From the Sector

Premium Group, important trade fair organiser in the German fashion industry and biggest player for advanced contemporary fashion in Europe, is returning to the capital and, in July 2022, is set to present a completely new live event concept around the Berlin Radio Tower and summer garden.
 
Interactive live event concept for B2B and D2C and redefines the future of fashion fairs
After decades of everything being the same, the constantly changing market environment forces brands, retailers, consumers and trade fair organisers alike to continuously develop and reposition themselves. Two years after the start of the pandemic, the Berlin-based company is now reacting with a surprising step: Anita Tillmann, Jörg Arntz and the team are bringing their passion for people, fashion, innovation and entertainment back home and setting new standards for live fashion events.
 
The creators of PREMIUM, SEEK, FASHIONTECH and THE GROUND are redesigning the sustainability of future-proof fashion fairs with the commitment of the Berlin government, and launching a completely new event concept in which the B2B and D2C sectors merge. In the new Premium Group cosmos, brands can present themselves emotionally and interactively to retailers and consumers. All realities are represented: the new kids in the industry, such as D2C brands, e-com and influencers, are given their place in the Premium Group cosmos in the form of the new fashion festival THE GROUND. But also long-standing partners of established brands and representatives from traditional stationary retail will profit from further developed B2B spaces.

Taking into account the different needs of all visitors, the events will take place from Thursday to Saturday for the first time: from 7 to 9 July 2022.
 
Classic trade fair formats are no longer up to date
'Classic trade fair formats are no longer up to date', sums up Anita Tillmann, Managing Partner of the Premium Group. 'We have to reinvent ourselves and look to the future – to a new stage in the life of the fashion industry post pandemic, which has changed everything. Digitisation, climate change, pandemic, changing values, new industry cycles and new players, as well as topics around gender equality, diversity, metaverse, gaming and NFTs, are just a few areas we are dealing with. We aim to set new standards for the future of trade events and merge B2B and D2C with our new event concept.'
 
Move to Frankfurt am Main fell victim to the coronavirus
The planned kick-off of the Premium Group Events in Frankfurt am Main could not take place because of the coronavirus, and the plan to establish the events at the new location has fallen victim to the pandemic.
 
'It's a shame that the move to Frankfurt didn't work out', says Jörg Arntz, Managing Director of the Premium Group. 'We all tried very hard and did our best. As an entrepreneur, you always have to remain capable of acting and questioning decisions that have been made. In order to do justice to our customers and the market environment, we have decided – after intensive discussions with the city of Berlin – to hold our events in our home city again. We are Berliners at heart and are confident that the new government will anchor Berlin as Europe's creative metropolis in a sustainable and economic way.'

New government brings Premium Group power back to Berlin
“Berlin is THE metropolis for the cultural and creative industries and Europe's largest start-up scene. As the new state government, we are committed to an economically strong Berlin. Trade fairs and events are an important economic factor and a centre of attraction for Berliners and guests from all over the world. We are therefore delighted that we have succeeded in bringing the events of the Premium Group back home”, says Franziska Giffey, Mayor of Berlin.
 
“The Premium Group events strengthen Berlin as a fashion and trade fair location, attract tens of thousands of trade visitors and fashion enthusiasts, create additional economic effects in hotels, gastronomy, retail and the service industry, multiply the global appeal of the city as a location and will open the summer of creativity brilliantly in July. The fact that the fair organiser is returning to its home venue with a new concept is a special opportunity for Berlin and will give the city an additional boost. Opening up the events to end consumers ideally rounds off the trade fair concept. With the Premium Group, Berlin will sustainably strengthen the core themes of fashion and digital transformation”, says Stephan Schwarz, Senator for Economics, Energy and Operations.

Intertextile Shanghai Home Textiles – Autumn Edition is scheduled to hold its 28th edition at the National Exhibition and Convention Center from 15 – 17 August 2022. This leading international trade fair in Asia for home and contract textiles will continue to provide an essential business platform for the industry to meet global sourcing demands. Suppliers can now apply for a booth with an early-bird discount to showcase their trending products.
 
