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31.05.2021

C.L.A.S.S: The journey of Bemberg™ by Asahi Kasei towards responsible fashion

Laying the bases for a more sustainable world, adopting responsible strategies is no longer an option but an indispensable and compulsory structural revolution today and for the future to come. This topic is the subject of the Smart Voice "The Circular Stories of C.L.A.S.S.: the journey of Bemberg™ by Asahi Kasei towards a smart, responsible and contemporary luxury" organised by C.L.A.S.S. eco hub that has taken place on Thursday 27th May at 4 pm CET. 4 unique and complimentary design realities has been sharing  the  Bemberg ™ choice as unique and precious fibre ingredient that gives rise to a performing design incorporating new generation values, for their unique paths of style and fashion to offer to the contemporary consumer.

Specialist and expert of innovative fibres, during the session Ettore Pellegrini, Marketing & Sales Manager-Marketing & Sales Manager Asahi Kasei Fibers Italia, illustrated the history of Bemberg™ starting from its origins to nowadays, reporting its various applications that have been then illustrated in their uniqueness by the speakers of the session.

Laying the bases for a more sustainable world, adopting responsible strategies is no longer an option but an indispensable and compulsory structural revolution today and for the future to come. This topic is the subject of the Smart Voice "The Circular Stories of C.L.A.S.S.: the journey of Bemberg™ by Asahi Kasei towards a smart, responsible and contemporary luxury" organised by C.L.A.S.S. eco hub that has taken place on Thursday 27th May at 4 pm CET. 4 unique and complimentary design realities has been sharing  the  Bemberg ™ choice as unique and precious fibre ingredient that gives rise to a performing design incorporating new generation values, for their unique paths of style and fashion to offer to the contemporary consumer.

Specialist and expert of innovative fibres, during the session Ettore Pellegrini, Marketing & Sales Manager-Marketing & Sales Manager Asahi Kasei Fibers Italia, illustrated the history of Bemberg™ starting from its origins to nowadays, reporting its various applications that have been then illustrated in their uniqueness by the speakers of the session.

Paolo Verdoia, Lining research and development raw materials at Ermenegildo Zegna, who has been involved in the development of accessory raw materials for the Ermenegildo Zegna Group for 14 years. During the digital meeting he talked about priority collaborations with responsible and high quality materials such as Bemberg™, the brand's approach to sustainability and future projects.

The session has also been attended by new generation designer Gilberto Calzolari winner of C.L.A.S.S. ICON 2020, who used Bemberg™ in his latest AW 2021-22 collection entitled "At this stage".

Camilla Carrara, founder and zero-waste designer Zerobarracento says "We select Bemberg™ for our creations for two fundamental reasons: firstly, from a stylistic point of view for its extreme versatility: in the various collections we have adopted it to create Kimonos, padded jackets, wrap dresses as well as for the interiors of our garments, which are intended to be soft embraces for total physical and mental comfort. The second but no less important reason is that this fibre has circular values in line with our zero-waste commitment."

“By choosing to work with Bemberg™, we have made an exclusive and sustainable choice in order to offer tailors, designers, brands and garment manufacturers who believe in and are committed to responsible but at the same time premium and exclusive fashion a new business opportunity" says Alessandro Ivaldi Director Business Unit of Carnet, a division of Ratti Group that produces and distributes worldwide fabrics for the creation of made-to-measure garments for men and women.

Source:

C.L.A.S.S.

ROICA™ by Asahi Kasei turns 50 and  unveils its new visual identity (c) ROICA, Asahi Kasei Corporation
25.05.2021

ROICA™ by Asahi Kasei turns 50 and unveils its new visual identity

"ROICA™ new identity is the ultimate upgrade and milestone of the brand’s evolution path which brings together and merges performance, innovation and responsible imprint. ROICA™ strategic commitment is built on two main pillars that meet value driven consumer’s expectations: first, continuous R&D and innovation activities focusing on new contemporary stretch functionalities with the highest integration of sustainability. Second, developing synergies and partnerships with leading responsible innovators throughout the whole value chain from throwsters down to consumers, people and companies sharing the same goals", declares Shinichiro Haga, Senior Executive Manager of ROICA Division.

ROICA™ identity will be activated in all its communication tools and channels, such as a renovated website and social media presence.

"ROICA™ new identity is the ultimate upgrade and milestone of the brand’s evolution path which brings together and merges performance, innovation and responsible imprint. ROICA™ strategic commitment is built on two main pillars that meet value driven consumer’s expectations: first, continuous R&D and innovation activities focusing on new contemporary stretch functionalities with the highest integration of sustainability. Second, developing synergies and partnerships with leading responsible innovators throughout the whole value chain from throwsters down to consumers, people and companies sharing the same goals", declares Shinichiro Haga, Senior Executive Manager of ROICA Division.

ROICA™ identity will be activated in all its communication tools and channels, such as a renovated website and social media presence.

