From the Sector

In a move to enhance the global competitiveness of the Turkish apparel industry, the Istanbul Apparel Exporters' Association (IHKIB) has entered into a collaborative agreement with the Worldwide Responsible Accredited Production (WRAP).

IHKIB, representing 80% of Türkiye's apparel exports, aims to facilitate and guide its members in navigating new markets and staying abreast of sectoral developments.
WRAP, a US-based non-profit organization, focuses on promoting safe, lawful, humane, and ethical working conditions within the textile and apparel industry.

Mr. Selcuk Mehmet Kaya, Chairman of the International Relations and Sustainability Committee of IHKIB, and Mr. Avedis Seferian, President and CEO of WRAP, officially inked a collaboration agreement on March 8, 2024, marking a significant step towards fostering business relations between Türkiye and the USA. The agreement focuses on a pilot project developed by IHKIB and WRAP, aiming to identify leading Turkish apparel companies exporting to the USA and encouraging these facilities to attain WRAP certification. In return, WRAP will provide in-person and virtual training at no charge to guide these facilities through the certification process. The project seeks to strengthen business ties between Türkiye and the USA, creating additional opportunities for mutual cooperation between the parties in both countries.

China in-store 2023, an official satellite of EuroShop, has drawn to a successful close at the Shanghai New International Expo Center (SNIEC) on 1 December. Over three days 103 exhibitors presented innovative store design and retail solutions attracting almost 14,000 professional visitors.

This year the trade fair focused on high-quality in-store solutions for the first time, offering many inspiring solutions and store-fitting concepts targeted specifically at retailers intending to open premium stores in China or overseas. The Designer Village showcased concepts by leading designers revolving around Visual Merchandising and storefront design solutions. At the “Retail Forum” and “Design Forum” 46 industry experts presented the latest retail and store design trends such as lightweight construction of commercial spaces. The renowned ERDA China Award recognised outstanding store design concepts.

The latest retail technologies on display at China in‑store 2023 included amongst others digital display mannequins, virtual dressers, dynamic lighting systems with shopper identification and AI-based smart shelving and ESL. All of these solutions help retailers improve the in-store user experience, above all of the younger generation.

The next China in-store will be held at the Shanghai New International Expo Centre from 3 to 5 September 2024.

At the 14th edition more than 4,500 visitors from the retail industry gathered in Mumbai from 1 to 3 June to exchange views on the latest products and solutions specifically for the Indian retail market. Exhibitors on over 7,500 m2 demonstrated where the future of the Indian retail sector is headed. This year's event offered new product segments and profiles, bringing the spotlight to sustainability and focusing on the growth of the overall industry.

The Indian retail market is one of the fastest growing retail markets in the world and a key driver for the Indian economy, something that was also reflected by numerous positive conversations where fruitful synergies were created and long-term relationships were established. Appealing retail design, shopper marketing strategies and visual merchandising were the highlights of the exhibits on the show floor. The trade visitors were also distinguished by a high level of decision-making skills and brand experience expertise.

Thomas Schlitt, Managing Director, Messe Düsseldorf India, points out: “We are very delighted with the brilliant response received from the retail industry for In-store Asia 2023. The event has yet again made its mark by bringing together relevant business opportunities for both exhibitors and visitors. In-store Asia 2023 had something for everyone looking to network and learn from peers and associates in the industry. The event has always been a key meeting point for bellwethers, innovators, distributors, brands and retailers. The 2023 edition has been greatly appreciated for the futuristic ideas and solutions presented both on the expo floor as well as through the dialogues at the convention. I am certain that the connections made here will result in great business prospects for all.”

Elke Moebius, Director Retail & Retail Technology at Messe Düsseldorf, also draws a positive conclusion: “In-store Asia has again confirmed its position as a platform for retail innovations, impressive customer journeys, and shopper-focused strategies that stage physical stores as vibrant, appealing shopping destinations that can captivate and thrill shoppers. Everyone attending here could feel this sense of new departures and investment in the Indian retail sector.”

