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Archroma launches Super Systems+ Photo: Archroma
14.02.2024

Archroma launches Super Systems+

Archroma introduced Super Systems+. These end-to-end systems combine fiber-specific processing solutions and intelligent effects to help textile and apparel brands, retailers and mills positively impact their economic and environmental sustainability.

Archroma’s Super Systems+ suite encompass wet processing solutions that deliver measurable environmental impact; durable colors and functional effects that add value and longevity to the end product; and technologies that eliminate harmful or regulated substances. It will allow brands and mills to achieve their desired level of sustainability through measurable resource savings and cleaner chemistries.

Archroma introduced Super Systems+. These end-to-end systems combine fiber-specific processing solutions and intelligent effects to help textile and apparel brands, retailers and mills positively impact their economic and environmental sustainability.

Archroma’s Super Systems+ suite encompass wet processing solutions that deliver measurable environmental impact; durable colors and functional effects that add value and longevity to the end product; and technologies that eliminate harmful or regulated substances. It will allow brands and mills to achieve their desired level of sustainability through measurable resource savings and cleaner chemistries.

Products and technologies that are be used in Super Systems+ solutions include: AVITERA® SE for resource savings, an improved cost-to-performance ratio for cotton and its blends and chlorine fastness; DIRESUL® EVOLUTION BLACK for shade and wash-down effects on black denim and an overall impact reduction of 57%*; aniline-free** DENISOL® PURE INDIGO 30 LIQ for authentic blue denim; ERIOPON® E3-SAVE all-in-one auxiliary for resource-intensive polyester dyeing that reduces processing time and conserves water and energy; and PHOBOTEX® NTR-50 LIQ for bio-based, PFAS-free, formaldehyde-free and crosslinker-free durable water repellence.

*As determined by Ecoterrae, a leading Spain-based sustainability consulting firm, through a Life Cycle Analysis (UNE-EN ISO 14044:2006) at the synthesis stage, using the ReCiPe 2016 Impact calculation methodology.
**Below limits of detection according to industry standard test methods.

Source:

Archroma

10.01.2024

GROW: Trends and tradition at the INNATEX

Growth, digitalisation and re-commerce – the forthcoming INNATEX (the international trade fair for sustainable textiles) is devoted to highly topical themes. From 20 to 22 January 2024 at the Messecenter Hofheim Rhein-Main near Frankfurt, over 200 exhibitors will be meeting up with retailers, experts and journalists. The motto for the winter trade fair is GROW, representing the call for sustainable, social and commercial growth that will not be possible without the green fashion movement.

Optimistic expectations despite the challenges
According to Alexander Hitzel, INNATEX Project Manager, and the organisers, MUVEO GmbH, various new trends are opening up that might, if exploited strategically, unlock new business areas. These range from ‘quiet luxury’, travel, internationalism and focused storytelling to services for specific target groups. On the Monday, members of the expert panel will be discussing re-commerce with the Hessen Retail Federation in the Community Lounge.

Growth, digitalisation and re-commerce – the forthcoming INNATEX (the international trade fair for sustainable textiles) is devoted to highly topical themes. From 20 to 22 January 2024 at the Messecenter Hofheim Rhein-Main near Frankfurt, over 200 exhibitors will be meeting up with retailers, experts and journalists. The motto for the winter trade fair is GROW, representing the call for sustainable, social and commercial growth that will not be possible without the green fashion movement.

Optimistic expectations despite the challenges
According to Alexander Hitzel, INNATEX Project Manager, and the organisers, MUVEO GmbH, various new trends are opening up that might, if exploited strategically, unlock new business areas. These range from ‘quiet luxury’, travel, internationalism and focused storytelling to services for specific target groups. On the Monday, members of the expert panel will be discussing re-commerce with the Hessen Retail Federation in the Community Lounge.

From storytelling to digital tools – the INNATEX themes
“Second-hand is in fashion,” says Julia Frings of IFH Köln. “Sales of used and recycled products have been on an upward trend for some years now and with the rising importance of sustainability, their relevance will continue to grow. There is great potential in this area for the trade to reach new target groups and expand the range on offer. To be successful, though, it is essential to have a concept tailored to the needs of consumers.”

Alongside Julia Frings of IFH Köln, other Federation panellists will include Steffen Riegel of Hessnatur. The first Lounge Talk at the start of INNATEX will deal with Strategies for Sensible Growth, borrowing from the motto for the fair. This topic will be followed by Fair Wages in the Global South, Storytelling as a Strategy, and Digital Trends.

Brand portfolio and partners of INNATEX
The collaboration with the Hessen Retail Federation, like that with Fashion Changers and Greenstyle Munich, has already proved its worth at previous fairs, as a way of adding variety to a well balanced fair programme. The new collaborative partners include AMD Academy of Fashion and Design (AMD) in Wiesbaden, the Fashion Campus 2030 Initiative and the Enterprise Europe Network (EEN, a network promoting internationalisation among smaller and medium-sized businesses).

The brand portfolio includes fashion for all generations, tastes and occasions. Labels exhibiting for the first time include businesses such as Fuza Wool from Denmark with its high quality traditional knitwear, and the hemp-based accessories of 8000Kicks from Portugal. The DESIGN DISCOVERIES comprise Anfisa Roumelidi, C/OVER and Consci.

Green Fashion labels at 53rd INNATEX in January 2024 (c) INNATEX / Anna Völske
17.11.2023

Green Fashion labels at 53rd INNATEX in January 2024

Challenging times can harbour opportunities for growth and transformation – and it is in this spirit that INNATEX, the international trade fair for sustainable textiles, invites companies to its winter edition from 20 to 22 January 2024. Registration for exhibitors opened only a short while ago but already, 70% of the space at the exhibition centre in Hofheim-Wallau is booked up. Under the motto GROW, Green Fashion brands, buyers and experts will be getting together to network, exchange views and place orders.

In January, these will be brands such as Vaude, Lanius, Knowledge Cotton Apparel, Recolution, People Wear Organic, Melawear, Mazine and Disana, as well as new arrivals such as Näz, with classic womenswear from Portugal, and hemp sneakers from 8000Kicks. Exciting DESIGN DISCOVERIES are also once again anticipated.

The accompanying programme of Lounge Talks, guided tours and an expert panel on the Monday was very well received at the last INNATEX. The fair organiser, MUVEO GmbH, is capitalising on this with a programme of important themes put together with partners such as Greenstyle, Fashion Changers and the Hessen Retail Federation.

