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Digital technologies the key to success for eye-catching fashion label DushaGreya by Natalia Dushagreya (c) DushaGreya
DushaGreya’s eye-catching pieces are a regular at both Russian and international fashion shows.
28.01.2021

DushaGreya: Digital technologies the key to success

  • DushaGreya is a well-known brand from talented Moscow-based designer, Natalia Dushagreya, who puts her all into her unique creations.

Combining her outstanding creativity with cutting-edge digital printing technology, Natalia has been delighting women with eye-catching, comfortable clothes, which boast unparalleled individuality and vivacity for several years. “The quality of digital prints surpasses that of traditional fabrics, both in the variety of colour compositions and in the contrast and clarity when printing small details or complex geometric elements. Digital technology makes it possible to achieve exceptionally smooth colour transitions, which is almost unattainable when using analogue printing methods. As a designer, I make sure to fully leverage the advantages of digital printing when designing and producing my collection”, says Natalia.

  • DushaGreya is a well-known brand from talented Moscow-based designer, Natalia Dushagreya, who puts her all into her unique creations.

Combining her outstanding creativity with cutting-edge digital printing technology, Natalia has been delighting women with eye-catching, comfortable clothes, which boast unparalleled individuality and vivacity for several years. “The quality of digital prints surpasses that of traditional fabrics, both in the variety of colour compositions and in the contrast and clarity when printing small details or complex geometric elements. Digital technology makes it possible to achieve exceptionally smooth colour transitions, which is almost unattainable when using analogue printing methods. As a designer, I make sure to fully leverage the advantages of digital printing when designing and producing my collection”, says Natalia.

By the time the DushaGreya brand begun, Natalia and her like-minded associate and father, Alexander Kordovatov, already had experience in the field of sublimation printing and knew that printing on fabric for subsequent tailoring would be carried out using this technology. However, no third-party performers could be found that would meet the quality and deadline requirements of the brand, so they decided to purchase new equipment and start printing at their own site. 

Alexander says. “We also found out that Smart-T (Mimaki's distributor in Russia), the supplier of this equipment in Moscow, is highly rated by the industry community and customers due to its professional expertise, first-line service support, and highly qualified engineers.” At the end of 2019, Smart-T installed the highly anticipated Mimaki Tx300P-1800 direct textile printer at the DushaGreya facility. Today it prints fabrics for dresses, skirts, T-shirts, fleeces, jumpers, hoodies, trench coats, and other midwear.

"Mimaki Tx300P-1800 is the only printer in the Mimaki line that allows us to print on natural fabrics without pre-processing,” Alexander comments. “This gives us the ability to produce short, original print runs at no extra cost, which is vital in achieving our goals. The TP400 pigment inks used in this printer have an expanded colour gamut, so the prints are always bright and saturated.”

ISKO Vital™+ Premium community face cover receives the NEN certification in the Netherlands. (c)ISKO
ISKO Vital™+ - NEN certification
19.01.2021

ISKO Vital™ receives NEN certification

  • ISKO Vital™+ Premium community face cover receives the NEN certification in the Netherlands.

The responsible face cover brand is the first to be awarded the Dutch standard, recently established by The Royal Netherlands Standardization Institute. The mark of conformity was issued on January 19, when ISKO Vital+ completed the certification process.

  • ISKO Vital™+ Premium community face cover receives the NEN certification in the Netherlands.

The responsible face cover brand is the first to be awarded the Dutch standard, recently established by The Royal Netherlands Standardization Institute. The mark of conformity was issued on January 19, when ISKO Vital+ completed the certification process.

Supported by parent company ISKO’s 100-years of experience and know-how in the textile industry, ISKO Vital+’s range of Premium face covers has exceeded the requirements set out by NEN for community face covers. The recently established Dutch standard, NEN-spec 1- 2 requires manufacturers to pass rigorous testing for bacterial filtration efficiency, breathing resistance, fit and ease of use and sustainability.
With a bacterial filtration efficiency (BFE) of ≥95% that exceeds the NEN’s minimum requirement of ≥70%, the ISKO Vital+ Premium face cover is a patented 4-fold design made from ISKO Vital™ fabric, a groundbreaking textile solution created by ISKO’s in-house research and development experts. It is fluid repellent and very easy to breathe through thanks to a single layer of organic cotton which is dermatologically tested, OEKO-TEX Standard 100 certified and gentle on the skin, providing a superior level of comfort as assessed by an independent panel.

Available in different sizes and colors, the Premium face covers surpass the minimum NEN requirement for breathing resistance of <70 Pa/cm2 too, with a respiratory resistance lower than 40 Pa/cm2 – making the face covers very comfortable to wear. In addition, they are much more sustainable than disposable masks as they can be reused and hand or machine-washed up to 15 times without loss of quality. “Current circumstances are expected to last in the foreseeable future, so it is extremely important to wear proper community face covers”, explained Edgar van der Linden, ISKO Vital™ Medical Business Lead. “Thanks to the mark of conformity, it is now clear that face cover must have the highest possible filtration efficiency and must also be comfortable, expressed in the lowest possible breathing resistance. Environmental aspects are also addressed. As a supplier of washable face covers made from one innovative layer of organic cotton we consider that very important. A good community face cover offers a combination of high filtration efficiency, comfort, ease of use and minimizes the burden on the environment”.

More information:
ISKO Vital™ NEN Certification
Source:

MENABO

75 Years Hohenstein - Successful Roots worldwide © Hohenstein
Today, at its headquarters in Bönnigheim, Germany, Hohenstein has expanded as a versatile service provider beyond the castle with modern lab buildings.
04.01.2021

75 Years Hohenstein - Successful Roots worldwide

BÖNNIGHEIM - Textile testing and research partner Hohenstein has reason to celebrate: this year marks the company’s 75th anniversary. Now in its third generation of family ownership, the company will spend this landmark year expanding its foundation for the future. Owner Prof. Dr. Stefan Mecheels is proud: "Our motto, We live textiles, expresses exactly what has made us special for many decades - our collective enthusiasm for textiles and the opportunity to provide solutions that make a difference in the world.”

Successful Roots

BÖNNIGHEIM - Textile testing and research partner Hohenstein has reason to celebrate: this year marks the company’s 75th anniversary. Now in its third generation of family ownership, the company will spend this landmark year expanding its foundation for the future. Owner Prof. Dr. Stefan Mecheels is proud: "Our motto, We live textiles, expresses exactly what has made us special for many decades - our collective enthusiasm for textiles and the opportunity to provide solutions that make a difference in the world.”

Successful Roots

Prof. Dr.-Ing. Otto Mecheels laid the foundation for an internationally-renowned company in 1946 when he founded the Hohenstein Institutes, a textile school in Hohenstein Castle. His son, Prof. Dr. rer. nat. Jürgen Mecheels modernized the Hohenstein Group’s business structures and expanded into new research and service areas such as textile finishing or professional laundries/dry cleaning. He helped to forever change textile safety with the STANDARD 100 by OEKO-TEX® certification system that protects consumers from harmful substances. Under Prof. Dr. Stefan Mecheels’ leadership since 1995, Hohenstein has been at the forefront of microfiber analysis, consistently perfected its created standards for comfort and compression testing and worked to reduce the industry’s ecological impact. Last but not least, the testing laboratory in Hong Kong, which has been in operation since 2011, and the Hohenstein textile testing laboratories in Bangladesh and India, which were opened in 2018, ensure even greater market proximity.

