From the Sector

Beaulieu Fibres International is attending INDEX™20 in Geneva and is excited to accelerate its work helping customers to exceed in product performance and sustainability.

For nonwoven converters serving the hygiene segment, a feature at INDEX™20 will be the company’s optimized Meralux specialty fibre, with fit for use performance and sustainability properties. It offers opacity improvements (reduction of TiO2 for the same opacity levels), higher coverage, higher bulkiness, and improved liquid management.

In addition, Meralux fibres deliver substantial sustainability benefits including about 55% savings in raw materials, with equivalent carbon emission savings, thanks to weight reduction in nonwovens for the same coverage, and higher recyclability of PP/PE.

The latest additions to the hygiene fibres portfolio are Meraspring BICO PET fibres. Meraspring enables nonwovens to combine a softness and loftiness that provides a cushioned, even “well-being”, experience for end-users of applications such as diapers and fem-pads. The fibres are available in a range from 1.7-8.9 dtex with hydrophilic, hydrophobic and wellbeing finishes depending on the properties required in the final product.

In the industrial fibres segment, UltraBond thermal bonding fibre will finally be presented with its INDEX™20 Nonwovens Award in the category "sustainable raw material".

In addition, Beaulieu Fibres International’s new range of MONO low count and BICO fibres are setting new performance standards for the fast-growing air and liquid filtration markets.

At INDEX™20, Beaulieu Fibres International also presenets its Pilot Line to test the waters of co-development opportunities without risk. The Pilot Line offers the utmost flexibility to produce samples, without the typical constraints imposed by industrial production lines, replicating any type of staple fibre spinning technology using different types of polymers and additives and different types of cross sections.

Dow and Ralph Lauren Corporation released a detailed manual on how to dye cotton more sustainably and more effectively than ever before using ECOFAST™ Pure Sustainable Textile Treatment. With this manual, Ralph Lauren and Dow are open-sourcing this improved dyeing process to encourage adoption in the textile industry and help standardize a more sustainable and efficient cotton dyeing system for positive environmental impact.  

The co-developed, step-by-step manual details how to use ECOFAST™ Pure, a cationic cotton treatment developed by Dow, with existing dyeing equipment. Ralph Lauren, the first brand to use ECOFAST™ Pure, partnered with Dow to optimize and implement the technology in its cotton dyeing operations as part of its new Color on Demand platform.

Conventional fabric dyeing processes require trillions of liters of water each year, generating roughly 20% of the world’s wastewater.^{1, 2} Pretreating fabric with ECOFAST™ Pure helps significantly reduce the amount of water, chemicals and energy needed to color cotton, by enabling up to 90% less process chemicals, 50% less water, 50% less dyes and 40% less energy without sacrificing color or quality.³

Ralph Lauren began integrating Color on Demand into its supply chain earlier this year and first launched product utilizing ECOFAST™ Pure as part of the Company’s Team USA collection for the Olympic & Paralympic Games Tokyo 2020. Designed to help address water scarcity and pollution caused by cotton dyeing, Color on Demand is a multi-phased system with a clear ambition to deliver over time the world’s first scalable zero wastewater cotton dyeing system. By 2025, the brand aims to use the Color on Demand platform to dye more than 80% of its solid cotton products.

¹ Drew, Deborah and Genevieve Yehounme. “The Apparel Industry’s Environmental Impact in 6 Graphics.” World Resources Institute, July 5, 2017. https://www.wri.org/blog/2017/07/apparel-industrys-environmental-impact-6-graphics
² Rep. A New Textiles Economy: Redesigning Fashion’s Future. Ellen MacArthur Foundation, Circular Fibres Initiative, 2017. https://ellenmacarthurfoundation.org/a-new-textiles-economy
³ A full third-party reviewed and validated life cycle assessment is available by request at www.dow.com/ecofast.

Elleti Group, an Italian manufacturer specialized in denim treatments and garment making, will present an innovative approach: how we experience denim and its transformation processes.

Elleti Group will display its “Green Replicants” project in a new and improved “Lighter. Better. Wiser.” edition.  This project, inaugurated a few years ago, recreates some of the iconic pieces from the Elleti Group Museum of Denim (dating back to the 19th century) with today’s most advanced environmentally sustainable technologies. This special edition replicas are fully developed using the latest addition to the sustainable tools of the company: the “Wiser Wash” technology, a patented washing method that eliminates the use of all potentially harmful chemicals and pumice stone, while drastically reducing the water consumption throughout the process.
 
