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(c) adidas AG
19.05.2022

adidas and Yohji Yamamoto Re-Introduce Y-3 QASA HIGH

When adidas and Yohji Yamamoto first took to the runway at Paris Fashion week in October 2002 for the inaugural Y-3 collection, the brand with the Three Stripes and the avant-garde Japanese designer changed the worlds of fashion and sportswear. Over ten years later, in 2013, Y-3 introduced one of its most loved sneakers to date – the Y-3 QASA HIGH. Upon arrival, the boundary pushing silhouette made an instant impact in culture, and, having been worn by many of the world’s most forward thinking tastemakers, continues to do so to this day. Now, as adidas and Yohji Yamamoto ring in 20 years of collaboration, the iconic sneaker makes its timely return.

With Y-3 looking back on key moments, designs, materials, and silhouettes from the brand’s history, the Y-3 QASA HIGH once again takes center stage. Instantly identifiable by its expressive EVA outsole, which borrows from adidas’ 90s Tubular running technology, the daring silhouette features a neoprene sock-like upper with stretch mesh, elasticated strapping, a leather toe-cap, and suede heel lining. The avant-garde take on a high top trainer is then completed with a Poron® performance sockliner for cushioning.

When adidas and Yohji Yamamoto first took to the runway at Paris Fashion week in October 2002 for the inaugural Y-3 collection, the brand with the Three Stripes and the avant-garde Japanese designer changed the worlds of fashion and sportswear. Over ten years later, in 2013, Y-3 introduced one of its most loved sneakers to date – the Y-3 QASA HIGH. Upon arrival, the boundary pushing silhouette made an instant impact in culture, and, having been worn by many of the world’s most forward thinking tastemakers, continues to do so to this day. Now, as adidas and Yohji Yamamoto ring in 20 years of collaboration, the iconic sneaker makes its timely return.

With Y-3 looking back on key moments, designs, materials, and silhouettes from the brand’s history, the Y-3 QASA HIGH once again takes center stage. Instantly identifiable by its expressive EVA outsole, which borrows from adidas’ 90s Tubular running technology, the daring silhouette features a neoprene sock-like upper with stretch mesh, elasticated strapping, a leather toe-cap, and suede heel lining. The avant-garde take on a high top trainer is then completed with a Poron® performance sockliner for cushioning.

More information:
adidas shoes
Source:

adidas AG

C.L.A.S.S. ICON 2021 winner DUARTE returns to Milan Fashion Week launching its SEASON 2 “Eco-Street Dance” collection as a special feature at White Sustainable Milano inside the “Unveiling the fashion backstage” event (c) DUARTE
DUARTE SEASON 2 “Eco-Street Dance”
09.03.2022

DUARTE returns to Milan Fashion Week

  • C.L.A.S.S. ICON 2021 winner DUARTE returns to Milan Fashion Week launching its SEASON 2 “Eco-Street Dance” collection as a special feature at White Sustainable Milano inside the “Unveiling the fashion backstage” event

By mixing C.L.A.S.S. responsible materials, colorful prints, urban feels and artistic inspiration, the Portuguese streetwear brand creates a new style and a clear yet cool message for conscious fashion consumers
The rewarded 2021 C.L.A.S.S. Icon Award Portuguese brand Duarte is ready to presents its Fall/Winter 2022/23 collection developed in collaboration with C.L.A.S.S. Eco Hub during Milan Fashion Week. With the support of WHITE, Duarte’s creations will be featured as a special project at WSM (WHITE Sustainable Milano) platform space inside “Unveiling the fashion Backstage”, a docu-event focusing on an immersive journey into the amazing world of premium and smart supply chains that make innovative and responsible fashion wardrobes a reality.

  • C.L.A.S.S. ICON 2021 winner DUARTE returns to Milan Fashion Week launching its SEASON 2 “Eco-Street Dance” collection as a special feature at White Sustainable Milano inside the “Unveiling the fashion backstage” event

By mixing C.L.A.S.S. responsible materials, colorful prints, urban feels and artistic inspiration, the Portuguese streetwear brand creates a new style and a clear yet cool message for conscious fashion consumers
The rewarded 2021 C.L.A.S.S. Icon Award Portuguese brand Duarte is ready to presents its Fall/Winter 2022/23 collection developed in collaboration with C.L.A.S.S. Eco Hub during Milan Fashion Week. With the support of WHITE, Duarte’s creations will be featured as a special project at WSM (WHITE Sustainable Milano) platform space inside “Unveiling the fashion Backstage”, a docu-event focusing on an immersive journey into the amazing world of premium and smart supply chains that make innovative and responsible fashion wardrobes a reality.

For its second collection Duarte still counts on C.L.A.S.S. support in sourcing materials and communication activities as part of the Icon Award yearly program. The streetwear designer Ana Duarte, with the help of the Milanese hub, is back with a renewed collection that counts 40 pieces continuing the concept and the story behind the previous World Keeper: the irresistible superhero Tadao - Ana Duarte’s dog – fighting against the environmental issues created by mankind and personified as Smog Man (air pollution), Fire Man (climate change), Deforestation Man (forests destruction) and Wave Man (water overconsumption).

This time the inspiration is also Street Dance drawn directly from the city streets, with majorly unisex pieces (apart from some small specific details linked to sizes or ergonomics) and materials that both respect the planet and keep you warm. The prints drawn from ripped posters giving birth to a sort of new style that we can name “Eco-Street Dance”. The color palette explores the dark shades of grey, cream, blue and black, with artistic pops of color of a hopeful urban culture that tears apart posters from the past and turns them into a new brighter story. 

The linings complete the full sustainable picture, thanks to Bemberg™ by Asahi Kasei fabrics by Gianni Crespi Foderami. Bemberg™ is a new generation material made from the smart-tech transformation of cotton linter pre-consumer material, converted through a traceable and transparent closed loop process. Entirely made in Japan, it comes with Compostability and Ecotoxicity Certifications verified by Innovhub-SSI, RCS, OEKO-TEX® Standard 100 and the Eco Mark certifications. The factory is ISO 14001 certified, too.

The collection will mark the return of Duarte’s cool and responsible style to Milan Fashion week and White Sustainable Milano. “We are proud to support Duarte as her style, her creations, visual communication and message are so beautiful, innovative and responsible. On top of that, her message to the consumer is so clear and easy for everybody to understand. With Duarte it is very easy to make a “conscious choice” without any sacrifice, and completely in line with the C.L.A.S.S. manifesto” says Giusy Bettoni, C.L.A.S.S. CEO & founder.