Challenging times can harbour opportunities for growth and transformation – and it is in this spirit that INNATEX, the international trade fair for sustainable textiles, invites companies to its winter edition from 20 to 22 January 2024. Registration for exhibitors opened only a short while ago but already, 70% of the space at the exhibition centre in Hofheim-Wallau is booked up. Under the motto GROW, Green Fashion brands, buyers and experts will be getting together to network, exchange views and place orders.

In January, these will be brands such as Vaude, Lanius, Knowledge Cotton Apparel, Recolution, People Wear Organic, Melawear, Mazine and Disana, as well as new arrivals such as Näz, with classic womenswear from Portugal, and hemp sneakers from 8000Kicks. Exciting DESIGN DISCOVERIES are also once again anticipated.

The accompanying programme of Lounge Talks, guided tours and an expert panel on the Monday was very well received at the last INNATEX. The fair organiser, MUVEO GmbH, is capitalising on this with a programme of important themes put together with partners such as Greenstyle, Fashion Changers and the Hessen Retail Federation.

Since the topics and insights are so popular, the organisers will be recording the talks and making them available as podcasts. The first episodes are already available to listen to via innatex.letscast.fm.

The application deadline for DESIGN DISCOVERIES has been extended to 24 November 2023. Through this support programme, the organisers aim to make it easier for newcomers and first-time exhibitors to enter the market.

Source:

INNATEX - International trade fair for sustainable textiles

H&M and Coloreel: Personalized embroidery in Berlin store Photo: Coloreel
10.11.2023

H&M and Coloreel: Personalized embroidery in Berlin store

The global fashion retailer H&M has joined forces with Coloreel to introduce a pioneering approach to customized embroidery. This new partnership allows customers at the H&M Alexa store in Berlin to personalize their apparel with a myriad of expressive designs.

The program marks the start of a new and innovative in-store pilot developed by H&Mbeyond. Customers can select from a diverse library of designs that will be updated on a weekly basis.

Coloreel redefines the art of embroidery, offering an unlimited spectrum of colors at the touch of a button. The technology reduces wastewater by 97% and utilizes recycled thread, marking a significant step towards more sustainable production.

“Our partnership with Coloreel reflects our commitment to enhance the shopping experience through innovative solutions,” states Oliver Lange, Head of H&Mbeyond. “By embracing this advanced technology, we can offer our customers a unique and engaging store visit."

The global fashion retailer H&M has joined forces with Coloreel to introduce a pioneering approach to customized embroidery. This new partnership allows customers at the H&M Alexa store in Berlin to personalize their apparel with a myriad of expressive designs.

The program marks the start of a new and innovative in-store pilot developed by H&Mbeyond. Customers can select from a diverse library of designs that will be updated on a weekly basis.

Coloreel redefines the art of embroidery, offering an unlimited spectrum of colors at the touch of a button. The technology reduces wastewater by 97% and utilizes recycled thread, marking a significant step towards more sustainable production.

“Our partnership with Coloreel reflects our commitment to enhance the shopping experience through innovative solutions,” states Oliver Lange, Head of H&Mbeyond. “By embracing this advanced technology, we can offer our customers a unique and engaging store visit."

With the collaboration, H&M and Coloreel want to explore ways to create brick-and-mortar shopping experiences and analyze the influence that a technology like Coloreel’s has on in-store purchases.

The service is offered at the H&M Alexa store in Berlin during Q4 2023. While the service currently extends to products within the store, plans for embroidering customers’ own garments might be added later. This approach would extend the lifespan of garments, creating a positive environmental impact.

Source:

Coloreel

26.10.2023

Source Fashion doubles again for February 2024

The appetite for responsible sourcing shows no sign of slowing with Europe's fastest-growing platform, Source Fashion expanding again for its next edition with a 50% increase in exhibitors to over 320 from around the world.

The gateway to the UK fashion industry, Source Fashion takes place on 18th - 20th February at Kensington Olympia London putting international manufacturers and suppliers at the fingertips of UK brands.

Source Fashion offers a unique experience for decision-makers in buying, sourcing and procurement, with the reassurance of knowing that every exhibitor has been audited to ensure sustainability and transparency remains at the heart of their business model. The next show unites manufacturers from the UK, India, Portugal, Turkey Madagascar, China, Sri Lanka, Nepal, Peru, Philippines, Ethiopia and many more. The show will also see the debut of manufacturers from Mongolia, Lithuania, and Tunisia.

The appetite for responsible sourcing shows no sign of slowing with Europe's fastest-growing platform, Source Fashion expanding again for its next edition with a 50% increase in exhibitors to over 320 from around the world.

The gateway to the UK fashion industry, Source Fashion takes place on 18th - 20th February at Kensington Olympia London putting international manufacturers and suppliers at the fingertips of UK brands.

Source Fashion offers a unique experience for decision-makers in buying, sourcing and procurement, with the reassurance of knowing that every exhibitor has been audited to ensure sustainability and transparency remains at the heart of their business model. The next show unites manufacturers from the UK, India, Portugal, Turkey Madagascar, China, Sri Lanka, Nepal, Peru, Philippines, Ethiopia and many more. The show will also see the debut of manufacturers from Mongolia, Lithuania, and Tunisia.

Suzanne Ellingham, Director of Sourcing of Source Fashion says; "Visitors will love the quality, diversity and variety of producers, makers and manufacturers from around the world with the best of the best in terms of high-quality knitted apparel, luxury wool knits, leather, denim, and more across our sectors including Fabrics, Accessories, Sportswear, Garment Manufacturers, Packaging, Yarns, Trims and Fixtures, plus Design & Technology."

Connecting global manufacturers and suppliers to buyers who want the security in knowing every conversation is one that could lead to a new range creation, Source Fashion is the gateway to retail for manufacturers and suppliers from across the world. From raw materials, fabrics, trims, and packaging, all the way through to contract manufacturers offering in house design services, the show brings the inspiration and tools together in one exciting destination to bring new ranges to life.

The July 2023 show welcomed some of retail's biggest names. Buyers, sourcing managers, product developers, technologists, and designers from brands and retailers including John Lewis, Mountain Warehouse, Fila, Selfridges, H&M, Lipsy, Lyle & Scott, Joules, FILA, Perry Ellis, JoJo Mamman Bebe, Monsoon, Fatface, Lulu Guinness, Next, Sainsburys, Vivienne Westwood, Stitch Fix, ASOS, Bella Freud, Burberry, Fat Face, Hackett, Harrods, NBrown, Monsoon and many more came to explore and source from Source Fashion's diverse mix of audited exhibitors.

With a content stage dedicated to presenting and discussing the latest trends, innovations, and topics in responsible and sustainable manufacturing from internationally renowned industry professionals, as well the inspirational Source Catwalk shows, Source Fashion is the must-attend event for the fashion community.

