From the Sector

• On 22.03 STOLL will offer a webinar through the online platform of Fashion Council Germany on the topic of digitalisation and sustainability in STOLL flat knitting.

Webinar Description
Digitalisation and sustainability are becoming increasingly essential for the success and existence of fashion companies. The flat knitting industry with its immense flexibility and diversity offers many opportunities for digital solutions and sustainable practices. In this webinar, Karl Mayer Stoll will share how digital design tools enable more sustainable knitwear development.

Fashion Council Germany
The FCG is the patron to strengthen the German fashion and design landscape for a visionary, technological & sustainable future in a global market.
The Fashion Council Germany represents the interests of fashion "designed in Germany". Founded in January 2015 in Berlin. On the initiative of national industry experts, the Fashion Council Germany promotes German fashion design as a cultural and economic asset and supports young designers from Germany. In addition to the promotion of young designers, special attention is paid to education, sustainability and fashion technology as well as to the promotion of cross-disciplinary dialogue and networking. Against this background, the Council carries out essential lobbying work in politics, business and culture, strives for visibility and emphasises the global relevance of fashion design and Germany as a fashion location at home and abroad.

Since the beginning of last year, the FCG offers workshops on various business topics in the fashion industry. Until further notice, all FCG seminars will take place online due to the Corona crisis.

• C.L.A.S.S. launches the Manifesto for Responsible Fashion and kicks off the CALL TO ACTION of C.L.A.S.S. ICON 2021
• What does it mean to be a “game changer” in green fashion?
• What are the false myths of eco-fashion and what are the guidelines for innovating while safeguarding the planet? And how do you tell the story behind a sustainable fashion collection?

An annual competition to reward a visionary creative who combines design, responsible innovation and communication, capable of raising contemporary consumer awareness of the new values of sustainable fashion. This is the Call to Action launched to find the C.L.A.S.S. ICON 2021 by Giusy Bettoni of C.L.A.S.S. in the Smart Voices panel "C.L.A.S.S. ICON: Award and Manifesto for Responsible Fashion", moderated by the green journalist Diana de Marsanich, and starring, on the 10th February, the fashion designer Gilberto Calzolari, recipient of the international award for creative visionaries in the world of fashion C.L.A.S.S. ICON Award 2020, and Federico Poletti, Marketing and Communication Director of WHITE SHOW.

C.L.A.S.S. Manifesto  

During the Smart Voice, the C.L.A.S.S. Manifesto for Responsible Fashion, the 2021 edition of the C.L.A.S.S. ICON competition and the Sustainability Formula were presented.

C.L.A.S.S. ICON Award is an international award for visionary creatives in the fashion world who are able to convey the values of sustainability not only to fashion professionals, but also to the wider public: consumers. "We created C.L.A.S.S. ICON to reward visionary designers who create their collections by combining design, innovation and responsibility and who are able to communicate the values behind their garments authentically and effectively to consumers. It's time for storymaking and storytelling to align, otherwise it's just greenwashing" says Giusy Bettoni.

From 15th of February to 15th of April it will be possible to apply by sending an email to classicon@classecohub.org, with a description and objectives of the brand, the sustainability values adopted and the strategy, the designer's profile, a photo-video story of the latest collection, and any previous awards won (all info on http://www.classecohub.org).

During the panel, designer Gilberto Calzolari, the first winner of the first C.L.A.S.S. ICON Award, shared his vision for responsible fashion and his current projects. "My brand is a laboratory of experimentation. I create fashion to open conversations and change the way people behave and think. My creativity, from the choice of fabrics and processes to the image I decide to communicate, are the weapons at my disposal. Since the beginning, I have been really excited to team up with C.L.A.S.S. in order to share a common and challenging journey, with the perspective to be part of a constantly growing network activating mutual support. I have always thought at my collections as a call to action for a better future and now more than ever my mission as C.L.A.S.S. ICON is to make people understand that commitment and sustainability can and must go hand in hand with beauty and elegance. The adage 'kalòs kai agathòs' is one of the classical teachings that should never be forgotten: aesthetics, in my opinion, is inseparable from ethics. That's why I don't just target professionals, but also the end consumer, fashionistas and beyond" says Gilberto.

