From the Sector

Energiapura – Production of reusable, customised protective masks that are also fashion accessories

• The Italian company, a specialist manufacturer of functional sportswear, conducted research and began producing masks in response to the COVID-19 crisis
• Using Mimaki sublimation printers, the masks can be customised, getting away from their connotation with hospitals and transforming them into a fashion accessory

From functional sportswear to combatting the spread of the Coronavirus: Energiapura, an Italian company has developed a mask that meets the Class I medical device requirements. The EP PA 2020 (Energiapura Pure Air) facial device, optimised for air filtering and breathability, provides protection while working, and can be reused. But Energiapura has gone even further, branding and customising the masks with sublimation printing.
The EP PA 2020 mask, compliant with 93/42 EEC Medical Devices – Class I washable, meets the essential requirements of UNI EN 14683:2019. Having redirected the manufacturing process, Energiapura is now stepping up production levels to meet the rising demand from hospitals, pharmacies, chemists, companies and consumers.

Pure Air, Energiapura’s mask
The EP PA 2020 is based on a functional concept: protection, breathability and reusability are the main principles. EP PA 2020 is made up of three layers of fabric: the first, the outer layer, is DWR-treated polyester, the second is TNT polyester, providing a filtering function, and the third, which comes into contact with the face, is polyester containing special fibres, such as coolmax and carbon.  Therefore it can be reused via normal washing and steam ironing, which also sterilises it.
The CEO of Enegiapura, Alberto Olivietto explains the idea of the customisation of the mask: “We wanted to disassociate our masks from the hospital image. By decorating them with company branding and designs provided by customers.” This is where the Mimaki JV300 wide-format printer comes in.

• The PREMIUM GROUP in Berlin is cancelling its PREMIUM and SEEK trade shows for this summer season, as well as the FASHIONTECH conference – in collaboration with the leading global digital B2B marketplace, JOOR, there is still a guaranteed trading option.

Due to the coronavirus crisis, in April the dates of the PREMIUM GROUP’s events were provisionally moved from the original schedule of 31 June-2 July 2020 to 28 -30 July. Now, the Federal and State governments have decided to cancel large-scale events with over 1,000 visitors until 31 August 2020.
     
A statement from Anita Tillmann, Managing Partner of the PREMIUM GROUP: 

“We greatly regret the decision of course, especially after the success of our January events. The ban on large-scale events has been around for some time and has been publicly discussed. It hurts us to do it, but we are also conscious of our responsibility. If cancelling our trade shows, conferences and parties contributes to the safety of our customers and visitors, then we have to take this step.
 
We are in close contact with all our brands and partners and have spent the last four weeks discussing possible approaches, concepts and new focal topics for the summer. The bottom line is that digitalisation is clearly the focus. It’s all about using the time over the next few months sensibly. The timing for brands and retailers is now right – all market participants are aware of the necessity of this.

We have been working closely with JOOR, the leading B2B marketplace globally, for around a year, after successfully integrating our own digital platform, Veee.com. JOOR has digitalised the entire procurement process and ensures a seamless, functioning wholesale process on an international scale – both for brands and retailers.
 
We shall shortly be offering webinars on this and can offer our customers an optimal, digital ordering solution so as to use this time of the pandemic efficiently. We are very happy with this option and our year-long investment in the topic of digitalisation. This has come good for us now.
 
Our trade show formats have been about more than just ordering for a long time now. They are about encounters, emotion, inspiration, communication and, finally, the fashion community getting together. Although lots can take place digitally nowadays, it doesn't replace physically meeting up in person. We have seen this more than ever in the present situation.
 
We are going to work on new concepts for 2021, and we will liaise with the key stakeholders in Berlin and with all others too to ensure we hit the ground running again. We’re taking on the challenge and will come back to the industry when we have news.”

A BREAKTHROUGH TECHNOLOGY FOR DYEING POLYESTER AND ITS BLENDS

Huntsman Textile Effects introduces TERASIL® BLUE W, the latest addition to our TERASIL® W/WW range of wash fast disperse dyes. TERASIL® Blue W is designed to meet all major requirements for high-performance sportswear and athleisure wear. TERASIL® BLUE W stands out as the leading disperse wash fast blue dye in the market which is not sensitive to reduction, leading to higher reproducibility, right-first-time results and operational excellence.

