From the Sector

Montalvo, international specialist in web tension control, has hired Mr. Mike Cunningham as their new Europe Director of Sales and Service. Mr. Cunningham will oversee Montalvo’s European sales and service efforts, implementing Montalvo’s regional strategy, increasing and developing the sales service, and support for Montalvo across EMEA. Mr. Cunningham’s primary responsibilities include: developing and coordinating partnerships, forming new alliances with key players while bringing new innovations into the market, and leading both Montalvo’s direct sales, technical, and customer service teams, as well as their resellers and distributors.

Montalvo Chief Executive Officer Bryon Williams said, “This is very exciting for all of us here at Montalvo, as we are expanding our European foothold and market. Mike brings an exciting energy to the team and the market, with a unique perspective and customer focus to which our customers are already responding well. In addition, Mike is bringing new ideas and innovations to our growing business while expanding our reach and responsiveness in the EMEA region. We look forward to what the future holds.”

Mr. Cunningham has a background in product design and engineering and complex bespoke industrial solutions with a bias towards computing and networking solutions in the manufacturing industry. Mr. Cunningham holds an engineering degree from the prestigious Brunel University School in London.

Borealis announces the appointment of Thomas Reutter as Vice President Product Asset Management and Supply Chain, effective 1 August 2021.
He holds a Master’s in Business Administration degree from the Martin-Luther University Halle, Germany, with a specialisation in Controlling and Supply Chain.

Thomas Reutter joins Borealis from Dow and brings extensive product asset management and supply chain experience. Since joining Dow in 2008, he has held various positions with increasing responsibilities in product management, supply chain management and sales in the Netherlands, Mexico and Switzerland. Most recently he has served as Senior Product Director for Linear Low Density Polyethylene, based in Switzerland.

Bag-converting equipment manufacturer Hudson-Sharp—part of Paper Converting Machine Company (PCMC) and Barry-Wehmiller’s converting equipment platform—is pleased to announce that Jason Beauleau has joined the company as Regional Sales Executive.

In his new role, Beauleau will be responsible for the Midwest region, as well as for serving multiple key customers. He will be replacing longtime Sales Executive John Krebsbach after he retires on Oct. 1, 2021. Beauleau has more than 25 years of experience in the packaging and printing industry, including 20-plus years with PCMC.

Laying the bases for a more sustainable world, adopting responsible strategies is no longer an option but an indispensable and compulsory structural revolution today and for the future to come. This topic is the subject of the Smart Voice "The Circular Stories of C.L.A.S.S.: the journey of Bemberg™ by Asahi Kasei towards a smart, responsible and contemporary luxury" organised by C.L.A.S.S. eco hub that has taken place on Thursday 27th May at 4 pm CET. 4 unique and complimentary design realities has been sharing  the  Bemberg ™ choice as unique and precious fibre ingredient that gives rise to a performing design incorporating new generation values, for their unique paths of style and fashion to offer to the contemporary consumer.

Specialist and expert of innovative fibres, during the session Ettore Pellegrini, Marketing & Sales Manager-Marketing & Sales Manager Asahi Kasei Fibers Italia, illustrated the history of Bemberg™ starting from its origins to nowadays, reporting its various applications that have been then illustrated in their uniqueness by the speakers of the session.

Paolo Verdoia, Lining research and development raw materials at Ermenegildo Zegna, who has been involved in the development of accessory raw materials for the Ermenegildo Zegna Group for 14 years. During the digital meeting he talked about priority collaborations with responsible and high quality materials such as Bemberg™, the brand's approach to sustainability and future projects.

The session has also been attended by new generation designer Gilberto Calzolari winner of C.L.A.S.S. ICON 2020, who used Bemberg™ in his latest AW 2021-22 collection entitled "At this stage".

Camilla Carrara, founder and zero-waste designer Zerobarracento says "We select Bemberg™ for our creations for two fundamental reasons: firstly, from a stylistic point of view for its extreme versatility: in the various collections we have adopted it to create Kimonos, padded jackets, wrap dresses as well as for the interiors of our garments, which are intended to be soft embraces for total physical and mental comfort. The second but no less important reason is that this fibre has circular values in line with our zero-waste commitment."

“By choosing to work with Bemberg™, we have made an exclusive and sustainable choice in order to offer tailors, designers, brands and garment manufacturers who believe in and are committed to responsible but at the same time premium and exclusive fashion a new business opportunity" says Alessandro Ivaldi Director Business Unit of Carnet, a division of Ratti Group that produces and distributes worldwide fabrics for the creation of made-to-measure garments for men and women.

Klaus Heinrichs began working in marketing for the company in 1992. “From the very beginning until today Klaus used his great flair and networking skills to secure and improve the company’s international presence and public relations, especially at seven successive ITMA textile machinery exhibitions, beginning with the show in Milan in 1995,” said Monforts Marketing Manager Nicole Croonenbroek.  “Later, he also took care of customer service, sales administration and exports in his uniquely calm and quietly-spoken style.”

