From the Sector

After navigating the challenges of 2023, Vietnam's textile and garment exports have been gradually recovering. Additionally, foreign direct investment (FDI) into Vietnam during the first five months of this year reached USD 11 billion, a 2% year-on-year increase, according to the Foreign Investment Agency under the Ministry of Planning and Investment (MPI). To cater to Vietnam’s renewed business opportunities, the Vietnam International Trade Fair for Apparel, Textiles and Textile Technologies (VIATT) will return from 26 – 28 February 2025 at the Saigon Exhibition and Convention Center (SECC).

The fair’s inaugural edition attracted 409 exhibitors and 17,262 visits from 17 and 55 countries and regions respectively. Building on this solid foundation, VIATT 2025 will continue to showcase the latest industry trends, and expand its focus on various pertinent areas. This will include the fair’s new Econogy Hub, a dedicated zone to advance the topic of sustainability in the textile industry, and to relate it closely to the demands of economic and social change. Together with the evolving environmental landscape, the fair will also help industry players adapt to the rapid adoption of new technology in the business world with the debut of the Innovation & Digital Solutions Zone. This zone will allow exhibitors to unveil the latest technology and solutions such as AI design, digital manufacturing, big data analytics, and more.

Concurrently, VIATT 2025 will continue to present a diverse range of exhibitors across the apparel, home textile and technical textile sectors, with positive feedback received from many quarters at the fair’s inaugural edition.

Apparel Fabrics & Fashion
In the first four months of 2024, textile and garment exports grew 6.3% year-on-year to over USD 10 billion. The US remains Vietnam’s top export market, followed by the EU, South Korea, China, and Japan. To meet this demand, Vietnam's textile industry continues to import a significant amount of raw materials. At VIATT 2024, yarns, fibres and fabrics for casualwear, sportswear and uniforms, as well as garment accessories, were in high demand.

Home & Contract Textiles
Vietnam’s home textile market is projected to undergo a steady CAGR of 2.4% from 2024 – 2032, driven by the rising need for modern and stylish home textiles, e-commerce expansion, and favourable government initiatives. At the fair’s previous edition, product groups included bedding, loungewear and bathroom textiles, curtains and curtain fabrics, upholstery and sofa fabrics, and home textile accessories.

At VIATT 2025, exhibitors can additionally present their latest offerings in the Home Textiles Display Zone or at dedicated product presentations, to maximise their visibility to potential buyers.

Technical Textiles & Technologies
Across the textile industry, investors are now focusing on optimising production capacity, streamlining supply chains, and enhancing product quality to maintain competitiveness in both domestic and international markets. With the new Innovation & Digital Solutions Zone to supplement the textile technology category, VIATT 2025 is set to play host to providers of textile and nonwoven machinery, CAD/CAM, CMT, and technology for embroidery, knitting, sewing, printing, and more. Exhibitors can draw more attention to their latest solutions by participating in the fair's new innovation showcase area.

The Vietnam International Trade Fair for Apparel, Textiles and Textile Technologies (VIATT) is organised by Messe Frankfurt (HK) Ltd and the Vietnam Trade Promotion Agency (VIETRADE), covering the entire textile industry value chain. The second edition will be held from 26 – 28 February 2025.

After a debut in 2023, Dibella exhibited again this year at the Cruise Ship Interiors Design Expo America (CSI Americas) in Miami, a leading trade fair for cruise interiors.

Under the motto “You create the stories for amazing dreams - We provide the restful sleep”, Dibella presented its latest developments in textile flat linen at the Convention Center in Miami/USA from 6 to 7 June 2024: bed linen and terry products that not only offer maximum comfort and durability but are also perfectly tailored to the special requirements of the maritime environment.

"The trade fair in Miami was a great success for us. In particular, our newly developed JAVA hand and shower towels and our VIRGINIA bed linen, both with regenerated cellulose fibers Lyocell, were very well received due to their special soft feel. We have had many rewarding discussions with existing customers and new prospects and are very much looking forward to working with them in the future,” says Marvin Groß-Hardt, Export Sales at Dibella.

