From the Sector

Global Fashion Agenda (GFA), with support from Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) and the H&M Foundation, has launched the Upstream Circularity Playbook, now available in six languages. This comprehensive resource draws on extensive case studies across multiple countries to provide a globally accessible, step-by-step guide specifically tailored for garment manufacturing regions. Designed to help stakeholders scale circular business models by valorising post-industrial textile waste, the Playbook equips manufacturing hubs with tools needed to drive sustainable change.

With over 520 global regulations now encouraging circularity and regionalisation in sourcing and design, the Playbook serves as a critical tool for establishing and scaling upstream circular ecosystems. It equips manufacturers, brands, policymakers, and investors with actionable strategies to implement circular fashion solutions in core manufacturing regions. With significant volumes of post-industrial textile waste yet to be properly harnessed, its consistency and high quality present a pivotal opportunity for scaling textile-to-textile recycling technologies in manufacturing regions. This can pave the way for recycling of post-use textiles and clothing. In Bangladesh alone, embracing textile recycling could unlock USD 4 to 5 billion annually through the export of recycled products, however, limited recycling capacity underscores a critical gap in industrial waste management.

Empowering Circularity in Manufacturing Countries
The Upstream Circularity Playbook draws on over 20 case studies from diverse regions such as Bangladesh, Cambodia, Indonesia, and Vietnam, providing an international and regional perspective that fosters knowledge sharing across the fashion industry. The examples showcase successful collaborations between brands, manufacturers, recyclers, and textile waste collectors, offering a replicable model for scaling circular solutions in various global contexts. Collaboration across the entire value chain is critical for unlocking the full potential of circularity. The Upstream Circularity Playbook provides a roadmap for stakeholders to work together in building a just and scalable circular fashion system.

A Constructive Framework for Action
The Playbook offers a pragmatic, step-by-step framework for building the necessary infrastructure to scale circularity in garment manufacturing countries. It provides essential tools for:

• Segregating textile waste at the factory level to prevent contamination and enhance recycling quality.
• Leveraging digital traceability platforms to track waste flows and align with recycler requirements.
• Collecting, aggregating, and sorting textile waste to ensure it is properly prepared and delivered to recyclers.
• Matching textile waste to the best use case by selecting the most suitable recycling technologies to ensure high-quality material recovery.
• Designing for circularity by incorporating recycled materials into new products, contributing to the creation of a closed-loop system.

Harnessing the Opportunity
This emphasis on upstream circularity presents an immediate opportunity to valorise post-industrial waste, laying the groundwork for scaling textile-to-textile recycling and ultimately reducing dependency on virgin resources as they are gradually replaced by recycled materials. GFA previously noted in the Scaling Circularity Report that existing recycling technologies have the potential to drive up to 80% circularity in the fashion industry if fully scaled. Additionally, the Pre-Feasibility Report highlights that, in the case of Bangladesh, recycling textile waste could reduce cotton imports by 20%, saving nearly $750 million USD annually.  The Upstream Circularity Playbook therefore builds on this research by providing an actionable framework for the industry to harness such opportunities.

With contributions from over 20 experts and organisations, the Playbook is designed to spur action on a global scale. It provides a blueprint for fostering economic, environmental, and social benefits in garment manufacturing regions and emphasises the need for collaboration across the value chain to achieve a scalable solution for textile-to-textile recycling.

The Upstream Circularity Playbook is openly accessible and available in six languages, inviting stakeholders worldwide to provide feedback and join the conversation.

• Considering that 2024 summer discounts have increased compared to the previous year (+6%), even sharper price cuts are expected for Black Friday and Cyber Monday
• Outerwear: the growing popularity of suede garments suggests that brands should focus their discounts on other outerwear, such as down jackets
• Sneakers: basic and slim-fit models are selling out quickly, while those with a more structured fit are experiencing slower turnover

With Black Friday and Cyber Monday just around the corner, fashion brands are called upon to make conscious and targeted decisions to remain competitive during this peak season. In this context, Lectra, a leader in Industry 4.0 within the fashion, automotive and furniture sectors, leveraged real-time data from Retviews – its AI-powered solution for automated market intelligence to offer insights on increasing sales, reducing stocks and boosting profitability. These tips aim to guide brands in developing the most effective discount strategies based on key fashion trends for the year’s most popular shopping period.