"For the first edition of C.L.A.S.S. ICON in 2020 Gilberto was decreed as our chosen one, and the path together was sanctioned at that moment: the sharing of values and visions is an indissoluble bond that keeps us united over time. Like Gilberto, each ICON will be part of a community where together with C.L.A.S.S. will try to make a real smart fashion and above all create an important voice," says Giusy Bettoni.

In support of the C.L.A.S.S. ICON award, C.L.A.S.S. presented its Manifesto for Responsible Fashion, which summarises the values that C.L.A.S.S. has been researching, communicating and developing since 2007: the role of the ethical company and its transparent production, the importance of traceable and healthy products, with total respect for people and the environment. A commitment to a circular economy with a positive impact that also means safeguarding the seas, the ocean, the use of water, energy and resources.

"A Manifesto for fashion with the lowest possible impact on the planet and on people and animals’ health thanks to responsible innovation, perfectly up to the challenges of contemporary lifestyle. This is why I created the Sustainability Formula, which only exists when there is design, responsible innovation and we are able to track and measure the impact of products and processes and communicate the new values in an appropriate way. In a word, when there is knowledge" concludes Giusy Bettoni.
 
F = D x I x S x C
F= Fashion
D=Design
S=Sustainability
C=Communication

• Looking to the future – Frankfurt Fashion Week is positioning itself with a consistently sustainable agenda and propelling the transformation of a modern, resource-efficient fashion industry.

The Conscious Fashion Campaign (CFC), working in collaboration with the United Nations Office for Partnerships (UNOP), will be the presenting partner and the Sustainable Development Goals (SDGs) will be a prerequisite for all exhibitors by 2023. And the Frankfurt Fashion SDG Summit by CFC is set to become the leading international conference for sustainability in the fashion world. The future of fashion has begun – and its key players will be coming together in Frankfurt am Main from 5-9 July 2021.
 
Frankfurt am Main, 2 December 2020. Joining forces to improve the fashion industry: Frankfurt Fashion Week is positioning itself as the host of the future of fashion and actively driving forward the transformation towards a future-oriented, more sustainable fashion and textile industry. All decision-makers looking to instigate this change will be coming together in Frankfurt am Main from 5-9 July 2021. The initiators of Frankfurt Fashion Week – Messe Frankfurt and the Premium Group – have achieved a real coup: Conscious Fashion Campaign, working in collaboration with the United Nations Office for Partnerships, will be the presenting partner. Messe Frankfurt will build on its collaboration with the United Nations Office for Partnerships and establish Frankfurt Fashion week as the platform on which to advance the Sustainable Development Goals and help guide the fashion industry into the 'Decade of Action'.
 
“Frankfurt will play host to the whole world. We are seeing a very positive response indeed,” confirmed Peter Feldmann, Senior Mayor of the City of Frankfurt am Main, at today’s digital press conference, before going on to say: “The fact that the initiators are able to rethink the concept of a Fashion Week in such a way is extremely impressive and proves that the fashion industry is correctly interpreting the signs of the present and future. The time has come for value creation and values to be reconciled. Consistent alignment with the Sustainable Development Goals is an important step in this direction.”
 
“Frankfurt Fashion Week aims to play a crucial role in finding solutions for macrosocial challenges and supporting the goals of international politics such as the European Green Deal. The fashion and textile industries are also expected to be climate-neutral by 2050. If we want to achieve this, we all need to pull together. Frankfurt Fashion Week is inviting all initiators and supporters of sustainable concepts and congresses or shows dedicated to sustainability to meet in Frankfurt, partake in discussions and make tangible decisions for the greater good. We will connect the most relevant players and pave the way for a future-proof fashion and textile industry,” says Detlef Braun, CEO of Messe Frankfurt.
 
“Given its global reach, the fashion industry is uniquely positioned to collaborate and engage on the Sustainable Development Goals, in particular on climate action and responsible production and consumption,” said Annemarie Hou, Acting Executive Director of the United Nations Office for Partnerships. “Frankfurt Fashion Week and the Summit will serve as an important platform for education and engagement of the fashion and textile industry in the Decade of Action,” emphasised Ms Hou.
 