Ms Wendy Wen, Senior General Manager of Messe Frankfurt (HK) Ltd commented: “We were pleased that both the Spring & Autumn editions could go ahead in 2021 to provide a strong platform for exhibitors and buyers to do business and network in person during these challenging times. To allow for global participation in the show, we will continue to offer value-adding digital solutions in the coming Autumn Edition to help international participants to stay connected with their Chinese business counterparts and open up new possibilities into the growing Chinese market. Interactive webinars, live streaming product presentations, plus the featured Online Business Matching platform, will all be featured again in the hybrid fair, along with a variety of concurrent onsite events for in-person visitors.”

The August fair is preceded by the Spring Edition which will be held from 14 – 16 April. It will take place concurrently with Intertextile Shanghai Apparel Fabrics, Yarn Expo, CHIC and PH Value at the same venue.

A place for the entire home textile industry to connect
The 2021 Autumn Edition welcomed 20,106 trade buyers from 41 countries & regions and 749 exhibitors from 10 countries & regions during the three-day fair. The show also saw the return of the Belgium Pavilion, where it once again introduced a selection of high-end and premium products in its 10th consecutive year of participation.

In order to allow buyers to benefit from a time-saving and effortless sourcing experience, Intertextile Shanghai Home Textiles 2022 will once again serve as a hub for an array of home textile product categories, including:

• Bedding, Bath, Kitchen & Table
• Upholstery & Sofa Fabrics
• Curtains & Curtain Fabrics
• Carpets & Rugs
• Wall
• Design & Technics
• Whole Home
• Editors
• Contract Business

Since few days, most countries have been facing a new wave of Covid, reinforced by the rapid expansion of the Omicron variant. Impacted by this surge, many companies among the 1,700 companies that have confirmed they will attend M&O in January at the Parc des Expositions of Paris-Nord Villepinte, indicate that they don’t want their employees to take risks and are now alerting to the disruptions they are experiencing in their operations. The obligations of compliance with isolation rules, even when people are vaccinated, and the numerous work absences are in fact starting to seriously disrupt the functioning of their services, supply or production circuits.

Moreover, facing the peak of contamination, several countries are currently taking restrictive measures regarding international travel. Measures which are now delaying or discouraging visitors from confirming their attendance. In addition, the French government has announced, December 27^th 2021 a 2.000 people gauge for major events, so probably fairs such as Maison&Objet Paris.

Under these circumstances, seeking to avoid a risky situation and committed to making all efforts to ensure an optimal return on investment for exhibitors, buyers and specifiers, the SAFI decides to postpone the next session of the Maison&Objet trade event from 24th to 28th March 2022. Period for which we hope to see an improvement in the situation.

Exhibitors who have already confirmed their registration and location may have the same location conditions, which will allow them to keep the same stand showcase. Likewise, visitors who have already ordered their badges for the January edition will of course have access to the show from March 24^th to 28^th, 2022.

With an opening scheduled for the day before, Maison&Objet In The City, an event organised on the sidelines of the Maison&Objet fair and offering a journey of discoveries in the heart of Parisian showrooms, will be held from 23 to 28 March 2022.

By postponing the fair until the end of Q1, SAFI wishes to bring together the best operational and healthy conditions to allow actors in the art of living, decoration, and design to be inspired, to accelerate their development and to forge new business relationships

In summary: the next editions of the Maison&Objet fairs will therefore be: March 24^th - 28^th, 2022 + September 8^th - 12^th, 2022

• International trade fair for Green Fashion to take place in February

The Winter edition of INNATEX will not take place as planned in January, but is being postponed by one month. In changing their plans, the organisers MUVEO GmbH have reacted rapidly to the latest forecasts from the virus experts and to the changing situation regarding the spread of the Omicron variant in January, which remains unpredictable. They intend to offer a new date in mid- or late February; they are currently consulting the exhibitors and expect to reach a conclusion in the next few days.

“We are in regular discussions with our exhibitors and partners, and we know that the Green Fashion community needs a platform for winter ordering,” said Alexander Hitzel, INNATEX Project Manager. “In view of the fact that other live events have been cancelled this season, we see it as our duty more than ever to facilitate a gathering where products can be presented, orders can be taken and people can network – even if conditions are more difficult again.”

It had not yet been decided, he said, what adjustments the organisers would ultimately be making to the original concept with its various programme elements, to ensure compliance with the guidelines in force during the event. “We are in constant contact with the authorities but we will have to await developments before we can move on to the configuration of the event,” Hitzel continued.