Solutions for the Global Textile Industry

Today, Hohenstein specializes in the testing, certification and research of all kinds of textile-related products. With a total of more than 1,000 employees at its headquarters in Bönnigheim and in more than 40 branches, contact offices and laboratories worldwide, the company faces the current challenges of the global industry.

"Textile sustainability remains a major focus for us and is woven through every decision we make," explains Stefan Mecheels. “Even services that are seemingly focused on innovation contribute somehow to longer lasting products, less waste and more safety. Our Digital Fitting Lab helps brands leap forward with digitized apparel development. Using modern 3D and 4D technologies and our traditional fit and pattern expertise, we help our clients design better fitting clothes with fewer prototypes and less waste.”

When SARS-CoV-2 struck, the company developed a quality label to easily identify non-medical, community masks that meet legal and functional requirements. The Hohenstein Quality Labels are independent proof with a high level of credibility among buyers and consumers.

Anniversary

Among the celebrations, Hohenstein plans to hold a mid-year press conference with regional and industry journalists. "We are celebrating this anniversary because we have succeeded in constantly adapting to the market and use our applied research to anticipate developments. For this I would first like to thank our employees, who, in keeping with the motto We live textiles, put their hearts and souls into their work. A very special thanks also goes to our customers, some of whom have been placing their trust in us for decades," says Stefan Mecheels, adding "I am convinced that we are positioned to continue our contribution in the future.

17.11.2020

JEC Korea Online to start in 7 days

  • JEC Korea 2020 Online will take place on November 24-26, 2020.

Seoul – This special online edition of the show will welcome more than 30 speakers and host two of the most innovative composites competitions. Here the full speakers and program line-up.

JEC Korea Online, the new digital event dedicated to European and the APAC Composites community leaders includes Keynote presentations, JEC Composites Technical Conferences, JEC Composites Innovation Awards, the Startup Booster competition, and Composites Exchanges, where companies will present their solutions during workshops.

Read the in-depth program in the attached document.

  • JEC Korea 2020 Online will take place on November 24-26, 2020.

Seoul – This special online edition of the show will welcome more than 30 speakers and host two of the most innovative composites competitions. Here the full speakers and program line-up.

JEC Korea Online, the new digital event dedicated to European and the APAC Composites community leaders includes Keynote presentations, JEC Composites Technical Conferences, JEC Composites Innovation Awards, the Startup Booster competition, and Composites Exchanges, where companies will present their solutions during workshops.

Read the in-depth program in the attached document.

Source:

JEC Group

03.11.2020

JEC WORLD announces new 2021 Dates

  • New digital platform unveiled
  • Due to the continued impact of the Covid-19 pandemic and after thorough consultation of clients and partners, the JEC World team today announces that the next edition of JEC World is postponed from March 9 to 11 to June 1 to 3, 2021.

With the growing concern among our exhibitors and partners surrounding the critical situation of the Covid  19,  travel  restrictions,  quarantine,  and  lockdown  measures  announced  recently  in  many  countries, the JEC World team has decided to work on a new timeline to hold the next edition of the event in safer conditions in 2021.

  • New digital platform unveiled
  • Due to the continued impact of the Covid-19 pandemic and after thorough consultation of clients and partners, the JEC World team today announces that the next edition of JEC World is postponed from March 9 to 11 to June 1 to 3, 2021.

With the growing concern among our exhibitors and partners surrounding the critical situation of the Covid  19,  travel  restrictions,  quarantine,  and  lockdown  measures  announced  recently  in  many  countries, the JEC World team has decided to work on a new timeline to hold the next edition of the event in safer conditions in 2021.

Thus, JEC World exhibitors answered a survey proposing three dates to determine which one would suit  them  the  most.  It  appeared  that  a  large  majority  of  respondents  favored  holding  the  next  JEC  World session from June 1 to 3, 2021."We truly regret having to make this difficult decision. However, we are all committed, starting todayto deliver the best JEC World experience to our clients.  We look forward to welcoming the international composites community back to Paris in June 2021", says Eric Pierrejean, CEO of JEC Group. As the leading trade show of the composites industry, JEC World brings together the whole composites materials  value  chain  and  professionals  from  application  sectors,  experts  from  the  scientific  and  academic world, associations and media from more than 112 countries.

JEC  World  is  also  proud  to  introduce  its  audience  this  year,  its  new  digital  platform,  JEC  World  Augmented.

This online platform, programmed to take place alongside JEC World,istailored primarily for attendees who cannot be present physically at the show but still want to experience a tremendousdigital event immersion. "JEC  World  and  its  augmented platform  will  bring  the  international  composites  community  and  specialists   together   to   network   with   exhibitors,   hold   digital   business   meetings,   access   online   conferences, workshops, and discover the latest composites innovation,"  says Adeline Larroque, Show director and EMEA events. "Now, more than ever, the international composites sector needs to come together to discuss today's challenges and tomorrow's composites solutions," adds Larroque.

Source:

JEC Group

World Cotton Day on 7 October Highlights the Importance of Cotton for Development Policy (c) pixabay
Cotton
07.10.2020

October, 7th: World Cotton Day

  • World Cotton Day on 7 October Highlights the Importance of Cotton for Development Policy

Bremen - Stemming from a 2019 initiative of the African Cotton-4 countries Benin, Burkina Faso, Chad and Mali, World Cotton Day will take place this year on 7 October. The event is organised by the Geneva-based World Trade Organisation (WTO) and is supported by the Food and Agriculture Organisation of the United Nations (FAO), the United Nations Conference on Trade and Development (UNCTAD), the International Trade Centre (ITC) and the International Cotton Secretariat (ICAC). The Bremen Cotton Exchange is also involved.

“Cotton is often underestimated because it is so natural. Behind it are millions of people, for example many farmers, field workers, employees in ginning factories, logistics providers and traders. We want to honour their achievements,” said the President of the Bremen Cotton Exchange, Stephanie Silber.

  • World Cotton Day on 7 October Highlights the Importance of Cotton for Development Policy

Bremen - Stemming from a 2019 initiative of the African Cotton-4 countries Benin, Burkina Faso, Chad and Mali, World Cotton Day will take place this year on 7 October. The event is organised by the Geneva-based World Trade Organisation (WTO) and is supported by the Food and Agriculture Organisation of the United Nations (FAO), the United Nations Conference on Trade and Development (UNCTAD), the International Trade Centre (ITC) and the International Cotton Secretariat (ICAC). The Bremen Cotton Exchange is also involved.

“Cotton is often underestimated because it is so natural. Behind it are millions of people, for example many farmers, field workers, employees in ginning factories, logistics providers and traders. We want to honour their achievements,” said the President of the Bremen Cotton Exchange, Stephanie Silber.

According to the WTO, the aim of World Cotton Day is to highlight the global economic importance of cotton and to raise awareness of the raw material by recognising the work of everyone involved in its cultivation, processing and trade. At the same time, within the framework of international cooperation, it is hoped that supporters and investors can be found to aid with technological and economic progress within the cotton value chain.

This time, the entire world cotton community will be involved in World Cotton Day on Wednesday, 7 October 2020. A wide variety of campaigns and events are taking place everywhere to draw attention to the importance of cotton and its possible uses.