Balanced geometries, calibrating color and different anatomical details: the visual identity is then declined in 5 different designs, each for one of the 5 applications that can be enhanced by ROICA™ yarns: ACTIVATION for performative sportswear garments, AQUA for smooth swimwear, STYLE#FIT for casual wear and athleisure, ESSENTIALS for next to skin lingerie and underwear and LEGWEAR for stylish hosiery. A complete wardrobe.

The company also created and introduced a branding policy indicating the allowed blends for their smart yarns belonging to the unique ROICA Eco-Smart™ family for complete transparency and transparent authentic communication.

Constant investments in R&D, people and technology allowed the company to engineer agile, multi-facetted and sustainable stretch yarns which redefine the new circularity, delivering the style, support and finish, trusted to match the performance demands and ambitions of the new generation contemporary consumer.

More information:
ROICA™ fibres Yarns digital
Source:

GB Network Marketing & Communication

21.05.2021

Alchemie Technology and HeiQ create sustainable textile finishing partnership

Alchemie Technology, a leader in waterless, digital on-demand, smart dyeing technology, has today announced its partnership with HeiQ, a leader in textile innovation, as it prepares the production rollout of its NOVARATM digital multifunction finishing solution to the global textile market in Q3 this year.

NOVARA can apply single-sided, or simultaneous two-sided, coating of multiple finishes to specific areas of textile. For example, combining anti-odour and water repellence in one material.

“For example, using NOVARA for single-sided finishing of HeiQ Viroblock required 52% less chemistry, 66% water reduction and 50% less energy, whilst achieving a 99.7% reduction in antimicrobial activity after 15 washes at 400celsius. With the huge demand for high-performance antibacterial, antiviral finishing for face masks, medical apparel, gym wear, home furnishing, mattresses, and textiles for high-risk, high traffic areas such as train, plane seats, and more, our combined technology is critical for increasing protection and reducing environmental impact of these products” says Dr Simon Kew, Managing Director, Alchemie Technology.

Alchemie Technology, a leader in waterless, digital on-demand, smart dyeing technology, has today announced its partnership with HeiQ, a leader in textile innovation, as it prepares the production rollout of its NOVARATM digital multifunction finishing solution to the global textile market in Q3 this year.

NOVARA can apply single-sided, or simultaneous two-sided, coating of multiple finishes to specific areas of textile. For example, combining anti-odour and water repellence in one material.

“For example, using NOVARA for single-sided finishing of HeiQ Viroblock required 52% less chemistry, 66% water reduction and 50% less energy, whilst achieving a 99.7% reduction in antimicrobial activity after 15 washes at 400celsius. With the huge demand for high-performance antibacterial, antiviral finishing for face masks, medical apparel, gym wear, home furnishing, mattresses, and textiles for high-risk, high traffic areas such as train, plane seats, and more, our combined technology is critical for increasing protection and reducing environmental impact of these products” says Dr Simon Kew, Managing Director, Alchemie Technology.

NOVARA also enables unique lifestyle product innovations at lower production cost for fashion, sportswear, technical clothing, and upholstery such as combining sustainable odour control, skin care additives, and fragrance finishing, without impacting breathability, hand feel or wicking. It is suitable for finishing all fabric types, from 50 - 1000 gsm, including polyester, cotton, nylon and polycotton.

Spinnova and KT Trading create new circular textile made from leather waste (c) Spinnova
20.05.2021

Spinnova and KT Trading create new circular textile made from leather waste

The textile industry is constantly searching for new, sustainable, and circular materials. Following thorough research and testing, Spinnova and KT Trading have developed a natural leather fabric made from leather waste without harmful chemicals.

"Leather is an amazing high-quality material with unique properties. With this new textile, we have taken yet another step towards completing the circular economy for leather," says Kristian Geert Jensen, CEO of KT Trading, who now has a joint venture with Spinnova.

Spinnova CEO: Sustainable innovation
Together with KT Trading, ECCO’s key leather provider, Spinnova has established the Respin company - a new joint venture. The partners are already constructing a leather fibre production pilot plant in Finland.

ECCO’s Applied Research division and Spinnova have been in a R&D collaboration since 2018 and have made successful trials with spinning the protein biomass into fibre. Processing leather raw material does not require further technology development from Spinnova. The company already has proof of concept from using the method on wood-based raw material.

The textile industry is constantly searching for new, sustainable, and circular materials. Following thorough research and testing, Spinnova and KT Trading have developed a natural leather fabric made from leather waste without harmful chemicals.

"Leather is an amazing high-quality material with unique properties. With this new textile, we have taken yet another step towards completing the circular economy for leather," says Kristian Geert Jensen, CEO of KT Trading, who now has a joint venture with Spinnova.

Spinnova CEO: Sustainable innovation
Together with KT Trading, ECCO’s key leather provider, Spinnova has established the Respin company - a new joint venture. The partners are already constructing a leather fibre production pilot plant in Finland.

