From the Sector

• Potential loss of competitiveness, caused by the EU’s inaction of the energy crisis, and Chinese and US subsidies to domestic industry

Following yesterday’s European Council summit and its conclusions on the measures to tackle the energy crisis, the European textiles industry is extremely concerned about the fast loss of competitiveness of Europe and demands urgent action to save the industry.

The chain of factors determining this sharp decline in competitiveness is twofold. First, the energy cost in Europe is more than 6 times higher than in the US, China, and neighbouring countries. This factor alone has almost erased the business case for producing in the EU. At present, many textiles and clothing companies are producing at net loss or have shut down production. The industrial conditions have worsened in such a way that there is no business case to invest in Europe or buy products produced or processed in the EU. It is only the sense of responsibility of the entrepreneurs towards the European society that is keeping the plants and production running.

Secondly, while the EU is passive and extremely slow in articulating a credible and effective response to the energy crisis, the main international competitors and trade partners (China, India and the US respectively) have developed comprehensive state-aid frameworks for their domestic industry despite not being affected by this crisis at all. The latest example is the 369-billion-dollar scheme of the Inflation Reduction Act rolled out by the Biden administration.

Recent trade data  already indicate a loss of global competitiveness: imports to the EU have grown tremendously in 2022 (+35% year-to-date). It is also evident that the surge in imports goes in parallel with the surge of natural gas price. It is expected that energy prices will remain high and volatile, opening the door for imports to gain substantial market shares in the EU.

The chart indicates the development of the Title Transfer Facility (TTF) until September 2022 since Eurostat data for Q4 2022 has not been published yet. Euratex is aware that the market situation has eased somewhat since in the past months, but the crisis remains because gas prices are still extremely high in comparison to last year. This suggests that the current loss of competitiveness of the EU manufacturing will not be recovered even with lower energy prices, unless measures are taken to correct the unlevel playing field on which the EU industry has to operate in the international markets. Only with an ambitious and comprehensive relaunch plan at EU level, Europe will be able to restore its credibility as a global manufacturing powerhouse and investments.

If the status quo is maintained, not only the EU will not be able to recover its competitive position on the global business stage, but it will also fail its plans to reach zero-net emissions and achieve circularity. It is evident that these ambitions - that the industry is passionately supporting - need massive capital investments. However, in the current scenario an investments diversion can only be expected to markets where governments are actively supporting those investments and energy costs are much lower – regardless of their fossil- or non-fossil origin.

The European textiles industry – the whole value chain, from fibres, nonwoven, to fabrics, clothing manufacturers - are facing unprecedented pressure deriving from the current geopolitical situation, the new macroeconomic conditions and unfair competition from third states. The situation is going to worsen if no emergency action is taken, especially because a recession is expected in the coming months.

The main structural component of the EU manufacturing are SMEs: these are economic actors that are particularly exposed to the current crisis as they do not have the financial leverage to absorb the impact of energy prices for much longer. Urgent EU action is needed to ensure their survival.

EURATEX calls on the EU political leaders in the Commission, in the European Council and in the national capitals to:

1. Raise the ambition and adopt a comprehensive approach at EU level: energy, state-aid and trade policy must be brought together in a single strategy with concrete emergency solutions and with a clear SME dimension;
    
2. Let all hesitations aside and adopt a meaningful price cap on natural gas wholesales, that should be ideally no higher than 80 euro/MWh. In parallel, it should also be ensured that electricity prices are brought to a sustainable price level;
    
3. Change the European posture on state-aid, even temporarily. An ambitious plan of investments and state-aid in green technologies to support the industrial transition should be rolled out.

Such a plan, however, should not be conceived as a retaliation against our most necessary and like-minded trade partners. Access to finance and markets must be safeguarded for all those actors who are capable and willing to invest in Europe, on the basis of reciprocity. In   these challenging times for geopolitical stability, ensuring strong trade ties with our traditional allies and partners is of utmost importance. The roll-out of an investment and state aid plan should not interfere, but rather support, the dialogue with the US (and other partners) and the deepening of our trade and investment partnership. Such a dialogue should be accelerated in the context of the TTC as well as at WTO level.