Cotton is one of the most relevant agricultural raw materials in the world. Around 26 million tonnes of it are harvested annually. Approximately 150 million people in almost 80 countries around the world live from the cultivation of the natural fibre. A large number of these live in developing countries, where cotton cultivation is of particular importance as a cash crop.

Cotton is known as an agricultural product that is turned into a textile. The raw material is indispensable in fashion and clothing – and has been for thousands of years. But the use of cotton now goes far beyond textiles. For example, cosmetic products such as hand creams and hair shampoo are made from the oil of cotton seeds. The raw material is also used in the manufacture of banknotes, furniture and technical textiles, as well as in medical technology.

Against the background of the current discussion on sustainability and sustainable consumption, the role of natural fibres is becoming even more important. Cotton is biodegradable and a renewable resource. It can be grown again and again in agriculture through cultivation in crop rotation. This secures incomes and enables efficient value creation within the global production and processing chain.

The Bremen Cotton Exchange will actively support World Cotton Day with cross-media coverage. In addition, in time for World Cotton Day, three thematically different, emotionally appealing short films about cotton will be launched. They are aimed at consumers as customers of the textile and clothing trade and provide information about the benefits and properties of cotton and answer questions about its sustainability. In keeping with the times, they will be published via virtual media.

Lenzing Logo (c) Lenzing Group
29.09.2020

Lenzing is founding partner of the Renewable Carbon Initiative

Eleven leading companies from six countries founded the Renewable Carbon Initiative (RCI) in September 2020 under the leadership of nova-Institute (Germany). The aim of the initiative is to support and speed up the transition from fossil carbon to renewable carbon for all organic chemicals and materials.

Besides Lenzing, these ten companies are founding members of the RCI, which also form the Core Advisory Board: Beiersdorf (Germany), Cosun Beet Company (The Netherlands), Covestro (Germany), Henkel (Germany), LanzaTech (USA), NESTE (Finland), SHV Energy (The Netherlands), Stahl (The Netherlands), Unilever (UK) and UPM (Finland).

Eleven leading companies from six countries founded the Renewable Carbon Initiative (RCI) in September 2020 under the leadership of nova-Institute (Germany). The aim of the initiative is to support and speed up the transition from fossil carbon to renewable carbon for all organic chemicals and materials.

Besides Lenzing, these ten companies are founding members of the RCI, which also form the Core Advisory Board: Beiersdorf (Germany), Cosun Beet Company (The Netherlands), Covestro (Germany), Henkel (Germany), LanzaTech (USA), NESTE (Finland), SHV Energy (The Netherlands), Stahl (The Netherlands), Unilever (UK) and UPM (Finland).

The Renewable Carbon Initiative (RCI) addresses the core problem of climate change, which is extracting and using additional fossil carbon from the ground. The vision is stated clearly: By 2050, fossil carbon shall be completely substituted by renewable carbon, which is carbon from alternative sources: biomass, direct CO2 utilisation and recycling. The founders are convinced that this is the only way for chemicals, plastics and other organic materials to become sustainable, climate-friendly and part of the circular economy – part of the future.

Robert van de Kerkhof, Chief Commercial Officer of the Lenzing Group: „We at Lenzing believe that we need to create strategic partnerships to implement systemic change. Therefore, we support the Renewable Carbon Initiative. First of all, because it is the right thing to do and, second, it is also fully aligned with our corporate strategy. Therefore, we are part of the RCI from the beginning and its commitment to start acting now.”

Michael Carus, CEO of nova-Institute and head of the Renewable Carbon Initiative: “This is about a fundamental change in the chemical industry. Just as the energy industry is being converted to renewable energies, so renewable carbon will become the new foundation of the future chemical and material industry. The initiative starts today and will be visibly present from now on. We want to accelerate the change.”

The main avenues on which the initiative wants to deliver change are threefold. One, the initiative strives to create cross-industry platforms that will demonstrate feasibility of renewable carbon in tangible activities. Two, one main target will be to advocate for legislation, taxation and regulation changes to give renewable carbon a level commercial playing field to play on. Finally, the third avenue will be to create a wider pull for sustainable options by raising awareness and understanding of renewable carbon level amongst the business community and the wider public.

The Renewable Carbon Initiative has made a powerful start with eleven international member companies and the personal support of more than 100 industry experts. The initiative hopes to gain many additional members and supporters in the upcoming months to keep the strong momentum of the initiative. Working together, RCI will support and accelerate the transition from fossil to renewable carbon for all organic chemicals and materials.

In the end, the aim is as complex as it is simple: renewable energy and renewable carbon for a sustainable future. Within the RCI Lenzing will especially focus on further greening up the textile and nonwoven businesses. Here we will promote this concept and encourage our partners to become a part of this vision.

More information about the Renewable Carbon Initiative can be found on www.renewable-carbon-initiative.com.

More information:
Lenzing Group nova Institute
Source:

Lenzing Group

Sappi 1 (c) Sappi Europe
18.09.2020

Sappi - Platinum for sustainability

Sappi Europe received a platinum score in the latest EcoVadis rating. On of the leading global providers of sustainable woodfibre products and solutions retained its top position from the previous year among the leading one per cent of all companies assessed which exhibit high activity and responsibility with regard to corporate social responsibility (CSR).

  • Sappi Europe receives top rating for sustainability
  • Unlocking the power of renewable resources to benefit people, communities and the planet

As part of its clear strategic goals in relation to sustainability and environmental protection, Sappi reached a new milestone. A market leader in environmentally friendly packaging and graphic papers received a platinum score in this year’s sustainability rating from EcoVadis, establishing itself as one of the top performers, with a score well above the overall average. The EcoVadis rating covers a total of 21 criteria, which in turn are divided into four general areas: environment, labour and human rights, ethics and sustainable procurement.

Sappi Europe received a platinum score in the latest EcoVadis rating. On of the leading global providers of sustainable woodfibre products and solutions retained its top position from the previous year among the leading one per cent of all companies assessed which exhibit high activity and responsibility with regard to corporate social responsibility (CSR).

  • Sappi Europe receives top rating for sustainability
  • Unlocking the power of renewable resources to benefit people, communities and the planet

As part of its clear strategic goals in relation to sustainability and environmental protection, Sappi reached a new milestone. A market leader in environmentally friendly packaging and graphic papers received a platinum score in this year’s sustainability rating from EcoVadis, establishing itself as one of the top performers, with a score well above the overall average. The EcoVadis rating covers a total of 21 criteria, which in turn are divided into four general areas: environment, labour and human rights, ethics and sustainable procurement.

Encouraging sustainable operations across the entire value chain have been a key part of Sappi’s corporate strategy for many years. Sappi’s entire business model and investments in research and development are based on the use of renewable materials. The environment management approach of the global company includes a variety of strategies designed to improve its ecological footprint. For 2025, Sappi has linked its sustainability targets to the United Nations’ Sustainable Development Goals. Sappi has long held principles based around People, Planet and Prosperity and with  a heightened focus on seven of the SDG’s they believe they can deliver  real impact and contribute to the global sustainable development agenda.

The platinum rating from EcoVadis demonstrates that Sappi not only talks about sustainability, but actively works towards ensuring it in a very practical way. The whole world is talking about sustainable solutions and looking for alternatives to fossil fuels. Sappi is focused on providing product solutions to the market. A few weeks ago, the market leader presented a number of solutions relating to functional paper packaging as part of its ‘Pro Planet Paper Packaging’ campaign to enable sustainable, high-quality packaging for food and non-food products.

