on the market partner and the primacy of the price."

Eight sales channels are mainly responsible for the sales on the German market for curtains, screens and sun protection. Handicraft and converters represent the strongest market power, followed by the retail trade. The furniture stores are the number one for the majority of the res-pondents when it comes to purchasing of curtains, screens and sun protection products. However, this result is not a true reason for joy for those persons involved. Men prefer to buy (about 21%) in hardware stores while women (just under 25%) prefer furniture stores, but only if they do not prefer to sew the curtains and decoration shawls themselves, what is favored by at least 5%. As number two online providers came out of the total survey.

Anyone who is familiar with the life span of furnishing articles will be surprised about the renewal rhythm at the window. While, for example, living room luminaires with an average hanging time of 15 to 25 years prove to be extremely long-lasting, curtains, screens and sun protection products seem to be fast exchanging. After all, almost 39% say they replace the products every five years. A similar group of the same size changes even more frequently.

At first sight, functional and fashionable buying impulses are balanced. It does not seem to be surprising that 58% of the interviewees call protection from the sun and about 40% the desire for dim-out as purchase reasons. On the other hand, the high number of those who can be infected by "great" discoveries is astonishing.

When asked, "Which brand names do you know spontaneously?", the respondents named more than 180 brands. Among them Ado and Goldkante or Otto and My Home as two separate brands. But also stationary and virtual shopping sources were used as brand names for curtains, screens and sun protection such as Amazon, Bon Prix, Textilshop.de, Ikea, DM, Obi, Poco, Tchibo and interior decorators.

The fact that in a representative survey consumers also named Nivea and Nivea Sun as brand names for curtains, screens and sun protection products, and that the furniture retailer Ikea, after Velux and Ado reached the third highest degree of recognition, shows a dilemma that not only gives the manufacturers / suppliers of the sector a reason to think about.
With such a low degree of brand awareness it is not surprising, that brand products can seldom be found on the shopping lists of consumers. For a real desire this low brand awareness is not sufficient enough. Therefore almost 50% decide on the price. Whether it is a known brand name or a brand product is not important.

But in principle the signs bode well , for textile living as well as for the offers of curtains, screens and sun protection. Several megatrends and market factors link together to form a powerful market engine. The construction boom and the general demand for residential space are important drivers. In the first eleven months of 2016 already 340,000 new apartments or renovations were approved, 63,600 or 23% more than in the same period of the previous year.

Who as a manufacturer or supplier in the market for screens and sun protection as well as curtains has to decide about larger investments or product innovations - needs to get as much information as possible about the medium and longer-term market development. What has to be expected for the next eight to ten years, until about 2025? Is the growth of the past few years continuing? Is more growth still possible? Or will it weaken, for example because the market is simply saturated? The new sector report 2017 about curtains, screens and sun protection products provides a solid basis for answering such questions.

 

EuroShop 2017: Retailers eager to invest © Messe Duesseldorf / ctillmann
14.03.2017

EUROSHOP 2017: RETAILERS EAGER TO INVEST

With over 113,000 visitors and 2,368 exhibitors the largest EuroShop in its 50-year history

With over 113,000 visitors and 2,368 exhibitors the largest EuroShop in its 50-year history

  • Great international attendance confirms its special global position
  • In focus: digitalisation, omnichannel and emotionalisation of the shopping experience 
  • Accompanying forums very highly attended

After five days, on 9 March 2017 saw the world’s largest trade fair for retail investment requirements, EuroShop 2017, draw to a close in Düsseldorf with the best result in its 50-year history: the 2,368 exhibitors from 61 nations report unanimously on very good to excellent contacts and business deals. Furthermore, very lively post-fair business is anticipated. Over 113,000 visitors (round about 4% over the last event) came to the Rhine to gather information on the range of products, trends and concepts for retailers and their partners on display here in the 18 exhibition halls extending over 127,000 m² of net exhibition space.

Hans Werner Reinhard, Managing Director at Messe Düsseldorf, is delighted: “EuroShop 2017 has further exceeded all the top scores achieved at EuroShop 2014. At its anniversary event it was able to once again show how young and creative the sector and its trade fair are.”

The exhibitors across all exhibition areas spent months preparing for EuroShop 2017 so as to be able to meet the competition with convincing innovations. And they encountered an outstanding response: trade visitors were delighted with product variety and the level of innovation at the stands as well as with the excellent quality and great creativity of the stand presentations.

A total of 138 countries were represented on the visitor side. Commenting on this Reinhard said: “We could not be happier with the trade visitor breakdown. We are recording a constantly high level of demand from Germany and a significant rise in interest from abroad. Throughout the world it is known that EuroShop in Düsseldorf is the global No.1 trade show in the sector demonstrating what the future of retail looks like.”

Held every three years, EuroShop 2017 kicked off with a completely new concept. Its refined profile with seven clearly defined dimensions (POP Marketing, Expo & Event Marketing, Retail Technology, Lighting, Visual Merchandising, Shop Fitting & Store Design and Food Tech & Energy Management) went down well with exhibitors and visitors alike – because this meant exhibitors could be positioned in their optimum segment while visitors conveniently found the suppliers they needed according to area of interest.


The dominant themes at EuroShop 2017 were the continuing digitalisation in retail, tailor-made omnichannel solutions and emotionalisation of the shopping experience in the store.

Online retail is currently fuelling investment in physical stores in the sector. This is because competition from suppliers online means retailers have to make their stores ever more attractive. At the same time, the dovetailing of physical and online stores is generating new retail and interior design concepts. Modern information technology is becoming ever more important here.

“Customers expect both – on the one hand the shopping experience on site in the store and, on the other, delivery to their own front door. Conventional physical retail is now increasingly developing it online activities and large online retailers are looking more and more to opening their own stores. EuroShop has managed to bring both worlds together,” explained Michael Gerling, Managing Director of the EHI Retail Institute, adding: “Physical stores and online retail are growing ever closer together, which is why at EuroShop the exhibition segments of shop fitting and technology are increasingly merging.”

EuroShop 2017 also highlighted that the top priority for stores themselves was unadulterated emotionalisation! Storytelling was at the forefront of many concepts, solutions and products at EuroShop 2017. Whether it was architecture, design, lighting or the embedding of state-of-the-art media in the shop fitting, everything has to follow a joint dramaturgy to give customers that certain kick. So it comes as no surprise that visual merchandising is continuing to gain great significance in the custom design of retail spaces. Here retailers’ willingness to invest in Germany has virtually doubled, according to an EHI study presented at EuroShop.

However, retail is also investing heavily in LED technology and refrigeration technology. This was not just another result from the EHI study, it was also visible in the halls of the exhibition centre. Here energy saving and sustainability are top priorities for retailers – which is why EuroShop Special Ecopark with its accompanying forum met with such a great response.

Overall, the accompanying lecture forums on the different EuroShop dimensions were avidly attended and many EuroShop visitors took valuable ideas home with them from the international line-up of practicefocused lectures, be this from the Architecture & Design Forum, the EuroCIS Forum, the Omnichannel Forum, the POPAI Forum or the Expo & Event Forum.

The next EuroShop will be held in Düsseldorf from 16 to 20 February 2020 and the next EuroCIS, as an annual event focusing on retail technology themes, will already run from 27 February to 1 March 2018.

 

GDS on the fairground of Messe Duesseldorf © Messe Duesseldorf/ctillmann
14.02.2017

SHOE SECTOR BIDS FAREWELL TO GDS

7 to 9 February 2017 saw the last GDS being held on the premises of Messe Düsseldorf. This was the 123rd edition of the tradition-rich event. Since Tuesday afternoon we have also known something else for sure, too: not only the organiser and venue will change but also the name. The Igedo Company will present its shoe trade show at Areal Böhler as Gallery SHOES.

7 to 9 February 2017 saw the last GDS being held on the premises of Messe Düsseldorf. This was the 123rd edition of the tradition-rich event. Since Tuesday afternoon we have also known something else for sure, too: not only the organiser and venue will change but also the name. The Igedo Company will present its shoe trade show at Areal Böhler as Gallery SHOES.

In keeping with this “passing of the baton” the evening event of GDS was also held at Areal Böhler on the first day of the trade show. Speaking before many representatives of the shoe sector, Werner Matthias Dornscheidt, President & CEO of Messe Düsseldorf, used the opportunity to acknowledge the efforts by the GDS team: “Kirstin Deutelmoser and her team have undertaken extraordinary efforts over the years and introduced innovations into the shoe shows time and again. And even the last event was designed with full professionalism and provided visitors with a comprehensive overview of the market. My thanks also go to the sector: GDS only managed to remain such an outstanding meeting point for decades on end thanks to the support from trade and industry. I wish the Igedo Company the best of success for its new concept.”

During the press conference on the first day of the trade show Kirstin Deutelmoser, Director of GDS and tag it!, referred to GDS’ longstanding tradition on the one hand, and the fundamental changes occurring in the footwear sector, on the other: “Around the turn of the millennium GDS registered most visitors. People came to Düsseldorf to discover the new collections and – just as importantly – to network.
But over the past few years the world started turning faster. New players entered the market. The retailscape experienced constant change. And since trade shows are also always mirror images of the market this extreme dynamism within the footwear sector also impacted GDS.
Its own history proved a burden rather than a benefit: regardless of how much you alter a GDS – it will always be measured by its own most successful edition.
We therefore decided it was time for a complete “re-boot”; and to create something new you have to be free of existing structures and traditions. This is why we will hand over the shoe trade show after this GDS to the Igedo Company thereby enabling a complete re-start with completely new structures and signals.
I thank all of those who have accompanied and supported us over so many decades – especially our customers, exhibitors and visitors alike, the many partners of GDS and my great team.
I wish the Igedo Company and Ulrike Kähler, in particular, great success with the new format. And my particular hope is that the sector will make use of the opportunities that come with the re-launch of a footwear trade show.”

GDS with Powerful Farewell Programme

The last GDS offered visitors a comprehensive range of information. 600 brands presented their new collections and the trade show had prepared all the trends of relevance to the 2017/18 Autumn/Winter season for retailers offering concrete services for purchasing and merchandising with the GDS Trend Talks, Trend Codes and Trend Spots.
A special focus for coming Autumn/Winter are sturdy laced and biker boots. Weather permitting, futurist sneakers will also be determining the look on our streets – either in clean white or with prints, another trend theme displayed by many exhibitors.

The talks delivered by the Innovation and Education Institute SLEM headquartered in the Netherlands revolved around manufacturing rather than design. Visitors learnt which technologies will change the future of footwear production.

Alain-Fabien Delon (22), son of legendary actor Alain Delon, caused one last flurry of camera flashes at GDS, when he strolled through the STUDIO Halls during the Press Walk and browsed the latest men’s styles. The exhibitors befittingly used GDS as a stage to present their brands with catwalk shows or dance performances. 

Fashion bloggers and influencers made sure the new footwear trends were also shared on social media. How this actually works was illustrated in detail to interested retailers and manufacturers at the Social Media Consulting sessions.

The first Gallery SHOES will be held from 27 to 29 August 2017. Relevant details will be published at www.igedo.com.

imm cologne 2017 © Koelnmesse GmbH, Thomas Klerx
07.02.2017

TRADE FAIR DUO OF IMM COLOGNE AND LIVINGKITCHEN ACHIEVES MORE THAN 150,000 VISITORS FOR THE FIRST TIME

  • One in two trade visitors came from outside Germany
  • The top 30 global retail chains were in Cologne
  • Cologne expands its position as the global capital for interior design

imm cologne and LivingKitchen have achieved a record number of visitors this year. "We met our target and have broken the 150,000-visitor mark," said Gerald Böse, President and Chief Executive Officer of Koelnmesse GmbH, who is delighted with the results. Roughly every second trade visitor came from outside Germany, with foreign trade visitors accounting for nearly 50 per cent. "That shows we are right on track with our drive to internationalise the events," Böse continued. Dirk-Uwe Klaas, Managing Director of the Federal Association of the German Furniture Industry, was similarly pleased with the figures. "The Cologne furniture show was a wonderful summit for interior decor.

  • One in two trade visitors came from outside Germany
  • The top 30 global retail chains were in Cologne
  • Cologne expands its position as the global capital for interior design

imm cologne and LivingKitchen have achieved a record number of visitors this year. "We met our target and have broken the 150,000-visitor mark," said Gerald Böse, President and Chief Executive Officer of Koelnmesse GmbH, who is delighted with the results. Roughly every second trade visitor came from outside Germany, with foreign trade visitors accounting for nearly 50 per cent. "That shows we are right on track with our drive to internationalise the events," Böse continued. Dirk-Uwe Klaas, Managing Director of the Federal Association of the German Furniture Industry, was similarly pleased with the figures. "The Cologne furniture show was a wonderful summit for interior decor. The German furniture industry is completely satisfied with imm cologne. It was the ideal start to 2017, which will no doubt be an excellent year for the industry," said Klaas.

On behalf of retailers, the President of the German Federal Association of Furniture, Kitchens & Furnishing Retailers (BVDM), Hans Strothoff, gave the following verdict: "The trade fair met retailers' expectations. The quality of the exhibitors was high; a large number of new launches were on show, and visitors had a chance to experience attractive product presentations. This makes a visit to the trade fair well worth its while. And it's why retailers also see the trade fair as a fantastic way to launch the 2017 furniture year."

