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13.03.2024

IDEA®25: Call for abstracts

INDA, the Association of the Nonwoven Fabrics Industry, announced a call for abstracts for IDEA®, April 29-May 1, 2025, Miami Beach Convention Center, Miami Beach, Florida. IDEA attracts thousands of nonwoven professionals from all functional areas spanning the entire supply chain.

The theme for IDEA25 is “Nonwovens for a Healthier Planet” highlighting nonwoven advancements in sustainability.

Product developers, designers, engineers, technical scouts, and marketing professionals accountable for their product’s environmental impact will attend IDEA. Presentations will focus on responsible sourcing, innovations in sustainability, and end-of-life solutions for nonwovens and its related industries.

A few examples of topics for consideration are:

RESPONSIBLE SOURCING

INDA, the Association of the Nonwoven Fabrics Industry, announced a call for abstracts for IDEA®, April 29-May 1, 2025, Miami Beach Convention Center, Miami Beach, Florida. IDEA attracts thousands of nonwoven professionals from all functional areas spanning the entire supply chain.

The theme for IDEA25 is “Nonwovens for a Healthier Planet” highlighting nonwoven advancements in sustainability.

Product developers, designers, engineers, technical scouts, and marketing professionals accountable for their product’s environmental impact will attend IDEA. Presentations will focus on responsible sourcing, innovations in sustainability, and end-of-life solutions for nonwovens and its related industries.

A few examples of topics for consideration are:

RESPONSIBLE SOURCING

  • Natural Fibers (Cotton, Hemp, Bamboo, Banana, Wood Pulp, Regenerated Cellulose, Wool, Fur, Chitin, Feathers)
  • Polymers (Biopolymers, Regenerated and Recycled polymers, Unconventional and Alternatives to Traditional Polymers)
  • Sustainable Chemistries (finishes, lubricants, adhesives, and additives)

INNOVATIONS IN SUSTAINABILITY

  • Process Improvements with Sustainability Impact (reduced waste, reduced energy, reduced water consumption)
  • Product Design Improvements with Sustainability Impact (lightweighting, designs for end-of-life, “good enough” design)

END-OF-LIFE SOLUTIONS

  • End-of-Life or Next-Life Considerations (compostability, biodegradability, recycling, advanced recycling and circularity)
  • Presenting is an opportunity for technical professionals to showcase pioneering research, innovative solutions, and expert insights with technology scouts.

Abstracts must be submitted via the INDA website by June 7, 2024.

Source:

INDA - Association of the Nonwoven Fabrics Industry

INDA: Five new Board of Directors' members (c) INDA
05.03.2024

INDA: Five new Board of Directors' members

INDA, the Association of the Nonwoven Fabrics Industry, announced the election of five new members to serve on its 2024 Board of Directors. The Board of Directors play a key role in advancing INDA’s strategic objectives, actively supporting both the industry and the membership. Their primary responsibility lies in ensuring that INDA remains responsive to the evolving needs of its members and the broader nonwovens industry, guiding the formulation of policies and programs.

The five new Board members include:

  • Jaren J. Edwards, President, Stein Fibers
  • Edward McNally, Sales Director Nonwoven, Oerlikon Nonwoven
  • Thomas Olsen, Senior Vice President, Americas Business Area, Suominen
  • Patricia A Sargeant, Vice President, Glatfelter Corporation
  • Paul Wood, President, Ontex North America

The Board is comprised of elected Board Officers. One-third of the entire Board is elected each year for a three-year term by INDA’s general membership. INDA’s Executive Committee, empowered to act on behalf of the Board between meetings, consists of the Board Officers plus appointees.
The Executive Committee includes:

INDA, the Association of the Nonwoven Fabrics Industry, announced the election of five new members to serve on its 2024 Board of Directors. The Board of Directors play a key role in advancing INDA’s strategic objectives, actively supporting both the industry and the membership. Their primary responsibility lies in ensuring that INDA remains responsive to the evolving needs of its members and the broader nonwovens industry, guiding the formulation of policies and programs.

The five new Board members include:

  • Jaren J. Edwards, President, Stein Fibers
  • Edward McNally, Sales Director Nonwoven, Oerlikon Nonwoven
  • Thomas Olsen, Senior Vice President, Americas Business Area, Suominen
  • Patricia A Sargeant, Vice President, Glatfelter Corporation
  • Paul Wood, President, Ontex North America

The Board is comprised of elected Board Officers. One-third of the entire Board is elected each year for a three-year term by INDA’s general membership. INDA’s Executive Committee, empowered to act on behalf of the Board between meetings, consists of the Board Officers plus appointees.
The Executive Committee includes:

  • Chair: Mark Thornton, Vice President, The Procter & Gamble Company
  • Vice Chair: Barbara Lawless, VP of Sales and Marketing – Medical Products, Precision Fabrics Group, Inc.
  • Past Chair: Bryan Haynes, Senior Technical Director for Global Nonwovens, Kimberly-Clark Corporation
  • Appointee: Mike Clark, President, Filtration Solutions, Hollingsworth & Vose Company
  • Appointee: Jodi Russell, Vice President R&D, Cleaning Innovation, Packaging & Sustainability, The Clorox Company
  • Appointee: Jeff Stafford, Vice President of Nonwovens, Milliken & Company
  • Appointee: Robert Weilminster, EVP & General Manager, US & Canada – Health, Hygiene and Specialties Division, Berry Global
  • Appointee: Tom Zaiser, CEO, Indorama Ventures
Source:

INDA, Association of the Nonwoven Fabrics Industry

10.01.2024

Renewcell: Decrease in workforce of about 25%, focus on sales

On 10 January, Re:NewCell AB ("Renewcell") announced that they are planning to start negotiations with the relevant trade unions regarding restructuring of the organization to improve efficiency while maintaining focus on sales.

As part of the restructuring, the local authorities (Arbetsförmedlingen) will also be notified. The planned restructuring will lead to a decrease in workforce of approximately 25%, just over 30 persons, and will also result in annual savings – reduction of personnel cost and other operating costs – of approximately 35 SEKm in total per annum when finalized.

Magnus Håkansson, acting CEO, says: “This kind of decision is never easy to make and would not be planned for unless it was absolutely necessary for our long-term success. The planned restructuring of the organization means that Renewcell will maintain conditions for efficient production while continuing to focus on the development of sales to fiber producers as well as focusing on marketing activities to the major clothing brands that determine the final demand in the supply chain.”

On 10 January, Re:NewCell AB ("Renewcell") announced that they are planning to start negotiations with the relevant trade unions regarding restructuring of the organization to improve efficiency while maintaining focus on sales.