CSI Americas, which has doubled in size since its inception in 2019, had more than 250 exhibitors this year. The show showcases brands in cruise design, attracting representatives from the industry's largest design firms and cruise lines each year.

By establishing touchpoint textile, drupa has created a special forum to showcase pioneering applications in digital textile printing. The highlight will be the Digital Textile Micro Factory – a fully connected, integrated process chain starting with the customer enquiry and design through to large-format digital textile printing.

touchpoint textile represents drupa’s growing expansion into new markets comprising such segments as packaging production, large-format or industrial and functional printing next to packaging production. All of these segments are undergoing the same transformation processes and offer enormous growth potential. The special forum revolves around the opportunities and challenges of digital textile printing, brings together renowned exhibitors, industry partners and brand owners and provides scope for cross-industry cooperation, new projects as well as product and manufacturing ideas. The operational content partners of touchpoint textile include the German Institutes for Textile and Fibre Research Denkendorf (DITF), as Europe’s largest textile research centre, as well as ESMA, the European Specialist Printing Manufacturers Association.

Digital Textile Micro Factory: on-demand and virtual products – on the path towards sustainable production
In cooperation with 12 partners from industry and research the DITF will demonstrate a Digital Textile Micro Factory live at drupa and, hence, a fully connected, integrated process chain from design to finished product. This will present new possibilities for digitalisation and direct customer involvement, for instance in the form of 3D apparel simulations complete with links to design networks for creative input. Digital workflows and virtual products are integrated directly in the manufacturing process. As a special highlight for all trade visitors the technology partners of this Micro Factory will demonstrate an automated on-demand production, textile printing, cutting and sorting – without any manual interaction. Such decentralised and digitally connected design and production chains will enable the textile industry to respond to customers’ requests and trends in a more targeted manner in future. This means, touchpoint textile 2024 technologically points the way to a future without shelf-warmers. In addition, the carbon footprint for the complete process from virtual development to finished product will be modelled and presented at the trade fair.  

2024 will see the design competition “drupa – textile design talents” being held for the first time. This was conceived of by the DITF and will be implemented by the partner Mitwill. This provides up-coming textile designers and newcomers with a unique opportunity to introduce their ideas and visions to a professional audience.

Broad industry support
A project as comprehensive as the Micro Factory requires many strong partners. The companies “on board” here include: Assyst/Germany (3D simulation for digital apparel twins), Mitwill Textiles Europe/France (creative design network), D.G.I. Digital Graphics Incorporation/South Korea, Multi-Plot Europe/Germany (large-format textile printing), LEONHARD KURZ Stiftung/Germany, Zünd/Switzerland (digital cutting), robotfactory/Denmark, Asco/The Netherlands (presenting an innovative buffer solution between digital printing and cutting, automated sorting of cut parts from the cutter by robotfactory) as well as Brother/Japan (for small-format textile printing and bonding technology). Vaude and berger textiles will be sponsoring the touchpoint. Another key partner is the Albstadt-Sigmaringen University that is supporting the project as a conceptual sponsor and which has set itself the clear mission to incorporate these new topics into its curriculum. This means the staff of the future will be geared up to the new challenges ahead.

Another partner of touchpoint textile is the European Specialist Printing Manufacturers Association (ESMA), which is responsible for the lecture programme. ESMA represents industrial, functional and specialist printing and acts as an organiser of educational events in the field of textile printing. At drupa speakers from research, development, and industry will address issues related to printing and finishing techniques, workflows, market developments and sustainability, to name but a few. The focus will also be on trends and applications that unlock ever new potential through the interplay of digital printing and textile printing substrates. The lectures are divided into the categories Research, Finishing, Print Systems & Hardware, Substrates, Inks & Chemistry and Software & Electronics. Assyst, for example, will deliver talks on the virtual development of apparel as well as the research project ECOShoring, which is funded by the “Deutsche Bundesstiftung Umwelt” – DBU (German Federal Environmental Foundation) and focuses on personalised and on-demand sustainable manufacturing. Other speakers represent Adobe, Balta Group, Barbieri Electronic, Brother, Centexbel, CST, DITF, Fujifilm Speciality Ink Systems, HS Albsig, Kornit Digital, Meteor Inkjet, Mimaki, Mitwill, Multiplot, Print-Rite, RWTH Aachen, Seiko Instruments, Tiger Coatings, Xaar, Zünd and the list is updated on regular basis.

