From the Sector

First launched in 2014, 2024 marks 10 years since Spezial's inception. Ringing in this landmark anniversary, Gary Aspden and the three stripes chart a course through the label’s past, present, and future – their latest collection telling the timeless story of adidas’ design DNA.

Headlining the collection is the Todmorden Smock. First released in Spring Summer 2021 to an immediate sell out, this season the coveted style returns in two colourways: navy and white. A commemorative 10th anniversary Mod Trefoil tee then brings the Spezial spirit to life as a certified collectors item.  
 
Two lightweight jackets – the Trentham and the Wingrove – constitute spring layering items, while the matching Angelzarke track top and track pants are awash with signature Spezial details. The apparel offering is then rounded out by the Rossendale Short, a Polo shirt, and the Lytham tee.
 
The accessories offering comprises of the Brinscall bag, a Mod Trefoil cap, a two pack of socks, and a Mod Trefoil towel.  

This drop is brought to life by a campaign film featuring actor and musician Ashley Walters.

Sustainable fashion and sportswear must be high on the political agenda:
Three University of Manchester academics who specialise in fashion and textiles have criticised the Government for failing to take action to boost sustainability in the UK fashion and sportswear industries.

In an article published by the University’s policy engagement unit Policy@Manchester to coincide with the 20th annual Recycle Week, Lindsay Pressdee, Dr Amy Benstead and Dr Jo Conlon highlight that, of the one million tonnes of textiles disposed of every year in this country, 300,000 tonnes end up in landfill or incineration with figures suggesting 10 per cent of global CO2 emissions may come from the fashion industry.

And they warn that the damage inflicted by discarded sportswear is often overlooked, “despite an over-reliance on polyester garments, which are harmful to the environment as the fabric releases microfibres and takes hundreds of years to fully biodegrade.”

Pressdee, Benstead and Conlon stress the importance of establishing “sustainable behaviour throughout the supply chain” and praise the European Commission for proposing an “extended producer responsibility (EPR)” for textiles in the EU which “aims to create appropriate incentives to encourage producers to design products that have a reduced environmental impact at the end of their life.”

This contrasts with the UK where, they argue, “tackling sustainability in the fashion industry has lost its place on the political agenda.”

"We are calling on the Government to reintroduce textiles as part of the school curriculum to engage young people in sustainable materials and equip them with the basic skills required to repair clothes.”
Lindsay Pressdee, Dr Amy Benstead and Dr Jo Conlon

The University of Manchester academics contend that there has been “disappointing lack of progress from the UK Government” following the House of Commons Environmental Audit Committee’s Fixing Fashion report in 2019.

They continue: “This report included a call for the use of EPR as well as other important recommendations such as a ban on incinerating or landfilling unsold stock that can be reused or recycled and a tax system that shifts the balance of incentives in favour of reuse, repair and recycling to support responsible companies. We urge the Government to think again and drive forward the Committee’s recommendations in order to put sustainable fashion back on the political agenda.”

Pressdee, Benstead and Conlon also criticise Ministers for abolishing the standalone GCSE in textiles which provided many young people with the ability to mend clothing such as football kits instead of throwing them away.

They write: “We are therefore calling on the Government to reintroduce textiles as part of the school curriculum to engage young people in sustainable materials and equip them with the basic skills required to repair clothes.”

The University of Manchester has launched a new project dedicated to tackling the impact of textile waste in the football industry through the provision of workshops tasked with transforming surplus football shirts into unique reusable tote bags, whilst educating local communities on the environmental impacts of textile waste and how to extend the life of garments. The initiative aims to provide a fun, responsible way to keep kits in circulation while shining a light on the problem.

This season, adidas Originals and the progressive Ukrainian label KSENIASCHNAIDER have come together to present a collaborative collection featuring a host of unconventional garments, footwear, and accessories.

Founded in 2011 by Ksenia and Anton Schnaider, KSENIASCHNAIDER is a Kyiv-based independent fashion house centered on creating boundary pushing ready-to-wear, denim, and upcycled apparel and accessories. Drawing on Ksenia’s design language and Anton’s engineering logic, the partners’ eponymous label continues to challenge established conventions to boldly project a new vision of the future.