As part of the restructuring, the local authorities (Arbetsförmedlingen) will also be notified. The planned restructuring will lead to a decrease in workforce of approximately 25%, just over 30 persons, and will also result in annual savings – reduction of personnel cost and other operating costs – of approximately 35 SEKm in total per annum when finalized.

Magnus Håkansson, acting CEO, says: “This kind of decision is never easy to make and would not be planned for unless it was absolutely necessary for our long-term success. The planned restructuring of the organization means that Renewcell will maintain conditions for efficient production while continuing to focus on the development of sales to fiber producers as well as focusing on marketing activities to the major clothing brands that determine the final demand in the supply chain.”

More information:
Renewcell sales
Source:

Re:NewCell AB

Norafin: Nachhaltige Tuchmasken aus Lenzing VEOCEL™ Fasern (c) Norafin
06.12.2023

Norafin: Nachhaltige Tuchmasken aus Lenzing VEOCEL™ Fasern

Tuchmasken, die sich bei Konsumentinnen und Konsumenten seit einigen Jahren hoher Beliebtheit erfreuen, bestehen normalerweise aus einem dünnen Vliesstoff und werden in pflegendes Serum getränkt. Die von Norafin hergestellten Vliesstoffe mit Lenzings nachhaltigen VEOCELTM Lyocell Skin Cellulosefasern sind eine umweltbewusstere Alternative zu Tuchmasken aus erdölbasierten Synthetikfasern.

Funktional und umweltfreundlich
Umweltfolgen von Produkten sowie die Nachhaltigkeit von Inhaltsstoffen rücken zunehmend in den Fokus von Kundinnen und Kunden, Handel und Institutionen. Die starke Nachfrage an ökologischen Alternativen stieg mit der in der EU geltenden Kennzeichnungspflicht für Produkte mit Kunststoffanteilen (SUPD) zusätzlich an. Gleichzeitig stellt die Kosmetikindustrie hohe Anforderungen an die Leistungsfähigkeit ihrer Produkte. Mit der Verwendung von VEOCELTM Lyocell Skin Fasern für Tuchmasken gelingt die Verbindung von Funktionalität und Nachhaltigkeit.

Tuchmasken, die sich bei Konsumentinnen und Konsumenten seit einigen Jahren hoher Beliebtheit erfreuen, bestehen normalerweise aus einem dünnen Vliesstoff und werden in pflegendes Serum getränkt. Die von Norafin hergestellten Vliesstoffe mit Lenzings nachhaltigen VEOCELTM Lyocell Skin Cellulosefasern sind eine umweltbewusstere Alternative zu Tuchmasken aus erdölbasierten Synthetikfasern.

Funktional und umweltfreundlich
Umweltfolgen von Produkten sowie die Nachhaltigkeit von Inhaltsstoffen rücken zunehmend in den Fokus von Kundinnen und Kunden, Handel und Institutionen. Die starke Nachfrage an ökologischen Alternativen stieg mit der in der EU geltenden Kennzeichnungspflicht für Produkte mit Kunststoffanteilen (SUPD) zusätzlich an. Gleichzeitig stellt die Kosmetikindustrie hohe Anforderungen an die Leistungsfähigkeit ihrer Produkte. Mit der Verwendung von VEOCELTM Lyocell Skin Fasern für Tuchmasken gelingt die Verbindung von Funktionalität und Nachhaltigkeit.

Einsatz von nachwachsenden Rohstoffen
VEOCELTM Lyocell Skin Fasern werden aus dem nachwachsenden Rohstoff Holz, aus verantwortungsvoll bewirtschafteten Wäldern, gewonnen. Die Fasern sind sanft zur Haut und gewährleisten durch ihre glatte Oberfläche ein angenehmes Pflegeerlebnis.
„Durch die dreidimensionale Faserausrichtung entsteht in der Produktion von Norafin mittels Wasserstrahltechnologie ein in alle Richtungen reißfester, gereinigter und weicher Vliesstoff. Die Verfestigung der Fasern erfolgt dabei durch pure Wasserkraft und ohne zusätzliche Chemikalien. Aufgrund der Stabilität des entstandenen Vliesstoffes kann zudem auf Kunststoffträger, die oftmals für die Stabilisierung zum Einsatz kommen, verzichtet werden. Im Jahr 2022 gelang es, rund 40 Millionen Tuchmasken aus 50 Tonnen holzbasierten VEOCELTM Fasern herzustellen. Die 25 Tonnen an damit eingespartem PET und PP sind ein großer Schritt in Richtung Müllvermeidung“, sagt Kerstin Knorr, Leitung Marketing bei Norafin.

Source:

Lenzing Gruppe / movea marketing GmbH & Co KG

In combination with Oerlikon's atmos.io digital platform, Haelixa's DNA marker technology makes the clear traceability of textile products a reality. Image Oerlikon Textile GmbH & Co. KG
20.11.2023

Man-made fiber yarns with DNA: Supply chains in textile end products traceable

In cooperation with the Swiss company Haelixa, Oerlikon Manmade Fibers Solutions will, in future, be able to make the entire value chain of a textile end product transparent and hence sustainable. The two development partners are offering a solution for the comprehensive traceability of products, as required by the European Green Deal.

An essential part of the solution is the DNA marker technology developed by Haelixa that enables complete traceability of materials. These markers survive all production process steps, validating that the end product is identifiable. "This innovative technology employs distinct DNA tailored for each project, establishing a unique identity for the material," explains Holly Berger, Marketing Director at Haelixa. "Once the DNA is integrated into the material, it becomes irremovable, impervious to falsification or alteration." Handling is straightforward: the DNA marker is fed into the spinning process with the preparation oil, for example. The preparation system is modified accordingly. Further feeding options are currently being developed.

In cooperation with the Swiss company Haelixa, Oerlikon Manmade Fibers Solutions will, in future, be able to make the entire value chain of a textile end product transparent and hence sustainable. The two development partners are offering a solution for the comprehensive traceability of products, as required by the European Green Deal.

An essential part of the solution is the DNA marker technology developed by Haelixa that enables complete traceability of materials. These markers survive all production process steps, validating that the end product is identifiable. "This innovative technology employs distinct DNA tailored for each project, establishing a unique identity for the material," explains Holly Berger, Marketing Director at Haelixa. "Once the DNA is integrated into the material, it becomes irremovable, impervious to falsification or alteration." Handling is straightforward: the DNA marker is fed into the spinning process with the preparation oil, for example. The preparation system is modified accordingly. Further feeding options are currently being developed.

Smart factory: total transparency with atmos.io
The concept is complemented by atmos.io, Oerlikon's digital platform, which records and evaluates extensive production and process data during the yarn manufacturing process. Atmos.io gives the yarn its digital identity during its time on Oerlikon systems, from the melt to the packaged package. This technology has been used successfully for some time to monitor the production process. With atmos.io, deviations in process parameters and yarn data can be identified and rectified within a very short time, which in turn keeps the yarn quality stable and reduces waste rates.

