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(c) adidas AG

01.06.2022

adidas Originals and Wales Bonner present their Spring Summer 2022 Collection

adidas Originals and Wales Bonner return to present their Spring Summer 2022 collection. Continuing to explore and respond to the sportswear brand’s vast archive, for its fourth season the creative partnership focuses on styles from the 1970s and 80s. The offering draws on Wales Bonner’s research into the music and photography of Burkina Faso, West Africa, in these decades, and pays homage to creative energy and individuality of style.

The latest adidas Originals by Wales Bonner collaboration reimagines key looks through the lens of music and movement and blends textures, silhouettes and graphic prints. This season adidas Originals and Wales Bonner introduce athletic jacquard knitwear and a new Seventies-inspired take on the classic WB Track Top and Track Pants. The colour palette is bold and joyful, with a trio of colours appearing across the offering: primary red, sun yellow and pale pink.

adidas Originals and Wales Bonner return to present their Spring Summer 2022 collection. Continuing to explore and respond to the sportswear brand’s vast archive, for its fourth season the creative partnership focuses on styles from the 1970s and 80s. The offering draws on Wales Bonner’s research into the music and photography of Burkina Faso, West Africa, in these decades, and pays homage to creative energy and individuality of style.

The latest adidas Originals by Wales Bonner collaboration reimagines key looks through the lens of music and movement and blends textures, silhouettes and graphic prints. This season adidas Originals and Wales Bonner introduce athletic jacquard knitwear and a new Seventies-inspired take on the classic WB Track Top and Track Pants. The colour palette is bold and joyful, with a trio of colours appearing across the offering: primary red, sun yellow and pale pink.

The footwear offering similarly reimagines iconic adidas styles through Wales Bonner’s distinctive lens, emphasising soulful and elegant comfort. The collection presents two elevated riffs on the adidas Country silhouette and sees the return of the WB Samba sneaker, a highlight of the inaugural collection – in two bright color updates.

More information:
adidas Wales Bonner footwear

Source:

adidas AG

(c) adidas AG

Felix Auger-Aliassime

30.05.2022

adidas commitment to end plastic waste with SS22 Tennis Collection

adidas launches its SS22 Tennis Collection, a high-performance tennis apparel line featuring graphics inspired by Paris’ botanical gardens and green spaces, garments in the collection were made either in part with Parley Ocean Plastic or in part with recycled content.

Launching ahead of the most prominent clay court tournament of the summer, the SS22 Tennis Collection is being premiered on court by adidas next-gen athletes, Elena Rybakina and Felix Auger-Aliassime, alongside Maria Sakkari, Dominic Thiem and Stefanos Tsitsipas who all share a passion for championing sustainability and working together towards a better future for our planet.

From Insight to Action
The SS22 Tennis Collection is another step adidas is taking on its journey to help end plastic waste, and its athletes are sharing this commitment. For adidas athletes, what they wear on the court is not only performance attire but an expression of their personal style and beliefs.

adidas launches its SS22 Tennis Collection, a high-performance tennis apparel line featuring graphics inspired by Paris’ botanical gardens and green spaces, garments in the collection were made either in part with Parley Ocean Plastic or in part with recycled content.

Launching ahead of the most prominent clay court tournament of the summer, the SS22 Tennis Collection is being premiered on court by adidas next-gen athletes, Elena Rybakina and Felix Auger-Aliassime, alongside Maria Sakkari, Dominic Thiem and Stefanos Tsitsipas who all share a passion for championing sustainability and working together towards a better future for our planet.

From Insight to Action
The SS22 Tennis Collection is another step adidas is taking on its journey to help end plastic waste, and its athletes are sharing this commitment. For adidas athletes, what they wear on the court is not only performance attire but an expression of their personal style and beliefs.

Felix Auger-Aliassime, elite tennis player, commented: "I'm part of a generation of players who care about having an impact on and off the court. When I think about the future, it's not just about my future as a tennis player, but also about the future of the planet. . That's why I wear the new adidas SS22 collection made in part with Parley Ocean Plastic or in part with recycled materials – to send a message that we can all do our part by helping to end plastic waste.“

Fashion-foward Performance
The SS22 Tennis Collection is designed to be bold yet fully functional on court. Each garment features HEAT.RDY technology which is designed to keep players feeling cool, dry and confident as they take on their next challenge.

The Collection features two dresses, tank tops, long sleeve tees and a match skirt for female players. For male players, the collection consists of two tees, a sleeveless tee, a polo tee, a TECHFIT long sleeve top and two different types of shorts.

It is available in a number of different bold graphic prints, all inspired by the Serres d'Auteuil botanical garden. The prominent colors of the collection are black and white.

More information:
adidas Sportswear Recycling zero waste plastic waste

Source:

adidas AG

(c) adidas AG

19.05.2022

adidas and Yohji Yamamoto Re-Introduce Y-3 QASA HIGH

When adidas and Yohji Yamamoto first took to the runway at Paris Fashion week in October 2002 for the inaugural Y-3 collection, the brand with the Three Stripes and the avant-garde Japanese designer changed the worlds of fashion and sportswear. Over ten years later, in 2013, Y-3 introduced one of its most loved sneakers to date – the Y-3 QASA HIGH. Upon arrival, the boundary pushing silhouette made an instant impact in culture, and, having been worn by many of the world’s most forward thinking tastemakers, continues to do so to this day. Now, as adidas and Yohji Yamamoto ring in 20 years of collaboration, the iconic sneaker makes its timely return.

With Y-3 looking back on key moments, designs, materials, and silhouettes from the brand’s history, the Y-3 QASA HIGH once again takes center stage. Instantly identifiable by its expressive EVA outsole, which borrows from adidas’ 90s Tubular running technology, the daring silhouette features a neoprene sock-like upper with stretch mesh, elasticated strapping, a leather toe-cap, and suede heel lining. The avant-garde take on a high top trainer is then completed with a Poron® performance sockliner for cushioning.

When adidas and Yohji Yamamoto first took to the runway at Paris Fashion week in October 2002 for the inaugural Y-3 collection, the brand with the Three Stripes and the avant-garde Japanese designer changed the worlds of fashion and sportswear. Over ten years later, in 2013, Y-3 introduced one of its most loved sneakers to date – the Y-3 QASA HIGH. Upon arrival, the boundary pushing silhouette made an instant impact in culture, and, having been worn by many of the world’s most forward thinking tastemakers, continues to do so to this day. Now, as adidas and Yohji Yamamoto ring in 20 years of collaboration, the iconic sneaker makes its timely return.

