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(c) Hohenstein
22.11.2022

Hohenstein India inaugurates new leather & footwear laboratory

How can economic success be linked with product responsibility and more sustainability? More than 300 players and Hohenstein customers in the Indian textile industry accepted Hohenstein India's invitation to attend the Global Sustainability Conference in Gurugram, India, on November 10, 2022, and to obtain possible solutions to this question. The following day, numerous invited guests gathered at the Hohenstein laboratory site in Gurugram for the ceremonial inauguration of a new leather & footwear laboratory, the first of its kind in the global Hohenstein Competence Network. 

How can economic success be linked with product responsibility and more sustainability? More than 300 players and Hohenstein customers in the Indian textile industry accepted Hohenstein India's invitation to attend the Global Sustainability Conference in Gurugram, India, on November 10, 2022, and to obtain possible solutions to this question. The following day, numerous invited guests gathered at the Hohenstein laboratory site in Gurugram for the ceremonial inauguration of a new leather & footwear laboratory, the first of its kind in the global Hohenstein Competence Network. 

With the ceremonial opening by Prof. Dr. Mecheels, Dr. Christof Madinger, COO Hohenstein HTTI and Dr. Helmut Krause, Hohenstein Technical Director Softlines & Shoes, the starting signal was given for the new leather & footwear laboratory at the laboratory site in Gurugram on November 11, 2022. During tours, visitors were able to get a personal impression of the future focus of work on site: testing for harmful substances in accordance with the LEATHER STANDARD RSL and the subsequent certification of leather and footwear products in accordance with the OEKO-TEX® LEATHER STANDARD will in future ensure a lower market risk for brands, retailers and suppliers and comprehensive and reliable safety for consumers.

Source:

Hohenstein

25.10.2022

adidas terminates partnership with Ye

After a thorough review, the company has taken the decision to terminate the partnership with Ye immediately, end production of Yeezy branded products and stop all payments to Ye and his companies. adidas will stop the adidas Yeezy business with immediate effect.

adidas will not tolerate antisemitism and any other sort of hate speech. Ye’s recent comments and actions have been "unacceptable, hateful and dangerous", and they violate the company’s values of diversity and inclusion, mutual respect and fairness, as adidas declares.

This is expected to have a short-term negative impact of up to €250 million on the company’s net income in 2022 given the high seasonality of the fourth quarter.

adidas is the sole owner of all design rights to existing products as well as previous and new colorways under the partnership. More information will be given as part of the company’s upcoming Q3 earnings announcement on November 9, 2022.

After a thorough review, the company has taken the decision to terminate the partnership with Ye immediately, end production of Yeezy branded products and stop all payments to Ye and his companies. adidas will stop the adidas Yeezy business with immediate effect.

adidas will not tolerate antisemitism and any other sort of hate speech. Ye’s recent comments and actions have been "unacceptable, hateful and dangerous", and they violate the company’s values of diversity and inclusion, mutual respect and fairness, as adidas declares.

This is expected to have a short-term negative impact of up to €250 million on the company’s net income in 2022 given the high seasonality of the fourth quarter.

adidas is the sole owner of all design rights to existing products as well as previous and new colorways under the partnership. More information will be given as part of the company’s upcoming Q3 earnings announcement on November 9, 2022.

More information:
adidas shoes
Source:

adidas AG

(c) adidas AG
18.08.2022

adidas Originals and Sean Wotherspoon team up with Hot Wheels

The Los Angeles-based designer Sean Wotherspoon returns with another release, this time combine his love for all forms of automotive memorabilia by bringing Hot Wheels into the frame to create a race inspired collection of apparel and footwear, brought to life with a series of bold graphics.

The apparel collection features a race jacket, long sleeve mesh t-shirt, cotton tee, trail shorts, a bucket hat and reversible tote bag. While the footwear release is comprised of an updated Superturf Adventure shoe with detachable patches and a take on adidas’ classic slider, the Adilette.

The Los Angeles-based designer Sean Wotherspoon returns with another release, this time combine his love for all forms of automotive memorabilia by bringing Hot Wheels into the frame to create a race inspired collection of apparel and footwear, brought to life with a series of bold graphics.