drupa will be held at the Düsseldorf Exhibition Centre from 28 May to 7 June 2024.

B&B Italia unveiled a special edition Camaleonda, the iconic sofa system by Mario Bellini, adorned in a brand-new fabric designed by Stella McCartney – platforming her S-Wave monogram. Marking the second chapter of the partnership between the British conscious luxury pioneer and the Italian design house, the collaboration was launched at Art Basel Miami Beach on 6th December 2023 as part of an installation at B&B Italia Design Studio’s grand opening. The Camaleonda is crafted from nearly entirely sustainable materials, materialising both brands’ nature-positive visions.

The partnership between B&B Italia and Stella McCartney was born of Stella’s long-time personal passion for Bellini’s works and started in 2022 with the Le Bambole armchair. It evolves now with the new version of Camaleonda, the sofa system originally designed in 1970, which made its comeback 50 years later in 2020 - speaking a contemporary language between structural solutions and sustainable choices.

The brand-new Stella McCartney X B&B Italia Camaleonda introduces the latest printed fabric “S-Wave”, which is the result of a next-generation sustainability innovation introduced by the design company’s R&D team. The S-Wave upholstery, available in two different colours, is based on OceanSafe naNea yarn, which is verified to be biodegradable, Cradle to Cradle Certified® Gold and does not contain harmful substances. The material does not shed persistent microplastics into the environment, however, performs like conventional materials.

The long-time sales manager is leaving the company at the end of this year. Frank Neumann joined Dibella in 1999 as a sales representative in the field service and was most recently responsible as sales manager for the areas of northern Germany and Berlin, as well as for exports, particularly for Scandinavia and Eastern Europe. He played a leading role in developing cruise companies as a new customer base for Dibella.

In addition, he was one of the co-founders of MaxTex, an international association that aims to ensure sustainable trade along the entire value chain, together with the then Dibella Managing Director Ralf Hellmann.

As an authorised signatory and member of the management board, Frank Neumann made a significant contribution to the company's success. "With Frank Neumann, we are saying goodbye to a valued colleague and proven expert. We would like to thank Mr Neumann for his extraordinary commitment to Dibella and wish him all the best for the future," says Stefan Tenbusch, Managing Director at Dibella.

From 16 – 18 August 2023, 1,022 exhibitors from 13 countries and regions will occupy four halls and 100,000 sqm gross at the National Exhibition and Convention Center (Shanghai). This Autumn Edition of Intertextile Shanghai Home Textiles will return to its regular format, as a comprehensive platform held separately from Messe Frankfurt’s other autumn textile fairs. Complementing the strong lineup of exhibitors over all three days, a varied selection of fringe events will communicate key insights, offer industry specific inspiration, and facilitate cross-sector exchanges for fairgoers.

