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(c) Calida AG
Calida's Expansion Strategy:
From Underwear to Swim- / Beachwear, now Women's Wear
The Calida AG , Sursee / Switzerland
is presenting themselves as a successful example for a felicitous
diversification; they are one of the internationally leading companies
of luxury lingerie and high-quality day- and night wear and is represented
in about 70 countries. The enterprise, founded in 1941 by Max Kellenberger
and Hans Joachim Palmers, has now expanded their product offer and
provides starting August also women's wear. The small premium-knitting
collection consists of diverse sweaters, a variation of cardigans
and different basic-shirts.
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Zuma Hopes to Tame Beijing Trade |
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China this week welcomes President Jacob Zuma for a two- day official visit in what analysts believe is an attempt by SA to force China's hand to concede to more favourable trade concessions. SA has over the years struggled to compete with China's economies of scale, especially within the clothing and textile industries. This prompted SA in 2006 to negotiate a voluntary import restraint agreement with China restricting the import of clothing and textile materials into SA. Th e agreement, introduced from the beginning of 2007, was aimed at curtailing job losses and ... >> more news |
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coldblack® nominated |
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The Design Prize of the Federal Republic of Germany is the highest official German award in the area of design. Often described as the “prize of prizes”, no other design prize makes similarly high requirements of the participants. A company can only take part in the competition for the design prize when its products have already received national or international awards. A further prerequisite for participation is nomination through the Departments of Trade and Industry of the federal states or through the Federal Ministry for Business and Technology. >> more news |
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