Discounts: marked reductions are expected, but targeted at specific categories
For brands, preparing year-end discounts require careful planning to align with consumer preferences. The summer sales period, which represents the highest sales peak before winter promotions, serves as a valuable indicator. AI-based solutions, such as Retviews, are useful to identify and track items that only sell with discounts versus those with high sell-through rates and regular restocking. This allows brands to pinpoint when and where discounts are necessary, optimizing inventory and maximizing profitability.

In particular, Retviews data shows that summer discounts in Europe increased by 6% in 2024 compared to the previous year, suggesting even sharper price cuts for Black Friday and Cyber Monday.

In 2023 the average discount rate slightly decreased compared to 2022 (35% vs 37%); however, weaker summer sales this year indicate a greater quantity of products in stock, which may prompt brands to increase their reductions (following a trend that had already established itself in the United States in 2023, when discount rates had risen to 40%, compared to 37% in 2022).
Strategic and targeted price reductions, however, will help brands maintain margins while also meeting the demands from fashion enthusiasts. So, which product categories are likely to see the most significant discounts?
 
Autumn jackets: full price for suede outerwear, discounts on down jackets
In the autumn-winter season, outerwear is at the heart of collections, with this year's styles ranging from denim and leather to suede. Suede stands out as a premium, on-trend fabric with high consumer demand. For instance, in ZARA's latest collection, suede jackets quickly became bestsellers, with the brand’s blazers consistently selling out and being restocked, despite their premium pricing.
 
The popularity of suede highlights its potential as a full-price item, allowing brands to focus discounts on other pieces and prioritize full-price sales for trend-driven items. Classic and timeless styles continue to dominate, from tailored blazers to sophisticated silhouettes seen in prêt-à-porter, premium, and luxury collections. Meanwhile, down jackets, which are a key part of the Gorpcore trend, could now be considered a less promising investment for brands and may therefore see deeper discounts this Black Friday.

Sneakers: slim fits are bestsellers, while running shoes see lower demand
When it comes to sneakers, there has been a surge in popularity for classic, aerodynamic styles, with consumers gravitating towards slim and basic models inspired by Adidas classics such as Sambas, Gazelles, and Spezials. These slimmer, retro-inspired models are selling out quickly, while more structured sneakers appear to have slower turnover rates. According to Retviews data, retro and colorful sneakers have become bestsellers in brand collections from Adidas, Puma and Zara. On the other hand, bulkier, running-style sneakers are experiencing lower demand, with larger stock levels. Consequently, these items may be subject to special discounts.

Texworld Apparel Sourcing Paris will take place at Paris-Le-Bourget exhibition centre from February 10 to 12, 2025. For three days, buyers will have access to the best in global sourcing to design and build fashion brands' Spring-Summer 2026 collections in Halls 3 and 4. Hall 3 has been completely rebuilt for the recent Olympic Games. Encouraging booking levels already suggest a particularly active session, in line with Messe Frankfurt France's forecasts.

Offering synergies between materials and finished products
The return of Texworld and Apparel Sourcing to the Paris-Le Bourget exhibition center will provide an opportunity to develop the layout of sectors and services. Some of the sectors from the two shows will be brought together to create new synergies and to offer a women's wardrobe in Hall 4, and a large area devoted to outdoor-sportswear-casualwear in Hall 3. All the services, the trends forum, the restaurants and the Agora, where conferences and round tables are held, will all be regrouped in Hall 2. This new organisation will enhance the coherence of the offer and provide new solutions for buyers' sourcing work.