Combining both technologies enables clear traceability of the yarn produced, even in the downstream process steps. Hence, the yarn's components, qualities, manufacturing conditions, and origin are traced beyond doubt in the finished garment. "The unique DNA carries the 'roots' of the yarn digitally recorded in atmos.io into the everyday life of the end consumer," says Jochen Adler, CTO at Oerlikon Manmade Fibers. The textile end products meet the requirements of the digital product passport required by the EU, which contains the information needed to assess their life cycle assessment and circularity. Initial long-term tests have shown 100% traceability of the yarns in the POY and FDY spinning process. If the yarn manufacturer relies on the atmos.io platform, production systems can be adapted relatively easily to use the DNA markers.

Source:

Oerlikon Textile GmbH & Co. KG

Vuokkoset, Taneli Lahtinen
20.11.2023

Tampon for men aiming to reduce gender dysphoria

Tampon for Men by Finnish hygiene product brand Vuokkoset aims to alleviate the distress transgender men feel related to menstruation. The creative partner behind the idea is TBWA\Helsinki. The product was launched during the international Transgender Awareness Week and sparked a discussion in Scandinavia of the inclusivity of the health and wellness industry.

Research has shown that 93% of transgender men have experienced gender dysphoria related to menstruation. With a tampon designed for men, Vuokkoset sparked a vivid conversation in Finland during the International transgender awareness week (Nov 13 to 19, 2023) with an aim to change perceptions of menstruation and reduce the distress it causes to transgender men.

“Marketing has a huge role in shaping the world around us. As Finland’s leading creative agency and the leading global agency collective, we have an immense responsibility in actively making the world more inclusive. Vuokkoset is a brand that shares this value base and was brave enough to put the campaign together with us in just four short weeks” says Heidi Taina, creative director from TBWA\Helsinki.

Tampon for Men by Finnish hygiene product brand Vuokkoset aims to alleviate the distress transgender men feel related to menstruation. The creative partner behind the idea is TBWA\Helsinki. The product was launched during the international Transgender Awareness Week and sparked a discussion in Scandinavia of the inclusivity of the health and wellness industry.

Research has shown that 93% of transgender men have experienced gender dysphoria related to menstruation. With a tampon designed for men, Vuokkoset sparked a vivid conversation in Finland during the International transgender awareness week (Nov 13 to 19, 2023) with an aim to change perceptions of menstruation and reduce the distress it causes to transgender men.

“Marketing has a huge role in shaping the world around us. As Finland’s leading creative agency and the leading global agency collective, we have an immense responsibility in actively making the world more inclusive. Vuokkoset is a brand that shares this value base and was brave enough to put the campaign together with us in just four short weeks” says Heidi Taina, creative director from TBWA\Helsinki.

Trans men and non-binary individuals may still have menstrual cycles, regardless of hormone therapy choices. This highlights the diversity in experiences related to menstruation among different gender identities.

"When I was young, menstruation felt not only strange but somehow wrong. Our culture does not really acknowledge the diversity of menstruating individuals" says DEI consultant and face of the campaign Dakota Robin, who has been through the gender affirming process himself.

The Tampon for Men will be available as a limited edition in Finland and wider distribution will begin in early 2024. Total sales proceeds are donated to Trasek ry, an organization focused on gender diversity and sexual health. A fully gender-neutral tampon product by Vuokkoset is also being considered.

"Menstrual products - from visuality, advertising to store location - are strongly feminine. It’s time to acknowledge the diversity of menstruating individuals" says Sanna Karhu, CEO of Delipap Oy, the company that manufactures Vuokkoset products.

"This is definitely a step in the right direction. By changing attitudes and broadening perspectives, we can also remove discrimination against gender minorities," concludes Dakota Robin.

More information:
Hygiene Fibres tampon Vuokkoset
Source:

TBWA

04.09.2023

Kelheim Fibres and MagnoLab join forces

The viscose specialty fibre manufacturer Kelheim Fibres has entered into a collaboration with MagnoLab, an international network of companies in the textile industry based in the Biella region, Italy.

This partnership highlights the importance of collaboration between different companies to drive innovation and sustainability in the textile industry. Kelheim Fibres sees itself not only as a fibre supplier but also as an innovation partner for the entire industry. Through its Open Innovation approach, Kelheim Fibres fosters the exchange of ideas and knowledge to jointly develop sustainable solutions for the future.

Kelheim Fibres operates several pilot and technical facilities itself. The close collaboration with MagnoLab, which boasts an impressive array of state-of-the-art textile machinery, allows for even more efficient research and development.

The viscose specialty fibre manufacturer Kelheim Fibres has entered into a collaboration with MagnoLab, an international network of companies in the textile industry based in the Biella region, Italy.

This partnership highlights the importance of collaboration between different companies to drive innovation and sustainability in the textile industry. Kelheim Fibres sees itself not only as a fibre supplier but also as an innovation partner for the entire industry. Through its Open Innovation approach, Kelheim Fibres fosters the exchange of ideas and knowledge to jointly develop sustainable solutions for the future.

Kelheim Fibres operates several pilot and technical facilities itself. The close collaboration with MagnoLab, which boasts an impressive array of state-of-the-art textile machinery, allows for even more efficient research and development.

The cooperation allows for practical testing, accelerating the implementation of innovations. It also contributes to a closer networking of the European (and thus regional) value chain. Thanks to shorter transport routes within Europe, not only is the environmental impact reduced, but also the realization of innovations in Europe is facilitated.

Dr. Marina Crnoja-Cosic, Director New Business Development, Marketing & Communications at Kelheim Fibres, emphasizes the advantages of the collaboration: " Through close networking with the companies organized under MagnoLab, we can produce small quantities of samples and prototypes using various technologies. This enables us to develop solutions based on our specialty fibres that can be directly transferred to our partners' production facilities within the textile value chain."

Source:

Kelheim Fibres GmbH

Mark von der Becke, Dr. Marina Crnoja-Cosic, Matthew North Photo Kelheim Fibres
26.06.2023

Kelheim Fibres: Change in Management Team

After nearly 30 years with the company, Matthew North, Commercial Director at the viscose specialty fibre manufacturer Kelheim Fibres, will retire on July 1, 2023. Throughout his long and successful career, he has played a significant role in transforming Kelheim Fibres from a supplier of standard fibres to the European textile industry into a supplier of predominantly customized specialty fibres for the hygiene, specialty paper, and textile industries.

Mark von der Becke will assume the position of Sales Director and become part of the management team at Kelheim Fibres. The 48-year-old brings extensive experience in sales, marketing, and key account management. He has held various leadership positions in renowned companies such as Hoechst, Clariant, and DS Smith in Germany, Switzerland, and China. He is known for successfully developing and implementing strategy and change programs.