The 3-day event was accompanied by a Convention under the heading “Humanise, Hybridise, Hyper Localise Retail Experience” where more than 30 speakers delivered talks on such topics as retail research, visual merchandising, shopper marketing and design innovations, to name but a few. Another highlight was the presentation of the coveted VM & RD Retail Design Awards, for which India’s top talents from the Retail Design, Visual Merchandising and Manufacturing sectors competed with each other in 23 distinct categories of store design and window display. At the VM Challenge, six teams of visual merchandisers from renowned brands and companies demonstrated the day before how they conceptualise and realise a shop window within one hour under a given theme and design brief.

For 2023, imm cologne is adapting its concept. The trade fair has been given a new schedule, which will see the international Interior Business Event host a new, one-off spring edition in 2023. The dates have been chosen in close consultation with its market partners.

“Today the imm cologne advisory board gave the concept proposed by Koelnmesse for the imm spring edition in June 2023 the green light unanimously. Our thanks go to the advisory board and in particular to the German industry, the retail sector and the purchasing associations for their support. This concept will ensure that imm cologne can take place again after a two-year break. The industry has given its backing to a strong interior design trade fair in Germany, the biggest market in Europe,” says Gerald Böse, Chief Executive Officer of Koelnmesse. “I firmly believe in face-to-face exchanges. In my view, they are immensely important for the industry’s development, especially in challenging times. The sector needs an in-person platform in Germany, an event with international appeal and a strong communication reach like imm cologne,” he adds.

imm cologne’s new story will take shape in two steps
The imm cologne team presented its vision for a new concept at the start of June 2022. The new story for imm cologne will unfold in two steps. The first step will be the imm spring edition from 4 to 7 June 2023. “The spring edition is synonymous with a new beginning. imm cologne wants to use it to motivate and to show how it is experimenting with new ideas and leaving well-trodden paths behind,” explains Oliver Frese, Chief Operating Officer of Koelnmesse. “What’s more, the event in June gives our partners planning certainty.”

Four-day with a trade audience focus
The cornerstones of the new concept are clear: The imm spring edition will take place over four days, running from Sunday to Wednesday, and will be geared towards trade visitors. End consumers will be able to visit the trade fair by invitation, giving the spring event a clear business focus. “It’s also our goal to create new participation formats in the market,” says Matthias Pollmann, Vice President Trade Fair Management at Koelnmesse. The kitchen segment will also be included in the imm 2023 spring edition. At the same time, the plan is to incorporate the city more closely into the spring edition as an event location.

Vision 2024+: imm cologne as the forum for future issues facing the industry
The second step will then follow in the summer of 2023. In close consultation with the industry and the associations involved in the event, the future dates for imm cologne and LivingKitchen will be set. The future vision for imm cologne conceives the interior event as more than just a key business platform. As a catalyst for the sector’s development, it addresses both industry and external issues of relevance to the imm cologne community.

The DiloGroup informs at Techtextil in Frankfurt (June 21 – 24, 2022) about new developments aimed at improving production technologies with a focus on needlefelts.

It becomes more evident that the textile industry comes into the focus of regulatory authorities who push respecting sustainability principles and who initiate a new body of laws. Hence all industrial sectors are requested to achieve savings in material and energy. The textile machine building, of course, plays an important role by seizing this initiative and offering solutions for fibre pulp recycling and reduction of energy, water and ancillaries. DiloGroup has made big efforts to meet these challenges together with a circle of partner companies. In this regard focal points of the development work are:

1. Intense Needling
   Needling per se is a mechanical production method with a high energy efficiency. For this reason, the development efforts of DiloGroup aim at producing nonwovens by “intense needling” instead of water entangling, even for light nonwovens made of fine fibres for the medical and hygiene sector with an area weight of 30 – 100 g/m². This would result in a reduction of the environmentally relevant production costs; per annum to about 1/3 to 1/5 of current.
   Despite the prospective advantages of the mechanical intense needling method over the hydrodynamical, water entanglement is at the moment the most important production method for low area weights and highest production capacity and is also offered by the DiloGroup as general contractor in cooperation with partner companies.
2. “Fibre Pulp Recycling”
   Fibrous material in nonwovens and particularly used clothes can be successfully recycled, if staple length can be conserved in the tearing process. In the classical tearing process, staple lengths are dramatically reduced and therefore these fibres can only be used as base material for inferior uses in thermal or acoustic insulation or in protective textiles, transportation or protective covers etc.
   When recycling textile waste in the context of the collection of used clothes, the so called “filament-saving” tearing using special tearing machines and methods must be used to produce fibres with longer staple lengths which can be fed to a nonwoven installation. Hence product characteristics can be better specified and controlled.
3. Additive nonwoven production
   The additive production method of the “3D-Lofter” is especially suited for automotive parts with differently distributed masses; but there may also be potential for increasing uses in the sector of apparel and shoe production.
4. “IsoFeed”-card feeding
   In the field of card feeding, the “IsoFeed” method offers great potential for a more homogeneous card feeding at the same time reducing the variation in cross-machine fibre mass distribution and thus the fibre consumption while conserving the end product quality.

Manufy, a marketplace for sustainable fashion production, has launched a new version of their platform. The platform connects conscious brands with sustainable manufacturers in hopes to create a cleaner future for the clothing industry. Now decked out with many more functionalities, Manufy aims to facilitate sustainable business between both parties from start to finish.  

Over the course of the last year the Manufy team has been busy gathering feedback from its growing user base. The platform started out as a place where manufacturers and brands from Europe could connect and chat with each other, but the team found out both parties wanted more. “We constantly reached out to our users to listen to their needs. We’ve compiled all those ideas and implemented them in version two!” says Michiel Dicker, co-founder of Manufy.

Not only a full visual transformation, but many functionalities were added: “Users can now easily start a sampling process, organise projects from start to finish and get sustainability insights” Dicker says. “Manufy is becoming your one-stop-shop for all your sourcing needs!”

The start-up, which launched in december of 2020, has seen a sharp increase in user activity over the last year. With trade shows being canceled due to covid, lots of manufacturers and brands were looking for new ways to do business. Going digital was one of the logical steps.

The production requests being placed on the platform cover a wide range of garments. Hoodies and t-shirts are popular, but the Manufy team also sees lots of shoes, caps, bags, dresses, swimwear and lingerie requests coming in.

Another notable trend in the industry is the ever growing demand for sustainable clothing production. With reports on climate change coming out and more and more consumers asking for sustainable alternatives, brands are making an effort to source their products more responsibly. The fashion industry, being the second largest polluting industry, needs a sort of paradigm shift. “We should focus more on making lower quantity, higher quality products. Making it on demand would be best” says Dicker.

Manufy, a marketplace for sustainable fashion production has reached its thousandth production request. The platform connects conscious brands with sustainable manufacturers in hopes to create a cleaner future for the clothing industry.

The right conditions
The start-up, which launched in december of 2020, has seen a sharp increase in production requests the last couple of months. With trade shows being cancelled due to covid, lots of manufacturers and brands are looking for new ways to do business. Going digital was one of the logical steps. “We’ve seen many users that were used to more traditional ways of working join Manufy,” says co-founder Michiel Dicker. “Some of them didn’t have a website, so our platform helps them become visible online.”

An increase was also noticed on the brand side of Manufy. With most new brands being digital natives that have a strong focus on sustainability, the platform helps them to get started.

One-stop-shop
The production requests being placed on the platform cover a wide range of garments. Hoodies and t-shirts are popular, but the Manufy team also sees lots of shoes, caps, bags, dresses, swimwear and lingerie requests coming in. “This sometimes leads us to having to find manufacturers specifically for the job, but it helps us to create a better user experience!” explains Dicker.

Manufy uses feedback from its users to keep improving the platform. Aside from finding new manufacturers to fill production requests the team has been working on a lot of new functionalities based on input from users. A new version of the platform will be released very soon. “With Manufy 2.0 it will become easier to organise your projects, place re-orders and have all your production details in one place. Manufy will be your one-stop-shop for all your sourcing needs!” says Dicker.