Polyester fiber has become the fiber of choice in the textile industry, the demand for polyester and man-made fibers is expected to rise over the long term, as sports and athleisure apparel markets expand around the world. At the same time, leading brands, retailers and mills are increasingly focused on achieving brilliant and deep shades, consistent shade reproducibility, as well as water, energy and cost savings.

With cutting-edge disperse dye technology at its heart, TERASIL® BLUE W is developed by Huntsman Textile Effects to provide the leading solution for meeting industry’s wash fastness requirements. TERASIL® BLUE W offers an attractive shade and high build-up for deep blues which stays vibrant. TERASIL® BLUE W also provides quality assurance as products are bluesign® approved and suitable for STANDARD 100 by OEKO-TEX® certified textile products(1).

Leading fashion and textile industry training centre offers UK professionals hands-on experience with 3D digital design tools
 
EFI™ Optitex®, Electronics For Imaging's global provider of integrated end-to-end 2D & 3D CAD/CAM software solutions for the fashion and apparel industry, today announced its partnership with Fashion Enter Ltd. (FEL), a UK training and technical skills development centre for the fashion and textile industry. FEL has implemented EFI Optitex 3D solutions into its course curriculum.
 
Established in 2006, London-based FEL is a veritable "all-in-one" technology hub for the fashion and textile industry, offering multiple training and technical skills development services encompassing the entire design to production cycle. A not for profit, social enterprise, FEL also provides apprenticeships and adult learning through an Educational Skills and Finding Agency- and Social Enterprise London-approved technical centre supported by Haringey Council, Mayor's Good Growth Fund and online fashion retailer ASOS®.
 
To help lay the foundation for the UK's fashion and textile industry on its imminent journey towards digital transformation, FEL was determined to close the mounting skills gap in both industry and academia and offer UK professionals hands-on experience and exposure to 3D digital design tools. With a keen understanding of the market's growing need for speed, flexibility and shifting demands, in September 2019, FEL selected EFI Optitex as its 3D technology partner. FEL sought advanced 3D solutions that would enable innovative digital design courses, apprenticeships and bespoke training, including collaboration with leading fashion retailers such as Marks & Spencer®, ASOS, Next®, and many others.
 
After a short but highly intensive training period FEL implemented EFI Optitex 3D into its design and production processes, including pattern design and 3D tools for design and fitting. Since the recent implementation, FEL has already reaped the benefits of EFI Optitex 3D fully digital design, from sampling and grading, through to production. During a preliminary implementation phase, EFI Optitex 3D will enable FEL to deliver a wide range of accredited 3D design courses and forge collaborations with new customers, a result of EFI Optitex 3D's intuitive design tools, ease of use, and time and resource savings.

Clean, minimal and responsible, the collection perfectly embodies the combination of high-end looks with a sustainable vision, delivering effortless and stylish garments available in store from January 2020.

It claims to be love at first touch, and rightly so, as it celebrates women’s natural shape enhancing it with haikure’s delicate designs and ISKO™ premium denim. amae – the Italian brand’s latest collection and the latest chapter in the longstanding partnership between haikure and ISKO – is inspired by the idea of “taking care”.

Aiming at promoting the value of Responsible Innovation™, the collection delivers high-end contemporary looks resulting from the shared commitment to provide remarkable innovation while fostering a mindful approach in the fashion and denim industries.

ISKO, pioneer of responsibility and the first denim mill in the world awarded both the prestigious EU Ecolabel and Nordic Swan Ecolabel, supported the project providing amae with responsible ingredients to shape its neat looks. Clean and minimal, the garments feature ISKO Pj Soft™ which, like a gentle embrace, grants the skin a silky touch and a soft feel. Responsibly produced according to ISKO’s holistic vision based on creativity, competence and citizenship, this light and soft fabric molds and moves with the wearer, providing an all-round flattering silhouette and comfortable fit that never feel restrictive.

As part of ISKO’s 25,000+ products, this textile concept also has a certified Environmental Product Declaration (EPD®s) for its Life Cycle Assessment (LCAs), ensuring a full transparency about its environmental impact by providing the water usage and carbon footprint of 1 square meter of fabric. As signatory member of ZDHC Foundation, ISKO also avoids harmful substances and hazardous chemicals in its entire production chain, resulting in safer denim that are good for both people and the planet.

Presenting three different washes – regular and stone wash, as well as dyed –, this fashionable and responsible collection will be available in Italy, Spain and Germany starting from January 2020.