Presence of major suppliers and national pavilions
This dynamism of this edition is a reminder of the central role played by European markets for the fashion sector, from ready-to-wear to luxury. Like every edition, the major sourcing nations for fabrics, materials, accessories and finished garments products will be represented: first and foremost, China, with the largest number of exhibitors, Türkiye - the national pavilion supported by the Istanbul Chamber of Commerce (ITO) will be present - India, Korea, but also Indonesia, Pakistan, Thailand and Bangladesh, which should be at Le Bourget despite the difficult political context the country is going through. Texworld is also renewing the experiment launched in July on yarn sourcing with the Yarn Expo pavilion, valorising the upstream sector and the know-how of leading spinning companies.

Texpertise Econogy: spotlight on sustainable fashion
Driven by the Econogy principle, promoted worldwide by the Texpertise Network, Messe Frankfurt's expertise in sustainability-related initiatives in the textile sector will be showcased through the Econogy Finder, which will enable buyers to identify online or on the mobile app all suppliers of sustainably produced textiles. In addition, the Econogy Talks will make it easier to find conferences dealing with these issues among the many round tables scheduled in the Agora in Hall 2. Finally, the Econogy Tours, launched last July, will be renewed on Monday 10 and Tuesday 11 February, with a specialist on the subject covering a significant part of this specific offer.

The Bavarian specialist for viscose fibres, Kelheim Fibres, is reinforcing its commitment to the "Roadmap to Zero" initiative of the non-profit organization ZDHC, which aims to eliminate hazardous substances throughout the entire textile value chain.

In this context, Kelheim Fibres has recently successfully completed the ZDHC MMCF Guideline module, achieving the highest level, "Aspirational." This module, established in 2024, assesses manufacturers of Man-Made Cellulosic Fibres (MMCF) for their compliance with the guideline through independent third-party audits.

Advanced environmental management is the foundation of this success, with a particular focus on reducing water and air pollution in the MMCF production process and improving chemical recovery.

Theresa Schreiner, Environmental Engineer at Kelheim Fibres, said: " Achieving the highest level, 'Aspirational,' in the ZDHC MMCF Module right from the start confirms that we are on the right path toward an even more sustainable, eco-friendly viscose fibre. Our efforts and investments over the past years are bearing fruit and can be substantiated with concrete data. As part of our environmental management system EMAS, we continue our work to continuously improve our environmental performance and to maintain our leading role in eco-friendly fibre production in the future."

Ontex Group NV, an international developer and producer of personal care products, announces the commercial launch of its newest baby pants, featuring its Dreamshield® 360º innovation. The Dreamshield® 360° technology - designed with a pee & poo back barrier and a 360 fit for all-around protection and comfort – is available in-stores in Germany. The launch will soon expand to other markets as production ramps up across Ontex plants.

Dreamshield® 360º pants have demonstrated great performance in multiple consumer panels versus competitor products. Consumers have expressed their preference for Dreamshield® 360º, particularly related to absorption capacity, absence of leaks, dryness and fit. In a recent French study, 65% of consumers considered absorption capacity in baby products to be extremely important, while 55% emphasized the need to keep skin dry, and 62% rated comfort as a crucial factor.

The new range of baby pants features triple leakage barriers and continues to use Ontex’s patented SeconDRY® technology, ensuring anti-leak fit and dryness.

Ontex saw strong growth in its baby pants sales last year and this trend continues in 2024. The rollout of the baby pant technology has started in Europe with room for expansion to other regions. The production follows the demand of retailers across Europe, who saw the results of Dreamshield® 360º in the German consumer panel¹ and see how their consumers shift to baby pants over traditional diapers, both in Europe and North America.