After nearly 30 years with the company, Matthew North, Commercial Director at the viscose specialty fibre manufacturer Kelheim Fibres, will retire on July 1, 2023. Throughout his long and successful career, he has played a significant role in transforming Kelheim Fibres from a supplier of standard fibres to the European textile industry into a supplier of predominantly customized specialty fibres for the hygiene, specialty paper, and textile industries.

Mark von der Becke will assume the position of Sales Director and become part of the management team at Kelheim Fibres. The 48-year-old brings extensive experience in sales, marketing, and key account management. He has held various leadership positions in renowned companies such as Hoechst, Clariant, and DS Smith in Germany, Switzerland, and China. He is known for successfully developing and implementing strategy and change programs.

Dr. Marina Crnoja-Cosic, who has been serving as Director of New Business Development and a member of the management team at Kelheim Fibres since 2020, will take on the responsibility for marketing and communications. She will now drive the further development of the marketing strategy and communication with customers and partners.

Source:

Kelheim Fibres GmbH

16.05.2023

Change of management at ERWO Holding AG and Hoftex Group AG

Klaus Steger (64), CEO of ERWO Holding AG (“ERWO Holding”) and Hoftex Group AG (“Hoftex Group”), will step down from the Management Board of both companies at the beginning of 2024 in accordance with internal policies of the family and the company regarding the retirement age. Already on June 30, 2023, ERWO Holding Management Board member Hans-Georg von Schuh will retire as planned. ERWO Holding Management Board member Manfred Heinrich will also leave the Board as planned at this time and will continue to hold his mandate as one of the managing directors in the Südwolle Group together with Stéphane Thouvay and Johannes Rauch.

Steger’s designated successor as CEO of both companies is Manuela Spörl (50), currently CFO of ERWO Holding and also CFO of Hoftex Group. Hoftex Group is a group of medium-sized companies in the textile industry, in which ERWO Holding holds a significant stake. In addition, ERWO Holding acts as the parent company of the Südwolle Group, in which the Group’s worsted yarn activities are bundled.

Klaus Steger (64), CEO of ERWO Holding AG (“ERWO Holding”) and Hoftex Group AG (“Hoftex Group”), will step down from the Management Board of both companies at the beginning of 2024 in accordance with internal policies of the family and the company regarding the retirement age. Already on June 30, 2023, ERWO Holding Management Board member Hans-Georg von Schuh will retire as planned. ERWO Holding Management Board member Manfred Heinrich will also leave the Board as planned at this time and will continue to hold his mandate as one of the managing directors in the Südwolle Group together with Stéphane Thouvay and Johannes Rauch.

Steger’s designated successor as CEO of both companies is Manuela Spörl (50), currently CFO of ERWO Holding and also CFO of Hoftex Group. Hoftex Group is a group of medium-sized companies in the textile industry, in which ERWO Holding holds a significant stake. In addition, ERWO Holding acts as the parent company of the Südwolle Group, in which the Group’s worsted yarn activities are bundled.

Spörl has a degree in business administration and has been working for Hoftex Group since 2000. Her professional career began in the Corporate Controlling department, and in 2012 she was appointed as an advisor to the Board of Management. She was granted power of attorney in 2015, followed by appointments as CFO of the Hoftex Group in 2020 and CFO of the ERWO Group in 2022. A search for a successor for Spörl in the position of CFO of the Hoftex Group and, subsequently, of ERWO Holding is currently underway. Until the new CFO takes office, the two members of the Management Board, together with the Supervisory Board, will ensure an orderly transition.

The announced change in the Management Board of ERWO Holding, which acts as the parent company of the Südwolle Group, also ensures continuity at the leading manufacturer of worsted yarns for weaving, circular and flat knitting products in pure wool and wool blends. In the future, the management of Südwolle Group will continue to consist of the longstanding members Manfred Heinrich (Technology, Production & Planning), Johannes Rauch (Finance & Controlling) and Stéphane Thouvay (Sales & Marketing and Product Management & Innovation). Together with the designated board member of the parent company ERWO Holding, they will continue the successful development of the Südwolle Group from a mere supplier to a strategic partner of its customers as well as the growth trend of recent years.

The founding family Steger remains involved in the various supervisory bodies of the group of companies and will continue to work closely with them as the sole shareholder of ERWO Holding.

Source:

ERWO Holding AG

(c) Avgol
The Avgol nonwoven fabric, colored using Algaeing formulations, in production
10.02.2023

Avgol® showcases Algaeing™ bio-based colorants and fibers at FILTECH

Avgol®, a manufacturer of high-performance nonwoven fabric solutions, will use this month’s FILTECH exhibition in Germany to showcase its latest developments in using Algaeing™’s patented algae bio-based formulations for colorants and fibers.

Together with its sister companies from Indorama Ventures Limited (‘IVL’), Avgol will be presenting biotransformation capable fibers and meltblown for diversified end-use markets at the event from 14-16 February. Avgol will discuss with visitors how this new technology and the company’s biotransformative products can help businesses achieve their 2030 sustainability goals.

Algaeing’s technologies utilize various sustainably sourced, vertically farmed algae species to produce a wide range of appealing colors, many of which replicate the colors used in nonwoven fabrics today.

Avgol®, a manufacturer of high-performance nonwoven fabric solutions, will use this month’s FILTECH exhibition in Germany to showcase its latest developments in using Algaeing™’s patented algae bio-based formulations for colorants and fibers.

Together with its sister companies from Indorama Ventures Limited (‘IVL’), Avgol will be presenting biotransformation capable fibers and meltblown for diversified end-use markets at the event from 14-16 February. Avgol will discuss with visitors how this new technology and the company’s biotransformative products can help businesses achieve their 2030 sustainability goals.

Algaeing’s technologies utilize various sustainably sourced, vertically farmed algae species to produce a wide range of appealing colors, many of which replicate the colors used in nonwoven fabrics today.

“The benefits of using an algae bio-source go far beyond the removal of chemically synthesized colorants, and include synergistic benefits of vastly reduced water consumption, chemical and fertilizer use, and carbon dioxide emissions,” says Avgol CEO Tommi Bjornman. “We will be demonstrating to FILTECH visitors that following an extensive development path, the fibers both absorb and retain a range of colors - such as vibrant greens and blues – and that we can even deliver a ‘heathered’ appearance for a more natural looking material, all without affecting the filtration, barrier quality or feel of the final product.”

Source:

Avgol / PHD Marketing Ltd

Schoeller Textil AG
22.11.2022

Transparency for the wool supply chain - partnership between Schoeller and NATIVA

  • Fully traceable and sustainable wool via blockchain
  • Transparent supply chains

Schoeller strives to offer more high-quality fabrics made from sustainable NATIVA™ wool in the future.