“He has always been a guarantor of successful product launches for Monforts technical and technological highlights such as the TwinAir principle of independent airflow regulation, the Hercules LTM stenter chain, the Econtrol® dyeing technology or the Montex®Coat device - to mention only a few.”

Klaus has also been active on the VDMA’s Exhibition and Marketing Committee since 1993, which he chaired from 2005 to 2008.  
“Klaus always enriched the industry discussions with practical and future-oriented proposals and thus also advanced ITMA,” said Thomas Waldmann, Managing Director of the VDMA Textile Machinery Association. “We sincerely thank him and wish him all the best for this new chapter of his life.”

“We will miss Klaus as a colleague and as a manager because of his skills, character and his engagement,” added Monforts Managing Director Stefan Flöth. “He truly represents the Monforts commitment to our customers to be helpful, accurate, fast and reliable, and we keep him as a friend. I’m sure the many friends he made throughout the world during his career with the company will join us in wishing him all the best for his next phase of life together with his family.”

* Econtrol is a registered trademark of Dystar Colours Distribution GmbH.

Paper Converting Machine Company (PCMC) is pleased to announce that Andy Piotter has accepted the position of Business Development Manager, Packaging Systems.

In this role, Piotter will develop the company’s new packaging systems division, which will specialize in creating dynamic, comprehensive and efficient tissue packaging systems for customers around the world.

Piotter brings more than 35 years of experience in developing complete packaging systems for a variety of industries. He joins PCMC after being extensively involved in engineering, sales, and business management and development.

“Andy’s expertise and customer relationships are exactly what PCMC needs as we launch this new business segment,” said Jason Hilsberg, Tissue Sales Director for PCMC. “Creating comprehensive, effective and thoughtful packaging systems requires a unique understanding of technology, capital equipment and the ever-changing tissue environment—and Andy brings all of that, in addition to a passion for customer service. We’re thrilled to have him join our team.”

An impairment charge has become necessary based on the current status of the new 5 year plan.

(Market Abuse Regulation N° 596/2014)
•    Impairment loss amounting to €80-100 million in the fourth quarter 2020 in the business unit CFM
•    Restructuring program resolved with savings target of more than €100 million until 2023
•    Guidance 2020 for Group sales and operating recurring Group EBIT confirmed
•    Guidance 2020 for net result reduced to minus €130-150 million

In the current status of the 5 year plan, which is at present under preparation, significant deviations have already become apparent today, particularly in the market segments Automotive, Aerospace and Wind Energy in the business unit Composites – Fibers & Materials (CFM). Partially also due to the pandemic, Automotive and Aerospace is developing slower than anticipated in the last 5 year plan. In contrast, business with Wind Energy is growing much stronger than previously planned. These changes in the product mix lead to lower mid-term earnings at CFM compared to the prior 5 year plan. Following these deviations from the last 5 year plan, an event-driven impairment test was undertaken. This results in a non-cash impairment charge amounting to €80-100 million, which will be recorded in the fourth quarter 2020.

The Board of Management of SGL Carbon SE today also resolved the implementation of a restructuring program, with which the Company is targeting savings of more than €100 million until 2023 (compared to the base year 2019). These savings consist of a planned socially compatible reduction in personnel of more than 500 employees and substantial reduction in indirect spend, particularly in the areas of travel, consulting and external services. Costs of approximately €40 million are anticipated for the implementation of this restructuring program. A little more than half of this is expected to be recorded as expenses in the fourth quarter 2020, while the associated cash outflows are mainly forecasted for 2021.

This requires a partial adjustment of the guidance for 2020. The solid operational development in the third quarter 2020 with Group sales between €220 and €230 million and operating recurring EBIT1 between €13 and €15 million (plus approximately €9 million positive one-time effects) is within the framework of our expectations for the full year 2020. However, the Group net result is likely to develop below the prior year level of minus €90 million and reach approximately between minus €130 and €150 million due to the restructuring provisions as well as the impairment charge (prior guidance: improvement to a negative low double-digit million € amount).

With liquidity of €167 million as of September 30, 2020 (compared to €137 million at year-end 2019) and further cash inflows in the fourth quarter 2020 from successfully implemented additional funding measures, the Company’s position is solid. This liquidity is more than sufficient for the payment of the purchase price for SGL Composites USA in the amount of USD 62 million at the end of 2020 as well as the restructuring-related cash outflows expected mainly in 2021. The Company continues to have access to the revolving credit facility (RCF) in the amount of €175 million, which remains undrawn.

The quarterly statement as of September 30, 2020 will be published on November 12, 2020 as scheduled. Further details on the new 5 year plan as well as the guidance on the fiscal year 2021 will be presented with the publication of the Annual Report 2020 on March 25, 2021.