MUVEO GmbH is one of a very small number of fair organisers that has managed to put on a safe six-monthly ordering platform throughout the entire pandemic, with a comprehensive hygiene policy and practice. Hitzel stresses that the same will be achievable this time.

Due to the pandemic developments and the decision taken by the Federal Government & the Federal States at yesterday's Conference of Minister Presidents, major events and thus also the fashion fairs and events of PREMIUM, SEEK, FASHIONTECH conference, as well as the preview of the new fashion festival THE GROUND will not be able to take place as planned in Frankfurt am Main in January 2022.

Besides the lack of a regulatory basis, the effects of the ongoing pandemic and the spread of the coronavirus, as well as the worrying developments regarding the new virus variant, Omicron, have further overruled the safe implementation of the events in January. Lockdowns in neighbouring European countries, some of which have already come into force, in addition to travel restrictions, quarantine regulations and the volatile situation as a whole make it impossible to hold the trade fairs and peripheral events in a safe environment.

• JEC Group announces theme for JEC World 2022 and reaffirms global leadership in composites innovation, business and networking

JEC World, the leading global trade show dedicated to composite materials, their manufacturing technologies and application markets, will take place in Paris from March 8-10, 2022, under the theme Composites for a Sustainable World. JEC World 2022 will be the industry’s most awaited international face to face event after the long pandemic period. Exhibition space is already 98% booked, a clear demonstration of the industry’s commitment to meet and resume business. Those unable to join in person will be able to experience the show via the JEC World Connect digital platform.

“We are looking forward to welcoming our exhibitors, partners and visitors back to Paris to resume business and promote innovation,” comments Thomas Lepretre, VP Events, Sales and Operations of JEC Group. “JEC World will bring the composites industry together to showcase the sustainability benefits of composite materials to a global audience, and to provide a stimulating meeting-place for the industry to pursue its sustainability ambitions by exchanging knowledge, forging collaborations, and imagining new concepts to protect our environment.”

• JEC World a unique get-together on sustainability throughout the product lifecycle
• JEC World a real composites “think tank”
• JEC World 2022 will demonstrate how sustainable thinking is at the heart of the innovative designs, technologies and business models driving the development of the next generation of composites applications.

Four conferences will be held over the three days, focusing on:

• Sustainability of Raw Materials for Composites: Fueling the Circular Revolution
• Rethinking Composite Materials Production: The Path to Sustainable Manufacturing
• Design for Circular Composite Products: Turning Waste, Recycling & Reuse into Opportunities
• Applications of Composite Materials for Circularity: Towards a Net-Zero World

Innovation is in JEC World’s DNA
One of JEC World’s objective’s is to promote the composites sector’s most innovative projects. More than 600 product launches are expected to be announced over the three days of the show, which will also feature JEC’s high-regarded innovation challenges and awards ceremonies :

• The JEC Composites Innovation Awards celebrate innovative global composite projects, as well as fruitful collaborations between different players in the value chain. Over more than 15 years, the JEC Composites Innovation Awards have highlighted collaborations between some 1,900 companies and recognized 203 creative projects. The winners will be announced on March 7th during a dedicated ceremony and their successful technologies will be on display throughout the show.

• The JEC Composites Startup Booster is the leading startup competition in the world of composites. In 2022, this competition will celebrate its fifth anniversary, with a special event to be organized onsite and the launch of a new “sustainability” award. And, with 20 finalists for 2022, it will recognize innovations with the greatest potential market impact and promote them to an influential audience of decision-makers. The finalists’ innovations will be displayed at JEC World’s “Startup Village.”

• For the first time, JEC World will host the 3rd edition of the SMC BMC Design Award organized by the European Alliance for SMC BMC. This international competition recognizes and promotes design excellence in the use of SMC and BMC materials. The theme of this edition is Sustainable Living, and the award is opento design students and young design professionals (less than 3 years of experience) living in Europe.