Buyers from 66 countries and regions have already pre-registered for the show, while a range of international brands are preparing to showcase their latest innovations. Multiple exhibitors will gather according to origin, with three country and region pavilions a must-see for fairgoers seeking exotic home textiles:

• Belgium Pavilion: products on show include bedding fabrics and sets, curtains and curtain fabrics, sofa covers, upholstery, and much more. With the pavilion set to feature a number of Belgian brands, its highlighted exhibitors are Libeco and Love Home Fabrics.
• Taiwan (China) Pavilion: multiple Taiwanese exhibitors, including JWL Fabrics Co Ltd, Maxland Home Textile Industrial Co Ltd, and Vanttex International Co Ltd, will demonstrate specific examples of the varied applications of their home textiles.
• Türkiye Pavilion: organised by Uludag Textile Exporters’ Association (UTIB), the pavilion will showcase a range of curtains, upholstery fabrics, and other home textiles, from suppliers such as Aleran Tekstil Inşaat Gida Sanayi Ve Ticaret Ltd Şti, Küçükçalik Tekstil San Ve Tic A Ş and Weavers Tekstil San Ve Tic A Ş.

Beyond the pavilions, buyers can easily locate their desired home and contract textiles via conveniently placed product zones, covering categories such as curtain and curtain fabrics; sun protection and window shades; upholstery and sofa fabrics; furniture leather; bedding and editors; loungewear and bath; and rugs. Wide-ranging suppliers from China and beyond will showcase their various products, featuring international exhibitors such as Elastron – Leather & Fabrics, Morgan and PT Sinar Continental; and well-known domestic manufacturers including Hangzhou Aico Home Textile Co Ltd, Huatex International (Hangzhou) Co Ltd and Zhe Jiang Maya Fabric Co Ltd.

Fringe programme: keeping fairgoers up-to-date with range of industry developments
Business exchange at Intertextile Shanghai Home Textiles will once again be supplemented by multiple concurrent events, for home textile players to learn more about the latest industry innovations, as well as upcoming design trends. These include:

• International Intertextile Trend Forum 2023–2024: held in the afternoon of day one, the event will be hosted by a prominent member of the ‘2023 – 2024 Intertextile International Lifestyle Trend’ trend committee, Mr Shen Lei, joined on the panel by multiple designers. They will discuss various impacts on designs, such as sustainability’s effect, the influence of emerging technologies, and international integration and localised expression.
• IKASAS Japanese Home Design Gallery and themed seminar: the leading Japanese furniture brand IKASAS will utilise a display area to illustrate its unique design philosophy, by showcasing innovative furniture products that predominantly align with contemporary trends. The company’s founder, Mr Akiyuki Sasaki, will delve deeper into his design views in a seminar held on the morning of day one.
• The New Power of Healthy Home Decoration Environment: a first-time collaboration with CRECC Full Decoration Council, the cross-sector conference in Hall 5.1 on day two will welcome keynote speakers from the real estate industry, to discuss topical insights at the intersection of realty and home textiles. The audience will come away with a widened scope of the different applications and demands of home textiles, and an ability to more accurately identify business opportunities within the property market.

With combined regional, global, and industry specific expertise, the Vietnam International Trade Fair for Apparel, Textiles and Textile Technologies (VIATT) will make its debut from 28 February – 1 March 2024. Following the signing of a memorandum of understanding (MOU) in late March, Messe Frankfurt (HK) Ltd and the Vietnam Trade Promotion Agency (VIETRADE) announced the new international fair for the entire textile value chain. The three-day platform will be staged at the Saigon Exhibition and Convention Center (SECC), Ho Chi Minh City.

Commenting on the new event, Ms Wendy Wen, Managing Director of Messe Frankfurt (HK) Ltd, said: “With Intertextile Apparel in Shanghai a prime example, our Texpertise Network provides the ideal global framework from which to launch this diverse, comprehensive platform for the integrated textile supply chain. VIATT itself will capture the essence of Texpertise in one platform – a diverse, one-stop sourcing event for buyers across all categories, from garments, fabrics, yarns and fibres, to textile machinery, technical textiles and nonwovens, and everything in between.”

Discussing the event’s potential, Mr Le Hoang Tai, Deputy Director General of the Vietnam Trade Promotion Agency (VIETRADE), said: “Vietnam is one of the world’s leading textile producers and exporters, and going from strength to strength as one of Southeast Asia’s manufacturing hubs. Our establishment has many years of experience organising trade fairs throughout Vietnam, and together with Messe Frankfurt we are excited to help international fairgoers unlock the potential of the country’s fast-growing textile market. In addition, Ho Chi Minh City’s accessibility, and Vietnam’s proximity to other leading textile-producing nations such as Bangladesh, Cambodia, China and India, make it the logical venue to host an event of this nature.”