Of the 104,000 trade visitors, around 56,000 came from Germany and approximately 48,000 from abroad (an increase of 4 per cent). Within Europe, increases in visitor figures were recorded in particular from Spain (up 25 per cent), Russia (up 26 per cent), Italy (up 19 per cent) and the UK (up 13 per cent). Visitor numbers from the Netherlands and Poland also increased. Numbers of overseas trade visitors rose, in particular visitors from China (up 5 per cent), South Korea (up 12 per cent) and India (up 5 per cent). A rise was also recorded in visitor numbers from the Middle East  (up 19 per cent), with particularly strong growth from the United Arab Emirates. With these excellent numbers of foreign visitors, the two trade fairs will boost exhibitors' exports.

Koelnmesse Chief Operating Officer Katharina C. Hamma emphasised the quality of the trade visitors: "No other event brings supply and demand together as effectively in this quality as imm cologne and LivingKitchen." Initial evaluations of the results showed that the trade visitors included large numbers of the global top 30 retail chains, such as John Lewis, Home Retail Group, Harveys Furniture -all from the UK - as well as Conforama from France and Nitori from Japan. The major industry players in online retail - including Amazon and the Otto Group - also used the event intensively for their businesses. With these results, the trade fair duo has confirmed its importance for the interior design industry's global commercial operations on a national and an international level.

LivingKitchen closes with good results

In parallel with the world's most important furnishing fair, imm cologne, the international kitchen event LivingKitchen took place this year. For the seven days of the event, 200 exhibitors from 21 countries - including around 50 first-time and returning exhibitors - showed how much innovation the industry has to offer and how high its standards of design and quality are. This year's LivingKitchen not only followed on seamlessly from its success in 2015, but significantly improved on the key figures in many areas. "For us, LivingKitchen 2017 was a complete success. The world's best-performing kitchen industry needs a leading international trade fair in Germany. Our industry presented an outstanding showcase, and we are convinced that the trade fair will significantly boost demand for kitchens, nationally and internationally," said Kirk Mangels, Chief Executive of the Modern Kitchen Working Group e.V. (AMK). A great number of positive comments were received on the event's concept, which is aimed at both business and the general public. When asked about the event's added value, many exhibitors mentioned the fact that Cologne is the only trade fair where they can present their products in the context of a globally oriented interiors show. "LivingKitchen in Cologne is on an excellent course. We will analyse the results right after the trade fair to see how we can work together to continue to develop the event," said Mangels. But it was not just the exhibitors' innovative products that attracted a highly diverse audience interested in the latest kitchens and good food - the cooking events and large cooking shows also drew visitors to the trade fair on the public days.

The next imm cologne will take place from 15 to 21 January 2018 in Cologne, co-located with LivingInteriors.

Koelnmesse - Global competence in furniture, interiors and design
Further Information: http://www.global-competence.net/interiors/

 

Mercedes-Benz Fashion Week Berlin © Mercedes-Benz Fashion
03.01.2017

IMG UNVEILS THE SHOP AT MERCEDES-BENZ FASHION WEEK BERLIN

  • IMG announced the introduction of its consumerfacing retail concept THE SHOP at Mercedes-Benz Fashion Week Berlin. THE SHOP launched at IMG’s MADE LA event and has expanded via New York
  • Consumerfacing retail activation invites the public to experience new designers

Fashion Week and other markets. THE SHOP will be open to the public January 17-20, 2017 and feature in season designer collections that are available for purchase immediately.

  • IMG announced the introduction of its consumerfacing retail concept THE SHOP at Mercedes-Benz Fashion Week Berlin. THE SHOP launched at IMG’s MADE LA event and has expanded via New York
  • Consumerfacing retail activation invites the public to experience new designers

Fashion Week and other markets. THE SHOP will be open to the public January 17-20, 2017 and feature in season designer collections that are available for purchase immediately.

“As IMG continues to evolve Mercedes-Benz Fashion Week Berlin, we saw an opportunity to extend THE SHOP concept in this market to support the strong local talent looking for unique ways to reach their fans,” said Catherine Bennett, SVP and Managing Director, IMG Fashion Events and Properties. “Now more than ever, designers and partners need a multiplatform offering that allows them to interact with both the industry and the consumer in a fresh way. We are excited that with THE SHOP we introduced a concept to address that need.”
THE SHOP at Mercedes-Benz Fashion Week Berlin is located at Kaufhaus Jandorf, Brunnenstr. 19-21, 10119 Berlin and will offer exclusive designer apparel, jewellery and accessories.
Collections available at THE SHOP include: ATELIER ABOUT, BARRE NOIRE, HIEN LE, HOLY GHOST, IVANMAN, JULIA SEEMANN, MALAIKARAISS, MICHAEL SONTAG, PERRET SCHAAD, PHILOMENA ZANETTI, RIANI, STEIN-

ROHNER, STRENESSE, VEKTOR and VLADIMIR KARALEEV.

THE SHOP opening hours:


Tuesday, January 17, 2017
9 AM to 8 PM Designers: Hien Le, HolyGhost, Michael Sontag, Perret Schaad, Riani, Steinrohner, Strenesse

Wednesday, January 18, 2017
9 AM to 8 PM Designers: Ivanman, Julia Seemann, Malaika-raiss, Michael Sontag, Perret Schaad, Philomena Zanetti, Steinrohner, Strenesse


Thursday, January 19, 2017
9 AM to 8 PM Designers: Barre Noire, Ivanman, Michael Sontag, Perret Schaad, Steinrohner, Strenesse, Vladimir Karaleev

Friday, January 20, 2017, 9 AM to 7 PM Designers: Atelier About, Ivanman, Michael Sontag, Perret Schaad, Steinrohner, Strenesse, Vektor

Mercedes-Benz Fashion Week Berlin is made possible with the generous support of title sponsor Mercedes-Benz as well as official sponsors Etihad Airways, Fashion ID, Maybelline New York and Hotel Waldorf Astoria Berlin. The event will continue to be endorsed by the Senate Department for Economics, Energy and Public Enterprises, Berlin.

The Poles like new Clothes for themselves © Hardy5 / pixelio.de
22.11.2016

THE POLES LIKE NEW CLOTHES FOR THEMSELVES

  • German fashion demanded
  • Shoe chain CCC is expanding

Warsaw (GTAI) - The demand for textiles, clothing and footwear is developing particularly dynamic in Poland in 2016. These items are also popular Christmas gifts. Despite strong competition, Germany remains the third-largest foreign supplier of clothing and continues to grow. The German online retailer Zalando is building its first huge logistics center in Poland. The Discounter KiK is opening further branches. The domestic shoe chain CCC is expanding.

  • German fashion demanded
  • Shoe chain CCC is expanding

Warsaw (GTAI) - The demand for textiles, clothing and footwear is developing particularly dynamic in Poland in 2016. These items are also popular Christmas gifts. Despite strong competition, Germany remains the third-largest foreign supplier of clothing and continues to grow. The German online retailer Zalando is building its first huge logistics center in Poland. The Discounter KiK is opening further branches. The domestic shoe chain CCC is expanding.

Retail sales of textiles, clothing and footwear are the fastest growing of all product groups in Poland. According to the Statistical Office (GUS) (http://stat.gov.pl), the real growth rate reached 15.8% in the first three quarters of 2016 compared to January to September 2015. The total retail sales rose by 5.3% in the same time. The forthcoming Christmas business is expected to further stimulate the demand for fashion items. The in the current year introduced children's allowance also will heat the purchase power of the Poles.

Sales value of clothing and footwear in Poland (in Zl billion)
2012 2013 2014 2015 1) 2016 2) 2017 2)
28.7 28.9 31.8 33.4 35.3 37.1

1) Estimation, 2) Forecast
Source: Market research company PMR

First and foremost, growing is the demand for common items in the lower, middle and upper segment. Clothing manufacturers however in the luxury category do not benefit from the rising demand. According to the consulting firm KPMG, the poles spent in 2015 about 14.3 billion Zloty (Zl, about EUR 3.4 billion, 1 EUR = 4.1841, average price 2015) for luxury goods, including Zl 2,065 billion for clothing and accessories. These, however, form an important product group and rank second behind passenger cars (ZI 6.974 billion).

The largest domestic clothing company LPP  also felt the fact that the demand potential in the precious segment is limited. The company is known for its brands for everyone, especially "Reserved", which generates almost half (47%) of its revenues. At the beginning of 2016 LPP launched its new premium brand "Tallinder". After the sales however remained below the expectations, LPP announced the gradual abandonment of this project in September 2016.    

Tallinder was supposed to compete with the established gents brands and suppliers of other high-quality clothing names like Vistula, Bytom and Prochnik. The market leader in men's clothing Vistula, which also includes the jewelry chain "W.Kruk" and the brand of women's wear Deni Cler, expects in 2016 (2015) an increase of ZI 590 (518)  million and of its net profit to ZI 37.0 (28.3) million. Bytom follows far behind with projected revenues of ZI 154 (131) million and a net profit of EUR 14.1 (12.4) million.
 
CCC is aiming abroad

Due to the growing demand, the number of specialist stores for clothing is growing, according to GUS us to around 37,100 until the end of 2015 (2014: 35,900) . At the same time the number of stores for shoes and leather goods, which amounted to 8,200 (8,300) in 2015, fell slightly. One reason for this is the proliferation of relevant trade chains, such as the shoe chain CCC, which contributes to a consolidation, and the increasing online trade.

In 2016 alone CCC opens around 40 new stores in Poland and increases its sales area by 20 to 30% annually. In 2016 this will increase by 105,000 sqm and 2017 by 120,000 sqm (net). The trade chain is looking for additional franchisees in other European countries, now also in Asia and the USA. In the Russian Federation CCC wants to open large salons with about 1,000 square meters. According to the chain founder Dariusz Milek in an announcement of the daily paper Rzeczpospolita the presence in Ukraine, Belarus, Kazakhstan and Central European neighbors should be increased too.

The branch networks in Germany and Austria should not be increased further in the near future; In Austria there are already almost all of the targeted total 70 CCC stores.  Due to the lack of profit in these two countries, their share of the group’s total income, which is expected to reach some ZI 3.2 billion in 2016, should not exceed 10%. CCC also relies on e-commerce. After the trade chain had already acquired the online shop for shoes eobuwie.pl, it wants to start in spring 2017 with its own e-shop.

Polish imports of clothing exceed exports. The two main suppliers of textiles, China and Bangladesh, were able to further increase their deliveries to Poland in 2015. Germany also achieved growth and finished third. Slovakia has multiplied its exports. Among the customer countries Germany was by far the most important player with a further significant increase in its demand. The other ranks were followed by the Netherlands, Czech Republic, Austria, Sweden and other mostly European countries.

Polish foreign trade with clothing made out of woven fabrics (Zl million)
Customs tariff 6201 to 6209 2013 2014 2015
Import, thereof from: 5,392.4 6,910.0 8,589.6
.PR China 2,115.3 2,532.3 2,915.8
.Bangladesh 758.4 1,019.2 1,243.5
.Germany 522.1 607.7 745.4
.Turkey 290.6 404.3 570.9
.Slovakia 25.0 82.6 396.9
.India 258.8 329.9 366.7
Export, thereof to: 5,895.4 6,830.1 7.894.9
.Germany 2,997.3 3,677.7 4.388.0

Source: Central Statistical Office CIS

Germany is not only characterized by high-quality clothing and well-known brands in Poland. The in Europe leading chain KIK is spreading further in the neighboring country. By the end of 2017 the number of stores should increase to 200. Its first store in Poland KIK opened in March 2012.

E-commerce is likely to give further impetus to the German supply of clothing. The large online retailer Zalando is setting up its first logistics center in Poland in Gryfino in the area of the special economic zone Kostrzyn-Slubice (Küstrin-Frankfurt / O.) for an amount of EUR 150 million. According to the property developer Goodman, it will be the largest logistics area occupied by a single company in Poland. At the same time, it is one of the most extensive BTS (built-to-suit) projects in the country, in which an object is fully built according to the requirements of the future user. Its opening is scheduled for the second half of 2017. Zalando wants to supply from there Poland, the Nordic countries and a part of Germany.

Polish foreign trade with knitted clothing (in Mio. Zl)
Customs tariff  6101 to 6114 2013 2014 2015
Import, thereof from: 5,191.6 6,748.2 8,404.7
.PR China 1,574.1 1,970.7 2,378.5
.Bangladesh 903.2 1,258.8 1,583.4
.Germany 538.1 723.8 927.5
.Turkey 512.9 628.7 796.5
.Cambodia 235.4 464.3 586.7
Export, thereof to: 4,521.4 5,108.9 6,299.0
Germany 1,888.0 2,343.8 2,996.3

Source: Central Statistical Office CIS

 

Barbara Ruf © Pressebüro Kirsten Reinhardt
15.11.2016

ART SHOP-WINDOW INSTEAD OF VACANCY

More and more retail stores are empty - even in good business locations like Pfeilstraße, one of the top modem fashion lines of Cologne. Glued blades are not a solution for real estate owner Helga Festi. She put on interim usage until the appropriate tenant is found. With success: the Popup-studio of the artist Barbara Ruf brought a win-win situation for all.