Moreover, at the Immaterial M.O.D.E. booth, a special project designed by Denim Première Vision and realized in collaboration with Elleti Group and Sense – Immaterial Reality will take visitors through an Augmented Reality installation to explore a selection of legendary pieces from M.O.D.E., Museum of Denim by Elleti Group. By downloading the app, available on every digital store, on your phone or tablet and looking out for the signage on site, unique denim masterpieces will be at everyone’s fingertips.

Itema, a worldwide manufacturer of weaving solutions, will be for the first time at the Denim Première Vision fair. The company is renowned in the industry to be one of the only manufacturers to produce all the top three weft insertion technologies – rapier, air-jet and projectile.

The company will highlight the iSAVER® technology: designed by Itemalab®, the Itema advanced innovation company. Thanks to iSAVER®, one thousand kilos of cotton per loom a year will be saved – i.e. 3% of total raw materials – which will prevent wasting 20 million litres of water, while saving costs for about €2.000 a year on each loom. iSAVER® significantly contributes in making the denim production greener.

Recycling is the key factor in achieving the EU climate targets. This is shown by the results of the "resources SAVED by recycling" study published today, which Fraunhofer UMSICHT prepared on behalf of the ALBA Group, one of the ten leading recycling companies worldwide. According to the study, 3.5 million tons of greenhouse gas emissions and 28.8 million tons of primary resources could be saved in 2020 alone. Further potential could be raised, for example, through minimum quotas for the use of recycled raw materials.

“Fit for 55” thanks to the circular economy: the recycling of raw materials leads to a systematic reduction in the greenhouse gas emissions of our civilisation – and can therefore make a key contribution to achieving the EU climate goals. This is the outcome of the “resources SAVED by recycling” study presented today, which the Fraunhofer Institute for Environmental, Safety and Energy Technology UMSICHT prepared on behalf of the ALBA Group. Thanks to the closed-loop circulation of 4.8 million tonnes of recyclable materials, the ALBA Group succeeded in preventing some 3.5 million tonnes of climate-damaging greenhouse gas emissions in the year 2020 alone. This amount is equivalent to the emissions from some five million return flights between Frankfurt am Main and Mallorca. At the same time, recycling also secures valuable raw materials for the industry: in 2020, in comparison with primary production, recycling saved 28.8 million tonnes of resources, such as crude oil and iron ore.

“The circular economy is one of the strongest pace-setters on the journey to achieving climate neutrality,” highlights Dr. Axel Schweitzer, CEO of the ALBA Group. “We will only achieve the goal of reducing greenhouse gas emissions by at least 55 per cent throughout Europe by 2030 if we make consistent use of recycled raw materials.” This includes the area of plastics, for example: compared with primary plastics made from crude oil, the use of high-quality recycled plastics achieves a reduction of greenhouse gas emissions of more than 50 per cent. “It is now necessary to lever this potential,” explains Schweitzer. “We are expecting the new Federal Government in Germany to act decisively and push ahead directly with the transition to a circular economy. The environmental benefits of recycling due to its clearly superior CO2 balance should also find reflection in prices. As immediate climate protection measures, clear industry standards for recyclates combined with minimum quotas on the use of recycled raw materials in products and packaging are also urgently necessary. Last but not least, the state sector is also called upon to prioritise resource protection in the area of procurement. Sustainable procurement can ultimately provide a significant boost to the circular economy”.

Plastics, metals, waste electrical (and electronic) equipment, wood, paper, cardboard, cartons or glass: the Fraunhofer UMSICHT has now been researching the specific benefits of recycling for 14 years. Detailed comparisons have also been made of the primary processes and recycling processes for the various material flows. “This means we can precisely quantify the extent to which the recycling activities of the ALBA Group can contribute to reducing the burden on the environment,” explains Dr.-Ing. Markus Hiebel, Director of the Department for Sustainability and Participation at Fraunhofer UMSICHT. Hiebel believes that the greatest savings can be achieved if the entire value chain is aligned consistently with the circular principle: “The transformation towards a genuine circular economy requires completely new thinking. Products should be designed and managed to ensure that they contain recycled raw materials right from the start – which enables them to be recycled appropriately.”