The apparel collection features a race jacket, long sleeve mesh t-shirt, cotton tee, trail shorts, a bucket hat and reversible tote bag. While the footwear release is comprised of an updated Superturf Adventure shoe with detachable patches and a take on adidas’ classic slider, the Adilette.

Source:

adidas AG

(c) Checkpoint Systems GmbH
19.07.2022

Checkpoint introduces pinless OPAL Tags

Checkpoint Systems, a provider of source to shopper solutions to the retail industry, has announced the launch of the OPAL Tag. The new pinless article surveillance solution facilitates the protection of footwear, sportswear, outdoor equipment and other hard-to-protect goods.

The one-piece OPAL Tag, developed by Checkpoint’s Alpha High Theft Solutions division, uses a unique locking mechanism that includes small rubber pads. This pinless solution is suitable for a range of goods – including footwear, sportswear, outdoor clothing as well as outdoor and athletics equipment – as it ensures that the device does not damage the items when it is attached or removed.

In addition, the OPAL Tag has two other advantages: It is easy for store associates to apply and remove with just one hand, optimising workflows - and it is unobtrusive, improving the customer experience. For example, if it is attached to a shoe, the customer can still try on the item without having to ask staff for help.

Checkpoint Systems, a provider of source to shopper solutions to the retail industry, has announced the launch of the OPAL Tag. The new pinless article surveillance solution facilitates the protection of footwear, sportswear, outdoor equipment and other hard-to-protect goods.

The one-piece OPAL Tag, developed by Checkpoint’s Alpha High Theft Solutions division, uses a unique locking mechanism that includes small rubber pads. This pinless solution is suitable for a range of goods – including footwear, sportswear, outdoor clothing as well as outdoor and athletics equipment – as it ensures that the device does not damage the items when it is attached or removed.

In addition, the OPAL Tag has two other advantages: It is easy for store associates to apply and remove with just one hand, optimising workflows - and it is unobtrusive, improving the customer experience. For example, if it is attached to a shoe, the customer can still try on the item without having to ask staff for help.

Proven security features
Besides the new, optimised handling, the OPAL Tag has a bandwidth of security features that have proven successful for retailers in preventing theft. These include flashing LED lighting to deter potential thieves, showing them that the security device is live. The OPAL solution is also equipped with Alpha 2 Alarm technology, meaning that an alarm will sound if the device passes by an EAS antenna. Attempts at tampering are also detected in this way.

Source:

Checkpoint Systems GmbH / Carta GmbH

(c) adidas AG
30.06.2022

adidas Originals and MRBAILEY announce their collaboration

Having first collaborated on the iconoclastic SST Ammonite shoe as part of the brand’s Catalyst for Change program in 2020, adidas Originals and MRBAILEY have come together once again to ignite the start of an ongoing partnership that will see the innovative designer reimagine the Trefoil’s futuristic OZWORLD family of silhouettes.

MRBAILEY is the founder of innovative footwear design studio CONCEPTKICKS. London-based but nomadic by nature, the progressive creator’s practice specializes in an approach to footwear innovation that is distinctly speculative in thinking and undeniably boundary pushing in execution.

Using the biological research that informed the SST Ammonite silhouette as its starting point and informed by the ethos “nature is our greatest luxury”, MR BAILEY’s collaborative partnership with adidas Originals will explore the innate systems of design within the marine habitat. Building on the inherent wonder and beauty of aquatic lifeforms through design techniques, the partnership promises to challenge the artificial distinction between man made production and the natural world.

Having first collaborated on the iconoclastic SST Ammonite shoe as part of the brand’s Catalyst for Change program in 2020, adidas Originals and MRBAILEY have come together once again to ignite the start of an ongoing partnership that will see the innovative designer reimagine the Trefoil’s futuristic OZWORLD family of silhouettes.

MRBAILEY is the founder of innovative footwear design studio CONCEPTKICKS. London-based but nomadic by nature, the progressive creator’s practice specializes in an approach to footwear innovation that is distinctly speculative in thinking and undeniably boundary pushing in execution.

Using the biological research that informed the SST Ammonite silhouette as its starting point and informed by the ethos “nature is our greatest luxury”, MR BAILEY’s collaborative partnership with adidas Originals will explore the innate systems of design within the marine habitat. Building on the inherent wonder and beauty of aquatic lifeforms through design techniques, the partnership promises to challenge the artificial distinction between man made production and the natural world.