The displacement competition and the struggle between in-house trade and the growing power of the online platforms become visible to all: there are the vacancies in the business streets, which look unattractive. Not only small towns and affiliates are affected, but also the shopping streets in the big cities. In Pfeilstraße, one of the top addresses in Cologne for upscale needs, currently there are four business locations empty or are being renovated.

More and more retail stores are empty - even in good business locations like Pfeilstraße, one of the top modem fashion lines of Cologne. Glued blades are not a solution for real estate owner Helga Festi. She put on interim usage until the appropriate tenant is found. With success: the Popup-studio of the artist Barbara Ruf brought a win-win situation for all.

The displacement competition and the struggle between in-house trade and the growing power of the online platforms become visible to all: there are the vacancies in the business streets, which look unattractive. Not only small towns and affiliates are affected, but also the shopping streets in the big cities. In Pfeilstraße, one of the top addresses in Cologne for upscale needs, currently there are four business locations empty or are being renovated.

For Helga Festi no nice view. The full-blooded fashion retailer passionately led her fashion shop Lips in her own property and retired in 2014. The successful Lips concept was leased. But the continuation with another handwriting did not work. The shop floor was empty in spring 2016, the search for a suitable tenant takes time. Reason enough for Helga Festi to look for another intermediate use. There a coincident happened and brought a chance: the Cologne artist Barbara Ruf walked by her shop with a painting under her arm. From a conversation a plan developed: Already two weeks later the painter came with an easel and 100 paintings and moved for two months in the rooms of the Pfeilstraßen 41. Just in time for the autumn street festival, Barbara Ruf presented herself in her pop-up studio with a retrospective of her art. Instead of an ugly vacancy a win-win situation happened for all.

The popup studio represents a whole new dimension for Barbara Ruf. "It is inspiration and a new territory at the same time," the artist rejoices. "I paint daily and I am inspired by the wonderful ambience and the passing spectators. It's like a shop window."

The time in the temporarily rented studio the painter knew how to use, she presented herself daily as a gallery, arranged in October a vernissage with the coherent title Intermezzo and celebrated a live art performance. For two hours the guests watched the picturesque history of the painting `Deutzer Hafen'. It is the fifth from the new picture cycle with photos of the recently deceased Cologne photographer Hans-Peter Fuhrmann, all of which were created in the pop-studio.

Real estate owners should be mobile

Also after the artistic in between use Helga Festi is still adventurous. "I always had a good partnership with my neighbors of Pfeilstraße and would like to keep a certain standard. The intermediate use is a good tool for testing for both sides – smart property owners should be more flexible. "At the beginning of November the streetwear label DZZD celebrated as a pop-up store opening and tested the location in Cologne. If the start is good, the long-term rental agreement will be signed. An appointment for next year is already envisaged.

Further information about Barbara Ruf at www.barbara-ruf.de

EuroShop 2017 © Messe Duesseldorf / ctillmann
18.10.2016

EUROSHOP 2017 – DISPLAY MANNEQUINS: REAL MOOD BOOSTERS!

  • Visual marketing increases in importance for offline retail in view of e-Commerce competitors
  • Display mannequins are in focus for this
  • Emotionalising is decisive
  • Individuality and flexibility are also demanded
  • There is a shift towards semi-abstract mannequins with regional and genre differences
  • Proportion of customised mannequins is rising
  • Sustainability remains an issue

EuroShop is one of those trade fairs always teeming with visual highlights. Guaranteed to present a special treat here is, of course, the Visual Merchandising Hall, the exhibition place of display mannequins and store window decorations. March 2017 will see Hall 11 of Düsseldorf Exhibition Centre (instead of Hall 4 previously), become a POS experience guaranteed to attract plenty of attention.

  • Visual marketing increases in importance for offline retail in view of e-Commerce competitors
  • Display mannequins are in focus for this
  • Emotionalising is decisive
  • Individuality and flexibility are also demanded
  • There is a shift towards semi-abstract mannequins with regional and genre differences
  • Proportion of customised mannequins is rising
  • Sustainability remains an issue

EuroShop is one of those trade fairs always teeming with visual highlights. Guaranteed to present a special treat here is, of course, the Visual Merchandising Hall, the exhibition place of display mannequins and store window decorations. March 2017 will see Hall 11 of Düsseldorf Exhibition Centre (instead of Hall 4 previously), become a POS experience guaranteed to attract plenty of attention. After all, in view of the e-Commerce competition, visual marketing and the resulting emotional, personalised appearance will become more and more important for bricks-and-mortar retailers. “Consumers’ emotional needs will become the overriding theme for EuroShop,” says Andreas Gesswein, CEO of Genesis Display from Auetal, with conviction.

Display mannequins hold special emotionalising potential. It is not by chance that Düsseldorf visual artist Domagoj Mrsic once presented them as “super heroes” in one of his stagings - as Superman and Wonder Woman, Batman and Catwoman, Spiderman and Spiderwoman. Provided the displays are done well mannequins are in a way real heroes. With their appearance, their posture, gestures and mimics they can really breathe life into shop windows and in-store decorations, serve as sales-promoting tools or arouse empathy, interest and curiosity. And if they are not just headless and very abstract they even give retail stores and brands a profile and signature style. With the power of their poses they send out a clear signal as to which target group is addressed, which degree of fashion and price range is served. Moreover, when arranged in groups, they can serve as story-tellers for passers-by. Unforgettable was the “Ugly’s” line of mannequins by supplier Hans Boodt, which mimicked “real-life” men rather than V-shaped boys with six packs. It included both a long, tall one and a short, fat one dressed in passion-killing underwear. “The new generation of mannequins will say more about the brand. They will participate in communicating more about each brand’s essential values and set them apart from the competition”, says Jean-Marc Mesguich, CEO of Window France headquartered in Carros.

The portfolio offered by the display mannequin industry is wide and varied: in addition to top-model lookalikes it features plus-size beauties, Europeans, Africans and Asians, the afore-mentioned super heroes and funny common people. Kissing couples feature alongside sumo wrestlers. In line with the motto "don't take yourself too seriously", vendors have long also included dogs and cats; and even chameleons since many mannequins prove to be true artists of disguise. “Cameleon”, for example, is a patented concept of Window France: Hundreds of eyes and lips are available to chose from, eye-lashes can be glued on, wigs attached/detached, different make-ups applied or the whole face can be replaced with the help of magnets – in brief, all it takes to ensure a constantly refreshed POS appearance. Add to this what is by now a huge range of colours and materials: surfaces from velvet and rubber are just as common these days as are metallic varnishes or concrete and copper coatings.     

In view of what has been presented over the past few years you may wonder what might come next. Although the majority of fashion retailers and brands have not nearly exploited the full potential already available today. In the past few years abstract mannequins were in highest demand. “They are fit for many applications and easy to handle, since no wigs or make-up have to be styled,” says Andreas Gesswein (Genesis Display) accounting for reasons and adds: “But they are also easier to copy and therefore available in every price segment.” In practice, efficiency sometimes clearly “overrides” emotion. “But when stores do not stand out with the image they project they do not prompt shoppers to enter either,” says Jean-Marc Mesguich (Window France). And for EuroShop 2017 Window France will definitely have far more in store than “exciting variations of the abstract theme”.

Faces are back again

The fact is: just like the fashion they are wearing, display mannequins follow trends. Triggered by a desire to cut a sharper profile and stronger expression, industry insiders have seen a trend towards semi-abstract mannequins. “A face is at least alluded to. Mannequins are less neutral and it becomes visible: Retailers want to make a statement again showing their true colours. There is a trend towards addressing target groups with a more high-profile message,” explains Cornel Klugmann, Country Manager for the D-A-CH region at Hans Boodt from the Dutch city of Zwijndrecht. Monica Ceruti, in charge of PR & Communication at Almax from Mariano Comense/Italy, agrees: “It is true that demand for abstract mannequins continues to be high but there is a clear trend towards more realistic facial characteristics. This includes such details as the application of eyelashes or wigs. And dynamic postures are also getting more popular again.”

Andreas Gesswein (Genesis Display) remarks: “Especially in the luxury segment we are registering stronger demand for more realistic mannequins with faces and emotional facial expressions that brands are looking for to stand out from the rest.” A trend that Jean-Marc Mesguich (Window France) confirms: “The Haute Couture brands have already abandoned the egghead in exchange for something that will have more impact and - more importantly - get people talking about their brand.” He adds: “The growing trend of viewing fashion and fashion windows online is pushing brands to make more attractive windows and to change their displays on a more regular basis.”

The days of faceless “eggheads” seem to be over. And above and beyond this? “The look and feel is becoming more and more high-end. White and grey are replacing darker shades, glossy replaces matt and aspirational looks with more charisma are more in demand,” says Cornel Klugmann (Hans Boodt). Monica Ceruti (Almax) sees great potential in “handcrafted looks”. This means torsos with and without arms with different materials for the individual components – pedestal, torso and head – and wood as well as metallic surfaces all set the tone here. Sabrina Ciofi from Design Office La Rosa from Palazzolo Milanese/Italy summarises the “principal themes of tomorrow” as follows: “Customers demand high product quality, the right price, maximum after-sales service and high product flexibility and/or diversity.” This statement should be valid across national borders. Otherwise she says despite all the globalisation: “There are as many trends as there are markets.” Monica Ceruti (Almax) concretized: “In Europe and the USA the differences are not fundamental. In the Middle East, however, mannequins without realistic traits continue to be in demand for religious and cultural reasons. This applies especially to female display mannequins.”

Customised becomes cheaper

Producers report that the percentage of customised mannequins is generally rising. These display mannequins are individually and exclusively manufactured to customers’ specifications. In this way retail companies and brands can stand out from their competitors and consistently leverage their CI. At Hans Boodt, for example, the proportion of customised mannequins is now said to be as high as 75%. And thanks to cost-cutting process optimisation it is expected to rise even further. Like Window France these Dutch vendors have now discovered 3D printing which can serve their purposes and their buyers. While in the past prototypes used to be elaborately modelled by sculptors in clay, these can now be “printed” in a time and cost-saving manner. “On top of this, the process is even more true to life and detailed,” delights Cornel Klugmann (Hans Boodt). Graphic designers create the desired mannequins with CAD systems where all the details can be freely configured. Then the files are uploaded to the printer that puts them into practice 1:1. “We can respond to trends so much faster and at the end of the day also design more new collections each year”, Klugmann explains further benefits. Jean-Marc Mesguich (Window France) adds: “Thanks to 3D we can create mannequins that really correspond to each and every brand and every brand’s precise image, to be perfectly in-sync with their public. This is an important evolution in the role that mannequins play.”

Alongside process optimisation sustainability remains important for the sector. “The fashion sector is now highly aware of this topic and attaches importance to its suppliers also complying with the relevant criteria,” explains Monica Ceruti (Almax).   The other market players polled also share this view. For La Rosa, whose mannequins are exclusively designed and manufactured in Italy, sustainability is an integral part of quality. By their own accounts, the Italians have analysed the whole life cycle of their mannequins with a view to minimising their ecological footprint. Almost half of the polystyrene used, they say, is recycled which saves substantial amounts of crude oil and carbon dioxide emissions. On top of this, La Rosa takes back its products after use and re-introduces them into the material cycle. Production operations work with a carbon-capture system, the cooling towers use process water, energy is generated by the company’s own PV park. Andreas Gesswein (Genesis Display) also underscores the importance of this topic: “Our customers focus on trust, honesty and partnership-based cooperation. And this includes providing evidence of sustainability rather than copying other peoples’ marketing straplines. In cooperation with Dupont Tate and Lyle BioProducts we have increased the percentage of biomass in our mannequins even further over the past few years, just the same way we constantly check and optimise our materials, packaging and transport routes for sustainability.” Hans Boodt is also opting for an interesting avenue. The company currently studies whether ocean plastics could be used as a raw material for production.

EuroShop as an opportunity of the future

The display mannequin market is and will be in motion – both on the supply and demand sides. “There are customers who buy their mannequins cheaply online and others who are interested in top quality, professional consulting and holistic visual-merchandising concepts,” explain Andreas Gesswein (Genesis Display) and Cornel Klugmann (Hans Boodt). There should be no doubt about who they expect to be more successful. Andreas Gesswein: “The challenges are enormous. 2016 has been especially challenging for fashion retailers, also in Asia and the USA. Companies are faced with changed market and shopper behaviours. EuroShop 2017 will therefore probably be one of the most important ones since the fair's inception.” Jean-Marc Mesguich emphasizes: “I think that it is essential to be present at EuroShop. For both suppliers and clients. It is a sure way of exchanging views and helps pave the way forward for both parties. This year we are at a turning point in the market, so it will be even more useful for everyone.” Cornel Klugmann also recommends retail representatives to visit the trade fair: “Our innovative power is the opportunity for the future.”
 
EuroShop 2017 will be open to visitors daily from Sunday 5 March 2017 to Thursday 9 March 2015, 10:00 am to 6:00 pm. A day ticket is EUR 70 (EUR 50 for an e-ticket, purchased online in advance), 2-day ticket EUR 90 (e-ticket: EUR 70) and a 4-day ticket EUR 150 (e-ticket: EUR 130). Entrance tickets include free trips to and from EuroShop on all trains, buses and trams within the networks of the VRR transport authority (Verkehrsverbund-Rhein-Ruhr).