(c) DUARTE / C.L.A.S.S.
22.02.2022

C.L.A.S.S.: DUARTE returns to Milan Fashion Week with its “Eco-Street Dance” collection

The 2021 C.L.A.S.S. Icon Award Portuguese brand Duarte is ready to presents its Fall/Winter 2022/23 collection developed in collaboration with C.L.A.S.S. Eco Hub during Milan Fashion Week. With the support of WHITE, Duarte’s creations will be featured as a special project at WSM (WHITE Sustainable Milano) platform space inside “Unveiling the fashion Backstage”, a docu-event focusing on an immersive journey into the amazing world of premium and smart supply chains that make innovative and responsible fashion wardrobes a reality.

For its second collection Duarte still counts on C.L.A.S.S. support in sourcing materials and communication activities as part of the Icon Award yearly program. The streetwear designer Ana Duarte, with the help of the Milanese hub, is back with a renewed collection that counts 40 pieces continuing the concept and the story behind the previous World Keeper: the irresistible superhero Tadao - Ana Duarte’s dog – fighting against the environmental issues created by mankind and personified as Smog Man (air pollution), Fire Man (climate change), Deforestation Man (forests destruction) and Wave Man (water overconsumption).

The 2021 C.L.A.S.S. Icon Award Portuguese brand Duarte is ready to presents its Fall/Winter 2022/23 collection developed in collaboration with C.L.A.S.S. Eco Hub during Milan Fashion Week. With the support of WHITE, Duarte’s creations will be featured as a special project at WSM (WHITE Sustainable Milano) platform space inside “Unveiling the fashion Backstage”, a docu-event focusing on an immersive journey into the amazing world of premium and smart supply chains that make innovative and responsible fashion wardrobes a reality.

For its second collection Duarte still counts on C.L.A.S.S. support in sourcing materials and communication activities as part of the Icon Award yearly program. The streetwear designer Ana Duarte, with the help of the Milanese hub, is back with a renewed collection that counts 40 pieces continuing the concept and the story behind the previous World Keeper: the irresistible superhero Tadao - Ana Duarte’s dog – fighting against the environmental issues created by mankind and personified as Smog Man (air pollution), Fire Man (climate change), Deforestation Man (forests destruction) and Wave Man (water overconsumption).

This time the inspiration is also Street Dance drawn directly from the city streets, with majorly unisex pieces (apart from some small specific details linked to sizes or ergonomics) and materials that both respect the planet and keep you warm. The prints drawn from ripped posters giving birth to a sort of new style named “Eco-Street Dance”.

The collection presents a selection of urban pieces for everyday superheroes, fighting against environmental issues - with a holistic approach to sustainability values thanks to the synergy with C.L.A.S.S. and its Back in the Loop area: a section dedicated to alternative and sustainable sourcing against the massive amount of materials and textiles produced that are not used and discarded by the fashion system. This is mostly powered by MAEBA International - and its ReLiveTex® fabrics - leader in selecting and repurposing premium Italian fabrics with exceptional 60 years of expertise in collecting high-quality materials from leading brands and textile manufacturers, and one of the first companies at an international level to be accredited for the UNI EN ISO 14021 certification which grants the traceability of the collected materials.

The linings complete the full sustainable picture, thanks to Bemberg™ by Asahi Kasei fabrics by Gianni Crespi Foderami. Bemberg™ is a new generation material made from the smart-tech transformation of cotton linter pre-consumer material, converted through a traceable and transparent closed loop process.

During the first physical Frankfurt Fashion Week in January 2022, PREMIUM GROUP will show more novelties than ever. (c) PREMIUM GROUP
SEEK
06.10.2021

SAVE THE DATE: Frankfurt, January 2022

  • HIGHER, FASTER, FURTHER ! During the first physical Frankfurt Fashion Week in January 2022, PREMIUM GROUP will show more novelties than ever.

The anticipation is rising! With the actual move to Frankfurt in January 2022, Anita Tillmann, Jörg Arntz and the teams will not only present further developed versions of the PREMIUM and SEEK fashion fairs, but will also celebrate a major B2C festival for the first time with THE GROUND.

More than ever, the Berliners‘ passion for people and fashion, but also for business and trading, is at the heart of all their events. And where better to combine all this than in the power metropolis of Frankfurt am Main.

  • HIGHER, FASTER, FURTHER ! During the first physical Frankfurt Fashion Week in January 2022, PREMIUM GROUP will show more novelties than ever.

The anticipation is rising! With the actual move to Frankfurt in January 2022, Anita Tillmann, Jörg Arntz and the teams will not only present further developed versions of the PREMIUM and SEEK fashion fairs, but will also celebrate a major B2C festival for the first time with THE GROUND.

More than ever, the Berliners‘ passion for people and fashion, but also for business and trading, is at the heart of all their events. And where better to combine all this than in the power metropolis of Frankfurt am Main.

„No city in Germany - no city in Europe - stands for business relevance and trading power as much as Frankfurt am Main,“ explains Tillmann. „We now have a unique opportunity to actively shape the future together. PREMIUM GROUP provides the industry with the platform, the brands with the creative content. In addition, we do what we do best, introduce the right players to each other and connect them. We bring together the movers and shakers who have the same drive as we do. With this new mix of location, entertainment, creative industry and trading focus, we are creating a unique momentum after the pandemic - January is when the big deals are made and the c ourse is set for the future.“

To achieve this goal, the PREMIUM GROUP teams have also given the proven successful formats PREMIUM and SEEK a new coat of paint. More space, new areas and shorter distances provide visitors with a completely new trade event experience. Trends, brands and events can be discovered together with new and well-known partners - for the first time all in one place!

And PREMIUM, which is already entering its 19th year in January, is also showing a new side in Frankfurt. Instead of being spread out like in Station-Berlin, in Frankfurt all brands show their collections in one big hall. „We are so excited to finally unite all exhibitors in one hall. This way we create a universe with many different worlds - colorful and exciting,“ says Wiebus. „We are in close exchange with all the protagonists throughout the year and continue to develop the concepts together. The entire industry is positive about coming together in Frankfurt. Everyone is keen to experience and create something completely new! We offer the framework for this - that is our strength.“

And the Berliners have another surprise in store for the Frankfurt debut: With THE GROUND, they are organizing a large fashion festival for young end consumers for the first time. Responsible for the event concept, in addition to Tillmann, Arntz and the PREMIUM GROUP- team, is B2C expert Kai Zollhöfer, who already made the Bread & Butter by Zalando a crowd puller. “THE GROUND is a B2C festival aimed at a young, purpose-driven generation. This new generation has a strong stance on current social and environmental challenges and expects brands to reflect them. The overriding themes at THE GROUND are therefore sustainability, diversity and equality”, said Zollhöfer.

The 3-day event offers brands the opportunity to interactively exhibit purpose-driven stories and products. In addition to the thematic focus on fashion, brands from the fields of wellbeing, beauty, mobility and technology will also present innovative products and solutions.