Sappi Europe is extremely proud to have obtained the EcoVadis Platinum rating and while certification and recognition go a long way to helping our work we also acknowledge at Sappi Europe that we are part of a global community that need to continue to strive in all our business areas to create the change needed to help our customers become truly sustainable. The recyclable nature of products derived from woodfibre are essential to creating a more circular economy, where the world’s resources are kept in use longer and more creatively. By responsibly sourcing materials, reducing material waste and emissions , carefully considering product end-of-life, and aiming to use the full potential of trees, we actively promote more sustainable systems explains Sarah Price, Sappi Europe’s Sustainability Manager

 

More information:
Sappi Europe Sustainability
Source:

Sappi Europe

First Swiss “Community Mask” with TESTEX label by Schoeller Textil AG and Forster Rohner AG Photo: Schoeller Textil AG
First Swiss “Community Mask” with TESTEX label by Schoeller Textil AG and Forster Rohner AG
21.08.2020

First Swiss “Community Mask” with TESTEX label by Schoeller Textil AG and Forster Rohner AG

With immediate effect, the first fabric mask with the official “TESTEX Community Mask” test label is available from the two Swiss textile firms, Schoeller Textil AG and Forster Rohner AG. Since May, the companies have been able to offer their masks with official EMPA recommendation. The sustainable and economical quality products consist primarily of recycled performance fabric which can be recycled once again at the end of its service life.

Swiss cooperation
With the product from the two companies based in the east of Switzerland, Schoeller Textil AG and Forster Rohner AG, the Swiss market now boasts the first textile mask featuring the label “TESTEX Community Mask”. Together with the EMPA, TESTEX has developed a testing procedure which analyses textile masks with regard to their filter function, spray resistance, comfort of wear, reusability and additionally skin-friendliness of the textiles. By now, numerous Swiss and international consumers, as well as the employees of major companies (e.g. transport companies) have satisfied themselves of the suitability of the Swiss Community Masks for everyday use.

With immediate effect, the first fabric mask with the official “TESTEX Community Mask” test label is available from the two Swiss textile firms, Schoeller Textil AG and Forster Rohner AG. Since May, the companies have been able to offer their masks with official EMPA recommendation. The sustainable and economical quality products consist primarily of recycled performance fabric which can be recycled once again at the end of its service life.

Swiss cooperation
With the product from the two companies based in the east of Switzerland, Schoeller Textil AG and Forster Rohner AG, the Swiss market now boasts the first textile mask featuring the label “TESTEX Community Mask”. Together with the EMPA, TESTEX has developed a testing procedure which analyses textile masks with regard to their filter function, spray resistance, comfort of wear, reusability and additionally skin-friendliness of the textiles. By now, numerous Swiss and international consumers, as well as the employees of major companies (e.g. transport companies) have satisfied themselves of the suitability of the Swiss Community Masks for everyday use.

Recyclable fabric made with 60 % recycled fibres
The high-quality fabric components in the mask were developed by the innovative Rheintal-based company Schoeller Textil AG. The two-layer polyester fabric is hydrophilic (having an affinity to water) on the outside and hydrophobic (water-repelling) on the outside and furthermore features an antibacterial finish. Thanks to the cotton-like feel, the fabric offers pleasant wearing comfort. The sustainable fabric consists of 60 % recycled fibres. Within the framework of the wear2wear recycling cooperation (www.wear2wear.org), the masks can be recycled once again when they reach the end of their life cycle.

The reusable mask is made up by Forster Rohner AG in St. Gallen and in its European subsidiaries. It impresses with optimum fit and tested skin tolerance. All components of
the mask comply with the OEKO-TEX® Standard 100. The testing process screens for numerous controlled and non-controlled substances. Masks with the OEKO-TEX® Standard 100 label are safe to wear. Forster Rohner also added a fashion component to the technicallyinnovative mask. The subsidiary, Jakob Schlaepfer AG, created a special print for the mask of the kind otherwise only developed for famous couture and prêt-à-porter fashion labels around the world. In addition to white and plain-coloured masks, a limited edition of available print designs emerges, or specific colours or even individual print designs are created for major customers.

VDMA: Mask production: Nothing runs without textile machinery (c) VDMA Textilmaschinen
21.07.2020

VDMA: Mask production: Nothing runs without textile machinery

  • Protective masks, everyday masks, disinfecting wipes and surgical gowns are goods in demand in times of corona.
  • In their manufacture, textile machines are at the beginning of the production chain.

The production of the textile raw material is the first step of the usually multi-stage production processes. Members of the VDMA Textile Machinery Association are at the beginning of this technological chain.

The production of protective masks starts with the manufacture of the filter material, which for surgical masks as well as FFP2 and FFP3 respirator masks consists of fine-pored nonwoven fabric to intercept coronaviruses. In addition to the systems, machines and components used for this purpose, measurement and control technology ensures the highest quality of important parameters such as basis weight and air permeability. Nonwovens used for respiratory masks have to meet the same high-quality requirements as the masks – to ensure the protection of the mask wearer.

  • Protective masks, everyday masks, disinfecting wipes and surgical gowns are goods in demand in times of corona.
  • In their manufacture, textile machines are at the beginning of the production chain.

The production of the textile raw material is the first step of the usually multi-stage production processes. Members of the VDMA Textile Machinery Association are at the beginning of this technological chain.

The production of protective masks starts with the manufacture of the filter material, which for surgical masks as well as FFP2 and FFP3 respirator masks consists of fine-pored nonwoven fabric to intercept coronaviruses. In addition to the systems, machines and components used for this purpose, measurement and control technology ensures the highest quality of important parameters such as basis weight and air permeability. Nonwovens used for respiratory masks have to meet the same high-quality requirements as the masks – to ensure the protection of the mask wearer.

Members of the VDMA Textile Machinery Association have reacted to the new market requirements in a very short time and developed new technologies for knitted, warp knitted as well as woven mouth and nose masks that can be produced without the need for sewing. For surgical masks, FFP2 respirators and social distancing masks, a wide variety of other materials and combinations of materials are used (nonwovens, woven fabrics, knitted or warp knitted fabrics and laminates thereof). Elastic bands are required to wear the masks and several association members provide technologies for their production.

Materials for masks can be treated with textile chemicals to make them antiviral and antibacterial. For this purpose, the VDMA member companies offer application systems which apply the corresponding chemicals to fabric webs. As already mentioned, quality assurance is extremely important for medical products. For this purpose, member companies of the VDMA offer software systems with which each mask can be traced through the entire production process.

VDMA members also offer solutions for the assembly of respirator masks, some of which were developed at short notice. These solutions enable respirators to be produced that meet the relevant standards and the highest quality requirements of customers and market surveillance. This applies to systems for the production of surgical masks and FFP respirators. At the end of the production chain, machines are used to pack masks in single or multiple packs.

In pandemic times, the demand for protective gowns (so-called surgical gowns) also increases. The same applies to disinfecting wipes. For these textile products, too, VDMA members manufacture tailor-made machines for production through to packaging. The quality of the products is ensured by means of measurement and control technology.