 

Heimtextil "Theme Park" sparks the spirit of research © Messe Frankfurt Exhibition GmbH
13.09.2016

HEIMTEXTIL "THEME PARK" SPARKS THE SPIRIT OF RESEARCH

  • "Explorations" presented as overarching trend theme
  • Carlin International/Exalis present the trends for 2017/2018 as well as the design of the new "Theme Park"

Heimtextil 2017 invites us on a journey into the unknown, full of curiosities and fascination. With "Explorations", the "Theme Park" will provide exactly the right theme for Heimtextil from 10-13 January 2017. A first glimpse of the new furnishing trends for 2017/18 was presented by those responsible for organising the trade fair in a discussion session transmitted live across the world on 6 September 2016 at the Hotel Lindenberg in Frankfurt. Those present included Natalie Weinmann from the design agency Carlin International/Exalis, responsible for the conception and design of this year's "Theme Park".

  • "Explorations" presented as overarching trend theme
  • Carlin International/Exalis present the trends for 2017/2018 as well as the design of the new "Theme Park"

Heimtextil 2017 invites us on a journey into the unknown, full of curiosities and fascination. With "Explorations", the "Theme Park" will provide exactly the right theme for Heimtextil from 10-13 January 2017. A first glimpse of the new furnishing trends for 2017/18 was presented by those responsible for organising the trade fair in a discussion session transmitted live across the world on 6 September 2016 at the Hotel Lindenberg in Frankfurt. Those present included Natalie Weinmann from the design agency Carlin International/Exalis, responsible for the conception and design of this year's "Theme Park". With Anne Marie Commandeur from the Stijlinstituut Amsterdam and Felix Diener from the design studio of the same name, additional members of the Heimtextil Trendtable also took part in the conference and gave their prognoses for textile interior design for the coming season.

The Heimtextil trend experts have examined the disciplines of retail, technology, hospitality, transport, work and home and made numerous new discoveries. Bearing in mind the key phrase “marketing decoding”, the book informs readers which new aspects could be of benefit for companies and their brands in future. Pioneering projects and start-up ideas are presented and creative suggestions and unconventional approaches offered. In doing so, the trend researchers are answering the ambitious call for exploration and the desire to tap into unknown worlds. Creative self-observation and the need to investigate and understand how people function also play an important role. "Based on the theme 'exploration', we have looked for materials, textures and elements to bring innovations to life. In doing so, we discovered fabrics that gave rise to surprising combinations when merged with other materials.

It is these nine fabrics from unknown worlds that captivate us. At the same time, the natural aspects reveal an unexpected sensuousness," explains Natalie Weinmann from the design agency Carlin International/Exalis. Both the new trend book that will be presented during the conference and the "Theme Park" at the trade fair invite visitors to carry out their own explorations and discover new production and marketing approaches. An initial overview of the statements provided by the trend researchers is already available online: background information is supplied and design projects presented at www.heimtextil-theme-park.com.

Trade fair highlight "Theme Park" in hall 6.0

As the world's largest specialist trade fair for home and contract textiles, Heimtextil functions as a barometer for trends and yardstick for quality textiles with excellent design and innovative functionality. This is why Messe Frankfurt got the Heimtextil trend underway in 1991 and has consistently expanded it ever since. Every year, a Trendtable with international members investigates the most important universal trends and supplies product developers, creative teams, furnishers and designers with valuable advice and reliable trend statements. At Heimtextil 2017, those responsible for organising the trade fair will continue the trend concept and implement the "Theme Park" as the central trend-related and inspirational area of Heimtextil in Hall 6.0. The conception and realisation of this showcase at the trade fair, as well as the design of the accompanying book and new website, will be managed by the French trend agency Carlin International under the leadership of Exalis from Berlin.

Heimtexil Theme Park "Explorations" – Trends 2017/2018 – an overview of the themes:

Virtual Explorations

Digital processes enable a new interpretation of transparency. Thanks to a mother-of-pearl-like shimmer, fabric is brought to life in a vibrant way. Films and silk are reminiscent of reflections in water thanks to dazzling holographic brilliance. Extravagant floral patterns, embroidery, jacquards and lace dominate and give rise to astonishing fascination. A new form of digital exoticism is born. Structures from cell organisms inspire and convey a new understanding of 3D. Organic-animal structures give technical materials a sensuous-poetic flexibility. Colours are lively and reminiscent of water.

Cultural Explorations

A new urban multiculturalism unfolds: various cultural influences merge to form a unique multinational in-culture. This transformation can also be seen in interiors. A focus on particular cultures is increasingly disappearing. Traditional techniques are being modernised and merged together, resulting in highly modern and luxurious modifications. Pigment colours merge with urban shades to form a universal ethnic look.

Planetary Exploration

In an unknown, interplanetary world, raw materials are used and the interior becomes a mineral itself. A new, magical brilliance is extracted from the materials, which are given protective characteristics. From this wealth of materials arise material extracts and textures hitherto unknown. New wipe techniques form fine structures of mineral-like delicacy. The principle of controlled chances leads to new kinds of shading. Deliberately voluminous materials are reminiscent of the surface of the moon and serve as soft, protective shells. The colour palette plays with light and dark and oscillates between bright white and ash-coloured tones.

Natural Explorations

The way to rediscovering urban aspects takes us through nature. The use of natural materials in industrial manufacturing processes is more contemporary now than ever before – not least out of respect for our planet. But this isn't enough: the interior is entering into a symbiosis with nature. Touch is dominated by natural fibre effects such as wood-like reliefs or bark structures. The materials make use of geometric elements in order to imitate the plant world. Details from the animal world are incorporated with the help of textures. This gives rise to camouflage patterns, both original and finished, from the animal and plant world. Intensive green tones mix with colours inspired by tree bark and earth.

Further information:

www.heimtextil.messefrankfurt.com

www.heimtextil-theme-park.com

CADEAUX Leipzig © Leipziger Messe GmbH / Tom Schulze 
16.08.2016

TRADE FORUM FOR HOME TEXTILES COMFORTEX SHOWS "NEW MATERIALITY"

  • CADEAUX Leipzig: fabrics capture the room

New cloths the country needs: home textiles revive the modern interior design and are the focus of the professional forum for home textiles COMFORTEX at the CADEAUX Leipzig. From September 3rd - 5th  2016 interior designers, property experts, interior designers and craftsmen learn about the "new materiality" in its whole diversity and receive a comprehensive insight into the color and design trends in fabrics and curtains. In addition, the 49th CADEAUX supplies pulses for attractive decorations and innovative glass art and a variety of inspirations around the current lifestyle and culinary enjoyment.

  • CADEAUX Leipzig: fabrics capture the room

New cloths the country needs: home textiles revive the modern interior design and are the focus of the professional forum for home textiles COMFORTEX at the CADEAUX Leipzig. From September 3rd - 5th  2016 interior designers, property experts, interior designers and craftsmen learn about the "new materiality" in its whole diversity and receive a comprehensive insight into the color and design trends in fabrics and curtains. In addition, the 49th CADEAUX supplies pulses for attractive decorations and innovative glass art and a variety of inspirations around the current lifestyle and culinary enjoyment.

"In September Leipzig presents the theme living for retailers in a great variety," project director Andreas Zachlod says. "A total of 350 exhibitors and brands show on the CADEAUX and on the integrated expert forum for home textiles COMFORTEX their attractive collections and current editions of a modern lifestyle."

Modern materials for room and window

Prestigious brands dominate the exhibition program in the field of cloth and curtain. Among others, the following companies show their innovations: Brändl Textile, Dr. W. Hufnagl, Edi Michel, Florentina embroidery company, Heinz Weckbrodt, Hossner Heimtex, Jürgen Schleiß Confection, Klippan Yllefabrik, Lutex Fabrication, MB Textilmanufaktur, Otto Dotzauer, Raebel, Rovitex, Stickperle, StiVoTex, Verdi Collection, Vogtländische Home Textiles, Voigtmann & Kruschwitz, W. Reuter & Sohn and Wölfel & Co. and also the EuroCom GmbH with quality pressing irons.

About the most important interior trends in terms of cloth the trend forum "New materiality in the room and at the window" will give detailed information. A café with a lecture area invites to stay in an inspiring lounge atmosphere. Bernhard Zimmermann from the sector agency BZ- BBI (Leipzig) and his creative team provide a comprehensive trend update and draw the essential material milieus in four scenarios. In that the products of all exhibitors of home textiles are positioned in the center. Twice a day professional input about the revived enthusiasm of fabrics and of ideas for modern marketing methods will be given in lectures.

Curtains on a triumphal march

"We want to give the visitors the pleasure of selling home textiles, and illuminate advantages and potentials” Bernhard Zimmermann explains. "The creative power of cloths is just rediscovered." Pioneer was the contract business: Here innovative, easy-care fabrics would be appreciated as an excellent light and sun protection and the aesthetic, acoustic and energetic functions of the textile materials would be used. "But also in the living area we are now on the threshold of a trend reversal. The living styles are changing, curtains and drapes are coming back!"

The new "Generation Cloth"

Through cloth livable, pleasant rooms in the work environment, in healthcare, hotels and in private life would arise, so Zimmermann. "They reflect what the modern human being yearn: a cozy retreat that provides livability a new way and in modern colors and raises family warmth."

Suggestions for today's "Generation Cloth" were provided inter alia by the interpretation of advanced architecture, furniture design and creative textile drape of the 50s and 60s. "The market offers the colorations and patterns for every taste - whether comfortably-natural, progressive-young, factually-geometric or classically elegant," Zimmermann says. Not least products such as pillows, blankets or curtains offer an ideal opportunity for seasonal or mood changes in the room.

Inspirational - the lifestyle trends for fall and winter

Living, furnishing and enjoying: Many inspirations and promotional information about modern lifestyle can be experienced in other exhibition areas. Ralf Meuser demonstrates in the forum "Enjoy Meat" premium kitchen accessories in action. With matching accessories from sharp knives and sharp cutting boards, selected roasters and pans to spice mills the chef prepares high quality meat dishes. With practical tips Meuser gives the retailers important sales arguments at hand and points to the potential which lays in the theme "Enjoy Meat".

A traditional material in a stylish garb is staged in the special show GLASklar with emphasis on enjoyment, home accessories and Christmas. On display are glass products from renowned exhibitors - under the label of "Enjoyment" for example, drinking glasses, carafes, dessert bowls, bottles or étagères. Under the heading "Home Accessories" for example lamps, mirrors, pictures and decoration products will be presented. Christmas tree ornaments and figures determine the theme "Christmas". Furthermore, the forum provides a fascinating insight into the art of glass processing and refinement.

Service: opening times and admission prices

CADEAUX with the special forum for home textiles COMFORTEX is opened on Saturday / Sunday (September 3rd and 4th 2016) from 9:30 AM to 06.00 PM and on Monday (September 5th 2016) from 9:30 AM to 05.00 PM. Trade visitors who register online will receive free admission. At the box office the ticket price is EUR 17.00, for regular visitors EUR 8.00. A legitimation as trade visitor is required. The ticket includes also the admission to the open dowry-area of the parallel occurring watch and jewelry fair MIDORA Leipzig.

2017 Spring/Sommer Trends at the GDS shoe fair in Dusseldorf © Messe Düsseldorf / ctillmann 
02.08.2016

STEEP CAREER FOR SNEAKERS

Sneakers remain the megatrend par excellence in spring / summer 2017. There is no boredom coming up yet. The new shoe collections present themselves varied and innovative: Safari and ethno themes are reinterpreted. Soft romantic and playful decorations set new accents. Newcomers with potential are Mules and Sabots.

Sneakers remain the megatrend par excellence in spring / summer 2017. There is no boredom coming up yet. The new shoe collections present themselves varied and innovative: Safari and ethno themes are reinterpreted. Soft romantic and playful decorations set new accents. Newcomers with potential are Mules and Sabots.

While the consumer mood was positive in the first half of 2016 - the shoe retail sector unfortunately could barely benefit of it in many places. Sales in the first six months were two percent lower than last year. The weather conditions were anything but sales promotional: the last winter months were too mild, spring on the other hand was too cool. But this is just one of many causes for the sagging sales of shoe retailing. Deplored also is the loss of appeal of the inner cities and, related with this, the increasing trend of shoe purchasing in the Internet. For the stationary shoe trade this development represents a strong challenge which needs to be mastered. Hope puts the sector on the trend toward shortened trouser forms that lead more attention towards footwear. In the new season the shoe trade has to and wants to invest in target group-oriented shopping ambiance and in marketing methods to provide quality incentives. In many places the product mix has been send back to the testbed. Many traders therefore took advantage of the just ended GDS shoe fair in Dusseldorf in order to learn about the new trends for spring / summer 2017.

Sneakers continue their successful rise and belong to the generational and gender comprehensive trend shoes. The convenient slippers are now being used as footwear for the whole family, from the youngest to the elderly. This trend has often more to do with a sporty look than a sporty use, for many shoe wearer convenience has become a self-evidence. Clean and purist styled models standing next to styles of material mix: glitter, ornamental stones, mesh, metallics, reptile embossing, lasercut and neoprene come in use for the shoes. White soles are an important feature of the new sneaker.

Mules score in a new variety. In trend are toe gripers as well as mules in tube optics and wide (cross) bandages. For purchase incentives models with an anatomic formed footbed and soft uppers (like cork) should care.

Sabots, Mules and Babouch types are indispensable for the new season. The models are mostly flat and come along with slim borders. Very trendy are open toe shown mules with block heels.