The collection is anchored by a host of garments which blend the Ukrainian house’s signature aesthetic with adidas’ instantly recognizable brand codes. First, an array of denim pieces – including jeans, jackets, and shirt dresses – are elevated with frayed edges, voluminous cuts, and idiosyncratic details. Second, fresh takes on a timeless adidas classic stand out as adiColor tracksuits, corsets, and dresses are reworked in a patchwork finish.

The adidas Originals x KSENIASCHNAIDER collection launches on July 1st.

Freudenberg Performance Materials Apparel (Freudenberg) launches its biodegradable fusible cotton shirt interlinings range 46xx. With this innovation, the world’s leading specialist in woven, knitted, weft and nonwoven interlinings reduces its impact on the environment and supports customers in achieving their own sustainability objectives. In Asia, the series is marketed under the name 42xx series.

Approved biodegradability and non-toxicity by Hohenstein Laboratories
The new Freudenberg fusible interlinings for shirts and blouses have been developed in such a way that they are harmless to people and the environment at the end of their life cycle. Germany’s independent Hohenstein Laboratories performed biodegradation tests on the 46xx series, based on the Hohenstein method which draws on DIN EN ISO 11721-2:2003 and EN ISO 846, and approved it as biodegradable and ecotoxicologically harmless. The tests by Hohenstein showed no negative effects on either the germination of garden cress nor on earthworms in the acute toxicity test.

Energy-saving interlining
The new biodegradable shirt interlinings also show great potential for energy saving, as the fusing can be performed at a low temperature. Concretely, this means that the resulting temperature between the upper fabric and the shirt interlining during fusing is only 127°C which is significantly lower than the commonly used temperature of 143°C. Certified to OEKO-TEX® STANDARD 100 Class II for successfully testing for no harmful substances, the shirt interlinings are washable at up to 40°C and resistant to dry cleaning. In addition, it has also passed all ecological-toxicological tests and is a perfect end-of-life cycle solution.

Product details and availability
The products in range 46xx are available in Europe in the color white and the following weight classes: 4605 (90g/m2), 4616 (150g/m2) and 4618 (55g/m2). The adhesive of the interlinings consists of a 100% degradable bio-polymer. The shirt interlinings are ideal for reinforcing shirt and blouse collars, cuffs and plackets used in fashion, leisure and business clothing. The biodegradable, non-toxic interlinings are particularly important for labels with an ecologically sustainable claim.

From April 2023, OEKO-TEX® will officially launch its new ORGANIC COTTON label. Two initial pilot customers have already been certified by the testing service provider Hohenstein: the Indian textile supplier Milan Group and the Turkish cotton producer Akasya.

The new organic label ensures that all requirements for labeling as organic cotton are met. In addition to testing in accordance with OEKO-TEX® STANDARD 100, it ensures that the cotton contains less than ten percent genetically modified material, complies with pesticide limits and guarantees its organic origin.

Textile companies whose products have been certified with the OEKO-TEX® STANDARD 100 can now have their certificates extended to an ORGANIC COTTON certificate after ensuring ecological production.

"A combination with OEKO-TEX® MADE IN GREEN is ideal," explains Ivonne Schramm, Head of OEKO-TEX® at Hohenstein. "This ensures environmental friendliness, transparency and socially responsible conditions in a single certification."

The certificate can be used for ready-made articles (e.g. T-shirt, bedspread, etc.) as well as for textile intermediate products (e.g. intermediate products such as raw fibers, yarns, etc.). Mixtures of organic and conventional cultivation are not permitted.

Es sind Projekte mit Wirkung in Zeiten des Wandels – das verbindet die Titelträger*innen der Kultur- und Kreativpilot*innen miteinander. Jedes der 32 ausgezeichneten Projekte fokussiert sich darauf, Lösungen zu finden, die eine gesellschaftliche Transformation mit kreativer Kraft gestalten – und dabei unternehmerisch erfolgreich sind. Mit der Auszeichnung würdigt die Bundesregierung bereits zum dreizehnten Mal die innovativsten Unternehmer*innenpersönlichkeiten der Kultur- und Kreativwirtschaft in Deutschland.