In the wake of the corona crisis, VDMA Textile Machinery has launched a new series of web events called "Textile Machinery Webtalk". Here, experts from up to four VDMA member companies present their innovative technologies on a specific topic in a maximum of 90 minutes and are available to answer questions from participants. The presentations are held in English. Participation in the web events is free of charge.
Topics of the first two webtalks were:
"Technologies for the production of melt-blown nonwovens for respiratory protection masks (FFP masks and surgical masks)."
"Technologies for the production of respiratory protection masks (FFP masks and surgical masks)."

The format is well received. Around 180 people from more than 30 countries took part in the first two webtalks. With this format, the VDMA reaches both textile and nonwovens manufacturers who already manufacture these products and companies that want to invest in new business areas.

The next webtalk will take place on 23 July 2020 from 14.00 to 16.00 (CEST) on the current topic "Technology solutions to produce fully-fashioned community face masks." Experts from KARL MAYER, STOLL by KARL MAYER and Jakob Müller will be presenting their technologies for producing everyday textile masks to an international expert audience. Interested parties can register here.

Source:

VDMA Textilmaschinen

Archroma starts production of hand sanitizers to help fight COVID-19. © 2020 Archroma
Archroma starts production of hand sanitizers to help fight COVID-19.
13.07.2020

ARCHROMA Starts Production of Hand Sanitizers to Help Fight COVID-19

As part of its active engagement in the fight against COVID-19, Archroma, a global leader in color and specialty chemicals towards sustainable solutions, started bulk production of a new range of hand sanitizers at its Landhi site in Pakistan in May 2020. The new Kieralon® HS range was developed by the R&D team at the Archroma Center of Excellence in Karachi, in line with the World Health Organization (WHO) recommendations.

Sanitizers are currently in high demand in Pakistan in hospitals, isolation centers, medical institutes and other health care environments, due to the COVID-19 outbreak. The use of sanitizers has also been made mandatory in all factories, offices and public places, driving the demand even higher.

The Kieralon® HS range is being produced in different grades and concentrations to eliminate a broad range of germs, bacteria and viruses, to cater for various healthcare and hygiene requirements. They also include emollients and display non-stick and quick drying effect, for skin comfort.

As part of its active engagement in the fight against COVID-19, Archroma, a global leader in color and specialty chemicals towards sustainable solutions, started bulk production of a new range of hand sanitizers at its Landhi site in Pakistan in May 2020. The new Kieralon® HS range was developed by the R&D team at the Archroma Center of Excellence in Karachi, in line with the World Health Organization (WHO) recommendations.

Sanitizers are currently in high demand in Pakistan in hospitals, isolation centers, medical institutes and other health care environments, due to the COVID-19 outbreak. The use of sanitizers has also been made mandatory in all factories, offices and public places, driving the demand even higher.

The Kieralon® HS range is being produced in different grades and concentrations to eliminate a broad range of germs, bacteria and viruses, to cater for various healthcare and hygiene requirements. They also include emollients and display non-stick and quick drying effect, for skin comfort.

In April 2020, Archroma announced the introduction in Brazil of Mowiplus® HPC 9600, a new thickener for sanitizing gels, developed to address the global shortage in the thickener traditionally used for sanitizing gels.

Archroma is also actively supporting manufacturers in the production of face masks and medical protective equipment. Its antimicrobial and barrier products in particular are in high demand, and Archroma is making every effort to assist existing and new customers entering this sector by providing technical know-how and support.

The company is supporting producers of packaging & paper who are facing high demand for food packaging as many restaurants have switched to delivery or take-away, as well as for parcels and boxes supporting online shopping.

Mujtaba Rahim, CEO of Archroma Pakistan comments, “Within Archroma we are cognizant of the acute community need for high quality hygiene products that are also comfortable for users, as hand sanitizers tend to be harsh on the skin, so we took on the challenge to develop and start production in record time. The Archroma team in Pakistan won’t rest in fighting the COVID-19 pandemic, and hopes this new product will help to stop the spread of the virus and the suffering that it causes.”

Source:

EMG for Archroma

10.07.2020

PREMIUM+SEEK PASSPORT: The first Digital Trade Show launches July, 14

The PREMIUM GROUP and its partner, JOOR, the largest B2B wholesale platform in the world, have together developed a digital marketplace showcasing a curated portfolio of brands compiled in partnership with the relevant retailers. The first digital trade show in the world launches on 14 July 2020: PREMIUM+SEEK Passport.

The JOOR Passport platform is geared towards the current market conditions, where only limited travel is permitted, as well as towards the time after the pandemic when physical events will be able to take place again.

The trade show experience is condensed into a one-stop shop for users: one website, one app to search for and find suppliers, and one place to upload and access data and content – in short, one comprehensive digital experience.

The digitalisation of business interactions represents a year-round marketplace where retailers can discover new styles and designers, and brands can generate new contacts.

The PREMIUM GROUP and its partner, JOOR, the largest B2B wholesale platform in the world, have together developed a digital marketplace showcasing a curated portfolio of brands compiled in partnership with the relevant retailers. The first digital trade show in the world launches on 14 July 2020: PREMIUM+SEEK Passport.

The JOOR Passport platform is geared towards the current market conditions, where only limited travel is permitted, as well as towards the time after the pandemic when physical events will be able to take place again.

The trade show experience is condensed into a one-stop shop for users: one website, one app to search for and find suppliers, and one place to upload and access data and content – in short, one comprehensive digital experience.

The digitalisation of business interactions represents a year-round marketplace where retailers can discover new styles and designers, and brands can generate new contacts.

On the summer trade show dates the seasonal brand lookbooks curated by PREMIUM and SEEK can be uploaded to individual profiles and key looks can be presented in virtual showrooms. The PREMIUM GROUP translates the recipe for success – Commerce, Content and Community – for the digital sphere. Buyers can find out the latest on style and trend stories on the PREMIUM+SEEK Passport homepage, which also highlights key themes such as sustainability. This enables retailers to continue to gain inspiration from brand worlds, to keep abreast of developments and discover new things.

More information:
PREMIUM SEEK
Source:

PREMIUM Exhibitions GmbH

PREMIUM GROUP in Berlin is cancelling its shows (c) Boris Kralj
Anita Tillmann
22.04.2020

PREMIUM GROUP in Berlin is cancelling its shows

  • The PREMIUM GROUP in Berlin is cancelling its PREMIUM and SEEK trade shows for this summer season, as well as the FASHIONTECH conference – in collaboration with the leading global digital B2B marketplace, JOOR, there is still a guaranteed trading option.


Due to the coronavirus crisis, in April the dates of the PREMIUM GROUP’s events were provisionally moved from the original schedule of 31 June-2 July 2020 to 28 -30 July. Now, the Federal and State governments have decided to cancel large-scale events with over 1,000 visitors until 31 August 2020.
     
A statement from Anita Tillmann, Managing Partner of the PREMIUM GROUP: 

  • The PREMIUM GROUP in Berlin is cancelling its PREMIUM and SEEK trade shows for this summer season, as well as the FASHIONTECH conference – in collaboration with the leading global digital B2B marketplace, JOOR, there is still a guaranteed trading option.


Due to the coronavirus crisis, in April the dates of the PREMIUM GROUP’s events were provisionally moved from the original schedule of 31 June-2 July 2020 to 28 -30 July. Now, the Federal and State governments have decided to cancel large-scale events with over 1,000 visitors until 31 August 2020.
     