More information:
Source Fashion
Source:

Good Results PR

06.10.2023

Accelerating Circularity launches Alliance of Chemical Textile Recycling (ACTR) with key members

The mission of Accelerating Circularity is to create new supply chains and business models to turn textile waste into mainstream raw materials. Accelerating Circularity has created a working group, the Alliance of Textile Chemical Recyclers (ACTR), to meet and address the textile industry with a common voice to facilitate accurate information on textile chemical recycling.

“We formed this collective to move chemical recycling technology forward, share common definitions, and address policies in a collaborative way to maximize the elimination of textile waste to landfills and incineration” explained Karla Magruder, Founder and President of Accelerating Circularity. “Chemical recycling technology has many benefits, including quality more similar to virgin fiber and the ability to recycle multiple times.”

ACTR plans to provide the industry with information on how textile chemical recycling can:

The mission of Accelerating Circularity is to create new supply chains and business models to turn textile waste into mainstream raw materials. Accelerating Circularity has created a working group, the Alliance of Textile Chemical Recyclers (ACTR), to meet and address the textile industry with a common voice to facilitate accurate information on textile chemical recycling.

“We formed this collective to move chemical recycling technology forward, share common definitions, and address policies in a collaborative way to maximize the elimination of textile waste to landfills and incineration” explained Karla Magruder, Founder and President of Accelerating Circularity. “Chemical recycling technology has many benefits, including quality more similar to virgin fiber and the ability to recycle multiple times.”

ACTR plans to provide the industry with information on how textile chemical recycling can:

  • offer solutions for diverting textile waste to landfill
  • enable textile to textile recycling versus incineration/landfill
  • provide sustainably sourced/circular materials
  • support brand/retailers/producers in achieving their CO2 reduction targets
  • provide long term price stability and consistent supply of raw materials versus virgin

Members of the Alliance include founding members Eastman, Lenzing, and The LYCRA Company, as well as key innovators Circ®, Sappi, Renewcell, Infinited fiber, Worn Again Technologies, Gr3n, CuRe Technology, and OnceMore® from Sodra.

As a first step, the ACTR (Alliance of Chemical Textile Recycling) is introducing a dictionary of common terms developed to educate the industry on the chemical recycling of textiles.

TEXAID x Triumph: Expansion of international in-store collection program (c) TEXAID Textilverwertungs-AG
06.10.2023

TEXAID x Triumph: Expansion of international in-store collection program

As a leading company in the collecting, sorting, reselling and recycling of post-consumer textile waste, TEXAID has enabled the recycling of post-consumer textile waste into new textiles and clothing. Working together with brands and retailers, TEXAID and our partners are continuing to take action to shift from a linear to a circular system.

Since 2022, TEXAID has partnered with Triumph International, operating their in-store collection program, “Together We Grow”, for 160 stores across Austria, Denmark, France, Germany, the Netherlands and Switzerland. Given the success of the program, starting April 2023, in-store take back has been expanded to an additional 108 stores across Belgium, Czech Republic, Hungary, Luxembourg, Poland, Portugal, Sweden and Spain. Customers bring in their worn garments and TEXAID manages the collected clothing in alignment with the EU waste hierarchy, sending each item to its next most sustainable lifecycle. TEXAID is pleased to be partnering with Triumph International to offer in-store take back, at scale, across Europe. For every 5 kg collected, Triumph plants a tree in partnership with Treedom.

As a leading company in the collecting, sorting, reselling and recycling of post-consumer textile waste, TEXAID has enabled the recycling of post-consumer textile waste into new textiles and clothing. Working together with brands and retailers, TEXAID and our partners are continuing to take action to shift from a linear to a circular system.

Since 2022, TEXAID has partnered with Triumph International, operating their in-store collection program, “Together We Grow”, for 160 stores across Austria, Denmark, France, Germany, the Netherlands and Switzerland. Given the success of the program, starting April 2023, in-store take back has been expanded to an additional 108 stores across Belgium, Czech Republic, Hungary, Luxembourg, Poland, Portugal, Sweden and Spain. Customers bring in their worn garments and TEXAID manages the collected clothing in alignment with the EU waste hierarchy, sending each item to its next most sustainable lifecycle. TEXAID is pleased to be partnering with Triumph International to offer in-store take back, at scale, across Europe. For every 5 kg collected, Triumph plants a tree in partnership with Treedom.

To move away from the linear system and enable products to be made out of post-consumer textile waste, TEXAID continues to expand its offering for in-store collection programs throughout Europe and the USA.

Source:

TEXAID Textilverwertungs-AG

27.09.2023

Fashion CEO Agenda 2023: Fashion's tangible pathway to becoming net positive

On the occasion of Global Fashion Summit: Boston Edition 2023, Global Fashion Agenda (GFA) has released the 2023 edition of the Fashion CEO Agenda  — a concise report to support the establishment and implementation of leadership strategies to achieve a net positive fashion sector that puts back more into society, the environment, and the global economy than it takes out. In a first for the Fashion CEO Agenda, this edition has been developed to include subsequent action areas for brands, retailers, and producers.  

With less than seven years to deliver on the UN’s Sustainable Development Goals, fashion industry leaders, together with the broader sector, must take urgent steps to make sustainability an integral part of their business strategies. Developed for executives of fashion brands, retailers, and producers, the Fashion CEO Agenda is a succinct resource to support executives in accelerating tangible action across five socio-environmental sustainability priorities:  

On the occasion of Global Fashion Summit: Boston Edition 2023, Global Fashion Agenda (GFA) has released the 2023 edition of the Fashion CEO Agenda  — a concise report to support the establishment and implementation of leadership strategies to achieve a net positive fashion sector that puts back more into society, the environment, and the global economy than it takes out. In a first for the Fashion CEO Agenda, this edition has been developed to include subsequent action areas for brands, retailers, and producers.  

With less than seven years to deliver on the UN’s Sustainable Development Goals, fashion industry leaders, together with the broader sector, must take urgent steps to make sustainability an integral part of their business strategies. Developed for executives of fashion brands, retailers, and producers, the Fashion CEO Agenda is a succinct resource to support executives in accelerating tangible action across five socio-environmental sustainability priorities:  

  • Respectful and Secure Work Environment
  • Better Wage Systems
  • Resource Stewardship
  • Smart Material Choices
  • Circular Systems

The 2023 edition includes action areas that have been established through several years of stakeholder engagement and reinforced through the  global Fashion Industry Target Consultation, led by GFA in partnership with the United Nations Environment Programme (UNEP). The organisations consulted several hundred industry stakeholders through numerous regional workshops and surveys translated into several languages to help inform a holistic framework that captures global perspectives on social and environmental sustainability.  

