From the Sector

Lectra brings together partnership schools and industry experts to discuss how changing professions
in fashion are impacting training programs

Lectra, the world leader in integrated technology solutions dedicated to industries using fabrics, leather,
technical textiles and composite materials, recently welcomed partners from the world of
education to the company’s Bordeaux-Cestas campus for its eighth education congress. The
event was dedicated to the mega trends shaping the fashion industry and impacting
professions from design to production.

Over fifty representatives from among the most important fashion schools in Germany, Canada, China,
USA, France, Hong Kong, Italy, The Netherlands, Poland, United Kingdom, Switzerland and Sweden, participated
in this biannual meeting between industry experts and teaching professionals.

Fashion professions are evolving as companies make their first steps towards Industry 4.0, adopting 3D
and rationalizing the lifecycle management for their collections thanks to PLM. Lectra’s congress enabled
schools to discuss the developing role of designers and patternmakers, and the new elements to be
integrated into training programs.

Lectra illustrated future changes through presentations on design, patternmaking, 3D prototyping, and PLM.
“It is fundamental to bring innovation experts in the industry together with fashion schools, because
students will drive the evolution of this industry,” stated Pascal Denizart, Managing Director of the Centre
européen des textiles innovants (CETI).

Working with schools to design courses which meet the needs of fashion companies has always been at
the heart of Lectra’s education program. During the event, the company presented collaborative
experiences between partner schools and fashion brands, such as the competitions organised by Lectra
with Missoni, Balenciaga, and Armani in Italy, as well as Peacebird in China and JC Penney in the United
States.

In the United Kingdom, Lectra collaborated with COS (H&M group) and the Arts University Bournemouth
(AUB) for a competition centred on the design of a collection with zero waste.
“The process was totally digital, from design to the creation of a virtual prototype in 3D. Our students learnt
to optimize each stage of the process. By leveraging the use of Kaledo®, Modaris® and Diamino®, the
collaborative work between AUB, COS and Lectra is exactly the type of project that enormously motivates
our students. Live briefs developed with leading fashion brands and Lectra offer excellent opportunities
which directly inform industry currency and student employability,” explained Penny Norman, a lecturer at
AUB.

The event also shone the spotlight on China and its major role in the evolution of the fashion industry.
Li Min, Vice-Dean of the fashion and design faculty at Donghua university in Shanghai spoke of the event,
organized by Lectra, which brought together major Chinese companies, experts, and representatives from
the biggest schools in China.

“Exchanges on the impact of the Made in China 2025 plan on the fashion industry can better prepare
students for tomorrow’s professions, where digital and automation will occupy a far more central position
than today,” testified Li Min.

"The fashion industry is evolving so fast that sharing insights and best practices with experts and other
fashion schools has become vital to ensure we offer the best learning experience and technology tools to
our students", said Dr. Trevor J. Little, Professor of Textile and Apparel, Technology and Management in
the College of Textiles at NC State University.

“Lectra’s eighth education congress confirms the company’s commitment to our partner schools. We
shared our analysis of the market, the digitalization of the eco-system, and how Industry 4.0 principles can
be applied to the fashion industry. We also discussed mass customization and the role of PLM. While these
are key subjects for our customers, many schools are only now approaching them. We are preparing
tomorrow, today: Lectra is supporting our customers, and schools to play an essential role,” concludes
Céline Choussy Bedouet, Chief Marketing and Communications Officer, Lectra.

• CHOMARAT signs a new distribution agreement with VELOX for its range of carbon reinforcements

The international textile group CHOMARAT announced the signing of a distribution agreement with VELOX, a European distributor in the market for composite materials. The partnership agreement covers the distribution of CHOMARAT reinforcements for high-performance (carbon) composites, in France, Italy, and the United Kingdom, as well as the distribution of CHOMARAT’s complete range of carbon and glass reinforcements in Turkey.

Stepping up the distribution of CHOMARAT´s carbion ranges in Europe

This new partnership will enable CHOMARAT to extend its network in France, Italy and the United Kingdom for its carbon fabric and multiaxial ranges, by offering its customers optimum, locally based services in line with the Group’s development strategy for high-performance composites in Europe.

CHOMARAT’s compete glass and carbon range is now distributed in Turkey

One component of the agreement deals with the distribution of CHOMARAT’s complete range of glass and carbon reinforcements in Turkey, where the composite market is booming, in particular in the transportation sector. Relying on VELOX’s strong foothold in the Turkish market, CHOMARAT will build up its flagship ROVICORE™ line, the first glass-fibre-reinforced sandwich reinforcement, which was designed and developed by CHOMARAT for closed-mould processes. “The idea is to step up our glass activities and still offer our customers more flexibility over the entire range of our reinforcements,” explains Vincent CHOLVY, in charge of the Turkish market at CHOMARAT.

VELOX secures its position as an “innovation distributor”

By distributing CHOMARAT’s high-performance composites, Velox will develop its offering in the transportation, sports & leisure and boating sectors. According to Serge GRADYS, Manager of the VELOX Composites Business, “in Europe, the distribution of the CHOMARAT range of carbon multiaxial range with C-WeaveTM and C-PlyTM, gives us a real competitive advantage and enables us to maintain our position as an innovation distributor. The same is true for the carbon and glass ranges distributed in Turkey!”

In partnership with IPSOS, GINETEX presents the outcomes of its European barometer: "Europeans and textile care labeling" 70% of Europeans follow the textile care instructions featured on the labels and 80% admit that they would not (or would rarely) buy clothes without any labels, While another 84% feel concerned by water and energy savings . GINETEX, the international Association for Textile Care Labeling, called upon the French market research company IPSOS, to evaluate the behavior of European Consumers with regards to textile product labels and care symbols. This study, carried out in December 2016, combines the results of six different countries, gathered from a sample of 6,000 people in Germany, England, France, Italy, the Czech Republic and Sweden.
This IPSOS study reveals that 70% of Europeans follow the textile care instructions represented by the symbols. At a pan-European level, 57% even admit that they follow them 'often' and 13% do so 'always'. These figures illustrate the importance of care instructions in the minds of European consumers.
- 38% state that they follow these instructions in order to avoid washing problems such as shrinking, in the first place
- 31% follow them in order to preserve their clothes and keep them longer, as a second reason Overall, Europeans consider labels as too cumbersome and 62% admit cutting them out: for 74% of them, the labels itch and irritate their skin and for another 55%, they are often too long and uncomfortable. These results can differ from one European country to another.
However, the presence of the label is a real purchasing criterion since 80% of Europeans state that they would never or rarely buy a piece of clothing without a label.