Today’s consumers demand versatility in their apparel, whether they’re shopping for work, sports or leisure wear. Work wear is no longer just about style, and sports and leisure wear is no longer just about stretch, while the demands for high-performance textiles in every category continue to increase. More and more consumer brands are looking to Schoeller’s established technologies to deliver not only beautiful fabrics that offer comfort and style but also breathability and the best in water and dirt repellence to their customers.

3XDRY® finishing technology from schoeller® allows the exterior of a textile to be water repellent, while the inside absorbs moisture and quickly distributes it over the surface. As a result, textiles with 3XDRY® dry much faster in comparison to conventional textiles. Since the launch of 3XDRY® in 2001, the technology has proven performance focused mostly on sportswear. Now that demands within the fashion industry are also trending toward performance textiles, more of its apparel brands are also turning to the patented 3XDRY® technology’s reliability and versatility for functional jackets, pants and shirts.

THE S/S 2021 SMART COLLECTION AND STRATEGY: “TEAMING UP IS THE RESPONSIBLE WAY FORWARD”
At Première Vision in Paris, February 11th – 13th Jersey manufacturer TINTEX presents its S/S 2021 collection and a new strategic approach to make the world a better place, a garment at a time in  Hall 5 Booth R50/S43, and Hall 3 Smart Creation Booth S7. “That’s why we decided to update our statement-motto in Naturally Advanced Evolution: a promise and an invitation to work together to develop further collections combining an environment-driven approach with cutting-edge technology.” Says Ricardo Silva, Head of Operations of TINTEX.

“Textile producers and fashion brands should develop their partnership in a much more collaborative way.” Say Says Ricardo Silva, Head of Operations of TINTEX. In a move towards his partners, the company has re-organised its products collection into 4 distinct categories and further evolved its production process in order to guarantee the highest quality and performance of its fabrics and, at the same time, to become more competitive and to allow its clients to orientate better and easily find the most suitable and practical solution. COLLECTION focuses on seasonal proposals while EXPRESSIONS includes a range for all-year-round collections.

THE SS 2021 COLLECTION is imbued with sustainability, innovation and a collaborative attitude. The new range comprises 24 new references built focusing on responsible materials – including recycled or recyclable (100% same raw material), tactile finishes and active performances with smart and cutting-edge technical background. “The main area we developed for the S/S 2021 collection was carefully selected starting from the inputs we had from our partners during some of the most successful collaborations in the past 2 years,” adds Ana Eusebio, designer.

And just to keep the conversation about sharing innovation at best, TINTEX is officially shading the light on its Coating Unit that, thanks to continuous investments, will be able to deliver Naturally Advance Solutions in terms of finishings, not just for TINTEX but also for woven producers that are aligned with the corporate commitment. Come to discover TINTEX portfolio of smartly developed coatings at its booth at Smart Creation, hall 3.

Bemberg™ gears up for Première Vision - February 11th-13th, Paris, France; with a great deal of novelties and a key statement on sustainability: Let’s Make it Circular! That’s why the Japanese brand of regenerated cellulose fibers joins the fair with two booths, one in the yarn-focused sector – Hall 6 C52 6D53 – the other one in the Smart Creation area, the curated district showcasing cutting-edge sustainable innovation for the textile and fashion business. Hall3 S14.

“We simply could not miss out on the Smart Creation Area as sustainability is the founding pillar of our company,” says SHUNSUKE SATO, sales manager of Bemberg™ by Asahi Kasei. “Indeed, the smart fiber is made from a cotton linter which is pre-consumer material, a natural derived source, that doesn’t deplete forestry resources. The strategy beyond our double presence is to highlight our deep commitment to responsible innovation to a larger target of professionals.”

Let’s take it circular! is the motto at the Smart Creation booth. The lifespan of Bemberg™’s regenerated cellulose fiber derived from cotton is fully circular: from the source to manufacturing. The whole sustainable closed-loop process is supported by the LCA study, signed by ICEA and validated by Paolo Masoni. Recyclability is granted by the Global Recycle Standard - GRS certification by the renown Textile Exchange. An influential guarantee that involves the whole production process and supply chain behind the company’s smart yarns. Bemberg™ yarns are entirely biodegradable and ecotoxicity-free – meaning that at the end of their life circle they break down into the environment leaving no trace in terms of toxic substances as attested by the Innovhub-SSI report.