The aim of Frankfurt Fashion Week is for all exhibitors, participants and partners to align with the Sustainable Development Goals by 2023. The SDGs will also be incorporated into all formats of Frankfurt Fashion Week. This will help to make the UN’s sustainability goals visible and tangible for the Fashion Week audience, therefore bringing its claim, goals and specific proposals for implementation to an international opinion-forming fashion and lifestyle community. During a one-day Frankfurt Fashion SDG Summit presented by Conscious Fashion Campaign, topics like gender equality, clean water, climate protection, social justice and their significance for a forward-looking fashion industry will be examined in greater depth. Another point on the sustainability agenda: Frankfurt Fashion Week is launching a Sustainability Award for outstanding, innovative, sustainable design, alongside other categories with a global appeal for the fashion and textile industry.
 
"We are committed to setting the wheels of transformation in motion. Not only does the overall mindset have to fundamentally change; the entire industry also needs to have the courage to be transparent and honest. It’s important to see values and value creation as opportunities rather than contentious. We are doing what we do best: connecting the relevant players at all levels. With its ecosystem, Frankfurt Fashion Week will become the enabler. We are creating a platform that will orchestrate industry-wide change. With this as our inspiration, we are also developing our tradeshow formats from a ‘marketplace of products’ to a ‘marketplace of purpose and ideas’,” explains Anita Tillmann, Managing Partner of the Premium Group.
 
A new start in Frankfurt: In summer 2021 the entire fashion industry will be coming to the metropolis on the Main river to inform themselves, be inspired, discuss, negotiate and celebrate. “There’s a huge need to finally meet in person again, to exchange ideas and be inspired. At the same time, digital tools and formats have become an integral part of the fashion industry,” says Markus Frank, Head of the City of Frankfurt’s Department of Economic Affairs and therefore also responsible for its creative industry. “To implement such a future-oriented, all-encompassing overall concept, Frankfurt’s business and creative scenes offer an almost unique concentration of different expertise with its internationally networked agencies, universities and museums. The city’s multifaceted, high-end club, bar and restaurant scene, diverse hotel industry and internationally renowned retail landscape will become the stage for this. This network will be a key factor in the successful implementation of Frankfurt Fashion Week and the way in which it will expand into the public space as a cultural and social happening.”
 
A number of major publishing houses are also showing their commitment to the new Fashion Week in Frankfurt with conferences, events and awards: Textilwirtschaft, the leading professional fashion journal by the Deutscher Fachverlag publishing house, is moving its traditional meeting of the industry’s top decision-makers – the TW Forum, the presentation of the renowned Forum Award, as well as its subsequent conference – from Heidelberg to Frankfurt’s Palmengarten botanical gardens, and will therefore be kicking off Frankfurt Fashion Week on Sunday evening and Monday morning. The Frankfurter Allgemeine Zeitung will be hosting its traditional fashion party for the first time in Frankfurt and publishing a special edition of its FAZ Magazin on Frankfurt Fashion Week. And the ZEIT publishing group is holding its ‘UNLOCK Style by ZEITmagazin’ conference, which was established in 2014, and the ZEITmagazin Fashion Week party in Frankfurt for the first time and will dedicate the whole new issue of ZEITmagazin Frankfurt to Frankfurt Fashion Week. Condé Nast will also be involved in next summer’s Frankfurt Fashion Week with an exclusive event by GQ. And the Burda publishing house will also be represented with various event formats from its lifestyle and fashion brands.There will also be talks with SHINE  Conventions, the organiser of GLOW, about what a mutual collaboration could look like.
 
Frankfurt Fashion Week is also delighted to have the Fashion Council Germany (FCG) on board.  The FCG is theinstitution when it comes to German fashion design. It promotes designers, is committed to gaining more political relevance and strengthens the international visibility and awareness of German fashion. At Frankfurt Fashion Week, the FCG will contribute selected formats, such as its already established Fireside Chat, and a future-oriented accelerator format to support German designers.
 