¹ Lab and panel test by independent Hytec lab in Germany, Q4 2023

CARBIOS and SASA, a manufacturer of polyester, fiber, filament yarn, polyester-based polymers, specialty polymers and intermediates, have signed a Letter of Intent (LOI) to cooperate through SASA’s potential acquisition of a license for CARBIOS’ unique PET biorecycling technology. This licensing agreement would allow SASA to construct and operate an enzymatic depolymerization plant in Adana, Turkey, with a capacity of 100,000 tons per year of prepared PET waste, and would give access to a circular recycling technology, enabling the production of polyester pellets, fibers and textiles from various waste sources, including polyester textile waste. With CARBIOS' biorecycling technology, SASA would diversify its offering to meet the growing global demand for sustainable materials in the textile industry, primarily catering to the European market.

Less than 1% of textile waste is currently recycled into new textile fibers^[1].  With European regulations moving towards the incorporation of more recycled content (at least 20% of recycled fibers by 2030), demand for recycled polyester in the EU is anticipated to increase, naturally positioning Turkey as a major producer alongside Asian countries.  In this context, SASA is striving to become the largest supplier of high value-added polyester in the region and beyond. To achieve this, SASA aims to introduce recycling as part of its activities, which already encompass the whole value chain from PET production to fiber and textile conversion. CARBIOS’ PET biorecycling technology plays an important part in SASA’s ongoing transformation strategy, which includes back integration, capacity expansion, even higher competitiveness, as well as circularity.

CARBIOS has developed a enzymatic depolymerization technology that enables efficient and solvent-free recycling of PET plastic and textile waste into virgin-like products. CARBIOS has ambitious plans to become a leading technology provider in the recycling of PET by 2035. After the recent announcement of a joint Letter of Intent with Zhink Group in China, this new Letter of Intent for a potential licensing agreement in Europe confirms global traction for CARBIOS biorecycling technology, and marks another significant step in the international roll-out of its licensing model. In addition to the world’s first industrial-scale enzymatic PET recycling plant which is currently under construction in Longlaville, France, this potential plant in Turkey would process PET waste that is currently not recyclable using conventional recycling technologies.

[1] System Circularity and Innovative Recycling of Textiles | Circular Cities and Regions Initiative (europa.eu)

With the fully recyclable 100% polyester trunk side trim, Autoneum is putting the rear of the vehicle at the center of its efforts for a more circular economy in the automotive industry. The latest addition to Autoneum’s growing portfolio of sustainable monomaterial products made entirely from polyester is based on the existing Pure technology Propylat PET. The component demonstrates an excellent environmental performance in terms of recycled content, waste-free manufacturing and end-of-life recyclability.

New regulations such as the revised End-of-Life Vehicles Directive in Europe are accelerating the automotive industry’s transition from a linear to a circular economy. In this context, the recyclability of vehicles at the end of their service life is becoming increasingly important. This in turn raises the demand for automotive components that have an excellent environmental performance across the product life cycle and at the same time meet the highest standards of material quality and technical performance. Autoneum’s new 100% polyester trunk side trim helps customers achieve their ambitious sustainability targets while offering optimum durability, design flexibility and aesthetics.

As with Autoneum’s environmentally friendly monomaterial carpet systems, the new 100% polyester trunk side trim is fully recyclable. Production cut-offs can be reclaimed, processed and reused, ensuring a closed material loop. Thanks to Autoneum’s high-value recycling concept, the recycled fibers can also be granulated and spun into new fibers, which reduces the need for virgin raw materials and thus conserves natural resources. The carrier material is based on the lightweight Autoneum Pure technology Propylat PET and contains at least 50% recycled fibers. Like all variants of Propylat, the technology features a high proportion of recycled material and can be produced waste-free thanks to its complete vertical integration. In addition, Propylat PET consists of 100% PET and is therefore fully recyclable. The new monomaterial trunk side trim made exclusively from polyester is also available under the Autoneum Blue sustainability label. Blue products feature at least 30% recycled PET that was collected from coastal areas, thus making an important contribution to preventing plastic pollution in the oceans.