(c) PREMIUM Exhibitions GmbH
02.07.2021

PREMIUM Group goes digital on FFW STUDIO

Live panels, future talks, brand experiences, stories, entertainment: from July 5th to 9th, the protagonists of the fashion industry will meet digitally for the first time on a common platform, the FFW STUDIO. Launched by the makers of Frankfurt Fashion Week and Europe's largest fashion fairs, PREMIUM, SEEK & Neonyt, the new content hub at www.frankfurt.fashion offers an individually designed program as an alternative to the physical event.

And the classic trade fair business will also find a digital representation this summer: Together with long-term partner JOOR, Anita Tillmann and team are presenting the PREMIUM + SEEK Passport platform this season. Here retailers can discover and order the collections of over 12,500 brands online and be inspired by various content formats.

Live panels, future talks, brand experiences, stories, entertainment: from July 5th to 9th, the protagonists of the fashion industry will meet digitally for the first time on a common platform, the FFW STUDIO. Launched by the makers of Frankfurt Fashion Week and Europe's largest fashion fairs, PREMIUM, SEEK & Neonyt, the new content hub at www.frankfurt.fashion offers an individually designed program as an alternative to the physical event.

And the classic trade fair business will also find a digital representation this summer: Together with long-term partner JOOR, Anita Tillmann and team are presenting the PREMIUM + SEEK Passport platform this season. Here retailers can discover and order the collections of over 12,500 brands online and be inspired by various content formats.

FFW STUDIO broadcasts live from the conferences of Frankfurt Fashion Week, the Frankfurt Fashion SDG Summit presented by Conscious Fashion Campaign in cooperation with the United Nations Office for Partnerships and the conference "The New European Bauhaus - Workshop of the Future", organized by the Fashion Council Germany in cooperation with the Frankfurt Fashion Week. Both will take place for the first time as part of the Frankfurt Fashion Week. With over 130 speakers, the Fashionsustain conference is also a central component of the FFW STUDIOS.

Source:

PREMIUM Exhibitions GmbH

30.06.2021

Umweltzeichen Blauer Engel für Textilien nimmt an Frankfurter Modemesse Neonyt teil

  • Blauer Engel gibt verlässliche Orientierung für den Konsum nachhaltiger Textilien
  • Neonyt erneut digital vom 5. bis 9. Juli 2021

Das staatliche Umweltzeichen Blauer Engel für Textilien (DE-UZ 154) ist dieses Jahr erneut mit einem virtuellen Stand auf der Frankfurter Modemesse Neonyt vertreten, die digital vom 5. bis zum 9. Juli stattfinden wird. Das Ziel der Messe lautet, einen Transformationsprozess der Textil- und Modebranche einzuleiten und die Industrie zu wandeln: Modethemen wie Ästhetik, Trends, Lifestyle sollen mit Nachhaltigkeit, Digitalisierung und Innovation verschmelzen. Der Blaue Engel unterstützt dieses Anliegen: Produkte, die mit dem Umweltzeichen für Textilien zertifiziert sind, erfüllen hohe Umweltstandards. Sie wurden ohne gesundheitsgefährdende Chemikalien hergestellt und weisen gute Gebrauchseigenschaften auf.

  • Blauer Engel gibt verlässliche Orientierung für den Konsum nachhaltiger Textilien
  • Neonyt erneut digital vom 5. bis 9. Juli 2021

Das staatliche Umweltzeichen Blauer Engel für Textilien (DE-UZ 154) ist dieses Jahr erneut mit einem virtuellen Stand auf der Frankfurter Modemesse Neonyt vertreten, die digital vom 5. bis zum 9. Juli stattfinden wird. Das Ziel der Messe lautet, einen Transformationsprozess der Textil- und Modebranche einzuleiten und die Industrie zu wandeln: Modethemen wie Ästhetik, Trends, Lifestyle sollen mit Nachhaltigkeit, Digitalisierung und Innovation verschmelzen. Der Blaue Engel unterstützt dieses Anliegen: Produkte, die mit dem Umweltzeichen für Textilien zertifiziert sind, erfüllen hohe Umweltstandards. Sie wurden ohne gesundheitsgefährdende Chemikalien hergestellt und weisen gute Gebrauchseigenschaften auf.

Hersteller, Unternehmen und Marken, die ihre Produkte mit dem Blauen Engel zertifizieren, leisten damit nicht nur einen Beitrag für eine nachhaltigere Gestaltung der Modeindustrie, sondern erleichtern auch Verbraucher*innen eine ökologische Kaufentscheidung. Das Siegel stellt Anforderungen an den gesamten Produktionsweg und deckt sowohl Natur- als auch Kunstfasertextilien ab.

Die Teilnahme des Umweltzeichens Blauer Engel für Textilien bedeutet somit nicht nur die Möglichkeit das eigene Zeichen zu bewerben, sondern auch mit Textil- und Modeexpert*innen, Kreativen, Labels und Fashion Week-Neulingen in Diskurs zu treten. Als Vertreterin des Blauen Engels nimmt Frau Dr. Kristin Stechemesser vom Umweltbundesamt an einer Gesprächsrunde zum Thema Siegel und Zertifizierung teil. Diskutiert werden hier unter anderem Fragen zur Zielgruppe des Blauen Engels für Textilen, zu aktuellen und künftigen Herausforderungen für Labels im Textilbereich sowie zu Wachstumschancen und Hemmnissen für nachhaltige Mode.

Die Veranstaltung ist interdisziplinär angelegt, Partner*innen aus Politik, Handel, Industrie und Medien haben ihr Programm gemeinsam entworfen. Pandemiebedingt wird es auch dieses Jahr digital durchgeführt und per Stream übertragen. Nach Beendigung der Messe werden alle Talks, Master Classes, Keynotes und Präsentationen online zur Verfügung stehen.

06.05.2021

SEEK, PREMIUM and FASHIONTECH cancelled – moved to January 2022

“The consequences of the ongoing pandemic spread of the coronavirus continue to govern our personal and professional lives. It is with a heavy heart that we must cancel the physical events in July, since these are not allowed to take place given the current legal constraints. Due to the lack of certainty for planning and new monthly evaluation we need to fulfil our obligations as event organiser and avoid unforeseeable risks for partners and clients.” Anita Tillmann, Managing Partner of the PREMIUM GROUP

A lack of permissions, adjustments to official measures at short notice, travel restrictions within Europe and overseas, potential quarantine obligations, short-term work in many companies – overall, a volatile situation makes it impossible to press ahead with the necessary planning in a responsible, risk-free way, especially for the exhibitors and partners.

Because of this, the organizers are now forced to cancel SEEK, PREMIUM and FASHIONTECH events in July 2021 and move them to January 2022 instead. Safeguarding the health and safety of exhibitors, guests, partners and employees always takes top priority.