In view of the exponential worsening of the pandemic situation worldwide and the accompanying tightened travel and contact regulations, the consumer goods fairs Christmasworld, Paperworld, and Creativeworld are cancelled for January 2022 and Ambiente for mid-February 2022. The regionally-oriented trade fair Nordstil from 15 to 17 January 2022 in Hamburg will take place at the present time.

The easing of the pandemic situation that was still hoped for in December is no longer in sight. Instead, the situation is deteriorating worldwide with an enormous, unforeseeable dynamic. This extreme deterioration due to the spread of the Omicron virus in Europe and Germany currently makes it impossible for Messe Frankfurt, as organiser of the leading international trade fairs Christmasworld, Paperworld, and Creativeworld, as well as Ambiente, to keep their dates in Frankfurt at the end of January and in mid-February 2022.

The four events, consisting of Christmasworld with its focus on seasonal and festive decorations, Paperworld and Creativeworld with their product ranges for paper, office supplies, stationery and hobby, craft and artists' requisites and Ambiente with its cross-sector range of products for the table, kitchen and housewares, furnishing and decorative accessories, home furnishing concepts, gifts and fashion accessories, are the recognised leading trade fairs in their sectors and open the trading year in their respective segments. Even in a reduced numerical form, the four trade fairs would still have been the leading events worldwide for their respective product segments.

However, the exponential increase in the number of infections worldwide in a very short period of time and the accompanying multitude of developments and decisions that are clearly outside the organiser's sphere of influence have led to a significant deterioration in the general conditions and necessary prerequisites for holding the four leading trade fairs as major events of international relevance at the end of January and in mid-February 2022 respectively. These developments include the classification of Germany as a high-risk area and the associated travel warnings and international and intercontinental travel restrictions in countries such as India, Japan and the United States, as well as the corresponding quarantine obligations. Equally important are the steadily rising infection figures and the accompanying urgent appeal, among others by the Robert Koch Institute and the expert council of the German Federal Government, to continue to reduce contacts to a minimum and to cancel all major events. At present, there are even further international fears that the critical infrastructure will not be maintained due to the highly contagious Omicron variant. The majority of exhibiting and visiting companies at Christmasworld, Paperworld, and Creativeworld as well as Ambiente are currently reacting to this overall situation with travel and trade fair attendance bans for reasons of duty of care towards their employees to protect them from health risks. The global willingness to travel is dropping enormously at the moment.

There are no plans to postpone the event. Detlef Braun, Member of the Executive Board of Messe Frankfurt, explains: "Since the trend-oriented order cycles of the international consumer goods industry require an annual event at the beginning of the year, a shift to the second half of the year would not meet the needs of the exhibiting companies and visitors."

Nordstil to be held in Hamburg from 15 to 17 January 2022
In the interests of the sectors involved, the planning and implementation of Nordstil from 15 to 17 January 2022 is not affected. This trade fair will take place in the Free and Hanseatic City of Hamburg at this time due to other general conditions for local implementation. However, the extremely volatile situation is continuously reviewed and assessed in close exchange with the relevant local authorities and industry partners.

Messe Frankfurt's digital platforms for business success
Messe Frankfurt has already been actively helping retailers to help themselves since 2019 with Nextrade, the first order and data management platform for the home and living sector, and Conzoom Solutions, an information platform for the global consumer goods sector. "A second year without appropriate ordering, inspiration and networking formats poses considerable and in some cases existentially threatening challenges for retailers worldwide," Braun explains. "With our digital offers, we are specifically supporting our partners in industry and trade in this volatile situation. In addition, we will continue to put all our energy and optimism into safe and promising trade fairs. Because there is no substitute for meeting in real life."

Information on the planning of the Frankfurt consumer goods fairs for 2023 will be announced at the beginning of February 2022.

The REACH4texiles project just kicked off. Funded by the European Commission, it aims at exploring solutions for fair and effective market surveillance on textile products.

Every year, about 28 billion of garments circulate across Europe, 80% of which are imported from outside the EU and its jurisdiction.
 
Inevitably, such huge volumes pose enormous challenges for market surveillance authorities which are called to ensure that uncompliant dangerous products are kept away from the EU citizens.

The European Union has the world most comprehensive chemical legislation which is set to protect consumers, the environment and, theoretically, even the competitiveness  of the business.