The Lenzing Group, a leading supplier of sustainably produced specialty fibers, and Renewcell, the Swedish textile-to-textile recycling pioneer, have signed a multi-year supply agreement to accelerate the transition of the textile industry from a linear to a circular business model. The agreement contains the sale of 80,000 to 100,000 tonnes of Renewcell’s 100 per cent recycled textile Circulose® dissolving pulp to Lenzing over a five-year period, for use in the production of cellulosic fibers for fashion and other textile applications.

“The textile industry must change. By signing the agreement with Swedish textile-to-textile recycling company Renewcell, Lenzing is able to further integrate recycling and accelerate the transition of the textile industry from linear to circular. As champions of sustainability, we know that moving towards a circular economy is vital to address the enormous textile waste challenges of the industry”, says Christian Skilich, Chief Pulp Officer of the Lenzing Group.

“Lenzing is a major player in our industry, with an inspiring track record of path-breaking technical excellence and sustainability leadership. Our new partnership fits perfectly into Renewcell’s strategy to accelerate the scale-up of circular materials by collaborating with fashion’s most important players. We are more than pleased to join forces with Lenzing with the shared goal of making fashion circular.” said Patrik Lundström, CEO of Renewcell, in a comment on the agreement.

Canopy, a not-for-profit environmental organization dedicated to protecting forests, species, and climate, welcomes the agreement between Lenzing and Renewcell.
“Accelerating the transition to low-impact, circular production is the challenge of the decade for the fashion industry. That is why this partnership between Renewcell and Lenzing is so refreshing – it will bring low-carbon Next Gen solutions to market at scale,” exclaimed Nicole Rycroft, Executive Director of Canopy. “With the climate and biodiversity clocks ticking, the race to circularity is one we need all companies to win.”
 
It is an essential part of Lenzing’s corporate strategy and ambitious sustainability targets to become a true champion of circularity and to offer TENCEL™ and LENZING™ ECOVERO™ branded specialty textile fibers with up to 50 percent post-consumer recycled content on a commercial scale by 2025. To reach this goal Lenzing partners with recycling pioneers like Renewcell.
Circulose® originates 100 per cent from textile waste, like old jeans and production scraps, and turns into dissolving pulp. It transforms textile waste and production scrap into new high-quality textile products.

Fibre Extrusion Technology Limited (FET) of Leeds, England has installed a FET-200LAB wet spinning system at the University of Manchester which will play a major part in advanced materials research to support sustainable growth and development.

This research programme will be conducted by The Henry Royce Institute, which operates as a hub model at The University of Manchester with spokes at other leading research universities in the UK.

The Henry Royce Institute identifies challenges and stimulates innovation in advanced UK materials research, delivering positive economic and societal impact. In particular, this materials research initiative is focused on supporting and promoting all forms of sustainable growth and development.
These challenges range from biomedical devices through to plastics sustainability and energy-efficient devices; hence supporting key national targets such as the UK’s zero-carbon 2050 target.

FET-200 Series wet spinning systems complement FET’s renowned range of melt spinning equipment. The FET-200LAB is a laboratory scale system, which is especially suitable for the early stages of formulation and process development. It is used for processing new functional textile materials in a variety of solvent and polymer combinations.

In particular, the FET-200LAB will be utilised in trials for a family of fibres made from wood pulp, a sustainable resource rather than the usual fossil fuels. Bio-based polymers are produced from biomass feedstocks such as cellulose and are commonly used in the manufacture of high end apparel. The key to cellulose and other materials like lyocell and viscose is that they can be recycled, treated and fed back into the wet spinning system for repeat manufacture.

Established in 1998, FET is a leading supplier of laboratory and pilot melt spinning systems with installations in over 35 countries and has now successfully processed more than 35 different polymer types in multifilament, monofilament and nonwoven formats.

Hosted outside of Copenhagen for the first time in its 13-year history, on 3 November, Global Fashion Summit assembled over 250 stakeholders representing manufacturers, garment workers, retailers, brands, suppliers, NGOs, policy, and innovators in Singapore and online to spur industry action. The Summit was presented by Global Fashion Agenda (GFA), the non-profit organisation that is accelerating the transition to a net positive fashion industry.
 