*The use of KPIs in this notification is aligned to the annual report 2019 and the interim report for the first half year 2020. There were no changes to the scope of consolidation or to valuation methods compared to the previous guidance.

Paper Converting Machine Company (PCMC), part of Barry-Wehmiller, has announced that Jason deBuhr and Rich Weick have joined the company as strategic account managers. In their roles, deBuhr and Weick will manage customer relationships for several of the company’s key accounts in its expanding tissue business.

Bringing more than 12 years of sales and sales management experience in the broader away-from-home tissue segment to his new role, deBuhr has a deep understanding of the international market, OEMs and multiple commercial distribution channels.

Weick brings nearly 20 years of experience to his new role, having exceled in both sales and leadership positions at companies supplying a broad spectrum of capital equipment products.

Effective from April 1st, 2020 Andreas Tobisch takes over the position “Head of sales” of the PFAFF Industriesysteme und Maschinen GmbH. The 60-year-old assumes the responsibility for sales activities at the PFAFF location in Kaiserslautern/Germany.

Andreas Tobisch started his career at PFAFF in 1981, where he worked in sales at various locations in Germany. In the mid-1990s, he switched to an international sewing machine dealer as sales manager for almost 10 years before he started successfully his own business in the sewing machine industry together with a partner (both managing directors). At the end of 2014, PFAFF Industriesysteme und Maschinen GmbH was able to win him back for a position in the growth area of "welding technology", where he was most recently the responsible segment manager.

Together with the management and his sales team, Andreas Tobisch will consistently and successfully implement the sales, product and marketing strategy of PFAFF Industriesysteme und Maschinen GmbH. One focus of his work is to expand and strengthen the sales activities of industrial sewing machines, welding machines and automatic sewing units from PFAFF INDUSTRIAL in Kaiserslautern/Germany.

Sustainability is part of SEEK’s internal make-up and has always been part of the team and community experience. Over 80 sustainable brands make up the brand portfolio, including players like Veja, Dedicated and Kings of Indigo. Experts will be sharing their experiences on this market-defining topic as well, with a host of live podcasts, talks and panel discussions, and will be shaping SEEK’s programme of content.
 
BIG PLAYER: the new SEEK Culture
 
SEEK is Europe’s most successful trade show for pop, street and sneaker culture. This is where the key players meet, where the looks of tomorrow are showcased, modelled and retold, where classics are celebrated, authenticity rules the roost and where icons take their positions alongside shooting stars. SEEK is essential participation for anyone looking to curate a modern, youthful and relevant range.

The shift from a niche event to a large trade show is now complete with a new logo and campaign design. SEEK has emerged from its transformation to reveal that its content and visual look are as relevant as ever!  

Together with creative agencies Karl Anders and Haebmau, the SEEK team has been working for weeks on the brand’s new branding. The result: a visual concept with a strong message.

“The handshake is the right imagery and commitment to our stance and that of the SEEK community.”

“SEEK stands for strength and business just as much as for communality and good vibes! ‘Get Along’ articulates a feeling of agreement, of moving forward and getting to grips with things. We all want to shape a positive future for our industry – as partners and by joining forces.”, explains Fashion Director Maren Wiebus.

CREATIVE CONNECTION: Karl Anders and Haebmau
 
The Hamburg-based agency Karl Anders, which was established by Claudia Fischer-Appelt and Lars Kreyenhagen, was commissioned to come up with the creative concept and design language for the logo and campaign.

“With the new look we are entering a new era for SEEK as a brand. Lots of brands have chosen a design using Helvetica in recent years,” says Claudia Fischer-Appelt, Creative Director at Karl Anders. “We are now signalling a clear shift in another direction. Confident, bold and independent. With the logo we are inviting the viewer to play with the linear layout in their head; we are breaking viewing habits, making a statement and revving things up a gear. SEEK, there it is.”
 
The artwork is the result of a process of in-depth debate with the SEEK brand that took place over several weeks both within the team and also with the support of lifestyle agency Haebmau. Workshops, research and analyses ultimately led to a new, strong brand identity. SEEK is focussed on both established and new players and stands for the WE.

“I have known SEEK since it was in its infancy, so to me it was always like a little brother of the large, successful PREMIUM. Quirky and different, always interesting but somehow not quite so imposing,” says Markus Bublitz, Executive Creative Director at Haebmau. “SEEK today is more grown-up, confident and sharper. Thanks to its position in the market, which it has conquered over the years, it no longer needs to please everyone but can afford to be controversial. This can offer space for new, creative ideas.”

SEEK is edgy, clean-cut and unpolished.

We are all about statement design, new classics, denim and sportswear. SEEK is the trade show event for the fashion community. SEEK knows who calls the shots; it boosts sales and is the place for the next generation of decision-makers to get together. Unlike all the others, SEEK is unconventional and the antidote to boring.