“What really impresses me about Fashion Week is the whole networking aspect: the creative industries will meet the financial world and sustainability is the common denominator. The Green Finance Cluster is another project that we could link with Frankfurt Fashion Week in the future. This will provide new inspiration in the fashion industry, which will certainly extend way beyond its own horizon of Frankfurt and Hesse. After a very difficult year for the trade fair industry, the concept is an encouraging breath of fresh air,” sums up Tarek Al-Wazir, Hesse’s Minister of Economics, Energy, Transport and Regional Development and Deputy Minister-President of the state of Hessen.

• Royal DSM, a global science-based company in Nutrition, Health and Sustainable Living, today announced that, for the first time, Dyneema® Composite Fabrics are used by Moncler in the Fall/Winter 2020 Grenoble collection, which fuses form and function into high performance skiwear.

Moncler Grenoble is born of a passion for research and implements cutting-edge technology to push the limits of its potential. The design team identified Dyneema® as an innovative fabric it could use to push the level of its performance to the next peak, incorporating the material into the new collection as a departure from the conventional use of cotton and polyester.

Sandro Mandrino, the Head of Design for Moncler Grenoble, was the first designer of the luxury fashion brand to incorporate Dyneema® into one of his creations through the Moncler Genius project. The Moncler Genius project advocates radical co-creation where multiple designers create their own signature collections in collaboration with the house. Together, these collections translate into one vision of the future and, as one of the nine designers, Mandrino’s interpretation of the future of fashion features Dyneema® Composite Fabric.

Using variations of the fabric in both white and black allowed Mandrino to bring his vision to life by merging skiwear, space suits and technology all in one. “ 3 Moncler Grenoble is first and foremost about performance,” states Mandrino, who integrated constructive solutions with fabric technology to develop a line that was meant to perform both on and off the ski slopes.

Dyneema®, the world’s strongest and lightest fiber, is 15 times stronger than steel yet light enough to float on water. The unmatched performance and protection of products made with Dyneema® have made it the material of choice in critical applications where failure is not an option for more than 30 years. In fabric form, Dyneema® is available in composites, denim, knits, wovens and hybrids for composite reinforcements. And because Dyneema® fabrics are made using Dyneema® fiber, they intrinsically provide high strength, low weight, waterproof and breathable properties – allowing designers to fuse the technical performance of ultra-light products with aesthetic design that doesn’t sacrifice strength or durability.

The Moncler team used the Grenoble collection as an opportunity to experiment and further understand the nature and behavior of Dyneema® fabrics, while simultaneously incorporating material performance with practical design. “Future collections will focus on expanding to new designs and fabric options in collaboration with DSM,” adds Mandrino.

“We are very excited to be working with the Moncler team to launch a collection of wonderful garments that allow people to explore the outdoors more safely and for longer periods of time,” states Marcio Manique, Global Business Director, Consumer & Professional Protection, DSM Protective Materials. “We look forward to further supporting Moncler as they develop innovative, high-tech garments that are also sustainably sourced through the introduction of bio-based Dyneema® fabrics.”

In line with DSM’s commitment to protect people and the environment they live in, the world’s first-ever bio-based ultra-high molecular weight polyethylene fiber was introduced in May 2020. Bio-based Dyneema® boasts the same exact performance as conventional Dyneema® with a carbon footprint that is 90 percent lower than generic HMPE. DSM and Moncler’s continued partnership will not only provide high performance, light weight garments for outdoor enthusiasts but also environmentally sustainable alternatives that contribute to a more circular economy.

Two ISKO I-SKOOL™ 7 looks make their debut at the Graduate Fashion Foundation, part of London Fashion Week, a springboard for new talent striving to bridge the gap between education and industry.