• HIGHER, FASTER, FURTHER ! During the first physical Frankfurt Fashion Week in January 2022, PREMIUM GROUP will show more novelties than ever.

The anticipation is rising! With the actual move to Frankfurt in January 2022, Anita Tillmann, Jörg Arntz and the teams will not only present further developed versions of the PREMIUM and SEEK fashion fairs, but will also celebrate a major B2C festival for the first time with THE GROUND.

More than ever, the Berliners‘ passion for people and fashion, but also for business and trading, is at the heart of all their events. And where better to combine all this than in the power metropolis of Frankfurt am Main.

„No city in Germany - no city in Europe - stands for business relevance and trading power as much as Frankfurt am Main,“ explains Tillmann. „We now have a unique opportunity to actively shape the future together. PREMIUM GROUP provides the industry with the platform, the brands with the creative content. In addition, we do what we do best, introduce the right players to each other and connect them. We bring together the movers and shakers who have the same drive as we do. With this new mix of location, entertainment, creative industry and trading focus, we are creating a unique momentum after the pandemic - January is when the big deals are made and the c ourse is set for the future.“

To achieve this goal, the PREMIUM GROUP teams have also given the proven successful formats PREMIUM and SEEK a new coat of paint. More space, new areas and shorter distances provide visitors with a completely new trade event experience. Trends, brands and events can be discovered together with new and well-known partners - for the first time all in one place!

And PREMIUM, which is already entering its 19th year in January, is also showing a new side in Frankfurt. Instead of being spread out like in Station-Berlin, in Frankfurt all brands show their collections in one big hall. „We are so excited to finally unite all exhibitors in one hall. This way we create a universe with many different worlds - colorful and exciting,“ says Wiebus. „We are in close exchange with all the protagonists throughout the year and continue to develop the concepts together. The entire industry is positive about coming together in Frankfurt. Everyone is keen to experience and create something completely new! We offer the framework for this - that is our strength.“

And the Berliners have another surprise in store for the Frankfurt debut: With THE GROUND, they are organizing a large fashion festival for young end consumers for the first time. Responsible for the event concept, in addition to Tillmann, Arntz and the PREMIUM GROUP- team, is B2C expert Kai Zollhöfer, who already made the Bread & Butter by Zalando a crowd puller. “THE GROUND is a B2C festival aimed at a young, purpose-driven generation. This new generation has a strong stance on current social and environmental challenges and expects brands to reflect them. The overriding themes at THE GROUND are therefore sustainability, diversity and equality”, said Zollhöfer.

The 3-day event offers brands the opportunity to interactively exhibit purpose-driven stories and products. In addition to the thematic focus on fashion, brands from the fields of wellbeing, beauty, mobility and technology will also present innovative products and solutions.

• Sustainability concept with more than 500 sustainable and innovative solutions

Freudenberg Performance Materials Apparel (Freudenberg) is proud to announce its new House of Sustainability. The initiative is designed to assist customers worldwide in enhancing the sustainability of their products, thereby laying the groundwork for a more sustainable future together with Freudenberg. Customers will find more than 500 sustainable and innovative solutions of premium quality for a comprehensive range of applications in the apparel industry. With this initiative, Freudenberg is making its entire portfolio of sustainable solutions visible and transparent. At the same time, the leading global manufacturer of technical textiles is also driving its roadmap of forward-looking innovations.

Sustainability has been an integral part of business activities ever since Freudenberg was established and the first values and principles were drawn up in 1887. Freudenberg aspires to reduce its own footprint and increase the handprint for customers and end users. This means the company strives to minimize the impact of its production processes on the environment (footprint) while helping customers achieve their sustainability goals by offering appropriate products and services (handprint).

The Freudenberg House of Sustainability

The foundation for the Freudenberg House of Sustainability is made up of four elements: Certifications & Regulations, Raw Materials, Technology and Carbon Footprint. This foundation supports seven pillars providing customers with more than 500 sustainable solutions. The House of Sustainability enables customers to choose the right solutions for their sustainable applications and to meet their sustainability goals efficiently. In addition, all Freudenberg services are visible and transparent.