“The consequences of the ongoing pandemic spread of the coronavirus continue to govern our personal and professional lives. It is with a heavy heart that we must cancel the physical events in July, since these are not allowed to take place given the current legal constraints. Due to the lack of certainty for planning and new monthly evaluation we need to fulfil our obligations as event organiser and avoid unforeseeable risks for partners and clients.” Anita Tillmann, Managing Partner of the PREMIUM GROUP

A lack of permissions, adjustments to official measures at short notice, travel restrictions within Europe and overseas, potential quarantine obligations, short-term work in many companies – overall, a volatile situation makes it impossible to press ahead with the necessary planning in a responsible, risk-free way, especially for the exhibitors and partners.

Because of this, the organizers are now forced to cancel SEEK, PREMIUM and FASHIONTECH events in July 2021 and move them to January 2022 instead. Safeguarding the health and safety of exhibitors, guests, partners and employees always takes top priority.

SEEK and PREMIUM are live events and therefore spaces for engaging with others face-to-face. They are a vital meeting point for the whole industry that can only be augmented by our digital offerings. Under the current unpredictable conditions the usual levels of service cannot be guaranteed for clients and visitors.

July will see the start of Frankfurt Fashion Week (FFW) digital. Frankfurt Fashion Week Studio is the core element of the FFW opening season and encompasses the whole FFW ecosystem – with its key themes of Fashion Business, sustainability and digitisation – in the form of a digital portal.

FFW Studio is a progressively curated and staged platform that brings together all German fashion trade shows, conferences, fashion experiences and events under one roof for the first time. First as a digital venue, then as a hybrid one. For pioneers, brands, experiences, entertainment and networking.

“Over the past year we have felt a great sense of solidarity. The industry has given us enormous encouragement and the assurance that we are not only missed but needed. So we want to say thank you from the bottom of our hearts! We can't wait to get together in a few short months’ time to present concepts and projects, meet up face-to-face, and shape the future together. Now more than ever!” Anita Tillmann, Managing Partner of the PREMIUM GROUP   

More information:
SEEK, Fashion Week PREMIUM
Source:

PREMIUM GROUP

Frankfurt Fashion Week: hosting the future of fashion © Lottermann and Fuentes
Anita Tillmann and Detlef Braun
02.12.2020

Frankfurt Fashion Week: hosting the future of fashion

  • Looking to the future – Frankfurt Fashion Week is positioning itself with a consistently sustainable agenda and propelling the transformation of a modern, resource-efficient fashion industry.

The Conscious Fashion Campaign (CFC), working in collaboration with the United Nations Office for Partnerships (UNOP), will be the presenting partner and the Sustainable Development Goals (SDGs) will be a prerequisite for all exhibitors by 2023. And the Frankfurt Fashion SDG Summit by CFC is set to become the leading international conference for sustainability in the fashion world. The future of fashion has begun – and its key players will be coming together in Frankfurt am Main from 5-9 July 2021.
 

  • Looking to the future – Frankfurt Fashion Week is positioning itself with a consistently sustainable agenda and propelling the transformation of a modern, resource-efficient fashion industry.

The Conscious Fashion Campaign (CFC), working in collaboration with the United Nations Office for Partnerships (UNOP), will be the presenting partner and the Sustainable Development Goals (SDGs) will be a prerequisite for all exhibitors by 2023. And the Frankfurt Fashion SDG Summit by CFC is set to become the leading international conference for sustainability in the fashion world. The future of fashion has begun – and its key players will be coming together in Frankfurt am Main from 5-9 July 2021.
 
Frankfurt am Main, 2 December 2020. Joining forces to improve the fashion industry: Frankfurt Fashion Week is positioning itself as the host of the future of fashion and actively driving forward the transformation towards a future-oriented, more sustainable fashion and textile industry. All decision-makers looking to instigate this change will be coming together in Frankfurt am Main from 5-9 July 2021. The initiators of Frankfurt Fashion Week – Messe Frankfurt and the Premium Group – have achieved a real coup: Conscious Fashion Campaign, working in collaboration with the United Nations Office for Partnerships, will be the presenting partner. Messe Frankfurt will build on its collaboration with the United Nations Office for Partnerships and establish Frankfurt Fashion week as the platform on which to advance the Sustainable Development Goals and help guide the fashion industry into the 'Decade of Action'.
 
“Frankfurt will play host to the whole world. We are seeing a very positive response indeed,” confirmed Peter Feldmann, Senior Mayor of the City of Frankfurt am Main, at today’s digital press conference, before going on to say: “The fact that the initiators are able to rethink the concept of a Fashion Week in such a way is extremely impressive and proves that the fashion industry is correctly interpreting the signs of the present and future. The time has come for value creation and values to be reconciled. Consistent alignment with the Sustainable Development Goals is an important step in this direction.”
 
“Frankfurt Fashion Week aims to play a crucial role in finding solutions for macrosocial challenges and supporting the goals of international politics such as the European Green Deal. The fashion and textile industries are also expected to be climate-neutral by 2050. If we want to achieve this, we all need to pull together. Frankfurt Fashion Week is inviting all initiators and supporters of sustainable concepts and congresses or shows dedicated to sustainability to meet in Frankfurt, partake in discussions and make tangible decisions for the greater good. We will connect the most relevant players and pave the way for a future-proof fashion and textile industry,” says Detlef Braun, CEO of Messe Frankfurt.
 
“Given its global reach, the fashion industry is uniquely positioned to collaborate and engage on the Sustainable Development Goals, in particular on climate action and responsible production and consumption,” said Annemarie Hou, Acting Executive Director of the United Nations Office for Partnerships. “Frankfurt Fashion Week and the Summit will serve as an important platform for education and engagement of the fashion and textile industry in the Decade of Action,” emphasised Ms Hou.
 
The aim of Frankfurt Fashion Week is for all exhibitors, participants and partners to align with the Sustainable Development Goals by 2023. The SDGs will also be incorporated into all formats of Frankfurt Fashion Week. This will help to make the UN’s sustainability goals visible and tangible for the Fashion Week audience, therefore bringing its claim, goals and specific proposals for implementation to an international opinion-forming fashion and lifestyle community. During a one-day Frankfurt Fashion SDG Summit presented by Conscious Fashion Campaign, topics like gender equality, clean water, climate protection, social justice and their significance for a forward-looking fashion industry will be examined in greater depth. Another point on the sustainability agenda: Frankfurt Fashion Week is launching a Sustainability Award for outstanding, innovative, sustainable design, alongside other categories with a global appeal for the fashion and textile industry.
 
"We are committed to setting the wheels of transformation in motion. Not only does the overall mindset have to fundamentally change; the entire industry also needs to have the courage to be transparent and honest. It’s important to see values and value creation as opportunities rather than contentious. We are doing what we do best: connecting the relevant players at all levels. With its ecosystem, Frankfurt Fashion Week will become the enabler. We are creating a platform that will orchestrate industry-wide change. With this as our inspiration, we are also developing our tradeshow formats from a ‘marketplace of products’ to a ‘marketplace of purpose and ideas’,” explains Anita Tillmann, Managing Partner of the Premium Group.
 