Source:

adidas AG

(c) adidas AG
19.05.2022

adidas and Yohji Yamamoto Re-Introduce Y-3 QASA HIGH

When adidas and Yohji Yamamoto first took to the runway at Paris Fashion week in October 2002 for the inaugural Y-3 collection, the brand with the Three Stripes and the avant-garde Japanese designer changed the worlds of fashion and sportswear. Over ten years later, in 2013, Y-3 introduced one of its most loved sneakers to date – the Y-3 QASA HIGH. Upon arrival, the boundary pushing silhouette made an instant impact in culture, and, having been worn by many of the world’s most forward thinking tastemakers, continues to do so to this day. Now, as adidas and Yohji Yamamoto ring in 20 years of collaboration, the iconic sneaker makes its timely return.

With Y-3 looking back on key moments, designs, materials, and silhouettes from the brand’s history, the Y-3 QASA HIGH once again takes center stage. Instantly identifiable by its expressive EVA outsole, which borrows from adidas’ 90s Tubular running technology, the daring silhouette features a neoprene sock-like upper with stretch mesh, elasticated strapping, a leather toe-cap, and suede heel lining. The avant-garde take on a high top trainer is then completed with a Poron® performance sockliner for cushioning.

When adidas and Yohji Yamamoto first took to the runway at Paris Fashion week in October 2002 for the inaugural Y-3 collection, the brand with the Three Stripes and the avant-garde Japanese designer changed the worlds of fashion and sportswear. Over ten years later, in 2013, Y-3 introduced one of its most loved sneakers to date – the Y-3 QASA HIGH. Upon arrival, the boundary pushing silhouette made an instant impact in culture, and, having been worn by many of the world’s most forward thinking tastemakers, continues to do so to this day. Now, as adidas and Yohji Yamamoto ring in 20 years of collaboration, the iconic sneaker makes its timely return.

With Y-3 looking back on key moments, designs, materials, and silhouettes from the brand’s history, the Y-3 QASA HIGH once again takes center stage. Instantly identifiable by its expressive EVA outsole, which borrows from adidas’ 90s Tubular running technology, the daring silhouette features a neoprene sock-like upper with stretch mesh, elasticated strapping, a leather toe-cap, and suede heel lining. The avant-garde take on a high top trainer is then completed with a Poron® performance sockliner for cushioning.

More information:
adidas shoes
Source:

adidas AG

(c) adidas AG
09.05.2022

adidas and Parley’s initiative "Run for the Oceans" returns for its fifth year

  • adidas x Parley’s global impact initiative, Run for the Oceans, returns for its fifth year, uniting sporting communities across the planet
  • More activities than ever will be eligible for Run for the Oceans, with the introduction of tennis, wheelchair movement, football and more
  • People across the world can take part by signing-up to the challenge from today and logging activity between May 23 – June 8

As we approach World Oceans Day on June 8, adidas and its longstanding partner Parley for the Oceans are once again encouraging the global sporting community to turn activity into action and Run for the Oceans in 2022.

  • adidas x Parley’s global impact initiative, Run for the Oceans, returns for its fifth year, uniting sporting communities across the planet
  • More activities than ever will be eligible for Run for the Oceans, with the introduction of tennis, wheelchair movement, football and more
  • People across the world can take part by signing-up to the challenge from today and logging activity between May 23 – June 8

As we approach World Oceans Day on June 8, adidas and its longstanding partner Parley for the Oceans are once again encouraging the global sporting community to turn activity into action and Run for the Oceans in 2022.

For the first time, new activities have been introduced to the challenge, making this the most inclusive Run for the Oceans yet. People from all parts of the global sporting community are invited to hit the streets, the tennis court and the football field, and unite to help protect the oceans from plastic waste. For every 10 minutes of running from select activities, such as running, tennis or football*, recorded by participants via the adidas Runtastic app, Joyrun, Codoon, Yeudongquan or Strava, Parley will clean up the equivalent weight of one plastic bottle from beaches, remote islands, and coastlines before it reaches the ocean (up to a maximum of 250,000kg).

Launching between May 23 – June 8, the event returns for its fifth year, with the ambition of mobilising a generation to help end plastic waste. Research shows that the world is at a tipping point, with it predicted that oceans will contain more plastic than fish by 2050.