Launch of the Freudenberg House of Sustainability

The House of Sustainability will be launched worldwide over a 12-week period. Each week, Freudenberg will post in-depth information about the elements and pillars on several channels. The complete House of Sustainability will be presented at ISPO Munich 2022.

• Asahi Kasei Corporation markets premium stretch fiber under the brand of ROICA™, with superior performance features enabled by integrated production from raw material to yarn based on its advanced technology.
• The specialized global holding operates its global ROICA™ business having production sites in Japan, Thailand, Taiwan, China, and Germany with strategic sales facilities around the world.

With deep regret, Asahi Kasei has taken the decision to restructure its production strategy in order to face the new, unexpected and critical market situation. As part of this process, the production and sales of ROICA™ at its German subsidiary, Asahi Kasei Spandex Europe GmbH in Dormagen, will be discontinued by March 31, 2022.
 
Recognizing the paramount importance of the European market, especially when it comes to smart innovation where ROICA™ is a leader, and with the goal of continuing the excellent longtime work with valued partners, customers and supply chains, Asahi Kasei will continue to develop sales, technical and marketing services in Europe through Asahi Kasei Europe, the European regional headquarters of the Asahi Kasei Group. It will especially focus on ROICA™ added value products manufactured at its ROICA™ production sites in Asia.
 
Through this process, Asahi Kasei will reshape the efficiency and productivity of its global ROICA™ operation by keeping a strong focus on responsible innovation and sustainability in close communication, and safeguarding its business partners.
 
As a manufacturer of superior quality, highly functional and sustainable ROICA™ products, Asahi Kasei will continue its journey of responsible innovation aiming to provide solutions to the textile industry and to contemporary consumers, by enhancing production capabilities and expertise at the global sites supported by an expert, wise and efficient company.

Not only since 2021 has sustainability been a topic high on society’s agenda. And yet the importance of sustainability for consumers and companies has once again increased sharply as a result of the Corona pandemic, as numerous studies confirm. Then why is it often so difficult to implement this conviction in everyday life? One of the biggest obstacles to sustainable consumer behaviour is the lack of availability of alternatives.

In addition to changing consumer demands, the EU Commission's recent decision on the single-use plastics directive is also prompting many nonwovens manufacturers to look at alternative solutions. Kelheim Fibres is exhibiting at this year's INDEX in Geneva and online with bio-based fibers that offer an alternative to synthetic materials in a wide range of applications. The Bavarians have decades of experience in the nonwovens and hygiene sectors and work on individual customer-specific innovations.

"We want to make it easy for consumers to choose an environmentally friendly option. That’s the case when bio-based solutions offer the same performance as synthetic products," said Matthew North, Commercial Director at Kelheim Fibres." Our fibre technology allows us to create just that: unlike natural fibres, which are available already in fibre form and can only be treated on the surface, we can engineer the properties of our fibres they need for specific applications by specifically intervening in the production process. That way we combine nature - our fibres are made of wood pulp - with performance."

Kelheim's special fibres are made of wood pulp from sustainably managed sources, are produced in Kelheim in an environmentally friendly way and are fully biodegradable at the end of their product life. Kelheim Fibres is the first viscose fibre manufacturer in the world with an EMAS validated Environmental Management System and was awarded a dark green/light green shirt in the most recent Canopy HotButton-Ranking.

• The success story of cellulose fibres continues - plastic bans drive innovation – 300 participants and 30 exhibitors are expected in-person and online
• 2-3 February, Cologne (Germany), hybrid event

Cellulose fibres are among the winners of the European 'Single-Use Plastics Directive (SUPD)', which has been in effect since July 2021 and entails plastic bans for a variety of single-use products. Cellulose is the main component of plant cell walls and a natural polymer. As a result, disposable products made of cellulose and cellulose fibres are not labelled as plastic and are explicitly excluded from the regulation. The success story of cellulose fibres will thus continue at a rapid pace with new developments and applications. Building on the success of this year's conference with 200 participants, the International Conference on Cellulose Fibres 2022 will again cover the entire value chain, from lignocellulose, chemical pulp, cellulose fibres such as rayon, viscose, modal or lyocell and new developments to a wide range of applications: Textiles of all kinds, nonwovens such as wet wipes and new areas such as composites or nanocellulose in the food industry. All these sectors have gained considerable momentum in recent years.