The NATIVA™ wool comes from certified farms in Australia, New Zealand, South Africa, North America, Uruguay and Argentina. The farms comply with strict levels of animal welfare, and management and ethical work policies. To ensure animal welfare each farmer has a management plan, assessing feeding, breeding, behaviour, animal handling and health and infrastructure. This includes the prohibition of mulesing and stress free shearing.

All following steps such as wool sourcing, combing, spinning and weaving are also monitored and certified to the highest ethical and quality standards. NATIVA™ is the first global wool brand to provide Blockchain traceability from farm to consumer. This transparency in the supply chain, enabled by the NATIVA™ certification and powered by Blockchain, means brands can truly show the journey of their wool.

  • Fully traceable and sustainable wool via blockchain
  • Transparent supply chains

Schoeller strives to offer more high-quality fabrics made from sustainable NATIVA™ wool in the future.

The NATIVA™ wool comes from certified farms in Australia, New Zealand, South Africa, North America, Uruguay and Argentina. The farms comply with strict levels of animal welfare, and management and ethical work policies. To ensure animal welfare each farmer has a management plan, assessing feeding, breeding, behaviour, animal handling and health and infrastructure. This includes the prohibition of mulesing and stress free shearing.

All following steps such as wool sourcing, combing, spinning and weaving are also monitored and certified to the highest ethical and quality standards. NATIVA™ is the first global wool brand to provide Blockchain traceability from farm to consumer. This transparency in the supply chain, enabled by the NATIVA™ certification and powered by Blockchain, means brands can truly show the journey of their wool.

A unique QR code is generated for each product of each brand. This code is a connection between the NATIVA™ Blockchain Platform and the NATIVA™ Blockchain Website. Customers can scan the QR code to view the NATIVA™ Blockchain Website, where they can trace in real time the journey of their wool, from farm to brand.

Benefits:

  • Complete transparency over the supply chain and product transformation.
  • End to end traceability.
  • A fantastic marketing tool for any brand.
FET-200LAB wet spinning system Photo: Fibre Extrusion Technology Limited (FET)
21.11.2022

FET wet spinning system selected for major fibre research programme

Fibre Extrusion Technology Limited (FET) of Leeds, England has installed a FET-200LAB wet spinning system at the University of Manchester which will play a major part in advanced materials research to support sustainable growth and development.

This research programme will be conducted by The Henry Royce Institute, which operates as a hub model at The University of Manchester with spokes at other leading research universities in the UK.

The Henry Royce Institute identifies challenges and stimulates innovation in advanced UK materials research, delivering positive economic and societal impact. In particular, this materials research initiative is focused on supporting and promoting all forms of sustainable growth and development.
These challenges range from biomedical devices through to plastics sustainability and energy-efficient devices; hence supporting key national targets such as the UK’s zero-carbon 2050 target.

Fibre Extrusion Technology Limited (FET) of Leeds, England has installed a FET-200LAB wet spinning system at the University of Manchester which will play a major part in advanced materials research to support sustainable growth and development.

This research programme will be conducted by The Henry Royce Institute, which operates as a hub model at The University of Manchester with spokes at other leading research universities in the UK.

The Henry Royce Institute identifies challenges and stimulates innovation in advanced UK materials research, delivering positive economic and societal impact. In particular, this materials research initiative is focused on supporting and promoting all forms of sustainable growth and development.
These challenges range from biomedical devices through to plastics sustainability and energy-efficient devices; hence supporting key national targets such as the UK’s zero-carbon 2050 target.

FET-200 Series wet spinning systems complement FET’s renowned range of melt spinning equipment. The FET-200LAB is a laboratory scale system, which is especially suitable for the early stages of formulation and process development. It is used for processing new functional textile materials in a variety of solvent and polymer combinations.

In particular, the FET-200LAB will be utilised in trials for a family of fibres made from wood pulp, a sustainable resource rather than the usual fossil fuels. Bio-based polymers are produced from biomass feedstocks such as cellulose and are commonly used in the manufacture of high end apparel. The key to cellulose and other materials like lyocell and viscose is that they can be recycled, treated and fed back into the wet spinning system for repeat manufacture.

Established in 1998, FET is a leading supplier of laboratory and pilot melt spinning systems with installations in over 35 countries and has now successfully processed more than 35 different polymer types in multifilament, monofilament and nonwoven formats.

Source:

DAVID STEAD PROJECT MARKETING LTD

(c) POLARYSE
18.11.2022

Grand Largue Composites and Sicomin enable flax-fibre-built Racing Yacht

Fibres, fabrics, epoxy resins and adhesives from Sicomin have been used by Grand Largue Composites (GLC) to construct the first Class40 racing yacht to feature a significant quantity of flax-fibre reinforcements.
The yacht, called Crosscall, won the Class40 World Championships in June 2022 and is a prototype of the new Lift V2 design by Marc Lombard, one of the leading naval architects in this field.

Class40 is one of the most competitive fleets in yacht racing. The hulls of Class40 yachts must be light in weight, strong and stiff, and durable in the most extreme of conditions. Furthermore, to keep costs down, they cannot be reinforced with carbon fibres. The quality and reliability of the resins used for the infusion and lamination of the hulls are therefore of paramount importance.

Fibres, fabrics, epoxy resins and adhesives from Sicomin have been used by Grand Largue Composites (GLC) to construct the first Class40 racing yacht to feature a significant quantity of flax-fibre reinforcements.
The yacht, called Crosscall, won the Class40 World Championships in June 2022 and is a prototype of the new Lift V2 design by Marc Lombard, one of the leading naval architects in this field.

Class40 is one of the most competitive fleets in yacht racing. The hulls of Class40 yachts must be light in weight, strong and stiff, and durable in the most extreme of conditions. Furthermore, to keep costs down, they cannot be reinforced with carbon fibres. The quality and reliability of the resins used for the infusion and lamination of the hulls are therefore of paramount importance.

Crosscall's cockpit was designed to be effectively non-structural, with the mainsheet, which can generate huge shock loads, supported separately. This would allow the cockpit to be made from a hybrid biaxial fabric comprising 50% flax fibres. Other parts of the boat that incorporate flax fibre include the tunnel, the engine cover, the ballast tanks and the cap. The rest of the boat is reinforced with 100% glass-fibre fabrics.

To help it realise this ambitious design, GLC, an infusion specialist, turned to its long-time material supplier, Sicomin. The hull was moulded and infused in one piece and the deck – including the hybrid flax-fibre cockpit – was also infused as a single part. The internal structure was then laminated into the hull by hand before the hull and deck were finally bonded together.