Action areas outlined in the report include promoting worker access to effective grievance mechanisms, promoting fair compensation and living wages, establishing water stewardship, and addressing overproduction.

Moreover, the report reiterates the need to adopt existing industry-aligned targets, including UNFCCC’s time-bound targets on decarbonisation and the uptake of preferred and low climate impact materials. The material actions outlined are based on consensus across industry stakeholders and topical experts. Extensive stakeholder engagement demonstrated that substantial action is still urgently needed from all actors in the value chain, while such action must be informed by local contexts.

To complement the Fashion CEO Agenda, GFA has created a 2030 Fashion Sector Vision, which presents where the overall sector should be in relation to each of the five sustainability priority areas within only seven years - a critical milestone on the road to net positive by 2050. The objective is to unite the broader sector, consisting of industry actors such as brands, retailers, and producers and other key stakeholders including consumers, citizens, NGOs, innovators, policymakers, and investors. To realise this Vision, it is imperative that the sector moves from ambition to action – the theme underpinning Global Fashion Summit: Boston Edition 2023. GFA now calls on fashion leaders to align their corporate strategies to the priorities and actions laid out in the Fashion CEO Agenda and for the wider sector to support in fostering a conducive environment for scaling this transformation.

 

Source:

Global Fashion Agenda

01.08.2023

52nd INNATEX: Figures remain constant

  • Green Fashion community increasingly ‘thinking out of the box’

Networking and agility are in greater demand than ever – that was the conclusion at the close of the 52nd INNATEX which took place from 29 to 31 July 2023. 244 Green Fashion labels presented their collections to 1500 visitors at the international trade fair for sustainable textiles. Audience figures thus matched the level at the previous summer edition of the fair in 2022. With 244 brands, INNATEX again delivered remarkable variety, with many new exhibitors and fresh looks.

“We're pleased that our figures are remaining constant,” says Jens Frey, Managing Director of trade fair organiser MUVEO GmbH. “Undeniably, sustainable brands and the retail trade are currently living through a long period of challenges. But from our point of view, the Green Fashion sector is responding with extraordinary willpower and perseverance. Why? Out of a sense of conviction and because sustainability is the future.”

  • Green Fashion community increasingly ‘thinking out of the box’

Networking and agility are in greater demand than ever – that was the conclusion at the close of the 52nd INNATEX which took place from 29 to 31 July 2023. 244 Green Fashion labels presented their collections to 1500 visitors at the international trade fair for sustainable textiles. Audience figures thus matched the level at the previous summer edition of the fair in 2022. With 244 brands, INNATEX again delivered remarkable variety, with many new exhibitors and fresh looks.

“We're pleased that our figures are remaining constant,” says Jens Frey, Managing Director of trade fair organiser MUVEO GmbH. “Undeniably, sustainable brands and the retail trade are currently living through a long period of challenges. But from our point of view, the Green Fashion sector is responding with extraordinary willpower and perseverance. Why? Out of a sense of conviction and because sustainability is the future.”

Future-related topics were also the subject of panel talks and personal discussions at various points. A key aspect was the urgent need for cooperation agreements and networks to open up new sales channels and fields of activity. Experts at the fair also recommended an honest review of business strategies that may have outlived their usefulness. As Dr Eva Stüber of Cologne’s Institute for Retail Studies (IFH Köln) points out, “The pandemic, the war of aggression, inflation, digitalisation – there are many factors prompting a change in lifestyles and demands. What is required now is creativity. Brands and retailers can exploit new potential by, for example, checking their ranges for market relevance, being sharper in their targeting, making shopping a social event, joining up with people from entirely different areas and not immediately rejecting apparently mad ideas.”

From August 20th to 21st, 2023, the INNATEX Showroom will take place in Bern.

The 53rd INNATEX fair will be held from January 20th to January 22nd, 2024.

More information:
INNATEX green fashion
Source:

Innatex

TEXAID x PUMA partnership for Swiss RE:FIBRE take back program Photo: TEXAID / Puma
19.07.2023

TEXAID x PUMA partnership for Swiss RE:FIBRE take back program

As a leading company in the collecting, sorting, reselling, and recycling of post-consumer textile waste, TEXAID has enabled the recycling of post-consumer textile waste into new textiles and clothing. Working together with brands and retailers, TEXAID and their partners are continuing to take action to shift from a linear to a circular system.

Today’s linear system of «take – make – waste» needs to change. New textiles are produced used and discarded instead of putting them to a second use. The production of new textiles requires natural resources that are limited, and the current system has a significant negative impact on our planet. The transition to a circular system, where garments are kept in use for longer, is an opportunity to harness untapped potential around customer loyalty, economic growth, and ecological sustainability. To move away from the linear system and enable products to be made out of post-consumer textile waste, TEXAID continues to expand its offering for in-store collection programs throughout Europe and the USA

As a leading company in the collecting, sorting, reselling, and recycling of post-consumer textile waste, TEXAID has enabled the recycling of post-consumer textile waste into new textiles and clothing. Working together with brands and retailers, TEXAID and their partners are continuing to take action to shift from a linear to a circular system.

Today’s linear system of «take – make – waste» needs to change. New textiles are produced used and discarded instead of putting them to a second use. The production of new textiles requires natural resources that are limited, and the current system has a significant negative impact on our planet. The transition to a circular system, where garments are kept in use for longer, is an opportunity to harness untapped potential around customer loyalty, economic growth, and ecological sustainability. To move away from the linear system and enable products to be made out of post-consumer textile waste, TEXAID continues to expand its offering for in-store collection programs throughout Europe and the USA

Aligned with the launch of the PUMA Switzerland 23/24 Women’s World Cup home jersey, PUMA and TEXAID have partnered for the Swiss division of their RE:FIBRE Program. PUMA is working to have a more sustainable, long-term solution for recycling polyester jerseys. To achieve this goal, they have developed their RE:FIBRE Program, which transforms textile waste, along with other used materials, into new textiles.

To enable this textile to textile program in Switzerland, specific feedstocks are requires, which is TEXAID’s role as the operator of the collection and sorting. Newly launched in the PUMA Zurich location at Jelmoli, customers can bring garments of all brands and deposit them in-store. TEXAID collects and sorts all deposited items, sending eligible polyester garments into the PUMA RE:FIBRE program, to be recycled into new garments. All other garments are channeled by TEXAID to their next life cycle.

Source:

TEXAID Textilverwertungs-AG

29.06.2023

Global Fashion Summit in Copenhagen: Ambition to Action

Leaders assembled at the renowned forum for sustainability in fashion to mobilise action and usher in a transformative phase for the industry.