Against the background of the worsening pandemic situation in Germany over the past two weeks and the associated restrictions, Heimtextil, scheduled to take place in the second week of January, is cancelled. Messe Frankfurt is working with the industry to determine whether and in what form a new offering in the summer of 2022 can be organised to run parallel to the Techtextil/Texprocess trade fair duo. Later events such as Ambiente, Christmasworld, Creativeworld, Paperworld and Frankfurt Fashion Week are still planning to take place at the present time.

Due to the unforeseeable dynamics in the development of the pandemic, the reciprocal and cumulative effects of the relevant factors, as well as the extreme escalation and deterioration of the pandemic situation in Germany within a very short period of time, including the decisions taken at the Conference of Minister Presidents on 02.12.2021, the date of Heimtextil right at the beginning of the year, in the second week of January, cannot be kept. Heimtextil, the leading international trade fair for home and contract textiles, will be cancelled. Messe Frankfurt is working closely with all industry partners to find out whether and within what framework Heimtextil can be held parallel to Techtextil and Texprocess from 21 to 24 June 2022.

Heimtextil as an international trade fair has always kicked off the spring trade fair season and is the first major international trade fair in Germany directly after Christmas and New Year with exhibitors and visitors from over 135 countries. The exponential increase in the number of infections in a very short period of time and the accompanying multitude of developments and resolutions that are clearly outside the realm of influence of the organizer have led to a significant deterioration in the general conditions and necessary requirements for holding Heimtextil as a major trade fair of international relevance at this early stage. These developments include in particular the classification of Germany as a high-risk area and the associated travel warnings, international and intercontinental travel restrictions in India, Japan, the United States and Great Britain, as well as the quarantine obligation and “2G” (only with vaccinated and recovered status) requirements without recognition of the WHO vaccine list in Germany. Equally important are the steadily rising infection figures and the accompanying urgent appeal, including by the Robert Koch Institute, to reduce contacts to a minimum and to cancel all major events.

A large number of the exhibiting and visiting companies at Heimtextil are currently reacting to this with travel and trade fair attendance bans out of an obligation of concern towards their employees to protect them from health risks. The global willingness to travel is continuing to fall rapidly.

The planning and staging of the other spring trade fairs Ambiente, Christmasworld, Creativeworld and Paperworld is not affected. Due to their later dates in the year, at the end of January and mid-February respectively, these fairs are still planning to take place at the present time. Compared to Heimtextil, which is the most international trade fair at the Frankfurt location, Frankfurt Fashion Week currently has a much lower international profile and from this perspective can therefore still take place. The extremely volatile situation is continuously reviewed and evaluated in close exchange with the relevant authorities and industry partners.

• CHIC Shanghai successfully completed under high safety and hygiene conditions
• The trend hotspot for the Chinese sales market: Lively interest of more than 20,000 trade visitors in the new collections of the 487 brands at the NECC in Shanghai
• Sustainability in great demand in all areas
• CHIC Shenzhen focuses on trading in the strong sales region of South China and the international clusters Hong Kong and Macao: Date postponed from November to December due to current Covid-19 cases in China

The fashion world of China met at the physical event CHIC Shanghai from October 9-11, 2021 at the National Exhibition and Convention Center in Shanghai

487 exhibitors presented themselves in clearly structured segments on 50,000 square meters. Maximum compliance with the security measures determined the course. Against this background the exhibitors welcomed more than 20,000 trade visitors and reported cheerful orders.

The 487 exhibitors were also satisfied with the business activity and reported successful orders.

Perfect presentation platform: the CHIC Matching area
The expanded matchmaking events at CHIC were also enthusiastically received.
In total, over 37 matchmaking events took place in the specially set up matching area consisting of several presentation platforms and private negotiation rooms at the fair. From company presentations by industry giants such as Shein, through trade fair tours to selected one-on-one discussions, CHIC brought exhibitors and visitors together in a targeted manner. More than 600 participants have been matched by this CHIC event. Among them visitors such as Shein, Walmart, Wang Yi Yan Xuan, Tiktok, BAILIAN GROUP, LIQUN etc, parts of the organizer's broad network.

Continuing growth: sustainable productions
Sustainability is one of the most important consumer trends in China. CHIC played the theme in all exhibition areas; from womenswear, kidswear and menswear to accessories, sustainable collections were represented in all segments.