With Y-3 looking back on key moments, designs, materials, and silhouettes from the brand’s history, the Y-3 QASA HIGH once again takes center stage. Instantly identifiable by its expressive EVA outsole, which borrows from adidas’ 90s Tubular running technology, the daring silhouette features a neoprene sock-like upper with stretch mesh, elasticated strapping, a leather toe-cap, and suede heel lining. The avant-garde take on a high top trainer is then completed with a Poron® performance sockliner for cushioning.

More information:
adidas shoes

Source:

adidas AG

(c) adidas AG

13.05.2022

adidas and Juventus Reveal 2022/23 Home Jersey

adidas reveals the Juventus home jersey for the 2022/23 season. The classic black and white stripes are reimagined with a new graphic element to represent the magic of Allianz stadium.

Since the team’s move to the stadium in 2011, fans have enjoyed countless moments of magic at the venue. For this season, in a new dynamic interpretation of the club’s identity, the jersey draws inspiration from the five triangles of the star as symbol of magic, creating a new visual icon.

The new jersey is made with 100% recycled materials and features the latest in adidas’ temperature regulation innovation, HEAT.RDY – KEEP COOL, which is designed to keep players feeling cool, dry, and confident during play by optimizing sweat distribution and maximizing airflow.

The replica shirt offers similar benefits thanks to the inclusion of AEROREADY – KEEP DRY technology, keeping fans comfortable and ready as it manages the body’s sweat for a dry feeling.

adidas reveals the Juventus home jersey for the 2022/23 season. The classic black and white stripes are reimagined with a new graphic element to represent the magic of Allianz stadium.

Since the team’s move to the stadium in 2011, fans have enjoyed countless moments of magic at the venue. For this season, in a new dynamic interpretation of the club’s identity, the jersey draws inspiration from the five triangles of the star as symbol of magic, creating a new visual icon.

The new jersey is made with 100% recycled materials and features the latest in adidas’ temperature regulation innovation, HEAT.RDY – KEEP COOL, which is designed to keep players feeling cool, dry, and confident during play by optimizing sweat distribution and maximizing airflow.

The replica shirt offers similar benefits thanks to the inclusion of AEROREADY – KEEP DRY technology, keeping fans comfortable and ready as it manages the body’s sweat for a dry feeling.

More information:
adidas Sportswear T-Shirt Recycling

Source:

adidas AG

(c) adidas AG

10.05.2022

adidas and Gucci showcase their collection

Designed by Creative Director Alessandro Michele, adidas x Gucci merges the emblems of the House with those of the iconic sportswear brand. The collection expands on the sartorial streetwear creations that debuted on the runway with a spectrum of sport-inspired pieces, distinguished by the same kaleidoscopic aesthetics of the show.

To present the selection, Alessandro Michele envisioned a series of images inspired by archival catalogs as a cast of characters strikes dynamic poses against brightly colored backdrops alongside sporty props, captured by photographer Carlijn Jacobs.

Designed by Creative Director Alessandro Michele, adidas x Gucci merges the emblems of the House with those of the iconic sportswear brand. The collection expands on the sartorial streetwear creations that debuted on the runway with a spectrum of sport-inspired pieces, distinguished by the same kaleidoscopic aesthetics of the show.

To present the selection, Alessandro Michele envisioned a series of images inspired by archival catalogs as a cast of characters strikes dynamic poses against brightly colored backdrops alongside sporty props, captured by photographer Carlijn Jacobs.

With the heritage of both brands encoded in a trio of lines, a fixation on stripes plays out across ready-to-wear pieces that echo the silhouettes of athletic staples and leisurewear. Track pants feature the white Three Stripes of adidas on one leg, while the other is defined by the red and green Web of Gucci. Energetic prints portray how motifs like the adidas Trefoil and GG monogram find synergy to amplify two legacies. Conventionally formal pieces like leather heels, suede loafers, and silk scarves enter hybridized territory as well, as they are marked with casual codes. Similarly, retro aesthetics become intrinsically contemporary as they proclaim there are no rules when it comes to dressing up.

Reflecting a shared commitment to innovation, progress, sustainability goals and collective action, the collection features multiple pieces crafted with future-conscious material fabrications including polyester, cotton and viscose.

More information:
adidas Gucci Sportswear

Source:

adidas AG

05.05.2022

adidas und Foot Locker, Inc. announce partnership for sports community and sneaker culture

adidas AG and Foot Locker, Inc. announced a new and enhanced partnership built around product innovation, elevated experiences, and deeper consumer connectivity. This enhanced relationship will establish Foot Locker as the lead partner for adidas in the basketball category, accelerate energy and hype launches, as well as include the development and expansion of key franchises across women’s, kids, and apparel. Including all Foot Locker banners in North America, EMEA, and Asia-Pacific, the new strategic partnership will target over $2 billion in retail sales by 2025, nearly tripling levels from 2021. In 2022, adidas expects to generate incremental revenues of up to €100 million as a result of the new partnership.

adidas AG and Foot Locker, Inc. announced a new and enhanced partnership built around product innovation, elevated experiences, and deeper consumer connectivity. This enhanced relationship will establish Foot Locker as the lead partner for adidas in the basketball category, accelerate energy and hype launches, as well as include the development and expansion of key franchises across women’s, kids, and apparel. Including all Foot Locker banners in North America, EMEA, and Asia-Pacific, the new strategic partnership will target over $2 billion in retail sales by 2025, nearly tripling levels from 2021. In 2022, adidas expects to generate incremental revenues of up to €100 million as a result of the new partnership.

Foot Locker will lead adidas' basketball offering, led by Fear of God founder and designer Jerry Lorenzo, spanning the lifestyle and performance categories, and develop exclusive positions in both areas. In addition, the collaboration will focus on key Originals franchises including NMD, Superstar and Stan Smith, and on the adidas influencer partnership portfolio. It will also include a prominent role for Foot Locker in the launch of adidas’ new Sportswear product division targeting the lifestyle consumer.

To execute the new plan, adidas will provide Foot Locker with a dedicated team to deliver an elevated consumer experience both in stores and online to help create demand and elevate the marketplace. This will involve partnership on product development, exclusive Foot Locker positioning, increased product allocations, shared marketing spend, and an elevated premium presence across Foot Locker’s entire portfolio of banners with a special focus on key cities and communities that the companies jointly serve. Lastly, to provide consumers with a seamless consumer journey, on and offline, both partners will increase their digital focus and accelerate the rollout of the adidas partner program at Foot Locker.

More information:
adidas Foot Locker footwear Sportswear shoes

Source:

adidas AG

(c) adidas AG

15.04.2022

adidas and Juventus collaborate with Brazilian street artist for a more inclusive world

adidas and Juventus reveal the club’s 4th kit, designed in collaboration with Brazilian street artist, Eduardo Kobra. Together, the partners look to extend the borders of the sport and build connections with the realm of art to celebrate a more diverse and inclusive world.

