From the Sector

Multiple global regulations set to take effect in the coming years have made traceability an imperative for retailers and brands. These include the Digital Product Passport, the Corporate Sustainability Due Diligence Directive, and the New York Fashion Sustainability and Social Accountability Act, to name a few.

While companies are aware of the importance of traceability, research indicates that they are not prepared to comply with upcoming legislation. A recent KPMG survey highlighted that 43% of executives at major enterprises had no visibility or were “largely unclear” about the performance of their Tier 1 suppliers. At the same time, only 28% of companies had clear visibility into Tier 2 suppliers.

TradeBeyond’s recently published Supply Chain Traceability Guide, the latest installment of its Retail Sourcing Report series, highlights the myriad challenges that companies face in implementing effective traceability programs. This report is relevant for all industries, and is especially topical for the apparel and footwear sectors, which are under increasing scrutiny to enhance traceability to ensure sustainability.

The report highlights retail’s slow progress in achieving transparency, as evidenced by the Fashion Transparency Index, which found that the average transparency score across 250 of the world’s largest brands and retailers was just 23%. That suggests that progress on transparent disclosure of social and environmental data is still lagging.
 
The report shows that brands fall short on most key measures of sustainability and traceability, including publishing a responsible code of conduct and providing visibility into their Scope 3 carbon footprint. The United Nations Economics Commission found that only a third of the top one hundred global clothing companies track their own supply chains. One of the obstacles is complexity. More than two-thirds (69%) of fashion companies report that complexity of their global business networks is an obstacle to visibility.

In addition to a lack of visibility, false sustainability claims are also rampant. Greenpeace found that in the apparel and footwear sector, 39% of sustainability claims are false or deceptive. Lack of third-party verification of ESG measures is also rampant.

The highest scoring brands in the 2023 Fashion Transparency Index included luxury brands such as Gucci and retailers such Target Australia, Kmart Australia, OVS, and Benetton. These companies back up their commitment with solid action on multiple measures of traceability.

Along with legislative requirements, consumers are a key driving force pushing companies to improve their traceability initiatives. McKinsey research found that 66% of consumers consider transparency to be a key factor when making a purchase decision and 73% of consumers would pay more for products with transparency into production and sourcing.

The report also highlights key challenges to overcome in the journey to traceability, including effective communication between stakeholders, compliance with new regulations, technology barriers, and data complexity.

On the positive side, the industry is responding with sophisticated technology, including software systems that incorporate artificial intelligence and blockchain-enabled traceability, which provide the required visibility and compliance.

Traceable fiber technology, which allows for traceability from the material origin of a product until its end-life, provides the option of a “fiber-forward” rather than a “product backward” approach to achieving traceability.

Aside from the regulatory and consumer drivers, there is a strong business case for implementing traceability, which includes cost savings, operational efficiency, brand protection and reducing supply chain risk. As such, TradeBeyond expects a rapid evolution in traceability programs across industries, especially in those that lag in best-practices.

While there has been considerable progress in recent years toward accurately tracing the complete origins of products, much more needs to be done. Brands and retailers must intensify their efforts to stay compliant with escalating regulations and align with evolving consumer preferences.

Texworld Apparel Sourcing Paris opens its doors from 1 to 3 July at Paris Expo Porte de Versailles. More than a thousand exhibitors from the world's major sourcing countries will be offering inspirational sources for building collections for 2025-2026. This season's show will focus on suppliers of innovative products and solutions for high-performance and sustainable fashion.

Yarn in the spotlight
Taking us further upstream in the industry and for the first time at the Parisian trade shows, a pavilion featuring yarn producers will be found at the exhibition. Co-organised with Yarn Expo, a Shanghai show in the Messe Frankfurt galaxy, this dedicated pavilion will feature companies from China, India, Pakistan and Taiwan.

A Leather trends area at Leatherworld, partnerships at Avantex
As in previous summers, this season’s show will bring together all the different aspects of Texworld Apparel Sourcing Paris. Leatherworld, the platform dedicated to leather sourcing, is announcing the return of a South African pavilion. This area will also host a Leather Trends area created and run by Italian publisher Edizioni AF, a specialist in the leather industry. Particular attention will be paid to the design processes and choice of materials used by Italian accessories and footwear manufacturers.

A number of new features are also expected in the Avantex innovations area: Partnerships with the IFA Paris fashion design school, the TCBL association and the TUV Rheinland certification body, which will showcase  solutions in sustainable fashion and textiles, and provide an opportunity to discuss these issues at expert round tables.

Furthermore, the fair will be showcasing Texpertise Econogy, the sustainable economy approach developed by the international Messe Frankfurt group to guide visitors in their sourcing choices. Following its launch in February, the upcoming event will continue to promote sustainability with a number of features and provide a platform for green pioneers.