A new start in Frankfurt: In summer 2021 the entire fashion industry will be coming to the metropolis on the Main river to inform themselves, be inspired, discuss, negotiate and celebrate. “There’s a huge need to finally meet in person again, to exchange ideas and be inspired. At the same time, digital tools and formats have become an integral part of the fashion industry,” says Markus Frank, Head of the City of Frankfurt’s Department of Economic Affairs and therefore also responsible for its creative industry. “To implement such a future-oriented, all-encompassing overall concept, Frankfurt’s business and creative scenes offer an almost unique concentration of different expertise with its internationally networked agencies, universities and museums. The city’s multifaceted, high-end club, bar and restaurant scene, diverse hotel industry and internationally renowned retail landscape will become the stage for this. This network will be a key factor in the successful implementation of Frankfurt Fashion Week and the way in which it will expand into the public space as a cultural and social happening.”
 
A number of major publishing houses are also showing their commitment to the new Fashion Week in Frankfurt with conferences, events and awards: Textilwirtschaft, the leading professional fashion journal by the Deutscher Fachverlag publishing house, is moving its traditional meeting of the industry’s top decision-makers – the TW Forum, the presentation of the renowned Forum Award, as well as its subsequent conference – from Heidelberg to Frankfurt’s Palmengarten botanical gardens, and will therefore be kicking off Frankfurt Fashion Week on Sunday evening and Monday morning. The Frankfurter Allgemeine Zeitung will be hosting its traditional fashion party for the first time in Frankfurt and publishing a special edition of its FAZ Magazin on Frankfurt Fashion Week. And the ZEIT publishing group is holding its ‘UNLOCK Style by ZEITmagazin’ conference, which was established in 2014, and the ZEITmagazin Fashion Week party in Frankfurt for the first time and will dedicate the whole new issue of ZEITmagazin Frankfurt to Frankfurt Fashion Week. Condé Nast will also be involved in next summer’s Frankfurt Fashion Week with an exclusive event by GQ. And the Burda publishing house will also be represented with various event formats from its lifestyle and fashion brands.There will also be talks with SHINE  Conventions, the organiser of GLOW, about what a mutual collaboration could look like.
 
Frankfurt Fashion Week is also delighted to have the Fashion Council Germany (FCG) on board.  The FCG is theinstitution when it comes to German fashion design. It promotes designers, is committed to gaining more political relevance and strengthens the international visibility and awareness of German fashion. At Frankfurt Fashion Week, the FCG will contribute selected formats, such as its already established Fireside Chat, and a future-oriented accelerator format to support German designers.
 
“What really impresses me about Fashion Week is the whole networking aspect: the creative industries will meet the financial world and sustainability is the common denominator. The Green Finance Cluster is another project that we could link with Frankfurt Fashion Week in the future. This will provide new inspiration in the fashion industry, which will certainly extend way beyond its own horizon of Frankfurt and Hesse. After a very difficult year for the trade fair industry, the concept is an encouraging breath of fresh air,” sums up Tarek Al-Wazir, Hesse’s Minister of Economics, Energy, Transport and Regional Development and Deputy Minister-President of the state of Hessen.

Lakme Fashion Week: Indian fashion meets Japan with Bemberg (c) Bemberg™
Two look from Hemang Agrawal collection made using Bemberg™ fabrics
09.11.2020

Lakme Fashion Week: Indian fashion meets Japan with Bemberg

  • Lakmé Fashion Week 2020
  • Bemberg™ fibers empower “Tattva”
  • Hemang Agrawal's new craft-tech collection

Smart tech fibers, contemporary style and heritage. Past, present and future are intertwined in the new ‘Tattva’ collection by famous Indian designer Hemang Agrawal who has teamed up with Bemberg™ by Asahi Kasei, the Japanese yarn manufacturer leading in both high-performative innovation and sustainability. The collection comprises textiles entirely conceived and created by the designer. A new chapter for Bemberg™ glamorous uniqueness for high-end fashion, first Japanese reality that participated at Lakmé Fashion Week 2020, the biggest fashion event in India.

Made from the smart-tech transformation of cotton linters pre-consumer materials and converted through a traceable and transparent closed loop process, Bemberg™ fibers add responsible values to the collection, matching perfectly the vision and the ethic of Hemang Agrawal, a designer with more than one eye on sustainability, innovation and deep knowledge and respect for traditional Indian crafts and culture.

  • Lakmé Fashion Week 2020
  • Bemberg™ fibers empower “Tattva”
  • Hemang Agrawal's new craft-tech collection

Smart tech fibers, contemporary style and heritage. Past, present and future are intertwined in the new ‘Tattva’ collection by famous Indian designer Hemang Agrawal who has teamed up with Bemberg™ by Asahi Kasei, the Japanese yarn manufacturer leading in both high-performative innovation and sustainability. The collection comprises textiles entirely conceived and created by the designer. A new chapter for Bemberg™ glamorous uniqueness for high-end fashion, first Japanese reality that participated at Lakmé Fashion Week 2020, the biggest fashion event in India.

Made from the smart-tech transformation of cotton linters pre-consumer materials and converted through a traceable and transparent closed loop process, Bemberg™ fibers add responsible values to the collection, matching perfectly the vision and the ethic of Hemang Agrawal, a designer with more than one eye on sustainability, innovation and deep knowledge and respect for traditional Indian crafts and culture.

Tattva debuted at the Lakmé Fashion Week 2020 and comprises 40 exquisite pieces for men and women, all inspired by the 12 Tattva – the natural elements bringing harmony in the universe, according to the Indian scriptures and tradition. Motifs representing these elements, including quirky versions of moon-phases, tigers, human mind & DaVinci’s Vitruvian man were woven into the glittering fabrics. The collection was crafted harnessing the skills of Indian handlooms artisans in the designer’s hometown Benares (Varanasi).

Tattva featured Bemberg™ brocades as the predominant textile, along with plain Bemberg™ fabrics and a few blends. The result is a magnificent touch, fabrics are distinctively smooth like silk, second skin-like, shining, and bright. On top of that, Bemberg™ yarns add a new dimension in terms of sustainability and comfort by boosting antistatic and breathable performances, amazing precious touch while being also biodegradable and compostable.

“We are so happy that we participated in LFW and collaborated with Hemang Agrawal.” Says Mr. Hideto Tanimoto, General Manager, Bemberg™ Sales and Marketing Department. “The collection has come out really wonderful and has brought out the properties of Bemberg yarn such as noble sheen, smooth and soft touch, bright colour, supple drape amazingly. I strongly believe that the collection made significant impact on the sustainable fashion scene in India. We are expecting that the collection will be successful commercially and will help the local craftsman from Varanasi.”