Kobra, born and raised in São Paulo, is famed for his photorealistic street art murals which often challenge deep cultural and societal issues, and inspire and provoke thought with messages hidden within the art.

Kobra’s artistic expression and the values of Juventus draw many parallels, from being born in the streets to working as a platform for socialization that brings people together – both contributing to society, culture, and the new generations.

With adidas’s focus on creativity, telling real stories about real people, and the belief that sport has the power to change lives, the collaboration carries a powerful and unified message that helps bring to life the most authentic side of football.

adidas and Juventus reveal the club’s 4th kit, designed in collaboration with Brazilian street artist, Eduardo Kobra. Together, the partners look to extend the borders of the sport and build connections with the realm of art to celebrate a more diverse and inclusive world.

Kobra, born and raised in São Paulo, is famed for his photorealistic street art murals which often challenge deep cultural and societal issues, and inspire and provoke thought with messages hidden within the art.

Kobra’s artistic expression and the values of Juventus draw many parallels, from being born in the streets to working as a platform for socialization that brings people together – both contributing to society, culture, and the new generations.

With adidas’s focus on creativity, telling real stories about real people, and the belief that sport has the power to change lives, the collaboration carries a powerful and unified message that helps bring to life the most authentic side of football.

The jersey design is instantly recognisable as one of Kobra’s own, featuring his signature geometric style with the use of bright colours and bold lines, allowing the club’s diverse fanbase to express itself in a different way. The adidas and Juventus logos are embroidered into the fabric with the jersey finished by Kobra’s distinct signature as a back neck sign off.

“What we express and the way we do it speaks about who we are. We cannot be our best version if we don’t embrace diversity. Our differences are what makes us unique, which is why adidas and Juventus have been such perfect partners to work with on this special project. I hope it resonates with people as much as I enjoyed creating the artwork for it,” said Eduardo Kobra.

The new jersey is made with recycled materials, putting sustainability at the heart of the garment. It features the latest in adidas’ temperature regulation technology, AEROREADY – FEEL READY.

More information:
adidas Sportswear Recycling

Source:

adidas AG

adidas introduces its new Terrex Mountaineering Range

(c) adidas AG

01.04.2022

adidas introduces its new Terrex Mountaineering Range

adidas TERREX athlete Laura Dahlmeier tackles Mont Blanc’s Brouillard Pillar with Thomas and Alexander Huber in the film, United By Summits
The trio are kitted out in adidas TERREX’s new Techrock Mountaineering range
The adidas TERREX Techrock collection gives climbers the lightweight technical wear required to defy the elements mountainside

Mountaineering is about reaching personal summits. It’s about showing your mettle, finding your freedom and winning in front of no one but yourself and nature.

adidas TERREX athlete Laura Dahlmeier tackles Mont Blanc’s Brouillard Pillar with Thomas and Alexander Huber in the film, United By Summits
The trio are kitted out in adidas TERREX’s new Techrock Mountaineering range
The adidas TERREX Techrock collection gives climbers the lightweight technical wear required to defy the elements mountainside

Mountaineering is about reaching personal summits. It’s about showing your mettle, finding your freedom and winning in front of no one but yourself and nature.

It’s a version of success that adidas TERREX athlete Laura Dahlmeier is reacquainting herself with. A multiple Olympic and world champion, the German biathlete is used to the noise of winning in front of huge crowds. Now retired, Laura is reconnecting with the challenges of a sport that first gave her a taste of freedom as a child: climbing.
Laura sets herself a particularly formidable goal in United By Summits. In the film, she is joined by German climbing brothers Thomas and Alexander Huber for an ascent of Mont Blanc’s infamous Brouillard Pillar and the rarely-attempted Bonington Route made famous by British climber Chris Bonington in 1965.

For this, and any other climb, mountaineers require lightweight but rugged technical wear that ensures easy movement while defying the elements mountainside, allowing for complete focus on the rock and ice in front of them.

Introducing the adidas TERREX Techrock Mountaineering range – worn by Laura and the Huber brothers in United By Summits as they climb one of the Alps’ most demanding routes.

Keeping climbers dry is the adidas TERREX Techrock Light Gore-Tex Mountaineering Jacket, a lightweight, packable jacket with breathable Gore-Tex Active 3-layer membrane to repel water. Adjustable hood and cuffs are compatible with helmets and gloves.

For insulation on colder climbs, the adidas TERREX Techrock Year Round Down Jacket locks in warmth with adidas-patented HeatSeal baffle construction and PrimaLoft® Gold insulation in the shoulders and cuffs. Pertex® Diamond Fuse 20 Denier yarn provides resistance to abrasion along with a water-repellent DWR-finished fabric.

For rugged, weather-resistant legwear that keeps climbers moving freely on any ascent, adidas TERREX Techrock Mountaineering Softshell Pants balance comfort and protection. Flexible, wool-backed softshell fabric moves easily while a tough nylon surface protects against abrasion. A soft waistband helps prevent bunching under harnesses for an easy-moving silhouette – essential on those long climbing days.

Kitted out in this new adidas TERREX Techrock Mountaineering range 4,000 metres above sea level, Laura and the Huber brothers achieved their goals together.

More information:
adidas Outdoor outdoor apparel Sportswear

Source:

adidas AG

(c) MUNICHFABRICSTART Exhibitions GmbH

31.03.2022

VIEW Premium Selection celebrates a comeback

On 21 - 22 June 2022, the VIEW Premium Selection Autumn.Winter 23/24 welcomes the textile and fashion industry in Munich's MVG Museum.

The VIEW Premium Selection as a preview textile trade show stands for the latest developments, first colour and material trends and the presentation of a selected, high-quality product portfolio in a personal and professional atmosphere.

At the earliest possible date in the season, around 250 brand new collections for Autumn.Winter 23/24 will be presented at VIEW in the areas of FABRICS, ADDITIONALS, DESIGN STUDIOS as well as DENIM and SPORTSWEAR. The internationality of this year's exhibitors deserves mention since in addition to Germany, Italy and Turkey, they also come from France, England, Greece, Spain, Denmark, Hong Kong, China and Japan.

Bellandi, Dynamo, E. Miroglio, Lisa Spa, Manteco, Max Müller, Agentur Püttmann, Set and Tejidos Royo will be on site, along with numerous other manufacturers. The futuristic suppliers We Nordic, Knopf und Knopf, Le Studio Copenhagen, Thermore and Kipas are exhibiting at VIEW for the first time, making the show the basis of information and inspiration for the upcoming season.