Following an unprecedented academic year, GFF celebrates how the Class of 2020 have adapted and overcome adversity to complete their degrees across 26 fashion specialisms, from Design and Knitwear to Comms, Marketing and Business. London, 17-22 September – To bring together fashion educators and industry leaders and to support their graduates to reach their full potential once they have graduated: this has always been GFF’s main goal for the past 28 years. Now more than ever, GFF continues in its long-standing commitment to share good practice and knowledge and to inspire students to become innovators, environmental leaders, employees, and educators while promoting cultural diversity and inclusivity within an international platform – very much in keeping with ISKO I-SKOOL™ values and approach which resonate throughout the contest’s Denim Awards.

Designers Kotryna Adomaityte and Isabel Hambly from Nottingham Trent University were 2 of the 9 winners of the ISKO I-SKOOL™ 7 Awards, announced in a phygital ceremony held on July 22. The two students were invited to showcase their winning creations at GFF. Kotryna, winner of the ISKO I-SKOOL™ PERICOLO Award by Cadica Group, impressed the audience with her “Wild West Denim” look to London at the GFF Showroom.

Isabel Hambly, winner of the ISKO I-SKOOL™ Best Marketable Product, stole the show with her “Women at war” outfit which was displayed at the Catwalk Show, live-streamed from Samsung KX on September 22. That two of ISKO I-SKOOL™ 7 winners and finalists were part of this important event is proof of the significant role the contest – developed and supported by ISKO – plays in nurturing and championing talent and creativity. This edition’s main concept was world’s citizenship, with the Creative Theme “North, East, South, West – connected by one planet”. The twenty shortlisted finalists were asked to dig into their roots and to approach different cultures, defining and tracking down the geography of the world connecting them through responsibility. In addition to exploring the planet both locally and globally, they were also required to take into account the product life cycle of their outfits – featuring a 5-pocket jeans to interpret their view on the “local” concept and two Denim Show Pieces to reflect their worldwide influences and topics of interest. These were made with top ISKO™ denim fabrics, meeting the designers’ needs and providing a strong sustainable ingredient.

“We are really proud that two of our winners made it to GFF, with which we have many values in common – it marks another important step in their journey” said ISKO Senior Executive ISKO I-SKOOL™ Project Irem Orhun. “All of this goes to show how ISKO I-SKOOL™ plays a fundamental role in providing the foundation to enter the industry more aware of your skills and capabilities.”

Archroma, a global leader in color and specialty chemicals towards sustainable solutions, today announced that the 4,320 color references of its Color Atlas library have been selected by Shima Seiki and integrated into their ‘SDS-ONE APEX’ series of software for the design, planning and virtual sampling of textile and apparel.

Shima Seiki is a leading provider of digitally optimized solutions for the fashion industry, who combines its on-demand ‘WHOLEGARMENT’ knitting machine with realistic virtual sampling. Based on actual yarn data, fabric simulations generated on the SDS-ONE APEX-series are unparalleled in quality and realism. Design and simulation are available for knits and various other textile applications, and smooth transition to machine programming is possible for quick and accurate design-to-manufacture interface.

That is where the Color Atlas by Archroma® will considerably benefit to the users of Shima Seiki’s solutions.

The Color Atlas was launched in 2016 to provide fashion designers and stylists with off-the-shelf color inspiration that can be implemented in production with just a few clicks.

The Color Atlas continues to evolve in line with Archroma’s commitment to sustainability through innovation. The company describes it as “The Archroma Way to a sustainable world: safe, efficient, enhanced, it’s our nature”. All color references available in the Color Atlas have been formulated with products that comply with leading international eco-standards, and can be selected based on the desired sustainability profile.

Today, the Color Atlas contains 4,320 colors applicable on cotton poplin, almost the double compared to similar tools available to textile and fashion specialists. Technical support is available to designer, manufacturers, as well as brands and retailers, through Archroma’s global offices - for every single color from its selection to its implementation in production. Engineered color standards empowered by NFC technology are also available for all colors and reproducible in production.

With this new collaboration, the users of the SDS-ONE APEX design software of Shima Seiki will have at their disposal 4320 colors that they can visualize, evaluate and implement, in a considerably accelerated process from the first creative idea to the production to the final outlet, whether online or in brick-and-mortar shops.