A statement from Anita Tillmann, Managing Partner of the PREMIUM GROUP: 

“We greatly regret the decision of course, especially after the success of our January events. The ban on large-scale events has been around for some time and has been publicly discussed. It hurts us to do it, but we are also conscious of our responsibility. If cancelling our trade shows, conferences and parties contributes to the safety of our customers and visitors, then we have to take this step.
 
We are in close contact with all our brands and partners and have spent the last four weeks discussing possible approaches, concepts and new focal topics for the summer. The bottom line is that digitalisation is clearly the focus. It’s all about using the time over the next few months sensibly. The timing for brands and retailers is now right – all market participants are aware of the necessity of this.

We have been working closely with JOOR, the leading B2B marketplace globally, for around a year, after successfully integrating our own digital platform, Veee.com. JOOR has digitalised the entire procurement process and ensures a seamless, functioning wholesale process on an international scale – both for brands and retailers.
 
We shall shortly be offering webinars on this and can offer our customers an optimal, digital ordering solution so as to use this time of the pandemic efficiently. We are very happy with this option and our year-long investment in the topic of digitalisation. This has come good for us now.
 
Our trade show formats have been about more than just ordering for a long time now. They are about encounters, emotion, inspiration, communication and, finally, the fashion community getting together. Although lots can take place digitally nowadays, it doesn't replace physically meeting up in person. We have seen this more than ever in the present situation.
 
We are going to work on new concepts for 2021, and we will liaise with the key stakeholders in Berlin and with all others too to ensure we hit the ground running again. We’re taking on the challenge and will come back to the industry when we have news.”

Face Mask Production in Denim Expert Ltd (c) Denim Expert Ltd
Face Mask Production in Denim Expert Ltd
26.03.2020

Denim Expert Ltd are producing facing mask for safety issue

  • Bangladeshi supplier offers production capacity to produce face masks and PPE on a non-profit basis
  • Reaching out to global agencies to build partnerships to help tackle COVID-19 crisis
  • “Now is the time for our whole industry to stand together”

A leading Bangladeshi garment manufacturer is offering the manufacturing capacity of his world-class facility for the production of protective face masks and Personal Protective Equipment (PPE) on a non-profit basis to help tackle the COVID-19 global pandemic.

Denim Expert Limited Managing Director, Mostafiz Uddin, has reached out to the global community including brands & retailers, governments, embassies, donors, development agencies, global apparel associations and bodies in these unprecedented times.

Mr. Uddin is offering the capacity, skills and production expertise of his factory and wants to develop partnerships to meet much-needed short-term demand for masks and PPE in the battle against COVID-19.

  • Bangladeshi supplier offers production capacity to produce face masks and PPE on a non-profit basis
  • Reaching out to global agencies to build partnerships to help tackle COVID-19 crisis
  • “Now is the time for our whole industry to stand together”

A leading Bangladeshi garment manufacturer is offering the manufacturing capacity of his world-class facility for the production of protective face masks and Personal Protective Equipment (PPE) on a non-profit basis to help tackle the COVID-19 global pandemic.

Denim Expert Limited Managing Director, Mostafiz Uddin, has reached out to the global community including brands & retailers, governments, embassies, donors, development agencies, global apparel associations and bodies in these unprecedented times.

Mr. Uddin is offering the capacity, skills and production expertise of his factory and wants to develop partnerships to meet much-needed short-term demand for masks and PPE in the battle against COVID-19.

Those willing to partner with him and wishing to utilize his production capacity would only be asked to provide fabrics and raw materials as well as meeting workers’ wages.

More information:
Denim Expert Ltd.
Source:

Denim Expert Ltd

Denim Expert Ltd Logo
Denim Expert Ltd. starts to produce face masks
25.03.2020

Denim Expert Ltd: production of face masks and PPE

  • Bangladeshi supplier offers production capacity to produce face masks and PPE on non-profit basis
  •  Reaching out to global agencies to build partnerships to help tackle COVID-19 crisis

A Bangladeshi garment manufacturer is offering the manufacturing capacity for the production of protective face masks and Personal Protective Equipment (PPE) on a non-profit basis to help tackle the COVID-19 global pandemic.
Many hospitals in Europe and USA are already running short of masks and PPE as they creak under the strain of the pandemic.
At present, COVID-19 is most prevalent in Europe, where demand for surgical masks and other protective garments has increased this past two months. However, other countries – including Bangladesh – are several weeks behind Europe but are expected to follow the same pattern in terms of cases and deaths.

Denim Expert Limited Managing Director, Mostafiz Uddin, has reached out to the global community including brands & retailers, governments, embassies, donors, development agencies, global apparel associations and bodies in these unprecedented times.

 

 

  • Bangladeshi supplier offers production capacity to produce face masks and PPE on non-profit basis
  •  Reaching out to global agencies to build partnerships to help tackle COVID-19 crisis

A Bangladeshi garment manufacturer is offering the manufacturing capacity for the production of protective face masks and Personal Protective Equipment (PPE) on a non-profit basis to help tackle the COVID-19 global pandemic.
Many hospitals in Europe and USA are already running short of masks and PPE as they creak under the strain of the pandemic.
At present, COVID-19 is most prevalent in Europe, where demand for surgical masks and other protective garments has increased this past two months. However, other countries – including Bangladesh – are several weeks behind Europe but are expected to follow the same pattern in terms of cases and deaths.

Denim Expert Limited Managing Director, Mostafiz Uddin, has reached out to the global community including brands & retailers, governments, embassies, donors, development agencies, global apparel associations and bodies in these unprecedented times.

 

 

Source:

Denim Expert Ltd.

Hexcel at JEC World 2020
Hexcel at JEC World 2020
25.02.2020

Hexcel at JEC World 2020

Hexcel’s Leading Position in Aerospace and Automotive Makes Hexcel a Trusted Partner for Urban Air Mobility

At this year’s JEC World in Paris on March 3-5, Hexcel will highlight the growing need for innovations in composite materials to support the emerging Urban Air Mobility (UAM) market.

Urban air mobility – urban transportation systems that move people by air or enable cargo deliveries – is the next big transportation innovation. Similar to taxis or ride sharing today, UAM will help remove congestion from our streets and provide a convenient, rapid method for travel in urban centers as well as in remote areas.

Advanced composite materials will be at the heart of UAM vehicles by providing lightweight, efficient, reliable, and cost-competitive options for manufacturing. “Materials have been a key driver of efficiency for aircraft today, and they will be even more important for the emerging UAM marketplace,” said Imad Atallah, Director of Strategic Marketing for Aerospace and Urban Air Mobility at Hexcel.

Hexcel’s Leading Position in Aerospace and Automotive Makes Hexcel a Trusted Partner for Urban Air Mobility

At this year’s JEC World in Paris on March 3-5, Hexcel will highlight the growing need for innovations in composite materials to support the emerging Urban Air Mobility (UAM) market.

Urban air mobility – urban transportation systems that move people by air or enable cargo deliveries – is the next big transportation innovation. Similar to taxis or ride sharing today, UAM will help remove congestion from our streets and provide a convenient, rapid method for travel in urban centers as well as in remote areas.

Advanced composite materials will be at the heart of UAM vehicles by providing lightweight, efficient, reliable, and cost-competitive options for manufacturing. “Materials have been a key driver of efficiency for aircraft today, and they will be even more important for the emerging UAM marketplace,” said Imad Atallah, Director of Strategic Marketing for Aerospace and Urban Air Mobility at Hexcel.