Refashion, a textile industry’s eco-organisation, has renewed its authority approval until 2028. 6 years during which it will continue to transform the industry in keeping with the objectives set by the French Ministry of Ecological Transition and the French Ministry of the Economy, including the objective to collect 60% of CHF (clothing, household linen and footwear textiles) placed on the market by 2028. This new period is reflected in an ambitious road map and significantly increased investment. Nearly 1.2 billion euros, financed by the marketers, will be spent on transforming the industry during this new period of authority approval.

Determined to achieve the objectives set out in the ambitious specifications set down by the Secretary of State at the Ministry of Ecological Transition, Berangère Couillard, Refashion has worked on a road map with all of its stakeholders involved in the transformation that is underway. Maud Hardy, nominated as the eco-organisation’s CEO in January 2022, started a collaborative working method that will continue throughout this new period to support areas that are key in this transformation. In the next few months, projects will begin and will visibly highlight the progress made in the three phases of a product’s life cycle: production consumption, regeneration.

Production

• Recognising eco-design initiatives through the eco-modulation of the fees paid by marketers (durability, environmental information labelling, integration of recycled materials). For marketers, these initiatives should represent the scheme’s cornerstone. The aim is to involve all stakeholders in reducing the environmental impact of products.

Consumption

• As from 2023, Refashion will spend 5 million euros minimum per year in awareness-raising activities and on information to the general public by supporting an array of local authority initiatives.
• The launch of a repair fund in 2023, in particular to prolong the usage of textiles and footwear products. More than 150 million euros will be invested between 2023 and 2028 to change the habits of the French population to increase repairs by 35% (guideline target by the ADEME 2019).

Regeneration

• Accelerating clothing, household linen and footwear collection, in particular thanks to an operational mix in the sector. Funding traditional sorting operators will remain central, but Refashion will also develop an additional operational system in order to achieve the collection target of 60% of products placed onto the market (versus 34% in 2021).
• 5% of fees paid to Refashion will go towards the redeployment/reuse funds to provide support for reuse within the remit of stakeholders in the Social and Solidarity Economy. In addition to this funding, additional funding arrangements open to all stakeholders will be established. The total budget throughout the authority approval period represents 135 million euros.
• 5% of fees, i.e., 58 million euros in 6 years, will be spent on R&D to help achieve these milestones in order to industrialise the recycling of used CHF: recyclability that is considered during the design stage; automated sorting and recycling.

Global Fashion Agenda (GFA) released the 2023 edition of The GFA Monitor — a report to guide fashion leaders towards a net-positive fashion industry. The second GFA Monitor has been updated to include the latest guidance and insights from over 25 industry organisations in one cohesive publication. For the first time, the report includes new data insights from the Fashion Industry Target Consultation - drawn from over 900 industry participants in 90 countries.

The GFA Monitor is an extensive resource that presents expert insights on the status of the industry, clear actions to take, and proven best practices. In a time of poly crisis when the implementation of sustainable practices is challenged, GFA is supporting the industry by consolidating an abundance of available solutions that can be applied today.  

The tool is grounded by the sustainability framework laid out in the Fashion CEO Agenda, featuring in-depth guidance according to the five sustainability priorities: Respectful and Secure Work Environments, Better Wage Systems, Circular Systems, Resource Stewardship, and Smart Materials Choices. Embracing additional expert knowledge from other industry organisations, each priority includes insights from GFA’s Impact Partners: Fair Labor Association, Social & Labor Convergence Program (SLCP), Ellen MacArthur Foundation, Apparel Impact Institute, and Textile Exchange, respectively.

The 2023 publication presents new findings from the Fashion Industry Target Consultation (FITC), launched by GFA and the United Nations Environment Programme (UNEP) in November 2022, which invited stakeholders from across the global value chain to share their thoughts on the performance indicators and milestones that the industry must strive to meet. The FITC indicates a very positive sentiment from participants, but action and positive impact from that action is yet to be measured. Overall, the data reveals that the majority of the 900 participants supported industry alignment on the 27 action areas proposed in the consultation and remarked that they are actively engaging with the industry to drive progress in the respective areas. The report further illuminates the level of industry ambitions per priority and the areas where more aligned action areas are needed.

The fully booked international denim trade show BLUEZONE will celebrate its anniversary. More than 100 denim and sportswear specialists will transform Munich's Zenith area into a blue hotspot on this summer's early July date, which has been repositioned for the first time. Parallel to MUNICH FABRIC START and THE SOURCE and with a supporting program that is as full to the brim as it is relevant, the area on Munich's Lilienthalallee will become the hub of the international fashion community.