On show at Première Vision some of the most recent collaborations with GRS-certified partners such as FIVEOL, SMI TESSUTI, TESSITURA UBOLDI, INFINITY, SIDONIOS, MATIAS & ARAUJO, TINTEX, IPEKER, EKOTEN, for fashion fabrics as well as PEZZETTI and BRUNELLO & G.CRESPI from lining partners.

The first Bemberg™ partner to present a commercial collection enriched by Velutine™ Evo is the Portuguese Matias & Araújo. With an innovative spirit, dynamism and a determined entrepreneurial spirit, the company is a leading knitwear producer for the textile industry.

In the Hall 6 Bemberg™ displays key commercial items developed by premium brands such as CAALO that is making its mark in the outerwear market with its Sustainably produced Functional-Luxury proposal. For SS20, CAALO utilized Bemberg™ lining because of the sustainability properties and it's unique colour.

CAALO looks to utilize as much eco-friendly and sustainable materials as possible without compromising on design or quality. This Bemberg™ lining was a perfect fit.

The must-have fabrics platform for activewear and sportswear apparel, developed by ISKO, will be featuring in the Munich arena showcasing its Responsible Innovation™ approach resulting once more in groundbreaking performance properties.

ISKO returns once again to ISPO, Hall C1 – Booth 401, to present its pioneering innovation in the world of sportswear and activewear. The leading denim ingredient brand will be presenting the latest edition of ARQUAS™, the much-loved fabrics platform set to bring about an even more responsible era.

Featuring 35 fabrics, most of which are made with certified recycled materials, ARQUAS™ 6.0 combines high-performance properties with the mill’s Responsible Innovation™ approach – a holistic vision based on creativity, competence and citizenship that constantly defines new standards.

Although many of the textile concepts included in the collection may have the look and hand feel of knitted fabrics, they are all woven, thus ensuring superior durability and greater recovery. Among the many qualities that come with ARQUAS™ 6.0, moisture management, UV and wind protection, heat retention, water and stain repellency stand out. Nylon, which is used for the first time in this edition, allows for super light woven and cozy outdoor fabrics, reversible and packable styles, as well as patented fabrics, such as 4 waystretch ISKO Blue Skin™ for a 360° elasticity. Finally, the collection offers super compact fabrics that are made suitable also for fully bonded garments with body shaping and high recovery properties.

To provide trailblazing inspiration to its customers, ISKO’s world-class design team have created both a men’s and women’s garment collection based on three lifestyles – active, outdoor and club sports.

ACTIVE: Ideal for a wide range of sports from yoga to fitness to running. Whether participating in highor low-impact activities, these fabrics perfectly fulfill the technical requirements of athleisure and performance-wear apparel.

OUTDOOR:
Fabrics that stand for superior comfort, durability, water repellency and breathability, protecting the wearer from the elements of nature in any kind of setting.

CLUB SPORTS:
From the perfect golf swing to a wild horse ride, essential features such as maximum flexibility, fit and performance make these the ultimate textile concepts for the sportswear market.

Swiss textile innovator HeiQ improves both its HeiQ Fresh and HeiQ XReflex product lines. The updated products offer improvement in multiple technical aspects for HeiQ Fresh and more product options with HeiQ XReflex.

HeiQ’s first product, HeiQ Fresh, was developed to solve the problem of stinky outdoor apparel. Since then there have been continuous updates to the odor control range with three sustainable products – HeiQ Pure TAG, HeiQ Pure SPQR and HeiQ Fresh FFL. HeiQ Pure TAG has been upgraded. It is a recycled silver-based odor control with a nonionic reformulation, highly compatible with most textile finishing. HeiQ Pure SPQR is a hybrid silver- and bio-based, dual-action odor control technology and meets USDA Biopreferred® requirements. HeiQ Fresh FFL is a fully bio-based odor control technology.

HeiQ is also launching additional fabrics and insulation packages for HeiQ XReflex, a solution that offers the same level of warmth with up to half the reduction of insulation, reducing bulk and saving materials for apparel, sleeping bags, gloves, blankets, etc. This patented radiant barrier technology is now offered with one or two layers of heat reflective surface, offering up to 50% less bulk at the same warmth, without effecting fabric breathability. HeiQ XReflex is also available as a scrim layer, providing an ultra-thin radiant barrier for design flexibility and logistics and cost optimization.