Previously Espadrilles were worn only during the (beach) holiday, in the meantime these flat treads have blossomed into absolute trend-outfits. No wonder, because the new models are not only very comfortable, but super stylish also! Particularly noble shafts in a material mix like leather plus metallics come along. Trendy are also Espadrilles made out of linen, exotic printed, trimmed with stripes or sequins and pearls. Non-slipping rubber soles make the Mediterranean shoes now all-weather fit, regardless whether flat, with plateau or wedge.

Loafer with their androgynous variants like Brogue, Budapest and Monk remain important in the coming spring / summer season. It is important that the shoe is light. Filigree, unlined models made of soft suede compete with models with voluminous bottoms.

Sandals are an indispensable part of any summer collection. In addition to models with platform and wide drums are sportier variants. For innovations are sandals with block heels, T-clips and high-front cuts. Hardly to overlook are Lace-up Sandals, a mix of Roman-sandal and Ballerina.

The ethnic and safari trend remains unbroken in spring / summer. Shaft designs with colorful pompons, tassels, embroidery, pearls and braiding determine the optic. Thick, profiled soles ("Briquette plateau") or soles with "shark tooth" profiles have entered the mainstream. Ideal for women who like to “grow” a few centimeters without walking on high heels.

With the great demand for sneakers, the portion of high-tech materials is growing. Leather naturally will not be relinquished for shoes, especially not as soft nappa and suede. Very smooth and glossy surfaces are there among reptile embossing.

The color spectrum in the spring / summer 2017 is discreet. Monochrome color images produce a sustainably-quality look. From pearl gray to titanium ranges the gamut of grays. In addition there are clear, creamy tones with a touch of rosé, sandy shades and powdery-bright models.

Regardless whether as high heel or sneaker - metallic colors of "subtly iridescent" to "mega-glittery" light up many shoes. Silver, bronze and gold are not only trendy in fashion clothes, even the feet are decorated with it in the new season.

Workshop „Green Shoes for a Sustainable Life“  © Messe Duesseldorf
19.07.2016

INTERNATIONAL FOOTWEAR WORKSHOP “GREEN SHOES FOR A SUSTAINABLE LIFE” TO BE HELD DURING GDS

From 26 to 28 July 2016 trade visitors from the shoe sector will be able to learn about the current trends and innovations revolving around shoes and accessories at GDS – Global Destination for Shoes & Accessories in Düsseldorf. Since the awareness of sustainability in the European footwear sector is increasing and seen as a long-lasting trend in business strategies, the European Confederation of the Footwear Industry (CEC) together with the other European partners of the “Step To Sustainability” project call upon footwear companies to participate in the International Footwear Workshop on Sustainability. The workshop entitled “Green Shoes for a Sustainable life” will be organised at the GDS shoe fair on 28 July 2016. During the workshop, companies will learn how they can increase their business value and sales whilst having a positive influence on social and environmental conditions by adopting sustainable strategies.

From 26 to 28 July 2016 trade visitors from the shoe sector will be able to learn about the current trends and innovations revolving around shoes and accessories at GDS – Global Destination for Shoes & Accessories in Düsseldorf. Since the awareness of sustainability in the European footwear sector is increasing and seen as a long-lasting trend in business strategies, the European Confederation of the Footwear Industry (CEC) together with the other European partners of the “Step To Sustainability” project call upon footwear companies to participate in the International Footwear Workshop on Sustainability. The workshop entitled “Green Shoes for a Sustainable life” will be organised at the GDS shoe fair on 28 July 2016. During the workshop, companies will learn how they can increase their business value and sales whilst having a positive influence on social and environmental conditions by adopting sustainable strategies.

The workshop is being organised by the EU funded project “Step To Sustainability”, the aim of which is to create and pilot a new occupation and qualification profile and corresponding training course in the area of sustainable manufacturing in footwear. The project addresses the needs of companies wishing to engage in sustainable manufacturing by elaborating a new qualification profile, which will equip students with the necessary skills and competences to deal with sustainability issues and contribute to increasing the competitiveness of footwear manufacturers.

Applying sustainability to industry is also an important step to take. Environmental sustainability is certainly increasing in the European footwear sector. The footwear industry contributes to and is affected by the environmental degradation and social challenges that society is now facing. What initially was considered as an external environmental regulation to comply with, meaning an obligation, is now becoming part of the DNA of some companies. By introducing positive changes in production choices, companies can increase the popularity of their products and brand among consumers and business partners alike.

Carmen Arias Castellano, General Secretary of the CEC - European Confederation of the Footwear Industry stated: “Not only the environment benefits from a sustainable strategy. It also enhances social responsibility and will allow businesses to enjoy numerous advantages such as increasing revenue and cutting costs, increasing employee attraction and retention rates, creating a healthy workplace leading to greater productivity, and enhancing relationships with stakeholders and communities.”

At the workshop, there will be a presentation on the results of the Step To Sustainability project by a Portuguese SME, which participated in the pilot, as well as two panels of relevant industry representatives, who will explain best practices in the footwear sector. The first panel will focus on the manufacturing phase with presentations from El Naturalista and BATA Brands as well as the organisation LeatherNaturally; while the second will present the retailers’ approach to ensuring sustainability with contributions from Deichmann, Zumnorde, and Avocado Store GmbH.: www.cec-footwearindustry.eu

Tendence, the international consumer-goods event © Messe Frankfurt Exhibition GmbH
12.07.2016

A GREAT POTENTIAL AT TENDENCE 2016: CONTRACT BUSINESS

  • The ideal Market Place to gather Information and meet new Business Contacts

In its recent business-travel analysis for 2016, the German Business Travel Management Association (Verband Deutsches Reise-management – VDR) announced that German companies are sending more employees on business trips than ever before. In 2015, they made a total of almost 183 million business trips, four percent more than the year before. Five years ago, only one in four employees made a business trip at least once a year. Today, that figure has reached almost 40 percent. Moreover, the number of people taking their holidays abroad is also set to rise to 1.8 billion by 2030 according to the World Tourism Organisation (UNWTO). Three years ago, it was around one billion. A great opportunity with an excellent growth potential for the contract business – for the number of overnight stays increases concomitantly.

  • The ideal Market Place to gather Information and meet new Business Contacts

In its recent business-travel analysis for 2016, the German Business Travel Management Association (Verband Deutsches Reise-management – VDR) announced that German companies are sending more employees on business trips than ever before. In 2015, they made a total of almost 183 million business trips, four percent more than the year before. Five years ago, only one in four employees made a business trip at least once a year. Today, that figure has reached almost 40 percent. Moreover, the number of people taking their holidays abroad is also set to rise to 1.8 billion by 2030 according to the World Tourism Organisation (UNWTO). Three years ago, it was around one billion. A great opportunity with an excellent growth potential for the contract business – for the number of overnight stays increases concomitantly. Hotels and aircraft have to be furnished and equipped to cater for so many guests. Accordingly, it is a field of business that is booming. “The contract business is an enormous growth market. Therefore, Tendence is characterised by numerous high-grade exhibitors for furnishing specialists, interior architects, hotels and restaurants. Thanks to the special services offered, contract-business buyers can plan and organise their visit to the fair for maximum efficiency”, says Tendence Director Bettina Bär.

At Tendence, over 65 specialist exhibitors present an attractive spectrum for furnishing hotels and restaurants. AdHoc, Asa Selection, Koziol and Zero One One offer products from the tableware and wining & dining segments for the premium contract business. In the furniture, home and decorative accessories segment, renowned companies such as Decorama, DPI, Fink, Guaxs, Lambert and Scholtissek are distinguished by great experience in furnishing commercial premises. When it comes to textile furnishings, the exhibitors with suitable ideas include Rica Riebe, Steen Design and Zoeppritz.

The exhibition stands of suppliers for the contract business are clearly marked with the Contract Business label. Additionally, all Contract Business exhibitors are marked in the Tendence catalogue and listed in a separate section in addition to their entry in the main part.

Tendence, the international consumer-goods event

Tendence (27 to 30 August 2016) is Germany’s most international and biggest order fair for consumer goods in the second half of the year with an extensive range of products from the home, furnishing, decorating, gifts, jewellery and fashion accessory segments. At this new-products platform, top brands and key players present their Christmas trends thus giving the national and European retail trade the opportunity to place follow-up orders for the Christmas season. At the same time, they show their collections for the coming spring and summer.

100 years VDFI VDFI e.V.
31.05.2016

VDFI E.V. LOOKS BACK ON 100 YEARS OF ITS ASSOCIATION HISTORY

  • From Wilhelm II to the traceable Supply Chain of ethical sourced Down and Feathers
To celebrate its 100th anniversary the Association of the German Down & Feather Industry has invited to the origin of its genesis to Berlin. From Schleswig-Holstein to Bavaria the largest German bed-feather and bedding companies sent their management to the Spree. Friendly associations congratulated as well as representatives of certification and auditing companies, universities, exhibition companies, media and animal welfare organizations. Politicians praised in particular the socio-political and standardization legal merits of the VDFI.
 
The parliamentary state secretary of the Federal Ministry of Food and Agriculture, Mr. Peter Bleser, MDP, gave in his speech the importance of sociopolitical consumer and animal protection broad space.
  • From Wilhelm II to the traceable Supply Chain of ethical sourced Down and Feathers
To celebrate its 100th anniversary the Association of the German Down & Feather Industry has invited to the origin of its genesis to Berlin. From Schleswig-Holstein to Bavaria the largest German bed-feather and bedding companies sent their management to the Spree. Friendly associations congratulated as well as representatives of certification and auditing companies, universities, exhibition companies, media and animal welfare organizations. Politicians praised in particular the socio-political and standardization legal merits of the VDFI.
 
The parliamentary state secretary of the Federal Ministry of Food and Agriculture, Mr. Peter Bleser, MDP, gave in his speech the importance of sociopolitical consumer and animal protection broad space. After focusing on environmental protection in the 80s and the issues of food safety in the 90's in recent times the focus has shifted to livestock farming. There would just be a beginning of a development whose aim is to become leading in animal welfare in Europe. So the sector could use the change in values of the society for a differentiation from competitors and profile themselves over the unique proposition traceability.
The chairman of the parliamentary committee for Food and Agriculture, Alois Gerig, MP, congratulated the association for 100 years bed-feather industry in good as well as in difficult times. He praised the dialogue orientation of the association with politics, associations and animal welfare organizations and underlined the readiness to continue the talks: "Only when politics and people talk, one can achieve positives together."
 
The chairman of the association, Friedrich-Wilhelm Verse, took in his lecture the audience on to an exciting journey through the time: The cradle of today’s VDFI stood 1915 in Berlin. In a cold, grim war winter full of heavy snowstorms, when heating materials were in short supply and a warming blanket could decide about life and death, Emperor Wilhelm II. committed himself personally in providing the population with down comforters during the war years through establishing a common organization of bedding manufacturers. Because during the wartime travel options were restricted and dangerous, two regional organizations were established in December 1915 – one in northern Germany and one in the south. In the privation postwar years both decided 1921 to merge to the Union of Bed-Feather Manufacturers. Until 1945 the development of uniform guidelines for descriptions of the goods at the bedding retailers took a large room – the RAL regulations became valid. With the development of the Nazi dictatorship a state allocation system on the issuing of import licenses for feathers and downs was constructed.
 
Weekly representatives of the bedding industry met with a representative of the surveillance office in Berlin to test the conformity with the import samples. Negotiations followed to enforce quotas and foreign exchange allocations and the distribution of import quotas for the German bedding manufacturers. At the beginning of World War II the association of the bedding manufacturers was renamed "War Community of Bed-feather Factories”. After World War II, in 1946, parallel with the British, the French and American occupation zone, three new regional organizations were established.
 
Verse drew the bow of the association history to the founding of the Federal Republic of Germany in 1949 and thus to the new working group of the German bedding industry, which was formed from the merger of the three regional associations. In the 50s the association activities shifted to fields of quality testing and promotional activities, inter alia mainly to position the proven products with natural filling materials feathers and downs against the new synthetic bedding materials. In particular, the emerging discussion about allergies, which began with house dust allergy, required scientific research and an information policy until it was assignable that down comforters and pillows are free of mites. The number of employees in the sector increased significantly - especially since the companies started to offer ready-made comforters and pillows to the trade. And the association became a new scope as an employers' organization.
 
In 1990, the working group got a new name: for the first time under the today’s familiar name VDFI - Association of the German Down and Feather Industry. In the same year it got to feel the consequences of the European integration. The European commission demanded that the EU member states should adapt and combine the labeling of the filling material downs and feathers with the European textile labelling directive. All necessary labeling regulations, product standards, test standards and definitions had to be renewed in and with all European countries. At this target the VDFI was intensively involved. And 10 years later in 2000 the EN 12934 replaced the RAL.
 
Parallel with the subjects of standardization animal protection took an ever greater room in the field of the association activities. 1995 VDFI initiated the first European agreement regulating the breeding of ducks and geese in agricultural livestock. After four years of intensive work with animal welfare organizations, scientists, and institutions the agreement was adopted and gradually taken into the national legislations. The next step for the member companies was the voluntary agreement to make the origin of the raw material traceable and to get it audited. Further steps are in preparation, so Verse, in order to get an evidence of ethical behavior at the sourcing of downs and feathers. The goal is a fully global traceable supply chain with ethically sourced downs and feathers.
 