2023 is not only BLUEZONE's anniversary year: this summer marks the 150th anniversary of the patenting of jeans, Orta celebrates its 70th birthday in 2023 and denim icon Ruedi Karrer celebrates the 50th of his "The Jeans Museum" in Zurich. Vicunha is celebrating its 55th birthday. BLUEZONE therefore pays tribute to denim in all its facets. CONNEXXION is the appropriate leitmotif of the upcoming event.

"We have a line-up that will almost break the two days: in addition to internationally relevant and well-known exhibitors such as Calik, Denim Authority, Isko, Kurabo, Naveena Denim, NDL, Orta, Royo, Saitex and Sharabati among many others, we will have a 360° degree denim experience park in the completely booked Zenith Area", says Frank Junker, Creative Director & Partner, Munich Fabric Start Exhibitions GmbH. What visitors can expect here, among other things: two seminar sessions by the Transformers Foundation as well as panels and talks with Women in Denim, Mohsin Sajid and The 5 Denim Senses by AMD Düsseldorf, plus installations such as the photo exhibition "The World's best Denim Fades" by Bryan Szabo, founder of the Indigo Invitational, the exhibition by designer Ksenia Schnaider and a special presentation by "The Jeans Museum" Zurich, through which Ruedi Karrer himself will give guided tours.

For the first time, BLUEZONE will take place this summer on the new, earlier dates of July 18 and 19 and not at the end of August / beginning of September as in the past. With this step forward in terms of dates, MUNICH FABRIC START and BLUEZONE are reacting to changed order and collection rhythms and will position themselves in the future at the beginning of the purchasing and sourcing phase.

To this end, the exclusive VIEW Premium Selection, also organized by Munich Fabric Start Exhibitions GmbH, will move to the previous MFS date and on September 13 and 14 - then for the first time also on the Zenith grounds - will offer the market an additional, later ordering opportunity as RE:VIEW.

The Sustainable Apparel Coalition (SAC), an independent and impact-creating organization that brings together around half of the apparel industry to enable positive social and environmental impact at scale, announces its strategic partnership with the Bangladesh Apparel Exchange (BAE) for its fourth edition of the Sustainable Apparel Forum. The event aims to bring together stakeholders to discuss and exchange ideas on how to advance sustainability within the textile and apparel industry.

Taking place on March 15 and 16, 2023, this year’s Sustainable Apparel Forum will focus on five key subject areas of the apparel and textile supply chain: circular economy, climate impact & action, renewable energy & green funding, skill development and green job prospects & challenges. Delegates in attendance will include, garment manufacturers, brands and retailers, development partners, foreign missions and embassies in Bangladesh, impact creating organizations, apparel and textile associations, industry leaders, government officials, secretariats and ministers.

The first day of the forum will be geared towards roundtable discussions and workshop sessions on circularity, while day two, the main conference day of the event, will feature panel discussions, presentations & keynote speeches along with strategic guidelines from government officials and industry leaders.

Vidhura Rapanawe, Board Director, Andrew Martin, VP, Membership and Stakeholder Engagement, and Joyce Tsoi, Director of Collective Action Programs, along with other team members, will represent the SAC, including participation in a discussion on decarbonization and what it will take for the industry to achieve the necessary reduction of carbon emissions. The SAC will also actively participate and organize a special workshop for manufacturers as part of their continued stakeholder engagement efforts.

The launch of the third edition of the Imagining Sustainable Fashion Award started on October 27, 2022. The Imagining Sustainable Fashion Award (ISFA) is the international competition born out of the collaboration between Connecting Cultures, the foundation that guides the Out of Fashion platform, and C.L.A.S.S., an international eco-hub that since 2007 has been advocating for a new generation of fashion in which the union of design, innovation, communication, and responsibility shapes a conscious and competitive business, capable of playing both an economic and social role.

The Imagining Sustainable Fashion Award invites stylists, photographers, designers, illustrators and artists to create visual imagery, a project that highlights awareness, respect for people and the planet that define the values of sustainable fashion in the fashion system.

Award submissions will be examined by an international jury composed of:

• Anna Detheridge, Founder and President, Connecting Cultures
• Giusy Bettoni, CEO and Founder, C.L.A.S.S.
• Rita Airaghi, Steering Advisor, Gianfranco Ferré Research Center
• Paola Arosio, Head of New Brands & Sustainability Projects, Camera Nazionale della Moda Italiana
• Jeanine Ballone Managing Director, Fashion 4 Development
• Evie Evangelou, Founder and President, Fashion 4 Development
• Sara Kozlowski, Vice President of Program Strategies, Education, and Sustainability Initiatives, Council of Fashion Designers of America
• Dio Kurazawa, Founding Partner, The Bear Scouts
• Renata Molho, journalist, former editor-in-chief of L'Uomo Vogue and former editor-at-large of L'Uomo Vogue, Vogue Italia, Casa Vogue
• Stefania Ricci, Director, Museo Salvatore Ferragamo
• Jovana Vukoje, Senior New Brands Specialist, Camera Nazionale della Moda Italiana

The winning projects of past editions were Take a Walk on the Green Side by Emma Scalcon (2021 - Italy) and Fashion Affair by Vishal Tolambia (2022 - India), two very different works that highlighted how challenging sustainability issues are in the contemporary communication landscape.