Many international textile manufacturers have been expanding operations into Vietnam, augmenting an already strong domestic industry. According to the Vietnam Textile and Apparel Association (VITAS), the country’s textile and garment industry achieved staggering annual growth of 20 – 26% from 2018 – 2022. Participation in international trade agreements such as the Regional Comprehensive Economic Partnership (RCEP), the Comprehensive and Progressive Agreement for Trans-Pacific Partnership (CPTPP), the EU–Vietnam Free Trade Agreement (EVFTA), and the Indo-Pacific Economic Framework for Prosperity (IPEF)[2], bodes well for future growth.

As one of the world’s biggest importers of textile machinery, and a consistent importer of fabrics, yarns and fibres, garment production is the cornerstone of Vietnam’s industry. The country utilises cotton and functional materials to produce casualwear, childrenswear, swimwear, workwear, and much more, with sportswear an especially fast-growing category, and high-utility garments expected to achieve high exports.

By linking textile players from across Asia, Europe and beyond with this market, VIATT 2024 is willing to play an important part in shaping the future of Vietnam’s industry. Next year’s fair will host an extensive mix of international and domestic exhibitors covering multiple textile sub-sectors, including garments, apparel fabrics and accessories, yarns and fibres, digital printing, home textiles, technical textiles and nonwovens, textile processing, textile machinery, and more.

Exhibitors and buyers can utilise the fair’s global business matchmaking service, where connections are made based on the specific needs of each party. In addition to the fair’s main function as an international trading platform, its fringe programme will facilitate participants’ networking with industry leaders and offer diverse market insights via various seminars, forums, and panel discussions.

The Vietnam International Trade Fair for Apparel, Textiles and Textile Technologies (VIATT) is organised by Messe Frankfurt (HK) Ltd and the Vietnam Trade Promotion Agency (VIETRADE). Covering the entire textile industry value chain, the inaugural edition will be held from 28 February – 1 March 2024 at the Saigon Exhibition and Convention Center (SECC), Ho Chi Minh City.

The plan of the European Commission to propose a price cap on wholesale gas price at 275€/MWh would be a bitter disappointment for the European textiles and clothing manufacturers, said EURATEX.

November 22nd, EURATEX stated in a letter to EC President, Ursula von der Leyen, that any price cap above the level of 80€euro/MWh would not help the EU industry – the textile sector in particular – to survive the current crisis. Indeed as early as July 2021, the wholesale gas price in the EU was below 30€/MWh. Now, the EU industry is facing gas and energy prices that have exceeded any coping capacity: from the record-high 320€/MWh last August, the price has reached to 127€/MWh today. Still, it is more than 300% than the business as usual prices.

The very existence of the European industry is at stake and with it the European sustainability agenda – and Europe’s capacity to implement it. Furthermore, Europe will lose its strategic autonomy, which guarantees essential goods and services are made available on the European Internal Market. If we continue on this path, the EU will soon become totally dependent on foreign imports with no leverage to implement its sustainability agenda, let alone lead the transition to a circular economy on the international stage.

At present, the EU industry is facing a dire international competition with the industry in China, India and the US working at energy prices of around 10$/MWh. In addition, these competitors are benefitting of sky-high subsidies from their own governments: the rollout of the US $369bln industrial subsidy scheme is just the latest example.

EURATEX Director General, Dirk Vantyghem, believes that “while the EU Industry is under immense, unprecedented pressure, a price cap at 275€/MWh would be meaningless: the European industry will be permanently pushed out on the market. The industry is at the heart of the European way of life and the fundament of our social market economy. The EU must save its industry to save Europe. The moment to act is now.”