Already, Hexcel is a leader in advanced composite materials for the aerospace market and is a key supplier of composite materials to the automotive industry. So, the company is well positioned to offer solutions to meet the critical needs of high-rate and quick-part manufacturing cycles, in addition to low-cost needs for this space. Hexcel’s materials solutions approach for UAM is to make it greener and more sustainable, safer, more comfortable, and more affordable.

Hexcel’s broad range of carbon fiber and HexPly® prepreg solutions, including snap cure thermosets and thermoplastics, coupled with the most qualified positions on aerospace programs in the industry make the company a trusted partner for UAM. In addition to offering composite materials from carbon fibers, prepregs, honeycomb and reinforcements, Hexcel’s best-performing market solution in noise absorption on aircraft jet engines, Acousti-Cap®, provides a strong position of innovation to solve one of the most critical problems in the UAM space – community noise. “We are applying our technologies to the unique needs of urban air mobility vehicles,” Atallah said.

Hexcel’s ability to bring materials technology from the aerospace and automotive industries represents a unique strength in solving the critical challenges of UAM, especially around high-rate manufacturing, low-cost materials, light weighting, and noise. “Both thermoplastics and quick-cure thermoset materials are expected to have applications on UAM vehicles,” Atallah said. Furthermore, Hexcel’s broad product portfolio including unsized carbon fiber has proven to be the most compatible with thermoplastic resins from a consolidation perspective.

More information:
Hexcel JEC World
Source:

AGENCE APOCOPE

EuroShop 2020: High Degree of Internationality Photo: Messe Düsseldorf / ctillmann
EuroShop 2020: High Degree of Internationality
20.02.2020

EuroShop 2020: High Degree of Internationality confirms Global Leading Function for Retail

Retailers invest in emotionalisation and digitalisation +++ Top theme: linking online with offline shopping +++ Focus on sustainability +++ Accompanying Stages and Specials received very well

The World’s No.1 Retail Trade Fair, EuroShop 2020, drew to a close on Thursday (20 February 2020) after five successful days in Düsseldorf: 2,300 exhibitors from 57 nations reported of very good leads and concluded business deals. Furthermore, lively follow-up business is expected. 94,000 visitors travelled to the Rhine to gather information on the line-up of products, trends and concepts for retailers and their partners featured in 16 exhibition halls.  

“We are delighted that EuroShop once again successfully proved to be the most relevant platform for the global retail community when it comes to trends, inspirations and networking. Our exhibitors deserve the highest praise for their loyalty. With their innovative power they again proved the major attraction for an entire industry,” said Erhard Wienkamp, Managing Director at Messe Düsseldorf, voicing his great satisfaction with EuroShop 2020 results.

Retailers invest in emotionalisation and digitalisation +++ Top theme: linking online with offline shopping +++ Focus on sustainability +++ Accompanying Stages and Specials received very well

The World’s No.1 Retail Trade Fair, EuroShop 2020, drew to a close on Thursday (20 February 2020) after five successful days in Düsseldorf: 2,300 exhibitors from 57 nations reported of very good leads and concluded business deals. Furthermore, lively follow-up business is expected. 94,000 visitors travelled to the Rhine to gather information on the line-up of products, trends and concepts for retailers and their partners featured in 16 exhibition halls.  

“We are delighted that EuroShop once again successfully proved to be the most relevant platform for the global retail community when it comes to trends, inspirations and networking. Our exhibitors deserve the highest praise for their loyalty. With their innovative power they again proved the major attraction for an entire industry,” said Erhard Wienkamp, Managing Director at Messe Düsseldorf, voicing his great satisfaction with EuroShop 2020 results.

Exhibitors especially applauded the high international attendance at EuroShop. 70% of the EuroShop audience travelled to Düsseldorf from abroad. Large delegations came for example from Brazil, Australia and New Zealand. Trade visitors from a total of 142 countries attended EuroShop 2020.

“This high level of international interest clearly documents the dynamism of the global retail world and the exceptional position EuroShop enjoys as its economic engine,” said Michael Gerling, Chairman of the EuroShop Advisory Board and CEO of the EHI Retail Institute Cologne.

“The success of eCommerce is a real encouragement for retailers: they have understood they have to give their shoppers good reasons beyond the ranges to enter their stores. This competition has taken retail as a whole to the next quality level. Investment is being made in shop fitting so as to create customer journeys,” explains Gerling who adds: “Beyond this, retail digitalisation is booming. It enables retailers to offer their shoppers even more services and link online and offline channels, on the one hand, while simplifying process flows, logistics and lots more, on the other.” At EuroShop 2020 digital transformation was therefore a key focus, also in terms of achieving the highest energy efficiency and sustainability possible.

Exhibitors underlined the high level of expertise among visitors at the event, especially their pronounced decision-making powers, because 70% of the trade fair guests were in international top management. Many of them also used their visit to EuroShop to learn about best practice cases and forward-looking trends in retail at the in total eight Stages. The varied programme of lectures held on the individual Stages on such topics as Retail Technology, Architecture and Store Design or Expo & Event was well attended across the board. Meeting with the same high level of approval were the numerous Specials at EuroShop, including the Start-up Hub, the Designer Village and Premium City.

Numbers speak for themselves here: 96% of trade fair visitors were satisfied with their visit to the trade fair. Just as many confirmed the outstanding position of EuroShop as a trend barometer, networking platform and largest event for the retail sectors.

Due to the current situation associated with the Coronavirus 19.000 visitors less attended this time than at the record event 2017.

The next EuroShop will be held in Düsseldorf from 26 February to 2 March 2023.  

 TOPIC OF THE SEASON: Responsible Future (c) Premium Exhibitions GmbH
Alina Hahn, Marie Sandmann, Maren Wiebus, Damien Winpenny, Marie-Luise Patzelt
21.11.2019

TOPIC OF THE SEASON: Responsible Future

Sustainability is part of SEEK’s internal make-up and has always been part of the team and community experience. Over 80 sustainable brands make up the brand portfolio, including players like Veja, Dedicated and Kings of Indigo. Experts will be sharing their experiences on this market-defining topic as well, with a host of live podcasts, talks and panel discussions, and will be shaping SEEK’s programme of content.
 
BIG PLAYER: the new SEEK Culture

 
SEEK is Europe’s most successful trade show for pop, street and sneaker culture. This is where the key players meet, where the looks of tomorrow are showcased, modelled and retold, where classics are celebrated, authenticity rules the roost and where icons take their positions alongside shooting stars. SEEK is essential participation for anyone looking to curate a modern, youthful and relevant range.

The shift from a niche event to a large trade show is now complete with a new logo and campaign design. SEEK has emerged from its transformation to reveal that its content and visual look are as relevant as ever!  

Sustainability is part of SEEK’s internal make-up and has always been part of the team and community experience. Over 80 sustainable brands make up the brand portfolio, including players like Veja, Dedicated and Kings of Indigo. Experts will be sharing their experiences on this market-defining topic as well, with a host of live podcasts, talks and panel discussions, and will be shaping SEEK’s programme of content.
 
BIG PLAYER: the new SEEK Culture

 
SEEK is Europe’s most successful trade show for pop, street and sneaker culture. This is where the key players meet, where the looks of tomorrow are showcased, modelled and retold, where classics are celebrated, authenticity rules the roost and where icons take their positions alongside shooting stars. SEEK is essential participation for anyone looking to curate a modern, youthful and relevant range.