The latest edition of the Summit was centred around the theme ‘Alliances for a New Era’, building on dialogues from the June edition in Copenhagen and gathering leaders from across the entire value chain to elevate diverse voices and foster alliances within the fashion industry and beyond, to drive sustainable impact.
 
The Summit’s first international edition facilitated more conversations with manufacturer and supply chain voices to discuss crucial challenges and opportunities around working collaboratively with brands on equal terms. The programme featured bold panels, case studies, masterclasses and leadership roundtables reflecting on topics including ‘Data Scarcity: A Crisis of Measurement?’, ‘Disruption for Better Wage Systems’, ’Community and Circularity’, ‘Connecting the EU Textiles Strategy with the Value Chain’ and ‘Our Energy Transformation Moment’.
 
Attendees heard from over 50 speakers including H.E. Sandra Jensen Landi, Ambassador of Denmark to Singapore & Ambassador-Designate of Denmark to Brunei; H.E. Iwona Piórko, Ambassador of the European Union to Singapore; Anne-Laure Descours, Chief Sourcing Officer, PUMA; Baptiste Le Gal, Chief Revenue Officer APAC, Vestiaire Collective; Christian James Smith, Head of Sustainability Stakeholder Engagement, Zalando; Ninh Trinh, Director of Responsible Sourcing & Sustainability, Target; Roger Lee, CEO, TAL Apparel; Wilson Teo, President, Singapore Fashion Council; Edwin Keh, Chief Executive Officer, The Hong Kong Research Institute of Textiles and Apparel, Ashila Dandeniya, Founder, StandUp Lanka; and more.

Key takeaways and highlights from the event include:

• Global Fashion Agenda announced a new alliance with BBC Storyworks Commercial Productions to launch a film series on BBC.com, which is currently in the early stages of development. The new series will present human-centric stories focusing on both social and environmental sustainability in the fashion industry. It will be released to a wide audience in 2023.
• Federica Marchionni outlined the crucial need for accurate and robust data to substantiate sustainability claims and credentials but acknowledged that the focus on finding ‘perfect’ data cannot be allowed to stifle progress. Global Fashion Agenda will build upon Summit discussions to reflect on how the industry can accurately measure and communicate sustainability performance and illuminate the data credibility challenges.
• The session ‘Establishing circular fashion systems in Cambodia & Vietnam’ outlined the first steps taken by the Global Circular Fashion Forum to establish circular fashion systems in Vietnam and Cambodia with regional stakeholders, government, brand and manufacturer representation.
• Throughout the Summit, the Innovation Forum connected fashion companies with sustainable solution providers. Exhibitors included Better Work , Circular Fashion Partnership, Compreli, Kno Global, Planatones by Noyon Lanka, Redress Design Award and The ID Factory.
• Through conversations such as ‘Disruption for Better Wage Systems’ and ‘Empowering the Worker Majority’, there was a resounding message for people to consider the real people in the value chain. Ensuring dignified livelihoods for these workers should have the same sense of urgency as emissions reductions. 

• Focus on the guiding principle of "textile intelligence" and sustainability

Long before sustainability became a trend in the textile industry, Schoeller Textil AG, which has been innovating technical fabrics and smart textile finishing technologies for more than 150 years, made it its mission to develop textile innovations in harmony with nature. Now the company is undergoing an extensive rebranding, whilst unveiling its strong brand foundation in the process. The result embodies the newly defined guiding principle of “Textile Intelligence” - the development and successful implementation of innovative textiles and intelligent textile technologies.

Innovations in the textile industry must meet requirements on several levels – offering both new and optimized solutions to sociological, ecological, and economic challenges of our time. Creating this holistic added value is firmly rooted in the Schoeller brand origin and is still the top priority in textile product development today. The brand essence has thus remained the same, but it has been embodied anew.

“At the beginning of the rebranding process, it was clear to us we had to root ourselves in (Swiss) tradition in order to fully realize Schoeller’s entire brand potential and successfully explore new, digital paths,” said Antonio Gatti Balsarri, Schoeller chief commercial officer.