Such EU chemical legislation evolves constantly, increasing scope and ambition. New restrictions impact authorities and sectors like the European textile value chain and generate new costs for all actors.

Evidence suggests that such advanced regulatory framework is not completed with an equally advanced or effective EU-wide control system capable of ensuring compliance, especially in the case of imported products.

The REACH4texiles project aims at exploring solutions for fair and effective market surveillance on textile products; it pools together the key actors to address three objectives:

• Keep non-compliant products away from the single market.
• Increase skills and knowledge.
• Support a Network addressing chemicals in textiles and applying the EU regulation 2019/1020

The 2 years project will share best practices, identify efficient approaches against non-compliant products, offer training and support for a more effective surveillance and for level playing field.

The project welcomes collaboration with concerned authorities across the EU Member States.

Details:

A well-functioning EU market surveillance system is an essential prerequisite to protect citizen, the environment and competitiveness of responsible business. When it comes to textiles, the broad range of products, the large set of REACH subjected chemicals used in textiles as well as industrial strategies like fast fashion make this a challenging task.

Challenges may include lack of resources, difficulties in identifying higher risk products, cost and management of chemical tests, lack of test methods and knowledge of best practices. These challenges are yet likely to increase with the upcoming REACH restrictions and the growth of e-commerce.

Because of this, products that do not comply with REACH regulations encounter today little or no barriers to enter the market. This creates not only a health risk for Europeans but also undermines the competitivity of responsible businesses that take all necessary measures to comply with these regulations.

Addressing the challenges requires more knowledge at market surveillance and stronger collaboration between these authorities, the textile and clothing industry and testing laboratories. More knowledge about the identification of risk baring textile products and REACH chemicals likely to be used in these products, suitable test methods and strategies such as fast screening on REACH chemicals, trustworthiness of labels, etc can increase the effectiveness of market surveillance considerably.

The REACH4Textiles first objective (keep non-compliant products away from the EU Market) will be pursued by increasing knowledge on market surveillance functioning by and working on a risk-based approach to identify products at higher risk.

The second objective supports a network to address the specificities of chemicals in textiles with market surveillance authorities and involving other relevant stakeholders. The third objective focuses on sharing knowledge with market surveillance actors on textile products and suitable test methodologies.

Supported by the European Commission DG Growth, the project team is coordinated by the Belgian test and research center Centexbel and include the European Textiles and Apparel industry confederation, EURATEX, the German national textile and fashion association Textile und Mode, t+m, the Italian association Tessile e Salute. Several other European industry associations and national authorities are welcomed to become involved through the project activities.   

•  Historically difficult market environment – trade tensions put textile value chain under pressure in 2019
•  Prices for standard viscose at a historic low
•  Positive development of the specialty fiber business with a revenue share of already 51 . 6 percent
•  Strategic investment projects are progressing according to plan
•  sCore TEN targets for 2024 defined – EBITDA of EUR 800 mn

Lenzing – Despite a generally difficult demand environment for textile fibers and a drastic drop in prices for standard viscose, the Lenzing Group recorded a solid business development in 2019. The disciplined implementation of the sCore TEN corporate strategy and the accompanying focus on specialty fibers once again helped to mitigate the effect of unprecedentedly low standard viscose prices.

As a result, revenue dropped by 3.3 percent from EUR 2.18 bn to EUR 2.11 bn in 2019, driven by lower selling prices as well as standard fiber volumes. Due to positive mix effects and more resilient specialty fiber prices, the share of specialty fibers increased from 45.5 percent to 51.6 percent of revenue. The earnings development was largely influenced by the decline in revenue, but also by negative currency effects on material and personnel costs. EBITDA (earnings before interest, tax, depreciation and amortization) fell by 14.4 percent from EUR 382 mn to EUR 326.9 mn. The EBITDA margin declined from 17.6 percent to 15.5 percent. Net profit, at EUR 114.9 mn, was 22.4 percent lower than in the previous year at EUR 148.2 mn. Earnings per share amounted to EUR 4. 63 ( 2018: EUR 5 . 61 ).