On 21 - 22 June 2022, the VIEW Premium Selection Autumn.Winter 23/24 welcomes the textile and fashion industry in Munich's MVG Museum.

The VIEW Premium Selection as a preview textile trade show stands for the latest developments, first colour and material trends and the presentation of a selected, high-quality product portfolio in a personal and professional atmosphere.

At the earliest possible date in the season, around 250 brand new collections for Autumn.Winter 23/24 will be presented at VIEW in the areas of FABRICS, ADDITIONALS, DESIGN STUDIOS as well as DENIM and SPORTSWEAR. The internationality of this year's exhibitors deserves mention since in addition to Germany, Italy and Turkey, they also come from France, England, Greece, Spain, Denmark, Hong Kong, China and Japan.

Bellandi, Dynamo, E. Miroglio, Lisa Spa, Manteco, Max Müller, Agentur Püttmann, Set and Tejidos Royo will be on site, along with numerous other manufacturers. The futuristic suppliers We Nordic, Knopf und Knopf, Le Studio Copenhagen, Thermore and Kipas are exhibiting at VIEW for the first time, making the show the basis of information and inspiration for the upcoming season.

The textile and fashion industry is also invited to the next MUNICH FABRIC START Autumn.Winter 23/24 from 30 August - 01 September 22 at the MOC Munich and to the BLUEZONE from 30 - 31 August 22 on the Zenith Areal. Valuable information, physical exchange and a spirit of innovation as well as a new SOURCING show-in-show concept await the global industry players in Munich.

More information:
VIEW Premium Selection Apparel Fabrics Denim Sportswear

Source:

MUNICHFABRICSTART Exhibitions GmbH

(c) adidas AG

25.02.2022

adidas celebrates and supports Black women in Sport, Fashion and Innovation

This Black History Month, the brand is announcing a series of ongoing initiatives focused on celebrating, uplifting and supporting Black women - starting with elevating stories of their lived experiences
New community actions include an accelerator program for social entrepreneurs; a series of adidas Community curriculums and mentorship opportunities; and an industry-changing design program for the next generation of creators
Powered by its Impossible Is Nothing attitude, adidas is accelerating its mission to create real , lasting change for historically underserved communities

In a continuation of the brand’s Impossible Is Nothing attitude – and its biggest ever commitment to women – adidas is centering its Black History Month initiatives around celebrating, uplifting and supporting Black Women in sport, fashion and innovation.

This Black History Month, the brand is announcing a series of ongoing initiatives focused on celebrating, uplifting and supporting Black women - starting with elevating stories of their lived experiences
New community actions include an accelerator program for social entrepreneurs; a series of adidas Community curriculums and mentorship opportunities; and an industry-changing design program for the next generation of creators
Powered by its Impossible Is Nothing attitude, adidas is accelerating its mission to create real , lasting change for historically underserved communities

In a continuation of the brand’s Impossible Is Nothing attitude – and its biggest ever commitment to women – adidas is centering its Black History Month initiatives around celebrating, uplifting and supporting Black Women in sport, fashion and innovation.

Brought to life through athlete partners like Kahleah Copper, Erica Wheeler, Angel McCoughtry , Imani Dorsey, Kendra Harrison and Sarah Nurse , this year’s Black History Month platform focuses on the representation of Black voices by spotlighting the real-life experiences of Black athletes. Meanwhile, sustained community programming and actions will offer Black women creators with real-life opportunities for education, mentorship and growth.

Among many long-term community initiatives that create more opportunities for Black girls and women, adidas is deepening its commitment with the following programs launching this month and beyond:

Cultivate & B.L.O.O.M (Building Legacies Out Of Movements) an adidas Accelerator - adidas has created an accelerator program that aims to close the opportunity gap that exists for social entrepreneurs of color.
S.E.E.D. (School for Experimental Education in Design) Program - S.E.E.D. is a two-year program at the adidas Brooklyn Creator Farm in partnership with Pensole Academy
adidas Community Platform - adidas Community is a digital network for education, creative collaboration , and growth opportunities that pairs community members with community mentors

Other ongoing programming and partnerships includes work with adidas Legacy, the Black Women’s Player’s Collective, U.S. Soccer Foundation, Beyoncé’s BeyGOOD foundation, Pharrell’s Black Ambition, United Negro College Fund scholarsships, Blavity.org Growth Fellowship, Appeitie for Change youth programming, Wood U in partnership with Pensole and the Iovine & Young Academy and Sound Labs - an initiative to foster creative collaboration , innovation and proactively support music programs in public schools lacking in financial support.

More information:
adidas Sportswear Innovation fashion industry Education

Source:

adidas AG

(c) Hologenix

01.02.2022

Hologenix: Pure White Celliant wins ISPO Textrends Award

Hologenix® is pleased to announce that its newest innovation – pure white CELLIANT® – is a Top Ten winner in the Fibers & Insulation Category of ISPO Textrends Fall/Winter 2023/24. Twice a year, ISPO recognizes innovative fabrics and components that are used to manufacture sports apparel. It’s no surprise that this innovation, whereby CELLIANT infrared technology can be embedded in fibers and for those fibers to be pure white, has achieved this honor. Pure white expands the potential applications of CELLIANT to crisp white performance and athleisure apparel, athletic uniforms and jerseys, towels, bedding, baby clothes, medical apparel and more, while maintaining its well-known wellness benefits. Pure white is the foundation that makes delicate pastel fabrics, as well as any color, possible.

Hologenix® is pleased to announce that its newest innovation – pure white CELLIANT® – is a Top Ten winner in the Fibers & Insulation Category of ISPO Textrends Fall/Winter 2023/24. Twice a year, ISPO recognizes innovative fabrics and components that are used to manufacture sports apparel. It’s no surprise that this innovation, whereby CELLIANT infrared technology can be embedded in fibers and for those fibers to be pure white, has achieved this honor. Pure white expands the potential applications of CELLIANT to crisp white performance and athleisure apparel, athletic uniforms and jerseys, towels, bedding, baby clothes, medical apparel and more, while maintaining its well-known wellness benefits. Pure white is the foundation that makes delicate pastel fabrics, as well as any color, possible.

Pure white CELLIANT still captures and converts body heat into infrared energy, increasing local circulation, aiding in temperature regulation and promoting stronger performance, faster recovery and better sleep. Pure white CELLIANT is also still made from ethically sourced minerals from the earth and is available in nylon, polyester and recycled polyester fibers, while retaining the natural characteristics of the polymer.