ECCO’s Applied Research division and Spinnova have been in a R&D collaboration since 2018 and have made successful trials with spinning the protein biomass into fibre. Processing leather raw material does not require further technology development from Spinnova. The company already has proof of concept from using the method on wood-based raw material.

More information:
Spinnova Leather textile waste fibres
Source:

Spinnova / Cision

06.05.2021

PERFORMANCE DAYS Fair with Topic: Still Physical – Your Success Story of 2020

Contact restrictions, home office and altered daily lives – our lives in 2020 were radically changed. This was also the case for various sectors of the economy, including the textile and clothing industry. However, with crisis come opportunities and stimuli for change. Under the motto “Still Physical”, manufacturers recount their personal success stories in 2020 – the industry can look forward to a selection of sustainable materials curated exclusively by the PERFORMANCE FORUM Jury. Areas of focus: natural fibers that highlight wellbeing aspects, plant-based materials that make us strong and excite on an emotional level, bio-nylons and bio-based finishings that rethink function. “Still Physical – Your Success Story of 2020” will be on display online as the first of its kind within a trade fair week from 17 to 21 May 2020.

Contact restrictions, home office and altered daily lives – our lives in 2020 were radically changed. This was also the case for various sectors of the economy, including the textile and clothing industry. However, with crisis come opportunities and stimuli for change. Under the motto “Still Physical”, manufacturers recount their personal success stories in 2020 – the industry can look forward to a selection of sustainable materials curated exclusively by the PERFORMANCE FORUM Jury. Areas of focus: natural fibers that highlight wellbeing aspects, plant-based materials that make us strong and excite on an emotional level, bio-nylons and bio-based finishings that rethink function. “Still Physical – Your Success Story of 2020” will be on display online as the first of its kind within a trade fair week from 17 to 21 May 2020.

Transformation: Technology first?
The pandemic has forced us into new, primarily digital forms of living and working. Our daily lives are characterised by home offices, home schooling and online meetings. The desire for real, physically perceptible experiences has grown incessantly within the last year. In the same context, people nowadays are strongly driven by technological progress – yet how far can we allow technological change to go and how do we wish to live in the future? Long before the pandemic, the trend towards self-monitoring and control of important bodily functions developed. The sports industry developed tools to measure levels of performance and monitor bodily functions with the goal of enhancing performance. Self-optimisation, body shaping and health promotion have become standard nowadays. Staying healthy and keeping fit are now social imperatives in our performance-oriented society. The pandemic has made us rethink, made us pause – with sustainable function still in focus, yet function needs to be rethought for the future, distancing ourselves from mere performance enhancement, and embracing clothing that facilitates people in feeling good.

Touch & Feel
In a visual, digital world, one sense has been forgotten: the sense of touch. Materials trigger completely different reactions, consciously or unconsciously. Moreover, the surface texture is also decisive in the functionality of a fabric, lending it its unique characteristics. In times of contact restrictions and lockdown, there is a need for a space for emotions, for regeneration and physical wellbeing. This is also reflected in the desire for appropriate apparel that leaves a pleasant sensation on the skin. Lightweight, warm and of a softer nature, plant-based fibers fulfil the desire for comfort and promote wellbeing.

We are physical – we are nature
How will we shape and adapt the post-pandemic textile and apparel industry? The Corona crisis once again reminds us of our existential bond with the natural world. While humanity fights against the spread of a deadly virus with social isolation, one thing is doing well: our planet. It is recovering from all the exhaust gases that are released into the air daily by cars and factories. There is a shift in focus towards taking time out in nature, whether in the form of a morning run, a mountain hike or a yoga session on the grass.

Your success story of 2020
What has touched them? Which experiences have shaped their latest innovations? Does the crisis also present opportunities? The chance for something new, for a rethink, on an even more sustainable, more ecological path? Which highlights, which stories are worth communicating and where did the focus lie in 2020? Various material manufacturers already started to focus on sustainability and the cautious use of resources some time ago. Innovations in the areas of materials and in processing methods are the driving forces of the development towards more sustainability. However, we need to realign all processes and structures in our supply and production chains and adapt them to the needs of a resource-conserving, responsible industry. A pioneering example of such alignment was the decision of PERFORMANCE DAYS to only present sustainable materials at the PERFORMANCE FORUM from the November 2019 trade fair event onwards. Additionally, the setting-up of the new digital sourcing platform “THE LOOP” shows how technology can be implemented aside from material and processing innovations in such a way that our procedures and structures can be adapted to difficult conditions.

Informative & up-to-date: the digital trade fair week from 17 to 21 May 2021
As usual, the highlighted fabrics from the Focus Topic “Still Physical”, which the exhibitors have defined as their personal success stories, will be available shortly on the PERFORMANCE DAYS website highlighting all details and facets.