Autoneum’s sustainable concept for 100% polyester trunk components is not limited to side trim but can also be applied to tailgate and other trunk trim. Thanks to their unique material composition, the Propylatbased trunk trim parts are lightweight and sound-absorbing, thus contributing to the attenuation of tire and rear e-motor noise. In addition, their geometry can be tailored to individual customer needs while the textile surface improves the overall aesthetic of the parts and at the same time offers a high resistance to scratches. Autoneum’s eco-friendly 100% polyester trunk trim is available in Europe, North America and China.

Finishing machinery specialist Monforts will exhibit at the upcoming Febratex textile machinery exhibition taking place in Blumenau, Brazil, from August 20-23, along with Uniferro, its new regional partner.

This new alliance follows the retirement of Herbert Erdmann of the service agency Euro Texteis, who has worked with Monforts over more than 30 years to secure a leading position in the region for Montex stenter dryers, Thermex dyeing ranges and associated finishing technology.

With offices in Sao Paulo and Ceara and sub-agents across Brazil, Uniferro has been active in the textile industry for over 50 years.

coaTTex
At Febratex, Monforts will introduce its latest coaTTex coating unit exclusively dedicated to air knife and knife-over-roller coating. For single-sided application with paste or foam, the versatile coater is suitable for both incorporation into existing finishing ranges as well as installation with new Monforts Montex stenter systems.

A wide range of coatings can be applied to fabrics for providing functions such as waterproofing, liquid and gas protection and breathability, in addition to foam lamination and black-out coating.

Denim hub
Brazil remains a buoyant hub for textile manufacturing with a particular stength in the denim dyeing and finishing sector and many Monforts Thermex hotflue dyeing systems are already operational in the region, reaping the benefits of the Econtrol® process.

Econtrol® is a continuous process for the dyeing of woven cotton and cellulosic fabrics, especially denim, in which reactive dyestuffs are fixed into the fabric in a one-step dyeing and drying process with a controlled combination of steam and air. The entire pad-dry process takes just two-to-three minutes.

“Differentiation is the key in the highly-competitive denim fabrics industry, whether through the successful incorporation of new fibres, accommodating new fabric constructions or exploring the many options for how to treat them at the finishing stage, to gain a market advantage,” says says Monforts Regional Sales Manager Achim Gesser. “Our lines allow users to be extremely versatile and respond quickly to market demand, while also allowing very short production runs.”

Because finishing is a particularly energy-intensive part of the textile production chain, it is exactly where convincing results can be achieved, he adds, and Monforts has developed a wide range of energy-saving. These included a range of heat recovery systems, such as the Universal Energy Tower and the ECO Booster. Both can also be retrofitted to existing ranges to make production more resource-efficient and economical, yet without having to invest in a new machine.

“Energy costs tend to be high in Brazil and can account for up to 70% of production costs for our customers, so there is great demand for ways of saving money,” says Gesser. “Cutting energy usage also helps in terms of global warming and reducing carbon footprint, of course, so these latest technologies are a win-win for fabric finishers. As we look forward to a promising partnership with Uniferro in Brazil, we would like to extend our thanks and best wishes for the future to Herbert Erdmann for his hard work over the years.”

Mayer & Cie. presented an overview of its current portfolio in the circular knitting sector at the ITM in Istanbul. Two machine types – the SF4 3.2 III and the Relanit 3.2 HS II – and various smart solutions that make circular knitting more efficient were on display. knithawk, a tool for the optical detection of knitting defects, met with interest among the visitors. The same was true for knitlink, Mayer & Cie's hub for digital solutions. Spare parts packages and conversion kits are also in demand for the long-term value retention of Mayer & Cie. machines.

Relanit 3.2 HS II
The Relanit 3.2 HS mechanical single jersey machine offers high productivity, especially in the context of elastic plating. It processes a wide range of yarns and qualities reliably. It is suitable for processing recycled yarns. Their energy consumption is up to a third lower than that of a circular knitting machine with conventional technology.