Design talent and traditional styles
In the IMPULSES area, innovative designer brands showed inspiring trends, high-quality collections and fashion variety like Kmusso, MIJA or Yu Jian Tian with its new design collection made by natural materials such as mulberry silk and wool, presenting the unique traditional Chinese style.

CHIC Shanghai presented the entire range of the fashion business in a total of 12 exhibition segments. This year's acclaimed visual concept, created by lava beijing, has been awarded the Bronze Award of the Hiiibrand Awards 2021 in the Identity category.

Digital tools and physical events
In addition to the on-site trade fair offer, CHIC is expanding its reach through the consistent use of digital tools. The CHIC app combines all the functions needed for a successful trade fair participation, from the digital trade fair catalog and matchmaking to direct appointments and live chats for all participants who cannot be on site.

The next CHIC in Shanghai will take place in March 2022.

Intertextile Shanghai Home Textiles concluded its 27th autumn edition in early October. Held alongside four other concurrent textile shows, the fair was the only major event for this sector able to take place in China during this season, providing a much-needed business platform for 735 exhibitors and 20,106 trade buyers. The fair was held at the National Exhibition and Convention Center (Shanghai).

Ms Wendy Wen, Senior General Manager of Messe Frankfurt (HK) Ltd expressed: “Due to the valuable cooperation of many parties and the continued support of our exhibitors and other partners, we were able to hold the fair as scheduled despite a number of challenges. Since the pandemic situation was brought under control in China last year, we have expended considerable resources to ensure our textile fairs still take place to provide trading platforms that connect the global industry. This edition was especially important as it was the only major fair to take place in the country at this time.”

While a number of international exhibitors participated this year with individual booths, the Belgium Pavilion presented home and contract products and five Chinese regional pavilions from Hangzhou, Shaoxing, Huzhou, Haining, and Tongxiang also featured. Two trend forums also provided inspiration for 2022, while the IKASAS Japanese Home Design Gallery, New Voices of Top Youth Upholstery Designers City Roving Exhibition and China International Fiber Art Exhibition gave further insights into various aspects of the industry.

Fair’s fringe programme highlights sustainability, design and more
As with all of Messe Frankfurt’s textile fairs around the world, sustainability is a big focus. A number of events under this focus took place in the fair’s fringe programme, including a half day forum titled How Sustainable Fashion is Reshaping Lifestyles, with a range of innovative companies and prestigious universities participating as speakers.

The Design Talk session featured a series of presentations from leading international designers, including from China, Japan and Europe, to share their design insights. And a new concept this year, titled New Voices of Top Youth Upholstery Designers – Intertextile Upholstery Design and City Roving Exhibition, showcased the work of six groups of young local designers from across China who presented the interior design ideas of their generation through displays and a forum. And reflecting the changes that continue to accelerate in the industry, a number of e-commerce and cross-border trade events took place, including sessions from the likes of JD Home, AliExpress and Tmall.

The 2022 Intertextile Shanghai Home Textiles – Spring Edition will take place from 9 – 11 March, while the Autumn Edition is scheduled for 23 – 25 August 2022.

DSM, the inventor and manufacturer of Dyneema®, will be exhibiting at one of the leading events for homeland security and safety, Milipol Paris 2021, from October 19-22.

The performance characteristics of Dyneema® make it ideal for a variety of applications, including soft and hard armor ballistics to protect against today’s advanced and emerging threats. In addition, Dyneema® combines next-generation fiber technology and unidirectional engineering to deliver armor solutions with unmatched ballistic stopping power in a lightweight and flexible composite.

By implementing Dyneema®, body armor manufacturers are able to use less material in the development of their ballistic vests, plates and helmets. This leads to weight savings upwards of 30 percent when compared to competitive materials, without impacting ballistic performance. The lightweight construction of armor made with Dyneema® also mitigates injuries associated with the cumulative effects of daily armor use – while improving situational awareness, as well as cognitive and tactical performance.

While decreasing the load on the wearer, Dyneema® is simultaneously able to reduce the impact of material manufacturing on our planet. In line with DSM’s commitment to protect people and the environment they live in, we have developed the first-ever bio-based ultra-high molecular weight polyethylene fiber and unidirectional (UD) material. Bio-based Dyneema® boasts the same exact performance as conventional Dyneema® with a carbon footprint that is 90 percent lower than generic HMPE.