Claudia Roth, Staatsministerin für Kultur und Medien, betont, dass für die vollständige Entfaltung des gesellschaftlichen und wirtschaftlichen Potenzials die Kultur- und Kreativwirtschaft in ihrer Arbeit unterstützt und ermutigt werden muss: „Die diesjährigen Titelträger*innen zeigen, dass die Branche gesellschaftliche Verantwortung in all ihren Facetten übernimmt und Lösungen für soziale Missstände bietet. Damit diesen zukunftsweisenden Ideen alle Türen offenstehen, müssen wir den kreativen Köpfen in Deutschland Rückenwind geben und sie auf ihrem unternehmerischen Weg begleiten.“

Trendanalyse 2022: Missionsorientierung der Kultur- und Kreativwirtschaft nimmt zu
Die Wirkungsorientierung der 32 Titelträger*innen ist Ausdruck eines Trends in der Kultur- und Kreativwirtschaft. Das zeigt die Auswertung der 700 Bewerbungen in diesem Jahr, die das inotiv-Netzwerk gemeinsam mit den Zukunftsforscher*innen von Third Wave durchgeführt hat. „Jede siebte Projekt-Einreichung formuliert eine präzise Mission, die immer auch eine klare Weltverbesserungsabsicht beinhaltet. Das jeweilig vorgestellte Projekt belegt die Mission faktisch und konkret. Ein solch ansteigender Verbreitungsgrad aktiver Zukunftsgestaltung kann doch nur Hoffnung stiften!“, sagt Zukunftsforscher Jonas Drechsel.

Die diesjährigen Titelträger*innen mit Fokus Mode und Textilien (alphabetische Auflistung)
Avenir Garment
Mit Avenir Garment will der gebürtige Tunesier Aladin Amiri die Zukunft der Mode mit kreativer Streetwear mitgestalten, sie mit sozialer und ökologischer Nachhaltigkeit paaren und Vorreiter einer Modeindustrie sein, die divers, kreativ und verantwortungsbewusst ist. Sein Ziel ist es, Ressourcen, Beratung und Unterstützung zu bieten, um die Visionen junger Kreativer umzusetzen. Ebenso im Fokus stehen die soziale Verantwortung für Produzent*innen in Tunesien, denen faire Löhne und hohe Arbeitsstandards geboten werden sowie die Möglichkeit für tunesische Kreative, ihre Botschaft nach Deutschland zu bringen. Zudem startet Avenir Garment ein Upcycling-Programm, in dem Künstler*innen aus nicht verkauften Textilien neue Produkte schaffen, die kreativ und einzigartig sind.

Fashion Africa Now
Fashion Africa Now ist ein digitaler Informationsraum und ein zukunftsorientiertes interdisziplinäres Netzwerk für Kreative aus Deutschland und Europa, der afrikanischen Diaspora und Afrika, das mit Stereotypen bricht, BIPoC-Perspektiven Raum gibt und neue Narrative erzählt. Das Team von Fashion Africa Now bringt Kreative, Experten*innen und Unternehmen zusammen und kreiert Ausstellungen, Workshops, Podcasts, Mode-Kooperationen, Veranstaltungen und ein Magazin, das sich auch gesellschaftspolitischen Themen widmet – mit der Vision einer aufklärenden, nachhaltigeren und inklusiven Zukunft in der Kreativ- und Modebranche. Fashion Africa Now schafft Sichtbarkeit für marginalisierte Kreativschaffende und repräsentiert die komplexe und vielfältige Welt des afrikanischen Modedesigns.

FEAT Boddies helpwear
„Ich fühl mich wohl in meiner Haut“: FEAT Boddies helpwear möchte funktionale und dabei optisch ansprechenden Textilien für alle Körper entwickeln, die ihre Träger*innen versteht und dabei sanft zu Haut und Körper ist. Das erste Produkt sind LUGGERS, hautfreundliche Oberschenkelbänder, die lästiges Aneinanderreiben vermeiden. Wichtig ist den Gründerinnen dabei, auf Materialien zu setzen, die die Umwelt schonen. Entsprechend verwenden sie nach Möglichkeit recycelte Materialien und lassen Luggers unter fairen Bedingungen in Europa herstellen.