The infusion resin selected was Sicomin’s SR 1710, a high-modulus structural epoxy. Designed specifically for use in infusion and injection processes, it has exceptionally low viscosity and its low-reactivity hardener makes it suitable for the production of large parts. Composites components made from SR 1710 possess high interlaminar shear-strength and the resin retains its mechanical properties in wet environments.

Sicomin’s low-toxicity SR 8200 was used to laminate the internal structures onto the skin of the hull. Ideal for hand laminating, this system includes a choice of hardeners with a wide range of reactivities, which makes it equally suitable for making large or small parts. The hull and deck were joined together with Sicomin’s Isobond SR 7100, which demonstrates high fatigue strength and is very resistant to microcracking.

An epoxy bonding primer – called Undercoat EP 215 HB+ and supplied by Sicomin’s sister company, Map Yachting – was applied to the moulds first to make demoulding easier. It also serves as an undercoat in the polyurethane exterior paint system that is used instead of gelcoat to protect the epoxy hull from UV damage.

Since the launch of Crosscall, GLC has started building a second Lift V2 Class40 and a third one is now planned, both for which Sicomin will supply the materials.

Source:

Sicomin / 100% Marketing

02.11.2022

Nico Reiner as new Chief Financial Officer of Lenzing AG

The Supervisory Board of Lenzing AG, a world-leading provider of sustainably produced specialty fibers for the textile and nonwoven industries, has appointed Nico Reiner as its new Chief Financial Officer. Mr. Reiner will join Lenzing’s Managing Board led by Chief Executive Officer Stephan Sielaff on January 1, 2023. He will succeed Chief Financial Officer Thomas Obendrauf, who is leaving the company of his own volition after seven years.

Nico Reiner has held several positions in his professional career to date, including CFO at globally operating companies such as Schüco Group, AL-KO Group and Pfleiderer Group, as well as management consultant roles. His most recent appointment was as CFO of Vacuumschmelze GmbH & Co. KG, a global player with headquarters in Hanau that specializes in the development, production and marketing of magnetic materials.

The Supervisory Board of Lenzing AG, a world-leading provider of sustainably produced specialty fibers for the textile and nonwoven industries, has appointed Nico Reiner as its new Chief Financial Officer. Mr. Reiner will join Lenzing’s Managing Board led by Chief Executive Officer Stephan Sielaff on January 1, 2023. He will succeed Chief Financial Officer Thomas Obendrauf, who is leaving the company of his own volition after seven years.

Nico Reiner has held several positions in his professional career to date, including CFO at globally operating companies such as Schüco Group, AL-KO Group and Pfleiderer Group, as well as management consultant roles. His most recent appointment was as CFO of Vacuumschmelze GmbH & Co. KG, a global player with headquarters in Hanau that specializes in the development, production and marketing of magnetic materials.

Source:

Lenzing AG

27.10.2022

Insolvenzverfahren für ADVANSA Manufacturing GmbH

ADVANSA-Gruppe, ein führender Anbieter von Polyesterfasern mit Sitz in Hamm, Deutschland, kündigt für ihre Produktionseinheit ADVANSA Manufacturing GmbH ein Insolvenzverfahren an.

Die ADVANSA Manufacturing GmbH, hat beim Amtsgericht Dortmund einen Antrag auf Eröffnung eines Insolvenzverfahrens gestellt, das dem Antrag stattgegeben hat. Der Betrieb wird von der ADVANSA-Geschäftsführung mit Unterstützung des vorläufigen Insolvenzverwalters fortgeführt.

Von diesem Verfahren ist ausschließlich die ADVANSA Manufacturing GmbH betroffen. Die anderen Gesellschaften der ADVANSA-Gruppe mit Sitz in Hamm sind in das Verfahren nicht involviert. Der Geschäftsbetrieb dort läuft ebenfalls ohne Einschränkungen weiter.

ADVANSA-Gruppe, ein führender Anbieter von Polyesterfasern mit Sitz in Hamm, Deutschland, kündigt für ihre Produktionseinheit ADVANSA Manufacturing GmbH ein Insolvenzverfahren an.

Die ADVANSA Manufacturing GmbH, hat beim Amtsgericht Dortmund einen Antrag auf Eröffnung eines Insolvenzverfahrens gestellt, das dem Antrag stattgegeben hat. Der Betrieb wird von der ADVANSA-Geschäftsführung mit Unterstützung des vorläufigen Insolvenzverwalters fortgeführt.

Von diesem Verfahren ist ausschließlich die ADVANSA Manufacturing GmbH betroffen. Die anderen Gesellschaften der ADVANSA-Gruppe mit Sitz in Hamm sind in das Verfahren nicht involviert. Der Geschäftsbetrieb dort läuft ebenfalls ohne Einschränkungen weiter.

Die Gründe für die Insolvenz der ADVANSA Manufacturing GmbH sind vielfältig und stehen in Zusammenhang mit der wirtschaftlichen Situation nach der Pandemie und dem Krieg in der Ukraine. Das Insolvenzverfahren wurde notwendig, nachdem die Energie- und Rohstoffpreise erheblich gestiegen sind, was sich negativ auf die Produktionskosten, die Gewinnspannen und letztendlich auf die Liquidität der ADVANSA Manufacturing GmbH auswirkten. Darüber hinaus führten die rückläufigen Nachfragen auf dem Markt zu einer erheblichen finanziellen Belastung des Unternehmens.

Die Unternehmensleitung kommentiert: "Unter den derzeitigen Umständen ist es zur Zeit nicht möglich, Polyesterfasern auf wirtschaftlicher Basis zu produzieren. Trotz der vielen Anstrengungen und Beiträge der Belegschaft und des Managements gelang es nicht, dies außerhalb der sich durch eine Insolvenz eröffnenden Möglichkeiten zu kompensieren.
Wir bedanken uns bei allen Mitarbeiterinnen und Mitarbeitern für ihren bisherigen großen Einsatz und Unterstützung. Wir sind zuversichtlich, dass das Insolvenzverfahren zu Umstrukturierungsmöglichkeiten und einem besseren Ergebnis für das Werk und die Mitarbeitenden führen kann.“

Als Teil der ADVANSA-Gruppe ist die ADVANSA Manufacturing GmbH ein mittelständisches Unternehmen der chemischen Industrie und ein führender deutscher Faserhersteller. Die ADVANSA Manufacturing GmbH beschäftigt ca. 100 Mitarbeitende und erwirtschaftete im Jahr 2021 einen Jahresumsatz von rund 45 Millionen Euro. Das Unternehmen wurde vor 3 Jahren vom Sverige Investment Fund gekauft und ist eine Schwestergesellschaft von APF (Asia Pacific Fibers) in Indonesien.