Already before the event the VDFI took different actions to lead attention to the anniversary: These included an innovation competition - advertised for students of different disciplines to get the use of downs and feathers artistic, functional and thru marketing highlighted. Innovative ideas and approaches in using a natural, ecologically valuable commodity were awarded at Heimtextil 2016.
Next was an illustrated children's book about Oscar and the adventures with his down comforter: from the knight’s cloak over the flying carpet to the wigwam. The production costs were covered by all VDFI member companies, in addition 1 Euro per book went as a donation to the foundation Herzenswuensche e.V., a nationwide operating non-profit association, which realizes since 1992 seriously ill children and young people long held wishes. 70 volunteers and three full-time employees try with parents, doctors, therapists and the affected children to establish a close contact to find out what wish could give a child new courage and strength. A following spontaneous collection for the foundation Herzenswuensche yielded again around € 2,300, so that an amount of more than € 17,300 in total as "Motivation Help" became available.
 
The end of the evening the guests enjoyed at the Berlin Waterworks.
 
CRISIS HITS RUSSIAN FASHION MARKET HARD © derProjektor / pixelio.de
24.05.2016

CRISIS HITS RUSSIAN FASHION MARKET HARD

  • Sales decreases
  • Middle Price Segments affected most
  • Online Sale of Clothing growing

Moscow (GTAI) - Sales of apparel and home furnishings will continue to decline in 2016. Lower real income leads to falling demand. Russian customers buy fewer clothes and are increasingly watching the price. Most sales shrink in the medium price segment. Fashion chains react on the declining market volume by closing stores and focus on profitable locations. In contrast, the online trade is growing. In comparison to the year before Russia's clothing market shrank in 2015 year by 9% to a volume of Rubles 1.4 billion. Converted into USD the decline was even 43%. The discrepancy between the value in Rubles and in USD is due to the drastically fallen value of the Russian currency.

  • Sales decreases
  • Middle Price Segments affected most
  • Online Sale of Clothing growing

Moscow (GTAI) - Sales of apparel and home furnishings will continue to decline in 2016. Lower real income leads to falling demand. Russian customers buy fewer clothes and are increasingly watching the price. Most sales shrink in the medium price segment. Fashion chains react on the declining market volume by closing stores and focus on profitable locations. In contrast, the online trade is growing. In comparison to the year before Russia's clothing market shrank in 2015 year by 9% to a volume of Rubles 1.4 billion. Converted into USD the decline was even 43%. The discrepancy between the value in Rubles and in USD is due to the drastically fallen value of the Russian currency. For the textile and clothing industry, the Ruble devaluation means a fundamental change in the general framework: more expensive imports, lower personnel costs in Russia and rising export opportunities.
 
Customers change from the middle to the lower price segment
In addition, the real income of the Russian population declines and thus the purchasing power. Russian customers buy less clothing and watch more and more the price. Sales shrink at the most in the medium price segment. Many customers orientate themselves on low-price segments (mass market), which will increase in 2016 by 5 to10% to a share of 65 to 70%, the Fashion Consulting Group predicts. The proportion of the premium and luxury segment remains unchanged.
An average Russian household has cut its spending on clothing and home textiles by 30 to 50%, experts estimate. Especially the suppliers of imported textiles and clothing got to feel this, their prices had to be increased most, what damaged the business of foreign brand suppliers. In 2015 the Russian imports of textiles and clothing fell by 25%. This tendency continues in 2016.
    
Distribution networks in the stationary trade become thinned 
Because of the price pressure manufacturers and retailers in the fashion market shorten their staff, negotiate discounts for the shop rental, reduce the collections, simplify cuts and save on quality. While many Russian brands used to buy their materials in the EU and in Turkey, designers and producers now can only afford cheap synthetic fabrics from China. The advertising budgets were slashed in 2015 by 40 to 45%. Moreover clothing suppliers react by closing stores and concentrate on most profitable locations. Since 2014 more than eleven international brands have left the Russian market. These include Gerry Weber from the middle price segment, Laura Ashley, Chevignon and Seppälä; from the mass market segment Esprit, New Look, OVS, River Iceland and Wendys.  
 
Marks & Spencer closed 3% of its stores, Mango 7%, Gloria Jeans 12%. The largest drop in the number of stores are reported from the brands Vis-a-Vis (-65%), Motivi (-40%), Savage (-29%) and Incity (-17%). Maratex closed its franchise stores for clothing brands like Esprit, New Look, OVS and River Iceland 2015 in Russia. The Finnish Stockmann sold its seven department stores in Russia for EUR 5 million to Reviva Holdings Ltd. (owner of the franchise store chain Debenhams) and gave up the business of its brands Lindex and Seppälä.
 
Adidas has closed 2015 167 of its 1,100 shops in Russia, planned are 200. The German sportswear manufacturer acquired 2015 the central warehouse Chekhov-2 with an area of 120,000 square meters in the Moscow region. The purchase price is supposed at a total between USD 70 and 100 million. The Finnish Kesko informed in February 2016 that it wants to sell the Russian Intersport chain because of poor financial results.

The retail chain Modny continent (brands: Incity, Deseo) reduced the number of its stores by 35. At the end of the first quarter of 2016 they still owned 301 stores. The Melon Fashion Group disposed in 2015 27 unprofitable stores, for this they opened 37 new ones. Melon owned December 31st 604 stores throughout Russia (befree 234, Zarina 203, Love Republic 167), of which 134 are franchise stores (befree 56, Zarina 44, Love Republic 34). A new concept of the stores - larger retail space and more modern design – should help against the crisis.
The Spanish designer brand Desigual closed its Russian stores end of September 2015, but they remain on the market in multibrand stores. A similar course is followed by other brands. 

Eleven fashion brands enter the Russian market in the first half year of  2016
A small gleam of hope: Eleven fashion brands announced to enter the Russian market in the first half year of 2016. This happened already at the end of 2015 with budget brands like Cortefiel, Superdry and Violetta by Mango. H & M, Monki, Uniqlo and Forever 21 want to continue to expand in Russia.
Already in 2015 the number of H & M stores grew in Russia by 35% to 96 stores. On April 28th 2016 the menswear house Henderson opened a new salon in the shopping center "Zelenopark" in Zelenograd near Moscow. With this Henderson (brands: Henderson, Hayas) is now represented in 164 major shopping centers in 56 Russian cities. Hugo Boss inaugurated on April 8th 2016 a new shop in the Outlet Village Pulkovo.

The vertically integrated chain Gloria Jeans has changed it’s headquarter at the beginning of 2016 from Rostov-on-Don to Moscow and rented there 3,500 square meters in the Arma plant. Until the end of 2016 Gloria Jeans plans to extend on 5,000 square meters and further to 10,000 square meters until 2017. The capital should serve as a gateway to the world market: Gloria Jeans plans to open an office in Hong Kong. The company has eight regional offices and two large logistics complexes in Novosibirsk and Novoshakhtinsk.

International brands, planning to enter the Russian market in first half of 2016
Nr. Brand Country Profile Shopping mall Price segment
1 Demurya     France/Russia Clothing Smolenskij Passash Premium
2 John Varvatos USA Clothing Crocus City Mall Premium
3 Il Gufo Italy Clothing for children ZUM Premium
4 Barbour United Kingdom Clothing GUM upper middle
5 Armani Exchange Italy Clothing Mega, Aviapark middle
6 Veta Estland Clothing Streetretail, Kamenoostrowskij middle
7 Love Stories Netherlands Underwear Einkaufszentrum "Modny Seson" middle
8 Victorias Secret Pink USA Underwear, clothing Evropejskij middle
9 Hunkemöller Germany Underwear Mega middle
10 Undiz France Underwear Mega lower
11 Aigle France Clothing, shoes Street retail, Olimpijskij pr-t middle

Source: Retail.ru

Online sale with clothing is growing – Chinese suppliers are expanding
In contrast to the declining sales in the stationary apparel trade, the demand in outlets and on the Internet is rising. The number of visits and the average amount of receipts at the Fashion House Outlet Centre Moscow has risen by two times since July 2013, director Brendon O'Reily reports. The Fashion House Group offers online shopping since 2016.

The association of Internet trading companies (http://www.akit.ru) estimates that sales on the Internet in 2015 were Rubles 760 billion (+ 7%). The share of clothing and footwear was 35 %. Already in 2014 the online trade had grown by a third. Online stores are operated by KupiVIP, Lamoda and Finn Flare. Alone at KupiVIP the number of orders increased by 45% to a volume of Rubles 16.5 billion in 2015.

Manufacturers and distributors therefor boost the online trade. The government wants to promote the export of Russian goods and is planning a large Internet trading platform. Models are Alibaba (China) and JD.com. However Russian customers are buying increasingly from Asian webshops. Only in 2014 the popularity of online orders in China increased threefold.

Contac addresses
Fashion Consulting Group
(Consulting, Marketing, PR)
125009 Moskau, Maly Gnezdnikowskij pereulok 4
Tel.: 007 495/629 74 25, -629 76 23
E-Mail: info@fashionconsulting.ru, Internet: http://www.fashionconsulting.ru

Russian Buyers Union
119034 Moskau, ul. Prechistenka 40/2, Gebäude 3, Büro 110
Tel.: 007 499/350 51 40
E-Mail: info@buyersunion.ru, relations@buyersunion.ru
Internet: http://www.buyersunion.ru

 

BEKLEIDUNGSHERSTELLER VERLAGERN PRODUKTION NACH RUSSLAND © Florentine/ pixelio.de
17.05.2016

CLOTHING MANUFACTURERS MOVING PRODUCTION TO RUSSIA

  • Weak Ruble makes domestic Production profitable
  • Government encourages Investments

Moscow (GTAI) - Sales of textiles and clothing will continue to decline. Production in Russia however will rise. Due to the strong Ruble devaluation in the last two years, the conditions for the textile and clothing industry have completely changed. On the one hand falling real incomes lead to declining demand. On the other hand labor costs have fallen under Asian benchmarks.

  • Weak Ruble makes domestic Production profitable
  • Government encourages Investments

Moscow (GTAI) - Sales of textiles and clothing will continue to decline. Production in Russia however will rise. Due to the strong Ruble devaluation in the last two years, the conditions for the textile and clothing industry have completely changed. On the one hand falling real incomes lead to declining demand. On the other hand labor costs have fallen under Asian benchmarks.

Due to the low Ruble exchange rate it has become cheaper in 2015 for domestic and foreign textile and clothing companies to produce in Russia. Translated into US dollars, labor costs are currently due to the Ruble devaluation 10 to 15% below the reference value in the PRC. The average wage of a worker in the garment industry in China is currently USD 300 to 350, in Russian Rubles 12,000 to 15,000 (USD 185-230).
 
Relocation to Russia begins
According to a report of the newspaper "Izvestia" the first domestic and foreign clothing manufacturers of branded products have reacted and shift their production capacity from Asia to Russia or have subcontract Russian garment manufacturers.  These include companies like Roztech (brands: Dikaja Orchideja, Bjustje, Defile, Grand Defile), Sportmaster, Melon Fashion Group (befree, Zarina, Love Republic), Finn Flare and Kira Plastinina.

"A few years ago we produced 20 to 30% of our collection in Russia, last year 2015 there were already 30 to 40% and now already about 70%", the commercial director of "Kira Plastinina Style" Vladimir Romanov reported. For that the company has established its own production in an industrial park in Osery close to Moscow.

Other brand manufacturers and retailers like Zara (Inditex), Sela, Baon, Gloria Jeans, Modis, Lamoda, Lady & Gentleman, kangaroo and Sneschnaja Korolewa are looking for opportunities to relocate their production to Russia. The Ministry of Industry and Trade is in intensive discussions with Zara, H & M, Benetton, Dekatlon, Sportmaster and IKEA (home textiles) in order to convince them of the advantages of production in Russia. In future IKEA wants to get up to 40% of its products produced by Russian firms.

Roztech plans to double its production of women's underwear to up to 8 million units. Currently two sites are rented for that in the Smolensk region. For repairs and preparations for production in the rented plants Roztech will invest about  Rubles 60 million. Two other sewing factories in the area of Moscow and Smolensk are already working for Roztech. Contract productions in the PRC and in the Baltic States the company will be terminated because of this.

The franchise chain Finn Flare (Finland) has rented a factory with 500 square meters close to Moscow early 2016, renovated it and installed new equipment. For that Rubles 12 million were invested, General Director Ksenija Rjasowa said. The sewing factory is scheduled to start in May and will produce 40,000 to 60,000 pieces clothing per year. Beginning of 2016 Finn Flare possessed 143 Russian stores (54 franchised).
 
Manufacturers of sportswear increase their share of production in Russia
Since the outbreak of the Ruble crisis Sportmaster has begun to place a portion of its contracts with Russian companies. Currently 15% of the clothing and footwear is coming from Russian production. The retail chain operates shops with the brands Sportmaster - 460, Ostin - 760 and Funday - 60.

The MMD group "Vostok i Zapad", which belongs to the group of the companies Bosco di Ciliegi, intends to set up an own factory for the production of sportswear in the industrial park "Kameshkovo" in the Vladimir region. The necessary investment will amount to Rubles 1 billion, of which Rubles 200 million are own funds and about Rubles 400 million will be requested from the fund for the development of mono towns. 