FettFressHair
In deutschen Friseursalons fallen jährlich ca. 40.000 Kubikmeter Haarschnitt an – oder anders ausgedrückt: 222.222 Badewannen voller Haare. Ein Rohstoff, der weltweit ständig nachwächst und bisher im Restmüll landet, obwohl er eigentlich Gutes für die Umwelt tun könnte. Denn: Haare sind lipophil, lieben also Fett und fressen es förmlich auf. Somit eignen sie sich bestens, um Verunreinigungen im Wasser aufzunehmen. Das macht sich FettFressHair zunutze und baut aus dem anfallenden Haarschnitt innovative Schadstoffsammler in Form von Schlängeln, Matten und Vliesen. Auf diese Weise können sie Öle und andere Verunreinigungen aus allen Gewässern filtern. Die Erkenntnisse des Kieler Teams halfen beispielsweise schon den Einsatzkräften in Lima dabei, bei der Beseitigung der Ölkatastrophe im Januar 2022 effektiv zu reagieren. Über die Nutzung im Wasser hinaus prüft das Team stetig neue Einsatzgebiete. So wird aus Abfall Umweltschutz.

Re-Shirt
Was wäre, wenn man Textilien nur kurzfristig bedrucken könnte? Dann würde bei großen Veranstaltungen viel weniger Textilmüll entstehen und sehr viel Wasser gespart werden – 300 Liter für jedes nicht neu produziertem T-Shirt. Deswegen haben Emmy Schumacher und Anna Hadzelek Re-Shirt entwickelt, die erste temporäre Textildrucktechnik. Damit schlagen die beiden Gründerinnen die Brücke zwischen schnelllebigem Gestaltungsbedürfnis und Ressourcen schonendem Mindset.

Revoltech
LOVR – unter diesem Akronym („lederähnlich, ohne Plastik, vegan, reststoffbasiert“) hat Revoltech ein nachhaltiges Textil entwickelt, das aussieht wie Leder und sich auch so anfühlt. Es ist zudem verformbar und abriebfest sowie biologisch abbaubar und recyclingfähig. Das Beste: LOVR hat einen minimalen ökologischen Fußabdruck, da nur 0,3 Prozent der CO2-Emissionen im Vergleich zur Lederherstellung anfallen und auf Chemikalien und Kunststoffe verzichtet wird. Hergestellt wird die Alternative zum tierischen Produkt aus den Nebenprodukten des deutschen Hanfanbaus und pflanzlichen Zusatzstoffen.

The Los Angeles-based designer Sean Wotherspoon returns with another release, this time combine his love for all forms of automotive memorabilia by bringing Hot Wheels into the frame to create a race inspired collection of apparel and footwear, brought to life with a series of bold graphics.

The apparel collection features a race jacket, long sleeve mesh t-shirt, cotton tee, trail shorts, a bucket hat and reversible tote bag. While the footwear release is comprised of an updated Superturf Adventure shoe with detachable patches and a take on adidas’ classic slider, the Adilette.

ROICA™, Asahi Kasei's premium stretch fiber manufacturer, strengthens its presence in the high fashion segment thanks to its established network of partners, who will present their latest innovations - activated by ROICA™ - at the upcoming edition of Milano Unica, taking place at Rho Fiera Milano from 12th to 14th July 2022.

Going more in depth in the offers of ROICA™ partners for this season of Milano Unica, they are:

• Cifra, which presents its innovative garments for men and women, combining fashion and function. Base layers, tops, leggings and jumpsuits are made with natural yarns, or recycled pre- and post-consumer yarns in combination with ROICA™ EF, the sustainable recycled stretch yarn able to complete proposals that offer design, performance and responsibility. The design of the garments, created in Cifra's design office, offers a perfect shape with body mapping technology that creates dedicated ventilation zones, for a feeling of comfort and freshness as well as an innovative aesthetic impact.
• Iluna Group, whose journey into the new dimension of responsibility continues with developments in GRS (Global Recycled Standard) certified recycled yarns aimed at unprecedented effects in looks, performance and hands. Brand new for this edition of Première Vision is the inclusion of GOTS-certified organic cotton in GRS-certified galloons and allover lace containing ROICA™ EF, so as to meet market demands for natural comfort in the underwear sphere.
• Maglificio Ripa, which presents the Splash collection for summer 2024, developed in two major themes, united by the same focus on sustainability that results in the use of recycled pre- and post-consumer polyamide and polyester yarns including ROICA™ EF for the sustainable recycled stretch fiber. The first theme encompasses printed, 3D jacquard fabrics, ennobled by innovative processes that move the bottoms for an organic and sometimes irreverent final look. The second theme embodies a cocoon spirit, enveloping like a caress, soft as a hug.
• Penn Textile Solutions/Penn Italia, whose highlights of the new collection are on one side fabrics developed with the use of Neride eco yarns by Nurel with ROICA™ V550, characterized by restraining lace effect, soft touch and breathable, in combination with tulle as a sustainable basic, and on the other side charmeuses with soft hand, raw cut in combination with a band fabric from the dreamshape family with reinforced gripping edge, made again in Neride eco yarns by Nurel with ROICA™ V550
• Piave Maitex, whose orientation is, as always, to present new products with the right  balance between technological innovation and aesthetic look, between fashion and comfort, proposals that include sustainable fabrics made in recycled polyester,  polyamide and the sustainable recycled stretch fiber ROICA™ EF, three-dimensional and optical, perforated, plush effects, made by prioritizing technical functionalities such as waterproofness, breathability, transfer and moisture management, opacity and anti-UV as well as anti-abrasion.
• Sitip, which is one of the premium partners, together with ROICA™, for the creation of the first Scott Racing Team’s responsible biking uniform. This year, the evolution of research and development has also led to the creation of new responsible shorts, made with NATIVE-THUNDERBIKE POWER fabric by Sitip in recycled polyamide and ROICA™ EF yarn by Asahi Kasei. A fabric designed for high-performance sports, particularly suitable for making cycling pants for its maximum coverage and UV protection - thanks to ECLIPSE Sun Protection technology - breathability, comfort and fit. Also the shirt has been produced with Sitip recycled fabrics - NATIVE-BICIMANIA and NATIVE-PIRATA - made with Asahi Kasei's ROICA™ EF sustainable, stretch and certified recycled yarns.

Bemberg™ is teaming up with MagnoLab, a network of Biella-based companies apt to carry out projects related to sustainability and circular economy, to create and display T-shirts that combine environmental responsibility and aesthetic research at the 102nd edition of Pitti Uomo.

Bemberg™ is used in shirts, cocktail dresses, dust coats, coordinates, outerwear and more by international brands operating in the fashion and luxury industries. To demonstrate its journey and evolution in contemporary style, Bemberg™ has collaborated with MagnoLab to develop a project that resulted in contemporary cut I-shirts presented both in sheer and blends with other certified fibers, including GOTS cottons and RWS wools, capable of enhancing both the hand of the final garment and the performance of the yarn.

The project conceived for Pitti Uomo 102 stems from the spirit of Bemberg™ and fits perfectly into the philosophy of MagnoLab, whose mission is to carry out projects related to environmental responsibility through a joint and participatory approach of partners, and to create value by developing innovative products and processes with rapid testing cycles, according to a lean management model.

adidas reveals the Juventus home jersey for the 2022/23 season. The classic black and white stripes are reimagined with a new graphic element to represent the magic of Allianz stadium.

Since the team’s move to the stadium in 2011, fans have enjoyed countless moments of magic at the venue. For this season, in a new dynamic interpretation of the club’s identity, the jersey draws inspiration from the five triangles of the star as symbol of magic, creating a new visual icon.

The new jersey is made with 100% recycled materials and features the latest in adidas’ temperature regulation innovation, HEAT.RDY – KEEP COOL, which is designed to keep players feeling cool, dry, and confident during play by optimizing sweat distribution and maximizing airflow.

The replica shirt offers similar benefits thanks to the inclusion of AEROREADY – KEEP DRY technology, keeping fans comfortable and ready as it manages the body’s sweat for a dry feeling.