Source:

ADVANSA Marketing GmbH,

Photo: FET
FET-103 Monofilament meltspinning system
10.10.2022

RHEON LABS: Fibre with unique strain-rate sensitive characteristics

RHEON LABS, a fast-growing materials technology company based in Battersea, London, has completed an extensive 6 month trial with FET, a world leader in laboratory and pilot meltspinning equipment. Backed by a £173,000 grant from Innovate UK for feasibility studies, RHEON LABS has further developed its RHEON™ technology, a reactive polymer that dynamically stiffens when subjected to force. The technology can control energy of any amplitude or frequency, from small vibrations to forces at ballistic-speeds and therefore has a wide range of applications.
 
This Innovate UK Smart Grant-backed project aims to develop a hyper viscoelastic fibre from RHEON™ which displays high strain-rate sensitive properties. Creating a fibre with unique strain-rate sensitive properties will be a world first. It will enable the creation of a 'breakthrough-generation' of stretch textiles that can actively absorb, dampen and control energy during movement, rather than simply acting as a spring.

RHEON LABS, a fast-growing materials technology company based in Battersea, London, has completed an extensive 6 month trial with FET, a world leader in laboratory and pilot meltspinning equipment. Backed by a £173,000 grant from Innovate UK for feasibility studies, RHEON LABS has further developed its RHEON™ technology, a reactive polymer that dynamically stiffens when subjected to force. The technology can control energy of any amplitude or frequency, from small vibrations to forces at ballistic-speeds and therefore has a wide range of applications.
 
This Innovate UK Smart Grant-backed project aims to develop a hyper viscoelastic fibre from RHEON™ which displays high strain-rate sensitive properties. Creating a fibre with unique strain-rate sensitive properties will be a world first. It will enable the creation of a 'breakthrough-generation' of stretch textiles that can actively absorb, dampen and control energy during movement, rather than simply acting as a spring.

For close-fitting activewear and sports bras, the ability to actively control muscle mass or soft tissue movement during exercise will be a game-changing advancement. It will allow brands to engineer garments that relax during everyday use but actively stiffen during exercise for improved support and performance.
The Innovate UK grant was awarded under the category of Hyper-Viscoelastic Fibre Extrusion for Textile Manufacture. Fibre Extrusion Technology Limited (FET) enabled the customer trials at its bespoke Fibre Development Centre in Leeds, England using its in-house FET-103 Monofilament meltspinning facilities, in harness with RHEON and FET technical operatives. The next phase will be to upscale the trials of preferred materials on RHEON’s own new FET-103 meltspinning line, with FET’s continued support and expertise on hand.
 
Creating a fibre with unique strain-rate sensitive characteristics could be as radical a change in the market as the initial introduction of stretch fibre with the launch of Lycra™. The textiles would have a multitude of beneficial properties and would provide significantly less compression in the garment than conventional materials, substantially improving user comfort, support and performance.

Source:

DAVID STEAD PROJECT MARKETING LTD

04.10.2022

Hexcel HexPly® M9.6 Prepregs receive Bureau Veritas Type Approval

Hexcel Corporation has received Type Approval for its HexPly® M9.6GF prepreg products from Bureau Veritas (BV), a leader in testing, inspection, and certification services.

This certification enables carbon fiber-reinforced epoxy prepregs to be used in the production of parts for all BV-approved marine vessels. It also guarantees the quality, performance and consistency of the prepregs for ship and boat builders.

BV-approved HexPly M9.6GF prepregs can be reinforced with unidirectional, non-crimp and twill-weave fabrics. They are particularly suitable for use in the manufacture of masts and other large structural components for wind-assisted ship propulsion (WASP). To reduce reliance on engines and cut fuel usage, WASP vessels harness the power of ocean winds often using large carbon fiber-reinforced masts flying durable composite solid sails.

Hexcel Corporation has received Type Approval for its HexPly® M9.6GF prepreg products from Bureau Veritas (BV), a leader in testing, inspection, and certification services.

This certification enables carbon fiber-reinforced epoxy prepregs to be used in the production of parts for all BV-approved marine vessels. It also guarantees the quality, performance and consistency of the prepregs for ship and boat builders.

BV-approved HexPly M9.6GF prepregs can be reinforced with unidirectional, non-crimp and twill-weave fabrics. They are particularly suitable for use in the manufacture of masts and other large structural components for wind-assisted ship propulsion (WASP). To reduce reliance on engines and cut fuel usage, WASP vessels harness the power of ocean winds often using large carbon fiber-reinforced masts flying durable composite solid sails.

HexPly M9.6 prepregs were recently used to manufacture the mast for the Chantiers de l’Atlantique Silenseas project. The HexPly M9.6 prepregs satisfied all the requirements of the Silenseas consortium’s mast-section manufacturers for quality, mechanical performance, and processing characteristics, while also proving to be cost effective.

Source:

Hexcel Corporation / 100% Marketing

03.08.2022

Sustainable Developments in Absorbent Hygiene & Personal Care at Hygienix™

  • INDA Announces Full Program and Opens Registration for Premier Event in New Orleans

With reusable and recyclable products and new inputs offering growth opportunities in absorbent hygiene and personal care products, Hygienix™ will provide an insightful view into the market’s future this November in New Orleans.

Industry participants from around the world and throughout the supply chain will convene and connect for the eighth edition of the premier event for the fast-growing segment on November 14-17, at The Roosevelt New Orleans Hotel.

The in-person conference will highlight the segment’s continued growth and new opportunities with presentations by more than 20 industry experts on sustainable inputs, natural fibers, product transparency, reusable menstrual products, recyclable diapers and more as well as the latest market forecasts and insights into consumer buying trends.

  • INDA Announces Full Program and Opens Registration for Premier Event in New Orleans

With reusable and recyclable products and new inputs offering growth opportunities in absorbent hygiene and personal care products, Hygienix™ will provide an insightful view into the market’s future this November in New Orleans.

Industry participants from around the world and throughout the supply chain will convene and connect for the eighth edition of the premier event for the fast-growing segment on November 14-17, at The Roosevelt New Orleans Hotel.

The in-person conference will highlight the segment’s continued growth and new opportunities with presentations by more than 20 industry experts on sustainable inputs, natural fibers, product transparency, reusable menstrual products, recyclable diapers and more as well as the latest market forecasts and insights into consumer buying trends.

Hygienix also will offer two specialized workshops, and a myriad of business connection opportunities including a welcome reception on Nov. 14 and a first-time attendee mentorship program.
Participants will discover innovative products in absorbent hygiene and personal care at tabletop exhibits with evening receptions on Nov. 15-16, providing opportunities for 60 companies to showcase their unique offerings.

Three finalists will each present their innovative and technically sophisticated disposable absorbent hygiene products as they vie for the prestigious Hygienix Innovation Award™. Nominations are open until August 29. Demonstrating the interest in sustainability, last year’s award recipient was Kudos Diaper Subscription featuring its 100% cotton disposable diaper.