“Accurate color evaluation and communication are very important issues for design work”, explains Hideya Ohtani, General Manager, Graphic System Development Division, at Shima Seiki. “We have high expectations for Archroma's Color Atlas to help our APEX series users develop their products in an even more smooth and accurate manner.“

“We are proud to bring our Color Atlas library to the users of Shima Seiki’s extremely advanced design software,” says Chris Hipps, Head of Co lor Management Services, at the Archroma Brand Studio. “Designers and users of the software will have at their disposal not only color options they never had before but also colors that they can trust will be implementable right away. That’s what we strive to do at Archroma: create a new way of working: safe, efficient and enhanced. It’s our nature!”

The 26th edition of Intertextile Shanghai Home Textiles concluded on 26 August, following a successful three-day run at the National Exhibition and Convention Center (Shanghai). It was Messe Frankfurt’s first event to take place in Shanghai in 2020 following disruptions from the pandemic. Amid the challenges presented by the pandemic, this year’s fair provided a vital opportunity for the international home and contract textile industries to source and reconnect through virtual and in-person meetings. Offering a comprehensive range of home and commercial textile products, the fair welcomed over 600 exhibitors and attracted more than 25,000 trade buyers.

Speaking as the fair concluded, Ms Wendy Wen, Senior General Manager of Messe Frankfurt (HK) Ltd commented: “Intertextile has always been dedicated to providing an ideal platform for the international home textile industry and we are delighted to continue to do so during these unprecedented, challenging times. In view of the current global travel restrictions, this year’s fair offered a series of digital tools in addition to the traditional exhibition, allowing the fair to reach as wide an audience as possible. We are glad that this new format was highly recognised by the participating exhibitors and buyers alike.”

“Whilst economic activity in China is progressively recovering and domestic consumption continues to grow, the country’s exports are taking longer to rebound,” Ms Wen added. “One of the main objectives of this year’s fair was to connect domestic and international suppliers and buyers who are eager to make personal contacts and get back to business. As evidenced by feedback from numerous exhibitors and visitors, the fair has been able to help and support the industry’s recovery, so we are delighted with the results.”

Online business matching platform connected worldwide companies
 
In view of the current international travel restrictions, this year’s fair launched a brand new online business matching platform, which connected around 200 buyers from over 50 countries and regions to 60 exhibitors. The platform introduced multiple new functions, such as live-stream product presentations and a real-time chat platform to better facilitate business exchanges between suppliers and buyers from around the world. One exhibitor participating in the platform was Suzhou Roufang Textile Technology Co Ltd. “Yesterday we had a live-stream product presentation, which attracted around 200 buyers. The online platform is useful for us as we could showcase our new products and design concepts to overseas buyers, and let them know that we are still here to serve them,” the company’s Business Manager Ms Yu Qian Ru explained.

Mr Azam Osman, Manager of the Factory Depot (Pty) Ltd from South Africa expressed his satisfaction about the online platform: “I am glad that the fair provided the online business matching service where I have seen a lot of quality furniture and decorative fabric exhibitors. I’m interested in connecting with them.” Another buyer, Ms Elena Freyuk from Ziptown Trading Inc. said: "I am pleased that the fair offered both live-stream and video recording product presentations as I was unable to watch the live presentation due to time difference. The services were very thoughtful!”

A source of inspiration for the industry
 
To ensure fairgoers can discover the latest design and industry trends and insights, this year’s fringe programme presented a series of high quality events, covering the industry’s hottest topics. Some of the highlights included the 2021 Intertextile Trend Forum, which was led by Shen Lei, the Chinese representative of the Intertextile International Lifestyle Trend Committee. The forum brought together five prominent Chinese designers including Ben Chen, Ben Wu, Meng Ye, Paul Pang and Xie Ke, who presented an in-depth interpretation of the theme of 2021 Intertextile Trends, “BOUND”. Other events included Ride the Storm – Home Textile Digital Printing Forum, Tmall Seminar on industry digitalisation, Furniture & Home Textile Direct Negotiation Event and more.