Even Pierre Cardin is talking with major Russian garment manufacturers about licensed productions, designer Rodrigo Basilikati said in March 2016. So far the fashion house is based on ten own stores and licensees from Germany, Italy and the USA.

So far most sewing orders placed in China. In future one has to expect more companies and  offers from Vietnam, Bangladesh, India, Malaysia and Indonesia. The Eurasian Economic Union and Vietnam have agreed upon a free trade agreement.
 
Import dependence on fabrics and accessories as cost risk
By manufacturing in Russia the exchange rate risk and transport costs do not apply.  But one cost risk remains: For sewing of clothes in Russia  not all fabrics and materials can be sourced domestically, but need to be purchased at 65% abroad. The technical equipment needs to be imported at 100%. In the foreseeable future this remains a cost risk, depending mainly on the development of the further exchange rates.

The main suppliers of fibers, fabrics, yarn, buttons and accessories were previously the PRC and Turkey. However - since the deterioration of the state relation with Turkey Russia is working intensively to get gradually rid of this delivery dependence.
 
Anti-crisis and development program for the light industry
In the Russian light industry 14,000 companies are manufacturing clothing, textiles, footwear and leather goods. Thereof 653 large and medium and 4,000 small businesses operate in the yarn and textile industry. To give the clothing and textile factories more planning certainty, the Russian Government decided in spring 2016 a "Strategy for the development of the light industry until 2025" and a "Federal program to support  the enterprises of the light industry" (anticrisis plan).

Russian Confederation:  Production of textiles and clothing (Change in %)
Description of goods 2015 Change 2015/2014
Cotton fiber  (mio. bales) 111.0 4.4
Man-made fiber (mio roles) 66.0 -4.5
Fabrics  (mio. sqm) 4.542 14.7
thereof:    
Natural Silk (1.000 sqm) 253.0 31.8
Wool (1.000 qm) 9,262.0 -20.9
Linen 25.9 -26.6
Cotton 1,176.0 -4.5
Man-made fiber 237.0 14.2
Fabrics made of other  materials 3,084.0 25.1
Fabrics with plastic impregnations (mio. sqm) 32.3 14.6
Bed linen (mio. sets) 59.8

-9.6

Carpets (mio. sqm) 22.6 -3.7
Knitwear (1.000 t) 14.2 29.8
Hosery (Mio. Pair) 199 -5.6
Coats (1.000 pc.) 989 -22.1
Lined jackets (1.000 pc.) 1,887 -45.4
Suits (1.000 pc.) 4,690 -12.6
Mens jackets and blazer (1.000 pc.) 870 14.1
Ladies coats with fur collar  (pc.) 5,543 -46.1
Clothing made out of artificial fur (1.000 pc.) 24.5

21.0

Uniforms and workwear (mio. pc.) 20.7 -8.2
Work – and protective wear (mio. pc.) 99.8 14.6
Overalls (1.000 pc.) 733 -62.4

Source: Rosstat 2016

Russian Confederation: - Production of textiles and clothing (% Change)
Description of goods 1st Quarter 2016 1st Quarter 2016 / 1st Quarter 2015
Sewing threads- made out of synthetic fiber (mio. rolles) 14.0 -0.6
Fabrics (billion sqm) 1.2 23.2
Bed linen (mio sets) 14.1 -7.7
Knitted stockings (mio. pairs) 55.4 34.0
Knitwear (mio. pc.) 24.8 -6.0
Workwear  Uniforms (mio. pc.) 31.1 11.2
Coats (1.000 pc. ) 269 9.1

Source: Rosstat 2016

Contact addresses
Russian Union of Entrepreneurs of  the Textile and Light Industry
107023 Moskau, uliza Malaja Semenowskaja 3
Tel.: 007 495/280 15 48, Fax: -280 10 85
E-Mail: info@souzlegprom.ru, Internet: http://www.souzlegprom.ru

Ministry of Industry and Trade
Department of Light Industry
Denis Klimentewitsch Pak, Director of the Department
109074 Moskau, Kitajgorodskij proesd 7
Tel.: 007 495/632 8004 (Sekretariat), Fax: -632 88 65
E-Mail: dgrvt@minprom.gov.ru, Internet: http://minpromtorg.gov.ru

Light industry department:
Director: Irina Ivanova Alekseewna,
Tel.: -632 87 31, -346 04 73; E-Mail: ivanovaia@minprom.gov.ru
Internet: http://minpromtorg.gov.ru/ministry/dep/#!9&click_tab_vp_ind=1

"Strategie für die Entwicklung der Leichtindustrie bis zum Jahr 2025"
http://www.kptf.ru/images/company/Presentation.pdf (Präsentation zur Strategie)
http://minpromtorg.gov.ru/docs/#!strategiya_razvitiya_legkoy_promyshlennosti_rossii_na_period_do_2025_goda (text of the strategy and action plan)

 

Sales of Apparel are rising in Poland - despite Price Pressure © Hardy5 / pixelio.de
03.05.2016

SALES OF APPAREL ARE RISING IN POLAND - DESPITE PRICE PRESSURE

  • Import from Germany growing / Domestic Chains expanding

Warsaw (GTAI) - The outlook for sales of clothing and footwear in Poland is favorable. Domestic chains such as LPP, Bytom, Vistula and Monnari are opening additional stores. In 2016 the shoe chain CCC is investing around EUR 33 mio in new sales areas, including in Germany. The western neighboring country is by far the biggest buyer of clothing from Poland. Increasingly popular too is fashion from Germany, which occupies the third place among supplying countries.

  • Import from Germany growing / Domestic Chains expanding

Warsaw (GTAI) - The outlook for sales of clothing and footwear in Poland is favorable. Domestic chains such as LPP, Bytom, Vistula and Monnari are opening additional stores. In 2016 the shoe chain CCC is investing around EUR 33 mio in new sales areas, including in Germany. The western neighboring country is by far the biggest buyer of clothing from Poland. Increasingly popular too is fashion from Germany, which occupies the third place among supplying countries.

In Poland the demand for clothing and footwear is steadily growing. The market research firm PMR (http://www.pmrpublications.com) expects in 2016 sales worth of Zloty 35.3 billion (approximately EUR 8.2 billion, 1 Euro = 4.3283 Zl, as of April 22nd  2016). The price war however is very tough due to the higher US dollar exchange rate, the dealers can hardly pass their higher costs on to the customers. This concerns mainly imported commodity goods from the Far East, while the outlook for the upscale segment outfitters is better.

Value of sales of clothing and footwear (in PLN billion)
2012 2013 2014 20151) 20162) 20172)
28.7 28.9 31.8 33.4 35.3 37.1

1) Estimation, 2) Forecast
Source: market research company PMR

The company for classic clothing Bytom (http://www.bytom.com.pl, from the same city (Bytom – Beuthen)) that serves the upper segment, wants to create an offer for the masses. It lowered its prices in March 2016. In order to reach more customers, it plans to increase its sales area of from 10,300 square meters in spring 2016 to 15,000 square meters by the end of 2018. The number of its stores should simultaneously rise from 97 to 120.

Bythom will avoid quality losses through savings in the purchasing of clothing. According to Michal Wojcik, chairman of the company, negotiations with representatives of procurement markets are on the way. In 2019 the retail sales of Bytom should reach around 250 million PLN, double as much as in 2015 (123 million PLN). The company will serve the middle segment between large markets with  
mass-production goods and expensive boutiques with domestic and foreign luxury brands.

The two great rivals Bytom and Vistula (http://vistula.pl) from Krakow (Krakau) are receiving increasing competition by smaller companies. Vistula was able to win in 2016 the soccer star Robert Lewandowski for promotional activities, he will appear in suits of the company.

The stockbroker office of the Bank BZ WBK believes in good opportunities of the smaller chain Monnari  (http://www.emonnari.pl), which could double its sales area until 2019. With the proliferation of the growing clothing and footwear chains a consolidation of the retail structure goes along, and the total numbers of stores will overall decrease.

The chains Vistula, Bytom and Monnari are expanding domestically only, where they expand their retail spaces annually by 10 to 25%. Since only one third of the by Vistula and Bytom sold collections are being settled on a USD basis, they are not hurt as much by the strong upvaluation of the US currency as LPP, the manufacturer of mass-products. This company buys almost its entire collection in the  
Far East in US currency. In the case of the footwear chain CCC, the proportion is 40 to 50%.

Number of shops for clothing and footwear
  2010 2011 2012 2013 2014
Clothing 32,100 30,700 29,400 28,700 28,400
Shoes  

7,610

7,464 7,215 7,029 6,86

Source: Bisnode

CCC strives towards west

The retail chain CCC (http://ccc.eu), which is also represented abroad including in Germany and Austria, has acquired for more than ZL 200 million the online shop for shoes eobuwie.pl (http://www.eobuwie.pl). By 2016 a further strong expansion is planned, for which it wants to raise about PLN 140 million. The sales area should become 27% net bigger with at least 100,000 square meters. This was announced by the deputy chairman of CCC, Mr. Piotr Nowjalis.

The majority of the new area (77,000 square meters) is planned abroad, where 110 stores should be opened. In the focus here are Germany, Austria and Romania. Domestically CCC is planning a new sales area of 23000 square meters for 40 stores. These plans represent an acceleration compared to 2015, when the total sales area had increased by 66,000 square meters net (+ 22%). At the end of 2015 there were at home and abroad 773 CCC stores with a total of 372,000 square meters. 

Forecasts for and results of apparel and footwear chains (in PLN million)
Company Revenues 2015 Revenues 2016 *)   Net income 2015   Net income 2016 *)
LPP 5,130 6,062 352 510
CCC 2,407 3,043 237 271
Vistula 517 565 31.5 38.5
Monnari 214 258 35.5 34.5
Bytom 131 160 13.3 16.1
CDRL 183 201 14.2 14.9
Gino Rossi 278 301 6.7 10.0
Wojas 220 240 6.3 8.4

*) Forecast of the press agency Bloomberg, February 2016
Source: Newspaper Rzeczpospolita

According to a forecast of Bloomberg, the most important apparel and footwear companies will improve their results in 2016. Leader LPP supplies with its brands Reserved, Mohito, Cropp, House and Sinsay a wide audience. To the upscale segment belongs the new brand Tallinder, which is being offered since February 2016 in a first store in Gdansk (Danzig). Beginning in 2019 there should be 30 sales stores for the brand Tallinder, which then will compete with Vistula, Bytom and Prochnik.   

Market shares of classic man’s wear 2014 (in %)
Vistula und Wolczanka Bytom  Prochnik  Übrige
30 14 6 50

Source: Newspaper Rzeczpospolita

In 2016 LPP wants to increase its retail space at home and abroad by 11 to 13%, that is about 90,000 square meters. End of the year thus 1,716 shops could belong to the company. To date, 23% of the sales area of LPP is in the Russian Federation and Ukraine. The profits there were again impacted by the devaluation of the local currencies against the Zloty.

Foreign trade increases

The Polish imports of clothing exceed the exports. Especially Asian countries could increase their deliveries in 2014, but also Germany belongs to the leading suppliers and attained growth. Among the importing countries Germany plays by far the most important role. The followers are the Netherlands, Czech Republic, Austria, Sweden and other, mostly European countries.

Foreign trade with clothing from woven fabrics (in PLN mio)
Custom tariff 6201 bis 6209 2012 2013 2014
Import, including 5,251.0 5,392.4 6,910.0
PR China 2,319.4 2,115.3 2,532.3
Bangladesch   666.6 758.4 1,019.2
Germany 278.8 522.1 607.7
Turkey  333.0 290.6 404.3
India 264.5 258.8 329.9
Export, including   5,416.9 5,895.4 6,830.1
Germany 2,628.9 2,997.3 3,677.7

Source: Central Statistical Office GUS

Although Poland supplies clothing to Germany at a large extent, it is not easy for the companies to settle in the western neighboring country with own shops and their own brands. LPP opened its first store in Germany in September 2014, in spring of 2016 there were already twelve. In three years there should be 30 stores. In 2015 the German LPP stores generated approximately 94 million PLN, but probably without profit because of investment costs and advertising.

Foreign trade of knitted and crocheted clothing (in PLN mio)
Zolltarifposition 6101 bis 6114 2012 2013 2014
Import, including 4,990.3 5,191.6 6,748.2
PR China   1,575.2 1,574.1 1,970.7
Bangladesch   963.9 903.2 1,258.8
Germany 349.2 538.1 723.8
Turkey 479.3 512.9 628.7
Cambodia 278.4 235.4 464.3
Export, thereof 4,150.1 4,521.4 5,108.9
Germany 1,794.8 1,888.0 2,343.8

Source: Central Statistical Office GUS

In 2015 Polish exports of apparel, accessories and other textile products and footwear continued to rise.

Export of garments, accessories, textiles and footwear (in PLN billion)
  2010 2011 2012 2013 2014 2015
Apparel, Accessoires, Textiles 12.0 13.5 13.9 15.1 17.3 21.4
Shoes 1.6 1.9 2.4 3.0 3.3 4.0

Source: Central Statistical Office GUS

Village www.kappisdesign.de
22.03.2016

IMPORT BAN OF USED CLOTHING TO PROMOTE EAST AFRICAN TEXTILE INDUSTRY

Observers doubt the Success of the planned Measures / Ambitions in the Automotive Industry

Nairobi (gtai) - The countries of the East African Community will prohibit the import of used clothing and used shoes in three years. Long since defunct textile and clothing industries so revived. It is also planned to impede the import of used cars, in order to promote a local car assemblers. In particular, the Ugandan President Yoweri Museveni dreams of building its own car industry.