This award follows on the heels of the 2022/23 ISPO Textrends Awards finalist selection of CELLIANT viscose in the Fibers and Insulations category, which features CELLIANT embedded into plant-based fibers. “We are honored to achieve this recognition from ISPO for our pure white CELLIANT,” said Courtney OKeefe, Chief Supply Chain Officer for Hologenix. “This new formulation took years of work to achieve and is a testament to the dedication and talent of our global research team. We are also very proud to be able to state that we now have two ISPO-recognized fibers.”

More information:
Hologenix Celliant Sportswear Fibers

Source:

Hologenix, LLC / Sarah P. Fletcher Communications

(c) Archroma

01.02.2022

Archroma launches a new vegan textile softener

Archroma announced the launch of EARTH SOFT, a new softening system for textile and fashion applications, based on Archroma's latest innovation, a vegan silicone softener, Siligen® EH1, with 35% plant-based active content.

Siligen® EH1 is the latest addition in the plant-based innovations developed by Archroma in recent years, such as EarthColors® dyes and Appretan® NTR binders, as alternatives offered to manufacturers and brands looking to reduce the use of fossil fuel based ingredients without compromising performance.

The range has been developed in line with the principles of “The Archroma Way to a sustainable world: safe, efficient, enhanced, it’s our nature”. More than 35% of the Siligen® EH1 softener's active content is based on plant-based, renewable raw materials. In addition, the product features ultralow cyclic siloxanes (D4, D5, D6) which are classified by the European Chemicals Agency as “Substances of Very High Concern” due to their very persistent and bioaccumulative properties.

Archroma announced the launch of EARTH SOFT, a new softening system for textile and fashion applications, based on Archroma's latest innovation, a vegan silicone softener, Siligen® EH1, with 35% plant-based active content.

Siligen® EH1 is the latest addition in the plant-based innovations developed by Archroma in recent years, such as EarthColors® dyes and Appretan® NTR binders, as alternatives offered to manufacturers and brands looking to reduce the use of fossil fuel based ingredients without compromising performance.

The range has been developed in line with the principles of “The Archroma Way to a sustainable world: safe, efficient, enhanced, it’s our nature”. More than 35% of the Siligen® EH1 softener's active content is based on plant-based, renewable raw materials. In addition, the product features ultralow cyclic siloxanes (D4, D5, D6) which are classified by the European Chemicals Agency as “Substances of Very High Concern” due to their very persistent and bioaccumulative properties.

Siligen® EH1 is ideally suited for shirts, underwear, sportswear, towels, bed sheets, etc. as it provides an excellent wearing comfort by supporting a good moisture transportation and delivering a smooth and soft touch.

The new softener, and the EARTH SOFT system which also includes a Hydroperm® wicking agent to boost hydrophilic properties on synthetic and blended fibers, can be applied on all natural and synthetic textile fibers.

Siligen® EH1 is suitable for both woven and knitted articles. It can be applied by padding process, as well as by exhaust process as it shows a very good shear stability and a low foaming profile. It can be used on white articles and those treated with optical brighteners, as it doesn’t cause thermomigration nor phenolic yellowing.

Paul Cowell, Head of Competence Centers for Brand & Performance Textile Specialties at Archroma, comments: “The new EARTH SOFT system based on Siligen® EH1 softener adds to our growing portfolio of innovations based on natural and renewable plant-based resources. This new breakthrough innovation by Archroma helps us and our partners in the textile and fashion industry to minimize our dependence on petroleum fossil fuel products.”

More information:
Archroma specialty chemicals Shirt underwear Sportswear towels

Source:

Archroma

(c) adidas

28.01.2022

adidas and IVY PARK announce IVY HEART, a capsule collection

adidas and IVY PARK CEO Beyoncé announce IVY HEART, a new capsule collection inspired by love , just in time for Valentine’s Day, from the ongoing adidas x IVY PARK creative partnership.

As with previous adidas x IVY PARK offerings, this latest collection features distinct looks with inclusive and in gender-neutral sizing in fashion styles, performance gear, footwear, and accessories. The line is available online at adidas.com on February 9th and February 10th in selection stores globally.

adidas and IVY PARK CEO Beyoncé announce IVY HEART, a new capsule collection inspired by love , just in time for Valentine’s Day, from the ongoing adidas x IVY PARK creative partnership.

As with previous adidas x IVY PARK offerings, this latest collection features distinct looks with inclusive and in gender-neutral sizing in fashion styles, performance gear, footwear, and accessories. The line is available online at adidas.com on February 9th and February 10th in selection stores globally.

The Campaign
The campaign focuses on the guiding thematic color behind the collection. In the Western world, red is commonly associated with love , romance and sensuality. While in the East, red is attributed to good fortune and joy. Wherever you are, it’s clear that this color represents positivity. The concept is centered around bringing people together from all different backgrounds through this one color that’s sentimental to so many. This theme is illustrated through enhanced lighting, bold yet minimal production design, elevated styling and most importantly the international cast. Cultural cues from specific iconography and symbols are explored in visual motifs with sensitivity and intention. IVY PARK pays homage to various cultures inspired by this color, incorporating red through a futuristic yet authentic lens.

The Collection
No matter how you define it, love - most importantly love of one’s self - is at the core of IVY PARK ’s newest drop. Bold and sexy looks are an integral part of IVY HEART, which is aptly decked out in a spectrum of vibrant reds, playful pinks, and nuanced neutrals. In colors that include Candy Paint (Shock Pink), Lipstick Smudge (Red), Raspberry Beret (Power Red), Red, Red Whine (Cherry Wood) and Cheeks (Off-White), the line is punctuated by tactile materials like velour, ribbed knit, and faux latex. IVY PARK ’s latest collaboration with adidas is further complemented by performance fabrics and graphic prints, allowing ample designs to mix-and-match from work out to night out.

The capsule collection’s design touchpoints are rooted in Beyoncé’s love of athleticism and fashion, merged with adidas’ performance and innovation. The references culminate in a collection of silhouettes that are sporty, stylish, and above all, unique. Conceived around three pillars of foundation, active, and fashion, IVY PARK ’s latest collection is highlighted by the Velour Dress and Tracksuit, Faux Latex Puffer, Pique Jumpsuit and Sequin Duster. Accessories include a 5-Panel Hat, a clutch and a Heart-Lip Belt Bag.

Footwear consists of both on-the-court and off-duty models. The range is highlighted by a new iteration of the classic Stan Smith sneaker in Cheeks (Off-White), with a rubber dipped midsole. Additionally, the collection introduces a new silhouette, the IVP Superstar Plim, a mule style shoe inspired by the iconic adidas Superstar in Cheeks (Off-White). The line also features a new colorway of the IVP Savage sneaker in Cheeks (Off-White), a IVP swim slide in Lipstick Smudge (Red) and the Ultra boost in Candy Paint (Shock Pink).