Hosted in the Copenhagen Concert Hall, on 27-28 June, Global Fashion Summit convened over 1000 revered representatives from brands, retailers, NGOs, policy, manufacturers, and innovators to transform ambition into action. The Summit was presented by Global Fashion Agenda (GFA), the non-profit organisation that is accelerating the transition to a net positive fashion industry, under the patronage of HRH The Crown Princess of Denmark.

This year’s theme ‘Ambition to Action’, galvanised participants to transform ambitions into concrete actions that can drive the industry towards more sustainable practices, both socially and environmentally. Under this premise, the event presented content experiences focused on tangible and evidence-based impact, with over half of the programme dedicated to educational and action-oriented business case studies.

Leaders assembled at the renowned forum for sustainability in fashion to mobilise action and usher in a transformative phase for the industry.

Hosted in the Copenhagen Concert Hall, on 27-28 June, Global Fashion Summit convened over 1000 revered representatives from brands, retailers, NGOs, policy, manufacturers, and innovators to transform ambition into action. The Summit was presented by Global Fashion Agenda (GFA), the non-profit organisation that is accelerating the transition to a net positive fashion industry, under the patronage of HRH The Crown Princess of Denmark.

This year’s theme ‘Ambition to Action’, galvanised participants to transform ambitions into concrete actions that can drive the industry towards more sustainable practices, both socially and environmentally. Under this premise, the event presented content experiences focused on tangible and evidence-based impact, with over half of the programme dedicated to educational and action-oriented business case studies.

This edition included more speakers and content than ever before, with the dynamic and action-orientated sessions spanning across four different stages. The Summit also facilitated more than 10 strategic roundtable meetings that brought together executives and policy makers for productive dialogues on how to address pressing sustainability issues and act accordingly. The content integrated the five priorities of the Fashion CEO Agenda, alongside critical challenges and tangible opportunities relating to some of the key forces that are shaping the fashion industry today: data, policy and storytelling.

Attendees heard from 137 speakers including HRH The Crown Princess of Denmark; Antoine Arnault, Image & Environment, LVMH Group; Jonathan Anderson, Creative Director & Founder, JW Anderson and Creative Director, Loewe; Virginijus Sinkevičius,  Commissioner for the Environment, Oceans and Fisheries, European Commission; Henriette Hallberg Thygesen, Chief Delivery Officer, Maersk; Aude Vergne, Chief Sustainability Officer, Chloé; Nicolaj Reffstrup, Founder, GANNI; Fanny Moizant, Co-Founder & President, Vestiaire Collective; Noel Kinder, Chief Sustainability Officer, Nike; Óscar García Maceiras, CEO, Inditex; Dr. Lewis Akenji, Managing Director, Hot or Cool Institute; Rachel Arthur, Advocacy Lead, Sustainable Fashion, United Nations Environment Programme; and many more.

Innovation Forum connected fashion companies with sustainable solution providers
This year’s Summit also presented an Innovation Forum, enabling small and large companies to meet with 26 sustainable solution providers – equipping them with the concrete tools to quickly turn words into meaningful actions. More than 350 facilitated business meetings between fashion companies and sustainable solution providers took place during the Summit.

Global Fashion Summit: Boston Edition will take place on 27 September 2023, which will mark the second time the Summit has been hosted outside of Copenhagen in its 14-year history.

Source:

Global Fashion Agenda

Photo: pixabay
21.06.2023

Bangladesh to stage climate event for fashion and textiles

Bangladesh will stage the world’s first climate conference for the fashion industry this autumn, on 12 October. The Bangladesh Climate Action Forum will convene policy makers, garment manufacturers, fashion retailers and other industry stakeholders to look at solutions for decarbonising global textile supply chains.

The event will focus on technological and financial challenges around reducing emissions. Most of the world’s leading fashion brands have now set ambitious targets for reducing supply chain emissions. These targets relate to 2030 by which time many brands aim to reduce emissions by 50 per cent, and 2050 where most fashion brands aim to be carbon neutral.

The Bangladesh Climate Forum Action will examine causes of climate crisis, its urgency, impacts we have already seen, and what we can expect under both businesses as usual and rapid decarbonisation scenarios.

Bangladesh will stage the world’s first climate conference for the fashion industry this autumn, on 12 October. The Bangladesh Climate Action Forum will convene policy makers, garment manufacturers, fashion retailers and other industry stakeholders to look at solutions for decarbonising global textile supply chains.

The event will focus on technological and financial challenges around reducing emissions. Most of the world’s leading fashion brands have now set ambitious targets for reducing supply chain emissions. These targets relate to 2030 by which time many brands aim to reduce emissions by 50 per cent, and 2050 where most fashion brands aim to be carbon neutral.

The Bangladesh Climate Forum Action will examine causes of climate crisis, its urgency, impacts we have already seen, and what we can expect under both businesses as usual and rapid decarbonisation scenarios.

Also presenting at the event will be the Government of Bangladesh, which will address Bangladesh’s actions to mitigate the impacts of the climate crisis. Bangladesh is particularly vulnerable to climate change and is ranked the seventh extreme disaster risk-prone country in the world according to a report from the Global Climate Risk Index 2021. Tropical cyclones, tornadoes, floods, coastal and riverbank erosion, droughts and landslides are the major climate-induced hazards in Bangladesh.

The Bangladesh Climate Forum Action will also look at approaches towards decarbonization, including NetZero goals and timelines. Speakers will discuss globally recognised pathways for electricity/transportation/industry decarbonisation.

Renewable energy will also be under discussion. If fashion brands are to hit climate targets, it is imperative that supply chains switch to renewable energy and away from gas and fossil fuels. The event will look at challenges around the de-carbonisation of the electricity grid in Bangladesh, as well as the rate of transition toward renewable resources by garment factories, including solar power.

A key element of the event will be evaluation of practical solutions for Bangladesh’s RMG industry. It will profile specific solutions such as energy efficiency, machine upgrades, the electrification of thermal loads, direct power purchase agreements and biomass fed thermal systems. It will also discuss the challenges faced in the industry including business climate (and cycles), pricing, financing challenges, target setting and execution, policy opportunities, knowledge gaps and availability/scaling of solutions.

Financial challenges around decarbonisation of supply chains are significant, and it is far from clear who will pay for the technological upgrades required. While some investment support systems exist – such as lower interest financing – these are not always available, accessible or affordable for the majority of the RMG companies.

The event will explore financial options, changes to business/pricing models, opportunities for de-risking/underwriting investments, direct investment and other tools that need to emerge to address financial challenges and plug the funding gap. The event will also explore opportunities to decouple climate action from business cycles so that the 2030 targets can be met.