“The goal of the rebranding is to communicate our traditional brand values in a completely new brand presence. The result was a sharpened brand profile, a clear brand strategy and tonality, as well as a clean, modern corporate design. We will specifically address our sustainability commitment through the expansion of digital touchpoints, their cross-media use, and an increased online presence. Simplified, straightforward, sustainable - in accordance with our greatest source of inspiration: nature.”

Transparency and Sustainability
Paramount to Schoeller’s corporate identity is the full disclosure of brand principles and transparency around all business divisions. A simplified logo design was established by reducing logo elements and colors for a modern look and feel that can be produced in a much more resource-efficient manner. Schoeller’s new brand mantra of “Textile Intelligence” speaks to its company mission of more than 150 years.

Schoeller has been a bluesign system partner from the very beginning and uses the Higg Facility Environmental Module (FEM) to assess sustainable performance. In addition to environmentally-friendly manufacturing processes and careful material selection, the highest quality and sustainability standards in production also mean guaranteeing fair working conditions. Schoeller follows a Code of Conduct that guarantees transparent production chains, environmental protection, and fair working conditions.

“Zero Textile Waste” becomes a targeted brand strategy. While the production of textiles and textile technologies is continuously being optimized to preserve resources, the manufacturing processes are often costly and complex. To this end, Schoeller offers new approaches to efforts around Zero Waste in the industry. Its new online shop, “Schoeller re-Fabric” sells textile remnants from production directly to designers and smaller productions to increase its overall production volume efficiency and avoid textile waste.

The Italian company offers its dyeing technology for practical and theoretical design explorations at the Fashion For Good Museum in Amsterdam.

On Saturday October 22nd in Amsterdam, Andrea Venier, Officina39 Managing Director, took part in the Denim & Dyeing seminar to talk about Recycrom™, the patented revolutionary and sustainable dyestuffs range obtained through an innovative upcycling process that involves textile fibers from used clothing and manufacturing waste for dyeing and printing applications.

The seminar was organized inside the Fashion For Good Museum by the Stichting Textielcommissie Nederland, together with a Design Challenge to which took part a selection of young designers who have explored Recycrom™’s colorful potential in their creations. The winning designs are exposed in a 2-week pop-up show at Fashion For Good Museum.

The Museum is also hosting the “Knowing Cotton Otherwise” exhibition, that highlights the relationship between cotton and the fashion industry, the role of cotton in an increasingly intertwined web of global cultures, and the sustainable innovations driving its circular transformation.

Innovative solutions from Fashion for Good Innovators Oritain and Officina39, which tackle some of the challenging aspects of cotton’s production such as origin and traceability, dyeing and water use, are also used by the artists in their installations. Three of them have been inspired by the ecofriendly dyeing potential of Recycrom™: the protagonist of the meeting between art and fashion, sustainability and design, past, present and future of the industry. The first artist that has challenged herself is Caithlin Courtney Chong, who has realized an artwork installation with Recycrom™ in the print room, and a suggestive installation dedicated to Officina39’s sustainable dyestuffs.

• Carbios’ biorecycling and biodegradation technologies internationally recognized by consumers as promising answers to their top environmental concerns
• Carbios’ innovations considered one of the best for solving recycling effectively and achieving a real plastic circularity
• Consumer research including qualitative and quantitative fields was conducted between March and August 2022. The research institute, Strategic Research, conducted 6000 interviews in Europe and USA

Carbios’ biorecycling and biodegradation technologies acclaimed by consumers
During the first research field study, respondents were exposed to Carbios’ biorecycling process; a new enzyme-based biotechnology that enables biological recycling of all types of PET plastic waste (including bottles, packaging and textiles), and pushes the boundaries of recycling in terms of the number of cycles.

The research results demonstrated that European and US respondents find Carbios’ biorecycling technology more unique and innovative than traditional PET recycling (i.e. thermo-mechanical recycling), as well as more relevant in its ability to address their concerns and challenges regarding recycling.

In the second research study, conducted in the US, respondents were also exposed to Carbios’ biodegradation technology: an innovative enzymatic solution by which an enzyme is incorporated into plastics during the production process of bio-sourced PLA plastics (corn, sugar cane). This approach makes the material made from plants 100% compostable at ambient temperatures and degradable like plants with the built-in enzyme biologically breaking the bioplastic down in less than eight weeks without microplastics or toxic residues; creating a fully organic circularity.