More information:
adidas clothing footwear Sportswear

Source:

adidas

(c) SHIMA SEIKI MFG., LTD

25.01.2022

SHIMA SEIKI to exhibit at Pitti Filati with flat knitting machine

SHIMA SEIKI ITALIA S.p.A., Italian subsidiary of leading Japanese computerized knitting solutions provider SHIMA SEIKI MFG., LTD., will exhibit at the 90th edition of the Pitti Immagine Filati exhibition in Florence, Italy. Products exhibited will include the N.SVR®123SP computerized flat knitting machine as well as APEXFiz™ design software.

SHIMA SEIKI ITALIA S.p.A., Italian subsidiary of leading Japanese computerized knitting solutions provider SHIMA SEIKI MFG., LTD., will exhibit at the 90th edition of the Pitti Immagine Filati exhibition in Florence, Italy. Products exhibited will include the N.SVR®123SP computerized flat knitting machine as well as APEXFiz™ design software.

The N.SVR®123SP computerized knitting machine features a special loop presser bed, capable of producing hybrid inlay fabrics with both knit and weave characteristics. Demand for such novel fabrics are very high across a wide range of applications, from fashion apparel to sportswear, innerwear, outerwear, uniforms and other functional clothing, as well as home furnishing and technical textiles. Shown in 18G at the SHIMA SEIKI booth, N.SVR®123SP will also feature the special i-Plating option, capable of alternating yarn colors in any pattern, producing jacquard-like designs using plain jersey stitch. Plating can be performed within the same course and for individual needles. In combination with the loop presser and spring-type moveable sinker system even greater diversity in knit design is possible. An SVR®123SP machine in 14G with i-Plating option will also be on display at the booth of yarn spinner IAFIL S.p.A. as well.

APEXFiz™ is subscription-based design software that maintains the proven functions that have made SHIMA SEIKI’s SDS®-ONE APEX series design systems so popular with fashion designers. Installed on personal computers, those strengths are now enhanced with the added versatility to adapt to different work styles and business environments including teleworking and telecommuting. APEXFiz™ software supports the creative side of fashion from planning and design to colorway evaluation, realistic fabric simulation and 3D virtual sampling. Virtual samples are a digitized version of sample making that are accurate enough to be used effectively as prototypes, replacing physical sampling and consequently reducing time, cost and material that otherwise go to waste. APEXFiz™ thereby helps to realize sustainability and digitally transform the fashion supply chain.

APEXFiz™ along with SHIMA SEIKI’s yarnbank™ digital yarn web platform are featured at a special section launched at the previous session of Pitti Filati no. 89 called Pitti Studios. Pitti Studios is a content production service that yarn companies exhibiting at Pitti Filati can use for their own promotion. Yarn companies provide a piece of yarn, which is digitized on yarnbank™ and used to simulate photorealistic fabric on APEXFiz™. This is then processed by a creative studio specializing in digital content to provide static and animated 3D virtual representations. The process shows how to use the latest DX tools to provide accurate representation of a finished garment without having to produce any fabric, converting the conventionally wasteful process of sample-making into a sustainable one.

Continuing from past editions of Pitti Filati are knit samples produced in collaboration with Italian designer Vittorio Branchizio.

More information:
Shima Seiki Pitti Filati flat knitting machine yarn digital platform

Source:

SHIMA SEIKI MFG., LTD

(c) Sitip

21.01.2022

Sitip presents COSMOPOLITAN Fashion-tech fabrics at Milano Unica

Sistema Moda Italia confirms its Innovation Area for the 34th edition of Milano Unica, an area which responds to the growing demand for innovation in products, processes and services able to give specific performances or made with innovative and sustainable systems. And right here we find Sitip’s technical fabrics for clothing, with the COSMOPOLITAN Fashion-tech fabrics collection, modern and comfortable, dedicated to contemporary urbanwear/sportswear style and which perfectly meets the new needs required by the market and by the final consumer: performance and design.

COSMOPOLITAN Fashion-tech is declined into urbanwear through the sartorial technical fabrics that the company has defined Techno Sartorial: a tailoring that combines flawless cuts with exceptional fabric performance.

Sistema Moda Italia confirms its Innovation Area for the 34th edition of Milano Unica, an area which responds to the growing demand for innovation in products, processes and services able to give specific performances or made with innovative and sustainable systems. And right here we find Sitip’s technical fabrics for clothing, with the COSMOPOLITAN Fashion-tech fabrics collection, modern and comfortable, dedicated to contemporary urbanwear/sportswear style and which perfectly meets the new needs required by the market and by the final consumer: performance and design.

COSMOPOLITAN Fashion-tech is declined into urbanwear through the sartorial technical fabrics that the company has defined Techno Sartorial: a tailoring that combines flawless cuts with exceptional fabric performance.

For the production of contemporary urbanwear, thought for the city, Sitip showcases the man’s suit made of jacket+trousers in warp-knit Cosmopolitan Citylife fabric: bi-stretch nylon with UV protection (UPF 50+), quick drying, easy care and skin comfort. Highly performing, breathable, comfortable, insulating and with an exceptional fit: incredible elegance and comfort that enhance the contemporary urbanwear style.

For women, Sitip presents COSMOPOLITAN Fashiontech fabrics dedicated to athleisure, with leggings made - for the summer version - in Cosmopolitan London, a bi-stretch circular knitted fabric, no seethrough, breathable, comfortable on the skin with UV protection (UPF 50+), with easy care and perfect shape retention, and - for the winter version - in Cosmopolitan Paris GZ, a circular knitted fabric raised on the reverse side, with the same properties as the previous one and thermoregulation characteristics.

The Instinct fabric is available in the recycled and raised version NATIVE INSTINCT GZ: a GRS certified thermal fabric made with pre-consumer recycled yarns, bi-stretch, breathable, resistant to pilling, easy care and high comfort, ideal for sporty knitwear and urbanwear part of the NATIVE SUSTAINABLE TEXTILES family, the Sitip fabric collection produced with GRS certified recycled yarns and low environmental impact chemicals with a lower consumption of natural resources , able to respect the environmental and social criteria extended to all the stages of the production chain, including the traceability of raw materials. Sitip also operates in line with international certifications such as OEKO-TEX®, BLUESIGN®, GRS and adheres to the ZDHC gateway, adding to these an ISO 14001 environmental management system, which certifies the company’s commitment to reducing pollution risks.

More information:
SITIP Milano Unica nylon high-performance textile OEKO-TEX® Recycling

Source:

Sitip / Valeria Rastrelli

(c) Messe Frankfurt (HK) Ltd.