Source:

Bangladesh Apparel Exchange

Photo: INNATEX – international trade fair for sustainable textiles
17.05.2023

52nd INNATEX highlights urgent need for sustainability in fashion

With the short slogan ‘NOW’ INNATEX, which takes place from 29 to 31 July 2023 at the Exhibition Centre in Hofheim-Wallau, enters the summer season. The 52nd International Trade Fair for Sustainable Fashion close to Frankfurt am Main is using the slogan to express the urgent need for a sustainable transformation in the fashion industry.

Lounge Area with new themes and collaboration partners
Alongside its well established and constructive partnerships with, for example, the Hessen Retail Federation and Mirjam Smend of Greenstyle Munich and Pureviu, the organisers MUVEO GmbH have entered into a new collaboration agreement with Fashion Changers. The two heads behind this Berlin-based initiative, Nina Lorenzen and Vreni Jäckle, will be holding and moderating two Lounge Talks on the Saturday. On the Sunday and Monday, the other partners will be contributing to the programme with additional experts.

With the short slogan ‘NOW’ INNATEX, which takes place from 29 to 31 July 2023 at the Exhibition Centre in Hofheim-Wallau, enters the summer season. The 52nd International Trade Fair for Sustainable Fashion close to Frankfurt am Main is using the slogan to express the urgent need for a sustainable transformation in the fashion industry.

Lounge Area with new themes and collaboration partners
Alongside its well established and constructive partnerships with, for example, the Hessen Retail Federation and Mirjam Smend of Greenstyle Munich and Pureviu, the organisers MUVEO GmbH have entered into a new collaboration agreement with Fashion Changers. The two heads behind this Berlin-based initiative, Nina Lorenzen and Vreni Jäckle, will be holding and moderating two Lounge Talks on the Saturday. On the Sunday and Monday, the other partners will be contributing to the programme with additional experts.

“We are currently discussing several themes for the Lounge Talks, such as size inclusivity and branding strategies for fashion businesses in the digital age,” says Alexander Hitzel, Project Manager for INNATEX. “The new Community Lounge, which brings together the Talks, DESIGN DISCOVERIES and information stands with experts, first appeared in the winter. We still shan’t be putting together a non-stop programme, though, because as an ordering fair INNATEX continues to focus on concentrated working.”

Green Fashion is NOW: Creativity and mood of optimism in the industry
In the community, Hitzel says he perceives an attitude that is far from lethargic, due to the recent crisis-laden years. Among the 220+ exhibitors, several are expanding or even doubling their stand areas. Some labels are announcing entirely new lines as part of their market response. And even traditional textile producers are revealing fresher looks, getting into discussions with suppliers and testing new materials.

“We are excited about the summer fair, because we are already noting an extraordinary degree of creativity and dynamism – which is good!” comments Hitzel. “We need a sustainable counterweight to ultra-fast fashion more than ever.”

Newcomers and labels exhibiting for the first time still have until 1 June 2023 to apply to be DESIGN DISCOVERIES.

More information:
INNATEX Sustainability
Source:

INNATEX – international trade fair for sustainable textiles

(c) Sadia Rafique
10.05.2023

Renewcell partners with TextileGenesis™ for Circulose® Pulp-to-Retail Transparency

After participating in industry trials, Renewcell and TextileGenesis™ have the intention to establish an agreement for full pulp-to-retail traceability for Renewcell’s CIRCULOSE® recycled raw material across the entire textile supply chain, announcing it at Challenge the Fabric (Milan, Italy).

Renewcell uses a patented process to breakdown and recycle cotton and other cellulosic textile waste, such as worn-out jeans and production scraps, to create CIRCULOSE®, a biodegradable raw material that can be used to create viscose, lyocell, modal, acetate and other man-made cellulosic fibers. These regenerated fibers are then spun into yarns, woven or knitted into fabrics before being cut and sewn into new high-quality textile products.
 
With TextileGenesis™, Renewcell will be able to share real-time digital traceability with its customers and supply chain partners.

After participating in industry trials, Renewcell and TextileGenesis™ have the intention to establish an agreement for full pulp-to-retail traceability for Renewcell’s CIRCULOSE® recycled raw material across the entire textile supply chain, announcing it at Challenge the Fabric (Milan, Italy).

Renewcell uses a patented process to breakdown and recycle cotton and other cellulosic textile waste, such as worn-out jeans and production scraps, to create CIRCULOSE®, a biodegradable raw material that can be used to create viscose, lyocell, modal, acetate and other man-made cellulosic fibers. These regenerated fibers are then spun into yarns, woven or knitted into fabrics before being cut and sewn into new high-quality textile products.
 
With TextileGenesis™, Renewcell will be able to share real-time digital traceability with its customers and supply chain partners.

  • The platform uses digital tokens to ensure a secure chain of custody for all supply chain processes from raw materials to retail.
  • The company’s “fiber-forwards” traceability captures real-time shipments; its Fibercoins™ digital tokens verify point of origin and eliminate “double counting” of sustainable materials.
  • Its AI (augmented intelligence) engine verifies transactions between supply chain partners.  

 
Furthermore, TextileGenesis™ is already partnering with fiber producers including Lenzing AG, Eastman, and Birla Cellulose.

Source:

Re:NewCell AB

31.03.2023

EURATEX at 1 year EU Textile Strategy – Yes, but …

On 30 March 2022, the European Commission presented its vision for the future of the textile industry. The strategy mainly focuses on reducing the environmental footprint and promote sustainability and transparency in the value chain.

EURATEX has welcomed the publication of the strategy, as it recognises the strategic importance of the European textile industry, and its core competitive values of quality and creativity. At the same time, the association has warned that translating that vision into reality is a delicate process, as the industry needs to reconcile sustainability with competitiveness. Making the green (and digital) transition should make companies stronger; the benefits should outweigh the costs.

On 30 March 2022, the European Commission presented its vision for the future of the textile industry. The strategy mainly focuses on reducing the environmental footprint and promote sustainability and transparency in the value chain.

EURATEX has welcomed the publication of the strategy, as it recognises the strategic importance of the European textile industry, and its core competitive values of quality and creativity. At the same time, the association has warned that translating that vision into reality is a delicate process, as the industry needs to reconcile sustainability with competitiveness. Making the green (and digital) transition should make companies stronger; the benefits should outweigh the costs.

This premise had a serious blow by the Russian war in Ukraine, which erupted at almost the same time when the strategy was launched, and has dramatically changed the economic context. Energy prices increased by a factor of 10 (!), putting the European industry at a significant disadvantage with its global competitors, leading to company shutdowns or relocations. Extended lock downs in China and defensive trade policies in the US and elsewhere have further generated uncertainty on the market and disrupted supply chains.