The collection blends crafts and technology, Indian tradition and Japanese innovation, sustainability and high-end style. Designer Hemang Agrawal says, “The dexterity which the weavers in Benares have acquired, finds few parallels in the world. Although predominantly a silk-weaving centre, many master-weavers in the city are highly skilful in handling different yarn types. Japan, on the other hand, is well-known for its advanced technologies as well as its approach towards environment and sustainability as a country. Both these facts are well-reflected in the Bemberg™ Yarn”

“During our R&D, we found that the yarn, which is available in various counts and deniers is highly adaptable. The lustre, hand-feel, strength and colour depth are very well-suited for premium textiles, which come out of our looms. For the collection ‘Tattva,’ our endeavour has been to merge the skill-set of Benares weavers with qualities of the Bemberg™ yarn, to create textiles and apparel, which transcend the boundaries of what is termed as traditional Benarasi."

With the Tattva collection Hemang Agrawal and Bemberg™ by Asahi Kasei show a new way of making fashion: merging craft & tech, cutting-edge materials and deeply rooted traditions. A stunning collection marking the rise of craft-tech, a trend going beyond the dichotomy of ancient and new, injecting the human-based into the high-tech and a futuristic imprint into heritage. Like the 12 Tattva, a new harmony takes shape, intertwined into exquisitely stylish garments.

PremiumSeek (c) PREMIUM GROUP
15.10.2020

PREMIUM+SEEK Passport: Results of digital trade show

Over 300 brands have spent three months showcasing their offerings at the world’s first digital trade show. PREMIUM+SEEK Passport, in collaboration with JOOR, provided the industry with a digital addition to the physical trade shows that were unable to take place at all this summer, due to the current situation. The virtual event concluded yesterday.

Over 300 brands have spent three months showcasing their offerings at the world’s first digital trade show. PREMIUM+SEEK Passport, in collaboration with JOOR, provided the industry with a digital addition to the physical trade shows that were unable to take place at all this summer, due to the current situation. The virtual event concluded yesterday.

Summary
“The event was a success: it reached a network of 200,000 buyers, logged over 20,000 visits, and over 80,000 products were sold. The brands that achieved especially good results were those that engaged their own buyer contacts and networks and introduced them to the platform. Things are actually the same as always, the principle remains the same. Success doesn't just happen by itself,” says Anita Tillmann, Managing Partner of the PREMIUM GROUP. “There was a strong focus on communicative value at this digital event. We feel that creating visibility for new potential brands and customers is the best thing we can do to add value for our customers in the current situation. We have worked intensively on how we position ourselves in this crisis, which services we can deliver, and how we can offer our customers and partners support of lasting relevance.”

Outlook
It is not yet possible to announce a final, definitive decision on the PREMIUM GROUP’s January events. The market analysis carried out with exhibitors, partners and retailers is currently being evaluated. The current developments in the number of infections and forecasts by the Federal Government also have an influence on this. These provide reliable data that can serve as the basis for a well-informed and representative assessment of whether and how the trade shows and conferences will be able to take place. Further information on the PREMIUM GROUP events will follow at the end of October.
    
What is certain is that, for the first time, the PREMIUM GROUP and Messe Frankfurt will be putting on their SEEK, PREMIUM, FASHIONTECH, Neonyt and FashionSustain events – along with a host of other highlights – from 6-8 July 2021 as part of Frankfurt Fashion Week 2021. New business platforms, glamorous events, innovative formats and content hubs will be unveiled to the fashion industry – not just in a new setting, but in a totally new guise.

Bemberg™ with Istituto Secoli for Milan Fashion Week © Tommaso Lazzarini
The students designed three women collections and two men collections interpreting the concept of SHAPE.
07.10.2020

Bemberg™ with Istituto Secoli for Milan Fashion Week

The Secoli Fashion Show, live this year on the Camera Moda digital platform, staged the projects of 19 students supported by exceptional companies such as Bemberg™ by Asahi Kasei, which supplied its precious and contemporary materials for the creation of some pieces of the collections.

During Milan Fashion Week the students of Istituto Secoli presented their projects for the traditional appointment of the Secoli Fashion Show, an event that this year has took place in digital version in a particular dedicated section - Italian Education Lab - live on the streaming platform of Camera Nazionale della Moda.

The students designed three women collections and two men collections interpreting the concept of SHAPE.

The Secoli Fashion Show, live this year on the Camera Moda digital platform, staged the projects of 19 students supported by exceptional companies such as Bemberg™ by Asahi Kasei, which supplied its precious and contemporary materials for the creation of some pieces of the collections.

During Milan Fashion Week the students of Istituto Secoli presented their projects for the traditional appointment of the Secoli Fashion Show, an event that this year has took place in digital version in a particular dedicated section - Italian Education Lab - live on the streaming platform of Camera Nazionale della Moda.

The students designed three women collections and two men collections interpreting the concept of SHAPE.

Brands of excellence supported the young creatives for the creation of the collections, such as Bemberg™ by Asahi Kasei, which provided the printed fabrics - produced by Tessitura Grisotto - for the creation of some pieces of the collections, that were used in particular for shirts and padded outerwear and quilted parts.
 
Bemberg™ is a fiber that comes from the smart and technologically advanced transformation of pre-consumer cotton linter materials and converted through a traceable and transparent process. Its uniqueness comes from its exceptional qualitative characteristics such as the magnificent touch - which is soft and smooth as silk, like a second skin - brilliance and radiance. Bemberg™ also has antistatic and breathable performances and the fiber is biodegradable and compostable too.

The collaboration with these companies is continuous and in the name of the close and interconnected relationship between education and the world of work. A support that is also reconfirmed for Asahi Kasei, who for years has supported the Istituto Secoli with an intense commitment in the field of education to new generations.

In addition to Istituto Secoli, Bemberg™ invests in future generations of professionals in the textile and clothing sector also through BIELLA MASTER DELLE FIBRE NOBILI and Sanchi no Gakko (in Japanese “School of Textile & Yarn Production Site”) founded three years ago and supported for two years by Asahi Kasei through its “Bemberg Lab”.

(c) GB Network Marketing & Communication
08.11.2018

Zerobarracento brings the Made in Italy zero-waste to Budapest Fashion Week

The brand has been invited to present the SS2019 @ Budapest Fashion Week on November 14th, 2018

For the third consecutive year, the Italian brand Zerobarracento was selected to embody the excellence of our country at the Budapest Fashion Week. On November 14th, Zerobarracento will show on runway S/S 2019. The concept of connection to a fashion garment, and the idea of creating pieces to last is fundamental to this brand. 0 means: zero waste, reduced pollution, and reduced emissions. 100 means: 100% quality, Made in Italy, sustainability and transparency of the production. Patterns are developed with zero-waste techniques, that eliminates textile waste at the design stage, adopting a zero-waste design approach reduces textile waste and the demand on natural resources. The pieces are 100% made in Italy, created with premium sustainable and traceable materials.