Since the beginning of the partnership in 2015, adidas has made more than 50 million pairs of shoes with Parley Ocean Plastic and close to 18 million pairs in 2021 alone - this includes plastic waste intercepted from beaches and coastal communities, preventing it from polluting the oceans.

For 2022, adidas x Parley have announced the launch of Adizero X Parley and Ultraboost 22 X Parley . With a carbon footprint of just 3.5kg per pair, the Adizero X Parley is the first time adidas and Parley have combined to launch a lower footprint concept, a milestone for the partnership delivered through innovation and with no compromise on shoe performance.  

From raw material interception, processing, packaging, all the way to the end of product life, adidas calculate and communicate its carbon footprint, conforming to an internationally recognized standard: ISO 14067. The footprint results made available provide full transparency on the complete lifecycle of the product.

Source:

adidas AG

05.05.2022

adidas und Foot Locker, Inc. announce partnership for sports community and sneaker culture

adidas AG and Foot Locker, Inc. announced a new and enhanced partnership built around product innovation, elevated experiences, and deeper consumer connectivity. This enhanced relationship will establish Foot Locker as the lead partner for adidas in the basketball category, accelerate energy and hype launches, as well as include the development and expansion of key franchises across women’s, kids, and apparel. Including all Foot Locker banners in North America, EMEA, and Asia-Pacific, the new strategic partnership will target over $2 billion in retail sales by 2025, nearly tripling levels from 2021. In 2022, adidas expects to generate incremental revenues of up to €100 million as a result of the new partnership.  

adidas AG and Foot Locker, Inc. announced a new and enhanced partnership built around product innovation, elevated experiences, and deeper consumer connectivity. This enhanced relationship will establish Foot Locker as the lead partner for adidas in the basketball category, accelerate energy and hype launches, as well as include the development and expansion of key franchises across women’s, kids, and apparel. Including all Foot Locker banners in North America, EMEA, and Asia-Pacific, the new strategic partnership will target over $2 billion in retail sales by 2025, nearly tripling levels from 2021. In 2022, adidas expects to generate incremental revenues of up to €100 million as a result of the new partnership.  

Foot Locker will lead adidas' basketball offering, led by Fear of God founder and designer Jerry Lorenzo, spanning the lifestyle and performance categories, and develop exclusive positions in both areas. In addition, the collaboration will focus on key Originals franchises including NMD, Superstar and Stan Smith, and on the adidas influencer partnership portfolio. It will also include a prominent role for Foot Locker in the launch of adidas’ new Sportswear product division targeting the lifestyle consumer.

To execute the new plan, adidas will provide Foot Locker with a dedicated team to deliver an elevated consumer experience both in stores and online to help create demand and elevate the marketplace. This will involve partnership on product development, exclusive Foot Locker positioning, increased product allocations, shared marketing spend, and an elevated premium presence across Foot Locker’s entire portfolio of banners with a special focus on key cities and communities that the companies jointly serve. Lastly, to provide consumers with a seamless consumer journey, on and offline, both partners will increase their digital focus and accelerate the rollout of the adidas partner program at Foot Locker.

Source:

adidas AG

(c) Flocus ™
22.02.2022

Flocus ™ kapok nonwovens and fabrics for the leather goods and footwear

Flocus ™, the trademark for kapok fibers, offers a range of kapok textile materials such as fibers, yarns, textiles and nonwovens. The company presents the most performing and zero carbon footprint solutions based on Flocus™ kapok available for the leather goods industry, a sector that is making an important transition to sustainability in terms of processing and raw materials.

As for nonwoven, some of their most used products in the world of leatherware are:

Flocus ™, the trademark for kapok fibers, offers a range of kapok textile materials such as fibers, yarns, textiles and nonwovens. The company presents the most performing and zero carbon footprint solutions based on Flocus™ kapok available for the leather goods industry, a sector that is making an important transition to sustainability in terms of processing and raw materials.