Today, one year after its publication, EURATEX remains carefully optimistic about the implementation of the strategy, but needs to warn against some important pitfalls on the road ahead.

  1. Despite these turbulent times, the Commission is moving ahead “swiftly” in translating their EU Textile Strategy into (draft) legislation. At present, at least 16 pieces of legislation are on the table, which will turn the textile industry into a strictly regulated sector. The quality of this new regulatory framework is critical to the success of the strategy: upcoming rules need to be coherent, technically feasible and enforceable, and have a minimal cost for SMEs. EURATEX calls for a realistic timetable and “competitiveness test” for each piece of legislation before it is adopted.
  2. Textile companies need to be informed and supported to comply with this new framework. This requires substantial funding which should be earmarked exclusively to the sector, covering areas of innovation and digitalisation, skills development, support to start ups and internationalisation, as well as access to affordable energy. In this regard, EURATEX calls on the Commission to translate the current “good intentions” into concrete decisions.
  3. The EU strategy will not work if there is no demand for sustainable textiles, both from individual consumers and public authorities (procurement). Concrete measures need to be taken to offer a competitive advantage to sustainable and high quality textile products, e.g. through a different VAT rate, strict procurement rules, closer cooperation between the brands/retailers, producers and consumers.
  4. The EU strategy could also fail, if the global dimension of the textile industry is ignored. Up to 80% of clothing products are produced outside the EU; these products need to comply with the new framework, but it remains unclear how to ensure that level playing field. Market surveillance needs to be stepped up massively – also targeting on line sales – but this would require significant efforts from member states, which are not available as of today.

Despite these important challenges, EURATEX remains committed to the successful implementation of the EU Textile Strategy. Director General Dirk Vantyghem commented: “We want to be a global leader in sustainable textiles, building on the entrepreneurship, quality and creativity of nearly 150,000 European textile companies. Creating this new framework is an incredible challenge, requiring a close dialogue between the industry and the regulator. But if well designed and carefully implemented, it can set a new era for the European textile industry”.

Source:

Euratex

23.03.2023

Haelixa added to the Denim Deal

The steering committee for the Denim Deal has announced that Haelixa, the Swiss standard in physical traceability, is approved as a new signature. The Denim Deal is an international collaboration of more than 50 private and public sector companies united in the commitment to produce denim more circularly.

The Denim Deal aims to close the loop and achieve change in the value chain. Based in Amsterdam, the group is working towards a circular economy where textile waste no longer exists. The brand and manufacturing members pledge to work towards using 5% recycled post-consumer cotton in all future denim collections and produce 3 million denim jeans made with 20% recycled post-consumer cotton.

The steering committee for the Denim Deal has announced that Haelixa, the Swiss standard in physical traceability, is approved as a new signature. The Denim Deal is an international collaboration of more than 50 private and public sector companies united in the commitment to produce denim more circularly.

The Denim Deal aims to close the loop and achieve change in the value chain. Based in Amsterdam, the group is working towards a circular economy where textile waste no longer exists. The brand and manufacturing members pledge to work towards using 5% recycled post-consumer cotton in all future denim collections and produce 3 million denim jeans made with 20% recycled post-consumer cotton.

Coordination of the Denim Deal is led by Roosmarie Ruigrok, where the objective is to unite potential allies who have made the journey to circularity a priority. She has been working to improve sustainability in textiles for more than two decades and is an expert on enrolling the correct stakeholders to instigate change. Ruigrok states, "a circular supply chain in the textile industry is like a well-prepared machine - it ensures that every part of the production process runs smoothly, from sourcing post-consumer materials to delivering well-made finished products to customers. It not only drives efficiency and profitability but also builds trust among stakeholders and fosters sustainable practices - we welcome Haelixa who offers a trustful traceability solution."

Over the last few years, the demand for the technology in recycled denim has grown as brands are asked to validate their recycling claims. Haelixa’s unique DNA solution marks and traces fibers from the source to retail. Using DNA to mark the recycled post-consumer cotton, Haelixa substantiates claims by testing the final garment to validate that the marked waste is present.

The Denim Deal is pushing to lead the change in how denim is made. Changing the standards of operation is always challenging, and traceability is a key to authenticating recycled claims. “We are committed to promoting the use of recycled fibers through traceability and thrilled to align with this group,” said Holly Berger, Haelixa’s Marketing Director. “The goals of the Denim Deal support our vision for a circular economy.”

Source:

Haelixa AG

03.02.2023

Sustainable Apparel Coalition partners with Bangladesh Apparel Exchange

The Sustainable Apparel Coalition (SAC), an independent and impact-creating organization that brings together around half of the apparel industry to enable positive social and environmental impact at scale, announces its strategic partnership with the Bangladesh Apparel Exchange (BAE) for its fourth edition of the Sustainable Apparel Forum. The event aims to bring together stakeholders to discuss and exchange ideas on how to advance sustainability within the textile and apparel industry.

Taking place on March 15 and 16, 2023, this year’s Sustainable Apparel Forum will focus on five key subject areas of the apparel and textile supply chain: circular economy, climate impact & action, renewable energy & green funding, skill development and green job prospects & challenges. Delegates in attendance will include, garment manufacturers, brands and retailers, development partners, foreign missions and embassies in Bangladesh, impact creating organizations, apparel and textile associations, industry leaders, government officials, secretariats and ministers.

The Sustainable Apparel Coalition (SAC), an independent and impact-creating organization that brings together around half of the apparel industry to enable positive social and environmental impact at scale, announces its strategic partnership with the Bangladesh Apparel Exchange (BAE) for its fourth edition of the Sustainable Apparel Forum. The event aims to bring together stakeholders to discuss and exchange ideas on how to advance sustainability within the textile and apparel industry.

Taking place on March 15 and 16, 2023, this year’s Sustainable Apparel Forum will focus on five key subject areas of the apparel and textile supply chain: circular economy, climate impact & action, renewable energy & green funding, skill development and green job prospects & challenges. Delegates in attendance will include, garment manufacturers, brands and retailers, development partners, foreign missions and embassies in Bangladesh, impact creating organizations, apparel and textile associations, industry leaders, government officials, secretariats and ministers.

The first day of the forum will be geared towards roundtable discussions and workshop sessions on circularity, while day two, the main conference day of the event, will feature panel discussions, presentations & keynote speeches along with strategic guidelines from government officials and industry leaders.

Vidhura Rapanawe, Board Director, Andrew Martin, VP, Membership and Stakeholder Engagement, and Joyce Tsoi, Director of Collective Action Programs, along with other team members, will represent the SAC, including participation in a discussion on decarbonization and what it will take for the industry to achieve the necessary reduction of carbon emissions. The SAC will also actively participate and organize a special workshop for manufacturers as part of their continued stakeholder engagement efforts.