Cellulose fibres have been a success story within the textile market with a compound annual growth rate (CAGR) between 5 and 10 % over the last ten years and similar growth rates are expected in the coming decade. This makes cellulosic fibres the fastest growing fibre group in the textile industry and also the largest investment sector in the global bioeconomy.  The challenge now is to achieve a balance between the ongoing capacity expansion and the growing demand, to avoid overcapacity while still meeting rising demand from the major brands. These high growth rates are driven by the increased demand for natural fibres (and bottlenecks in cotton production), the microplastic issues, and bans on plastics in disposable applications. All three factors will continue to play an important role in the development of the sector in the future.

Focus of the conference

• Impact of plastic-bans on single-use products
• Transformation from fossil to renewable raw materials
• Challenges in developing new value chains
• Alternative raw materials for cellulose fibres
• Latest technology and market trends
• Market dynamics and stakeholders in the cellulose sector
• New ecosystems and partnerships
• Development of political environment
• Improvement of sustainability in production

Companies are now invited to submit presentations as well as their latest developments for the Innovation Award.

Call for Abstracts and Posters
Abstract submission is open now. Latest products, technologies, developments or market trends are welcome.
Deadline for submission: 15 October 2021

• International Conference on Cellulose Fibres 2022, 2-3 February in Cologne, Germany and online – Call for Abstracts and Posters – 300 participants and 30 exhibitors are expected

Cellulose fibres are among the winners of the European 'Single-Use Plastics Directive (SUPD)', which has been in effect since July 2021 and entails plastic bans for a variety of single-use products. Cellulose is the main component of plant cell walls and a natural polymer. As a result, disposable products made of cellulose and cellulose fibres are not labelled as plastic and are explicitly excluded from the regulation. The success story of cellulose fibres will thus continue at a rapid pace with new developments and applications.

Building on the success of this year's conference with 200 participants, the International Conference on Cellulose Fibres 2022 will again cover the entire value chain, from lignocellulose, chemical pulp, cellulose fibres such as rayon, viscose, modal or lyocell and new developments to a wide range of applications: Textiles of all kinds, nonwovens such as wet wipes and new areas such as composites or nanocellulose in the food industry. All these sectors have gained considerable momentum in recent years.

Cellulose fibres have been a success story within the textile market with a compound annual growth rate (CAGR) between 5 and 10 % over the last ten years and similar growth rates are expected in the coming decade. This makes cellulosic fibres the fastest growing fibre group in the textile industry and also the largest investment sector in the global bioeconomy. The challenge now is to achieve a balance between the ongoing capacity expansion and the growing demand, to avoid overcapacity while still meeting rising demand from the major brands. These high growth rates are driven by the increased demand for natural fibres (and bottlenecks in cotton production), the microplastic issues, and bans on plastics in disposable applications. All three factors will continue to play an important role in the development of the sector in the future.

Companies are now invited to submit presentations as well as their latest developments for the Innovation Award.

Main topics of the conference:

• What is the impact of plastic bans on single-use products?
• The avoidance of microplastics and the transformation from fossil to renewable raw materials?
• What are the biggest challenges in developing new value chains and growing market demand?
• Which alternative raw materials for cellulose fibres are suitable and available?
• What are the latest technology and market trends?
• What are the future market dynamics? Who is active and interested in the cellulose fibre sector?
• What ecosystems and partnerships are needed to promote innovation in line with new market requirements?
• How will the political environment develop in the future?
• How can the sustainability of cellulose fibre production be further improved?

 
Call for Abstracts
Abstract submission is open now. You are welcome to present your latest products, technologies, developments or market trends. Submit your abstract as soon as possible.
Deadline for submission: 15 October 2021
https://cellulose-fibres.eu/call-for-abstracts

Call for Posters
Deadline for submission: 31 December 2021
https://cellulose-fibres.eu/call-for-posters

Call for Innovations
More information about the innovation award and the application can be found at
Deadline for submission: 15 November 2021
https://cellulose-fibres.eu/award-application

Sponsoring Opportunities: https://cellulose-fibres.eu/sponsoring