Hygienix Highlights
Absorbent hygiene – the single largest nonwoven end‐use category (by square meters) – is expected to continue its strong growth over the next four years, creating market opportunities in this thriving area driven by growing consumer interest for environmentally-friendly options in material inputs and end-of-life options.

Participants will hear the latest data and forecasts from analysts during presentations by Robert Fry, Jr., Ph.D., Principal of Robert Fry Economics LLC on the Global Economy – What we Can Expect in 2023; Pricie Hanna, Managing Partner, and Colin Hanna, Director of Market Research, Price Hanna Consultants on Disposables versus Reusables; and Simon Preisler, Vice President of Logistics, Central National Gottesman delivering a Logistic Market Update.

A panel of entrepreneurs will discuss the challenges, biases and taboos to bringing innovations into the marketplace. Experts sharing their insights will be Mia Abbruzzese and Alexandra Fennell, co-founders of Grace; Amrita Saigal, founder and CEO, Kudos; and Cindy Santa Cruz, President of ParaPatch.

A session on Next-Generation Menstrual Products and their Users will feature Liying Qian, Research Analyst, Euromonitor International providing market data on disposable and reusable period products; Frantisek Riha-Scott, Founder, Confitex discussing reusable products; and Greta Meyer, Co-Founder and CEO, Sequel on Reengineering the Tampon.
Also focusing on period products will be a presentation by Danielle Keiser, Managing Director, Impact, Madami on Changing the Conversation with Consumersmoderated by Heidi Beatty, Chief Executive Officer, Crown Abbey, LLC.

Other intriguing not-to-be-missed presentations centered on sustainability trends include:

  • Assessing Sustainable Fiber Options in the Context of Disposable Hygienic Products – Richard Knowlson, Principal, RPK Consulting LLC
  • Five Generations of Hygiene + Sustainability – Matt Schiering, Professor of Marketing, Dominican University
  • Recycling Approaches for Disposable Diaper Waste – Jeannine Cardin, Quality and R&D, RecycPHP Inc.

Hygienix will provide additional focused learning opportunities with two essential short courses (with separation registration fees) on Nov. 14 focused on Absorption Systems for Absorbent Hygiene Products, from 1 to 3:30 p.m. and Global Diaper Trends from 3:45 to 6 p.m.

More information:
Hygienix INDA
Source:

INDA

Photo: FET
02.08.2022

FET at Techtextil 2022: Principle theme was Sustainability

The company’s principle theme at Techtextil was Sustainability, since FET extrusion systems are ideally suited for both process and end-product development of sustainable materials. These systems are designed to be material efficient, can be bespoke designed and offer both flexibility and a high level of processing capability. They are supplied as self-contained units for ease of installation in a laboratory or small scale process evaluation environment.

FET’s enhanced Fibre Development Centre enables clients to develop and trial their own sustainable fibres and FET has now successfully processed almost 30 different polymer types in multifilament, monofilament and nonwoven formats

The innovative stand at Techtextil was specifically designed to highlight FET’s total commitment to all aspects of sustainability. It utilised as many sustainable components as possible and met with much comment and approval from visitors.

The company’s principle theme at Techtextil was Sustainability, since FET extrusion systems are ideally suited for both process and end-product development of sustainable materials. These systems are designed to be material efficient, can be bespoke designed and offer both flexibility and a high level of processing capability. They are supplied as self-contained units for ease of installation in a laboratory or small scale process evaluation environment.

FET’s enhanced Fibre Development Centre enables clients to develop and trial their own sustainable fibres and FET has now successfully processed almost 30 different polymer types in multifilament, monofilament and nonwoven formats

The innovative stand at Techtextil was specifically designed to highlight FET’s total commitment to all aspects of sustainability. It utilised as many sustainable components as possible and met with much comment and approval from visitors.

Fibre Extrusion Technology Limited (FET) of Leeds, England enjoyed another successful Techtextil in Frankfurt, with high quality enquiries from technical companies and organisations worldwide, but in particular from customers based in Europe.

Source:

DAVID STEAD PROJECT MARKETING LTD for FET

28.07.2022

Lenzing partners with Red Points to fight counterfeits

  • Collaboration with Red Points addresses consumers’ increasing expectations on transparency and highlights Lenzing’s commitment to trademark protection
  • Protects interest of Lenzing customer and partners who are making real efforts to enhance the transparency of their value chains
  • Builds upon Lenzing’s overall brand protection efforts that verify the authenticity of fibers up to the end products

Lenzing Group, a global producer of wood-based specialty fibers, has announced a partnership with Red Points, a company in online IP infringement detection and removal, to strengthen Lenzing’s existing brand protection efforts globally and enable round-the-clock brand monitoring services. As Lenzing’s textile brands TENCEL™, LENZING™, ECOVERO™, as well as nonwovens brand VEOCEL™ continue to generate widespread demand from industry partners and customers worldwide, it is becoming increasingly important to protect the company’s trademarks and provide full visibility into the brands’ presence online.

  • Collaboration with Red Points addresses consumers’ increasing expectations on transparency and highlights Lenzing’s commitment to trademark protection
  • Protects interest of Lenzing customer and partners who are making real efforts to enhance the transparency of their value chains
  • Builds upon Lenzing’s overall brand protection efforts that verify the authenticity of fibers up to the end products

Lenzing Group, a global producer of wood-based specialty fibers, has announced a partnership with Red Points, a company in online IP infringement detection and removal, to strengthen Lenzing’s existing brand protection efforts globally and enable round-the-clock brand monitoring services. As Lenzing’s textile brands TENCEL™, LENZING™, ECOVERO™, as well as nonwovens brand VEOCEL™ continue to generate widespread demand from industry partners and customers worldwide, it is becoming increasingly important to protect the company’s trademarks and provide full visibility into the brands’ presence online.

Protecting the interest of Lenzing’s partners and consumers
Red Points provides the ideal technology solution to help Lenzing monitor and remove unauthorized use of its trademarks and counterfeits online. The technology works by using Artificial Intelligence (AI) to automatically detect intellectual property infringements of Lenzing’ trademarks with high accuracy and efficiency.

Brand protection is just one of Lenzing’s ongoing proactive measures aimed at enhancing transparency in the supply chain and protecting the interest of Lenzing’s partners by ensuring they are purchasing genuine Lenzing fibers which meet their high standards.

In 2018, Lenzing launched the Lenzing E-Branding Service which allows Lenzing’s customers, retailers and brand partners to effectively use trademarks in their marketing materials. The platform has been welcomed by partners globally as it continues to deliver value to the fashion, textile and nonwoven sectors by facilitating the traceability of Lenzing’s fibers and enabling customers to promote them effectively.

Source:

Lenzing AG