As for nonwoven, some of their most used products in the world of leatherware are:

  • Maliwatt - 50% Kapok, 50% PLA (based on corn), a 100% biodegradable non-woven which can be used in the shoe sole. Maliwatt can be thermopressed/heat press and turned into a paper/cardboard type and lightweight structure. It is the perfect material for sneakers, casual and active shoes thanks to its quick dry, antibacterial, hydrophobic, hypoallergenic, Insulation properties. Other frequent applications are in the field of automotive, construction and car panels, sound absorption and acoustics panels and geo textiles.
  • HDE /Hydroentanglement - 50% Kapok, 50% Organic cotton. It is a 100% natural and biodegradable material that can be used in the shoe production as a sole, intersole or as a padding for shoes and bags. Thanks to its termoregulating, lightweight, hypoallergenic, thermoconductivity, insulation, soft touch, hydrophobic, anti-moth anti mite properties, it is used for a large range of applications. It is popular in the apparel world as a cruelty free filling for winter jackets, replacing duck down, and in the home industry ad a stuffing for mattresses, duvets, furniture, sleeping bags.

The offer for the leather goods industry includes also Flocus™ kapok-based fabrics in different blends and weights: linings, coatings, fabric inserts, accessories, components rich in performance and style. For example, kapok and organic cotton with GOTS certification, kapok with Tencel and recycled polyester (Repreve), kapok with linen, organic cotton and a small percentage of Spandex.

These materials were presented at the September 2021 edition of Lineapelle in the exhibition "A New point of materials", dedicated to eco-responsible innovations in terms of technologies, applications, materials and machines.

Source:

Flocus

(c) adidas AG
Free Hiker Made To Be Remade FW21
21.10.2021

adidas: Journey to Circularity with FW 2021 Collection

2050 is the year when adidas plans to achieve climate neutrality. It’s also the year when it’s expected that our oceans will contain more plastic than fish, that is, if we don’t act now. Adidas' solution to help end plastic waste and achieve climate neutrality? Sustainable innovation.

Last year adidas announced the Three Loop Strategy – their roadmap to help end plastic waste. At the heart of this is Circular Loop – Made To Be Remade.

The concept behind Made To Be Remade (MTBR) is simple: when one piece of plastic has fulfilled its purpose, it must be remade to fulfil another. Their attitude is that the end of one thing equates to the beginning of the next, and that their products’ lives can be extended by remaking them into new products.

Adidas' Circular Loop creation process has come a long way since they introduced FUTURECRAFT.LOOP – their first running shoe made to be remade – in 2019. From what started as a beta program of just 200 pairs has developed into a concept within the business that spans across multiple categories and in April this year saw the first commercial launch – Ultraboost Made To Be Remade.

2050 is the year when adidas plans to achieve climate neutrality. It’s also the year when it’s expected that our oceans will contain more plastic than fish, that is, if we don’t act now. Adidas' solution to help end plastic waste and achieve climate neutrality? Sustainable innovation.

Last year adidas announced the Three Loop Strategy – their roadmap to help end plastic waste. At the heart of this is Circular Loop – Made To Be Remade.

The concept behind Made To Be Remade (MTBR) is simple: when one piece of plastic has fulfilled its purpose, it must be remade to fulfil another. Their attitude is that the end of one thing equates to the beginning of the next, and that their products’ lives can be extended by remaking them into new products.

Adidas' Circular Loop creation process has come a long way since they introduced FUTURECRAFT.LOOP – their first running shoe made to be remade – in 2019. From what started as a beta program of just 200 pairs has developed into a concept within the business that spans across multiple categories and in April this year saw the first commercial launch – Ultraboost Made To Be Remade.

Ultraboost Made To Be Remade will see the next generation released in November this year (2021). The shoe will be created in part from the previous generation. Featuring a torsion bar that contains 25% reused content from the Futurecraft Loop Gen 2.

W21 will see another adidas icon join the MTBR family - Stan Smith Made To Be Remade. Just like the Ultraboost model, Stan Smith MTBR has been created entirely from TPU – from laces to midsole and everything in between.

Adidas’s best-loved Outdoor products are also receiving the MTBR treatment. Alongside Stan Smith MTBR, October will welcome the TERREX Free Hiker Made To Be Remade, featuring a TPU knitted upper and TPU outsole, making it the first TERREX hiking shoe to use the technology. The shoe will be accompanied by the launch of the TERREX Made To Be Remade Anorak – their second-generation prototype following on from the FW20 FUTURECRAFT.LOOP Anorak, which will be commercially available in 2022.

Source:

adidas AG