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(c) Messe Frankfurt Japan Ltd
04.11.2021

IFFT/Interior Lifestyle Living closed its doors after three successful days

IFFT/Interior Lifestyle Living has wrapped up three successful days of business at Tokyo Big Sight’s South Halls. From 18 – 20 October 2021, a total of 11,147 visitors found their way to the fairground. Assembling again for the first time since the pandemic began, 300 exhibitors from five different countries and regions welcomed visitors with an extensive and diverse selection of products in 10,390 sqm of gross exhibition space.

IFFT/Interior Lifestyle Living has wrapped up three successful days of business at Tokyo Big Sight’s South Halls. From 18 – 20 October 2021, a total of 11,147 visitors found their way to the fairground. Assembling again for the first time since the pandemic began, 300 exhibitors from five different countries and regions welcomed visitors with an extensive and diverse selection of products in 10,390 sqm of gross exhibition space.

“As the place where designers set trends and decision makers meet, IFFT/Interior Lifestyle Living has once again proven to be the premier trade fair in Japan for the entire living space,” says Mr Yasushi Kajiwara, Managing Director of Messe Frankfurt Japan Ltd. “After last year’s fair was deferred due to the pandemic, we worked hard to present industry buyers with new impulses and ideas at this edition. This included an additional focus on up-and-coming designers at dedicated zones for new talent.”
 
Fresh talent and green living
With products for the entire living space assembled at the fairground, trade buyers were once again spoilt for choice, but a number of product zones in particular were worthy of special attention.
As a new initiative for 2021, the renowned Japanese architect Mr Keiji Ashizawa gathered prospective new interior designers and their products at the highly anticipated '+Talents' Zones.
 
To maximise connections, a series of fairground tours were also arranged to bring architects closer to the best new designers and their interior products for the Japanese market. A new 'Ethical' Zone was also introduced to spotlight green living, up-cycling, fair trade, and more.

Source:

Messe Frankfurt Japan Ltd / Messe Frankfurt (HK)