The brand has been invited to present the SS2019 @ Budapest Fashion Week on November 14th, 2018

For the third consecutive year, the Italian brand Zerobarracento was selected to embody the excellence of our country at the Budapest Fashion Week. On November 14th, Zerobarracento will show on runway S/S 2019. The concept of connection to a fashion garment, and the idea of creating pieces to last is fundamental to this brand. 0 means: zero waste, reduced pollution, and reduced emissions. 100 means: 100% quality, Made in Italy, sustainability and transparency of the production. Patterns are developed with zero-waste techniques, that eliminates textile waste at the design stage, adopting a zero-waste design approach reduces textile waste and the demand on natural resources. The pieces are 100% made in Italy, created with premium sustainable and traceable materials.

Camilla Carrara, CEO and designer di Zerobarracento, describes the collection as follows: "garments are created with the GOTS certified Bacx™ by Centro Seta organic silks sourced from C.L.A.S.S. e.commerce and the Newlife™ transformed polyester. Shapes and colours were inspired by a Malaysian trip: simplicity and nature are blended giving life to saturated colours".

Source:

GB Network Marketing & Communication

14.06.2018

BRIGHT FUTURE: THE SKATE LEGENDS ARE BACK IN TOWN

From 3-5 July BRIGHT welcomes big names, young talents and influential media from the skateboarding community, to share old tales and tell exciting new stories. From b2b2c: the whole skate universe is invited to explore the latest streetwear, hero brands, entertaining skate action and the energy of a big 3-day celebration – all for the love of skateboarding. Here‘s a round-up:

ADIDAS SKATEBOARDING X SKATEDELUXE
To celebrate the blending of culture and community, this summer adidas Skateboarding and Skatedeluxe are joining forces. At BRIGHT the collaboration will be celebrated on a specifically designed street course open to the public! The whole community is invited to experience the latest product release surrounded by special activities such as skate sessions at the skate course, art installations and brand experiences.

SUPPORT THE SKATE COMMUNITY WITH LONG LIVE SOUTHBANK
BRIGHT is more than happy to welcome LLSB with an incredible exhibition from Southbank‘s five decades of history, with pieces of art donated to the campaign by the likes of the Gonz, Ed Templeton, Pontus and many more expected.

From 3-5 July BRIGHT welcomes big names, young talents and influential media from the skateboarding community, to share old tales and tell exciting new stories. From b2b2c: the whole skate universe is invited to explore the latest streetwear, hero brands, entertaining skate action and the energy of a big 3-day celebration – all for the love of skateboarding. Here‘s a round-up:

ADIDAS SKATEBOARDING X SKATEDELUXE
To celebrate the blending of culture and community, this summer adidas Skateboarding and Skatedeluxe are joining forces. At BRIGHT the collaboration will be celebrated on a specifically designed street course open to the public! The whole community is invited to experience the latest product release surrounded by special activities such as skate sessions at the skate course, art installations and brand experiences.

SUPPORT THE SKATE COMMUNITY WITH LONG LIVE SOUTHBANK
BRIGHT is more than happy to welcome LLSB with an incredible exhibition from Southbank‘s five decades of history, with pieces of art donated to the campaign by the likes of the Gonz, Ed Templeton, Pontus and many more expected.

LLSB is a community group set up to campaign for the world-famous Southbank Skate Spot in the centre of London, UK. Having saved the space from destruction in 2014, LLSB is now fundraising €900,000 to restore legendary sections of the space special to skateboarders around the world.

HANDS ON WITH NATIVE TEENAGE STUDIO
Contemporary culture cannot exist solely through the sharing go digital “lifestyles”: in collaboration with Berlin-based photographer Johannes Böttge‘s own project NATIVE TEENAGE and contributors from the art, music and photography scene, NATIVE TEENAGE STUDIO showcases an all-day workshop format (3-5 July) at BRIGHT’s b2c area. While it focuses on transforming a broad spectrum of visual stimulation, information and communication into physical space, it aims to bridge gaps in generations and groups, translating them into curiosities.

EMPOWERING WOMEN IN SKATEBOARDING
Meet Clara Knör & Laura Kaczmarek who will exhibit their latest work at BRIGHT!

DC X BRIGHT OPENING PARTY
DC Shoes proudly presents BRIGHT´s official Opening Party at Wilde Renate. Including highly entertaining skate action by global heads and local top dogs. Supported by notorious hip-hop DJs, a sizzling BBQ, cold beers and drinks, bright sunshine and – of course – the guests themselves, who are in town during Berlin Fashion Week – you and your friends are invited! 3 JULY | 5:30 PM | WILDE RENATE

RIDE HIGH WITH IRIEDAILY
The winner takes it all with a juicy cash reward, at the contest for the highest wallride brought to you by Berlin‘s own IRIEDAILY. Free booze and fun for free minds.

CPH OPEN VIBE
CPH Open is taking the show on the road – to Berlin! CPH-BER is going down this August, and to heat the city up a bit, CPH Open is spreading the vibes at BRIGHT – you’re invited!

More information:
BRIGHT Skateboard-Kultur Berlin CPH
Source:

PREMIUM Exhibitions GmbH

Intertextile Shanghai, Taiwan Pavillion (c) Messe Frankfurt
26.02.2018

Largest range of exhibitors from Asia awaits at Intertextile Shanghai Apparel Fabrics

For buyers that prioritise having the widest range of sourcing options in one place, their best bet is March’s Intertextile Shanghai Apparel Fabrics. Boasting pavilions from Japan, Korea, Pakistan and Taiwan, individual exhibitors from Hong Kong, India, Indonesia and Vietnam, not to mention 2,800-plus Chinese exhibitors, the fair is the largest gathering of Asian suppliers under one roof for the spring / summer sourcing season. To ensure convenience for buyers, international exhibitors are grouped by country or region, while Chinese exhibitors are located in product halls including fabrics for casualwear, functional wear / sportswear, ladieswear, lingerie & swimwear, shirting and suiting, as well as for accessories and denim.

In total, around 3,300 exhibitors will showcase their apparel fabrics and accessories at the fair, with the SalonEurope zone hosting premium suppliers from Europe – including pavilions and zones from France, Germany, Italy and Turkey – while the International Hall also houses other overseas exhibitors from the likes of Argentina, Australia, Peru the US and elsewhere.

For buyers that prioritise having the widest range of sourcing options in one place, their best bet is March’s Intertextile Shanghai Apparel Fabrics. Boasting pavilions from Japan, Korea, Pakistan and Taiwan, individual exhibitors from Hong Kong, India, Indonesia and Vietnam, not to mention 2,800-plus Chinese exhibitors, the fair is the largest gathering of Asian suppliers under one roof for the spring / summer sourcing season. To ensure convenience for buyers, international exhibitors are grouped by country or region, while Chinese exhibitors are located in product halls including fabrics for casualwear, functional wear / sportswear, ladieswear, lingerie & swimwear, shirting and suiting, as well as for accessories and denim.