In Istanbul, Mayer & Cie. presented an updated version of its flagship, the Relanit 3.2 HS II. The new open-width take down is the single component that attracted the most interest. It ensures a uniform pull-off tension of the knitted fabric over its entire circumference. The knitted hose is only opened below the take-down rollers. Furthermore, the take-dwon is equipped with two drives: one for tensioning, one for rewinding. Both can be controlled separately.

Another innovation of the Relanit 3.2 HS is aimed at reducing downtimes: The needle with predetermined breaking point, which was developed together with Groz-Beckert, prevents it from breaking uncontrollably and, in the worst case, breaking needle butt. The new spring sinker is also a joint development with Groz-Beckert. This makes the Relanit 3.2 HS II run more smoothly, produce less noise as well as with less wear and tear.

SF4-3.2 III for lightweight three-tread fleece knitted fabrics
With its SF4-3.2 III, Mayer & Cie. is addressing a trend in the clothing industry that is reflected beyond Turkey: lightweight, elastic three-thread knitted fabrics in both pure cotton and blends.

New Control 5.0 machine control system
Both ITM machine exhibits were on display with the new Control 5.0 machine control system. Control 5.0 is a prerequisite for using knitlink, the hub for Mayer & Cie's digital applications. In this function, the machine control system attracted interest from various large customers.

In the standard SmartControl version, as shown in Istanbul, a so-called Smart Knob is attached to each machine foot. From there, all the functions that the machine operator needs for his work are available. More in-depth settings, such as those made by the knitting manager, are only possible from a mobile device. Any number of Mayer & Cie. machines can be operated from this at the same time.

knithawk
knithawk, a tool for optical defect detection, inspects the knitted fabric as it is produced. It sits in the single jersey machine directly at the knitting point. If knithawk detects a serious or recurring error, the machine is stopped. The tool also creates an error log.

Machine-specific upgrade and conversion kits
With its upgrade kits, Mayer & Cie. brings technological innovations to existing machines. These range from machine-specific upgrades, such as the Performance Kit for existing Relanit 3.2 models to the Senso Blue RS lubrication system.

In addition to the upgrade kits, Mayer & Cie. offers conversion kits for popular machine types. Two are currently available: for the MV4 3.2 II/MBF 3.2 and the S4-3.2 II/ SF4-3.2 III.

Monforts, which is celebrating its 140th anniversary this year, will exhibit a Montex stenter chamber with an integrated overhead heat recovery unit at the forthcoming ITM textile machinery exhibition in Istanbul from June 4-8.

The heat recovery unit on display at the stand of Monforts partner Neotek is just one of a range of energy saving options the company is now providing for both new and existing line installations.

Monforts Montex stenters and Thermex dyeing ranges are industry standard for the fabric finishing industry, providing many advantages in terms of production throughput and especially in energy efficiency and savings.

coaTTex
At ITM, Monforts will also introduce its latest coaTTex coating unit, dedicated to air knife and knife-over-roller coating. For single-sided application with paste or foam, the versatile coaTTex is suitable for both incorporation into existing finishing ranges as well as installation with new Monforts lines, especially Montex stenter systems.

A wide range of coatings can be applied to fabrics for providing functions such as waterproofing, liquid and gas protection and breathability, in addition to foam lamination and coating, including black-out coating.

Central location
“In Turkey we are very strongly supported by our representative Neotek, our solution partner on the ground for service, installation and commissioning, providing specialised and rapid help to all of our customers,” says Monforts Area Sales Manager Thomas Paeffgen. “ITM is always one of the most important exhibitions for Monforts, for meeting customers not just from Turkey, but across the Middle East and Central Asia, as well as Bangladesh, India and Pakistan.

“Istanbul’s centralised position makes it accessible to the majority of the major textile manufacturing hubs and as we mark our 140th anniversary in 2024, having been founded back in 1884, the ITM show will provide us with the ideal opportunity to celebrate with colleagues and customers all together in one location.”