21.01.2022

Promising conditions for Cinte Techtextil China in September

Promising conditions in the technical textiles and nonwovens market are expected to provide ample opportunities for suppliers at this year’s Cinte Techtextil China. The fair, which last year saw 366 exhibitors and 14,868 visits, will take place from 6 – 8 September 2022 at the Shanghai New International Expo Centre. Flexible exhibiting options will once again be available for overseas companies.

Ms Wendy Wen, Senior General Manager of Messe Frankfurt (HK) Ltd, explained the positive conditions that exhibitors should expect at the fair thusly: “The pandemic has led to a surge in Chinese exports of both technical textiles and nonwovens, the latter in particular. The country remains the largest supplier of nonwovens, comprising one-third of the global total, yet still requires the advanced offerings of overseas machinery suppliers, as well as supplies of raw materials, to support its export production.”

Promising conditions in the technical textiles and nonwovens market are expected to provide ample opportunities for suppliers at this year’s Cinte Techtextil China. The fair, which last year saw 366 exhibitors and 14,868 visits, will take place from 6 – 8 September 2022 at the Shanghai New International Expo Centre. Flexible exhibiting options will once again be available for overseas companies.

Ms Wendy Wen, Senior General Manager of Messe Frankfurt (HK) Ltd, explained the positive conditions that exhibitors should expect at the fair thusly: “The pandemic has led to a surge in Chinese exports of both technical textiles and nonwovens, the latter in particular. The country remains the largest supplier of nonwovens, comprising one-third of the global total, yet still requires the advanced offerings of overseas machinery suppliers, as well as supplies of raw materials, to support its export production.”

Ms Wen continued: “Domestically, China is seeing increasing consumption of functional apparel, sportswear and personal protection items. Heightened health and sanitary regulations and new hygiene habits will also continue to drive demand, especially for nonwovens, well into the future. There has also been a post-pandemic boost in demand for filter, greenhouse covering and high-density fabrics amongst others. All of this adds up to a wealth of opportunities for overseas companies to take advantage of, as was experienced in the 2021 edition of the fair.”

Exhibitor and visitor experiences in 2021
“Our organisation promotes US cotton and we hope to use this platform to meet more companies and brands in the nonwovens industry who are interested in US cotton, and to meet up with old friends to discuss the current situation and industry trends. We also found some new potential clients this time.” Mr Eric Ni, Senior Manager, China Supply Chain Marketing, Fabrics, Garments and Nonwovens, Cotton Council International, USA

“Cinte Techtextil China is a professional exhibition that brings together cutting-edge technologies and products, allowing us to quickly learn about innovative technology trends in the industry. I’ve been particularly impressed by the biodegradable products in the Innovation Showcase. In addition, I am sourcing mask-related products and mops, and I have found some companies that I’m interested in.” Ms Claire Zhang, Senior Scientist, Personal Health, Philips Research China, Philips (China) Investment Co Ltd, China

More information:
Cinte Techtextil China Messe Frankfurt nonwovens Technical Textiles

Source:

Messe Frankfurt (HK) Ltd.

Iluna Group and Maglificio Ripa announce Partnership

(c) Iluna Group / Maglificio Ripa

17.12.2021

Iluna Group and Maglificio Ripa announce Partnership

Iluna Group and Maglificio Ripa announce a strategic collaboration, each maintaining its own identity and independence, based on the complementarity of the proposal and the convergence of intentions for a new and more functional way of partnership.

Iluna Group, a leader in the production of smart lace, and Maglificio Ripa, internationally recognized for the production of premium and responsible jersey, both established in common sectors - from underwear to beachwear and sportswear - formally launched this collaboration during the MarediModa show in Cannes with a joint double stand where visitors could discover the latest collections of the two companies and also imagine new designs and solutions for sustainable fashion.

Iluna Group and Maglificio Ripa announce a strategic collaboration, each maintaining its own identity and independence, based on the complementarity of the proposal and the convergence of intentions for a new and more functional way of partnership.

Iluna Group, a leader in the production of smart lace, and Maglificio Ripa, internationally recognized for the production of premium and responsible jersey, both established in common sectors - from underwear to beachwear and sportswear - formally launched this collaboration during the MarediModa show in Cannes with a joint double stand where visitors could discover the latest collections of the two companies and also imagine new designs and solutions for sustainable fashion.

"We are living in a moment of strong change, from the wave of sustainability that is finally sweeping the fashion world to new market scenarios. And we are convinced that collaboration is the key to face these new challenges. In Maglificio Ripa we saw a complementary and unique partner with whom we can reach partners, customers and suppliers in a more complete way." comments Furio Annovazzi, CEO of Iluna Group. "Ours is not a union between companies but a new model of partnership, a sort of strategic symbiosis aimed at developing together new paths that can lead the both of us both to growth. Our collections, presented in the same context, can nurture the creativity of customers at a time when the stylistic contaminations are increasingly pronounced," adds Luca Bianco, CEO of Maglificio Ripa.

Furthermore, Iluna Group and Maglificio Ripa jointly created their new campaign with a photo shoot and video clip as well as jointly developed a trend scenario that allowed both companies to better embrace the evolving market by sharing information, perspectives and ideas.

More information:
ILUNA Group Maglificio Ripa Lace Sportswear underwear Beachwear

Source:

GB Network

14.12.2021

Bemberg™ by Asahi Kasei celebrates 90th anniversary

The new claim “Crafted Elegance” embodies Bemberg™’s values of preciousness, uniqueness, quality and refined aesthetic blended with innovation and responsible values. In 2021 Bemberg™ celebrates nine decades of commitment to deliver true timeless beauty, style and touch thanks to its responsible innovation heritage and soul. And today it relaunches a new gender aesthetics that speaks about contemporary values of transparency, inclusivity and sustainability.

Bemberg™ is all about joyful comfort, premium values delivering an unparalleled wellbeing. It’s the one-of-a-kind material that offers design, beauty, innovation and responsibility all at once.

The new claim “Crafted Elegance” embodies Bemberg™’s values of preciousness, uniqueness, quality and refined aesthetic blended with innovation and responsible values. In 2021 Bemberg™ celebrates nine decades of commitment to deliver true timeless beauty, style and touch thanks to its responsible innovation heritage and soul. And today it relaunches a new gender aesthetics that speaks about contemporary values of transparency, inclusivity and sustainability.

Bemberg™ is all about joyful comfort, premium values delivering an unparalleled wellbeing. It’s the one-of-a-kind material that offers design, beauty, innovation and responsibility all at once.

Its heritage talks about premium high-quality lining for formal and sportswear, but the contemporary and worldwide journeys and designers’ cooperation are talking about fashion, outerwear, innerwear dedicated to contemporary consumers.