The PREMIUM GROUP and its partner, JOOR, the largest B2B wholesale platform in the world, have together developed a digital marketplace showcasing a curated portfolio of brands compiled in partnership with the relevant retailers. The first digital trade show in the world launches on 14 July 2020: PREMIUM+SEEK Passport.

The JOOR Passport platform is geared towards the current market conditions, where only limited travel is permitted, as well as towards the time after the pandemic when physical events will be able to take place again.

The trade show experience is condensed into a one-stop shop for users: one website, one app to search for and find suppliers, and one place to upload and access data and content – in short, one comprehensive digital experience.

The digitalisation of business interactions represents a year-round marketplace where retailers can discover new styles and designers, and brands can generate new contacts.

On the summer trade show dates the seasonal brand lookbooks curated by PREMIUM and SEEK can be uploaded to individual profiles and key looks can be presented in virtual showrooms. The PREMIUM GROUP translates the recipe for success – Commerce, Content and Community – for the digital sphere. Buyers can find out the latest on style and trend stories on the PREMIUM+SEEK Passport homepage, which also highlights key themes such as sustainability. This enables retailers to continue to gain inspiration from brand worlds, to keep abreast of developments and discover new things.

And finishings of the E.C.O. KOSMOS cross-collection, continuing its ethical and sustainable path and having also exclusives collaborations with international brands
Italian Converter, a leading manufacturer of innovative fabrics for fashion, footwear and accessories, expands E.C.O. Kosmos, the fully traceable, transparent and 100% Made in Italy cross-collection. The acronym E.C.O. - Ecologic, Conversion, Optimization perfectly reflects the founding values of the Italian Converter philosophy and represents a further step in the company's responsible path. E.C.O. Kosmos has also been selected to be part of C.L.A.S.S. (Creativity Lifestyle and Sustainable Synergy) and also welcomed with enthusiasm the proposal to support C.L.A.S.S. Smart Materials Bank, the educational platform and e-shop of C.L.A.S.S. designed for young designers who want to discover and experiment with innovative and sustainable textile solutions from the best manufacturers in ways suitable for their reality.

Here are some highlights of the collection:

• E.C.O. Alba – E.C.O. Aurora, fabrics made of 50% casual cotton combined with AMNI SOUL ECO ® technology.
• E.C.O. Sonica is a semi-shiny satin with an elegant and refined appearance. the textile sector at an international level.
• E.C.O. Aly is a vintage effect raffia, a very trendy theme right now.

Archroma, a global leader in color and specialty chemicals towards sustainable solutions, today announced that it has joined ‘The Denim Window’ as its showcase company for color and effect technologies.

The Denim Window is a showroom located in Amsterdam, Netherlands, and dedicated to providing apparel brands with inspiration, sustainability and innovation for their denim collections. Created and curated by Silvia Rancani, a passionate denim consultant with a unique flair for fashion and technology, The Denim Window connects carefully selected companies with brands through exclusive events and showcases at The Denim Window location.

The Denim Window allows its visitors to find in one single place fabric mills, garment makers, chemical suppliers, fiber and trim producers, where designers, product developers, fashion students, denim lovers & emerging talents are invited to review and learn more about the products, aiming to stimulate creativity and innovation through collaborations.

The Denim Window and Archroma will regularly organize workshops to support brands and retailers with systems and inspiration to create denim colors and effects in “The Archroma Way: safe, efficient and enhanced. Because it’s our nature!”.

The company, which made the headlines with innovations such as its aniline-free* Denisol® Pure Indigo or its EarthColors® range of dyes based on non-edible biomass waste from the herbal and agricultural industries, participated to the recent exhibition organized at The Denim Window in Amsterdam on 23 January to celebrate Chinese New Year with the new Denim Window 2020 member companies.

“Amsterdam has developed as one of the world’s denim cities with global meet-ups and events, and now the conferences, workshops and permanent showroom of The Denim Window”, explains Umberto Devita, Business Development Manager for Denim & Casual Wear at Archroma. “The Denim Window, Archroma and the other member companies share the same passion for creativity, innovation and denim with a soul, and that makes us a match made in heaven. We are very excited to have been given this opportunity to collaborate the Denim Window dream team!”