The shift from a niche event to a large trade show is now complete with a new logo and campaign design. SEEK has emerged from its transformation to reveal that its content and visual look are as relevant as ever!  

Together with creative agencies Karl Anders and Haebmau, the SEEK team has been working for weeks on the brand’s new branding. The result: a visual concept with a strong message.

“The handshake is the right imagery and commitment to our stance and that of the SEEK community.”

“SEEK stands for strength and business just as much as for communality and good vibes! ‘Get Along’ articulates a feeling of agreement, of moving forward and getting to grips with things. We all want to shape a positive future for our industry – as partners and by joining forces.”, explains Fashion Director Maren Wiebus.

CREATIVE CONNECTION: Karl Anders and Haebmau
 
The Hamburg-based agency Karl Anders, which was established by Claudia Fischer-Appelt and Lars Kreyenhagen, was commissioned to come up with the creative concept and design language for the logo and campaign.

“With the new look we are entering a new era for SEEK as a brand. Lots of brands have chosen a design using Helvetica in recent years,” says Claudia Fischer-Appelt, Creative Director at Karl Anders. “We are now signalling a clear shift in another direction. Confident, bold and independent. With the logo we are inviting the viewer to play with the linear layout in their head; we are breaking viewing habits, making a statement and revving things up a gear. SEEK, there it is.”
 
The artwork is the result of a process of in-depth debate with the SEEK brand that took place over several weeks both within the team and also with the support of lifestyle agency Haebmau. Workshops, research and analyses ultimately led to a new, strong brand identity. SEEK is focussed on both established and new players and stands for the WE.

“I have known SEEK since it was in its infancy, so to me it was always like a little brother of the large, successful PREMIUM. Quirky and different, always interesting but somehow not quite so imposing,” says Markus Bublitz, Executive Creative Director at Haebmau. “SEEK today is more grown-up, confident and sharper. Thanks to its position in the market, which it has conquered over the years, it no longer needs to please everyone but can afford to be controversial. This can offer space for new, creative ideas.”

SEEK is edgy, clean-cut and unpolished.

We are all about statement design, new classics, denim and sportswear. SEEK is the trade show event for the fashion community. SEEK knows who calls the shots; it boosts sales and is the place for the next generation of decision-makers to get together. Unlike all the others, SEEK is unconventional and the antidote to boring.

Source:

Premium Exhibitions GmbH

07.11.2019

JEC ASIA 2019

JEC Asia 2019 will open its doors in six days within a very positive and dynamic environment for the Composites industry. The South Korean government has decided to develop a whole Composites ecosystem. That goal will be achieved thanks to three strategic pillars: increasing R&D investment in the composites sector for equipment and machines; diversifying its materials and intermediate product providers; reinforcing excellence in research and development with major academic institutions such as Hanyang University and UNIST. Therefore, JEC Asia is a must-attend event for foreign companies to meet with this whole ecosystem.

JEC Asia 2019 will open its doors in six days within a very positive and dynamic environment for the Composites industry. The South Korean government has decided to develop a whole Composites ecosystem. That goal will be achieved thanks to three strategic pillars: increasing R&D investment in the composites sector for equipment and machines; diversifying its materials and intermediate product providers; reinforcing excellence in research and development with major academic institutions such as Hanyang University and UNIST. Therefore, JEC Asia is a must-attend event for foreign companies to meet with this whole ecosystem.

More than 200 companies from 49 countries will attend this new edition for three days of Composites Innovation, Business, and Networking. For its 12th edition, JEC Asia 2019 will gather companies from the entire composites value chain in Asia Pacific and specifically from South Korea. They will present their latest capabilities and innovations to the composite’s community and the strategic end-user’s market. Companies like Toray Advanced Materials, Hyosung, Kolon, Hanwha Q Cells & Advanced Materials, Hankuk Carbon, Arkema Korea, and Samyang Corp. are amongst the participants, to name a few.

“The Composites Industry in Asia Pacific is dynamic and largely contributes to the global growth of the Industry. JEC Asia is the major composites platform in the region, where the full value chain gathers from raw material producers, intermediate and final processors. It also encompasses the downstream of the value chain, the original equipment manufacturers (OEM), and end-users. For its 12th edition, JEC Asia will showcase numerous features: an extensive conference program that includes the ICF (International Carbon Festival co-organized with the KCTech), composites tours and the coveted JEC Innovation Awards etc. All these have been crafted to provide the composites industry with targeted networking opportunities and an unrivaled event to develop and share knowledge on composite materials”, says Christian STRASSBURGER, Events Director APAC.

Source:

JEC Group

Photo: TMAS
04.11.2019

Swedish machinery companies see major opportunities at Heimtextil 2020

The decision by Messe Frankfurt, the organiser of the annual Heimtextil exhibition for home textiles, to significantly expand its focus on textile technologies in 2020, has received an extremely enthusiastic response from members of TMAS, the Swedish textile machinery manufacturers association.

“Heimtextil is already a huge show, having attracted well over three thousand visitors to Frankfurt in January this year, filling all twelve halls of the Messe Frankfurt fair grounds,” says TMAS Secretary General Therese Premler-Andersson. “The expansion of textile technologies at next January’s Heimtextil can only help further boost this international community of manufacturers and suppliers for the home textiles market at all levels, and naturally we want to be a part of it.”

The decision by Messe Frankfurt, the organiser of the annual Heimtextil exhibition for home textiles, to significantly expand its focus on textile technologies in 2020, has received an extremely enthusiastic response from members of TMAS, the Swedish textile machinery manufacturers association.

“Heimtextil is already a huge show, having attracted well over three thousand visitors to Frankfurt in January this year, filling all twelve halls of the Messe Frankfurt fair grounds,” says TMAS Secretary General Therese Premler-Andersson. “The expansion of textile technologies at next January’s Heimtextil can only help further boost this international community of manufacturers and suppliers for the home textiles market at all levels, and naturally we want to be a part of it.”

  • ACG Kinna Automatic
    At Heimtextil 2019, TMAS member ACG Kinna Automatic generated a significant buzz with live demonstrations of its new robotic pillow filling system and will provide details of how it has been further developed over 2019, with several commercial systems now in place.
  • Automatex
    Meanwhile, in the first quarter of 2020, Automatex ES, the specialist in automated cutting, sewing and folding equipment, is planning to launch another innovation in advanced manufacturing for the bedding industry.
  • IRO AB
    IRO AB has consistently introduced new milestones in the field of yarn feeding technology for weaving machines and at Heimtextil 2020 will be providing information on new introductions to its product range.
  • Eltex
    Eltex is achieving considerable success with its yarn fault detection and tension monitoring systems across a range of sectors, including the tufting of carpets and the creeling of woven materials, but at Heimtextil 2020 the focus will be on its advanced systems for the sewn products sector, including the UPG-Stitch thread break sensor, which is based on the piezoelectric principle and is suitable for all types of yarns while being insensitive to dust, dirt and humidity variations.
  • Svegea of Sweden
    Svegea of Sweden now has over 60 years of experience in exclusively designing, manufacturing and installing bespoke bias cutting, roll slitting and rewinding and inspection machines.
    The company’s complete Bias System includes a tube sewing unit a bias cutter/winder for opening up previously-formed tube material – spirally on a bias – and strip cutter.