Source:

Bangladesh Apparel Exchange (BAE)

(c) Recover™
30.12.2022

Tillys partners with Recover™

California born and bred, Tillys is one of fashion’s leading specialty casualwear retailers. And now, thanks to its collaboration with Recover™ , their premium denim brand RSQ, it is set to become a leader of sustainable fashion.

The three brands – Tillys, Recover™ and RSQ – have come together to create a sustainable capsule collection. The new collection includes classic-inspired denim, a tee, and an on-trend chore jacket, all of which contain a minimum of 20% of Recover’s low-impact recycled cotton fiber. To shop the exclusive Recover™ pieces in the RSQ collection, go to tillys.com or visit one of Tillys stores across 33 states.

To bring this collaboration to life, textile waste has been salvaged that would otherwise end up in a landfill to create high-quality recycled fiber that Tillys used to produce its premium-quality RSQ collection. Using recycled fiber significantly reduces the carbon and water footprint compared to apparel made with virgin fiber. This collaboration models how post-industrial textile waste can be integrated back into the system creating a more sustainable production model.

California born and bred, Tillys is one of fashion’s leading specialty casualwear retailers. And now, thanks to its collaboration with Recover™ , their premium denim brand RSQ, it is set to become a leader of sustainable fashion.

The three brands – Tillys, Recover™ and RSQ – have come together to create a sustainable capsule collection. The new collection includes classic-inspired denim, a tee, and an on-trend chore jacket, all of which contain a minimum of 20% of Recover’s low-impact recycled cotton fiber. To shop the exclusive Recover™ pieces in the RSQ collection, go to tillys.com or visit one of Tillys stores across 33 states.

To bring this collaboration to life, textile waste has been salvaged that would otherwise end up in a landfill to create high-quality recycled fiber that Tillys used to produce its premium-quality RSQ collection. Using recycled fiber significantly reduces the carbon and water footprint compared to apparel made with virgin fiber. This collaboration models how post-industrial textile waste can be integrated back into the system creating a more sustainable production model.

“We are delighted to celebrate this new partnership with Tillys, helping to reduce the environmental impacts created by the fashion industry and pave the way towards a more sustainable future.”
– Alfredo Ferre, CEO Recover™

Source:

Recover™

08.12.2022

Lectra to acquire 51% of TextileGenesis

  • Lectra extends its software offer to material traceability

Lectra announces the signature of an agreement to acquire 51% of the capital and voting rights of the Dutch company TextileGenesis. As a major player in the fashion, automotive, and furniture markets, Lectra contributes with boldness and passion to the Industry 4.0 revolution by providing software, equipment, data, and services to brands, manufacturers, and retailers.

Founded in 2018, TextileGenesis provides a Software as a Service (SaaS) platform that enables fashion brands and sustainable textile manufacturers to ensure a reliable, secure and fully digital mapping of their textiles, from the fiber to the consumer, and thereby guarantee their authenticity and origins. This solution ensures the traceability of TextileGenesis’ customers' entire sustainable textile supply chain in order to meet the demands for transparency, driven by changes in legislation in a growing number of countries and by growing consumer awareness, thereby encouraging sustainable development.  

  • Lectra extends its software offer to material traceability

Lectra announces the signature of an agreement to acquire 51% of the capital and voting rights of the Dutch company TextileGenesis. As a major player in the fashion, automotive, and furniture markets, Lectra contributes with boldness and passion to the Industry 4.0 revolution by providing software, equipment, data, and services to brands, manufacturers, and retailers.

Founded in 2018, TextileGenesis provides a Software as a Service (SaaS) platform that enables fashion brands and sustainable textile manufacturers to ensure a reliable, secure and fully digital mapping of their textiles, from the fiber to the consumer, and thereby guarantee their authenticity and origins. This solution ensures the traceability of TextileGenesis’ customers' entire sustainable textile supply chain in order to meet the demands for transparency, driven by changes in legislation in a growing number of countries and by growing consumer awareness, thereby encouraging sustainable development.  

Its innovative traceability mechanism, which addresses both ends of the textile value chain, as well as its network of partners for material certification, and its technology platform guarantee the exchange and tracking of reliable and secure data throughout a material's life cycle.

Several of the world's most prestigious fashion brands as well as leading sustainable fiber producers are already convinced of the value of TextileGenesis' innovative offer, which enables the connection of multiple actors of the sustainable fashion ecosystem on this platform.

At the beginning of January, Lectra will acquire 51% of TextileGenesis for 15.2 million euros. The acquisition of the remaining share capital and voting rights is expected to take place in two stages, in 2026 and 2028, for an amount that will be calculated based on a multiple of the 2025 and 2027 recurring revenues.

21.11.2022

Hohenstein invests 1.3 million Euro in Sizekick

Aim: Reducing returns and thus increasing sustainability in fashion e-commerce

Hohenstein, a global market leader in apparel sizing and fit development, has invested in AI technology startup, Sizekick. The collaboration will enable accurate decisions on apparel size, improving online shopping experiences, reducing returns and preventing the associated CO2 emissions.

Hohenstein’s 1.3 million Euro investment in the 2022 startup will drive growth in the Sizekick team and enable the 2023 launch of its smartphone app for online shoppers.  The technology will enable online shoppers to find the right clothing size in a few seconds via smartphone.

Aim: Reducing returns and thus increasing sustainability in fashion e-commerce

Hohenstein, a global market leader in apparel sizing and fit development, has invested in AI technology startup, Sizekick. The collaboration will enable accurate decisions on apparel size, improving online shopping experiences, reducing returns and preventing the associated CO2 emissions.

Hohenstein’s 1.3 million Euro investment in the 2022 startup will drive growth in the Sizekick team and enable the 2023 launch of its smartphone app for online shoppers.  The technology will enable online shoppers to find the right clothing size in a few seconds via smartphone.

Sizekick puts an end to unnecessary size-related returns in fashion online retail. The Munich-based company uses artificial intelligence and computer vision technology to recommend the right clothing size to customers in partner web stores. With the help of the integrated Sizekick software and a smartphone, anyone can find the right size in a few seconds. Fashion and sports brands, but also multi-brand stores or marketplaces can integrate the "Sizekick Button" in their online store. Sizekick offers its solution as Software-as-a-Service (SaaS).

"The strategic partnership with Hohenstein enables us, as a new AI solution, to meet the high demands of the market right at the start and to take on the role of technology leader. Our artificial intelligence is already learning thanks to the comprehensive Hohenstein database of 3D body scans. This is an extremely big advantage for our AI," highlights Jake Lydon, CTO at Sizekick.

Source:

Hohenstein