The deadline for submissions is Wednesday, January 25, 2023.
The winner will be announced in March 2023 and will receive a cash prize of €3,000.00.

Pincroft, UK’s largest textile dyer, printer and finisher, developed a new camouflage pattern for the Dutch Ministry of Defence as part of their Defensie Materieel Organisatie’s (DMO) ‘STRONG’ programme that aims to supply combat clothing and equipment to all military personnel part of the Royal Netherlands Navy, Army, Air Force and Marechaussee.

The new fabric and camouflage pattern boast the new Netherlands Fractal Pattern and will be used in at least 480,000 sets of uniforms for soldiers worldwide. The camouflage pattern is being manufactured in a green or woodland style for the Army, Air Force, Marechaussee and Marines, while the Navy receives a blue or marine style design. Pincroft followed the guidelines of the new Netherlands Fractal Pattern (NFP) to create an eight-colour camouflage design that provides high levels of disruption to give soldiers better concealment when needed.

The fabric was created by global workwear textile manufacturer, Carrington Textiles, specifically following the Dutch MoD’s requirements on comfort and protection. The result is a lightweight yet durable textile of 210gsm with a composition of 50% cotton, 50% high tenacity nylon and Ripstop for added strength.

The high cotton content of the fabric creates a uniform that’s comfortable to wear due to its softness to the touch, and breathability, as well as providing moisture wicking properties, key elements for the tough conditions soldiers work in. The addition of high tenacity nylon to the fabric, provides added strength and durability, with the Ripstop properties of the fabric offering tear resistance.

Around 480,000 trousers and jackets will be delivered to officers from the Royal Netherlands Navy, Army, Air Force and Marechaussee, during a uniform roll out part of the Dutch MoD’s ‘STRONG’ programme that aims to equip the armed forces in the next 18 months with versatile uniforms and equipment that are adjustable according to the assignment. The pack also includes a raincoat, combat shirt and baseball cap.

• American fashion brand launches NewStore to unify mobile point of sale, order management, inventory, store fulfillment, and clienteling

NewStore, a modular, mobile-first omnichannel cloud platform for retail brands worldwide, announced that American fashion brand FRAME has launched the NewStore Omnichannel Platform across its retail business. By powering the brand’s mobile point-of-sale (mPOS), order management, inventory, and store fulfillment solutions, NewStore is now the backbone of FRAME’s retail operations.
 
FRAME is known for its collections in denim, cotton, leather, and cashmere, and it strives to design a modern versatile wardrobe with the finest natural materials. The fashion brand sells its products through e-commerce, wholesale, and in 15 retail stores today. Most recently, FRAME opened its first international store in London, expanding its global footprint. As it continues to grow its retail presence, FRAME is reinvigorating its customer experience and prioritizing technology’s role in creating a seamless shopping journey.

Through its partnership with NewStore, FRAME is enabling its employees with the tools and data required to provide the best shopping experience possible. Store associates can view sales, gauge product inventory across store locations, and complete mobile checkouts to improve customer convenience and maximize profitability. Now that all of FRAME’s store locations are live on the platform, the brand will work with NewStore to further enhance the customer journey by rolling out features that allow employees to better guide shoppers and create more meaningful relationships.

• International trade fair for Green Fashion to take place in February

The Winter edition of INNATEX will not take place as planned in January, but is being postponed by one month. In changing their plans, the organisers MUVEO GmbH have reacted rapidly to the latest forecasts from the virus experts and to the changing situation regarding the spread of the Omicron variant in January, which remains unpredictable. They intend to offer a new date in mid- or late February; they are currently consulting the exhibitors and expect to reach a conclusion in the next few days.

“We are in regular discussions with our exhibitors and partners, and we know that the Green Fashion community needs a platform for winter ordering,” said Alexander Hitzel, INNATEX Project Manager. “In view of the fact that other live events have been cancelled this season, we see it as our duty more than ever to facilitate a gathering where products can be presented, orders can be taken and people can network – even if conditions are more difficult again.”

It had not yet been decided, he said, what adjustments the organisers would ultimately be making to the original concept with its various programme elements, to ensure compliance with the guidelines in force during the event. “We are in constant contact with the authorities but we will have to await developments before we can move on to the configuration of the event,” Hitzel continued.

MUVEO GmbH is one of a very small number of fair organisers that has managed to put on a safe six-monthly ordering platform throughout the entire pandemic, with a comprehensive hygiene policy and practice. Hitzel stresses that the same will be achievable this time.