In total, around 3,300 exhibitors will showcase their apparel fabrics and accessories at the fair, with the SalonEurope zone hosting premium suppliers from Europe – including pavilions and zones from France, Germany, Italy and Turkey – while the International Hall also houses other overseas exhibitors from the likes of Argentina, Australia, Peru the US and elsewhere.

Japan Pavilion keeps ‘Banshu-Ori’ tradition alive
Organised by the Japan Fashion Week Organization (JFW), the Japan Pavilion will house 22 exhibitors and also feature a Japan Trend Corner. After the immense popularity of this pavilion with buyers in previous editions, the organisers are in a good position to comment on the trends in the local market. “The now mature Chinese market tends to seek out very different types of products and purchase in smaller batches, which is a world away from the mass-production focus of the past,” JFW commented.

Included in this edition’s Japan Pavilion are three companies from the Nishiwaki region, which is famous for its ‘Banshu-Ori’, or Banshu weave. Banshu-Ori is a yarn-dyed fabric, woven into various patterns, such as checks and stripes, with yarns that are dyed before being woven by weaving machines. This tradition dates back to 1792, and will be showcased by Bon Co Ltd, Ueyama Orimono Corp and Kuwamura Co Ltd at the fair. Bon will showcase a range of new products using this traditional technique, including organic cotton fabrics, paper yarn fabrics and indigo items. Ueyama Orimono, which boasts Japan’s largest dyeing factory in Nishiwaki, designs its own fabrics in Tokyo, and will present cotton, cotton / linen and medium-thin yarn-dyed fabrics at the fair. Kuwamura will showcase fabrics based on 100% yarn-dyed cotton, as well as cotton and cotton-blend materials.

Taiwan Pavilion the place to find innovation
The Taiwan Pavilion, with over 40 participating companies, is a guaranteed source of innovation at the fair, with a number of exhibitors also offering eco-friendly options. Some of the highlights include:

  • Keen Ching Industrial: they will have a number of their patented KCC-branded zippers at the fair including a durable double-coil zipper, an invisible zipper with a movable retainer box, a track type water-repellent zipper, a curved metal zipper and more.
  • Handseltex Industrial: will showcase a wide range of products including lace, jacquard and mesh, made with the likes of organic cotton and recycled polyester with an eco-friendly production process.
  • Paltex: the company’s ‘From Waste to Yarn’ regeneration system involves turning waste fishing nets and plastic bottles from the ocean into polyester and nylon fabrics, membranes and trimmings.
  • Superwill: their unique gradient fabric combines specialty yarns and a special knitting process, and features a thickness that decreases from top to bottom. This design allows the fabric to be tailored to different garments.
  • Tri Ocean Textile: will feature its own DreamFel® high-performance filament polypropylene yarn which is lightweight, durable and environmentally friendly, and used in sports & outdoor apparel and outdoor furniture.

The Taiwan Pavilion will be full of innovative textile solutions again this edition
The Korea and Pakistan Pavilions round out the Asian offerings. Nearly 60 Korean exhibitors will showcase predominantly manmade, fancy, knitted, acetate woven, tricot, jacquard, faux leather and printed fabrics, as well as lace and embroidery, for ladieswear, while other members will feature fabrics for sportswear and outdoor wear. Those from Pakistan, meanwhile, will feature in the Beyond Denim hall and offer a wide range of denim products.  

In addition to Intertextile Shanghai Apparel Fabrics, four other textile fairs also take place at the National Exhibition and Convention Center: Yarn Expo Spring, Intertextile Shanghai Home Textiles – Spring Edition, fashion garment fair CHIC and knitting fair PH Value.

Source:

Messe Frankfurt

Pop- up Shop Pop-up Shop
Pop-up Shop
25.06.2017

All-White Everything at SEEK’S SUPER NATURAL POP-UP SHOP

Vom 4. bis 8. Juli 2017 bringt die SEEK zur Fashion Week einen Pop-up-Shop auf die Straße. Die SEEK transformiert den Hotspot Fechtner Delikatessen – bekannt für ein umfassend gesundes Food-Angebot bestehend aus regionalen Produkten höchster Qualität – in ein Retail-Konzept. Fashion In- und Outsider finden hier zusammen, um zu inspirieren und sich inspirieren zu lassen. Die Berliner Torstraße, wo das erste Pop-up-Format der SEEK aufschlägt, ist ein Zentrum der Offenheit, Inspiration und Individualität. Die SEEK als offizielle ‚voice of street culture’ begibt sich mitten hinein ins Leben.
Marke, Einkäufer, Presse, Konsumenten – die Grenzen verschwimmen von Saison zu Saison mehr. Als zeitgemäße Antwort auf die Herausforderungen des Handels präsentiert der Shop eine kuratierte Auswahl von Mode, Food und Lifestyle. Mehr noch: Der Einkauf wird zum Erlebnis, indem ein Konzept entsteht, an dem jeder teilhaben will, und das jeder teilen möchte.

Vom 4. bis 8. Juli 2017 bringt die SEEK zur Fashion Week einen Pop-up-Shop auf die Straße. Die SEEK transformiert den Hotspot Fechtner Delikatessen – bekannt für ein umfassend gesundes Food-Angebot bestehend aus regionalen Produkten höchster Qualität – in ein Retail-Konzept. Fashion In- und Outsider finden hier zusammen, um zu inspirieren und sich inspirieren zu lassen. Die Berliner Torstraße, wo das erste Pop-up-Format der SEEK aufschlägt, ist ein Zentrum der Offenheit, Inspiration und Individualität. Die SEEK als offizielle ‚voice of street culture’ begibt sich mitten hinein ins Leben.
Marke, Einkäufer, Presse, Konsumenten – die Grenzen verschwimmen von Saison zu Saison mehr. Als zeitgemäße Antwort auf die Herausforderungen des Handels präsentiert der Shop eine kuratierte Auswahl von Mode, Food und Lifestyle. Mehr noch: Der Einkauf wird zum Erlebnis, indem ein Konzept entsteht, an dem jeder teilhaben will, und das jeder teilen möchte.
Das Konzept Super Natural ist gleichermaßen das Dachthema der sechsten Ausgabe des SEEK Magazines. Im Pop-up-Shop werden ausschließlich weiße Produkte angeboten, in einem klaren und auf das Wesentliche reduzierten Umfeld. Am 3. Juli wird dann zum Launch der aktuellen Printausgabe in den Pop-up-Shop eingeladen.
Super Natural ist in Zusammenarbeit mit Daniel Padilla Werner (Brand & Retail Consultant/Buyer Denim & Urban bei der KaDeWe Group) entstanden.

More information:
Fashion Week, Pop-up, Natur
Source:

PREMIUM Exhibitions GmbH