The East African Community (EAC), who is also Kenya, Tanzania, Rwanda and Burundi belong alongside Uganda, other countries serve as role models. So to have led to building lively textile industries in Ghana, Egypt, Ethiopia, India and Vietnam, such a ban.

Observers doubt the Success of the planned Measures / Ambitions in the Automotive Industry

Nairobi (gtai) - The countries of the East African Community will prohibit the import of used clothing and used shoes in three years. Long since defunct textile and clothing industries so revived. It is also planned to impede the import of used cars, in order to promote a local car assemblers. In particular, the Ugandan President Yoweri Museveni dreams of building its own car industry.

The East African Community (EAC), who is also Kenya, Tanzania, Rwanda and Burundi belong alongside Uganda, other countries serve as role models. So to have led to building lively textile industries in Ghana, Egypt, Ethiopia, India and Vietnam, such a ban.

Used clothing is very popular East Africa. With luck, you can get hold of well-preserved Western European branded goods or shoe sizes, as they are locally not available for little money. Many teenagers from expensive villas suburbs of capitals makes a kick out, used T-shirts to buy exotic printing at prices equivalent to 0.45 euros. Thanks to the second-hand imports contribute even male slum dwellers naturally a western suit and girls or young women from a wide array chic western clothes.

German exports of rags of SITC 269 in countries of the East African Community
(in million euros)

Customer Country 2014 2015 *)
Kenya 8.61 7.74
Uganda 4.92 4.48
Tanzania 1.87 4.81
Rwanda 0.12 0.14
Burundi 0.31 0.02
Total 15.83 17.19
German Exports worldwide 390.64 388.55

1) Primarily apparently used clothing, blankets and kitchen linen of textile materials and shoes that are loose presented in bulk or bales. 2) provisionally
Source: Destatis

Politicians promise hundreds of thousands of new jobs
While East African politicians boast of being able to create in this way hundreds of thousands of jobs, incite economists from: "The reasons why people in East Africa are happy to buy used clothes easily enumerated," said Scolastica Odhiambo, an economics professor at the Kenyan Maseno University: "It is less expensive, of good quality and provides diversity." The regional textile industry have meanwhile not have the capacity to meet the demand. In addition, they do not produce quality  in the eyes of the local population. The only local manufacturer of shoes, meanwhile, the company Bata that however mainly produces shoes for students and a local SME. In the upper price segment Bata, however, is dependent on imports.

In a period of three years, it is the opinion of observers simply impossible to expand the local textile industry so that it can meet the demand both quantitatively and qualitatively. This time is also too short to find alternative employment for hundreds of thousands of second-hand clothes dealer who live with their families from the Mitumba business (Mitumba = bales).

Industrial decline since the 1980s
If the East African states really want to try willing to build a powerful textile industry, they would almost from scratch start. The East African cotton production was mid- 1980 even at the height. Tanzania had  then 700,000 bales (à 185 kg) produces cotton, reports the weekly "The East African", Uganda and Kenya 400,000 100,000. Then it was just gone downhill. Kenya had last only 25,000 bales (2014), Uganda 150,000 bales (2015) and Tanzania produced 30,000 bales (2014).

East African textile factories and Entkörnungswerke for cotton (ginneries) have shut down or run down for the most part. The main reasons included industry experts, a lack of organization of the agricultural sector, high production costs, the inadequate use of quality inputs and over-reliance on a rain irrigation. Then in 1991 came yet added the liberalization of the sector: Cheap Used clothes conquered henceforth
the market.

Uniforms instead of fashion chic?
How difficult is the situation, be seen using the example of single Rwandan textile factory L'Usine Textile du Rwanda (UTEXRWA). 1984 began its operation,the 75-million-US $ - Investment. But for an average Rwandans were and are the products simply too expensive. Finally, the utilization was only at 20%, sales fell to an estimated $ 2 million to 3 million US. Almost all substances are already imported: cotton
fabrics from the East African neighbors, polyester materials from South Africa, Taiwan, Korea and Indonesia (Rep.).

To prevent the utter collapse of the company, the Rwandan government will soon raise the import tariffs on clothing gradually from 35% to 100%. Rwandan clothing retailers see the highly critical: UTEXRWA could neither quantity nor quality and certainly not fashionable Chic deliver, not now and not in ten years. Over military and school uniforms are not there, they say.

Prohibitions instead of better frame conditions
Foreign observers speak of a typical East African policy Quick shot: Because the governments want to defuse the ticking time bomb of rapidly rising unemployment, they sat on activism without the  consequences to sufficiently discuss. If East Africa wants to strengthen its industry, it must improve the framework. Bureaucracy, corruption, nepotism and monopolies are the ones that prevent the development of competitive industries for decades.

The winner of the new policy is expected to - be the PRC, which is expected to fill along with other low-cost producers, the expected supply vacuum - again. Clothing stores in the Ethiopian capital Addis Ababa to show where we are headed: The cheapest Chinese commodity, wherever you look. The new Ethiopian textile and footwear industry is meanwhile mainly from Chinese companies which produce exclusively for export. to copy this model to other East African countries, however, is likely to fail, say industry insiders. Kenya and Tanzania are far too expensive, not to mention the landlocked countries of Uganda, Burundi and Rwanda throughout.

German exports of machinery for textile, apparel and leather production
in selected East African countries (EGW 847; EUR million).

Abnehmerland 2013 2014 2015 *)
Mauritius 5.44 3.39 4.17
Uganda 0.60 0.56 1.67
Ethiopia 0.48 6.68 1.14
Kenya 0.93 1.72 0.91
Tanzania 0.61 0.47 0.56
Madagascar 0.02 0.05 0.04
Total 8.08 12.87 8.49

*) provisional; Quelle: Destatis

Protectionism to promote motor vehicle industry
Even more questionable than the East African textile policy is rekindled desire to raise its own automotive industry launched. Hopefuls nationalist politicians in Kenya is the "Mobius", an all-terrain vehicle primitive, which is equipped with a small engine from the Nissan NP200 pick-up truck. Students of Uganda Makerere University have meanwhile introduced with the help of the US Massachusetts Institute of
Technology two concept studies, the "Kiira EV Smak Car" and "Kayoola Solar Bus". While the Kenyan "development" is reminiscent of the technical status of the 2nd World War, set the Ugandan vehicles
conscious on renewable energy.

Although these backyard experiments also not likely to have the lowest commercial opportunities, they nevertheless serve currently as an excuse for protectionist import barriers, which resulted in imports are likely to be more difficult in favor of a local assembly of CKD kits.

TEXPO Trade Development Authority of Pakistan (TDAP) / TEXPO
15.03.2016

TEXPO 2016 - INTERVIEW ON THE OCCASION OF THE FIRST TEXTILE FAIR AT KARACHI EXPO CENTER

The Trade Development Authority of Pakistan (TDAP) organizes from April 07th - 10th a new textile exhibition, the TEXPO in Karachi. This exhibition has been conceived as a whole sector comprehensive trade fair and should help to promote the export business of Pakistani textile and clothing companies. A month before the opening Textination got the opportunity to speak with the person in charge in Germany, the trade expert Mr. Rizwan Tariq from the Pakistani Consulate General in Frankfurt.

The Trade Development Authority of Pakistan (TDAP) organizes from April 07th - 10th a new textile exhibition, the TEXPO in Karachi. This exhibition has been conceived as a whole sector comprehensive trade fair and should help to promote the export business of Pakistani textile and clothing companies. A month before the opening Textination got the opportunity to speak with the person in charge in Germany, the trade expert Mr. Rizwan Tariq from the Pakistani Consulate General in Frankfurt.

T Mr. Rizwan, you can tell us some figures about the current state? How many exhibitors will take part in the event and how big is the occupied exhibition space?
RT There will be around 400 exhibitors and the occupied exhibition space would be around 20,000 sqm. This is the 1st edition of the exhibition and next year the number will double.
T How many visitors are you expecting? What is the expected proportion from Asia, the US and Europe?
RT All Pakistan Embassies and Consulates worldwide are marketing the event as it is the 1st ever Government sponsored textile & clothing exhibition. So we are expecting visitors from around 50 countries. There will be a large number of buyers from Asia especially China. US and Europe will constitute the remaining half.
T From August 27th - 29th 2016, the 14th textile trade show Textile Asia will be held in Lahore. Please explain how complementary or overlapping these two fairs will be and what are the main differences?
RT Textile Asia focuses on textile machinery, chemicals and dyes and other technology used by the textile industry of Pakistan. Both the fairs are aimed at different end customer. Texpo is the fair of Textile Industry which will sell its final product to the world while in Textile Asia, machinery and chemical/ dye manufacturers from all over the world come to Pakistan to sell their products to Pakistan’s textile industry.
T What is the current reaction of the international textile world to the new TEXPO event? What kind of feedback did you receive?
RT As I said earlier, this is the 1st edition of the exhibition but we are hopeful for positive results. Pakistan is already exporting textile products worth billions of dollars worldwide. So we already have a big customer base across the world. The main purpose of the fair is to give a positive message to our valuable buyers that we are a safe country to travel and that they should not have any apprehensions in visiting their suppliers.
T Will the generous visitor program be used by German companies - can you give us a few names?
RT Yes quite a few German companies have expressed their interest in visiting the event. Polo-Motorrand, Summary AG and a few other big names have already joined the delegation from Germany. Big German clothing retailers either already have their buying agents and Offices in Pakistan or in the neighbouring countries like India, Bangladesh and China. So some of the German representatives will also be coming from Asian countries.
T What kind of framework program, company visits, lectures, seminars or any other conference events will accompany the exhibition?
RT There will an Inaugural dinner on the 6th of April at the Sindh Governor House. It is a beautiful building built during the 18th Century and speaks of its glory. Then the 1st two days of the exhibition are for the foreign delegates/ buyers only. In the evenings we will have fashion shows where top Pakistani designers will display their design for international audience. The guests/ delegates will be free during the days to visit the exhibition and also plan their visits to manufacturing facilities of the exhibitors.
T Since many years Pakistan's textile industry is very active on European and US markets. What caused TDAP to initiate such a big new show in Karachi?
RT

Yes, Pakistan’s textile industry is very active in European and US markets but there is always room for growth. Like I explained earlier the event has multiple purposes.

First, Pakistan is known in the news/ media for all the wrong reasons like terrorism etc. whereas ground reality is totally different. So one purpose is to promote the real image of Pakistan. Our valuable customers should come and see for themselves and experience our hospitality.

Secondly, Pakistan has been granted GSP Plus preferential market access by the European Union for 10 years starting from January 2014. Almost all textile products from Pakistan enter European Union at Zero Customs duty. This is a 10-20 percent cost advantage over our competition. So the Government of Pakistan intends on helping the industry to maximum possible extent to increase their business especially to Europe.

This event will also help the new manufacturers to meet international customers at home and learn about new technology and trends in the international market. Similarly our valued customers will have the opportunity to meet new suppliers. So it will be a win win for all.

T At many large textile and clothing trade shows - whether in Germany, other European countries or the US - many wellknown Pakistani manufacturers of bedding
products, home textiles, cotton fabrics and of course clothing are showing again and again since many years. Will now mostly the same manufacturers or exhibitors be present at TEXPO, or will new, not yet so much export-oriented companies exhibit in Karachi?
RT Well! The big companies will ofcourse be there. They would definitely not to forego this opportunity to meet new buyers or loose their old buyers to competition. But there will also be a large number of SMEs and new exporters.
T Which visitor groups are you mainly targeting with the new fair - trading houses, purchasing associations, retail-chains,
department stores, discount–chains or other businesses?
RT We are targeting all kinds of textile buyers. Pakistan produces textiles for all segments of the market.
T Karachi was and is considered as being not a very safe city. Several terrorist attacks have happened there. What kind of security measures do you intend and what code of behavior will you recommend to your international visitors?
RT

As I have already explained, there is a lot of negative news in the media. Karachi is a city of around 20 million people and people are leaving in peace and harmony. This is Government sponsored event so security of the guests is also being taken care of by the Government. We will advise the buyers to move out of their hotels with known associates and friends and that they should inform the hotel management and the Organisers help desk at the hotel of their plans before leaving. The transport for the registered guests is also being arranged by the Government so all security related aspects are being taken care of. There is no serious security situation in the city but the above care will help the visitors in gaining confidence for their security arrangements.

Thank you very much for the interview, we wish the entire TEXPO team a succesful premiere.

For further information please contact:


1. Mr. Rizwan Tariq
Commercial Counsellor
Consulate General of Pakistan, Frankfurt am Main
Tel: +49 69-6976970
Mobil: +49 176-31363223
Email: pakcom.frk@tdap.gov.pk


2. Mr. Matthias Theis
Honorary Consul of Pakistan for the state of NRW, Düssseldorf
Tel.: +49 211 4407227
Email: office@pakistan-nrw.de


3. Mr. Rainer Borch
Trade Development Officer
Embassy of Pakistan Berlin
Tel.: +49 30-21244145
Mobil: +49 163-3736036
E-Mail: tdo@pakemb.de oder rainer.borch@aol.de