Similarly to Carbios’ biorecycling technology, Carbios’ PLA biodegradation innovation caught US respondents’ attention with 64% overall liking it. Additionally, 93% of the respondents sampled described the concept as innovative, unique, easy to understand (49%), and believable (43%). Up to 82% of the most environmentally engaged respondents declared they would definitely buy more products made with Carbios’ fully circular biodegradable bioplastic.

Consumers: No other choice but to make plastic fully circular
The research says 99% of the respondents consider it important to protect the environment, while plastic pollution is now ranked the third most-concerning environmental issues after climate change and ocean pollution.

This awareness brings most of these consumers to be environmentally active when it comes to purchasing goods and sorting. For the US respondents, eco-friendly packaging comes in the fourth place in terms of purchase drivers for packaged goods and 65% of them declare sorting plastic from general waste on a regular basis, which makes plastic the most sorted type of waste.

Nevertheless, for a vast majority of the respondents across geographies, even if they would like to reduce their plastic consumption most of the time there is no suitable alternative that is as convenient, light, and cost-efficient as plastics. Hence in an ideal world, consumers would like all plastic waste in landfills and oceans to be collected, cleaned, reused and recycled.

Viscose speciality fibres manufacturer Kelheim Fibres partners with TextileGenesisTM, a traceability platform that creates radical transparency from fibre-to-retail and ensures authenticity d provenance of sustainable textiles against generics.

“Our wood-based fibres are an environmentally friendly basis for sustainable textiles - it's just that consumers often don't know what's behind their garments. But they need to know it’s in their hands to minimise the ecological footprint of the textile industry. Transparency and traceability are the foundation that enables consumers to make informed decisions.”, says Dr. Marina Crnoja-Cosic, Director New Business Development at Kelheim Fibres.

TextileGenesisTM uses blockchain technology to track and verify the use of sustainable fibres all the way from fibre to garment. A digital fibercoin ensures transparency and reliability throughout the entire production line and beyond.

Amit Gautam, Founder & CEO at TexileGenesisTM:"Fashion and textile value chain is undergoing major transformation driven by sustainable materials, shifting consumer demand for sustainable products, and increasingly stringent regulations on transparency. Great to see Kelheim moving the industry forward by actively participating in the traceability journey."

On 13-14 October, EURATEX in partnership with ATP is organising the 10th European Textile & Apparel Convention in Porto, Portugal; the convention marks also the 24th Textile Industry Forum for Portugal.

The Porto Convention – titled Sustainability meets Competitiveness: How to Square the Circle? – will look at how companies can anticipate the new European regulatory framework, embrace innovation, and develop a business model where sustainability becomes a source of competitiveness and growth. In the current economic, social and political environment, Europe is facing many challenges: increased energy prices, unforeseen inflation and climate change, which add to the day-to-day challenges of running a business. Embracing the European Union’s commitment to a green and digital transformation, the textile industry needs to also move towards a new circular economy where recycling is at the core of the design process supported by digitalisation, innovation and new skills, and creativity. The conference will address explore solutions to turn quality and sustainability into a source of competitiveness.

The Porto Convention will see representatives of national and European institutions, experts from the industry and like-minded entrepreneurs come together to discuss ideas, share experiences and find solutions to face common challenges.

The fashion industry currently produces 20% of global wastewater and 10% of global carbon emissions. Improvements can be made for example localizing fashion, using more on-demand digital printing (it can save up to 4kg of CO₂ per item) and digital textile printers (they reduce water use by up to 90% and energy use by up to 30%). Increasing the use of sustainable materials is vital and extending the lifecycle of use would make a serious difference.

Together with designers, producers, retailers, and customers, Paolo Crespi, Sales & Marketing Director Printing Technologies at Epson, will discuss how each stage of the fashion production can be made more sustainable, and how circularity and longevity can be build into the lifecycle of fashion.

The panel will take place on Tuesday, 11 October 2022 at 09:30-11:00 am CET.

Click here for more information.