Bemberg™ by Asahi Kasei is the brand name of the regenerated cellulose fiber made from the smart tech transformation of cotton linters - short downy fiber enfolding cotton seeds. It is pre-consumer materials obtained from manufacturing process of cotton oil that are converted through a traceable and transparent closed loop process, taking place in Nobeoka, Japan, the only plant producing Bemberg™ at worldwide level. So, the Bemberg™ DNA is really based on a circular economy approach.

Bemberg™ fiber is the key ingredient of some of the most cutting-edge design innovations on planet Fashion, proving to be a sustainable, responsible and innovative material.

The Bemberg™’s 90th anniversary signs also another important moment for the company. Mr. Koji Hamada is appointed as new CEO of Asahi Kasei Fibers Italia. Mr. Hamada has a strong connection to the Italian market having already spent more than 5 years in the Gallarate’s headquarter working in close contact with all partner of the territory.

More information:
Bemberg™ Asahi Kasei Fibers Sportswear

Source:

Asahi Kasei / GB Network

30.11.2021

Koketa is including US-made Acteev® in leggings and undergarments

Koketa, a brand of premium womenswear based in Peru, has begun sampling leggings, undergarments and workout wear featuring Acteev® Protect fabric. Produced by U.S. manufacturer Ascend Performance Materials, Acteev incorporates the odor-fighting and mildew-destroying antimicrobial benefits of zinc ions embedded into the matrix of superior nylon yarns and fabrics.

“When it comes to what’s closest to your most vulnerable skin, being safe and sanitary is a top priority,” said Juan Daniel Del Carpio, commercial director for Koketa. “The Koketa woman wants beauty, comfort and protection, and a partnership with Acteev makes it easier than ever for us to deliver all three.”

Koketa garments with Acteev feature Koketa’s signature innovative styles, including unique knit patterns, on-trend colors and flattering silhouettes. The Acteev fabric is buttery-soft and breathable yet long-lasting and resistant to pilling.

Koketa, a brand of premium womenswear based in Peru, has begun sampling leggings, undergarments and workout wear featuring Acteev® Protect fabric. Produced by U.S. manufacturer Ascend Performance Materials, Acteev incorporates the odor-fighting and mildew-destroying antimicrobial benefits of zinc ions embedded into the matrix of superior nylon yarns and fabrics.

“When it comes to what’s closest to your most vulnerable skin, being safe and sanitary is a top priority,” said Juan Daniel Del Carpio, commercial director for Koketa. “The Koketa woman wants beauty, comfort and protection, and a partnership with Acteev makes it easier than ever for us to deliver all three.”

Koketa garments with Acteev feature Koketa’s signature innovative styles, including unique knit patterns, on-trend colors and flattering silhouettes. The Acteev fabric is buttery-soft and breathable yet long-lasting and resistant to pilling.

Additionally, clothing made with Acteev is resistant to unwanted odors, keeping garments as fresh after 100 washes as they are on day one. The active ingredient – labeled safe by the U.S. Food and Drug Administration – targets the bacteria and microbes that can cause odor, mildew and discoloration.

“Zinc is nature’s safeguard,” said Juan Toro, global principal business development leader for Acteev in the Americas. “It is a mineral needed for human health, and we have harnessed its power to protect the garments in a natural, sustainable way.”

More information:
Koketa Ascend Performance Materials antimicrobial leggings undergarments Sportswear

Source:

Ascend Performance Materials / EMG

(c) Huntsman Corporation

30.11.2021

Huntsman presents High-Performance Solutions and Protection Effects at Performance Days

Huntsman Textile Effects is bringing its complete end-to-end suite of high-performance solutions for sports apparel to Performance Days Digital Fair from December 1 to 2, 2021 virtually.

Driven by growing consumer interest in active and healthy lifestyles, coupled with the growing number of national sports participation programs that promote healthy living, the global sportwear market shows no signs of slowing. Brands that aim to satisfy this high-growth market need to be able to produce performance apparel that not only delivers sought-after functional capabilities and desirable aesthetics, but also comes with low environmental impact.

Huntsman will introduce the latest addition to the third generation of its revolutionary AVITERA® SE polyreactive dye range at Performance Days. AVITERA® ROSE SE delivers bluish-red shades while reducing the water and energy required for production by up to 50% and increasing mill output by up to 25% or more. It also significantly outperforms available dyeing technologies for cellulosic fibers and blends in terms of value, reducing recipe costs, minimizing processing costs and eliminating reprocessing.

Huntsman Textile Effects is bringing its complete end-to-end suite of high-performance solutions for sports apparel to Performance Days Digital Fair from December 1 to 2, 2021 virtually.

Driven by growing consumer interest in active and healthy lifestyles, coupled with the growing number of national sports participation programs that promote healthy living, the global sportwear market shows no signs of slowing. Brands that aim to satisfy this high-growth market need to be able to produce performance apparel that not only delivers sought-after functional capabilities and desirable aesthetics, but also comes with low environmental impact.

Huntsman will introduce the latest addition to the third generation of its revolutionary AVITERA® SE polyreactive dye range at Performance Days. AVITERA® ROSE SE delivers bluish-red shades while reducing the water and energy required for production by up to 50% and increasing mill output by up to 25% or more. It also significantly outperforms available dyeing technologies for cellulosic fibers and blends in terms of value, reducing recipe costs, minimizing processing costs and eliminating reprocessing.

Also in the spotlight are eco-friendly solutions for the challenges of achieving full whites and consistent shades on recycled polyester (rPET) with right-first-time quality. Huntsman’s rPET processing solutions include pre-treatment chemicals, fluorescent whitening agents, state-of-the-art washfast dyes, and finishing solutions for high-performance protection and comfort.

In partnership with Sciessent, Huntsman is also bringing revolutionary antimicrobial and odor-control solutions to Performance Days. These include Sciessent’s Agion Active® X2, a next-generation odor-control solution that combines advanced technologies to both capture and fight odor-causing bacteria for garments that smell fresh for longer and need less frequent washing. The partners are also previewing a new solution: Sciessent’s NOBO™, a cost-effective odor adsorber that provides odor control on virtually any fabric.

Other featured innovations include Teflon Eco Dry with Zelan™ R2 Plus technology. A breakthrough in sustainable water repellency, it contains 30% renewably sourced plant-based raw materials and meets or exceeds performance levels possible with traditional fluorinated technologies. Another exciting Huntsman solution is the new PHOBOL® Extender UXN – a product that optimizes water-repellent finishes for long-lasting fabric protection. It is free from butanone oxime, which has recently been re-classified in Europe and restricted above certain limits in products by bluesign®.

More information:
Huntsman Huntsman Textile Effects Performance Days Sustainability Sportswear

Source:

Huntsman Corporation