Hologenix’s CELLIANT® infrared technology, an ingredient in textiles across many categories including bedding, is now offered in a new line of sustainable dog beds. The first performance fabric product from AVANTI, RESPOND is a wellness collection that promotes good health not only for pets but also for the planet. It is made from 100% recycled PET and uses patented CELLIANT technology for unmatched performance.

CELLIANT transforms the body’s heat into full-spectrum infrared energy. This energy is reflected back to the body, making it possible for the tissue and muscle to absorb it, promoting local circulation and tissue oxygenation. This technology helps keep the body dry and at the appropriate temperature. CELLIANT has been demonstrated to enhance energy, endurance, strength, stamina and comfort as well as promote faster recovery and more restful sleep. The RESPOND beds’ orthopedic memory foam filler adds an extra layer of comfort and wellness.

Introduced at Interzoo in Germany in May, RESPOND dog bedding was the result of determination by AVANTI leaders Raghav and Devika Modi to become champions of pet wellness and performance products while also aligning with the New Delhi, India-based company’s focus on sustainability.  

Ideal for ailing and senior pets, RESPOND beds are made from GRS-certified 100% recycled polyester CELLIANT yarns and orthopedic memory foam and have natural latex-coated bases for extra skid-resistance. AVANTI pet bed covers are removable and washable.

RESPOND dog beds are offered in nine SKUs, three different shapes and three colorways of each shape: grey, blue/grey and green/grey in shades that are associated with wellness.

• March 16-18, 2022, Istanbul Expo Center
• Successful start of Texhibition, Istanbul Fabric and Textile Accessories Fair with over 10,000 visitors from 63 countries
• More than 160 exhibitors presented fabrics, yarns and accessories on approx. 5,000 square meters in the Istanbul Expo Center
• Intensive order activity in a professional trade fair atmosphere of over 1billion US$
• The organizer's objective: to double the area and number of exhibitors for the second event in September

With over 10,000 visitors, the premiere event of Texhibition Istanbul Fabric and Textile Accessories Fair, organized by the Istanbul Textile and Raw Materials Exporters' Association (ITHIB) and the Istanbul Chamber of Commerce (ITO) from March 16th to 18th, 2022 has successfully started.

İTHİB President Ahmet Öksüz: "Our exhibition platforms Texhibition Istanbul Fabric and Textile Accessories Fair and IFCO, Istanbul Fashion Connection, which was launched by our sister association IHKIB in February, play an important role in making Istanbul the fashion center of the Turkish textile and clothing industry. For the follow-up event to Texhibition in September this year, we expect the number of exhibitors and space to double."

The consistently positive feedback from the exhibitors underscores this expectation, as does the great interest shown by international visitors, including those from Denmark, Germany, France, Italy, the Netherlands and the UK.

The Turkish textile industry started with an export target of US$ 15 billion in 2022. The exhibition organizers assume that their platforms will contribute US$ 1 billion. Turkey is one of the most important procurement markets for the European textile industry and is becoming even more important in the course of the global supply chain problem and is now one of the top 3 most interesting procurement locations with its low prices, good quality products, reliable suppliers and short delivery times.

Exhibitors
On offer were high-quality and innovative fabrics from the weaving sector, including Kipaş Textiles, BTD Textile, Özdoku, Bossa and Yünsa; knitters like Gülle, Saka, Örkumod or İskur showed their current collections; yarn market leaders such as Korteks, Tepa and Gama were present, as were Şimşek Ege, EMR Zippers, Çağ-Tek and Öz-El Lastik for the accessories sector. A total of 166 exhibiting companies presented themselves in clearly structured segments in a professional trade fair atmosphere.

Frame program
In the Texhibition Forum, experts discussed the topics Sustainability, New Trends, Supply Chain and GMO-Free Cotton giving an outlook on the upcoming trends and developments in the Turkish textile industry. All events were heavily frequented by visitors.

Next Texhibition September 21-23, 2022